September / October 2016 / paymentscardsandmobile.com in this issue CARD NOTES Mastercard buys VocaLink INNOVATION Can incumbents innovate? ALTERNATIVE PAYM ENT METHODS Alternative goes mainstream DATA SECURITY PCI DSS ten years on Your Quality Confirmed.
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www.opentestsolutions.com www.paymentscm.com September | October 2016 Summer's over — back to work. Volume 8, Number 5 As the payments industry dusts itself off after an Editor-in-chief and publisher Alexander Rolfe arduous summer of drinking in the sunshine, there are Tel +44 1263 711 800 [email protected] some stark realities facing us as we get back to work. Staff Writer There is a very real triple threat which could overwhelm us. The coupling of PayTech Joyrene Thomas and the rise and rise of alternative payments methods is great news for those in the Your Tel +44 1263 711 800 industry who see themselves as disruptors. Not so for incumbents who must be [email protected] seeing the numbers and uses of PayTech as a threat and not an opportunity. Contributors Quality Data and cyber security remain very real to all of us. Woe betide anyone who thinks David Brear Francesco Burelli that as an industry we are doing enough to protect ourselves and our clients from Gwenn Bézard the threats. Business revenues lost to cyber attacks in the Asia Pacific region alone Confirmed. Dave Birch came to $81.3 billion in the 12 months to September 2015, according to a survey Head of Business Development by Grant Thornton. The region also seems to be more vulnerable to new scams. Wendy Sanders A dangerous combination of a lack of awareness and investment has resulted in Tel +44 1263 711 801 Fax +44 1263 456 100 institutions that are poorly protected – and the problem is not theirs alone. [email protected] Finally, the question has been raised about the ability of payments industry General Manager incumbents to innovate at all. The recent weeks have seen a raft of headlines from Gemma Haywood major banks urging their staff to act and treat the companies they work for as start- Tel +44 1263 711 800 Fax +44 1263 456 100 ups or tech companies, but is this possible or even realistic? Test Solutions for the payments world [email protected] Subscriptions and General Alexander Rolfe, Gemma Rolfe Editor-in-chief and publisher, Your success is our concern. You have ambitious goals and we are Tel +44 1263 711 800 Payments Cards & Mobile dedicated to helping you get there. We engage with you, help you gain Fax +44 1263 456 100 [email protected] insight and advise you. Address Editorial Advisory Board Payments Cards and Mobile > Certify your EMV Payment Terminals (accredited solutions & services) The Stable, Hall Yard John Berns Kelling, Holt Managing Partner, Accourt > Minimize downtime of your ATMs and release changes easier NR25 7EW United Kingdom Sylvie Boucheron-Saunier General Manager, Continental Europe, ACI > Validate your payment host and switch implementations Cover, Design and Origination > Onboard your partners and members efficiently Adam Unsworth Robert Courtneidge Printing Global Head of Cards and Payments, Micropress Printers Locke Lord We’d love to talk. Contact us at [email protected] All rights reserved. No part of the publication June Felix may be reproduced or transmitted in any President – Europe, Verifone form without the publisher’s prior consent. While every care is taken to provide accurate Denise Gee information, the publisher cannot accept liability for errors or omissions, no matter how Director, Magna Carta caused. Simon Hardie Payment Cards and Mobile™ Director, Magna Carta is owned and published by PaymentsCM LLP ISSN 1759-829X
© PaymentsCM LLP 2016 www.opentestsolutions.com contents
26. BANKS TRUSTED TO DELIVER COVER FEATURE BIOMETRIC AUTHENTICATION The UK is placing its trust in banks over 14-16. government agencies to protect their CAN INCUMBENTS biometric data such as fingerprints and INNOVATE ANY MORE? iris scans, according to new research from Visa. Innovation is one of the few ways to sustain competitive advantage over 27. US DEBIT CARD PERFORMANCE NEWS IN BRIEF time. But can incumbent banks and HOLDS STEADY payment companies truly innovate any more? PULSE debit card issuers saw card 6-7. THE PAYMENTS WORLD performance metrics in 2015 hold IN 60 DAYS steady, according to a recent study. FEATURE However the adoption of mobile CARD NOTES ALTERNATIVE PAYM ENT payments and EMV chip migration has METHODS been disappointing. 8. MASTERCARD ANNOUNCES ACQUISITION OF VOCALINK FOR 18-20. REGULATION £700 MILLION WHEN THE ALTERNATIVE The largest UK banks are set for another 28. FIS UNAWARE OF CUSTOMER windfall with the sale of the bank- GOES MAINSTREAM… ACCOUNT ACCESS OBLIGATIONS owned payments company VocaLink to When bank-account funded UNDER PSD2 Mastercard for £700 million ($920 million). payments, real-time payments, Only five percent of banks and other mobile and other digital payments financial institutions are aware that the 10. PREDICTING THE FUTURE OF are actually the default way to pay in revised Directive on Payment Services many countries, the term ‘alternative’ FINANCIAL SERVICES (PSD2) will require open access to seems a misnomer. The window of opportunity is closing for customer accounts, according to a UK banks to leverage their data to get ahead law firm TLT’s Digital Banking report. in digital services, says a new report from FEATURE the Mobey Forum. DATA SECURITY MOBILE PAYMENTS
12. AUSTRALIAN CARD-NOT- 22-24. 30. MOBILE PAYMENTS STUDY – PRESENT FRAUD INCREASES CARD DATA SECURITY OPPORTUNITIES FOR BANKS Australians spent AU$1.92 trillion using TEN YEARS ON First Annapolis recently completed the cards and cheques in 2015; of which third edition of its semi-annual Study 0.025 percent or AU$469 million worth of Ten years after the founding of the of Mobile Banking & Payments tracking transactions was fraudulent. Payment Card Industry Security consumer adoption and use of mobile Standards Council (PCI SSC), we banking and payments products. present a mid-term report on the 12. THE $19 TRILLION OPPORTUNITY industry’s data security efforts. A new study from the World Bank Group 31. WALMART PAY EXCEEDING and the World Economic Forum estimates RETAILER’S EXPECTATIONS the global value of micro, small and At THE CONNECT Mobile Innovation medium retailers’ transactions at $34 Summit in Chicago, Walmart Services trillion per annum. SVP Daniel Eckert revealed that Walmart Pay, the retailer’s proprietary ISSUING AND ACQUIRING mobile payment app, already boasts 20 million active users . 26. MERCHANTS SUFFER FRAUD FATIGUE 31. CHINESE BANKS STRUGGLE Retail fraud continues to rise as does IN MOBILE PAYMENTS BATTLE its cost. According to the LexisNexis AGAINST THIRD PARTY PROVIDERS True Cost of Fraud Study, fraud as a The rise of third-party m-payments in percentage of revenue has increased China at the expense of credit and debit from 1.32 percent to 1.47 percent in 2016. cards is threatening commercial banks.
