Brevard Business BBN News

Vol. 29 No. 35 August 29, 2011 A Weekly Space Coast Business Magazine Regions tops all Florida banks in the J.D. Power customer–service study organization to help us survey our custom- By Ken Datzman ers, on a monthly basis. When we started doing this, we were somewhere in the Executing a strategy it crafted in the middle of the pack in terms of our peer mid–2000s to improve service levels, group.” Birmingham, Ala.–based Regions has Loso added, “We put an emphasis, become the most customer–centric retail really made a big push, on improving bank in the state of Florida. customer service and have been in the top That’s quite a feat considering Florida is 10 percent of Gallup’s rating, as it relates perhaps the most competitive banking to customer loyalty, for six consecutive environment in America. It’s a battle- quarters now. For us to receive the J.D. ground for thousands of community, Power award is a nice recognition of the regional, and national banks. Investing in work our associates have done providing customer service is paying off for Regions great customer service. We’re proud of the Bank. honor.” The J.D. Power and Associates’ 2011 The coveted J.D. Power satisfaction “U.S. Retail Banking Satisfaction Study” trophy, small in size but hefty in weight, ranks Regions Bank the highest in Florida. was presented to Regions officials in The survey measured such things as in– Florida. It is now making the rounds at person branch interaction, product Regions’ branches throughout Central offerings, account activities, account Florida. information, problem resolution, facility, “During August, we are sharing it with and fees. the associates who helped make it happen. BBN photo — Adrienne B. Roth “Five years ago, Regions embarked on a We’ve had a couple of lunches and social plan to improve its customer service events where we have recognized them. It’s The J.D. Power 2011 ‘U.S. Retail Banking Satisfaction Study’ ranks Regions the highest in Florida. overall,” said Steve Loso, president of been a lot of fun,” said Loso, whose office is Steve Loso, president of Regions Bank’s Central Florida East Coast operations, shows off the J.D. Power award at his office on North Wickham Road in Melbourne. He’s been traveling to Regions Regions Bank’s Central Florida East Coast branches in Central Florida, with the J.D. Power award, thanking the associates for their efforts. operations. “We engaged the Gallup Please see Regions Bank, page 19 In the obesity battle, it’s mind over stomach, say Yale researchers hunger based on how well fed we are and a 140–calorie “sensible” shake. Ghrelin scarcely moved. By Lee Bowman how much fat we have circulating through levels were measured in both groups. “This study shows that mindset can Scripps Howard Service us. Those who thought they had consumed affect feelings of physical satiety,” said Alia Ghrelin, which stimulates appetite, is the high–calorie shake had a dramatically Crum, a psychologist and lead author of When it comes to hunger, eating too secreted mostly from the lining of the steeper drop in ghrelin levels after drinking the study. “The brain was tricked into much, and gaining weight, the stomach is stomach, and like the hunger–suppressor it than did those told they had gotten the not the only or even the major organ to leptin, activates the brain’s metabolic low–cal shake — their ghrelin levels Please see Obesity Battle, page 16 blame. command center, the hypothalamus.

Scientists looking for new and better But a recent study by researchers at

ways to counter the obesity epidemic are Yale University showed that both the brain INC. NEWS,

increasingly finding how our genes, hunger and the ghrelin secreting stomach could be BUSINESS BREVARD

and satiety hormones, and brain interact to fooled. For the study, published online in PAID

make us eat more than we should. the journal “Health Psychology,” subjects POSTAGE US

