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Celebrity Chefs As Brand and Their Cookbooks As Marketing
Celebrity Chefs as brand and their cookbooks as marketing communications This paper discusses how consumers understand and interpret celebrity chefs as brands and utilise the cookbooks as marketing communications of the benefits and values of the brand. It explores the literature around the concept of celebrity, identifying it as something which is consciously created with commercial intent to such an extent that to suggest celebrities become brands is not hyperbole (Turner, 2004). It discusses the celebrity chef: how they are created and their identity as marketing objects (Byrne et al, 2003). It discusses common constructions of the meaning of cookbooks as historical and cultural artefacts and as merchandise sold on the strength of their associated celebrity’s brand values (Brownlee & Hewer, 2007). The paper then discusses its findings against two research objectives: first to explore the meaning of celebrity chefs for consumers and second to suggest a mechanism of how this meaning is created. Using narrative analysis of qualitative interviews this paper suggests, that consumers understand and consume the celebrity chef brand in a more active and engaged way than traditional consumer goods brands can achieve. It also suggests, as a development from tradition views of cookbooks, that those written by the celebrity chef brands are acting as marketing communications for their brand values. Defining Celebrity Celebrity is much written about by social theorists (Marshall, 1997; Monaco, 1978) and as such there are many taxonomies of celebrity which Turner (2004) and discusses at some length in his work Most interesting for this work is the concept of the Star (Monaco, 1978), fame is achieved when their public persona eclipses their professional profile in the ways of Elizabeth Hurley or Paris Hilton. -
Recipes for Your Sustainable Seafood
Recipes for your sustainable seafood Not sure how to cook what’s on offer at your local fish merchant? Here we recommend the fish that are sustainable to buy and suggest some recipes to try with them. Brown crab Cancer pagurus Brown crab, also known as edible crab, is the heaviest British crab. About a third of the weight of the crab is meat, two thirds is white and third is brown. It's used to make 'dressed crab' where the shell is cleaned out and used as the dish. Crab is also used to make fish cakes, crab sticks and paste. Brown crabs mature at about 10 years and averagely lives for 30 years, but some have been known to go on till they're 100! The vast majority of brown crabs in the UK are caught by potting. This is a low impact and relatively selective method of fishing, any bycatch or discards can be returned alive to the sea with high survival rates. Brown crab from the Inshore Potting Agreement Area in Devon, the Western Channel or Cornwall are the best choices for crab in the UK. Avoid eating crabs below the minimum landing size (13-14 cm in most areas of the UK) and crab claws, unless it is certain they have been removed from the animal after landing. Egg-bearing or "berried" females should be avoided at all times to allow them to spawn. (Information source: MSC Good Fish Guide) Brown crab Recipes - These four recipes from The Guardian include jungle curry with crab and a spring salad. -
Download This Document
Lane, S. and Fisher, S. (2015) 'The influence of celebrity chefs on a student population’, British Food Journal, 117 (2), pp. 614-628. Official URL: http://dx.doi.org/10.1108/BFJ-09-2013-0253 ResearchSPAce http://researchspace.bathspa.ac.uk/ This pre-published version is made available in accordance with publisher policies. Please cite only the published version using the reference above. Your access and use of this document is based on your acceptance of the ResearchSPAce Metadata and Data Policies, as well as applicable law:- https://researchspace.bathspa.ac.uk/policies.html Unless you accept the terms of these Policies in full, you do not have permission to download this document. This cover sheet may not be removed from the document. Please scroll down to view the