Heritage Conservation in Challenges and Solutions Organized by World Monuments Fund

Conference Abstracts

São Paulo, April 11–14, 2002 contents

Opening Remarks 3 Hernan Crespo Toral, Ecuador

Session I: Considerations for Identifying & Prioritizing Heritage Sites for Conservation 5 Criteria for World Heritage Listing: How to Achieve a Representative and Credible World Heritage Site, Herman Van Hooff, UNESCO 6 Modern Heritage in Latin America, Hugo Segawa, DOCOMOMO 7Protected Urban Sites and the “Urbis” Program, Carlos Henrique Heck, IPHAN President 9World Monuments Watch Program, John Stubbs, WMF 11 ICOMOS, Initiatives on Heritage at Risk, Dinu Bumbaru, ICOMOS Canada Representative

Session II: Advocacy and Public Awareness on Heritage Conservation and Develop- ment—Conservation in Action 15 The Wooden Churches of Chiloe, Chile: The Constant Challenge of Conservation, Hernan Montecinos, “Fundación Amigos de Las Iglesias de Chiloé” 16 Machu Picchu: Heritage Ideals Vis à Vis Democratic Aspirations, Mariana Mould de Pease, Peru 17 ’s Jewish Historic Sites at Jodensavanne and , Rachel Frankel, USA 19 Elevators of Valparaiso: The Value of a Forgotten Patrimony, Jaime Migone, CONPAL 20 Destruction and Preservation of Rock Art Sites in Bolivia, Matthias Strecker, SIARB

Session III: From Theory to Practice in Architectural Conservation 22 Peru, Los Pinchudos: Emergency Conservation Project in the Rain Forest, Ricardo Morales Gamarra 24 Conservation Theory and Practice: Shall the Twain Ever Meet?, A. Elena Charola 25 Chan Chan: Problems and Perspectives in the Application of Theory in Practice, Ana Maria Hoyle & Ricardo Morales Gamarra 26 Las Misiones Jesuíticas de Guaraníes y El Conjunto de San Ignacio Miní, Ramon Gutierrez

Session IV: Managed Tourism, Promotion & Development 28 The Case of the City of Cuzco: Reflections on its Conservation, Roberto Samanez Argumedo, Peru 29 Easter Island, Chile, Angel Cabeza, CMU 31 Cultural Corridor: Process of Urban Rehabilitation, Augusto Ivan de Freitas Pinheiro, IPHAN 32 Cartagena de Indias, Colombia Silvana Giaimo, Secretary of Planning

Session V: Leveraging & Funding Partnerships 34 Revitalization of Historic Centers: The Case of Recife, Silvia Finguerut and Romero Pereira, Pernambuco Sculptural Foundation 37 The Preservation of Urban Historic Patrimony in Latin America and the Caribbean: A Job for All the Social Actors, Eduardo Rojas, IADB 38 The Process of Rehabilitation of the Historic Neighborhood of São Paulo City, Marco Antonio Ramos de Almeida, Association “Viva o Centro” 41 Huaca de la Luna: A Strategic Alliance for the Conservation of the Cultural Heritage in Peru, Elias Mujica, Peru 42 The Historic Center of Quito: A Brief Look at the Process of Conservation, Rehabilitation and Funding, Dora Arizaga, Ex-Director of Fondo de Salvamento del Patrimonio Cultural

Session VI: Summary & Closing Remarks 44 Patrimonio Monumental en Suramerica: El Sin Valor de los Valores, Graziano Gasparini, Venezuela 50 Goals for the Next Decade in Architectural Heritage Conservation in South America, John Stubbs, WMF 51 Conference Concluding Remarks, Gustavo Araoz

Open Forum: Opportunity to Meet Representatives of Institutions Supporting Cultural Heritage Conservation 54 Bonnie Burnham, World Monuments Fund 58 Robert Glick, American Express 59 Silvia Finguerut, Roberto Marinho Foundation 60 Eduardo Rojas, IADB 61 Regina Weinberg, VITAE 62 Herman Van Hooff, UNESCO

63 Group participants photo

64 Participant directory

2 Hernan Crespo-Toral Independent Consultant in Culture and Development – Quito, Ecuador

The major challenges facing the preservation of South cultural caretakers and the necessary monetary com- America’s cultural heritage are not due solely to the mitment on the part of the government. fact that the region is experiencing one of its severest Fortunately, today we are faced with a more prag- economic crises in recent history. Perhaps more dis- matic view of conservation and cultural values which, turbing, is a loss of principles directly influencing pub- in principle, is commendable, but runs the risk of get- lic appreciation for the conservation and protection of ting off track. For example, it is truly lamentable that our cultural heritage, which might be called an “intan- entire neighborhoods in certain historic centers have gible heritage” — a people’s identity, their way of life been displaced in order to transform the inhabitants’ and material values as passed on through generations. homes into make-believe buildings forming These new challenges multiply daily. New para- tourist/commercial complexes. Municipal and private digms are broadcast worldwide, resulting in a relent- investments, financed by bank loans which promise to less globalization that, rather than nurturing an all- be “profitable, ” run the risk of destroying the original encompassing universalization of basic human values, flavor, the essence of these properties. Any changes has the opposite effect of eroding identities, exacer- made to these cultural/heritage properties should take bating social tensions, and widening the gap between into account all historic, socio-economic and cultural rich and poor. The result? Increasing difficulty for aspects, in order to guarantee the modern use of these conservation of society’s intangible “goods” which properties without compromising their sustainability are not, by nature, exploitable in the true sense of the for generations to come. Without integrating or incor- word as understood by our contemporary economy. porating the actual, living sense of these urban centers, Faced with more urgent crises, South America has all cultural recovery or rehabilitation could be lost. not considered “culture” as an essential ingredient of The major challenges faced by the region – economic “development.” This is why appropriate unchecked urban growth; the alarming rise in pover- economic and social policies that might have advanced ty levels (in some countries, as high as 80%); the our vision of cultural heritage have either been post- under-inhabiting or total abandonment of certain poned or even forgotten. Neither have we been able areas; emigration to these urban “historic centers” to promote long-term action favoring the development and the resulting “ruralization;” increased pollution and preservation of national patrimony. This means and breakdown of ecosystems surrounding the cities— that, despite great strides made by many South Amer- all of these require urgent measures to guarantee sus- ican countries during the 1970s and ‘80s in professional tainable human/urban development. We must heed training in the field of heritage conservation and preser- our collective “memory” to remind us of the human vation in order to guarantee the survival of our pre- touch needed to protect our cultural heritage, to cious cultural heritage, much of the work achieved has enrich this trend toward a globalization which seems not been continued and today we lack both trained downright degrading and dehumanizing.

3 Session I: Considerations for Identifying & Prioritizing Heritage Sites for Conservation

4 Criteria for World Heritage listing: how to achieve a representative and credible World Heritage List? Herman van Hooff Advisor for World Heritage in Latin America and the Caribbean; Cultural Advisor, MERCOSUR - UNESCO – Montevideo, Uruguay

The Convention concerning the protection of the world But even if the World Heritage List would be uni- cultural and natural heritage was adopted by the General versal and representative, would it be credible? In Conference of UNESCO in 1972. The year 2002 will practical terms: Does listing provide for effective addi- thus be the year that will celebrate its thirtieth anniver- tional protection? Is conservation action taken as sary. In these thirty years, the World Heritage Conven- required? Are the sites properly managed? If all the tion has become the most successful and most universally answers were affirmative, would it then be necessary accepted international legal instrument for the protection for the World Heritage Committee to examine every of cultural and natural heritage. To date, 167 Member year the state of conservation of thirty-one properties States have adhered to the Convention and its most that are declared ‘in danger’ and of almost 100 other important instrument, the World Heritage List now ones that are in one way or the other threatened? includes 721 properties of which 144 are natural, 23 The role the World Heritage Committee can play mixed –cultural and natural- and 554 cultural properties. in World Heritage preservation has been very much These properties are located in 124 countries. under discussion and what to some is a delicate balance But in spite of the high number of properties, the between State sovereignty and international co-oper- World Heritage List does not equally represent the ation is to others a fundamental contradiction and various regions of the world nor does it represent the weakness in the formulation of the World Heritage variety of cultural expressions and natural systems that, Convention. The yearlong discussions on the proce- for the World Heritage List to be truly universal, dures and principles of monitoring and reporting, the should be considered. inscription of sites on the List of World Heritage in In an effort to correct this imbalance, the World Danger and the eventual deletion of a site from the Heritage Committee launched, in 1994, a Global World Heritage List show how difficult it is to Strategy for a representative World Heritage List. The strengthen the application of the Convention, to Global Strategy included the revision of the criteria for increase its credibility and to respect, at the same time, inscription, assistance to individual Member States for the sovereign rights of individual Member States. the identification of World Heritage sites and for the It will depend very much on the solutions that will preparation of nomination dossiers and a great num- be found to these issues whether the World Heritage ber of thematic expert meetings. The impact of the Convention can continue to make a major and credi- Global Strategy, however, has been limited and the ble contribution to saving sites from abandonment, structural imbalances in the List, particularly in geo- lack of management, deterioration, urban growth or graphical terms, have not been corrected. over-exploitation for insensitive tourism.

5 Modern Heritage in Latin America Hugo Segawa Architect and Professor, University of Sao Paulo - DOCOMOMO – Sao Paulo, Brazil

Modern heritage is now under dis- cussion. Important forums such as DOCOMOMO Conferences, or UNESCO’s World Heritage Center address the difficulties of evaluating the significance and the scope of properties of the modern era, other- wise known as 20th century heritage. Different processes of modernization worldwide demand a careful approach to identify reliable criteria to describe the buildings, urban complexes and landscapes considered for protection, conservation and nomination. This is a true challenge in Latin America particularly, where Eurocen- tric categories for evaluation may prove to be inadequate, and could lead to misinterpretation of important Hugo Segawa/Pampulha aspects concerning specific cultural, scientific and tech- nological expressions of the subcontinent. My pres- entation intends to showcase some particular examples, highlighting the diverse and possible criteria to be taken into account when reviewing Latin American heritage.

6 URBAN SITES PROTECTED BY THE URBIS/IPHAN PROGRAM Carlos Henrique Heck President, IPHAN - National Institute for Historic and Artistic Heritage - Brasília, Brazil

The preservation actions taken by IPHAN (National Espírito Santo. In all, more than 15,700 buildings are Institute for Historic and Artistic Heritage) have been protected. made possible through the support of local communi- IPHAN participates in four important areas: Plan- ties, the municipal and state governments, and Ministry ning, Administration, Identification and Documenta- of Public Works. These acts are officially listed with the tion. ministry’s Registry, with 1,005 properties officially For more than 60 years, Brazil has undergone enor- under its protection. Of these properties, 59 are clas- mous transformation in its urban areas. Actions taken sified as urban sites, including cities, neighborhoods, by IPHAN throughout the entire country have streets and plazas, comprising nearly 20 thousand build- assured the preservation of a large part of our cultur- ings. Some 12,495 archaeological sites are already list- al heritage. This has not only helped save much of the ed under IPHAN’s legal protection, along with legacy of our Brazilian culture from disappearing, but 225,000 museum artifacts, and extensive document has also contributed to the awakening of a “collective and bibliographical archives. There are also photogra- conscience” for the preservation of our very country. phy, film and video archive registries, which are pro- We wish to present to you, during the course of this tected by various professional groups. international seminar, several important points about Included are the Executive Headquarters of our “URBIS” program, whose main objective is the Brasília,14 Regional Superintendencies, 19 Sub- restoration of urban sites and the conservation of cul- regional Assistant Offices, the national museums of: tural urban heritage in the sectors listed earlier. Fine Arts; National History; History of the Empire; History of the Republic; History of the Colonial Rev- The URBIS Program olutionary Movement; Lasar Segall; Villa-Lobos; To face this challenge, a plan has been developed Raymundo Ottoni De Castro Maya; the biology pro- that is currently in the implementation stage, called fessor Mello Leitão; the Royal Palace; the Roberto “the Urban Rehabilitation Program for Historic Sites” Burle Marx Estate; the Brazilian Cinema Institute, – URBIS, which means “of the city / for the city.” and the Gustavo Capanema Palace. And, last but not This multi-sectored program focuses primarily on least, we would have to add 18 regional museums, the urban sector, and is based on a plan of action tar- nine historic homes, Guararapes National Park, Tiju- geting the development of programs and activities for: ca National Park and Monte Pascoal Park, which are ■ The use of information as an administrative tool, linked to the Regional Superintendecies. which is fundamental in carrying out interven- The cultural properties recorded on UNESCO’s tions, along with being able to monitor and sub- World Heritage List are the responsibility of the sequently evaluate these activities; Brazilian Government and IPHAN. These properties ■ A firm legal base and financial plan for appropri- are: the architectonic and urban group of properties in ate urban renewal projects within the context of Ouro Preto/MG; the historic center of Olinda/PE; designated, consolidated areas within the various the remaining ruins of San Miguel Church of the cities; Jesuit Missions of the Guarani in São Miguel das Mis- ■ An administration that is both creative and sões/RS; the historic center of Salvador/BA; the Bom involved with respect to these interventions; Jesus de Matosinhos sanctuary in Congonhas do ■ The training of public institutions within the busi- Campo/MG; the archaeological sites in Serra da Capi- ness and public service sectors in the administra- rava National Park in São Raimundo Nonato/PI; the tion of sustainable development programs for the urban, architectonic and panoramic grouping in city, particularly concerning urban renewal of its Brasília/DF; Iguaçu National Park/PR; the historic historic sites. center of São Luís/MA; the historic center of Dia- mantina/MG, and La Costa del Descubrimiento [the URBIS might be described as a plan of action Discovery Coast], to the south of Bahia and north of designed to resolve the multiple problems affecting

7 heritage sites in so many cities. In other words, it ■ Recovery of public spaces, such as green could be considered an instrument for the develop- spaces, parks, gardens, plazas, woodlands, etc.; ment of our urban cultural heritage, in accordance with the following objectives: ■ Recovery of collective cultural centers, such To contribute to Brazil’s cultural heritage, consid- as museums, libraries, cinemas, theatres, etc, as ering it to be an essential resource for the further well as adequate and convenient public services, development of our cities; etc.;

■ To recover and restore living conditions within ■ Recovery and installation of compatible pub- the historic centers, thereby stimulating their lic/urban systems, such as urban, tourist and cul- socio-economic and cultural revitalization; tural signage, adequate illumination, kiosks, bus ■ To provide the conditions necessary for develop- stops, fountains, sculptures, benches, etc.; ment of a better quality of life for those historic sites located within urban areas; ■ Stimulation and revitalization of local activi- ■ To evaluate our citizens’ cultural heritage and to ties generated by local employment and provide effective resources for the sustainable rentals/leasing, thereby sparking the socio-cultur- development of communities wherein these pat- al dynamism of the area. This can be achieved by rimonies are located [and to whom these patri- paying particular attention to micro and small monies belong]. businesses, working with the cooperative sector for business management and training courses in This plan of action strategy encourages a shared order to generate new businesses – for example, management responsibility for preserving the cultur- training local artisans and cultural tourism; al heritage of our cities, which is based on the estab- lishment of: ■ Support for the revitalization of vocational training schools to be established in the zone, ■ A Mechanism for Shared Management, formulat- through incorporation of office-schools for train- ed by the Local Management Commission in order ing and “recycling “ of manual labor jobs in urban to provide an appropriate inter-governmental and renewal projects, inter-institutional link between the Public Admin- istration and the public. At the same time, this ■ Formation and training of managers/busi- would integrate the various sectors located under nesspeople able to generate business through the the same “urban rooftop” (basic training, public value-added aspects of these historic sites, partic- sanitation and urban transportation) in areas relat- ularly in those sectors relating to artistry [handi- ed to employment, rentals/leasing, education, crafts] and cultural tourism. environment, culture and tourism, etc; ■ An Instrument of Shared Management, with a The recovery process of an urban historic site does Preservation Plan, thereby providing regulatory, not end with mere restoration of its buildings; it must strategic and operational tools to be used by var- also include the recovery of highways, public thor- ious city sectors. It is hoped that this will help to oughfares, plazas and patios for public recreation. A define the appropriate measures to then translate thoroughly exhaustive recovery further entails mod- these concepts into concrete action, according to ernization of public infrastructure involving energy the needs of the public, private and shared sectors, transmission, telephony systems, transit systems, and which would be initially: many other similar needs. ■Recovery of public and private buildings for residential, commercial and mixed uses;

■Recovery and installation of urban infra- structure, such as basic public sanitation, compat- ible public street lighting; rail transportation sys- tem, etc.;

8 The World Monuments Watch Program & Criteria John H. Stubbs Vice President of Programs, World Monuments Fund – New York, USA

The World Monuments Watch List of 100 1 - significance – the site must be rec- Most Endangered Sites program was creat- ognized, or recognizable, as a site of ed in 1995. The two main stimuli for the national significance; creation of the program were: 1) a desire to 2 - urgency – the site has to be in find out in a more objective and authorita- imminent peril; and, tive way ‘what was out there’ to be done in 3 - viability – there has to be a view on the world, and 2) a desire by WMF to the part of the nominator of how to make become more proactive in a wider range of a positive difference at the site, if it is international heritage conservation activities, selected for the list. in the hopes of developing some kind of systematic approach, rather than just picking Other factors are also considered by projects one at a time as they presented the selection panel such as sustainability, themselves to us, and fundraising for each, the location of the site, and the type of as the organization had done since 1965. threat that it faces. The Watch program is an advocacy An average of 350 nominations have scheme that is meant to raise international been received for each of the four past awareness of the fragile nature and impor- Watch lists that have been announced to tance of significant architectural heritage date. All past nominations to the Watch sites. [The term site is taken by WMF to are reconsidered when each new list is mean a geographic location having intrin- formed, and it is not unusual for a site to sic features (such as natural characteristics) be listed more than once. After a new list and extrinsic features (such as symbolic is formed it is announced in October of associations and artistic changes); it can refer A. Boclin for WMF the odd-numbered years, at which time interchangeably to a structure, an enclave of buildings the staff at WMF and our network of affiliates, part- or a natural setting, or a combination of all three.] Sites ners, and consultants begins to work in cooperation can be high profile, enduring, monumental sites such as with the various nominators to make a positive dif- Hagia Sophia or Machu Picchu, or, they can be less well ference at each listed site. known, fragile sites, even more vulnerable to loss such In addition to raising the profile of various sites in as the Abava Cultural Landscape in Latvia, or the peril by virtue of being included on the list, WMF national park of Serra da Capivara, here in Brazil. maintains its World Monuments Watch Grants Pro- The World Monuments Watch program consists of gram. When a nominator has made a convincing case a biennial listing of the 100 seriously endangered sites for funding, the development staff at WMF works to that come to WMF’s attention through a nomination raise money to assist in funding work at the site. Most process. Anyone can make a nomination to the grants range from $10,000 to $100,000. Some grants WMWatch list, not just cultural heritage administra- have been for higher amounts in the $500,000 to tors and experts, although we advise non-experts mak- $1million range. When we add the monies raised by ing nominations to get assistance from professionals. our various project partners, the total traceable amount The list is composed every two years by a constantly of Watch generated funding for endangered sites adds changing panel of nine (9) renowned experts in all up to around $70million. aspects of cultural heritage conservation. Three peo- ple who have participated in this panel are here today, Lessons from Watch lists including Gustavo Araoz, Hernan Crespo Toral, and The latest list of 100 Most Endangered Sites represents Herman van Hoof. a wide range of places, site types, and problem types. Each nomination is judged by three simple pri- The sites are located in 50 different countries, with the mary criteria: heaviest concentrations occurring in Europe and Asia.

