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Fisher Building 3011 WEST GRAND BOULEVARD,

RETAIL SPACE AVAILABLE FOR LEASE PLATFORM LEASING & BROKERAGE 2 PLATFORM LEASING & BROKERAGE 3 Fisher Building 3011 WEST GRAND BOULEVARD, DETROIT

Sitting at Detroit’s geographic and metaphoric center, the Fisher Building is emerging once again as an engine of creativity and a hub for the City. Completed in 1928, the Fisher brothers spared no expense in the building’s construction, which is evidenced by the spectacular frescos, mosaics, marble and brass work adorning its surfaces. The Platform is reactivating the Fisher brothers’ original vision in a way that resonates with current and future residents of the City. The intent is to develop a fully occupied and upgraded Class A retail, office and entertainment destination that marries the historic and modern. More than $10 million has been invested into “Detroit’s Largest Art Object” since 2016, providing heating and cooling in the three-story Arcade, restoring its hand painted ceilings and installing new elevators. THE FISHER BUILDING IS A NATIONAL HISTORIC LANDMARK TOURED BY THOUSANDS OF PEOPLE EVERY YEAR. In 2020, The Platform initiated a new phase of restoration focused on the Fisher Building facade. Its 325,000 square feet of marble is being surveyed to determine the best way to preserve its integrity and beauty for generations to come.

Stage of Development

NEIGHBORHOOD PROJECT TYPE TOTAL SIZE New Center Office, Retail & Entertainment 635,000 SF

ADDRESS ORIGINAL DATE BUILT PARKING 3011 W. Grand Boulevard 1928 1,900 Spaces

theplatform.city [email protected] THE STUNNING THREE-STORY ARCADE IS ONE OF DETROIT’S PREMIER RETAIL DESTINATIONS. 4 FISHER BUILDING PLATFORM LEASING & BROKERAGE 5

AVAILABLE RETAIL

Suite 104 SUITE SQUARE FEET TYPE Fisher 1,435 SF Parking Structure Suite 105 1,378 SF 104 1,435 Retail

Suite 125 105 1,378 Retail 1,052 SF 111 2,000 - 9,357 Restaurant

113 534 Retail Fisher Theatre 114 911 Retail

Suite 119 Suite 116 Suite 113 Suite 111 Suite 122 2ND AVENUE 116 2,662 Retail 2,424 SF 3,628 SF 2,662 SF 534 SF 9,357 SF

119 3,628 Retail

122 2,424 Retail Suite 114 RETAIL SPACES OFFER WINDOW STOREFRONTS INSIDE THE ARCADE. 911 SF 125 1,052 Retail