4 payments cards and mobile / September / October 2016 www.paymentscm.com contents
CONTACTLESS 36. IZETTLE ACQUIRES 41. 20 GLOBAL FINTECH HUBS INTELLIGENTPOS FORM FEDERATION TO PUSH 32. CARD PAYMENTS WORLDWIDE iZettle announced it has acquired INNOVATION INCREASE 55 PERCENT TO intelligentpos, the UK’s leading cloud Financial technology groups from more 417 BILLION based point of sale solution for shops, than 20 cities across the world plan to According to Global Payment Cards bars and restaurants. form a federation of ‘FinTech’ hubs this Data and Forecasts to 2021, the total year in what would be the first attempt number of card payments worldwide E-COMMERCE to coordinate innovation transforming increased by 15 percent in 2015 to 270 the financial industry. billion, almost double the eight percent 37. FAST-TRACK MERCHANT rise in card numbers. GROWTH PATHS IN E-COMMERCE 41. JCB SET TO ROLL OUT APPLE Digital commerce is a growth PAY IN JAPAN 32. GOOGLE RUMOURED TO START imperative for virtually all retailers and JCB announced that Apple Pay will ANDROID PAY SERVICE IN JAPAN merchants as new technologies disrupt launch in Japan in October to make Google is rumoured to be launching the traditional commerce use cases and mobile payments with iPhone 7, iPhone Android Pay, digital payment service, ways of working. 7 Plus and Apple Watch Series 2. using smartphones in Japan. PRODUCTS 33. APPLE PAY COULD LOSE LEVERAGE IN US FROM 39. ACCENTURE STIRS UP AUSTRALIAN BANK FALL-OUT TROUBLE WITH BLOCKCHAIN Australian banks are pushing Apple to EDITING TECHNIQUE loosen its grip on the technology that Accenture is stirring up a Blockchain enables mobile payments. storm within the community by patenting a technique for editing 33. CONTACTLESS MOBILE PAYMENTS information stored using the nascent CONFERENCES VIA MOBILE – NO ADDITIONAL technology in a move designed to make PASSWORDS it more commercially viable. 42. THE MAIN AUTUMN For the first time in the Russian market, CONFERENCE SEASON BEGINS MDM Bank, one of the largest private 39. MASTERPASS GATHERS banks in Russia, has launched single- MOMENTUM IN EUROPE tap Mastercard contactless mobile As the share of digital payments in payments with no additional passwords. Europe keeps on growing to reach 38 percent of payments by 2020, POS TERMINALS Masterpass adoption continues to grow.
35. US EMV MIGRATION: CHIP 39. PAYWORKS LAUNCHES Money 20/20 has developed a well- IMPACT ON MERCHANTS PAYMENT GATEWAY PULSE deserved reputation for bringing As the one year anniversary of the US Payworks has launched a next together everyone from large financial EMV migration shift to chip approaches generation payment gateway to institutions, payments companies and new data has been released. simplify in-person payments for both global merchants through to start-ups. stationary and mobile environments. 36. INGENICO SHARES SUFFERS AFTER CUTTING 2016 SALES CONTRACTS FORECAST Underscoring investor skittishness 41. NETS HOLDING and low tolerance for earnings ANNOUNCES PLANS FOR IPO disappointments, shares in French Scandinavia’s biggest payments payments firm Ingenico Group fell processor is aiming to raise DKr5.5bn nearly 13 percent after the cutting ($824m) through the issue of new its full-year targets in the wake of a shares and a partial sell down by its “sudden and significant decline” private equity owners. in US sales. www.paymentscm.com www.paymentscm.com payments cards and mobile / September / October 2016 5 news in brief
SANTANDER IS SEEING RED AFTER THREE CHALLENGER BANKS HAVE losing a long-running dispute over been granted banking licences over the use of its corporate colour in Germany. the summer. First out of the blocks was For the past seven years, the Spanish Starling in mid-July. The digital bank is lender and the German savings banks have inviting prospective customers to sign up been battling over the right to trademark ahead of a January 2017 launch. German a particular shade of red. Germany’s top challenger bank N26 has been granted a court has upheld the Sparkassen trademark full German banking licence and is planning in a ruling effective immediately. Clashes to expand its retail banking activities over colours in the German courts are not across Europe. Lastly, mobile-bank Mondo unusual. Other notable disputes include those founded in February 2015 was granted a HOPING TO GAIN AN INNOVATION between Unilever and the manufacturers restricted UK banking licence in August. The and sales advantage, Samsung has of the Nivea skin-care products over the UK-based start-up, now known as Monzo, integrated an iris scanner into its new use of blue, and Langenscheidt bi-lingual confirmed in a blogpost that it would be Galaxy Note7 smartphone. It is the first dictionaries and software company Rosetta entering a ‘mobilisation’ phase, working to mass-market Android phone to feature Stone over the use of yellow. get its restrictions lifted and launch a full an infra-red iris scanner, which can be current account. used to unlock the phone, access secure apps and authenticate Samsung Pay WAL-MART HAS SIGNED A $3.3 payments. The Korean tech giant extended billion deal to buy e-commerce start- its lead over its arch-rival Apple to 24 up jet.com in an attempt to boost its million in smartphones shipped during the online presence. The transaction will include second quarter 2016, according to Gartner. around $3 billion in cash and $300 million However, Samsung was forced to recall of Wal-Mart shares paid over time. Jet. 2.5 million units of its Galaxy Note7 just TRANSPORT FOR LONDON (TFL) com was valued at around $1.5 billion at its weeks after release due to a spate of and Cubic have agreed a £15 million last funding round in December 2015 and exploding batteries. licensing deal for London’s contactless is not thought to have reached profitability. ticketing system. Signed in mid-July, the The deal illustrates the risks the bricks- deal allows Cubic to adapt the system for and-mortar behemoth is having to take other cities worldwide. Long-term partners to compete against online rivals such as TfL and Cubic introduced the contactless Amazon. The deal is expected to close Oyster travel card system in 2003 and later this year. contactless card payment on London's buses in December 2012 and on the underground and rail network in September 2014. TfL will UK BANKS HAVE BEEN TOLD use income from the deal to invest in new to adopt new digital services and set infrastructure and freeze fares. their own limits on un-arranged overdraft fees as part of a regulatory probe to reform BITCOIN PRICES PLUNGED 20 retail banking. After an investigation lasting percent after a security breach at the MPOS PAYMENT COMPANY SUMUP two years and costing around £5 million, Hong Kong-based Bitfinex exchange. 119,756 and small business banking provider the Competition and Markets Authority Bitcoins were stolen from the largest dollar- Holvi are to partner to serve businesses revealed its plans to bring competition to based Bitcoin exchange in early August. in Germany. Founded in Finland in 2011, a personal and small business banking According to Bloomberg, the price drop was Holvi is a licensed payment institution market worth around £16 billion. Measures reminiscent of the market reaction after which provides a digital current account, include the development and adoption Tokyo-based Mt Gox — then the largest paperless bookkeeping and apps to small of an open banking API standard, plus Bitcoin exchange in the world — disclosed businesses. “The Holvi business account will a comparison service, loan price and it was hacked in February 2014 and filed allow our customers to focus on their core eligibility tool for small businesses. for bankruptcy weeks later. Bitcoin prices competences, which made them start their plunged 30 percent that month. business in the first place,” said Maximilian Stella, vice president business development, SumUp. The tie-up enables Holvi to expand within Germany, and SumUp to diversify its offering beyond card acceptance services.