9 We are also pleased to be working in some countries mid-eighteenth century. In 1742, he advocated the for the first time including Belarus, Syria, Nigeria, preservation of the Palacio das duas Torres built in Myanmar and Japan. Pernanbuco (now Recife) by Maurice of Nassau, as a means of commemorating Portuguese struggles with We are particularly intrigued by the greater-than- Spaini. ever range of problem types presented on the current 2 - The word ‘natural monument (naturdenkmal)’ list, there being natural threats, ranging from earth- seems to have been first used by the German natural- quakes and floods to insect damage, and man-made ist, Alexander von Humbolt, in his book about his threats ranging from neglect to religiously and politi- travels in the equatorial regions of the new continent. cally motivated willful destruction. Categories for Von Humbolt records that he found a very large and monuments include: ancient tree having a crown diameter to 59 meters in Venezuela in 1800, and was impressed by its dignity ■ Sacred Sites and solemnity. He was informed by the locals that ■ Civic Buildings anyone who did harm to this natural monument ■ Archaeological Sites would be severely punished. The term natural mon- ■ Cultural and Designed Landscapes ument’ later became widely known in Europeii . ■ Urban Conservation ■ Conserving Modern Buildings Conclusion ■ Industrial Heritage Considering events in the world over the past year, it ■ Vernacular and Living Heritage Sites seems fitting to conclude on the issue of “cultural ter- rorism”, a topic we have addressed only recently WMF and South America through the WMWatch List. The calculated destruc- The newly announced book Trails to Treasures: A tion of the World Trade Center on September 11th, Tour of South America’s Cultural Heritage (2002) resulting in the death of nearly 3,000 people, was a portrays the rich diversity of architectural heritage and cruel and wanton act that defies understanding. While the challenges faced in its conservation. In lieu of the purposeful destruction of cultural property as a reviewing the accomplishments of the World Monu- social or political statement is nothing new, it is dis- ments Watch program in South America to date—the heartening to see how pervasive it has been in recent topic of this symposium, with various site nominators years, and its tragic results. in attendance—I would like to share two facts on her- itage conservation in South America I came across in It has been said that architecture is the most visible research for a book. These may be well know facts to expression of human culture. Whether the endan- historians of South America, though others may not be gered architectural heritage of the world is far from aware that: where we are today, or in our midst, our duty to try and preserve what we can is of the utmost importance. 1-The credit for initiating preservation activity in In the light of various recent reminders of the fragili- the Western World may belong to Andre de Melo e ty the world’s cultural heritage, we must work ever Castro, Count of Galveias and Viceroy of Brazil in the more closely, and effectively, to better our efforts.

i John Celecia en “Conserving South America’s Natural Resources” (p.73) en Trails to South American Treasures, A Tour of South America’s Cultural Heri- tage World Monuments Fund, Nueva York, 2002

iii Rodrigo Melo Franco de Andrade, Brasil, Monumentos Arqueológicos, Ciudad de México: Instituto Panamericano de Geografía e Historia, 1952. Refs 1 y 2, pág. 149 y 338, tal como aparece en Stephen W. Jacobs: Architectural Preservation: American Developments and Antecedents Abroad, disertación, Dept. of Art and Archaeology, Princeton University, New Jersey, 1966.

iii Kanefusa Masuda, “The Notion of Authenticity in Relation to the World Heritage Convention”, p. 42, UNESCO World Heritage Strategy, 20th Session, December 1996.

10 ICOMOS - Heritage at Risk, Blue Shield and other Initiatives Dinu Bumbaru Member of the Executive Committee, ICOMOS – The International Council on Monuments and Sites Director of Programs, Heritage Montréal, Montréal, Québec (Canada)

Opportunities to share experience and knowledge part of conservation too often disregarded. are just as essential as support for particular projects to Although the fate of cultural heritage has been a improve the state of conservation of cultural heritage founding element of ICOMOS, its efforts from the around the world. It is among ICOMOS primary 1960s to the 1980s has been focused on the develop- missions, as an international network of professionals ment of the general programs, legislation and profes- grouped in some 130 National or International Sci- sional practice. The interest for risk was present, entific Committees, to foster and participate in such notably in the form of various meetings and research exchange as we do today. I can only see that we have done in cooperation with UNESCO and ICCROM a common interest in cooperating on such initiatives on the issue of seismic protection of historic monu- as the World Monuments Watch and the Heritage @ ments. In 1977, for instance, ICOMOS and Risk programs, two initiatives that can be seen as UNESCO organized an experts meeting in Antigua timely, necessary and complementary. Guatemala on that particular topic. Yet, it was not Founded in 1965, incidentally the same year as the until the major earthquakes to strike in the late World Monuments Fund, ICOMOS has observed 1980s, the Gulf War of 1990 and, mostly, the tragic the evolution of practices and principles in the field of collapse of former Yugoslavia in 1991 that the mem- conservation. Many of these observations have been bership of ICOMOS raised the concern for heritage at codified in the various charters prepared by the orga- risk in all sorts of situations. The shelling of nization’s membership and committees and adopted by Dubrovnik, Croatia, in the fall of 1991 was a partic- its General Assembly. The intellectual development ularly strong event of great public impact. ICOMOS associated with those charters remains a continuous then cooperated with UNESCO to send a mission of process in which the evolving interaction between expert to assess damage and help identify needs for the ethical, scientific, social, practical or environmental rehabilitation of this World Heritage city that had concerns is a constant source of enrichment. As an barely finished repairing damage from the 1979 earth- international non-governmental organization recog- quake. nized as a special advisor of UNESCO in the context From those events, ICOMOS, under the leadership of the World Heritage Convention among others, of Leo Van Nispen, then ICOMOS Director Gener- ICOMOS gave itself a set of rules to ensure its open- al, initiated a cooperation forum with UNESCO, ness and that of its National and International com- ICOM (museums), ICCROM and other organiza- mittees to professionals in the field of conservation, in tions. Eventually, what became known as the “inter- particular to the younger generation of field practi- agency taskforce” identified a 5-point Risk prepared- tioners and researchers that will shape the future of ness scheme : conservation. It also adopted a prospective approach to ■ Resources and funding foresee the needs to come and the challenges to cul- ■ Emergency response teams tural heritage in a changing world. ■ Documentation and Research This ongoing interaction lead the organization to ■ Education and Training reflect on the overall framework in which conserva- ■ Public awareness tion goals are accomplished – legislation, training, The main goal was to develop – using the existing public education or development programs – as well professional networks – an active network that could as the specific cases of threatened monuments, sites or improve prevention and response. At a time when a places of heritage significance. The conservation prac- lot of attention was focused on curative interventions tice is traditionally based on a management cycle that to protect, restore or rehabilitate heritage buildings, includes inventory, project development, funding archaeological sites, monuments or cultural landscapes, research and conservation work itself. Often but not that concern for risk assessment and preventive action always, that cycle includes maintenance, an essential marked a shift of vision and a renewed sense of caring

11 for cultural heritage. It also connects with the interest international review of the effects of the great Hanshin for monitoring and maintenance as part of preventive Awaji earthquake of 1995 in terms of cultural heritage management processes. and ensuring that experiences from different parts of the Drawing from experiences in the USA, in Europe world could be shared on that occasion. or in Asia, this vision was the source for the founding, in 1996, of the International Committee of the Blue Heritage at Risk Shield (ICBS) as a partnership of the four international The concern for the fate of cultural heritage, mon- non-governmental organizations in the field of cultural uments and sites around the world brought ICO- heritage, i.e. ICOMOS (sites, monuments, cities and MOS to launch the Heritage @ Risk program. First landscapes), ICOM (museums and collections of discussed in Stockholm in 1998 and in Mexico in moveable properties), ICA (archives) and IFLA 1999, the program was formally launched in March (libraries). The ICBS has now been recognized as a 2000 when a letter was sent to all members, Nation- partner non-governmental organization in the appli- al and International Scientific Committees to pro- cation 2nd protocol to the Hague Convention for duce reports on sites, individual monuments, historic the Protection of Cultural Properties in the Event of towns or cultural landscapes at threat. ICOMOS’ first Armed Conflict. It ensures coordination of the four World Report on Monuments and Sites in Danger non-governmental organizations and their national was published in November 2002 in Paris. The second corresponding committees to improve preparedness has just been issued. Both are available on the web at and participate in an international effort of solidarity. www.icomos.org. Together, they form a base of infor- The year 1996 also saw these ideas further developed mation of some 126 National reports (including 21 at the First Summit on Heritage and Risk Preparedness from the Americas), 15 reports from International organized by ICOMOS Canada in Québec City and Scientific Committee, individual experts’ reports and opened to a wide participation, leading the adoption of reports by some of ICOMOS partner organizations. the Quebec Declaration on Heritage and Risk Pre- The Heritage @ Risk reports provided ICOMOS paredness whose headlines are: Awareness in the pub- and its partners with a global assessment of trends and lic and professional communities; Cooperation between threats to cultural heritage from a great range of view- conservation and civil defense institutions; Develop- points. Identified risks fall under four main categories, ment of the local capability and Development of the i.e. Natural (earth and weather-related hazards, natu- global protection framework for heritage. The Kobe- ral decay processes for materials…), Development Tokyo Declaration on Risk Preparedness for Cultural (economic pressures, urban development, megapro- Properties, adopted in 1997, stressed again the need for jects, tourism, industrial hazards, pollution…), Human cooperation at the international, national and local lev- behavior (vandalism, theft, riots, ethnic clashes, els to prevent loss of cultural heritage before during or wars…) and Conservation policy weaknesses (insuffi- after a disastrous event of natural or human origin cient legislation, lack of professional training and occurs. The Japanese authorities and colleagues showed ethics…) The following table indicates, in a very syn- great energy and openness in providing for such an thetic way, the themes of those two reports.

12 Issues/Trends H @ R Report #1 (2000) H @ R Report #2 (2001-02) ■ Maintenance, lack of funds and ■ Effect of globalization on cultural her- human resources itage and diversity ■ Changing state of ownership and ■ Military activities and political changes stewardship ■ Forced migration ■ Conservation practice, lack of or ■ Legislation and devolution of respon- insufficient conservation standards sibility to local authorities without ■ Tourism impact resources

Types of ■ Religious heritage ■ Rural vernacular heritage cultural ■ Historic houses, palaces, manors, resi- ■ 20th Century heritage heritage dences ■ Industrial heritage identified ■ Urban ensembles ■ Religious heritage ■ Vernacular heritage ■ Archaeological heritage ■ Industrial heritage ■ Cultural landscapes ■ 20th Century heritage ■ Indigenous peoples heritage ■ Cultural landscapes ■ Moveable properties related ■ Archaeological sites to sites or monuments ■ Intangible values ■ Context and surroundings of historic buildings or places ■ Archives, collections or documents related historic buildings or sites

Report #2 also includes follow ups on cases iden- research and international cooperation such as the her- tified in the first report; for example, the development itage of metropolises or capital cities as well as the of protection measures for the Mount Royal cultural very diverse rural heritage around the world. It brought landscape in Montreal, Quebec, Canada, or for the us to think in terms of the context of conservation – Olympic Stadium in Munich, Bavaria, . people, place and policies – as well as the objects of From these reports, ICOMOS initiated actions. conservation. Looking at such reports brought us to For example, to address the broad issue of the 20th better appreciate the need for a fuller implementation Century heritage – not to be limited to solely modern of such international instruments as the World Heritage architecture –, ICOMOS adopted the Montreal Convention of 1972, in particular its Article 5 which Action Plan on that topic. The issue of industrial her- focuses on the broader conservation framework at the itage will be developed with our partner organization national level, and is often overshadowed by the more TICCIH (The International Committee for the Con- glamorous World Heritage List. servation of Industrial Heritage). Concerns about This exercise is being established as an ongoing intangible values and indigenous heritage will be practice that could be described as an International addressed at the next General Assembly, planned to be Observatories for cultural heritage of different nature. held in Zimbabwe, Africa. Involving the worldwide ICOMOS membership in an The Heritage @ Risk process also allowed ICO- unprecedented fashion, the Heritage @ Risk program MOS (and whoever takes the time to analyze the is also a way to develop a common sense of care and reports), to identify strategic priorities. For instance, awareness with institutional partners, both govern- ICOMOS better realized the importance of continu- mental like UNESCO or ICCROM, or non-gov- ous care for cultural heritage through maintenance, ernmental like TICCIH, DOCOMOMO or, hope- community involvement, cooperative monitoring, fully, the World Monuments Fund and its remarkable warning signals or training and opening to the young project-oriented World Monuments Watch program. professionals. It brought us to imagine new fields of It is now a matter of making this happen.

13 Session II: Advocacy and Public Awareness on Heritage Conservation and Development— Conservation in Action

14 THE WOODEN CHURCHES OF CHILOE: The Constant Commitment to Preservation Hernan Montecinos Barrientos Architect and Executive Vice President, Friends of the Churches of Chiloé Foundation - Santiago, Chile

The archipelago of Chiloé stretches was widely used for more than a cen- out along the southern coast of Chile tury. Crossbreeding [inter-marriage] - between 42 and 47 degrees latitude was as much racial as it was cultural. - enveloped in a cold and rainy cli- The urban setting of Chiloé’s settle- mate, full of deep bays and estuaries, ments, how they relate to their sur- rolling fields and evergreen forests, rounding landscape, the wooden archi- with countless islands dotting the tecture of the “Chiloé School,” the inland sea. Until the first half of the Chiloé people’s own cultural identity XIX century, this end of the Ameri- — all these form a synthesis reflecting can world was considered the “Last our human potential to take full advan- Frontier of Christendom” — with a tage of whatever resources are available, circuit mission route set up by the to learn from and get along with one Jesuits at the beginning of the XVII another, and to transcend the any century as the most effective way of earthly obstacles thrown in our paths. converting the local inhabitants and Hernán Montecinos Barrientos Since its inception in 1993, the giving structure to their settlements. foundation has worked with the local communities Chiloé’s chapels, built of wood, maintained, and who, after all, had built and are responsible for main- rebuilt time and again by the island communities, taining the churches. Their rekindled interest result- numbered more than 40 by the end of the XVIII ed in greater cooperation and support for local inter- century; a registry in 1747 listed 77 chapels; 92 by the vention and emergency restoration of these traditional end of that century, nearly 100 at the beginning of the structures. The climatic conditions of Chiloé make all XIX century, and more than 150 a century later. the more urgent the need for preserving this island’s Today, no more than 60 of these churches of the intangible heritage. “Chiloé’ School” remain; of these, 40 have seriously deteriorated, and most are in imminent danger of dis- The following actions have been taken: appearing within the next few years. Saving these a.- Increasing local awareness of the island’s cultural churches will depend on concerted efforts by Friends heritage through specific community outreach of the Churches of Chiloé Foundation and the Dio- programs and courses, in addition to the active cese of Ancud; the support and participation of the participation of Chile’s Department of Education, National Monuments Council; the Department of etc. Education and the Chilean Institute of Architects, in b.- Emergency repairs to halt further deterioration of addition to other public and private organizations. many of these churches to prevent their eventual The construction of these churches in a circular mis- disappearance. Major conservation and restora- sion route was the determining factor not only of the tion work has been carried out in 16 churches, urban configuration of Chiloé’s towns, but perhaps with minor repairs to another 10, etc. even the urbanization of the entire territory. The iso- c.- Specific efforts, such as developing a carpentry lation, poverty and threat from foreign powers all pre- training program, helped create professional arti- vented the Spaniards from imposing their own urban sans in traditional church-building techniques. plan and, to a good measure, their own way of life. In Additionally, projects are currently underway to order to survive, many European settlers had no choice better control the impact of tourism and its effect but to adapt to living alongside and getting along with on the local communities, wood treatment and the local indigenous residents. Their native language the use of alternative woods, risk prevention, etc.

15 Machu Picchu: Heritage Ideals Facing Democratic Aspirations Mariana Mould de Pease Consultant, National Institute of Culture – Lima, Peru

History, Archaeology and Anthropology The citadel of Machu Picchu [Manly Peak] was built by the Incas during the XIV century on the eastern slopes of the Andes. Hundreds of other pre-Hispanic sites within current day Peru are awaiting excavation and study by historians, archaeologists and anthropologists. Thus, its importance within the framework of our polit- ical and socioeconomic development during the XX century is still not fully understood by both the Peruvian population and foreigners alike. Its mysterious history caused the role played by Hiram Bingham to be somewhat misunderstood since that fateful day on June 24, 1911, when he challenged western thought as the scientific re- M. Mould de Pease discoverer of the fortress and its surrounding area. As a gress named Valentin Paniagua (a member of Parlia- result, passionate curiosity about the humanistic and ment from Cuzco) as president. In May of 2001, his social aspects of Machu Picchu has generated tourism transition government halted construction on the on such a scale that it severely strains the ability of cable-car train project. As a result, WMF removed Peru’s government to both provide sustainable tourism Machu Picchu from its World Monuments Watch resources and promote further research and preservation List of 100 Endangered Sites. of this historic site for future generations. While the country is living through a period of democratization under the current president, Alejan- Heritage Ideals dro Toledo (2001-2006), there is a lack of more updat- In 1983, Machu Picchu was placed on UNESCO’s list ed and complete historical, anthropological and of World Heritage Sites. Since then, this international archaeological information about Machu Picchu. This tourism icon has set Peru on a slow but steady path limits a more involved participation of the local com- toward incorporating universal heritage ideals into the munity. These limitations in turn prevent access to actual human and societal framework of the world greater economic gains from tourism along the Inca around us. In the 1990s, Alberto Fujimori’s authoritari- Trail: for example; trail porters and transport compa- an government proceeded to manipulate these heritage nies operating along the Hiram Bingham or Zigzag ideals for the profit - specifically and corruptly - of Grupo highways have been prevented from developing sound PERUVAL. This was accomplished by awarding the environmental, social, and political guidelines. At the company operating concessions to the Cuzco-Aguas same time, PERUVAL now insists that it will build the Calientes train, the hotel located within the protected cable-car station “behind Machu Picchu,” thereby area of Machu Picchu, and the eventual construction of avoiding responsibility for any possible harmful effects a cable car that would quadruple the eventual number of it might have on the protected site. visitors to the site. This last concession [the cable car] was This report calls for action on the part of all Peru- granted despite the objections of UNESCO and local and vians, to look at heritage standards adopted worldwide international conservationist groups who had joined as a potential solution to the problems facing preser- forces to reject this unethical threat to the site. vation and public use of Macchu Picchu. Following the end of the Second World War, these standards Democratic Hopes and Dreams were developed by UNESCO, ICOMOS, UICN, When Fujimori fled the country in 2000, Peru’s con- ICOM, ICCROM and the WMF.

