Video Game Industry Barometer
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FRANCE’S ANNUAL VIDEO GAME INDUSTRY BAROMETER 2018 EDITION AN COLLABORATION 2e de couv rappel méthodo + logos sommaire SNJV at a glance Created in 2008 as a follow-up to the actions led by France’s Association of Multimedia Producers, the French Video Game Trade Association (SNJV) represents the French video game companies and professionals' workers. It campaigns for the industry promotion, growth and competitiveness, and for territory attractiveness. SNJV’s goal is to allow video game development companies operating in France to accelerate their development and become more competitive in a strong international competing context. About IDATE Digiworld FRANCE'S ANNUAL The Institute for Audiovisual media and Telecommunications in Europe (www.idate.org) is a research and consulting firm that specialises in telecoms, media and the Internet. This Institute accumulates 40 years of experience: - Its assignments include international industry and market watch solutions, market reports, industrial strategy coaching, technical-economic feasibility studies, forward-planning and innovation assessment. VIDEO GAME - Its video game division has been helping more than 50 of the sector’s top companies for over 19 years. IDATE publishes a complete catalogue of market reports: INDUSTRY BAROMETER - A catalogue of 40 new publications every year, including at least one devoted to gaming. - More than 50 reports on video games since the year 2000. CONTENTS IDATE hosts B2B conferences: - The DigiWorld Summit is an international event celebrating its 40th anniversary in 2018 now held in Paris (www.digiworldsummit.com). - IDATE DigiWorld has been hosting events devoted to the video game and creative industries since 2001. Methodology overview Key findings 4 The IDATE DigiWorld/SNJV collaboration delivers a representative snapshot of the sector; The nature Part 1 France’s video game industry: economic 7 and the volume of the business, its economic and financial health, and its outlook of the future. fabric and production The survey was conducted between the 5th and 8th of August 2018, through an online self-administered Part 2 Video game industry jobs in France 19 questionnaire (CAWI - Computer Assisted Web Interviewing). This questionnaire was sent to the chief executives Part 3 French video game companies’ economic and 23 of the French Video Game Trade Association (SNJV) member companies, as well as video game industry firms that are not adherent of the SNJV. financial situation Outlook 27 In this report the term “companies” refers to all respondents (development studios, publishers, service providers, etc.). An IDATE Digiworld - SNJV production| Report: IDATE Digiworld | Design & layout: SNJV The Noun Project icon credits: lastspark, asianson.design, Mike Rowe, Massupa Kaewgahya, Randomhero, Dinosoft L, Lemon Liu, Gabriele Malaspina, Alina Oleynik, Shashank singh, LAFS, jafar, Carpe Diem, Julien Meysmans, supalerk laipawat, Maxim Kulikov | Guadeloupe by freevectormaps enseignements clés enseignements clés Key findings for 2018 Key findings for 2018 games are in 9,5 jobs 86% 14% 1200 development in 2018 on average in France of salaried of development studio 17% in studios with jobs are staff are women of studios of which are <100 employees permanent 2/3 generate revenue new intellectual in excess of contracts properties And 50% of these €1M products will be released by the end of between 1200 between 650 this year. The sector is hiring and 1500 and 850 new jobs expected new jobs 40% in companies expected in studios of the production of studios' 12% budget is spent on revenue have promoting games been earned on the international 93% stage in 2018 of studios consider 56% of studios themselves are less than independent and 70% create indie games 5 years old 77% 61% of studios focus on PC games of studios 60% develop games for provide services smartphones and tablets Of those, 71% sell 45% develop for home programming services consoles 1 out of 4 studios 1 out of 5 studios are developing say they plan on investing in eSports by virtual, augmented or mixed 2018 reality games On this double page, the word “job” refers to a full-time 4 equivalent (FTE) position 5 titre partie 1 titre partie 1 ADHÉRENTS ET NON-ADHÉRENTS ART 1 France’s video game industry: CRF ASSURANCES VOUS DONNE economic fabric ACCÈS À DES GARANTIES 100% DÉDIÉES AU JEU VIDÉO : • Une RC Professionnelle pour couvrir and production les dommages causés aux tiers POUR UNE ÉTUDE dans le cadre de votre activité PERSONNALISÉE SOUS 48H 01 55 46 80 60 • Une Assurance Chômage pour les [email protected] Dirigeants Mandataires, en cas de défaillance www.crfassurances.com de votre entreprise ou perte de mandat Ainsi que toute une gamme de produits Depuis 2009, CRF Assurances est partenaire du SNJV • et a conçu