6 payments cards and mobile / September / October 2016 www.paymentscm.com newsnews inin briefbrief
VeriFone has had the wind taken out Visa is working with several FIVE MILLION STANDARD VISA’S LONDON-BASED INNOVATION of Sail, its app and dongle-based Indian banks in order to utilise Chartered customers in 15 countries lab is piloting Bitcoin for system for turning smartphones into card the country’s biometrics-based national across Asia, Africa and the Middle East micropayment together with German acceptance devices. Having failed to gain identity system to bring financial services will soon be able to access their mobile start-up SatoshiPay. According to founder bankingtraction accountswith merchants, using their VeriFone fingerprint. will SatoshiPayand electronic Meinhard payments Benn, tothe millions proof-of- of Ininstead addition, off ervoice the technologyrecognition totechnology banks. Sail conceptpeople. involvesThe ‘Saral the Money’ integration account of fromthe willwas be launched introduced in Mayto India 2012, and but UAE according by the start-up’sVisa, Axis technologyBank, HDFC withBank, Visa’s ICICI Bank,card endto the of company,2016, with the further standalone roll-outs economics planned paymentIndian Overseas structure, Bank allowing and the automated State Bank nextof micro-merchant year. The move to acquiring biometrics ultimately is part of micropaymentsof India is designed from ato Visa solve account the long- to theproved $1.5 tobillion be unprofi technology table. investment over astanding SatoshiPay problem wallet. of Bennhow to said authenticate that the three years announced by the bank last tie-upthe many would millions investigate of Indiansa safer withoutmethod year. KarenVietnamese Fawcett, payment CEO of switch retail bankingoperator ofexisting purchasing bank small accounts amounts or ofadequate Bitcoin at StandardSmartlink Chartered is working said thatwith fingerprint Singapore usingforms credit of ID. and They debit plan cards.to tap Work into theon andtech voice vendor recognition Tagit to build technologies a mobile would bank- M2Mgovernment’s payments Aadhaar and with national IoT devicesidentity bringing service.customers Tagit’s more Mobeix convenience platform andwill issystem believed which to beuses on fingerprint the development and iris Insight is securitybe available when to overaccessing 40 million their cardholders accounts roadmap.biometric Elsewhereinformation Visa to verify is partnering users and whereverbelonging they to Smartlink’s were. more than 50 mem- withauthorise Toronto-based payments. BTL There Group are to currently explore how its interbank settlement system can everything! ber banks. Vietcombank will be the fi rst to 210 million Aadhaar card holders, with BREACH, BREACH, BREACH. leverage Blockchain for domestic and roll out the service, enabling customers to the government planning to expand this August was a busy month for cross-border payments. download an iOS, Android, BlackBerry or Java to 600 million by 2015. In-depth analysis, breaches.app that can Oracle be used confirmed for account thatinformation it had industry snapshots, news “detected and addressed malicious code THE EUROPEAN BANKING queries, fund transfers, bill payments and Just 3% of UK organisations have in certain legacy Micros systems.” It was Authority (EBA) has published its in brief and authoritative mobile top-ups. Through the Tagit system, made preparations for the intro- also asking all Micros customers to reset long-awaited consultation paper on the Smartlink customers will also be able to con- features – Payments their passwords for its online support portal. draftduction regulatory of SEPA fortechnical direct debits,standards lagging for nect with third parties such as utility compa- Yahoo said that it was investigating a strongbehind customer rivals in Franceauthentication and Germany under as Cards and Mobile’s nies and government agencies. possible data breach of 200 million accounts thethe revisedcountdown Payment to the Services 2014 migrationDirective authoritative, impartial, at the start of the month. Around 68 million (PSD2).begins. TheThe surveyEBA hasof 300 the businesses delegated in Royal Bank of Scotland, Lloyds Dropbox account details, relating to a 2012 authorityFrance, Germany for 11 mandatesand the UK arising conducted out editorial coverage TSB and NatWest in the UK are in breach at the cloud storage firm, were ofby the Edgar PSD2, Dunn including & Company strong on customerbehalf of separates hype from a generous mood, having set aside £10 dumped on the internet at the end of August. authenticationSteria, finds that and almost secure 70% and of Europeancommon million to refund customers who forgot happening within the communications.businesses are aware This particular of SEPA in standard general, to pick up cash dispensed at the ATM. The aimsand tomore set outthan a 80%harmonised of businesses framework have payment cards and banks are set to compensate hundreds toheard ensure about an appropriate SEPA Direct level Debit of in security France mobile payment of thousands of customers who made a forand consumers Germany. However,and payment only 26% service of UK withdrawal at the ATM but walked away industry. providers.businesses The are deadline aware of for the submission mandate. of without the cash. Unlike other banks which comments is 12 October 2016. automaticallyAPPLE HAS re-credit JOINED consumer A GROWING accounts TimelyTimely insight insight - Sweden’s Swedbank is piloting whenlist the of machine companies retracts to launchthe forgotten a bug FIRST THERE WERE SMARTPHONES. the use of mobile couponing with on paperon paper - on screen bountycash, the programme, banks diverted which the rewards funds into hackers their Then there were smart watches. merchants in Uppsala, the country’s forown notifying reserves companies account and of onlyvulnerabilities paid up if Now prepare for the smart handbag with subscribeon screen now! fourth-largest city which is attempting inthe their customer products. asked Apple for awill refund. pay an invited