16 Advocacy and Public Awareness on Heritage and Development— Case: Suriname Rachel Frankel Architect – New York, USA

1660’s settled in Suriname where they received privileges including exemptions and immunities both as an ethnic minority and as Dutch burghers. The Jews had the opportu- nity to live their lives as an autonomous reli- gio-cultural enclave. Brick ruin at Jodensavanne (the Jews’ Savannah) is of the formerly monumental synagogue, Beracha veShalom (Blessing and Peace), once surrounded by a grand plaza upon which the community from the near- by plantations once gathered. Built in 1685, the synagogue is the first of architectural sig- nificance in the New World. The synagogue and its broad open plaza were constructed at the center of an idealized rectilinear town plan. Jodensavanne is the first and only example of a virgin landscape in which New World Jews had the opportunity to design RachelFrakel according to their needs, beliefs and hopes. they reveal the cultural practices, religious beliefs and Jews of Jodensavanne sited their synagogue in political strategies of those buried there. accordance with Talmudic principles, placing the syn- In Paramaribo there have been three synagogue agogue upon a hill and making it the tallest building congregations and respective buildings and four Jew- in the new town. Additionally, the synagogue was ish cemeteries. Today, one synagogue serves the con- adjacent to a river, convenient for accessing naturally gregation. Sadly, the community gave up one of the flowing water for purification rituals. Yet remarkably, historic synagogue buildings for a secular purpose and in the midst of many threats, the Jews of Jodensavanne its interior is displayed in Israel. For me, this is the era- designed their town as if in a place of peace and Mes- sure of an integral part of Surinamer heritage. Anoth- sianic hope, with open roads and ample access from all er synagogue, at the end of the eighteenth century, four sides to the synagogue. once stood briefly in Paramaribo. It belonged to Suri- Although the Sephardic Jews of Jodensavanne con- name’s Jews of African descent, Darkhei Jesarim (The ceived of their monuments and town plan, it was ways of the Righteous). their enslaved Africans from Guinea, West Africa who 1997: Research team surveyed and documented built them. These Africans determined, to some the remains of Beracha VeShalom under the auspices degree, the craftsmanship and methodology of the of the Republic of Suriname’s Ministry of Education construction. and Community Development. Jodensavanne includes two Jewish cemeteries. 1998: Expedition documented Jodensavanne first Together they have almost 700 European-fabricated cemetery established in the 1660’s, conducted under marble and bluestone graves. Hebrew, Portuguese, the auspices of the newly revived Foundation for Spanish, Dutch, Aramaic and French language epi- Jodensavanne. The epitaphs of each tomb and the art taphs, inscribed artfully on the tombs, pay tribute to and architecture of each grave received documentation the deceased. Some tombs have illustrative imagery. and an architectural survey of the cemetery has been These cemeteries served Suriname’s Jews, including drafted as a scaled plan. The expedition also docu- some of African descent, for over 200 years. Today, mented the rapidly decaying cemetery that was

17 thought to be the burying ground for Jodensavanne’s Likewise, Jodensavanne’s former acceptance and enslaved people and their descendants. Rather, our practice of slavery carries negative associations for research suggests that the cemetery served one of two potential Jewish, African American and other visitors. possible populations: Jodensavanne’s non-Jews, most of mixed Sephardic-African ancestry or those people While Jodensavanne, as well as the Jewish sites in who settled along the military installation, called the Paramaribo, are part of Suriname’s national heritage, Cordon Pad, that had grown up after the demise of its direct contribution to the Jewish percentage of the Jodensavanne. population is minute.

1999: Expedition documented Jodensavanne’s Sec- Goals: ond cemetery established in 1685, conducted under ■ Making sites accessible and inviting. the auspices of The Foundation. Transcriptions of (The Foundation for Jodensavanne has con- each tomb epitaph and the art and architecture of structed a proper dock and installed a modest each tomb received documentation. pavilion for viewing future exhibits. This fund- ing comes from Suriamer corporate institutions Present: Beyond the work at Jodensavanne, docu- benefiting from tourism development. Thanks mentation and preservation are underway on Para- to a WMF grant, the Foundation is installing maribo’s Jewish cemeteries. The findings from these signage and developing a visitors booklet.) expeditions are being produced and promoted for vis- ■ Developing and implementing a conservation itor interest and scholarship. plan for the site and its monuments. ■ Informing the Surinamer and international pub- Challenges of Preserving and Making Jodensa- lic about the cultural heritage and importance of vanne Accessible: the sites. ■ The site is remote and difficult to access ■ Tourism is highly undeveloped in Suriname Thanks again to WMF for including Jodensa- ■ Suriname, a fledgling republic, has minimal vanne in this conference. resources for protecting its monuments A Possible Network of Jewish Sites in South America While Jodensavanne and Jewish heritage in Suriname are unique, they fit into a larger yet under recognized network of unusual Jewish sites in South America.

18 THE ELEVATORS OF VALPARAÍSO: The Value of an Undervalued Heritage Jaime Migone Rettig, PhD Architect and Executive Director, CONPAL- Santiago, Chile

To put a cultural pricetag on as vast site’s condition, its strengths and and complex a site as the “Elevators weaknesses, and to come up with a of Valparaíso” is no easy task. Count- set of recommendations for its pro- less factors enter into being able to tection. What we are attempting to calculate their significance, worth do here is to pose simple, yet crucial and actual state. During more than questions- What exactly are these the 100 years of history that have elevators? What is their actual value? passed since the first elevator began What condition are they in? - as a operating - Cerro de Concepción starting point for developing pro- (Concepción Hill) , also known as posals to resurrect their previous the Turri Elevator - these elevators glory. have known splendor and ruin; they The effect that Valparaíso’s eleva- have seen technological and archi- tors have had on Chile’s creative tectonic changes; they have seen output is impressive. The results of their relationship within the urban an unprecedented and exhaustive scope and public transportation sys- compilation of literary musical tems of the city transformed. In other works, plastic arts, photographic and words, these elevators have absorbed cinematographic works can be seen so much in the way of experiences, in the study’s chapter titled,” The that to fully enjoy knowledge all of J.Migone Rettig Elevators of Valparaíso in Chile’s them would not be easy. There is something, though, Artwork.” The chapter captures the imprint left [yes- that hasn’t changed over time - the bond between the terday and today] by Valparaíso on our nation’s artis- elevators and the people of Valparaíso. Truth is, these tic community, as a constant source of inspiration for elevators were and continue to be appreciated by all musicians, poets, painters, filmmakers, photographers inhabitants of the port city, and that is precisely where- and storytellers. Their works have captured the image in lies its greatest significance. It is a living [transporta- and essence of these elevators and have projected them tion] system, still in use, still active, and much loved by onto both the country’s and the world’s screen as the its daily riders and periodic visitors. “city-view” [or “skyline” icon] of Valparaíso. Beyond the exhilarating mix of excitement and The important support provided by the World suspense experienced during a short ride in one of Monuments Fund, through its World Monuments these elevators, as it creaks and grinds up and down Watch program -coordinated, conducted and funded one of the city’s hills, few riders are aware of their his- in conjunction with CONPAL-Chile- has raised tory. Few know what it meant for these elevators to tremendous awareness of the site. During the first begin operating in Chile only a few short years after concrete stage, the funicular system was declared a braided steel industrial cable began being produced in “Historic Monument” under the Monuments of England, or the introduction of an ingenious electro- Chile’s Law No. 17.289, and followed by another mechanical system and its importance to the urban important act; UNESCO’S naming of the city of Val- development and public transportation system of Val- paraíso as a “World Heritage Site” is in the final stages paraíso. And even fewer would guess at the close ties of approval. established with the workers who, for generations, We have, therefore, gone from a state of almost have operated these elevators. Indeed, this funicular total ignorance of this site to its imminent inclusion on system has been a constant source of artistic inspiration the World Monuments List. Hopefully, this outstand- for many Chilean works of art. ing recognition can serve as a guideline for other valu- We believed there were certain basic matters that able sites on our continent in need of attention and needed to be studied in order get a clear picture of the support.

19 THE DESTRUCTION AND PRESERVATION OF ROCK ART IN BOLIVIA Matthias Strecker and Freddy Taboada Bolivian Rock Art Research Society (SIARB) - La Paz, Bolivia

All too often in Bolivia, state and local gov- ernments lack coherent policies concerning preservation of the country’s cultural her- itage and the economic resources needed to put their plans into practice. This paper will outline work carried out so far by the Sociedad de Investigación del Arte Rupestre de Bolivia (SIARB) [Bolivian Rock Art Research Society] during the past 15 years, with an emphasis on educational campaigns and attempts at site preservation and man- agement. As a private company, our efforts have been very limited. We believe, howev- er, that our educational programs and projects underway in the parks in Torotoro and Cala-

cala can serve as a model for other regions. Matthias Strecker In 1991, we completed a preservation project in by way of adequate physical protection (i.e., /enclos- Torotoro National Park. The holes and uneven levels ing the area), more effective site management, and forming a ladder in part of a stone wall (that had pre- creating greater awareness on the part of the local viously allowed visitors to climb up to the height of the communities about their precious legacy of this nat- wall paintings) were filled in with stones from around ural and cultural heritage. the area. This transformed it into a vertical wall, mak- ■ To guarantee the preservation of Calacala’s rock ing it difficult to reach the covered area where the rock art with a systematic survey and registration of art is located. A cement mortar was used to fill in the the rock paintings and carvings. (These will be joints and in the back part of the stones where they analyzed for used as a scientific base for planning were set into the wall. Efforts were made to make the next steps.) joints look as natural as possible. In many places adobe ■ To integrate the collected rock art data into an was used so that vegetation would attach by itself, archaeological and ethno-historical study of the with the walls then able to blend into their surround- region, which will explain the development of ing environment. human settlements. In the case of Calacala National Monument, we ■ To make full use of these natural and cultural have identified several problems facing the preserva- resources available to us, developing an infra- tion of the rock art and site management of the structure (including a walkway with viewing archaeological park itself: Visitors climb up the rock platform and visitors center) and signage that and into one of the caves, which can damage the rock will make it easier to visit the site and provide art and rocky area supporting it. Limestone quarries detailed information about its significance. nearby are actively harvested by local communities. ■ To expand the cultural and tourism attractions with No complete registration and documentation of the excursions to the surrounding areas (eco-tourism), a site and its rock art currently exists. Also sorely need- museum, and a visitors center that will explain the ed is an appropriate infrastructure and site management role of camelids [llamas, alpacas and vicuñas] in plan for the park and surrounding area. Andean culture. We are currently working on a project together ■ To support the region’s sustainable development with the communities of Calacala and Alcald’a de through establishing factories and the sale of Ouru, with the following objectives. handicrafts made of camelid products based on ■ To ensure preservation of the rock art in Calacala the iconography/ seen in the local rock art.

20 Session III: From Theory to Practice in Architectural Conservation

21 LOS PINCHUDOS: AN ENDANGERED PRE-HISPANIC ARCHAEOLOGICAL MONUMENT IN PERU Ricardo Morales Director, Institute for Environmental Conservation of Monuments - Trujillo, Peru

Geo-historical References to the site’s exposure to insulation Located in the northeastern section and constant wind and rain erosion of the Andean high jungle (2,800 of the fragile cliff surface. m.s.n.m.) is Los Pinchudos, one of The famous wooden sculptures the world’s most representative pre- known as “Los Pinchudos” (local Hispanic, funerary archaeological dialect referring to their anthropo- sites. Its eight tombs are believed to morphic resemblance to male gen- date from 1200-1400 AD., and form italia), are not endangered by wood- part of the Andean-Amazon cultur- eating insects, but by microorgan- al region known as Chachapoyas, isms growing within the wood which was later occupied by the itself and causing some structural Incas. This extraordinary group of damage. The principal cause of the structures clearly displays ethno-cul- site’s continuing deterioration dates tural ties with neighboring sites, such to its discovery in 1967 and subse- as Pajatén, Cerro Central, Papayas, quent vandalism and neglect. and La Playa [Selva Alta/High Jun- DIAGNOSIS: Plans for restor- gle], as well as Condomraca and ing the structures appear to have Kuélep [Sierra/Mountains]. been abandoned, to be extremely The location and geo-topo- fragile, and in danger of immanent graphical characteristics, as in most collapse. cloud forests, are the main prob- lems affecting the site. It is built Background Theory and Inter- within a shallow, natural cave, vention which provides partial protection The project was planned and car- from the frequent rains. The cave is ried out as an EMERGENCY located in the central section of a intervention based on the following steep, vertical cliff (500 m. high). considerations: The actual space is irregular, meas- a) Consolidation and stabiliza- uring 35 m. length by an average of tion of the structures within the 4.5 m depth, with a 5 m ground site in their actual state. level difference between the fur- b) Refraining from any esthetic thest structure in the East (Building recreations of structures and 1) and the West (Building 8). absolute respect for site within its cultural context. Problems Facing the Site c) An interdisciplinary/parallel This location creates a particular plan of action by conservationist, microclimate, characterized by low archaeologists, engineers and spe- and fairly stable levels of humidity, in cialists in bricklaying. contrast to high and more perma- RicardoMorales (2) nent humidity of the surrounding area. This drier micro- The Conservation Process climate causes dangerous contraction of the brick con- The activities were carried out and revised to correct necting mortar, resulting not only in the loosening of the problems with the plan of action in situ, the limited bricks themselves, but also the structures’ sculptural area of workspace, and the number of technicians and reliefs and murals. The process is even more notable due other staff available.

22 a) Preliminary setup (preparation and securing of Conclusions area bordering the precipice). a) Thanks to the support from World Monuments b) Documentation, Registration and Scale Model Fund, and having complied fully and satisfactorily Drawing: relief drawing of buildings on a 1:10 scale with all program requirements, this is the first total (previous state, location of samples for analysis, loca- research and conservation project devoted to this spe- tion of construction and conservation process on cific cultural site. murals), photographic record of site (color, slides, and b) This experience should trigger formulation of a Polaroid), film record of site (videotape); sample-tak- theory, methodology and technology to be applied to ing for laboratory analysis (mortar, paint, wood and the identification, evaluation and intervention with stone samples) and tracings for overhead transparen- other structures in similar geographic areas. cies. Previous archaeological research (prior to that of the on-site curator) Recommendations c) Evaluation of the current state of preservation a) Stabilize the limestone supporting Building 8. and revision-discussion of the 1998 project, that is, Multiple fractures and exposure to rain, wind erosion how to apply theory to practice and actual variables and insulation (adding further weather damage to the found in situ., such as not applying ethlysilicate 40 and stone), contribute to further risks from future earth- wood preservatives to the sculptures, as judged not to quakes. be necessary. b) Conduct a review, evaluation and maintenance d) Provide protective cement reinforcement to the check in August 2002. walls and roofs (determining exact locations for inject- c) WMF should consider becoming more flexible ing stabilizing mud mortar into the grout, removing with its requirements concerning economic support damaged sections after previously coding and regis- for archaeological research prior to conservation inter- tration, etc.) vention for endangered monuments: Los Pinchudos, e) Cleaning of the architectonic and carved surfaces, Laguna de los Cóndores, and Karajías, among others. evening out surface color; f) Structural consolidation (cement underpinnings, replacing damaged beams, refilling mortar joints. g) Anastilosis (reintegration) of unstable or damaged sections. h) Controlling access to the site by use of a securi- ty gate.

23 Conservation Theory and Practice: Making Compromises Dr. A. Elena Charola Independent Scientific Consultant, Lecturer, Graduate Program in Historic Preservation, GSFA, University of Pennsylvania - Philadelphia, USA

The current approach to conservation of architectur- level—since a country may bring together different cul- al heritage is based on the preservation notions first for- tures—a conservation policy has to be established. mulated in relation to the preservation of historic build- Unfortunately, this is not usually the case, and hence, the ings and monuments in the 19th century. Actually, approach to conservation does not follow a uniform but the awareness of the need for preservation has gener- rather an erratic path. Many examples of this approach ally followed a major change in society, such as the can be cited from all over the world. conservation concerns showed by the newly estab- Any conservation intervention addressing a “nation- lished government after the French revolution, or a al monument” is complicated by the fact that these long time-break with the monument in question. The building sites are usually under legal jurisdiction of latter is clearly mentioned by the ICOMOS Venice more than one national institution as well as by the Charter when it discusses the safe-guarding of “the his- chronic lack of funding suffered by government agen- toric monuments of generations of people” later on cies around the world, regardless of the country in identified as “ancient buildings”. question. In these situations, the contributions provid- The Venice Charter, and the documents that pre- ed by private sponsors can be invaluable. However, it ceded it and on which it is based, were clearly written is of critical importance that private sponsors con- to guide future interventions and prevent “restora- tribute funds both for the actual intervention as well as tions”, i.e. reconstructions, such as that of the Minoan for the indispensable preliminary studies required to palace at Knossos at the beginning of the 20th century. determine the most appropriate approach, theoretical It is to be considered that the Venice Charter is defi- as well as technical, to be taken during the interven- nitely a guideline document and cannot be taken as tion. This would avoid those cases in which sponsors dogma, even as pointed out by R.Lemaire, the “come to the rescue” of a monument with a solution Reporter for this fundamental document. This is of crit- that primarily serves to publicize the donors’ particu- ical importance when confronted with a conservation lar expertise or products. In some cases, this may actu- problem that requires implementation. While the actu- ally be a good solution, in others it may result in a al implementation calls for appropriate technical solu- doubtful or even a totally negative intervention. tions, the overall approach needs to respect the basic How can this situation be improved? While solving principles of conservation, i.e., minimum intervention, legal, bureaucratic and economic problems has to be compatibility and retreatability, which in turn will affect left to each government, those of us concerned with the choice of technical solutions that can be applied. the conservation of our heritage can mostly contribute Although the Venice Charter was written within the with awareness raising. For this purpose, the audi- Western European context, it is broad enough to allow ence addressed, be they government representatives or for national adaptations—the text reads “each country the people living around the monument in question, being responsible for applying the plan within the frame- need to understand the problem, that is, why conser- work of its own culture and traditions”. However, this vation is important and which is the most appropriate implies that at the national, or even better, regional approach to achieve this.