document. The Influence of Celebrity Chefs on a Student Population 1. Introduction Celebrity is much written about by social theorists (McNamara, 2009; Ferri, 2010; Lawler, 2010) and as such there are many taxonomies of celebrity, which Turner (2010) discusses at length. The concept that celebrity is a ‘cultural formation that has a social function’ (Turner, 2010:11), and the contemporary significance of celebrity itself remains a key topic for debate (Couldry and Markham, 2007). Celebrities are considered as role models for millions of people, especially younger citizens (Couldry and Markham, 2007), who are the focus of this study. Pringle (2004:3) suggests that ‘celebrity sells’, and outlines the extent to which society becomes influenced by these figures due to their prevalence in everyday life. Becoming well-known public figures, where they have adversaries as well as fans (Henderson, 2011) celebrities have attracted significant literature, which is split on their benefit and detriment to society (Couldry and Markham, 2007). -
British Street Food • Working for the Street Food Revolution 2 Selection of Coverage
2019 Review British Street Food • Working For The Street Food Revolution 2 Selection Of Coverage C4’s Sunday Brunch ITV News MediaMedia CoverageCoverage ReportReport 20192019 British Street Food • Working For The Street Food Revolution 3 About Us ■ Formed in 2009 ■ For young street food traders to showcase their talent ■ To make good food accessible to everyone ■ And to celebrate the grass roots street food movement British Street Food • Working For The Street Food Revolution 4 Founder – Richard Johnson ■ One of the 1,000 most influential people in London for four years running according to the Evening Standard ■ Award-winning food journalist and consultant ■ Writer / presenter of The Food Programme on BBC Radio 4 ■ Author of the best-selling book Street Food Revolution ■ Johnson has been the host of Full on Food for BBC2, Kill It, Cook It, Eat It for BBC3, as well as supertaster for ITV’s Taste The Nation and judge on Channel 4’s Iron Chef and Cookery School British Street Food • Working For The Street Food Revolution 5 About Us – Our Vision “ To share street food with the world. Michelin has just awarded its first stars to street food chefs. With the British Street Food Awards - and now the European Street Food Awards - we will find the Michelin stars of tomorrow.” British Street Food • Working For The Street Food Revolution 6 “ Traders compete in five regional heats, from May to August, with a big national final in September. 2019 attendance? Over 45,000 people.” British Street Food • Working For The Street Food Revolution 7 The Judges -
FACTUAL CATALOGUE 2020-2021 Including
HAT TRICK INTERNATIONAL FACTUAL CATALOGUE 2020-2021 Including... FACTUAL CATALOGUE CONTENTS FACTUAL CATALOGUE CONTENTS FACTUAL ENTERTAINMENT SECRETS OF YOUR SUPERMARKET FOOD 11 RIVER COTTAGE KEY CONTACTS TALKING ANIMALS: TALES FROM THE ZOO 17 AMAZING SPACES DENMARK 20 THE BALMORAL HOTEL: AN EXTRAORDINARY YEAR 25 A COOK ON THE WILD SIDE 38 SARAH TONG, Director of Sales AMISH: WORLD’S SQUAREST TEENAGERS 2 THE BIG BREAD EXPERIMENT 26 HUGH’S 3 GOOD THINGS: BEST BITES 38 Australia, New Zealand, Global SVOD THE BIG C & ME 13 ATLANTIC EDGE 16 HUGH’S THREE HUNGRY BOYS - SERIES 1 39 Email: [email protected] A VERY BRITISH HOTEL CHAIN: INSIDE BEST WESTERN 24 THE DETONATORS 6 HUGH’S THREE HUNGRY BOYS - SERIES 2 39 Tel: +44 (0)20 7184 7710 A YEAR ON THE FARM 16 THE GREAT BRITISH DIG: HISTORY IN YOUR BACK GARDEN 22 RIVER COTTAGE AUSTRALIA 39 BANGKOK AIRPORT 24 THE GREAT BRITISH GARDEN REVIVAL 18 RIVER COTTAGE BITES 38 BRADFORD: CITY OF DREAMS 8 THE LADYKILLERS: PEST DETECTIVES 16 RIVER COTTAGE BITES: BEST BITES 38 JONATHAN SOUTH, Senior Sales Executive BREAKING DAD 5 THE LAST MINERS 2 RIVER COTTAGE CATALOGUE 1999-2013 40-41 Canada, Latin America, Portugal, Spain, USA BRITISH GARDENS IN TIME 18 THE MILLIONAIRES’ HOLIDAY CLUB 24 Email: [email protected] BROKE 9 THE REAL MAN’S ROAD TRIP: SEAN AND JON GO WEST 5 FACTUAL / SPECIALS Tel: +44 (0)20 7184 7771 CABINS IN THE WILD WITH DICK STRAWBRIDGE 19 THE ROMANIANS ARE COMING 9 CELEBRITY TRAWLERMEN: ALL AT SEA 6 THE YEAR WITH THE TRIBE, A TASTE OF THE YORKSHIRE DALES 42 ELFYN MORRIS, Senior Sales Executive -