in-built robotics designed to help control on-line group of security researchers up to $20,000 impulseto eradicate spending. cash as Thepart ofiBag2 a local features crime- Visit: for theUS most start-up serious Movenbank, bugs identified. which has“It’s physicalfi ghting initiative.cues to Swedbankremind shoppers is trialling ofthe subscribewww.paymentscardsandmobile.com now! getting positionedincreasingly itself difficult as a mobile-only, to find card-some theiruse ofspending MasterCard’s goals whenever they and click ‘Subscribe’ www.paymentscm.com ofless, those branchless most bank,critical may types be forced of security to off er reachmobile for application their wallet and self-locks, vulnerabilities,”companion plastic said Ivan cards Krstic, to customersApple’s head in flashesKoy with and highvibrates when they enter oforder security to be compliantengineering with and MasterCard architecture, rules. theirstreet ‘danger merchants spending zones’. Powered speakingMovenbank at is workingthe Black with MasterCardHat security on a bywho a microprocessor, can use the the bag also contains conferenceplanned February in Las Vegas. 2013 launch Google, which Facebook, will see vibrationapp to post motors, deals a timer, GPS, RFID Yahoo,customers Mozilla issued have withalready contactless paid out millionsstickers technologyto subscribers and that LED lights. It was created in bug bounties. Such programmes are now to counter an impulse shopping habit that they can attach to their mobile phones, can be redeemed spreading to the banking, financial services, worth an estimated £43.2 billion in the says founder and CEO Brett King. However, from the user’s airline and automotive industries. UK each year. he maintains that the fi rm is still “anti-card”. smartphone.
www.paymentscm.com payments cards and mobile / September / October 2016 7 paymentscardsandmobile.com payments cards and mobile | January | February 2013 7
PCM_JF13_40pp.indd 7 28/01/2013 11:49 card notes UK MASTERCARD ANNOUNCES ACQUISITION OF VOCALINK FOR £700 MILLION The largest UK banks are set for another windfall with the sale of the bank-owned payments company VocaLink to Mastercard for £700 million ($920 million).
NEWS OF THE deal came in July, months card payments. At a time when prices, costs March, claiming that common ownership after the UK payment systems regulator and margins are under pressure within the of the national payments infrastructure was (PSR) recommended the divestment of the cards business, such convergence could “hampering competition and the speed of company. It came hard on the heels of the sale potentially alter the payments landscape. innovation in the market.” of the bank-owned association Visa Europe to The proposition of push payments to Whilst the Mastercard acquisition would US-listed Visa Inc, which completed in June. retailers — immediate settlement of funds tick the recommended divestment box, it The VocaLink deal will see the sale of and no chargebacks — is very attractive. may not necessarily increase competition 92.4 percent of the company. A majority “Real-time payment solutions are taking and innovation. In an official statement, of VocaLink’s shareholders will retain the account-to-account ACH transactions, the PSR confirmed that it would discuss remaining 7.6 percent ownership for at which were anything but real-time, into the developments with Mastercard and VocaLink least three years. An earn-out for existing real-time domain. So suddenly you have a and with the relevant merger authority, shareholders of up to £169 million ($220 completely different set of rails available where appropriate. million) is included if performance targets are for retail transactions,” explained Francesco “At present, common ownership and met. Barclays has confirmed that it stands Burelli, managing director, Accenture Global control remains a key issue. However, the to net £104 million for its 15.18 percent stake, Payment Services. “These systems provide recent news that Mastercard intends to buy with the potential for a further maximum immediate or near-immediate confirmation VocaLink could address the issues we have earn-out of £29 million. that the transaction has taken VocaLink operates the key technology place, the money moves and the platforms behind the UK payment payment is irrevocable.” infrastructure. This includes the automated “We need to distinguish between clearing house (ACH) network, the real- the interface that is used to activate, time payments network known as Faster initiate and authenticate the Payments and the LINK ATM network. payments, and the rails on which VocaLink was formed from the merger of the payment runs. Right now, we Voca Limited and LINK Interchange Network are seeing the convergence of the Limited in 2007. It is owned by a consortium rails: the back-end. As to the front- of the UK’s 18 biggest banks and building end, we don't know what type of devices identified,” said Hannah Nixon, managing societies, including Barclays Bank plc, Royal are going to hold payment credentials. director, PSR. Bank of Scotland Group, Lloyds Banking Mobile handsets are very well positioned to “We must not lose sight of the other issues Group, HSBC and Santander. be holding payment credentials, but these that are causing concern. The problem changes are not short-term.” runs deeper than just the ownership of the CONVERGENCE OF CARD AND The acquisition also gives Mastercard infrastructure provider and we will want NON- CARD PAYM ENTS access to Zapp. This puts real-time to see further changes in the market if payments on consumers’ mobile phones competition is to be effective,” she continued. Speaking at the time of the through an existing mobile banking app, By acquiring VocaLink, Mastercard has announcement, Ajay Banga, president allowing secure, instant retail payments. taken a massive stake in the convergence of and CEO, Mastercard described the UK This direct-to-bank-account interface the industry in the medium-term. The key to as “a very strategic market for us” and allows Mastercard to challenge Visa in dominating the 20th century economy was to looked forward to playing a bigger role in the debit space in the UK. It also unlocks own the means of production. Whereas in the payments in the UK. Visa dominates the huge potential P2M volumes as real-time 21st century, advantage belongs to those who UK on debit, leaving Mastercard with less payments expands globally. own and create the means of connection. than five percent of the debit card market. Who will own and create the connections? However the significance of this deal goes WHO WILL OWN THE MEANS With Mastercard acquiring VocaLink and Visa beyond debit cards. OF CONNECTION? building out its real-time payment capabilities The acquisition will give Mastercard with the expansion of Visa Direct in the US, it access to real-time payment rails, and see The UK payment systems regulator would be unwise to discount the traditional the potential convergence of card and non- published an interim market review in card incumbents just yet.