pour vous ce programme d’assurances. d’assurance adaptée à vos besoins Le jeu vidéo en France carte + régions Le jeu vidéo en France carte + régions FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION The Video game Number of video game companies by region** industry in France ÎLE-DE-FRANCE NOUVELLE-AQUITAINE AUVERGNE-RHÔNE-ALPES OCCITANIA REGIONAL DISTRIBUTION OF 342 117 104 99 COMPANIES IN THE VIDEO COMPANIES IN TOTAL, OF WHICH COMPANIES IN TOTAL, OF WHICH COMPANIES IN TOTAL, OF WHICH COMPANIES IN TOTAL, OF WHICH GAME SECTOR* 39 49 39 56 66 27 64 34 56 1 2 6 2 04 3 361 34 10 2 38 PACA PAYS-DE-LA-LOIRE HAUTS-DE-FRANCE BRITTANY 65 05 65 58 50 34 03 COMPANIES IN TOTAL, OF WHICH COMPANIES IN TOTAL, OF WHICH COMPANIES IN TOTAL, OF WHICH COMPANIES IN TOTAL, OF WHICH 54 52 42 76 21 29 43 52 3 114 13 5 12 2 3 6 117 7 GRAND EST BOURGOGNE-FRANCHE-COMTÉ NORMANDY 27 COMPANIES IN TOTAL, OF WHICH 1 1 3 1 DEVELOPER SERVICE DEVELOPERS SERVICE 74 22 PROVIDER PROVIDER 4 ILE DE LA RÉUNION GUADELOUPE CENTRE VAL-DE-LOIRE 03 3 1 5 DEVELOPERS DEVELOPER DEVELOPERS Are counted: publishers, developers, distributors Are counted: publishers, developers, DEVELOPERS SERVICE PUBLISHERS DISTRIBUTORS and service providers, local associations, training PROVIDER distributors and service providers LÉENDE REFAIRE organisations, freelancers. Are not included: local associations, training organisations, freelancers COULEURS REVOIR 8 page 10 page 11 page 10 page 11 FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION Production activities gaining ground, year over year Renowned entrepreneurial excellence 56% POLLED COMPANIES’ MAIN ACTIVITY 50% 56 58 of development 50 31 20% studios are less of all companies are 8 58 than 5 years old less than 5 years 2 of the companies’ are old 1 DEVELOERS 20 are more than 10 years old Developers Service providers Publishers Distributors Accessory manufacturers 61 of development studios ROVIDE SERVICES Development: one of DEVELOPMENT STUDIO BREAKDOWN BY YEARS France’s greatest OF OPERATION strengths 24 Less than 2 years It is the result of a strong cultural legacy in artistic creation, and the existence of many schools and 32 2 to 5 years universities across the country that train talents for this industry, 24 5 to 10 years combined with a real entrepreneurial spirit. 20 More than 10 years 10 11 page 12 page 13 page 12 page 13 FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION An industry mostly independent Massive rise in game production 93 70 of studios consider of studios say games i.e a themselves they create 1200 in independent indie games PRODUCTION 43 French studios continue to This fact has been true since 2014, have a strong attachment to followed by casual and serious in 2018 increase indie games. games. TYPES OF Indie 70 Of which 23 are GAMES THAT Casual 28 STUDIOS ARE new intellectual properties DEVELOPING Serious Game 19 Social 10 AAA 9 and 600 tt 8 Other* will be released in 2018 * Educational, children’s games, connected object apps, AA …and focused on computer games Publisher/distributors’ favourite platform Studios’ favourite platform 93 of studios developing games this year are developing at least 1 new IP* 5% 3% 87% 77% 74% 64% 65% 64% 48% 42% 26% 12% 13% 13% 9% 8% Home Handheld Connected Other PC Smartphones Tablettes Smart TV * intellectual property consoles consoles objects platforms 12 13 page 14 page 15 page 14 page 15 FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION FRANCE’S VIDEO GAME INDUSTRY: ECONOMIC FABRIC AND PRODUCTION Publishers’ role is increasing year over year Digital distribution GAME DISTRIBUTION METHODS IN 2018 vs 39 C 83% Steam Relying on a 51% GOG, Gamesplanet, IN 2018 Gamersgate, Humble Bundle... publisher Steam still 26% Itch.io dominant 26% Studio's website 61 18% Browser games(1) 15% Physical copy (incl. cartridges) 75 of the studios were 11% Downloadable client software Of the studios were 11% Google Store retailing themselves retailing themselves 7% Other(2) their products their products 4% Facebook CONSOLES 74% Playstation Network Playstation 72% Xbox Marketplace Network is #1 71% Nintendo eShop 38% Physical copies The Publishing Business 12% Other(3) is changing with the rise of digitisation, especially in the areas of game distribution, marketing TABLETS MOBILES 98% Apple Store and communication. The Apple-Google 94% Google Play Store All of these areas of work have been duopoly being affected by gamers’ changing their challenged by Amazon 25% Amazon App Store buying habits, which are increasingly MOBILE ET TABLETTES 13% Other(4) concentrated on digital media. L oo Publishers have come to grips with aoo these changes and have designed a new can range of services capable of attracting (1) Flash game/streamed in the browser (Kongregate, BigFish Games, Miniclip…) (2) Cloud gaming, stores VR, diffusion B2B, Windows Store big and small developers.