Quadrille Quadrille Spring 2017Spring 2017 Books+Stationery
QUADRILLE QUADRILLE SPRING 2017SPRING 2017 BOOKS+STATIONERY DISTRIBUTED BY This is a very special Spring 17 list for Quadrille, showcasing bestselling writers and exciting new talent whom we hope will inspire you as much as they have inspired us! You can enjoy the coolest tacos in town thanks to the Breddos Tacos team. We also have the hugely anticipated solo cookbook from River Cottage Head chef, Gill Meller — Gather — a magnificent piece of work that has been years in the making. We see the long-awaited return of the bestselling Tessa Kiros with Provence to Pondicherry — a breathtaking journey following early French explorers, featuring 150 recipes showing how traditional recipes and the ingredients from far-flung lands have been woven together. Our cookbooks also celebrate the hottest trends in food, from Nourish Bowls to The Nut Butter Cookbook, and we see the launch of our new ‘Alphabet Cooking’ series with K is for Korean and S is for Sri Lankan, each featuring the best 50 recipes for each cuisine. The Yoga Kitchen is set to become the go-to healthy cookbook for anyone in need of energizing their body and balancing their mind to achieve a happier overall feeling — while eating wonderfully tasty food! The perfect Christmas gift for 2017 is the beautiful Knife, by award-winning food writer Tim Hayward — a trailblazing exploration of the cult world of cook’s knives. We have follow-ups from Lucy Bee with Natural Beauty with Coconut oil, the third ‘posh’ installment in the series with Posh Rice, and the natural follow-up to the bestselling Coloring Book of Mindfulness focusing on Nature. -
Guardian and Observer Editorial
guardian.co.uk/guides Welcome | 3 Dan Lepard 12 • Before you start 8 Yes, it’s true, baking is back. And • Meet the baker 12 whether you’re a novice pastry • Bread recipes 13 • Cake 41 roller or an expert icer, our • Pastry 69 scrumptious 100-page guide will • Baking supplies 96 take your enjoyment of this relaxing and (mostly) healthy pursuit to a whole new level. We’ve included the most mouthwatering bread, cake and pastry recipes, courtesy of our Tom Jaine 14 baking maestro Dan Lepard and a supporting cast of passionate home bakers and chefs from Rick Stein and Marguerite Patten to Ronnie Corbett and Neneh Cherry. And if Andi and Neneh 42 you’re hungry for more, don’t miss tomorrow’s Observer supplement on baking with kids, and G2’s exclusive series of gourmet cake recipes all next week. Now get Ian Jack 70 KATINKA HERBERT, TALKBACK TV, NOEL MURPHY your pinny on! Editor Emily Mann Executive editor Becky Gardiner All recipes by Dan Lepard © 2007 Additional editing David Whitehouse Recipe testing Carol Brough Art director Gavin Brammall Designer Keith Baker Photography Jill Mead Picture editor Marissa Keating Production editor Pas Paschali Subeditor Patrick Keneally Staff writer Carlene Thomas-Bailey Production Steve Coady Series editor Mike Herd Project manager Darren Gavigan Imaging GNM Imaging Printer Quebecor World Testers Kate Abbott, Keith Baker, Diana Brown, Nell Card, Jill Chisholm, Charlotte Clark, Margaret Gardner, Sarah Gardner, Barbara Griggs, Liz Johns, Marissa Keating, Patrick Keneally, Adam Newey, Helen Ochyra, Joanna Rodell, John Timmins, Ian Whiteley Cover photograph Alexander Kent Woodcut illustration janeillustration.co.uk If you have any comments about this guide, please email [email protected] To order additional copies of this Guardian Guide To.. -
Hors D'oeuvres Freshly Ground Beef Burgers, Grilled to Order Steakhouse Specials Signature Fillets Finest Quality Grass Fed Ca