In most of us, most of the time, the were given a 380 calorie milkshake, but STANDARD hormones ghrelin and leptin are supposed individuals were falsely told they were PRESORTED to work in sync to suppress or signal getting a 620–calorie “indulgent” shake or BBN SPACE COAST BUSINESS ‘Daffodil Gala’ Sept. 10 to benefit Space Coast Cancer Foundation Space Coast Cancer Foundation’s fifth annual All You Need “Daffodil Gala” will be held on Saturday, Sept. 10, at the to Get Back to Holiday Inn–Viera. This year’s event will include musical entertainment, dancing, cuisine and socializing with community leaders. Vitas Innovative Hospice Care is the presenting Sponsor. LIFE Twin Rivers “We are proud to be the presenting sponsor of this Brownings year’s Space Coast Cancer Foundation Daffodil Gala,” pick up BBN said Kathleen LaPorte, senior general manager of Vitas in Brevard. 8/22/11 “The mission of both organizations is similar. We are new ad emailed both committed to supporting patients and families who page 9 are faced with life–threatening illnesses, and the Space Coast Cancer Foundation has made great strides in improving cancer care in Brevard.” FULL COLOR RoseMarie De Souza, hospital and physician represen- FULL COLOR tative with Vitas in Brevard, recently presented a check in the amount of $15,000 to Dr. Richard Levine, founder of Space Coast Cancer Foundation. The proceeds from this year’s event will fund the purchase, maintenance and operational costs for a patient–transport van. This service will ensure that patients in need will have a ride to and from their appointments. For ticket information and details about event sponsorships, call (855) 894–4673, extension 3500. SPECIALIZING IN Brevard County board to meet Aug. 29 The Brevard County Local Coordinating Board for a Home Medical Equipment a Mastectomy Center Transportation Disadvantaged Services, established by & Supplies Incontinence Supplies a Chapter 427 of the Florida Statutes, will meet on a Full Service Pharmacy a Wound Care Supplies Monday, Aug. 29, at 10:15 a.m. at the Brevard County a Hospital Beds and a Respiratory Products Government Center, 2725 Judge Fran Jamieson Way, Specialty Mattresses a Wheelchairs and Scooters Building C, Space Coast Room, in Viera. In accordance a Lift Chairs a Certified Full Service with the Americans with Disabilities Act, persons a Diabetes Products & Repair Shop needing accommodations or an interpreter to participate in the proceeding should notice the Transit Services Services a Free Delivery Department no later than 48 hours before the meeting at 635–7815, extension 601. Questions pertaining to this meeting should be directed to James Liesenfelt at Providing all your pharmacy & 635–7815 or [email protected]. health care needs for over 49 years. New Panther Aquatic Center to host events Florida Tech’s new Panther Aquatic Center will host swim lessons on Tuesdays and Thursdays in September Michael Gaich and October. Two sessions will be offered. The first session is scheduled from Sept. 13–29 and the second is from Oct. 11–27. Each session will consist of six 30– minute classes. Participants will be divided into different pick up BBN class levels based on swimming skill. Levels of instruction range from basic water skills and floating to the refine- PHARMACY HEALTH CARE & 8/22/11 ment of strokes and diving along with introduction to 141 EAST HIBISCUS BLVD. I MELBOURNE, FL 32901 turns. The maximum amount of participants in each (321) 725-6320 I Fx: (321) 952-2318 page 9 class will be five, with multiple classes of the same level offered. The cost to participate is $45 per session. For 4207 VINELAND RD. #M1 I ORLANDO, FL 32811 FULL COLOR more information or to register, contact head swimming (407) 650-9585 I Fx: (407) 650-0367 coach and aquatics director Jeni Ritter at 674–7303 or e– mail [email protected]. The deadline to register for the first session is Sept. 2 and the deadline for the second session www.brownings.net is Sept. 30.