8 payments cards and mobile / September / October 2016 www.paymentscm.com ID)��[©\VJ�� BIXOLON Discover a World of Printing with BIXDLON
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® For more informationon BIXOLON's leading range of mPOS mobile printing solutions, BIXOLON contact the team on +49 211 68 78 54 0 or visit www.BixolonEU.com www.BixolonEU.com card notes GLOBAL PREDICTING THE FUTURE OF FINANCIAL SERVICES The window of opportunity is closing for banks to leverage their data to get ahead in digital services, says a new report from the Mobey Forum. Predictive Analytics in the Financial Industry - The Art of What, How and Why contends that banks and financial institutions that are not yet engaged with predictive analytics need to start now if they are to maintain future competitiveness.
“BANKS HAVE GREAT data but if they want banks for the right to use their customers’ data, The report suggests several areas of to compete in the digital age they need to get so they need to leverage their data to remain application for predictive analytics. These more strategic and more professional about relevant to customers. include card-linked offers with merchants how they use it,” comments Amir Tabokovic, and ‘next best action marketing’. This offers BigML and co-chair of the predictive analytics PREDICTIVE ANALYTICS advice and support to customers based on working group, Mobey Forum. “The PSD2 EXPLAINED their financial and lifestyle habits, rather than regulations will soon force banks to provide products. From a risk point-of-view, more access to account data through third party Traditional business intelligence used accurate predictions about future behaviour APIs. This means that if the banks don’t to understand the past typically includes would give organisations the chance to assess leverage their data soon, someone else will.” descriptive and diagnostic analytics. This risk better. Use cases for predictive analytics answers the questions ‘what happened?’ and include risk assessments, advanced early THE PERFECT STORM ‘why did it happen?’. According to research warning systems, credit collection analysis, firm Gartner, there are two further types of fraud detection analysis and pricing. On the We are in the midst of a perfect storm for analytics: predictive and prescriptive. These operational side, predictive analytics can help predictive analytics. The ‘dataverse’ is growing answer the questions ‘what will happen?’ and with predictive maintenance of systems to exponentially. From smartphone data and ‘how can we make it happen?’. prevent failure and minimise downtime. social media sites to online banking, the Internet of Things and wearables, we create THINK BIG, START SMALL, START around 2.5 quintillion bytes of data every day, NOW according to IBM. Additionally the price of data storage and computing power is falling and Naturally there are hurdles organisations have becoming more available. to overcome before predictive analytics can Not for the first time, technology giants such deliver benefits. Not least of which is a cultural as Google, Apple, Facebook and Amazon change within companies towards effective (GAFA) are setting the standard in terms use of data. This cannot be considered an of customer expectations and what can IT department-only project or responsibility. be done with data. Smartphones as the The report sets out ten further challenges in perfect communication channel to customers the predictive analytics lifecycle, ranging from are already deployed in large numbers. So data management to analysis and modelling, much so GAFA are moving from mobile- and deployment. first to AI-first companies. They are evolving At the same time, it contends that banks from companies that retrieve and display Through predictive analytics, companies and financial institutions should think big, information to those which inform and assist. can predict changes in customer needs, start small and start now with regard to Smart use of data is no longer a nice-to- target customers with well-timed and predictive analytics. They should work on have but a must-have, especially in the wake appropriate offers, and build loyalty by building a digital services infrastructure, with of upcoming changes in regulation. In Europe, offering contextual information and advice data analysis at the centre, which can be financial services such as payments may that improves the customer experience. For leveraged to support the whole business over be further commoditised as a result of new example, Netflix and Amazon use predictive the long term. regulation. As a result, the value-add around analytics to show recommendations of “The threat is real, but there is also huge payments will become ever-more important. movies and books to customers, based opportunity for banks in this field,” said Sirpa Under the PSD2, any entity with a payment on search history and the past purchases Nordlund, executive director, Mobey Forum. licence can compete for customer payment of customers and others like them. The “From now on, it’s all about the data. With data. New areas of competition will emerge 2012 Obama presidential campaign predictive analytics, banks can establish greater once customers can decide with whom they used predictive analytics to influence relevance and appeal, increase trust and wish to share their transactional data. Banks individual voters with particular types of ultimately create a more stable commercial will compete with each other and with non- messaging and contact. and operational footing in the digital age.”
10 payments cards and mobile / September / October 2016 www.paymentscm.com ADVERTORIAL National payment tieto.com/cards switches: navigating the complexity
A national payment switch has become a necessity for a cashless or ‘less cash’ society. The advantages of such a switch include boosting financial inclusion, stimulating innovation, competition, growth and economic prosperity. So, how does a market best implement a national payment switch? And how does it cope with the considerations and inevitable trade-offs?