W. GRAND BLVD.

AVAILABLE SQUARE FEET: 1,000 - 9,000 The Fisher Building has served as Detroit’s premier retail destination throughout its history and is leading the resurgence of retail in New Center. From pop-up spaces to premier corner units, the Fisher IN THE NEIGHBORHOOD Health System Campus, Wayne Building has a variety of suites available for retail and restaurants. State University, College for Creative Studies, Quality suites with large windows, high ceilings and quality finishes, New Center One, , TechTown provide a solid foundation for business growth. Detroit, WSU Innovation Center, Detroit Pistons Performance Center, Plum Market, University Preparatory Academy, Carhartt Flagship Store, BUILDING AMENITIES SPACE FEATURES Shinola Factory Headquarters, Midtown Cultural Ample parking Large windows for displays Center 24/7 security & access Sidewalk entrances Pharmacy & convenience store High ceilings TRANSIT/ACCESS Near I-94, M-10, I-75, I-96 and Woodward Ave. Coffee shop Mezzanines for storage or office Bus #023, 042, 016, 080, 089, 851, Q-line Station: DAYTIME POPULATION TRAFFIC COUNT Grand Blvd; MoGo Station: Second Ave & 25,735 40,653 Burroughs St; SUITES ARE AVAILABLE ALONG WEST GRAND BOULEVARD AND SECOND AVENUE WITH SIDEWALK ENTRANCES. 61 PLATFORM LEASINGFISHER & BROKERAGE BUILDING PLATFORM LEASING & BROKERAGE 2 orth End In the neighborhood 29 50 E Grand41 Blvd e enter 75 NEIGHBORHOOD ANCHORS FOOD + BEVERAGE (CONT.) 72 Milwaukee Ave 4447 1 College for Creative Studies + Shinola HQ 44 Kiesling 40 48 8 6053 35 ilaukee unction 2 45 The Kitchen by Cooking with Q 4 65 56 46 Marble Bar 45 68 25 3 Detroit Pistons Performance Center 36 63 67 55 70 32 + Henry Ford Health System Center for Athletic Medicine 47 Milwaukee Caffe’ 51 74 4 Fisher Building | Key Tenants 48 New Center One restaurants 7 57 1 78 Children’s Hospital Foundation, Kellogg Foundation 49 Northern Lights Lounge Piquette37 Ave 49 15 58 Strategic Staffing Solutions, United Way, WJR 50 Oak and Reel 73 W Grand Blvd 3 Brush St 5 Henry Ford Health System Brigitt Harris Cancer Pavilion 3 Plum Market + Zingerman’s Café @ Detroit Pistons 5 9 11 6 Henry Ford Health System Headquarters + Campus Performance Center Tech Ton 1071 62 30 Ferry St 7 51 Restaurant (coming soon) @ Baltimore Station I 6 8 Ralph C. Wilson Jr. Foundation 4 Stella Good Coffee @ Fisher Building Lincoln St 60 9 TechTown Detroit 52 Starbucks 46 York St 54 2nd Ave idton 10 Campus 53 Supino Pizzeria concept (coming soon) 34 11 Wayne State University Police 54 Tony V’s Tavern 39 16 Cass Ave 38 55 Woodward Cocktail Bar 3rd Ave St Antoine 10 17 13 19 ARTS, CULTURE & ENTERTAINMENT 56 Yumvillage 28 57 Zo’s Good Burger 52 12 61 58 Z’s Villa 59 75 13 Charles H. Wright of African American History 43 14 94 SHOPPING + DAILY ESSENTIALS 42 15 Detroit Children’s Museum Canfield St 31 John R St 16 Detroit Historical Museum 59 Barnes + Noble Warren Ave 17 Detroit Institute of Art 51 Beauty Salon (coming soon) @ Baltimore Station I 2 18 60 Carhartt 19 36 Comerica Bank @ The Boulevard 20 Detroit Riverwalk 61 CVS Trumbull Ave Forest Ave 66 21 Detroit Symphony Orchestra 4 Hair. A Salon @ Fisher Building 64 22 + The Max M. & Marjorie S. Fisher Music Center 51 Huntington Bank @ Baltimore Station I Blvd Mack Ave 22 Eastern Market 62 London Luggage Shop 21 69 M10 23 The Filmore Detroit 4 Mature Men’s Fashions @ Fisher Building

4 Fisher Theatre @ Fisher Building 63 Secretary of State @ Cadillac Place Woodward Ave 24 36 Orangetheory Fitness @ The Boulevard 25 Ford Piquette Avenue Plant 4 The Peacock Room @ Fisher Building Selden St 77 26 4 Pure Detroit @ Fisher Building Stimson St 76 27 4 Russell’s Pharmacy @ Fisher Building Grand River Ave 28 64 Shinola 29 Michigan Urban Farming Initiative 65 The TEN Nail Bar 30 Motown Museum 66 Third Man Records Martin Luther King Jr Blvd 27 31 Museum of Contemporary Art Detroit 67 Urbanum N W E 375 32 68 U.S. Post Office S 24 33 TCF Center 69 Whole Foods Market 14 26 FOOD + BEVERAGE THE PLATFORM DEVELOPMENTS 23 TRANSPORTATION 18 34 Babo 70 411 Piquette (residential + office) Gratiot Ave 35 Baobab Fare 71 6001 Cass (office + retail) 78 Detroit Amtrak 75 36 Beyond Juicery + Eatery @ The Boulevard 72 7300 Woodward (office + retail) MoGo Stations Donton 37 Bucharest Grill 73 Baltimore Garage QLine Stations 20 38 Chartreuse Kitchen & Cocktails 51 Baltimore Station I (residential + retail) 12 39 Common Pub 74 Baltimore Station II (residential + retail) Michigan Ave 40 Cuisine 36 The Boulevard (residential + retail) 41 Freya & Dragonfly (coming soon) 75 Chroma (office) JeŽerson Ave 42 Ima 76 Gratiot (hospitality + retail + residential) 43 Jimmy Johns 4 Fisher Building (office + retail) 06 77 Woodward West (residentialW + retail)E 33 S 8 FISHER BUILDING PLATFORM LEASING & BROKERAGE 9