24 CHAN CHAN: PROBLEMS AND PERSPECTIVES WHEN CONVERTING THEORY INTO PRACTICE Ana Maria Hoyle Director, Department of Culture and Liberty, National Institute of Culture, Trujillo, Peru Ricardo Morales Gamarra Director, Institute for Environmental Conservation of Monuments - Trujillo, Peru

The World Heritage Site of Chan Chan (UNESCO turn, offers a solution to the many problems facing 1986), on the northern coast of Peru, is the most repre- Chan Chan, such as natural and anthropoid degrada- sentative archaeological complex of pre-Incan settle- tion of the site, as well as an updated sensibility to its ments. Dating from 900-1450 AD, the 1,414 protected current management and the actual social and cultur- hectares (14 square kilometers) it currently lies on was al needs of the local community. once the ancient capital of Chimú; today, it serves as an The Master Plan was developed using a detailed extraordinary laboratory for scientific research in various analysis based on the context of conditions at the site fields of expertise — one of which is preservation. and their cultural, historical, scientific and social More precisely, Chan Chan was and currently is a importance. Information gathered was then used to training ground [or field camp] where a master plan for devise next steps to preserve all the treasures that make site conservation, study and management was devel- Chan Chan such an imprint site for present and future oped. Since 1964, the study of conservation and preser- generations. The plan calls for 7 programs and 153 vation theories have been put into practice; a more research projects in various fields; the restoration of complete multidisciplinary effort to convert theory existing structures and their surrounding area, as well into action has been underway during the past decade. as evaluating methods of effectively managing the The first stage revolved around the use of natural prod- site’s 5 archaeological zones. Due to the complex and ucts and chemicals as well as various techniques com- highly specialized nature of challenges facing the site’s bining the two, then carefully evaluating the results to preservation, the plan recommends site management determine which methods would offer the highest based on joint participation between the local com- probability for success. The main objective today is to munity’s designated site representatives and INC man- take and expand upon these theoretical plans in order agement. Also notable in the master plan is establish- to develop practical — and successful — applications. ment of the “Centro Panamericano de Conservación We must note two very specific moments (or del Patrimonio de Tierra” (The Pan-American Cen- trends) during this process — the reconstructive peri- ter for the Preservation and Management of Earthen od (1964-1972), and then, the conservation or preser- and Archaeological Heritage), a regional, internal vation period (1974 to date). The first stage is prima- organization that develops research programs and rily scenographic, basically hypothetical, and managed courses for preservation and conservation of earthen arbitrarily by archaeologists. The second, particularly structure, which will further advance important, sci- regarding the authenticity of the cultural and archi- entifically sustainable contributions in this field. tectonic contexts, is based on a multidisciplinary The plan’s programs are geared toward a meticu- approach to preservation. Archaeological projects are lously planned, short-, medium- and long-range, com- essentially focussed on conservation or preservation. plete restoration and preservation of the site, to be car- Chan Chan is therefore an appropriate proving ried out within a 10-year timeframe. El “Plan Maestro ground for applied conservation research, including de Conservación y Manejo del Complejo Arque- the various structures, reliefs, plastered and painted sur- ológico Chan Chan”/ (The “Master Plan for Preser- faces and floors. All of this can only be possible with vation and Management of the Chan Chan Archaeo- a cohesive, coherent and ambitious plan: “The Mas- logical Site), conceived as a tool for preserving the ter Plan for Preserving and Managing the Chan Chan monument, examines a practical methodology that Archaeological Complex” (INC 1999) [Instituto respects the cultural significance of the site in order to Nacional de Cultura 1999]. best plan for its conservation. The results seen so far This document, drawn up by an interdisciplinary demonstrate that these projects have contributed and representative team, provides a management tool immeasurably to the research, preservation, safety and for the basic preservation of this monument. This in world heritage value of Chan Chan.

25 THE JESUIT MISSIONS OF THE GUARANI AND THE MISSION COMPLEX OF SAN IGNACIO MINI Ramón Gutiérrez Architect, Senior Investigator for Argentine Council of Scientific Investigation; Director, Documentation Center for Latin American Architecture (CEDODAL) - Buenos Aires, Argentina

The Jesuit Guaraní missions, which were built begin- San Ignacio Miní reflects the first stage of technol- ning in 1610 - a further expression of the evangelical ogy used in building the missions, when the Jesuits had zeal shown by the Jesuits since their 1576 arrival in Juli not yet discovered the limestone quarries that would (Peru) - represent an important chapter in the colo- later permit the construction of stone and brick arch- nization of the Americas. The Guaraní Indians were es (as in Trinidad, Jesús and San Cosme, in Paraguay). mostly nomads and hunters who lived in villages with- They used an older, local method, constructing build- in a vast border territory being fought over by Spain and ings of wood, with simple stone partition walls, . This conflict would lead to the destruction of whereby the ashlars [traverse beams] were reinforced many villages and subsequent migration and settlement using a mortar consisting of pebbles, mud and ground of 30 towns along the Paraná and Uruguay rivers. The shells. During a battle between the Portuguese and the remains of these settlements may be seen today in con- Guaraní leader, Andresito, the wooden columns and tiguous parts of Argentina, Brazil and Paraguay. floor of the temple of San Ignacio were set on fire, The unusually close interaction between the Jesuits leaving the high stone walls to be gradually invaded by and the Guaranís resulted in the preservation of many the surrounding jungle. aspects of the [Guaraní] culture as that of a Guraní The way in which these walls were rescued “nation.” Chief among these was the native Guaraní deserves praise, particularly since parts were crum- language, which remained the main idiom despite a bling under the weight of the encroaching jungle. royal decree that the natives learn Spanish. The height of the walls and their exposure to the ele- The economic system of community property, res- ments served to further weaken the wall joints, caus- idential and commercial land-planning, and urban ing the stone to fracture. In recent years, this has development used in Spanish cities, were the hall- required special care in shoring up the walls of San marks of Jesuit missions. This system would later be Ignacio Miní in order to prevent further collapse. applied to settlements in Moxos and Chiquitos, in The Comisión Nacional de Monumentos [Nation- what is now Bolivia. al Monuments Commission] (since 1944) and more While most of these towns were destroyed during recently, the Dirección de Cultura de la Provincia de the frontier wars in the beginning of the XIX century, Misiones [Provincial Cultural Office for the Missions] the most important one of the 15 remaining in Argenti- joined with the Dirección Nacional de Arquitectura na is San Ignacio Miní. Much has been done to restore [National Institute of Architecture] to undertake var- the site since 1944, when it was discovered almost ious actions to further enhance the site’s worth. These completely enveloped by the surrounding jungle. include an interpretive center, an on-site museum, The area best preserved within this urban structure and a sound-and-light show. However, the growth of is the main square, along with the carved stone the town of San Igancio Miní surrounding the mission entrances and side walls of the church, and the exten- complex has not been carefully controlled. Conse- sive living quarters of the Indians, which enabled quently, environmental damage from air pollution restorers to recreate the size and setting of one of these and other irresponsible local business and tourism ancient missions. The remaining villages in Argentina continue to threaten the site. Plans are currently as well as Brazil (with the exception of San Miguel) underway, backed by international support, for con- were severely damaged by local battles; only the eight solidating efforts to prevent the temple walls from remaining ones in Paraguay escaped the same fate. tumbling down.

26 Session IV: Managed Tourism, Promotion & Development

27 CUZCO: REFLECTIONS ON ITS PRESERVATION Roberto Samanez Argumedo Architect - Cuzco, Peru

Within the cultural panorama that will be analyzed and a pale shadow of its former glory. A lack of interest and discussed during this conference, Cuzco occupies a funding on the part of both state and local governments prominent position by being the oldest, continuously has prevented any action being taken to either repair or occupied city and urban center in South America. Once replace these priceless structures, which has contributed the capital of the vast territory comprising the Inca to the buildings’ continuing deterioration. The tourism empire, it was later resettled as a Spanish city in 1534, boom during the final third of the XX century further thereby guaranteeing it a long history of trials and tribu- hastened this process. The demographic influx to the lations. A mythic and holy city during pre-Hispanic city’s center began to reverse, with many residential times, Cuzco created an extraordinary heritage while at buildings converted for more tourist activities. This the height of its splendor during the XVII century. resulted in fear of a local population exodus and, along Once free of Spanish control, with the develop- with it, the loss of ancestral traditions, religious cele- ment of free trade and new frontiers, the commercial brations and other cultural traditions. routes that had tied the southern part of Peru with the During the 1970s, several initiatives were intro- silver mines of Potosí were effectively broken. Cuzco duced by international organizations such as the OAS lost its importance as a commercial center and politi- and UNESCO to assist in the preservation of Cuzco cal/administrative headquarters. The city was more or as a national monument. They were joined by a num- less ostracized and abandoned. The XIX century saw ber of specialists, some of whom are attending this very the city fall into a lonely, “Sleeping Beauty”-like state conference. During this period, valuable experience in of suspended animation. the field of specialized training in heritage preservation As the city awoke during the progressive XX cen- was gained within the framework of an ambitious tury, Cuzco was revealed an intact, neoclassical gem plan for the development of cultural tourism. Cuzco full of Colonial treasures that had somehow escaped was declared a World Heritage Site in 1983, as were the nineteenth century modernization so glorified by Quito, La Antigua, Guatemala, and La Habana sever- many other South American republics. During the al years later. mid-1900’s, the city suffered a natural catastrophe that Let us take this opportunity to look back and take severely damaged her architectural heritage. This coin- stock of Cuzco’s trials and tabulations while trying to cided with a new stage of development, marked by the preserve our city during the past thirty years. We loss of irreplaceable examples of its cultural heritage might also comment on any wrong turns taken and along with a rapidly expanding urban and population positive changes accomplished, particularly in the area growth. of cultural identity. Organizations such as the World When the landlords and upper classes abandoned the Monuments Fund have been invaluable in ensuring center of the city, the less affluent population [the that Cuzco’s cultural identity is less threatened than lower classes] moved, converting large mansions into ever before, and that the outlook for this new mil- smaller, rundown apartments that turned the area into lennium is nothing less than bright.

28 ARCHAEOLOGICAL HERITAGE PRESERVATION ON EASTER ISLAND Ángel Cabeza Executive Director, National Monuments Council – Chile

I would like to pose several questions to you all: What are the challenges facing the heritage preservation of Easter Island today and in the years to come? Which institutional tools and resources do we have at hand to tackle this daunting task? What can we do to ensure that heritage preservation plays an important role in nation- al and local policy development? What alliances should we encourage on local, national, and international lev- els in order to advance our causes and solve our prob- lems? How do we raise the consciousness of our coun- try and take responsibility for transforming Easter Island into the foundation of a cultural identity for the Rapa

Nui people? How do we ensure that this research about Consejo de Monumentos Nacionales and preservation of their own culture helps to preserve tity and ability to sustain the growth of tourism, which not only its own future, but also to build new bridges is fundamental to supporting their local economy. of understanding between different cultures? During the XX century, the preservation of Easter Easter Island, or Rapa Nui, is basically a massive Island’s cultural heritage centered on two important chunk of volcanic rock sitting in the southernmost part developments. The first was the creation, in 1935, of of the largest ocean on the planet, thousands of miles Rapa Nui National Park and its designation as a from the nearest land. The island sits 3,600 km off the national monument. coast of Chile, and 4,300 km from Tahiti. Its first This was accompanied by the beginning of a more inhabitants were a handful of men and women from systematic investigation and scientific research the island Polynesia who, amazingly, managed to develop a cul- and the first attempts at restoring this monumental site. ture under extremely harsh, isolated conditions and There is no mistaking the great achievements of severely limited resources. The magical mystery of those times, and we should be grateful for the accom- this triangular hunk of lava has captivated and inspired plishments of researchers and archaeologists such Thor generations of researchers and explorers from the far- Hyerdahl, William Mulloy and Gonzalo Figueroa. thest corners of the world. Any work done today has been much more limited in The history of the people who lived on the island scope and impact, due to a lack of coherence in any is fascinating: how they developed, their conflicts, public policy decisions made about Easter Island, and and their near extinction in the XIX century. Their the scant financial and human resources allotted for past surprises all of us. Perhaps even more astounding, any work to be done there. There are exceptions, of is how a group of settlers whose population had dwin- course. What stands out most is the lack of coordina- dled by 1870 to barely 100 souls (due to the slave trade tion and constant bickering between various institu- and diseases brought in from outside the island), were tions and teams of researchers. able to avoid disappearing all together, resurrect their Despite the above-mentioned challenges, we have fast-dying language, restore their national identity, made some progress over the past few years. One exam- breathe new life into their culture, and turn a confi- ple is the new management, or “master plan” for Rapa dent eye toward their future. Nui National Park, which includes new programs ded- Given this encouraging situation, the cultural her- icated to the people’s national identity and local partic- itage of Easter Island and its guardianship should be ipation. Also worth mentioning is creation of the Rapa part of informed decisions taken by both the Rapa Nui Monuments Board, which has resulted in a much- Nui people and their local authorities. The majority of needed decentralization regarding archaeological her- the Rapanui are fully aware that their archaeological itage decisions to be made about research and inter- patrimony has been central to the rescue of their iden- ventions to be taken by the National Monuments

29 Board. Noteworthy, too, was UNESCO’S declaration vation and development evolving from the very peo- of the island as a World Heritage Site [in 1995]. ple who live on Easter Island. This plan would be These advances are limited, however, by the lack of included in the master development plan for the a practical Easter Island policy, given the piecemeal island, and would contain all the scientific and polit- and ad-infinitum discussion approach to resolving the ical support possible, along with all the international actual problems. For the government and the major backing that we can obtain. part of the Chileans, Easter Island remains something Happily, some of the work has indeed been com- mysterious and exotic, difficult to understand and sur- pleted. In the 1970s, thanks to the support of the FAO prisingly different from the rest of the country. Sim- [Food & Agriculture Organization of the United ply put: it is whole other country within our country; Nations], the first parks administration plan for Rapa it is proof that the diversity of peoples who inhabit Nui National Park was drawn up by the National Parks Chile, from the North to the South, to the Polynesian Service, which manages Chile’s national parks system. connection, represents the cultural richness of our In the 1990s, we worked out the second parks admin- country that is much deeper and far-reaching than the istration plan for Rap Nui National Park, this time, with continental valleys of central Chile. thanks to the financial support of World Monuments International institutions and organizations have Fund, along with the participation of the both the local played a very important role in dealing with the chal- and traditional governments of the Rapanui people. lenges facing Easter Island. During the 1960s, However, we still have not been able to work out a UNESCO played an important role in conservation general plan for the island coordinating various initia- efforts; today, they are again helping us transform tives that respect this plan of action and all that it entails. ideas into reality with their involvement in the her- Thirdly, we need to forge an alliance with interna- itage preservation project we began this year, thanks tional organizations and institutions such as to the two-year commitment of financial support pro- UNESCO, ICCROM, ICOMOS, WMF, the Getty vided by the government of Japan. Conservation Trust and others, in order to work with ICCROM and the World Monuments Fund have the Rapanui people to preserve and develop their been instrumental in stimulating awareness of the need heritage. We should be able to join the crusade, to be training our industry professionals and financing spe- creative and dynamic in order to overcome the vari- cific meetings and projects. Let us note the tremen- ous contradictions we face: between public and private dous efforts and dedication to the preservation of interests, between national and international efforts, Easter Island by Elena Charola, Nicholas Stanley- between traditional knowledge and scientific research. Price, and the unswerving support of Bonnie Burn- We have to build trust, establish a common agenda, ham. Neither should we forget Henry Cleere and his and strengthen our friendships and alliances, as much ICOMOS team’s work in having UNESCO declare between the older heritage institutions, as well as with Rapa Nui National Park a World Monuments Site. other organizations such as the World Bank and the How can we take these experiences and apply them Inter-American Development Bank. to the challenges we now face? In the first place, we Our strategy for success in all of this shall consist of: must be able to develop and maintain a government pol- Concentrating more on the process rather than sim- icy that supports both Easter Island’s heritage preserva- ply achieving goals; being more focused on the par- tion and the cultural protection of its population. To this ticipation of the local community, rather than speak- end, we are working at the national level and are con- ing for it; being more flexible with project planning; fident of being able, within a few more years, to over- being open to new ideas, and seeking out as many come the all-too-often fragmented institutional organ- alliances as possible. ization and unrelated policies concerning culture and Our primary responsibility, therefore, is to take into heritage existing today in Chile. Our aim is not to con- account all initiatives on our agenda for the protection, centrate the power in one place and speak with one, sin- preservation and valuation of the cultural and natural gle voice; but instead, to encourage open participation heritage of Easter Island. Further, we must include and be able to make effective decisions at the local level. national as well as international initiatives and projects, This would generate more opportunities to gain realis- as long as their objectives can benefit the development tic support for both our culture and our patrimony. and identity of the Rapanui people, and guard their pre- Secondly, we should have a plan for heritage preser- cious legacy - which is also a gift to all humanity.

30 Cultural Corridors: Urban Renewal in Process. Augusto Ivan de Freitas Pinheiro Secretary General, LIGHT Institute for Regional and Urban Development - Rio de Janeiro, Brazil

Since 1979, the prefecture of legislation. A Technical Office Rio de Janeiro has developed a was also established in order to Cultural Corridors project, secure financing and to educate which has taken the idea of pre- the public about building reno- serving and revitalizing Rio’s vations about to be undertaken. historic center and transformed Detailed information about it into a reality. what was happening in the area This project originally began was then provided via progress during a period during which a reports and updates, exhibits, federal organization was in conferences, research and arti- charge of historic and artistic cles published in the media. heritage preservation; unfortu- Once the real estate recovery nately, this group lacked the process was underway, the next adequate training to be able to phase appeared, geared towards protect property of such nation- the improvement and valuation al importance. Subsequently, the of the corridor’s public spaces. creative originality of Cultural An intensive program to upgrade Corridors was slated as one the the area ensued, involving re- first projects to be undertaken urbanization of the streets and by the state in terms of preserv- plazas. This included improving ing architectonic groups impor- the infrastructure, landscaping, tant both, to the environment street resurfacing, installation of and local communities. This was A. de FreitasPinheiro signs [and traffic signals], illumi- achieved thanks to an effective combination of local nation of public areas and historic monuments, planting planning instruments and careful municipal sectoriza- of trees – even the use of surrounding urban areas. tion. Over a twenty-year period, this project went Directional traffic flow was modified, and pedestrian through many stages and changes; the result was an areas were enlarged, along with regulations passed to unswerving and successful process of urban renewal. control illegal parking and unlicensed street vendors. Pri- Initially, those involved with the project tried to vate organizations came on board, providing generous make the public aware of the importance of preserv- financial support to what had previously been funded ing this ancient historic site through a series of dis- through public means. cussions with various sectors of the population and The current situation clearly demonstrates that, certain government organizations. In this way, admin- thanks to even one single project such as Cultural istrative wheels turned and it was able to secure legal Corridors, splendid restoration and rehabilitation protection for approximately 3,000 buildings, includ- results can be achieved throughout the entire city ing the facades and roofs of 1,600 of them. Addition- center. Furthermore, when different level govern- al plans were drawn up for the architectonic recovery ment agencies are involved, it becomes possible to of the area, including the installation of signage on the revive and even create new cultural centers in many exteriors of the buildings, legal requirements for any previously forgotten [and run-down] historic build- construction work to be done within the designated ings, and to restore museums and cultural venues that historic zone, and other aspects tied to the project’s had been closed down. Even more encouraging is the management. influx of private investment, principally related to Various actions taken created a stimulus for con- commercial activities more tied to Rio de Janeiro’s servation of a restored heritage though specific fiscal city center.