BREVARD BUSINESS NEWS / 2 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS Brevard Symphony to present its annual Family Concert Sept. 18 Three-6963:#3"/%4 One*/$3&%*#-&-0$"5*0/ The Brevard Symphony Orchestra will perform its annual Family Concert, offered to the community free of charge, at 3 p.m. on Sunday, Sept. 18, at the Maxwell C. King Center on the BCC campus in Melbourne. Families with tickets will be seated first. One ticket admits four people. Visit www.BrevardSymphony.com to print your event ticket. At this performance, titled “Beethoven & Me,” the Mercedes audience will hear some of Beethoven’s greatest works performed by BSO musicians. pick up BBN “Ludwig von Beethoven himself” will join BSO Conductor Christopher Confessore and the musicians on Whichever type of luxury or peformance8/15/11 suits you, Porsche, Mercedes-Benz or Audi, the King Center stage. Beethoven, portrayed by local we promise exceptional service and your ultimate satisfaction. actor Terrence Girard, will discuss his compositions and page 3 answer questions received on Facebook. Want to ask Beethoven a question? Become a “Fan of the BSO” at FULL COLOR www.facebook.com/brevardsymphony and submit your question for Beethoven before Sept. 9. Before the professional BSO musicians take the stage, the Brevard Symphony Youth Orchestra En- semble will perform in the King Center lobby. Following the performance, attendees are invited to visit the hands–on activities area featuring the “Musical Instrument Petting Zoo,” musical crafts and more. For complete details, contact the BSO business office at 242–2024 or send an e–mail message to [email protected]. Pre-Owned Luxury The concert sponsors include Heart & Soul OB/GYN, King Center, Brevard Symphony Youth Orchestra, Featuring the Space Coast & Treasure Coast’s Bright House Networks, Space Coast Business Market- largest selection of new and certifi ed 800.719.6727 ing, “Florida Today,” AT&T Real Yellow Pages, Lite pre-owned luxury vehicles.

Rock 99.3 and “Brevard Business News.” &HUWLILHG Shay Rowe Owner,General Manager SUHRZQHG .FSDFEFT#FO[ 509 E. NASA Blvd. Melbourne 32901 Caregiver classes offered in Merritt Island $FSUJGJFE1SF0XOFE m-f 9am-8pm sat. 9am-7pm sun. noon-6pm The Sunflower House and the East Central Florida Memory Disorder Clinic are teaming up to offer a free four–part family caregiver education series taught by Enjoy complimentary pick-up & delivery and a loaner vehicle with every scheduled service appointment. registered nurse Patricia DeAngelis. The classes will be held at the Sunflower House in Merritt Island on Thursdays, Sept. 8, 15, 22 and 29, from 1 to 3 p.m. Senior Care of Brevard and Adult Day Care on Merritt Island will provide reduced–rate day care at their facilities for loved ones during the presentations. To register or for more information, call 452–4341. The Broken iPhone or iPod? Sunflower House is located in Merritt Square Mall. United Way to kick off fund–raising drive We can help! United Way of Brevard will kick off its 2011 fund– Visual Dynamics raising campaign at 11:30 a.m. on Friday, Sept. 16, in Most iPhone and iPod the community center at Rodes Park in West Melbourne. This special family style cookout will Broken phonerepairs addone in 1 business day celebrate the occasion. The cost to attend is $5 per person and includes lunch and a Live United T–shirt. pick up BBN Corporate tables that seat eight people are available for       $40. A number of activities are planned, including, “an old–fashioned game of kickball.” Those interested in FULL321-773-7788321- COLOR Beachside attending should RSVP by Sept. 9 to Chris Logan by 321-433-0607321- Viera calling 631–2740 or send an e–mail message to [email protected]. Checks should be made payable OOPS!694694 E. EauEau Gallie Blvd. Indian Harbour Beach,FL 32937 to United Way of Brevard and mailed to 937 Dixon Blvd. Cocoa, Fla., 32922. 2251 ToTownw Center Blvd, Ste 105 Viera, Florida 32940