It is an exciting, if not exactly easy, time and meet high standards of security and Within a decentralized payment to be in payments. The transformation to fraud management. At the same time, a infrastructure, government initiatives are digital is well underway with the increasing national payment switch should support complex to manage. A partner familiar use of card, mobile and real-time innovations and the use cases of its with government procurement processes payments. The range of different payment stakeholders. and negotiating and influencing at the methods and new entrants, some of which most senior level within government and come from a non-bank background, is banks is desirable. A national switch may also influencing the opportunities and bring about cost savings as revenue is threats for traditional operators. often lost when transaction fees leave the country in hard currency in the case THE IMPERATIVE FOR A CASHLESS OR of international card schemes. A partner ‘LESS CASH’ SOCIETY should be able to help in drawing up the business case, policies and parameters to Against this backdrop, a national payment give local stakeholders maximum return switch is no longer a nice-to-have. It and autonomy. is a must-have for governments, who want control over their own financial Download the Whitepaper infrastructure and independence. For banks, who want faster and more cost- For more information, download our effective innovation on a shared platform. white paper The National Payment Switch And for businesses and consumers, who Market at: want security and convenience when they So, how does an implementation best paymentscardsandmobile.com/ spend, save, borrow or invest. balance functionality against the cost and national-payment-switches- time-to-market? What is the optimum navigating-complexity/ The importance and opportunities trade-off between long-term benefits and of a national payment switch for all more immediate ones? What are the For more information on Tieto national stakeholders is not in doubt. The challenge roles and responsibilities of the various retail payment switch go to: is understanding the considerations that stakeholders? The right partner will help http://sites.tieto.com/national-retail- go into implementing or upgrading one. you find the answers to these questions payment-switch and the many others that arise during such THE ANATOMY OF A NATIONAL a large-scale project. PAYMENT SWITCH ABOUT TIETO SELECTING A SUITABLE PARTNER Tieto is a well-established and A national payment switch acts as the well-equipped supplier of switch- front and back end processor that should When looking for a long-term partner based solutions. The company has be able to handle an unlimited number of to develop or re-shape your national implemented national payment devices, networks and host systems. The switch, consider their record in managing switches in various countries in national payment switch has to be fully complex system projects. Consider Europe, the Middle East and Africa, compliant with the payment networks also their commitment to a particular so has significant experience in it unites and fully customized for the region, as demonstrated by their existing the field, plus a proven history of processing environment it targets. It has deployments, as well as the experience of successful projects. to scale, accommodate all payment types their staff on the ground.
www.paymentscm.com payments cards and mobile / September / October 2016 11 card notes GLOBAL AUSTRALIAN CARD-NOT-PRESENT FRAUD INCREASES
AUSTRALIANS SPENT AU$1.92 trillion percent or AU$226.3 million occurring percent over the last ten years, the using cards and cheques in 2015; of which overseas. This increase partly reflects the total value of cheques has remained 0.025 percent or AU$469 million worth of growth of cybercrime, large-scale data steady. Cheques accounted for less than transactions was fraudulent. While some compromises and the move to remote five percent of non-cash payments in areas of card fraud have declined, overall fraud generally. As the US migrates Australia in 2015 and the rate of fraud card fraud has risen due to a significant to EMV chip technology, criminals are under one percent in every AU$1,000. increase in card-not-present fraud. rushing to use counterfeit cards at US In 2015, the total rate of cheque fraud Australians are spending more than merchants where the magnetic stripe is increased to 0.7 cents per AU$1,000 ever on cards and the rate of fraud is still accepted. The window for this type of transacted, up from 0.5 cents in 2014. The increasing, according to data published fraud is closing, which largely explains the total amount of cheque fraud increased by the Australian Payments Clearing 77 percent rise in counterfeit/skimming from AU$6.5 million to AU$8.4 million in Association (APCA). The total amount fraud on Australian cards overseas. 2015, having dropped from AU$7.1 million spent on cards in 2015 increased five Although cheque use has fallen 70 the previous year. percent to AU$689,470 million. The rate of card fraud increased to 66.8 cents per CARD-NOT-PRESENT FRAUD ON ALL AUSTRALIAN CARDS 2010-2015 AU$1,000, up from 58.8 cents in 2014. With EMV chip technology providing AU$250m 226.3 strong protection against counterfeit Fraud in Australia Fraud Overseas AU$200m 200.9 fraud at point-of-sale in Australia, fraud is increasingly migrating online. Domestic AU$150m 124.4 124.5 136.7 110.3 counterfeit and skimming fraud actually AU$100m 99.1 fell ten percent in 2015 to AU$22.9 million, 85.0 85.9 73.7 72.8 whereas domestic card-not-present fraud AU$50m 46.1 increased 38 percent to AU$136.7 million, 0 up from AU$99 million in 2014. 2010 2011 2012 2013 2014 2015 Overall card-not-present fraud increased to AU$363 million, with 62 Source: Australian Payments Fraud Details and Data 2016, Australian Payments Clearing Association (APCA)
THE $19 TRILLION OPPORTUNITY A NEW STUDY from the World Bank of which would be surprising to payment and international card models to reach Group and the World Economic Forum industry veterans. small retailers with electronic payments. estimates the global value of micro, small Cash usage is entrenched in people’s However, innovators in developing markets, and medium retailers’ transactions at $34 daily interactions and user behaviour is primarily non-bank organisations, will trillion per annum. An estimated $19 trillion notoriously difficult to change. There may need to create tailor-made models to was made in cash and cheques, and $15 be technical or infrastructure barriers. address barriers and merchant needs. trillion by electronic payment means. The value proposition and economics for Big and small data, both payment and “While many foundations and drivers electronic payments may be inadequate. non-payment-related, will increasingly be exist for achieving financial access Electronic payments is a two-sided market. used to offer value-added services to small and inclusion, the potential impact of There may be insufficient customer businesses, such as micro-loans. extending the use of digital financial demand and the distribution models for The report confirms the widely-held services through a more widespread hard-to-reach merchants ineffective. belief that the most groundbreaking acceptance of electronic payments Merchants may be reluctant to declare or innovations are occurring where traditional among small retailers is substantial,” said pay full taxes on sales. card payment infrastructure is limited. This is Gloria Grandolini, senior director, finance The study contends that innovations that particularly the case in Sub-Saharan Africa & markets, World Bank Group. go beyond facilitating electronic payments and certain developing Asian countries. Despite the $19 trillion opportunity to to providing value-added services promise Conversely, in developed markets where displace paper-based payments, the high success. This is particularly the card infrastructure is well-established, adoption of electronic payment has been case among small and lower-income organisations are looking to tweak the slow and patchy worldwide. The study sets merchants. Developed markets may only existing card model rather than create out some possible reasons for this, none require adjustments to existing domestic a new one.