31 TOURISM DEVELOPMENT AND PROMOTION IN CARTAGENA DE INDIAS Silvana Giaimo Secretary of Planning for Tourism and Culture in Cartagena de Indias, Colombia

Cartagena de Indias was declared a World Heritage Site local citizens aware of the heritage value and intrinsic by UNESCO in 1984. With a population of 1,000.000 significance of the historic center. In this way, they’ll inhabitants in 2002, it is Colombia’s number one be better able to assume a greater role in helping to run tourism destination and first port of entry for arriving everything smoothly, while at the same time meeting ships. While it stands out as an example of a very safe tourism’s challenging demands. With regard to this city, it is, at the same time, one of a greater poverty matter, a new campaign is underway, entitled “Place level, and well known for it’s lack of public-private sec- Your Heart at the Center.” This program involves var- tor cooperation. ious actions, among them, setting aside pedestrian Against this backdrop, the mayor’s office in Carta- zones along streets where some of the most important gena is moving ahead with a carefully framed plan of buildings and pubic areas are located — not solely for action. The strategic vision targets the year 2011 for their architectonic or urban significance, but because turning Cartagena into a culturally [and economical- they are true centers of urban activities, such as plazas, ly] enriched city, with its inhabitants dedicated to pre- parks, government buildings, notaries’ offices, the serving their historic, cultural and natural heritage. Chamber of Commerce, library, banks, churches, The vision is of a city built by the people in a trans- restaurants, and other commercial establishments. parent and decentralized public effort, a city with an Added to this is all the outdoor equipment needed to international reputation as the tourism, harbor, and complement the urban setting [lighting fixtures, pub- industrial center of the Caribbean. lic seating, etc. A fundamental aspect of the program To ease the tension of urban crowding in the his- involves utilizing the public spaces within the historic toric center of the city and work closer with the local center for concerts, performing arts and festivals. This community, the government is moving ahead with a will not only attract, but encourage the city’s residents program to decentralize city management. The city to enjoy greater access to the cultural and recreation- would be divided into 4 new administrative zones, to al opportunities available to them. be determined based on a rezoning of the city’s pub- The above-mentioned endeavor is accompanied lic spaces. At the same time, new cultural programs are by a plan to coordinate financing for the tourism sec- being introduced, which enrich the historic center tor through the creation of two public/private cor- for residents and visitors alike. The area will become porations: “Cartagena de Indias Tourism Corpora- a collective space, belonging to the entire city, and tion” and the “Historic Center of Cartagena.” The reflecting both the local and multicultural identities of public sector would be represented by the mayor’s all of our citizens. office, which would be responsible for planning, secu- Hopefully, this decentralization process can also be rity and cultural activities; while the private sector applied to tourism promotion as a way of better bal- company would comprise various tourism industry ancing use of the various sites, heritage conservation and unions, businesses, trade unions, and other members natural resources. Such a focus goes together with a of the community. greater sense of the worth of surrounding area as a req- Cooperation between the public and private sectors uisite for improving Cartagena’s quality of urban life, has been hindered by competition with the federal along with restoring the role and romance of this city government, resulting in unnecessary compromises built on water, the natural beauty that best defines its between all sectors. This only serves to further slow structure. Within this framework, prioritizing projects down tourism development. is based on criteria concerning impact on the city’s his- The emphasis instead, should be to concentrate on toric and natural heritage, its ability to develop recre- cultural tourism so that, once the true value and ational tourism and cultural activities, and the degree to preservation of Cartagena’s heritage are determined, a which they contribute to the city’s social development. steady, well-balanced development and better quality These cultural programs are designed to make the of life can become a reality for all the city’s inhabitants.

32 Session V: Leveraging & Funding Partnerships

33 Revitalization of Historic Centers : THE RECIFE DISTRICT: From Cultural Investment to Economic Development Silvia Finguerut General Manager of Heritage and Ecology, Roberto Marinho Foundation – Rio de Janeiro, Brazil Romero Pereira Director of Cultural Action, Cultural and Artistic Heritage Foundation of Pernambuco - Recife, Brazil

The Recife District was the starting point for the city and determining historic areas for preservation. of Recife. It has very particular geographical charac- In the 1990’s, the Fundação Roberto Marinho teristics. Because of its attractive insular situation, today (Roberto Marinho Foundation), in collaboration with it is connected to the continent through various the Prefecture and with an Akzo Nobel donation, bridges. This was where Dutch colonizers, at the decided to promote a project for the mobilization of beginning of the XVII century and throughout a peri- the owners and tenants of the Rua do Bom Jesus, od of about 20 years, established Mauristaad, from the offering them a series of incentives for the recupera- prince Maurício de Nassau. tion of the preserved complex. Moreover, the Pre- The city incorporated defense elements into its fecture initiated a new plan, this time with an eco- space, verified by the iconography, building at least nomic impetus for the area, encouraging the opening three walls of different qualities, which helped in its of restaurants and bars and in this way regaining the conservation. After the expulsion of the Dutch, the Bohemian spirit of the region. All this together with city did not change until the beginning of the XX strong media participation (television and press) awak- century, when it was brought to the attention of the ened the curiosity of the population and a desire to authorities. The authorities established an urbanization “rediscover” their city. Public and private investment project in the Haussman style, preserved today as her- in the area also grew as a result. In this way, the vision itage. The Rua do Bom Jesus (Good Jesus Street), the of the Prefecture was fundamental in bringing native old street of the Jews, still preserves its characteristics culture back into the local culture, especially the Car- from the colonial era. naval, recovering both material and intangible culture, Its port characteristics were developed and pre- and the identity of the community. served until the middle of the XX century, when Below are tables of the projects carried out by the they began a process of deterioration typical of big Roberto Marinho Foundation, now with various cities after the 1950’s. regional and national associates and the use of televi- In the 1980’s, the Recife Prefecture initiated a revi- sion. A summary of the results of economic develop- talization of the region. A Plan of Action was drawn ment in the region during the 1990’s follows. up dividing the island into sectors, defining policies,

34 PROJECTS

Revitalization City Colors – Restoration of 32 buildings 1993–96 Television Campaign on the Rua Bom Jesus, old Street of the Jews

Revitalization City Colors II –Restoration of 45 buildings in the sur- 1998 Television Campaign rounding area Community Mobilization

Rehabilitation Forum for Old Recife - Workshop, 1999 Television Campaign public debates, etc.

Electricity network of under- Teatro Apolo (Apollo Theater) – stages 1 and 2 2000 ground fiber optic cable

Rehabilitation Lighting and Technology in Old Recife 2000–2002 Exhibitions Bandepe Cultural Space

RESOURCES NETWORK

NOT-FOR-PROFIT PRIVATE SECTOR PUBLIC SECTOR ORGANIZATIONS

Global Organizations Recife Municipality Association of local businesses Akzo Nobel Pernambuco State Gov’t Bandepe Cultural Insitution ABN Amro Bank Ministry of Culture CELPE Eletrobás/CELPE/CHESF Porto Digital IPHAN

MEDIA EFFECT

National and local broadcasting Approximate number of viewers

Global Television Network – mainly 161.000.000 Canal Futura (educational – cable/satellite) 34.000.000 Globosat (TV by subscription) 6.000.000

35 ECONOMIC DEVELOPMENT: 1993-1996

Bom Jesus Areai 1993-1996 Recuperation of ISS: 77%

Real estate development: 68%

Property transmission tax: 732%

Recife District 3,000,000 people visit the Recife District annually. It is currently the main tourist attraction of the city. More than 50 new shops and restaurants have opened in the area of the Rua Bom Jesusii up until 1997. The average growth rate in the Recife District today is approximately 100 new businesses per year.

CONCLUSION This study aims to demonstrate that revitalization of est on the part of the community for their Historic the historic centers requires continuous medium and Center, using a means of communication with edu- long term action on the part of conservation agencies cational messages, and events that attract the local as well as cooperation between public organizations population to enjoy again the pleasure of coexisting in and civilians. The necessity of consistent investments previously abandoned public and historic space, must and the creation of a Plan of Action is of the utmost be emphasized. importance in taking advantage of the opportunities The realization of these exemplary acts by the Public that arise during the process. Power of the civil society is crucial to the success of Moreover, the importance of promoting a new inter- this process of revitalization.

i Silvio Zanchetti/IDB Report 1997 ii Prefectura de la Ciudad de Recife

36 The Preservation of Historical Urban Heritage in Latin America and the Caribbean Eduardo Rojas Senior Specialist in Urban Planning, The Inter-American Development Bank -Washington, DC, USA

There is a limited range and sustainability of efforts involved during this preservation process. Those who directed toward the preservation of urban historic her- promote and finance the conservation efforts should itage in Latin America and the Caribbean. benefit from these efforts, commensurate with the This calls for changes in methodology and financ- scope and actual value of the region’s heritage. ing in order to involve all sectors, and ensure the cor- A critical analysis of projects financed by the Inter- rect public use [and enjoyment] of heritage properties. American Development Bank, some of which can be Based on a multidimensional analysis and determi- considered as case studies, leads us to a moderately nation of heritage value, various methods are identified optimistic outlook concerning the viability of these to better align the interests and benefits for the parties proposed changes.

37 The Process of Rehabilitation of the Historic District of the City of Sao Paulo Marco Antonio Ramos de Almeida President, Executive Board of Directors, “Viva o Centro” Association – São Paulo, Brazil

Instead of discussing what is being done today with all hattan. This is precisely what we wish to achieve in the construction in the center of São Paulo, I would like São Paulo. Consider this example: The Abril Theater, to direct my attention during this report toward ques- inaugurated a few months ago, attracted during its tions regarding the funds, formation of consortia, and first season more than 250 thousand people, arriving viability of the project. I would also like to comment on from the interior and other states and countries, and the title of this presentation, which speaks of revitalizing generating an increase in the demand for hotels, the center. The truth is that this is not well stated, given restaurants, cinemas, taxis, and shops – finally gener- that the district is already dynamic and full of vitality. ating millions of Reales. Today the center is made up of the districts of Sé I would like to tell you a little bit about the Viva O and República, including a relatively small area, of Centro Association, which is a civil entity, an NGO. barely 4.4 km2 out of the 1000 urban km2 of São It was formed eleven years ago through a private ini- Paulo. Nevertheless, in this small area are concentrat- tiative as well as by entities of the civil society. Its ed 8% of all formal businesses of the city, and 40% of objective was to improve the metropolitan center, the area built is for the financial system, including the making it more efficient, activating its potential for stock markets. The center of the city is the destination generating jobs and contracts, and recovering the of 22% of all trips made daily out of the 39 munici- brand value that São Paulo possesses. palities surrounding São Paulo. This represents a daily When we created this entity, we knew that we flow of around 2 million people. It is clear then that were initiating a long-term process, of 20 years. Ten this is not a matter of revitalizing the center but rather of these to cultivate conditions adequate for the sus- of improving it, in order to make it more efficient, and tainable recovery of the area, and the other 10 to of activating its potential for generating jobs and con- implement the project. For this reason we needed to tracts, and of recovering its main function: giving the obtain the support of public powers, private initiatives, metropolis its identity. the communication media, the University, and the The center receives more than a fifth of the met- local community. What was the strategy adopted by ropolitan population daily, and it could be one of the the Association? Basically, one of being an “agitating” core centers that most attracts people in all the world. entity, in the sense of discussing and demonstrating the Today, this multitude is basically made up of the same importance of the center for the future of the city. The people every day, who go there to work and then association does not wish to be the conductor of the return home to their districts at the end of the work process, since it does not exist to create projects; for day. This is different from what can be seen in other this there are governmental organizations and private cities where the majority of people go to the center to businesses. enjoy its attractions and a stimulating and cosmopol- In fact, the Association did create some projects, for itan environment. Many residents of São Paulo do not example that of the Plaza do Patriarca, putting in even know the center, and many tourists are never charge the architect Paulo Mendes da Rocha. The taken to discover it. The center is barely considered a Association also managed the elaboration of projects of tourist area. I find this absurd. In the rest of the world, basic recycling for the Julio Prestes Station in order to centers are the anchor of tourism. Their cultural, create the São Paulo Exhibition Room. Nevertheless, leisure, and commercial activities and their various these are more specific projects of an inductive nature. services of education and training make of city centers The same could be said of the diagnostics made by the today the core generators of jobs, commercial entity through specialized consultancies. The objective exchanges, and rentals. When one considers that last of the Association is to mobilize heads and hearts to year 22 million tourists visited Paris, this also means become aware of the importance of all this, later leav- that they went to the center of Paris. Likewise, the 30 ing each institution, business, or person to discover million tourists that visited New York went to Man- their own way.

38 What we do is agitate around the issues and estab- are 43 of these microregions, named by “Atos Locais”, lish ties with other associations or consortia specializ- and coordinated and supported by the Viva O Centro ing in the same issues. In this way, fantastic projects Association. Each one of these has 10 to 12 directors, have arisen, such as the Julio Prestes Cultural Com- adding up to a total of 500 people. They are residents, plex, the Banco do Brasil Cultural Center, the Abril businesspeople, bank managers, independent profes- Theater, Masp de Galeria Prestes Maia, and Shop- sionals and property managers who participate vigor- ping Light, which represent a multitude of resources. ously in the daily administration of their immediate We help the munincipalities to support—through surroundings. The program still includes the formation IBD financing in the order of 100 million dollars— of Community Councils, each one assembling 10 to urban interventions in the center. 30 advisers, so that today we have about 1,500 people Apart from this, throughout these ten years, we participating in this process. A strong community is have obtained approval for our Urban Center Oper- being built through this process, and, we hope that ation, a law that establishes new parameters and mech- within a year the center will be totally protected by anisms for the use and occupation of this region. these groups of Local Action entities respected today Thanks to this operation, the air and underground for their public power, their operability, and their space can be used in a better way. Moreover, it guar- representation. antees the instruments necessary for the recovery of all Outside of the community, we also mobilize busi- the heritage of the center, which makes up more than nesses that, within the range of the Local Access, 700 registered buildings, as well as important historic helped to recover various public areas in the center, sites, monuments, sculptures, etc. Approval of this such as the Valley of Anhangabaú (by BancBoston), law took five years of hard work, but in the end it was the Plaza Ramos de Azevedo (by Indústrias Votoran- approved by 100% of the Municipal House – a rare tim), the monuments dedicated to Carlos Gomez in case of consensus between parties ranging from one the same plaza (by Indústrias Klabin), among others. extreme to the other along the political-ideological We did the same with the government sector. In the spectrum. same way that we precipitated the creation by the During its little more than ten years of existence, munincipality in 1993 of the ProCentro, an urban the Association has held numerous debates, seminars, improvement program for the area, and establishment studies, and diagnostics, including international exper- by the State Government in 1992 of a security pro- iments, and later published the results of these reflec- gram specifically for the center, called Centro Seguro, tions. The Association publishes the bimonthly review today we are negotiating with the Secretary of Urban “urbs,” which deals with important issues of the city, Development of the Presidency of the Republic, with focusing on the center of São Paulo. the objective of creating a Federal Program of Support Our team of journalists still publishes bimonthly for the Metropolis Centers and establishing a core in bulletins on an internet site. We have a technical São Paulo. department that gives us a foundation and orientation; I believe these are the main themes for an ade- possibly hiring specialized consultants. This is the quate vision, covering all the problematic aspects of manner we consider optimal in managing the Associ- the center, as they are faced by their protagonists, ation. If we do not create projects, we do maintain those who come and work there. What more is need- programs as the sole direct responsibility of the Asso- ed to further this campaign? ciation. What is this program? Basically, it aims to I would like to underline here that there are stimulate the participation of the community. The finances paid for building around determined limits or city center receives 2 million people per day and has for the regularization of real estate, which are deposit- about 65 thousand inhabitants, a very small number ed in a fund of Operação Centro Urbano, which is relative to the immense floating population. managed by a specific committee, not exclusively of We need to consolidate a community in the central public power, but with the participation of a civil area, together with the participation of the contingent society. This society is responsible, for example, for the that does not live there. Therefore, we have divided re-urbanization of the Parque do Patriarca. This fund the center into 50 microregions – streets, plazas, urban has already managed to deposit close to 10 million sections – subsequently, we are encouraging the com- Reais, an impressive sum that could greatly help in the munity to form associations in these areas. Today there recovery of the center. Sadly, during the previous

39 municipal management, eight million Reais – in a covering activities by public powers and actions carried totally illegal manner - were diverted to the munici- out in the center of the city, areas where the Associa- pal treasury. However, we are confident that these tion is always present. The University has also accept- Reais will finally be deposited back into the Operacao ed the proposal. In the main schools of Architecture and Centro Urbano fund. Urban Planning of São Paulo, many of the students’ In conclusion, I consider it of great importance to projects refer to the center of the city. The media, restart the inestimable and active participation of the therefore, is a guarantee that the recuperation and communication media in the process of recovering the strengthening of the metropolitan center of São Paulo center. Let us remember that the media had portrayed constitutes an irreversible reality, which will have a the irreversible decay of this zone as inevitable. Today great impact on the future of the city and of the nation. its attitude has completely changed, and the media is

40 Huaca de la Luna: A strategic alliance for the conservation of the cultural heritage in Peru Elías Mujica Consultant, The Backus Cultural Heritage Foundation

La Huaca de la Luna is one of the three main components of the archaeologi- cal site known as las Huacas de Moche (also known as the Huacas del Sol and Huacas de la Luna / Huacas of the Sun and of the Moon) [“Huaca” is an ancient South American word mean- ing “burial ground”], ancient capital of the Moche empire that flourished along the northern coast of Peru between 100-900 AD. La Huaca de la Luna is a monumen- tal grouping of adobe structures, built entirely from millions of mud bricks and covered with exuberantly painted friezes and murals, the first of their kind to be discovered. The site consists of three pyramidal, adobe platforms joined by four large plazas. The monument was abandoned somewhere around the

X century, but most likely continued to Fundación Backus be used as an important ceremonial site and for the local al and international tourism. Achieving this will people, as well as being used as a burial ground. In addi- involve three efforts: archaeological survey and inves- tion to the damage caused by natural erosion, the site tigation, conservation of the complex, and site man- was looted during colonial and republican times [begin- agement. Given the nature of the site and the think- ning with the Spanish Conquest in the XVI century and ing behind the project, major investments will continuing into the nineteenth century] . concentrate on the area of preservation. “La Huaca de Excavations at Huaca de la Luna are being con- la Luna” is the only project in Peru that can guaran- ducted by the Facultad de Ciencias Sociales de la Uni- tee both the preservation and public display of these versidad Nacional de Trujillo (Dept of Natural Sci- structures. A reasonable plan of action (7–10 years) is ences of the National University of Trujillo) under the possible because basic financing was underwritten direction of archaeologist Santiago Uceda and the from the start by private investors. curator, Ricardo Morales. The project began in May This presentation will summarize achievements to of 1991, thanks to the support of the Ford Foundation. date in each of the three Moche areas; it will demon- Since 1992, the main sponsorship come from the strate the scientific value of our efforts; and finally, it Unión de Cervezerías Peruanas Backus y Johnston will analyze the “sustainability factors” of the project, [Backus & Johnston Peruvian Breweries], in addition demonstrating its positive impact, thanks to this part- to help from the Provincial Government of Trujillo nership between academic institutions, the govern- and the La Libertad Regional Board of Governors, ment and private corporations. Concentrating on vari- along with other sponsors. ables such as “visitors” and “available funds” allow us The Huaca de la Luna project’s primary goal is to predict that this particular partnership will prove to preservation of the monument, along with keeping it be a viable and successful model for the preservation open for the public to enjoy by way of local, nation- of our cultural heritage.