AUGUST 29, 2011 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 3 BBN EDITORIAL Scientists must develop better research standards to cure diabetes discussions aimed at building a consensus and forging a the condition. In addition, clinical researchers have By Czerne M. Reid foundation for more successful human trials. worked diligently over the last decade to develop stan- “We haven’t given up, we need to keep moving forward dards for quality trial design, including methods that A cure for Type 1 diabetes has been the holy grail of with as much passion as ever,” Atkinson said. “It’s allow comparison of results obtained using different drugs. researchers worldwide since the first clinical trials seeking halftime and we have to go to the locker room and figure “If we can do that for humans I think we can do this for to cure the disease began some three decades ago. But out what we have to do better to win the game.” animals — and yet we haven’t done it,” said Dr. Richard despite many advances, the target still seems just out of More than 1 million people in the United States live Insel, chief scientific officer of the Juvenile Diabetes reach. That point was made frustratingly clear for with Type 1 diabetes, according to the Centers for Disease Research Foundation, who was not involved in the current scientists worldwide this year when several clinical trials Control and Prevention. More than 30,000 new cases of analysis. “People use the words ‘cure’ and ‘reversal’ very that had held great promise based on laboratory studies Type 1 diabetes are diagnosed each year. loosely — we should never be talking about curing mice yielded disappointing results. In Type 1 diabetes, the body’s immune system attacks unless we have a strict definition of what a cure repre- A lack of universal standards for defining diabetes and insulin–producing cells in the pancreas whose job is to sents.” reversal of the disease in animal studies makes it difficult move glucose out of the blood so it can be converted to Implementing standards could help advance research to translate laboratory successes into human trials, said energy. Glucose then accumulates in the blood, causing efforts because laboratory studies could be compared more Mark Atkinson, an eminent scholar in the University of organ damage. People who have the disease must take easily. That would enable only the most promising Florida College of Medicine’s department of pathology, insulin injections to survive. But insulin is not a cure and methods to proceed to human trial, and in so doing, ease immunology and laboratory medicine and co–director of does not prevent complications such as blindness, kidney emotional turmoil and stress for patients, families and the UF Diabetes Center of Excellence. disease and heart disease. investigators, reduce the number of animals used in In a commentary appearing Aug. 17 in the journal There is a window for attack early in the course of the laboratory studies, and cut costs. On average, Type 1 “Science Translational Medicine,” Atkinson proposes disease. People who are newly diagnosed with Type 1 diabetes reversal trials cost $20,000 to $40,000 per criteria on which the scientific community can hinge diabetes have residual insulin–producing cells that might patient. still be functional, and researchers have focused on trying Atkinson’s suggestions for standardizing diabetes to save those cells and coax them to produce enough reversal studies include establishing a minimum number insulin. The development of new molecular–based of animals used, defining control groups, limiting the age Brevard Business therapies has energized the field over the years. of specimens used, and standardizing the time from the BBN News A host of laboratory studies have paved the way for onset of high blood sugar to the start of treatment. clinical trials in humans. But without better animal He also calls for the definition of diabetes to be based models and a standardized way to define the disease or its on blood rather than urine measurements, establishment 4300 Fortune Place, Suite D reversal in those models it has been difficult to develop an of a specific blood glucose concentration as the threshold West Melbourne, FL 32904 effective clinical strategy. Individual researchers have for diabetes onset, and agreement on whether insulin (321) 951–7777 been free to decide in their own animal studies what blood therapy should be used after diagnosis. fax (321) 951–4444 sugar levels over what time frame indicate diabetes, how Lastly, Atkinson proposes that all studies report blood BrevardBusinessNews.com long to administer therapies being tested, how many glucose level at the time treatment starts, adopt a animals to treat, what represents a cure, and other universal definition of reversal of diabetes, and determine variables. And some researchers have tested new thera- a standard length of time that animals must be monitored PUBLISHER Adrienne B. Roth pies along with insulin — standard therapy in newly to make sure there is true disease reversal. diagnosed Type 1 diabetes in humans — while others did Neutral bodies such as the National Institutes of EDITOR not use insulin. At present there are about 50 published Health and funding organizations such as the Juvenile Ken Datzman ways to reverse diabetes and more than 300 ways to Diabetes Research Foundation can help to guide the prevent it in mice. standardization process. OFFICE MANAGER In contrast, in clinical practice, there is a precise “I’m hopeful that within six months to a year from now Frank Schiffmann definition of diabetes that all physicians use to diagnose that the field moves toward this,” Atkinson said.