Martini Green Olives 3.95 Warm Baked Sourdough 3.95 Cerignola (ve) Salted English butter (v) HORS D’OEUVRES Crispy Devilled Whitebait 8.50 Crispy Fried Calamari 9.50 The Governor’s French Onion Soup 7.95 Sauce tartare, fresh lemon Sauce tartare, fresh lemon Croutons, Gruyère cheese Potted Duck, Green Peppercorns 8.50 Perinelli and Mr. White’s English Mr White’s Scotch Egg 7.95 Cornichons, toasted sourdough Cured Meats 10.50 Colonel Mustard’s sauce Celeriac remoulade, cornichons, Beetroot & Goat’s Cheese Salad (v) 8.50 pickled baby onions, toasted sourdough Cream of Butternut Squash Soup (v) 7.50 Candied walnuts, Merlot vinegar Italian cheese croutons Baked French Camembert 10.50 Classic Prawn Cocktail À La Russe 9.95 Roasted vine tomatoes, extra virgin olive oil, Finest Quality Smoked Salmon 10.50 Sauce Marie Rose, brown bread and butter vintage balsamico, toasted sourdough Properly garnished, brown bread and butter SALADS Lofthouse Farm Salad starter 6.95 main 11.95 Belgian Endive and Blue Monday Salad (v) starter 7.25 main 12.50 Romaine lettuce, Wiltshire ham, eggs, Gruyère cheese, homemade salad cream Fresh poached pear, candied walnuts, Merlot vinaigrette FINEST QUALITY GRASS FED CAMPBELL BROTHERS BEEF All our steaks are 28 day aged from Royal Warrant appointed butcher, Campbell Brothers. All served with roasted vine tomatoes, Béarnaise sauce and triple cooked chips. 6oz Fillet Steak 8oz Grilled Sirloin Steak 8oz Grilled Ribeye Steak 20oz Grilled Delmonico Steak 28.95 26.95 with the tail 26.95 for two 62.00 STEAK TOPPINGS Breakfast Garnish 4.25 Grilled Prawns 5.25 Streaky bacon, portobello mushroom, egg Fried Double Yolk Eggs Garlic butter Holstein 3.95 Capers, anchovies, parsley Café de Paris Butter 3.00 Bordelaise Butter 3.25 SIGNATURE FILLETS All served with triple cooked chips. -
Strange Culinary Encounters: Stranger Fetichism in "Jamie's Italian Escape" and "Gordon's Great Escape"
Coversheet This is the accepted manuscript (post-print version) of the article. Contentwise, the post-print version is identical to the final published version, but there may be differences in typography and layout. How to cite this publication Please cite the final published version: Leer, J., & Kjær, K. M. (2015). Strange culinary encounters: stranger fetichism in "Jamie's Italian escape" and "Gordon's great escape". Food, Culture, and Society, 15(2), 309-327. DOI: 10.2752/175174415X14180391604648 Publication metadata Title: Strange culinary encounters: stranger fetichism in "Jamie's Italian escape" and "Gordon's great escape" Author(s): Jonatan Leer & Katrine Meldgaard Kjær Journal: Food, Culture, and Society DOI/Link: 10.2752/175174415X14180391604648 Document version: Accepted manuscript (post-print) General Rights Copyright and moral rights for the publications made accessible in the public portal are retained by the authors and/or other copyright owners and it is a condition of accessing publications that users recognize and abide by the legal requirements associated with these rights. • Users may download and print one copy of any publication from the public portal for the purpose of private study or research. • You may not further distribute the material or use it for any profit-making activity or commercial gain • You may freely distribute the URL identifying the publication in the public portal If you believe that this document breaches copyright please contact us providing details, and we will remove access to the work immediately and investigate your claim. This coversheet template is made available by AU Library Version 1.0, October 2016 Strange Culinary Encounters: Stranger Fetishism in Jamie’s Italian Escape and Gordon’s Great Escape Published in Food, Culture and Society - 15(2), 309-327. -
ABSOLUTE PRESS 2011 Sees Absolute Press Continuing to Release Strikingly Original and Significant Contents Books Across Many Genres of Food and Drink
2011 ABSOLUTE PRESS 2011 sees Absolute Press continuing to release strikingly original and significant Contents books across many genres of food and drink. Two of the most eagerly anticipated come from three of the most talented chefs working in Britain today. Two of those chefs are the Galvin brothers, Jeff and Chris, who have finally distilled the wonders of their take on French bistrot cooking into (2–13) New Titles Galvin: A Cookbook de Luxe, due for September. Linked by Michelin stars, culinary 2 Galvin: A Cookbook de Luxe passion and prowess, Phil Howard is also finally set to reveal the secrets of his 3 The Square Cookbook meticulous and extraordinary craft, when the exquisitely illustrated and monumental work that is The Square Cookbook lands in November. 