41 Quito’s Historic Center: A Quick Look at Efforts Underway for its Conservation and Restoration Dora Arízaga Guzmán Former Director, Cultural Heritage Preservation Fund - Quito, Ecuador

When one considers the struggling economies, social ■ Find a more creative solution to financing the problems and other enormous difficulties facing [all of] preservation and conservation of our heritage. our various countries, finding adequate financial Protecting these culturally rich regions and sites resources to rescue and preserve South America’s and calls for something beyond traditional formulas the Caribbean’s cultural heritage seems paradoxical: for financing and conservation project develop- General perception of the situation is that the protec- ment. tion of our cultural heritage is an irrelevant luxury ■ Invest in the first stages of these preservation proj- when compared to more pressing social and econom- ects with sufficient subsidies to encourage people ic demands. to move into these areas and ignite an urban syn- The limited financing allotted to the preservation of ergy of employment, business development and our cultural heritage becomes tied to its limited value, local attractions, which would then, in turn, attract perceived as relating mainly to tourism and acts of private investment. political “volunteerism,” via subsidies and donations towards preserving and restoring famous monuments. This will require that the responsible parties, This leaves many landmarks and much of our precious whether national, regional and/or local, act as medi- heritage (historic settlements, towns, and cities) total- ators between those managing an entire region and ly unprotected and in danger of disappearing forever. satisfying the demands of the local communities with We must, therefore, rethink the importance of cul- a policy of healthy respect for the recovery and preser- tural heritage and the role it plays in creating our many vation of our cultural heritage. Only by ensuring that territories, landscapes, cultural identities – to see more cultural heritage be an integral part of the various clearly, to become more aware of the social, political communities’ development, as part of the social and and economic dimensions of our heritage. In other economic agendas of the various countries, can main- words, we need to discover new meaning for the term taining and protecting this heritage stop being mere- “Cultural Heritage” and how to reclaim, to integrate, ly an act of political “volunteerism.” the concept of “Quality of Life” into this process. Within this context, the actions taken since 1988 by This process leads us to new visions and new means Quito’s municipal government represent important of implementing them; new concepts and new ways first steps toward restoring the city’s historic center. in which to incorporate them into the many social and From a passive, controlling and highly restrictive atti- economic changes occurring today in our various tude, the municipality has assumed a more dynamic countries. This will require us to: and involved role, encouraging a permanent and sus- ■ Rethink traditional methods used for the preser- tainable restoration. Government financing, as well as vation of our cultural heritage per se, in addition other sources, has added to the community’s eco- to individually scattered monuments; nomic growth during this restoration, reflecting one of ■ Take advantage of these decentralizing changes the many aspects of the actual ongoing process. in order to better integrate their management and administration;

42 Session VI summary and closing remarks

43 MONUMENT HERITAGE IN SOUTH AMERICA: TREASURES BEYOND MEASURE Graziano Gasparini Professor of the History of Architecture, School of Architecture and City Planning Central University - Caracas, Venezuela

In memory of Arch. Ignacio Solá -Morales, one of the few peo- ple able to listen to and talk with monuments.

With any attempt to explain the complex situation today facing the countries of South America in their challenge to preserve the visible, tangible witnesses to our cultural heritage, historic cities and monuments, we must keep in mind that these difficulties are not attributable solely to the eternal complaint about lack of funds or resources. We must take into account the new attitudes, criteria, policies, focuses and philoso- phies embraced by South Americans who are faced declining sense of cultural responsibility, and a dis- turbing collective lack of interest. We cannot ignore that some of the guiding princi- ples of conservationism during the last century have lately undergone considerable changes. There have been changes in taste, in values, in appreciation, opin- ions and attitudes — as much about the importance of these monuments in everyday life, as about the new cultural conditions arising, and new proposals present- ed. Some of these suggestions are valid, others unac- ceptable, yet all are necessary in order to demonstrate GrazianoGasparini both the logical and irrational, indeed, of the all too figure 1 unpredictable human condition when faced with the same problem. Not all of these are exclusive to South century OF DIALOGUE between the monument America; nor are only the bad ones. However, all atti- and the intervenor [examiner], given that the archi- tudes can be defined, revealed and expressed within the tecture of the monument itself, will be what deter- cultural environment to which they pertain. In this mines the measures taken to preserve it. manner, the level of culture influences a society’s atti- South America has suffered through a century of tudes while at the same time conditioning them. confusing and mostly mediocre efforts to rescue and During recent years, there have been notable safeguard its monument heritage; this has been the changes in the attitudes of those people who have result of following a quasi-gospel as set forth in pro- been responsible for supervising intervention [exam- nouncements from distant shores, that crossed the ination] of our monuments. Prior to this, the prevail- Atlantic Ocean as if via the Bible. In truth, they were ing principles, regulations, conservation theories, con- merely echoes that were usually muted, and often trols and declarations were taken from the Letter of misinterpreted. Athens, the Letter of Venice and so many others. Today, I am aware of changing attitudes and situa- Today, on the other hand, what counts is the position tion that, directly or indirectly, influence the way in of those who truly understand the importance of a which we approach conservation, restoration, revital- monument, who are able to, in a way, listen to and ization. Some of these attitudes/situations may be speak with it. While the XX century has been the taken in general; others are particular to South Amer- century OF LETTERS, the XXI century will be the ica - all of them contribute to a definition of our

44 problems. Although there are various themes, at this tain moments which, consequently, reflect the ideas of time, I would like to refer to the three following THOSE MOMENTS. Therefore, it is easy to under- ones: stand, that these ideas are subject to subsequent 1. Criteria and changing attitudes concerning changes. The durability immutability of these princi- preservation efforts. ples and regulations that have filled our heads have 2. Monuments, politics and economies in South proven to be not so stable and long-lived. Their use- America. fulness is limited because the ideals that have sustained 3. The immeasurable value of these treasures. architectonic culture over the last hundred years are in I would now like to elaborate on each point, high- themselves limited and ever-changing. There was a lighting the negative and positive of each, in order to moment during which many believed that the mod- determine how each one applies and how each one ernist movement was the logical result of rational affects Monument heritage preservation projects here thought, and yet, on the other hand, it turned out to in South America. be just another movement. Followers of “modern” architecture prophesied the disappearance of historic 1.- CRITERIA AND CHANGING ATTITUDES styles without realizing that modernism was but just ABOUT PRESERVATION EFFORTS another passing vogue. They didn’t realize that the This point shall analyze the recent position taken by buildings of the past were guarding, deep within their an architect who participates in conservation, restora- deflated lethargy, the prologue of a new chapter for the tion and revitalization; a position that has been dis- architectonic future. cussed in other international conferences advanced It is, therefore, not surprising that several interven- by the Spanish architect Ignacio Solá-Morales, who is tions carried out with the highest regard for principles one of its most fervent supporters. set forth in the LETTER OF VENICE would have a We must recognize, as we enter the XXI century, different focus today. This is because the demand for that there no longer exists a clear understanding of “contrast” dictated by modernist ideas thirty-eight how to apply so many of the criteria we have inher- years ago has lost its visionary appeal in the face of a ited over the past hundred years. We still have not more expansive school of thought, which now achieved the necessary balance that would permit a embraces the analogical solution it formerly rejected. marriage between both our present-day and past archi- When attempting to rescue an endangered monu- tectonic standards. Any notion of authenticity and ment, being in style with the popular taste of a specific the respect demanded by these standards is still inex- MOMENT can be dangerous in itself — [being act; no emphasis has yet been made for the absolute “taste-correct”] can compromise the true worth and, need to understand the message conveyed in the archi- furthermore, provides no guarantees about how the tecture of yesterday in order to establish a dialogue, in site will be judged future generations. Rescue efforts contemporary terminology, between the site’s inter- are made in good faith, with the belief that they are venor [inspector] and the monument itself. The word being carried out in the spirit of modern principles (of DIALOGUE is misused each time a mediocre archi- our “moment”); time may well prove, however, that tectural structure presumes to live alongside a work of this was but a frail attempt at an impossible coexis- the past; such a dialogue is meaningless, a fatuous tence. As a noted curator has pointed out: “…we monologue, empty, presumptuous, and frequently don’t have the right to pass along a heritage monu- insulting to the monument and the adjoining archi- ment all prettified with passing adornments, courtesy tectural work. It should be absolutely clear that with- of architects and restorers thinking more of promot- out talent and sensitivity, it is impossible to maintain ing their own talents, rather than the true image of the any kind of satisfactory or meaningful dialogue. monument. We do not own this cultural material that All the principles and standards we have inherited we have inherited; we are merely caretakers to the may be identified with the school of thought of cer- administrators who ensure access to and enjoyment of

45 these treasures. We have no right to DEPERSON- forbidden should be open to dialogue, since it is ALIZE THESE MONUMENTS, and it is our duty extremely difficult to control that which is innate to to leave them for future generations in the best phys- the creativity and sensibility of the individual. The key ical conditions possible.” to the “modus operandi” of these interventions can be Among the many rules designed to direct and advise found in the architecture of the building; it will always methods to achieve an appropriate intervention, NO be the architecture of the building itself which will SINGLE ONE can guarantee satisfactory results determine the nature of the intervention. because none can guarantee neither the QUALITY of An intransigent refusal to REDO or FINISH UP the intervention, nor the TALENT of the intervenor. an ancient site should be reconsidered when faced To have the restoration come to rest in the hands of with situations requiring a different approach, backed a good architect or a bad one continues to be a case of up by higher cultural interests. Authenticity is indis- having good or bad luck. It’s a lottery. And lotteries putably important. However, there are situations can’t pick up on a message emanating from this inan- where it is impossible to ignore the emotional and psy- imate invested with the very essence of a civilization, chological value of a monument identified within the a culture, a history and its creative legacy. collective memory of a society. Sometimes it is impos- Today, an architect-intervenor’s talent and sensi- sible to avoid rescuing a monument as a SYMBOL, bility are more important that any comments or rec- irreplaceable to the history of any country, without ommendations made about him or her. The conser- turning to solutions appearing on the unauthorized list vator’s philosophy with its many implications and of what should NOT be done. There are so many changing ideas, forms part of the architectonic culture. examples. The lasting nature forms is part of our iden- Any architect, however slightly informed, knows this tity, and only this kind of permanence can help us all too well, from Camilo Boito, more than a centu- understand that many preservation projects criticized ry ago, until today. While the philosophy itself might as being FALSE HISTORY, are really not so false. Let be old, each case the faced by the architect is new and us not forget that ill-fated [unfortunate] works can different. What’s called for is a revision of the philos- result with imitations as well as with interventions ophy’s, starting with the abolition of its prohibitions. concerned with displaying THE STAMP OF OUR Let me give some examples: UNESCO, in its rec- TIMES. The Letter of Venice states clearly that, ommendation concerning site protection within the “…the full measure of [works] recognized as indis- national scope of cultural and natural heritage (XVII pensable for aesthetic and technical reasons, and shall Meeting, Paris, Oct. 17 - Nov. 21, 1972), stated that stand out for their architectonic composition and shall preservation efforts should respect the traditional [orig- BEAR THE STAMP OF OUR TIMES…” This inal] aspect of the site and recommended “avoiding principle is more dangerous than true. It has encour- any new construction or changes to the site that might aged a satisfaction and proliferation of interventions alter its appearance with respect to volume and color.” that, instead of bearing the mark of our times, wear the (Number 23). Additionally, in the Italian “Carta del badge of mediocrity of their creators. The idea is Restauro” (“Letter of Restoration”) published in the ambiguous and limits the intervention to a single same year [1972], controls were established that are option: expression with the mark of our time, which, unacceptable today. For example, it is distinctly for- to tell the truth, is a risk because it won’t work with bidden to reconstruct and totally assemble any type of all monuments. Raymond Lemare, one of ICOMOS’ replacement site or building. This would put in doubt outstanding past-presidents, warned of the difficulties the possibility for restoration of the Roman theater at in achieving a happy medium. He said, “…Our con- Sagunto by Giorgio Grassi; a project he, himself, clas- temporary art has moved so far beyond artistic prin- sified as an ANALOGUE INTERVENTION. To ciples of other times, that any coexistence between the draw up a list of restrictive regulations is not the best two is not comfortable and rarely harmonious…” thing for a discipline almost impossible to regulate. Furthermore, why should we accept as Biblical man- There are no magic formulas; there are, however, dates, the declarations of the Letter of Venice or, for emerging conceptual guidelines to this conservation- that matter, any of the other letters? There are con- ist theory. Forbidden efforts, such as reconstructions, crete cases that show how vague and questionable additions, mimetic, analogue or works done in simi- many of these rules truly are — cases where the actu- lar style, stop being seen as the guilty ones. What is al work speaks for itself without leaving anything in

46 doubt. For example, there is no SIGN OF OUR In any case, it is a risky proposition whenever a TIMES noticeable in the interventions that saved var- conservation project is awarded by any of the many ious architectonic treasures created by XX century state, municipal or cultural agencies, no matter how masters such as Frank Lloyd Wright, Le Corbusier, impeccable the professional’s credentials. This is Alvar Aalto, Mies Van Der Rohe and others, from because credentials do not guarantee TALENT. deterioration, negligence and mishandling. Those who All of these rules, theories, recommendations and came to the rescue with such devotion to save letters have certainly put is in the right direction. Wright’s Robie House and Le Corbusier’s Villa However, while no one can dispute their good inten- Savoye, to give two examples, did so with a reverence tions and educational value, these rules are not a and total respect towards the works of the masters panacea guaranteeing the validity of an intervention. that refused to allow changes or additions. In fact, in A discipline where each case is unique and different is both efforts, any modifications were eliminated that difficult to manage and nearly impossible to regulate. might compromise recovering the original apexes of Actually, it has been shown that the distance between the two structures dating from 1909 and 1929, respec- recommendations and reality grows ever wider. tively. Who would dare to add a touch FROM OUR Today, it has become even more important to under- TIME to any works so identified with the personali- stand what a monument is communicating to us with ties of Wright and Le Corbuiser? In these cases, as in its honest, eloquent silence. It is important to be mod- other, the same criteria was applied as in restoring a est and not a “prima donna;” to leave the art of inter- pictorial work of art; in other words, all that was vention to those who have proven their talent to do restored was THE FUNDAMENTAL MATERIAL. so. A new attitude can be seen with regard to the No one had the audacity to change in the least the architect and his/her professional responsibility toward concepts and architectural ideas expressed by the two monument heritage: by establishing a dialogue with maestros with their creations. In other words: the the monument and being able to interpret what it [the interventions were strictly technical and DID NOT monument] asks for, the result will be a work whose proclaim the presence of a new star on the architec- authenticity and quality shine through. tonic stage. The architectural anatomy was already there, so structurally sound, that only a few respectful 2. MONUMENTS, POLITICS AND touchups were needed. ECONOMICS IN SOUTH AMERICA We shouldn’t give much credence to all of these After having spent 54 years criss-crossing South recommendations, regulations and principles. They America in order to see, get to know and study its var- don’t solve the basic challenge of our work, nor do ious cultural phases and architecture, it pains me to they guarantee an accurate road map for the architect note that the great majority of South Americans don’t to make the right decisions. give a damn about how lucky they are to have their Therefore, what is it that truly determines the valid- monument heritage. This is not just some foolish ity of any attempt to save a heritage monument or a statement, but an observation that, sadly, affirms the city’s historic center? What is it, after all, that colors an fact that increasingly, it’s not only attitudes that action either positive or negative? More theories, per- change, but also values. Interest in these monuments haps? More regulations and more letters? NO! The decreases because the reality of problems increases. only action that leaves a mark, whether good or bad, What problems? The ones that face the millions of is an [architectural] intervention. A successful INTER- people trying to live a decent life — people who are VENTION leaves as a permanent mark as an unfor- in many cases, trying merely to survive. South Amer- tunate one. For the architect whose principal aim is to ica has always been a continent beset by crises and take responsibility for stepping in to rescue a monu- problems; disagreements and confrontations; decep- ment, an intervention, besides resolving all the inher- tions and frustrations; unfulfilled promises; inept politi- ent technical problems, can successfully marry today’s cians who are thieves or clowns; unemployment and design to yesterday’s architecture. This is an enor- starvation. South America is the third world, with mous responsibility-no one should forget that to inter- countries forever on the road to development — vene is also synonym for to change [to alter] -a respon- banana republics and economies in cardiac arrest. sibility not all are capable of shouldering but that, The attitude toward monument heritage is chang- unfortunately, all consider themselves able to assume. ing, and the number of “Quixotes” struggling to save

47 it is decreasing. In architectural colleges, there are All too often, we have neglected teaching younger other program priorities. There are fewer and fewer generations exactly what our monuments stand for and courses on the history of architecture. What good the ties they have to our various national identities. does it serve? Today, it’s subject matter of more inter- Beyond their true worth in the collective memories of est to travel agencies, which explains why heritage our cultures and our histories, their value is FRAG- preservation foundations look to tourism offices for ILE. When the problems of daily life turn into one of support. primary concern, it becomes easy for the monuments What’s been happening in South America? Sadly, to lose their passionate protectors and supporters. As the current situation is such that past values are being I said earlier: the values of the past are being replaced replaced by present needs. by the more pressing needs of the present. A recent example of this chaotic situation was elo- We have here pre-Colombian, colonial and mod- quently expressed by the well-known writer Mario ern monuments that are world heritage sites. Their Vargas Llosa. Analyzing Argentina’s disastrous financial care cannot depend on CHARITY programs. Having situation, he asked: “…How is it possible that only a pride in them should also be an attitude. It should also few decades ago, Argentina - which had one of the be a way of life. highest standards of living in the world and seemed destined, only a few generations later, to be able to 3.- TREASURES BEYOND MEASURE compete with Switzerland and Sweden in terms of This third point refers to the breakdown of values development and modernity- would go backwards in tied to our national heritage, generally considered to such a way as now be compared to certain African be tangible proof of our identity, history and culture. nations in its current poverty, turmoil and total polit- This breakdown is not only a result of political or eco- ical and economic disarray?…” A sad commentary nomic situations, but of the changes that affect our on what is happening in Argentina, however, despite way of life, our way of appreciating and accepting that the gravity of events occurring there, it is not a unique which we had previously rejected. In other words, situation. There is no country, south of the Rio radical changes in our attitudes, changes in our sense Grande, that has not been reciting its rosary of eco- of aesthetic values, and changes that foretell a very dif- nomic and political woes. The ones in better condi- ferent future tions today than Argentina have also had their turn We are losing the emotional pleasure that only with anarchy, urban decay and poverty. This continent something authentic, something real, can give us — of revolutionaries and dictators, miserable wages and the originality of a work, of it’s concept, of its form international debts that consume the better part of and shape, the material it’s made of and its time with- our gross national product, is eternally struggling to in the space of time. In other words, we derive pleas- find a better way, a normal life for its many republics. ure from everything that helps us to perceive and feel While in the south, Argentina’s crisis is an unfortunate the timeless presence of the person who created the minor detail, far to the north in the formerly pros- work [or art]; the person whose hands touched the perous and rolling in wealth Venezuela, one asks same stones as ours can today. These might be the which situation is worse, the political or the eco- stones of Teotihuacán, Ouro Preto, Quito, Santo nomic one? Domingo, el Morro de la Habana or Sacsahuaman. What does all this have to do with South America’s These names represent architecture alive today on monuments? A lot! When considering that the eco- our continent; living [nearly breathing!] monuments nomic situation in various countries is the root of that form the history and identity of South America almost 80% of the continent’s misery, the smallest and our own cultural heritage. amount slated for preservation of heritage monuments We are losing the emotion that these works were looks like an insult. The amount might seem justified; sharing with us, so that we could respect and admire however, it can’t be justified, let alone mentioned, that them in silence, so that we could understand and fully instead, political demagoguery, incompetence, ineffi- appreciate their worth. We are losing interest and ciency, incapability and fraud all manage to take the adopting a feeling of indifference. We are changing the biggest slice of the pie. Let us not forget that in many patterns of our culture, only to realize, perhaps too parts of South America that corruption is no a crime, late, that the word MYSTICAL no longer means very but an attitude. Indeed, a way of life. much.