12 payments cards and mobile / September / October 2016 www.paymentscm.com GLOBAL card notes
With regard to distribution models, customer payments as well as supplier socioeconomic benefits. Moreover, non-traditional payment actors are well payments, wages and salaries. Suppliers substantial business opportunities and positioned to help acquire and retain can also take an active role in boosting avenues for public-private cooperation retailers for electronic payments in merchant adoption of electronic payments exist in better serving the micro, small and developing countries. This is in large part for their mutual benefit. medium segment,” said Matthew Blake, on account of their existing relationships “Moving away from cash toward head of banking and capital markets, with small retailers. The study considered electronic payments can have substantial World Economic Forum.
Global payments by micro, small and medium retailers (estimated values) 2015
Global / Total: $34 trillion / Electronic: $15 trillion (44%)
High-income OECD / Total: $11.1 trillion / Electronic: $7.9 trillion (71%)
Latin America & the Caribbean / Total: $3.5 trillion / Electronic: $1.5 trillion (46%)
Sub-Saharan Africa / Total: $1.5 trillion / Electronic: $0.4 trillion (25%)
Middle East & North Africa / Total: $1.3 trillion / Electronic: $0.4 trillion (30%)
Europe & Central Asia / Total: $3.1 trillion / Electronic: $1.3 trillion (46%)
South Asia / Total: $4 trillion / Electronic: $0.8 trillion (20%)
East Asia & Pacific / Total: $9.5 trillion / Electronic: $2.7 trillion (31%)
Source: World Bank Group
www.paymentscm.com payments cards and mobile / September / October 2016 13 Can incumbents innovate any more?
by Joyrene Thomas
Innovation is one of the few ways to sustain competitive advantage over time. But can incumbent banks and payment companies truly innovate any more? PCM examines how incumbents are innovating the way they innovate, and considers the implications for collaboration and the future.
THERE’S A THEORY that goes something “If you look at the general picture for is utterly different to banks,” says Birch. like this: incumbents are encumbered when European banks, around 90 percent of Banks are not necessarily set up or able to it comes to innovation. The encumbrances the IT spend goes on maintaining the innovate in the same way as start-ups. This are many and varied. On the one side legacy systems,” says Dave Birch, director may be neither appropriate nor desirable. there is legacy infrastructure, which is of innovation, Consult Hyperion. “Of the Yet when simple things take a long time complex and costly to maintain. On the remaining 10 percent, around 90 percent and cost a lot of money, innovation around other are the demands of regulatory of that goes on compliance and regulatory customer experience or business models compliance, maintaining interoperability requirements. So the amount of resource becomes very difficult. and 24/7 operations. And an under- that banks actually have available for Innovation teams faced some resistance developed internal cultural of innovation or innovation is negligible.” at most (63 percent) of the 38 institutions ‘intrepreneurship'. But how much of this is Legacy infrastructure may also foster surveyed by the Aite Group for their theory? Does it in fact reflect the practical a legacy mindset. Birch cites the example report Innovation in financial services: reality within many banks and payment of being a judge at a hackathon where how banks and insurers are gearing up. companies today? competitors were building apps quickly. The barriers depended by company and They did this by taking APIs from different ranged from technology outsourcing, INNOVATION ROADBLOCKS sources and combining them with natural to industry complexity and driving out language processing and so on. “The large-scale innovation. For Gwenn Bézard, Legacy infrastructure is definitely a contestants live in this world so it is very research director at the Aite Group, the practical reality for many organisations. easy for them to pull this together. That main inhibitor to innovation for larger
14 payments cards and mobile / September / October 2016 www.paymentscm.com cover story companies is also cultural, but in a slightly “FinTech is such a broad statement in different way. terms of change within the industry. It’s “One company had a team “There are always different things to more of a movement than a collection focused on cutting red tape, blame and that get in the way on a day-to- of companies. A statement of intent to making it easier for start- day basis. But if you step back and look at deliver things in a certain way.” That way ups to work with financial what really is the barrier, I think it is the fear is generally to use technology to make institutions to pilot and win contracts.” of disrupting the business you have,” says financial services more efficient. It means Bézard. If companies did not fear upsetting developing products and services that are Gwenn Bézard, research director, Aite Group the status quo, all the other barriers would more user-friendly, cost less to deliver and probably disappear. “Senior management are optimised for digital channels. would find resources to align with the new The fear, uncertainty and doubt among Investment funds are another way to business. They would hire more people, incumbents during the first wave of FinTech collaborate with start-ups. Two notable spend more money, raise more money to has given way to more collaborative examples are Santander and BBVA which get things done,” he says. approach in the second wave. This is have dedicated funds, although many partly because most of the FinTechs that other incumbents are active in this space. emerged early on have become more a Santander announced a further $100 “Do incumbents need to threat to suppliers than banks, contends million injection in July from its balance innovate the way they do innovation? Absolutely. That Brear. It is also partly out of necessity. sheet into the Santander InnoVentures comes from a more deep- fund. Meanwhile BBVA shut its in-house seated need to change how FROM OSMOSIS THROUGH TO venture arm earlier this year. It combined they do change.” INVESTMENT the $100 million in the fund with a further $150 million to create a new venture capital David Brear, CEO, 11:FS There are as many ways to collaborate as vehicle, Propel Venture Partners. there are collaborations. Accelerators and “If you really want a part of the Caught between the constraints of a incubators are one way for incumbents interesting firms moving through and you legacy infrastructure and cultural fears and start-ups to get close to and learn from want to be continually learning from them, about disrupting the status quo, how do each other. Mastercard set up one such then either acquiring them or buying a incumbents innovate? The options have programme nearly three years ago and proportion allows you do that. And bring to traditionally been threefold: build, outsource has worked with more than 60 start-ups market something that is a win-win for both or cooperate. The third, more collaborative worldwide since. the bank and the start-up,” says Brear. way is now in the ascendant, particularly The mandate for Mastercard Start Path was This win-win achieved through as a new breed of innovators is emerging. simple. “A large amount of innovation is being collaboration seems to be the guiding created by these early-stage companies. We principle behind much of the engagement NEW KIDS ON THE BLOCK felt it was very important as an organisation to between incumbents and start-ups today. have a way to connect with that ecosystem,” The strengths and weaknesses of both Over the last decade, a new source explains Stephane Wyper, global lead, start- parties mean that they will often do better of innovation within financial services up engagement, Mastercard. by collaborating than by competing. This is has surfaced: financial technology, or Mastercard