Brevard Business News is published every Monday by Masons to host ‘Doughnuts for Heart Challenge’ Brevard Business News Inc. Bulk Rate postage is paid at The 26th Masonic District will present “Doughnuts for the Heart Challenge” Nov. 12 at Wickham Park Pavilion in Melbourne, FL and Cocoa, FL. This publication serves Melbourne. The event is to raise funds for cardiac research and raise public awareness about heart health. Registration business executives in Brevard County. It reports on starts at 6 a.m. The race begins at 7:30. The Challenge consists of a road race in which each runner will cover two miles news, trends and ideas of interest to industry, trade, agribusiness, finance, health care, high technology, through the park, eat a dozen Krispy Kreme doughnuts then run an additional two miles back to the start–finish line. education and commerce. Specifically, funds will benefit the Cardiac Research Institute at the Masonic Medical Research Laboratory (www.mmrl.edu). Event sponsorships are offered. Call Chris Durie at 264–4515 or send an e–mail message to Letters to the Editor must include the writer’s signature [email protected]. Another contact is Rob Holmes at 223–4344. His e–mail address is [email protected]. and printed or typed name, full address and telephone number. Brevard Business News reserves the right to edit Workshop to help scientists market their work all letters. Send your letters to: Editor, Brevard Business Florida Tech will host a “Marketing for Scientists Workshop” from 2 to 4 p.m. on Nov. 18. Presented by the school’s News, 4300 Fortune Place, Suite D, West Melbourne, FL, 32904, or email [email protected]. Department of Physics and Space Science, it will be held in the Evans Library Annex, Room P133. The presenter is noted astrophysicist Marc Kuchner. He is the also author of “Marketing for Scientists,” a new book published by Island Press. Subscription Rates for home or office mail delivery are The workshop aims to break taboos and introduce scientists to the fundamental techniques from the business world that $26.00 for one year (52 issues). Send all address can help sales, branding and relationship–building. It will teach scientists how to get their ideas across vividly as they changes to: Circulation Department, Brevard Business maintain their integrity and build their reputations. Scientists will also learn about four kinds of proposals not to write, News, 4300 Fortune Place, Suite D, West Melbourne, FL, using social media, how to sell yourself as a scientist and the importance of props and buzzwords. The cost is $20. For 32904, or email [email protected]. more information and to register, call 674–8382 or email [email protected].

BREVARD BUSINESS NEWS / 4 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS UCF economist Snaith named Pacific Coast Banking School Faculty Fellow ORLANDO — Known for breaking down complex issues and making them “exciting,” economist Sean Snaith of the University of Central Florida has been selected as a Faculty Fellow for the 2011 Pacific Coast Banking School. In this role, Snaith will travel to the University of Washington in Seattle this month to take part in the school’s graduate–level financial services program. The prestigious three–year program — with intensive Buens Vida two–week courses each summer — focuses on risk management, financial performance and leadership, pick up BBN offering participants educational and professional development in banking. 5/23/11 Snaith, the director of UCF’s Institute for Economic Competitiveness in the College of Business Administra- page 5 tion, will attend courses and participate in discussions making economic topics “come alive” through engaging FULL COLOR presentations and a sense of humor. More about the Pacific Coast Banking School is available at https://www.pcbsmi.org. Snaith is a national expert in economics, forecasting, market sizing and economic analysis who authors quarterly reports about the state of the economy. “Bloomberg News” has named Snaith as one of the country’s most accurate forecasters for his predictions about the Federal Reserve’s benchmark interest rate, the Federal Funds rate. Snaith is also a member of several national forecast- ing panels, including The Wall Street Journal Economic Forecasting Survey, CNNMoney.com’s survey of leading economists, the Associated Press Economy Survey, the National Association of Business Economics Quarterly Outlook Survey Panel, the Federal Reserve Bank of Philadelphia’s Survey of Professional Forecasters, Bloomberg U.S. Economic Indicator Survey and USA Today Economic Survey Panel. Tech to hold tennis tryouts for students Florida Tech head men’s and women’s tennis coach Bill Macom will hold an open tryout for current students at 2 p.m. on Friday, Sept. 2, at the Florida Tech tennis courts. Students interested in trying out must be enrolled full time at Florida Tech, have had a physical within the past six months and provide the documentation, and sign a risk–liability waiver. Participants should bring their own equipment. Interested students should contact Macom by Monday, Aug. 29, at [email protected].