48 The value and flavor of an authentic work [the real new attitude: to be satisfied with everything that is thing] seems to always have fewer true friends and totally worthless. more mere fans of the image; that which appears to be THE VENETIAN hotel is a 4,000-room mon- real, but is merely fiction, only false. I’m referring strosity dreamed up by the PAPARAZZI of architec- here to the proliferation of a school of architecture that ture. It’s a caricature of Venice way out of scale and barely reaches a level of caricature and a sterile cre- totally beyond all reason, with its Rialto spanning an ativity. In fact, it’s a proliferation of truly bad taste that, asphalt canal navigated by taxis and limousines. Even thanks to the false advertising of the new suburbs the actual water being plied by gondolas feels fake - it springing up and the various REAL ESTATE agen- looks more a Hollywood pool than a Venetian lagoon. cies, is invading us all sides, as much in North Amer- Nearby is the Paris Hotel, repeating the same scenario ica as here in South America. It’s an invasion of hous- with a neon Eiffel Tower and an Arche de Triomphe es built in a pseudo-MEDITERRANEAN style, that looks more like an arch left over from an archi- pseudo-PROVENCAL style, in pseudo-ANTILLES- tectonic debacle. And, I must also mention the New CARIBBEAN style, or even in a POST MODERN York, New Hotel, a true hodgepodge of Manhattan’s style that has more a POST-MORTEM flavor to it. best-known buildings, all standing tall under the pro- All this bad taste is spreading like a computer virus and tective gaze of the inevitable Statue of Liberty! hurting our eyes with NONSENSICAL BUILD- What I have tried to make clear with this brief INGS conceived by professionals who, if they haven’t commentary is that our times are definitely changing. lost their dignity, then at the very least, have lost any None of these copies, replicas, vulgarities and just sense of judgment. We’re certainly far, far away from plain ridiculous constructions are of truly grave impor- Richard Neutra’s homes in the Californian desert, or tance. What is troubling, is that a growing number of those of Luis Barragán in Mexico, Frank Lloyd people accept without question or analysis this entire Wright’s homes in the United States, or Rogelio world of fake imagery and false aesthetics. That they Salmona’s beauties in Colombia. value pale substitutes and accept a lie as an everyday Another “desirable” danger is tourism. Before, fact. As attitudes, appreciation and values change, so monuments were restored for their historical and do ways of life, cultural expressions, requirements, architectonic value. Today, they are recovered for judgments, education and all of the principles that we tourists — so that more of them come and leave more were taught to be able to tell the difference between and more money. The hundred million tourists who good and bad. This isn’t the first time something like come and feast their eyes on the monuments of Italy this has happened during the course of history. To the and Spain are the envy of many countries and the contrary. The world vision of a man of the past can shame of many Italians and Spaniards. Tourism needs never be the same as that in any moment that follows. these monuments. They represent tourist attractions as This essence of time is what architecture captures so important as the sun and sands of the Caribbean; the brilliantly, through the changes that we call STYLES. gondolas of Venice; the Moulin Rouge in Paris; the All cultural changes produce new situations that are Carnival in Rio; the tango in Argentina and the casi- both positive and negative. New forms, new ideas, no hotels of Las Vegas. To this last attraction listed, I new criteria, new tastes and new ideas all burst forth want to dedicate a few lines explaining why they rep- through these changes. resent the most insulting example of this mockery of Even being witnesses to a change does not make it authenticity that I spoke of earlier. These casino hotels any easier to predict whether the outcome will be pos- can’t even be called copies or replicas. They are mere- itive or negative. I don’t want to seem pessimistic, but ly monuments to the triumph of stupidity in the face it is impossible to ignore the fact that, in general, the of a false illusion and cultural mystification that are, level of culture is declining, values are being lost and sadly, accepted by a majority of poor souls who agree replaced by one of the most dangerous plagues threat- with and even enjoy the deception. Welcome to the ening our cultural identity: mediocrity.

49 Goals for the Next Decade in Architectural Heritage Conservation in South AmericA

as determined in Heritage Conservation in South America: Challenges & Solutions Conference, SÃo Paulo, Brazil, April, 2002

1. Push to gain a higher profile for heritage con- 9. Work to better conserve and present examples of servation on governmental and political agendas. both human and environmental diversity.

2. Embrace the related fields of sociology, cultural 10. Work to reconcile theory, practice, and interna- anthropology, and education. tional heritage conservation charters as applica- ble to South America. 3. Develop more national and international part- nership schemes and form new organizations. 11. Identify and implement additional incentives for heritage conservation. 4. Foster greater cooperation between various international groups. 12. Find better ways to ensure continuity in herita- ge management practice across various govern- 5. Document and effectively feature examples of ment and project oversight administrations. best practices in heritage conservation. 13. Look elsewhere in the world for examples of 6. Strengthen and better promote the conservation best practices in cultural heritage tourism. of: industrial heritage, modern heritage, and ver- nacular architecture, and manifestations of the cul- 14. Develop ways to analyze and articulate the eco- tural heritage of ethnic and/or religious minorities. nomic benefits of cultural heritage conservation.

7. Provide and enforce zones of protection around 15. Improve participation of communities in heritage significant historic sites. conservation.

8. Improve enforcement of existing cultural heri- 16. Continue to improve training at all levels for tage protection laws. cultural heritage administrators.

50 Some Brief Conclusions about the Conference Gustavo Araoz Executive Director, U.S. ICOMOS – Washington, DC

We have listened, with great admiration, during these nating the need for intermediaries; its facility to last two days, to a sequence of excellent presentations understand criteria and the focus of the program and experiences which express the commitment that itself, on the feasibility of the solutions proposed; exists in South America concerning the conservation of its cultural heritage. More than once we were offered ■ Often times, during the conference, the utmost irrefutable evidence that such a commitment exists significance of public involvement in all stages of not only on the part of professionals, who are experts the process for preserving and rescuing cultural in this area, but that the idea is also diffused through- heritage sites was emphasized, making it possible out the population as a whole, each day producing a for the communities and other parties concerned stronger and more decisive impact on the future of to express the value and meaning of each site for their past. The maturity of the experiences being shared themselves and their ancestors, becoming part of here, the complexity of the solutions that were imple- the decision making process regarding the future mented in order to salvage highly endangered monu- of their environment; ments, and even the degree of refinement of the tech- niques that were used for presenting these experiences ■ A more realistic view arose of the role performed to us, cannot but leave us with a basically optimistic by governments concerning their limitations to act feeling regarding the future of the conservation effort and to implement projects, becoming evident that in South America – the theme of this conference. This in spite of that, they still are responsible for estab- does not mean that the route to be covered will be an lishing the general scope of the nation’s heritage easy one. As it happens in other parts of the world, the conservation effort: defining the field, the players heritage preservation effort in this continent will con- and the rules of the game. It was also remarked, tinue always to come from bottom to top; however, however, that many governments are in this regard the firmness of purpose and the talent we have been redefining themselves, as well as their programs; able to witness during this meeting in São Paulo is an inspiration to all those who, like us, work for the pro- ■ The process of cutting the umbilical cord of gov- tection of our heritage, and a confirmation that we ernment dependency—which may be identified as have not worked in vain. Therefore, I would like to a sign of maturity in the field of cultural heritage congratulate the organizers of the conference, for their preservation—created the need for new strategic vision, as well as the rapporteurs and lecturers, for alliances to be formed with groups, both in the their tenacity and intelligence. public and private sectors, which traditionally have not taken part in the conservation process; In this regard, and carrying out the responsibility given to me by the organizers of this conference, I was ■ In this regard, it was recognized that we no longer able to identify, in summary, the following trends and are the only ones to judge what will be conserved, needs that became obvious from the presentations or how and when, but rather, we are just anoth- along these last two days. er player in a new conservation team of very com- plex nature and involving society as a whole; ■ The speakers and the assembly as well, repeated- ly recognized the central role performed by the ■ For that reason, the need was expressed for initi- World Monuments Fund’s Watch Program in the ating an introspective process among those of us rescue of greatly endangered cultural heritage sites who dedicate ourselves to our cultural heritage throughout South America. This success was and its protection, in order that we may redefine attributed to the program’s unique nature, spe- the role we play in this new decision-making cially with regard to its universal access, open to team, in such a way that it is meaningful and wor- any group interested in the subject, thus elimi- thy of respect;

51 ■ A revival was noted, in the areas of patronage and ■ As already happened in the past, it was once again philanthropic aid in the continent in general and emphasized that the conservation task and the use in almost all countries, in particular, thus becom- to which are destined the monuments or sites ing more urgent than ever the need to create new, must perform a concrete social function and, at the more effective legal instruments which may add same time, this should be sustainable, in such a weight to those initiatives; way that those sites may be transmitted to the coming generations in their full authenticity and ■ Also noted was the immediate need to reinforce integrity; non-government organizations, both national and international, since these specialized NGO’s are ■ It was also recognized that the solution to the fundamental in developing and implementing problem of poverty is closely related to the con- more effective methods for the surveillance and servation of urban centers of cultural heritage protection of the heritage. These organizations, value, and that any solutions considered should however, live in danger; that is, if they are weak, address both aspects; they are doomed to disappear; ■ Also identified as worthy of immediate attention ■ Also re-emphasized was the fact that the heroic – was the need for developing indicators that may but intelligent and well-informed – action of a sole measure the managing efficacy of the protection person or isolated group may still change the organizations and the economic feasibility of site course of a greatly endangered cultural heritage improvement projects; site’s rescue effort, provided that one takes into account all that was said above; ■ As to tourism, it was recognized that, as with con- servation of heritage itself, this is an issue that ■ It was stated that the conservation community in requires careful planning and management, so that the continent demands recognition for its maturi- the cultural heritage values are not eroded, and ty, this including the right to interpret, first-hand, that the local populations and the traditional com- from inside, the significance of a cultural heritage munities may go on playing a predominant role site, and only then, submitting it to other inter- within their own environment. pretations by more remote or foreign groups;

■ Consensus was obtained on the need of expanding the group of disciplines which have traditionally been involved in the conservation and protection teams, by including new expertise in finance, pol- itics, ethnography, business administration, etc.

52 Open Forum: Opportunity to Meet Representatives of Institutions Supporting Cultural Heritage Conservation

April 14, 2002 Radisson Hotel Faria Lima, Salon

Bonnie Burnham and John Stubbs, World Monuments Fund

Robert Glick, American Express

Silvia Finguerut, Roberto Marinho Foundation

Eduardo Rojas, Interamerican Development Bank

Gina Machado, Vitae Foundation

Herman van Hooff, UNESCO

53 World Monuments Fund Presented by Bonnie Burnham, President, and John Stubbs, Vice President of Programs

What is World Monuments Fund (WMF)? Can I designate a gift to a specific area of the WMF is a private international organization that works world or a specific project? with public and private-sector partners to safeguard the Unrestricted gifts can be made to the general conser- heritage of mankind by encouraging the conservation vation program of WMF. Contributions of a significant and preservation of culturally and historically significant size can be earmarked for projects under the direct works of art and architecture worldwide. supervision of WMF or which are on the World It is distinguished from UNESCO’s World Heritage Monuments Watch list. WMF staff works with donors Program– adopted in 1972 – in that UNESCO’s pro- to identify appropriate projects of interest. gram is a cooperative agreement amongst govern- ment to designate global cultural heritage sites. WMF How do you select projects? What kind or proj- is an independent private sector organization which ects do you support? works with NGOs, foundations, corporations and A large number of projects come to the attention of individuals, as well as government bodies, and its pri- WMF through its Watch nomination process —- mary purpose is conservation and advocacy organizations, governments and individuals working in WMF works in 3 ways: acts as an advocate for conservation work around the world submit sites endangered sites (e.g., through its Watch List of the which meet the three criteria of significance; urgency 100 Most Endangered Sites, through forums, and with of threat; viability of a proposed solution. demonstration projects); supports field conservation Other projects come to WMF through its Kress work with a variety of grants, or by actively planning, European Preservation Program and its Jewish Her- directing and managing field conservation projects; itage Program. Both operate under open applications and acts as educator to general public and profession process. through publications, public exhibit and lecture pro- The Robert W. Wilson Challenge program for grams, and participation in professional forums and conservation funds many projects from the Watch list; seminars. however, other projects of significance come into WMF’s portfolio from independent sources working When was WMF founded and who started it? in the field. In addition WMF staff actively research- In 1965, by Colonel James A Gray (1909-1994), who es new projects for this program. was inspired to create the world’s first private sector WMF also supports field conservation programs organization supporting worldwide conservation of outside of these grant programs with the support of art and architecture. individual contributions. WMF’s project selection goals include the desire to What is WMF’s budget? Where does WMF get its address a global agenda of geographic situations; and funding? How big an organization is WMF? a broad spectrum of project types. The 2002 budget is $ 15.5 million, virtually all of WMF supports projects that include documentation which is raised from private sources, primarily trustee, and surveys, fieldwork, field research, training, strate- foundations, corporations, and individuals. gic planning, fundraising, financial support and advo- WMF is an international organization based in New cacy. WMF encourages the use of projects as focal York and has offices in London, Paris and Venice and points for responsible development programs. independent affiliates in Britain, France, Portugal, and Spain. What is the Watch Program? How much money WMF New York has a staff of 22; the European is granted each year? offices are minimally staffed. Affiliates have inde- With initial funding from American Express, WMF pendent Board of Trustees and staffing, although only launched WORLD MONUMENTS WATCH in WMF in Britain has paid staff (approximately 7). 1995. The Watch is a global program that calls atten- tion to highly imperiled cultural heritage sites around

54 the world. Every two years, the Watch publishes a What is the geographic distribution of WMF’s List of 100 Most Endangered Sites and, where possible, work? directs timely financial support to their preservation. Approximately 60% of WMF’s work is in Europe, Nominations are made from around the world and 25% in Asia; 13% in the Americas; and 2% in Africa reviewed by a panel of independent experts in the and the Middle East. field. Each year a minimum of $ 1 million in grants is How many sites is WMF working on at any awarded to selected projects on the Watch List. The given time? What is the oldest current project number of projects supported each year ranges from that WMF has now? approximately 12 to 25. WMF’s 2001 active project portfolio of 48 conserva- Since the program’s inception, more than 275 tion projects in 23 countries around the world has a grants to 144 sites in 65 countries have been awarded cumulative budget exceeding $43 million for a total of $22 million, including $5 million from WMF has orchestrated major projects in over 77 American Express. And additionally, an estimated $81 countries, including the Temple of Preah Khan in the million has been leveraged through donations from Historic City of Angkor, Cambodia; Church of St. governments, businesses, individuals and institutions Trophime, Arles, France; Tower of Belem, Lisbon, such as the World Bank directly to the endangered Portugal; and many sites in Venice WMF has long- sites — for a total of over $50 million for conservation standing histories with projects in Venice, Pompeii, of heritage sites. and at Angkor, Cambodia.

How much money is granted by WMF each How does WMF manage to be in as many year? places around the world and take on as many World Monuments Fund Watch program: $ 1 million projects as it does with a small sized operation? a year in grants from American Express funds. WMF’s ability to support large scale global project Kress European Preservation Program: $400,000 a activity with modest annual operating budgets (only $ year 11 million in 2001) is achievable by leveraging funds Jewish Heritage Program: $100,000 to $200,000 a from other funding sources — both public and private year; — and by working with a host of funding and con- Robert W. Wilson Challenge Program: Potential- servation partners around the globe. ly up to $ 10 million a year in matching grants; the WMF has a network of private and public funding most recent level of funding was $5.2 million. partners with whom it works, and a stable of consult- ants – archaeologists, preservationist, environmental- ist, urban planners.

55 Abstract of Key Programs and Funding – Global Programs

World Monuments Watch Robert W. Wilson Challenge - Established in 1995 Conserving Our Heritage Established in 1999 Purpose: Calls attention to imperiled cultural heritage sites Purpose: around the world, and directs timely financial support Provides significant WMF’s funding for field-based to their preservation, through biennial publication of conservation, often complementing the World Mon- a List of 100 Most Endangered Sites. uments Watch sites. Builds local funding partnerships to generate new Criteria sources of non-US funding for conservation projects. ■ Significance; ■ urgency of threat and; Criteria ■ viability of the proposed project to address that ■ Significant conservation sites identified by WMF, threat which also are of interest to the donor. ■ Matching funds from eligible non-US funding How It Works partners. WMF staff and respected specialists and advisors in the field first review nominations. How It Works WMF convenes a selection panel of nine experts to WMF identifies potential sites and partners through evaluate the nominations and select the 100 sites. Watch list, or other resources in the field. Panel members represent areas of expertise based on Potential sites are approved by the donor. the types of nominations received. WMF enters into funding partnership agreements Previous panels have included architects, historians, with matching funders. Partners include Aga Khan conservationists, and archaeologists, with experience Trust and BANAMEX. spanning every continent and historic epoch and rep- Conservation programs are negotiated and admin- resenting institutions such as UNESCO, ICOMOS, istered by WMF in partnership with NGOs and con- ICCROM, the Getty Conservation Institute, Harvard servators in the field. University and the University College London. WMF and partners release funds according to Lists have been published for 1996, 1998, and 2000. agreed upon performance timetable. The 2002 list will be announced in November 2001.