takes a three-pronged the central premise of Santander’s paper FinTech, start-ups. FinTech is attracting approach to working with start-ups. Firstly, FinTech 2.0: re-booting financial services. attention, talent and investment. More than supporting the start-ups to solve tangible, It acknowledges that while banks have $50 billion has been invested in nearly operational issues. Secondly, supporting disadvantages relative to start-ups, they 2,500 companies since 2010, according Mastercard clients to get closer to start-ups also have advantages. Being regulated is a to Accenture. Engagement with the in areas that interest them. Finally, making burden, but it creates consumer confidence. FinTech community has also evolved over strategic investments. A long history brings with it legacy systems, that time. “We’re more interested in the collaboration but also builds trusted brands and provides “Initially FinTech was seen as a sky- and commercial opportunities before we even historic data, scale, a banking licence and is-falling moment and everyone was start discussing whether investment makes a head-start in compliance activities. Banks terrified,” explains David Brear, CEO and sense,” says Wyper. “Where we do make also understand banking and the risks co-founder of digital banking consultancy investments, we behave very much like a involved, which new entrants may not. 11:FS. Incumbents were fearful that FinTech strategic investor. It isn’t just about the funding, “It’s a very interesting challenge. On would disrupt everything they were doing it’s about what can we bring with that funding one side, we have people with all the and how they were doing it. This is almost to help the company scale. This is why we money and all the customers. And on the a mis-classification of what FinTech is, actively pilot with many of the start-ups we other side, we have a bunch of young, argues Brear. invest in as well.” hungry start-ups with new brands and new
www.paymentscm.com payments cards and mobile / September / October 2016 15 cover story mentalities. Really, it’s about a race to the their operating costs. Whereas it costs a IN SUMMARY middle,” says Brear. big bank £160-180 to run a current account, the new players can do this for around five “Innovation is easy to talk about but NEW BATTLEGROUNDS percent of that cost. “The worrying trend hard to measure,” says Bézard from for banks is that if they start to concede the Aite Group. Innovation is broader Any discussion about the collaborative the customer engagement, they start to than new entrants offering the same future of innovation quickly turns into a lose how they have that relationship — and services as incumbents, but better. It’s broader discussion about the future of it becomes a downward spiral towards a about innovating every aspect of the value banking and payments. What does the dumb pipe,” contends Brear. chain — innovating everything, including future hold? And what exactly are partners There is also the looming threat from the nature of innovation itself. collaborating to create? the technology giants. Google, Apple There are barriers, of course. Established “The future will be tied into the regulatory and Facebook are getting very close to businesses are fearful of disrupting existing changes happening across the industry,” disrupting both the customer engagement business and revenue streams. Then argues Brear. Chiefly this will centre around and payment utility sides. If it comes down there are the cultural factors: decades of the provisions included in the revised to marketing spend and building brand things being done a certain way; product, Directive on Payment Services (PSD2), equity, the banks may come off worse. divisional and investment silos, and deep- and the open banking initiatives already Technology companies already dominate seated supplier relationships. Almost underway in many markets. This allows the best global brands lists. Their above- nothing happens in the payments industry third parties to access data and payment the-line spend can equal even the biggest that does not involve multiple counter utilities using APIs. The EU General Data banks, and their customers are more loyal. parties, working across many different Protection Regulation (EU GDPR) also parts of the ecosystem. This in itself may contains a section on data portability. FROM DUMB TO SMART PIPE impact the ability of any organisation to Regulation is driving a cultural change in innovate in isolation. how data is regarded, plus the products In the future, banks may provide more of and services that can be built on it. a utility service delivered by APIs, rather “In the past you had three Opportunities and threats exist in the same than end-services themselves. Meanwhile options [build, outsource, future. Banks will become custodians of they can also set up initiatives to consume cooperate]. But looking their customers’ data, rather than owners. their own and competitors’ APIs. “I think forward, there is a fourth, and They will have to turn over customer data we have to start planning for that future,” in many ways more interesting, to third parties, including competitors, if says Birch. This may be difficult for banks at option.” their customers consent to this. the moment, because they do not have the Dave Birch, director of innovation, Two main battlegrounds are emerging infrastructure. They also have an unresolved Consult Hyperion. as a result, according to Brear. “The front- tension around cannibalising existing office engagement with the customer business and revenue streams. There are various ways for banks and the back-office payment utility.” Any Banks essentially need more transactions, and payment companies to innovate, party who can give the best customer more data and better risk management, but increasingly it involves engaging experience, and be the most creative which feeds off better data from more with FinTech in a mutually beneficial around engagement and loyalty, is going to savings and loans products. All of these manner. This collaboration is causing win at front-office customer engagement. things could be facilitated by FinTechs significant changes in itself. For some, it Brear cites a parallel with the insurance rather than by the banks themselves. “It is supply chain disruption. For others, it sector in the UK. Price comparison could be that the bank has a better, more is an acquisition and absorption strategy. sites have built successful brands and effective role as a facilitator of FinTech and For everyone, it involves a cultural as re-engineered age-old business models RegTech evolution, rather than a progenitor,” much as a technological transformation. for selling insurance. These sites have Birch argues. Any discussion about innovation become financial services organisations In this way, banks reinvent themselves industrywide inevitably broadens without being licensed in the same way and behave as an intelligent pipe, facilitating out into one about the the future of as incumbents. “I can see a similar battle FinTech innovation rather than trying to banking and payments. What do happening in the banking space where an capture it. Maybe banks have to disrupt incumbents see themselves as being? interesting start-up creates a compelling themselves, before they are disrupted. What do the regulators, quite apart aggregated experience,” says Brear. “There’s a great difference between from their customers, see them as The back-office battleground is about choosing to provide a utility service — being a being? Who knows? Maybe one of avoiding a commoditised, utility play with pipe — and developing a strategy around that. the best ways for banks and payment slowing growth and falling prices. Historically And being forced into being a pipe because companies to predict the future is to banks have not been good at controlling you have been outwitted,” concludes Birch. create it themselves.
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