Area anchor institutions Area art, culture & entertainment

State of Michigan @ Cadillac Place College for Creative Studies + Pistons Performance Center + Detroit Institute of Arts Detroit Public Library Detroit Symphony Orchestra + Shinola Headquarters HFHS Center for Athletic Medicine The Max Cadillac Place, formerly the The College for Creative Studies (CCS) is a The Detroit Pistons Performance Center The Detroit Institute of Arts (DIA), founded Detroit Public Library (DPL) opened in The Detroit Symphony Orchestra (DSO) is Building, is a 15-story office complex located private college in Detroit that enrolls more is a recently completed, new construction in 1885, has one of the largest and most 1865 as a 5,000 book collection located in the fourth oldest orchestra in the United at West Grand Boulevard and Second than 1,400 students focused on arts and mixed-use development in Tech Town. It significant art collections in the United one room of the old Capitol High School on States. The DSO performs throughout Avenue in New Center. It houses several education. Founded in 1906, as the Detroit serves as the training place for the Detroit States. It features over 100 galleries, a . Today, DPL has 21 locations the area in both paid State of Michigan government agencies, Society of Arts and Crafts, CCS plays a key Pistons and the corporate headquarters for 1,150-seat theatre, a 380-seat hall for throughout Detroit with a collection of neighborhood events and free community over 2,000 State employees, and additional role in Detroit’s cultural and educational the NBA franchise. It features public spaces recitals and lectures, a reference library, and seven-million plus books. The main library, concerts. Its main performance center is office and retail. It was designated a communities. Shinola Headquarters is for events and ground-floor retail for the a conservation service library. It is ranked located on Woodward in Midtown, is listed located at The Max M. + National Historic Landmark in 1985. located in the A. Alfred Taubman Center of surrounding community. It also includes the as one of the top six in the on the National Registry of Historic Places. Marjorie S. Fisher Music Center (The Max) the CCS main campus in Midtown. Center for Athletic Medicine managed by world, hosts major art exhibitions, and an in Midtown. Henry Ford Health System. estimated 677,500 visitors annually.

HFHS Brigitte Harris Cancer TechTown Detroit Wayne State University Main Fisher Theatre Little Caesars Arena Michigan Urban Farming Initiative Pavilion Campus Health System Brigitte TechTown Detroit is a entrepreneurial hub Wayne State University (WSU) is a public The Fisher Building is home to the Fisher Little Caesars Arena (LCA) is a new The Michigan Urban Farming (MUFI) is Harris Cancer Pavilion will be a destination focused on helping tech startups and local research university in Detroit. It is the 3rd Theatre, one of the city’s oldest live theatre construction, multi-purpose arena in a volunteer run, nonprofit organization center for ambulatory cancer treatment, businesses launch and grow. It is part of the largest university in Michigan, consisting venues. It is owned and operated by the Midtown, in an area more specifically that seeks to engage members of the precision medicine, clinical trials and Wayne State University System and offers of 13 schools and colleges and offers Nederlander Theatrical Corporation and referred to as The District Detroit. LCA community in sustainable agriculture. research, and enhanced support services coworking, office, meeting and event space nearly 350 programs to more than 27,000 hosts an estimated 300,000 attendees each is home of the and Their mission is to use urban agriculture for cancer patients. It is part of a 300- for the greater New Center neighborhood. graduate and undergraduate students in year. The theatre is considered a favorite by Detroit Pistons. It also features retail as a platform to promote education, acre expansion and neighborhood . many Broadway stars. and restaurants, and hosts world-class sustainability, and community. Their redevelopment initiative that will include entertainment events. primary focus is the redevelopment of a retail, housing, and other mixed uses three-acre area in Detroit’s North End. expected to open in 2020. 10 FISHER BUILDING PLATFORM LEASING & BROKERAGE 11 Area food & drinks Shopping & essentials