Funding Funding: 1995: American Express 5 year grant of $5 million, Robert W. Wilson is providing up to $10 million a which provides $ 1 million a year in grants to selected year in funds for international architectural conserva- Watch sites (approximately 12 to 25 each year) tion projects on a matching basis with non-U.S. fund- The grant was renewed for a second 5-year term in ing partners. 2000. Up to a total of $50 million will be available In addition, American Express provides supple- through 2005. mentary program support for printing, advertising, Through early 2001, the program has 40 matching and administrative support. partners in 22 countries It has provided approximate- ly $10 million in direct grants and leveraged more than $20 million.

56 Abstract of Key Programs and Funding – Area Programs

Kress Foundation European Jewish Heritage Grant Preservation Program Program (JHGP) Established in 1987 Program formed in 1988 — under the leadership of Hon. Ronald S. Lauder. Purpose: Projects fall within the Samuel H. Kress Foundation’s Purpose: programmatic focus on the art of Europe and its orig- To respond to the widespread neglect of the rich archi- inal context. tectural heritage of Jewish communities around the world. The opening of Central and Eastern Europe in Criteria 1990 broadened the challenge. ■ Conservation of Monuments, Sites, and Works of Art In Situ. Criteria-funding priority is given to ■ Institutional partnerships between Europe and the ■ Historically significant synagogues United States for projects involving conservation, ■ Synagogues with active congregation interpretation and education. ■ Synagogues which acknowledge and celebrate ■ Conservation Projects in Cooperation with World past Jewish life. Monuments Fund. Projects might include collaborative fieldwork, How It Works conferences, training courses, research missions, pro- Originally, program focused on ten significant syna- fessional exchanges, publications, and exhibitions gogues, of which six have now been completely interpreting heritage conservation and other collabo- restored — in Poland, Greece, India, France, and rative activities. Morocco, including Tempel Synagogue in Cracow, Poland, and the Paradesi Synagogue in Cochin, India. How It Works Beginning in 2001,the program was converted to WMF is the administrator of this grant program. an annual open application grants program supporting: Project grants up to $50,000 are awarded by WMF; planning, stabilization, technical assistance, education, grants over $50,000 require Kress Foundation Board interpretation and conservation. approval. More than 100 conservation projects in 31 coun- Funding tries have been supported. Ronald S. Lauder provides primary funding. Support is raised from other funding sources as well. Total grant Funding funding of $100,000 to $200,000 will be available The Kress Foundation is providing $400,000 annual- annually for the years 2001-2004. Individual grants ly for the years 2001–2004 for project grants. range from $10,000 to $50,000.

NOTE: WMF also supports field conservation programs outside of these key programs with the support of individual contributions

57 American Express Robert Glick, Director, Public Affairs and Communications

Corporate Philanthropy at American Express A goal of American Express’ Cultural Heritage theme is to protect the natural and built environment Through philanthropic activities worldwide, American so that it can be enjoyed by local citizens and visitors Express seeks to be a good citizen in the communities today and preserved for future generations. The pro- in which it conducts business and where American gram emphasizes public awareness of the importance Express employees live and work. Based at corporate of historic and environmental conservation; preserva- headquarters in New York, the Philanthropic Pro- tion and management of major tourism sites; direct gram is comprised of the American Express Founda- support for important cultural institutions and major tion, created in 1954, which makes grants that are for projects in the visual and performing arts that are rep- charitable, educational or cultural purposes, and the resentative of national, regional and local cultures; American Express Company Giving Program for and accessibility to the arts and assistance to organiza- selected grants. tions in developing new audiences. A major initiative Grants are made under three program themes that under this theme is the World Monuments Watch, a reflect American Express’ funding priorities: Eco- $10 million/ten-year commitment to the World nomic Independence, Cultural Heritage and Com- Monuments Fund to help save the world’s most munity Service. endangered heritage. Under the Economic Independence theme, ini- Community Service funding primarily supports tiatives that encourage, sustain and develop economic the volunteer efforts of American Express employees self-reliance are of particular interest. These include in their local communities, most notably through the support to programs that serve youth, emphasizing company’s in-house Global Volunteer Action Fund. school-to-work efforts and work experiences; that The company’s tradition of providing assistance to build awareness about career and employment options disaster victims worldwide through grants to the for individuals facing significant barriers to employ- American Red Cross and other relief agencies also falls ment; and that provide education in the fundamentals under this theme. Other grants made under the Com- of business and economics, the importance of savings, munity Service theme are those recommended by the basics of personal financial management, and relat- American Express employees. ed consumer issues. Included among our Economic Independence initiatives are the Travel & Tourism For more information, please visit our Philanthropic Programs for secondary school students in nine coun- Program Website at tries and a related initiative, the Academy of Travel & www.americanexpress.com/corp/philanthropy Tourism in the United States. Together these in-school Tel. 1.201.209.5593 programs now reach over 50,000 students. email: [email protected]

58 Roberto Marinho FOUNDATION Presented by Silvia Finguerut,General Manager of Heritage and Ecology Projects

For the past 25 years, the Roberto Marinho Founda- start-to-finish coordination and execution of a project, tion has dedicated its efforts to establishing partnerships including the financial evaluation and administration aimed at generating public and private initiatives that of the project This is all done with an eye to main- would validate and revitalize Brazil’s cultural heritage. taining high visibility among the various companies Our primary focus is to search out prime heritage sites belonging to the group. truly reflecting our rich, cultural diversity, and then Today, financial incentive alternatives are being transform them into sites that are fully accessible to our explored to further enhance project appeal to the var- local population. Similarly, we attempt to highlight ious partners. This would positively impact results, the most significant, economically sustainable aspects of particularly from an international marketing point of these heritage sites that are able to utilize local com- view. It could also persuade the allied companies to munity involvement, thereby assuring both their become investors in public-interest projects [such as preservation and effective management. This can be heritage preservation], which would have the “value- achieved through the development of projects and added” advantage of enhancing their public image. educational programs designed to instill a sense of cul- tural pride and identity within all our people. For more information: Managed by Organizações Globo (Globo Organi- www.frm.org.br zations), the most important communications group in tel: 55. 21.3232.8815 Brazil, the Roberto Marinho Foundation also provides email: [email protected]

59 THE interamerican DEVELOPMENT bank Presented by Eduardo Rojas, Senior Specialist in Urban Development

Given the limitations on knowledge of links between ■ Open channels of participation to philanthropy as preservation of cultural heritage and socio-economic subsidizing alternatives to public financing often development, the Inter-American Development Bank required to make the interventions sustainable has proceeded with caution when considering project ■ Promote the public-private collaboration in the financing requests for the protection of urban patri- execution and financing of the preservation projects mony. The Bank has concentrated on projects that ■ Improve the regulatory atmosphere and the pub- relate directly to its mandate of accelerating econom- lic functions relative to preservation ic and social development, and fulfilling its technical ■ Avoid irreversible losses of patrimonial assets. evaluation, economic, institutional, financial and envi- ■ In the same way, there are projects that are not ronmental criteria. In order to decide the eligibility of attractive for the Bank, in that they: proposed projects, the Bank applies criteria based on ■ Finance activities which the market can more past successful international experiences, and on its effectively sustain own policies and operational guides. These criteria ■ Propose detached activities indicate that the projects are interesting for the Bank, ■ Distribute unbalanced funding towards preserva- in that they: tion projects among parties and beneficiaries.

■ Implant models of preservation which survive long term and become sustainable examples For further information: ■ Allow beneficiaries or owners of preserved and www.iadb.org inherited properties to be adopted into their com- tel: .202.623.2129 munities email: [email protected]

60 vitae FOUNDATION

Presented by Gina Machado, Project Manager - Cultural Area

Vitae is an international not-for-profit organiza- on the greater encouragement of music education pro- tion providing funding for educational, cultural and grams, including composition [creative development] human welfare programs designed to improve the and advanced research in various arts fields. quality of life of a community. The holding company is the Fundación Lampadia (Lampadia Foundation), Actions taken in the area of Cultural Heritage which is based in Lichtenstein, and operates in A Museum Assistance Program, operating by way of an Argentina and Chile under the auspices of the Antor- annual call for project bids. The primary objective is to chas and Andes Foundations. These foundations were support development of museum expertise in the areas established in 1985, and are funded via the sale of of conservation and preservation, artifact documenta- several companies owned by the Hochschild Group. tion, long-term museum exhibitions and educational The Hochschild Group decided to invest the fruits of programs/projects. several successful business endeavors into the estab- lishment of several foundations that would administer ■ Assistance for libraries, archives and documenta- educational, cultural, and human welfare programs in tion centers for the development of preservation Brazil, Argentina and Chile. projects for books, documents, maps, photographs, Vitae carries out its own projects, in addition to music scores, films and videos. funding initiatives proposed by both public and pri- vate, nonprofit institutions. Funding priority is grant- ■ Human resource training and support in devel- ed primarily to those institutions that we believe can oping educational programs and courses to pro- act as social catalysts. The strategy is for these institu- vide expertise in the fields of cultural property tions to inspire other organizations so that, at such time preservation and conservation. when the financial backing ceases, they can still pro- vide a multiplying project effect — providing both ■ Research and Registration of cultural goods per- immediate and long-term, concrete perspectives that taining to monuments of recognized historic will ensure the continued success of these projects. and/or artistic value. This work is carried out in With regard to cultural endeavors, Vitae’s action cooperation with IPHAN – Instituto de Patri- plan has targeted two distinct areas: The first area monio Histórico y Artístico Nacional (National includes supporting efforts undertaken for the identi- Institute of Historic and Artistic Heritage). fication, preservation, and awareness of Brazil’s cultural heritage, involving human resource training and devel- For more information: oping projects that would link various cultural institu- www.vitae.org.br tions (museums, libraries, archives, cultural centers, tel. 55.11.306.5299 and registration centers). The second area concentrates email: [email protected]

61 UNESCO Presented by Herman Van Hooff, Advisor for World Heritage in Latin America and the Caribbean

The World Heritage Fund, created in 1972 by the Emergency assistance is given to sites in imminent World Heritage Convention, receives the majority of danger due to severe damage from sudden events, such its income from compulsory contributions from States as land subsidence, fires or explosions, flooding, or Parties and voluntary contributions. Other sources of outbreak of war. Emergency assistance can provide income include funds-in-trust donated by countries for help in drawing up an emergency plan to safeguard an specific purposes and profits derived from sales of endangered property or take other emergency meas- World Heritage publications. ures to protect the site. States Parties may request international assistance from the World Heritage Committee by submitting a Training plays a key role in the preservation of cul- request through the UNESCO World Heritage Centre. tural and natural heritage. Over the years, in the nat- Forms can be downloaded from www.unesco.org/whc ural heritage field, funds have been allocated for train- and should be submitted through the appropriate ing courses in wetland management, wildlands channels (National Commission for UNESCO or the planning, forestry, environmental education, agro- Permanent Delegation to UNESCO) to: forestry and management of protected areas in arid UNESCO World Heritage Centre lands. In the conservation of cultural sites, the World 7, place de Fontenoy Heritage Fund has provided technical support through 75352 Paris 07 SP granting fellowships and devising training courses in FRANCE architectural conservation, urban planning in historic cities, stone and wood conservation, and in restoring The World Heritage Committee applies stringent mosaics and mural paintings. Priority is given to group conditions, and requests have to fall into clearly training at local or regional level though individuals defined categories: preparatory assistance, technical may be considered for refresher programs or exchanges cooperation, emergency assistance, training and pro- of on-site experience. motional and educational assistance. Promoting World Heritage: Another essential task Preparatory assistance helps with the preparation of is building awareness about the World Heritage Con- inventories of potential World Heritage sites (tentative vention and its aims. This takes two forms: promoting lists), nominations to the World Heritage List, and the World Heritage concept, with information for requests for technical cooperation, including training the general public or specific interest groups, and courses. Preparatory assistance may be provided for developing teaching programs and educational mate- regional meetings, organized to ensure that, for rials for use in schools and universities. Financial assis- instance, where similar sites in neighboring countries tance from the World Heritage Fund is available at the exist, the sites selected for nomination are of World request of States Parties for educational, information Heritage value. and promotional activities.

Technical cooperation responds to States Parties For more information, requests for help in projects aimed at safeguarding tel: 5982.413.2075 properties already inscribed in the World Heritage List. email: [email protected] This can be in the form of studies or the provision of experts, technicians or equipment.

62 GRoup PARTICIPANTs Ana Boclin forWMF Back to front, left to right:

Row 4: Jaime Migone, Dinu Bumbaru, Matthias Strecker, Wilson Stanziani, Eduardo Rojas, Ricardo Morales, Herman van Hooff

Row 3: Romero Pereira, Rachel Frankel, Gustavo Araoz, Lucio Machado, Hernán Crespo Toral, Silvia Finguerut, Graziano Gasparini, Eugenio Lins

Row 2: John Stubbs, Norma Barbacci, Marco Antonio Ramos de Almeida, Roberto Samanez Argumedo, Elena A. Charola, Silvana Giaimo, Bonnie Burnham, Hernán Montecinos, Mariana Mould de Pease, Angel Cabeza, Ramón Gutierrez, Elías Mujica

Front Row: Jordi Juan Tresseras, Dora Arizaga, Gina Machado

63 speaker directory

Almeida, Marco Antonio Crespo-Toral, Hernan Heck, Carlos Henrique Mujica, Elias Ramos de UNESCO IPHAN - Instituto do Patrimônio Fundacion Backus Associação Viva o Centro Quito, Ecuador Histórico e Artístico Nacional Chorrillos, Lima, Peru São Paulo, SP, Brasil Phone 593-2244-7231 Brasília, DF, BRAZIL Phone 51-1-467-0553 Phone 55-11-3106-8205 Fax 593-2244-7231 Phone 55-61-414-6282 [email protected] Fax 55-11-3118-5066 [email protected]; Fax 55-61-414-6275 [email protected]. [email protected] [email protected] Pereira, Romero br Fundação Patrimônio Histórico e de Freitas Pinheiro, Augusto Ivan Hoyle, Ana María Artístico de Pernambuco Araoz, Gustavo Instituto Light para o Instituto Nacional de Cultura Recife, PE, Brasil UNESCO/ICOMOS Desenvolvimento Urbano e Trujillo, Peru Phone 55-81-3427-4424 Washington, DC, USA Regional Phone 51-44-248-744 Fax 55-81- 3228 1046 Phone 202-842-1859 Rio de Janeiro, RJ, Brazil Fax 51-44-673-334 [email protected] Fax 202-842-1861 Phone 55-21-2211-8941 [email protected] [email protected] Fax 55-21-2211-2620 [email protected] Rojas, Eduardo [email protected] IADB-Inter American Arizaga, Dora Lins, Eugenio Development Bank Quito, Ecuador Finguerut, Silvia Universidade Federal da Bahia- Washington, DC, USA Phone 593-2-468-206 Roberto Marinho Foundation CEAB Phone 202-623-2129, 1969 [email protected] Rio de Janeiro, RJ, Brasil Lauro de Freitas, BA, Brazil Fax 202-623-1576 Phone 55-21-3232-8815 Phone 55-71-235-7614 [email protected] Barbacci, Norma Fax 55-21-3232-8973 Fax 55-71-247-3803 World Monuments Fund [email protected] [email protected] Samanez Argumedo, Roberto 95 Madison Avenue Cusco, Peru New York, NY, USA Frankel, Rachel Machado, Gina Phone 5184- 221-632 Phone 646-424-9594 International Survey of Jewish Vitae Fax 5184-248-560 Fax 646-424-9593 Monuments São Paulo, SP, Brazil [email protected] [email protected] New York, NY, USA Phone 55-11-3061-5299 [email protected] Phone 212-683-1067 Fax 55-11-3083-6361 Boclin, Ana Carolina Fax 212-683-6150 [email protected] Segawa, Hugo Rio de Janeiro, Brazil [email protected] DOCOMOMO Brasil/ USP [email protected] Migone, Jaime São Paulo, SP, Brasil Phone 55-21-2704-9881 Gasparini, Graziano CONPAL-Chile Phone 55-11-5531- 7853 Caracas 1010, Venezuela Santiago, Chile Fax 55-11-553- 7853 Bumbaru, Dinu Phone 582-951-0353; 212-249-0340 Phone 56-2-325-2375 [email protected] ICOMOS Fax 58-212-951-2750 Fax 56-2-325-2375 Quebec, Canada [email protected] Strecker, Matthias Phone 514-286-2662 Giaimo, Silvana Sociedad de Arte Investigación del Fax 514-286-1661 Cartagena de Indias, Colombia Montecinos, Hernán Arte Rupestre de Bolivia [email protected] Phone 57-5-6645741/57-5-6645926 Fundación Amigos de las Iglesias La Paz Fax 57-5-6644630 de Chiloé Phone 591- 2- 271-1809 Burnham, Bonnie [email protected] Santiago, Chile Fax 591- 2- 271-1809 World Monuments Fund Phone 56-2-222-3890 [email protected], 95 Madison Avenue Glick, Robert Fax 56-2-222-3890 [email protected] New York, NY, USA American Express Phone 646-424-9594 NY, NY, USA Morales Gamarra, Ricardo Stubbs, John Fax 646-424-9593 Phone 1-201-209-5593 Instituto de Conservación World Monuments Fund [email protected] Fax 1-201-209-4261 Ambiental Monumental 95 Madison Avenue [email protected] Trujillo, Peru New York, NY, USA Cabeza, Angel Phone 51-44-205846 Phone 646-424-9594 Consejo Nacional de Monumentos Gomes Machado, Lucio Fax 51-44-291894 Fax 646-424-9593 Santiago, Chile São Paulo, SP, Brasil [email protected] [email protected] Phone 56-2-3605211 Phone 55-11-3062-6752 Fax 56-2-3605206 [email protected] Mould de Pease, Mariana Tresserras, Jordi Juan [email protected] Organización para la Cultura, Universidad de Barcelona [email protected]. Gutierrez, Ramón el Desarollo y el Turismo Barcelona, Spain CEDODAL Lima, Peru Phone 34-93-4022569 Charola, A. Elena Buenos Aires, Argentina Phone 51-14-445-7069 Fax 34-93-4022577 University of Pennsylvania [email protected] Fax 51-1-242-5014 [email protected]; Philadelphia, PA, USA [email protected] [email protected] Phone 215-386-6307 Fax 215-382-6559 Van Hooff, Herman [email protected] UNESCO Montevideo, Uruguay Phone 598-2-707-2023 Phone 598-2-413-2094 [email protected]

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