4 Melt 5 Hashi: A Japanese Cookery Course Reiko Hashimoto’s debut book is here in October; Hashi: A Japanese Cookery 6 Offal: The Fifth Quarter Course is intended to demystify and celebrate the wonders of Japanese food like 7 The Frugal Cook no other book before it. Two classic Absolute Press books are revamped for May. Anissa Helou’s Offal: The Fifth Quarter is reissued in a new edition with beautiful 8 Cook with Kids photography and new recipes and will reassert itself as the benchmark book on 9 Babycakes Covers the Classics the subject, at a time when nose-to-tail eating is more fashionable and necessary 10 Berger & Wyse: Cartoons from the Guardian than ever. Similarly, Fiona Beckett’s The Frugal Cook, first published at a time 11 Everything But the Oink: A Foodie Quiz when credit was being crunched, is now more vital than ever. -
Bar Menu Bar Menu Small Plates 7.95 Each 3 for 19.00 Or 5 for 29.00
BAR MENU BAR MENU SMALL PLATES 7.95 EACH 3 FOR 19.00 OR 5 FOR 29.00 Wheeler’s Crispy Calamari Aioli, fresh lemon Mr White’s Scotch Egg Colonel Mustard’s sauce Marco Polo Glazed Pork Belly Bites Bramley apple sauce Grilled Halloumi (v) Watermelon, cucumber & mint salsa Crispy New York Buffalo Wings Blue cheese dip, carrots, celery Sweet Potato & Chickpea Bites (v) Sweet chilli sauce Brie Bites (v) Cranberry sauce Thai Crab Cakes Sweet chilli sauce, coriander, lime MAINS The Keith Floyd Burger 15.95 BBQ glaze, melted cheddar, cured bacon, sweet pickled cucumber, fries The Governor’s Fish & Chips 14.95 Mushy peas, tartare sauce, fresh lemon Minute Steak 16.95 Chimichurri sauce, piccolo tomatoes, triple cooked chips Penne Arrabiatta (v) 10.95 Chilli, cherry tomatoes, fresh basil, extra virgin olive oil Superfood Salad with Pomegranate Dressing (ve) 9.50 Cos lettuce, cucumber, red pepper, tomatoes, carrots, pomegranate Add: Chicken Breast 3.00 Garlic Tiger Prawns 4.00 Salmon Fillet 4.00 Seabass 5.00 Grilled Halloumi (v) 3.00 A discretionary 10% service charge will be added to your bill. All weights are uncooked. All prices include VAT at the current rate. All our food is prepared in a kitchen where cross contamination may occur and our menu descriptions do not include all ingredients. Full allergen information is available upon request. If you have a question, food allergy or intolerance, please let us know before placing your order. (v) suitable for vegetarians. (ve) suitable for vegans. *Some of our dishes contain alcohol - please ask a team member for further details. -
I Love to Eat by James Still in Performance: April 15 - June 27, 2021
Commonweal Theatre Company presents I Love To Eat by James Still In performance: April 15 - June 27, 2021 products and markets. Beard nurtured a genera- tion of American chefs and cookbook authors who have changed the way we eat. James Andrew Beard was born on May 5, 1903, in Portland, Oregon, to Elizabeth and John Beard. His mother, an independent English woman passionate about food, ran a boarding house. His father worked at Portland’s Customs House. The family spent summers at the beach at Gearhart, Oregon, fishing, gathering shellfish and wild berries, and cooking meals with whatever was caught. He studied briefly at Reed College in Portland in 1923, but was expelled. Reed claimed it was due to poor scholastic performance, but Beard maintained it was due to his homosexuality. Beard then went on the road with a theatrical troupe. He lived abroad for several years study- ing voice and theater but returned to the United States for good in 1927. Although he kept trying to break into the theater and movies, by 1935 he needed to supplement what was a very non-lucra- Biography tive career and began a catering business. With From the website of the James Beard Founda- the opening of a small food shop called Hors tion: jamesbeard.org/about d’Oeuvre, Inc., in 1937, Beard finally realized that his future lay in the world of food and cooking. nointed the “Dean of American cookery” by In 1940, Beard penned what was then the first Athe New York Times in 1954, James Beard major cookbook devoted exclusively to cock- laid the groundwork for the food revolution that tail food, Hors d’Oeuvre & Canapés.