AFP chapter to honor outstanding leaders Corporate Meetings Made Easy! The Space Coast Chapter of the Association of Courtyard at the Oaks Fundraising Professionals is seeking nominations for its pick up BBN‡8SVFDOH3ULYDWH)DFLOLW\ annual outstanding philanthropist awards. The winners ‡%UHDN2XW5RRP will be announced and presented Nov. 3 at the chapter’s ‡%XLOWLQ+'3URMHFWHU %LJ6FUHHQ celebration of National Philanthropy Day. Nominations 8/22/11 ‡:LUHOHVV,QWHUQHW0LFURSKRQH 3RGLXP are being accepted in three categories: “Outstanding ‡&XVWRPL]HG0HDO3DFDNJHV$YDLODEOH Individual Philanthropist,” “Outstanding Volunteer Now Booking page 13 Holiday ‡&HQWUDOO\/RFDWHGEHKLQG0HOERXQH6TXDUH0DOO Fund–raiser,” and “Outstanding Philanthropic Corpora- Parties! tion or Foundation.” Visit www.afpspacecoast.afpnet.org FULL COLOR to download a form. The nomination deadline is Sept. 3. &RPH6HH8V7R3ODQ

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BREVARD BUSINESS NEWS / 6 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS Boards of Children’s Advocacy Center announce changes; Pickett elected The Friends of the Children’s Advocacy Center of Brevard recently elected Assistant State Attorney Andrew Pickett to its Board of Directors, and the Operations Advisory Board elected new officers. Pickett represents a long line of volunteers from the Office of the State Attorney, 18th Judicial Circuit, serving on the Friends Board. He was nominated by board director and current Vice President Kim Gwiazda, who is a victim witness counselor with the State Attorney’s Office. Pickett was also endorsed by State Attorney Norman Wolfinger, a Intercoastal Insurance founding member and now advisor to the board. “Andrew was looking for a way to further serve the pick up BBN Brevard community, and was especially interested in 8/22/11 helping children,” said Gwiazda. “The Advocacy Center is a perfect fit for his interests and energy.” page 13 Brenner The Friends of the Children’s Advocacy Center of Brevard is a nonprofit organization comprised of volun- new ad emailed teers whose purpose is to increase awareness of the issues of child abuse and neglect, and to raise funding to support FULL COLOR the mission. In addition to Gwiazda and Wolfinger, also serving on FULL COLOR the Friends Board are: president, Randall Coleman, Merrill Lynch; secretary, Helene Sanford, Intersil Corp.; treasurer: Don Hemmenway, Intersil Corp.; vice presi- dents of fund–raising, community volunteers Delores Spearman and Peta Adovasio; David Brock, president and CEO, Community Credit Union of Florida; Dr. Maxwell King, community volunteer and retired college president; Jessie Das Kirk, owner of Kirk Realty in Titusville; Vicki Rios–Martinez, community volunteer; Diane Scott, director of Child Welfare with Intervention Services Inc.; Annmarie Waite, Florida Tech; and Kenneth Whittaker, branch manager, Raymond James Financial Services, Whittaker Cooper Financial Group. Brevard County Sheriff Jack Parker is an advisory member. The Operations Advisory Board is a group charged with developing and maintaining a multidisciplinary response to allegations of child abuse and neglect in Brevard County. The board elected as its officers for fiscal year 2011– 2012 these individuals: chairwoman, Jeanie Bondy, Child Protection Team casework supervisor; vice chairwoman, Dr. Catherine Barmore, licensed mental health counselor; CIA and secretary, Kimberly DelGaudio, circuit director, Guardian ad Litem Program. Business Card size Other members of the board include: Andrea Alford, director, Office of District and School Security, Brevard FULL COLOR Public Schools; Lt. Tod Goodyear, supervisor, Criminal Investigations Division, Brevard County Sheriff’s Office; John Hubbard, supervising attorney, Department of Children and Families; Julia Lynch, assistant state attorney, Sex Crimes/Child Abuse Unit, Office of the State Barbara C. Wall Attorney, 18th Judicial Circuit; Phebe Powell, operations Broker/Owner/PresidentBarbara Wall [email protected] administrator, Department of Children and Families; and www.BarbaraWall.com Dr. Mary Ellen Stockett, medical director for the Child pickArmstrong up BBN Protection Team and a practitioner with Pediatrics in Brevard. new8/15/11 ad emailed The Children’s Advocacy Center of Brevard is managed by the Space Coast Health Foundation. 2000 Highway A1A  Indianpage Harbour Beach 9 For additional information, visit www.cacbrevard.org, Bus. 321-308-0335 Fax 321-768-1899 Cell. 321-749-2444FULLFULL Toll Free 800-709-7600 COLORCOLOR An independently owned and operated member of or call 637–7652. Prudential Real Estate Affiliates, Inc.