Beyond Juicery + Eatery Plum Market + Zingerman’s Cafe The Kitchen, by Cooking with Que Orangetheory Fitness Pure Detroit Russell’s Fisher Pharmacy

Beyond Juicery + Eatery is an iconic Plum Market is a Michigan-based grocer The goal of owner Quiana “Que” Broden in Orangetheory Fitness (OTF) is a total-body Pure Detroit is the original Detroit culture Russell’s Fisher Pharmacy is an Michigan restaurant franchise specializing in bringing a new retail store and cafe to the creating The Kitchen by Cooking with Que, group workout that combines science, shop. Since opening their first store in 1998, independently owned pharmacy and providing healthy, accessible breakfast and new Detroit Pistons Performance Center in was to create a place where vegans and coaching and technology to charge your Pure Detroit has grown to six locations, convenience store in the Fisher Building lunch options. It offers salads, smoothies, Tech Town. The 5,000-square-foot store meat eaters could coexist while introducing metabolism for more caloric afterburn and each located in landmark Detroit buildings. serving the greater New Center area. wraps, and more, made with fresh is open to the public and features the more plant-based meals into everyday better results. High intensity workouts Their flagship store is located in the Fisher Russell’s offers health and beauty products, ingredients daily. Beyond Juice opened its popular Zingerman brand coffee shop, a living. Que’s kitchen is a café by day and combine rowing, cardio and strength Building in New Center. Pure Detroit as well snacks, candy, tobacco products, second Detroit location at The Boulevard in grab-and-go snack bar, and a casual dining classroom by night. She also offers a meal training. The first OTF in Detroit is located uses the rich to provide reading materials, greeting cards, and gifts. New Center this year. experience serving a healthy menu with prep program offering fresh meals three at The Boulevard in New Center. amazing Detroit inspired apparel, artwork, wine and beer. times a day, seven days per week. books and more.

Kiesling Stella Good Coffee Northern Lights Lounge The TEN Nail Bar Whole Foods Market Urbanum

Kiesling is a popular bar located in Stella Good Coffee is an independently Northern Lights Lounge is a casual dining The TEN Nail Bar is an elevated nail care Whole Foods Market is an eco-minded Urbanum is a curator of distinctly Detroit . Originally built in 1890, owned coffee shop offering locally-roasted restaurant and bar in New Center. The experience curated to provide stellar chain with natural and organic grocery and city-driven design, with merchandise the Kiesling space has previously served as coffee, tea, daily baked goods from Avalon neighborhood staple offers typical pub fare customer service and workmanship. With its items, housewares and other products. combining the familiarity of industry with several food, beverage, and living options. International Breads, and soup from Russell with outdoor patio space, DJ and live band chic nail art and champagne service, TEN In 2013, Detroit welcomed the city’s first the comfort of found objects. Urbanum The bar was established in 2017, joining a Street Deli. It has been a staple in the Fisher nights. It is an office favorite for lunch and Nail Bar was awarded the best salon/spa for Whole Foods market at The Ellington in offers a variety of home goods and gifts thriving neighborhood with a great mix of Building since 2013. happy hour! a manicure and pedicure by HOUR Detroit Midtown. The market established nearly including apothecary, books, candles and residents and businesses. magazine. 200 jobs for residents in the city. kitchen at its store along Woodward Ave. in New Center. Fisher Building A DEVELOPMENT BY The Platform

Platform Leasing & Brokerage theplatform.city [email protected] 313.446.8600

Ed Wizner Executive Vice President of Development

Information is subject to verification and no liability for errors or omissions is assumed. Rates and availability subject to change.

Updated 10.13.2020