AUGUST 29, 2011 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 7 BBN SPACE COAST BUSINESS Contemporary textile exhibit ‘Interwoven’ to open on Sept. 10 at Ruth Funk Center “Interwoven,” showcasing the work of three contempo- SAT. September 10 rary fabric artists, opens Sept. 10 at the Ruth Funk Center for Textile Arts at Florida Tech in Melbourne. It runs through Dec. 17. 11AM - 6PM The exhibit features the work of Alejandrina Cué, Andrea Donnelly and Jennifer Glass, artists whose visual Wickham Park Pavilion imagery exploits the inherent quality of fabric materials to portray both the fragility and depth of the human psyche. Cué, from Cuba, creates surrealist collages assembled 50 Admission: $2. from found or saved textiles, re–appropriating traditional Includes free tote bag, 1 per family female skills such as embroidery, crochet and quilting. Donnelly, of Richmond, Va., is a weaver who creates large–scale warp– and weft–dyed installations, referencing the body and its emotional connections. Chamber On display by Glass, a native Floridian, is a series of haunting, large–scale prints on canvas that question historical ideals of femininity and fashion. Regular hours for the Funk Center are Tuesday to new ad emailed Friday, from 10 a.m. to 4 p.m., and Saturday, from noon to 4 p.m. The Funk Center’s address is 150 W. University FULL COLOR Blvd. Admission is free.

For more information, visit http://textiles.fit.edu, or call

674–8313.

Viera Community Center to offer pickleball f Brevard County Parks and Recreation is offering o pickleball at the Viera Regional Community Center, 2300 o Judge Fran Jamieson Way in Viera, for players of all ages d and skill levels. Pickleball is a racquet game which is a combination of tennis, badminton, and ping–pong, but easier and played indoors. Equipment is provided. Game s times and instruction will be held Monday through m t Thursday from 3 p.m. to 4:45 p.m. The cost is $2 per u af person. For more information, call the Viera Regional si cr Community Center at 433–4891. c Wheatley’s artwork in annual juried show “Celebration,” an acrylic painting by Art Gallery of Viera artist Helen Wheatley, has been accepted into the • Local Cultural Clubs Fifth Avenue Art Gallery’s annual juried show, “100% Pure Florida.” The Fifth Avenue Art Gallery is located at • Arts & Crafts Vendors 1470 Highland Ave., in Melbourne. The exhibit runs Aug. 30 to Oct. 2. An opening reception for “100% Pure Florida” • International Food Vendors will be held from 5:30 to 8:30 p.m. on Sept. 2. Winners will be announced that evening. People can vote for the • All-day, Live Entertainment “Viewers Choice Award.” For more information about the exhibit, visit www.HelenWheatley.com. • Business Exhibitors ‘Be Entrepreneurial’ classes for teens The UF/IFAS Brevard County Extension Service has teamed up with Junior Achievement of the Space Coast to offer a six–class series called “Be Entrepreneurial.” Open SPONSORED BY: to students in grades eight through 12, this series provides information to empower youth to “own their economic future” while learning the essential components of an Sarahcare Crissy entrepreneurial venture. “Even if the youth never own a business, the entrepreneurial skills and thinking can be pick up BBN pick up BBN applied to any career.” This program consists of six classes: Oct. 5, 10, 12, 17, 19 and 26, from 6:30 to 8 p.m. Registra- 8/22/11 8/22/11 tion is required, and the cost to attend is $10. For more Register online at www.soundandflavorfest.com. information, call Kristin Schreiner, JA operations special- page 19 page 19 ist, at 751–4024.

BREVARD BUSINESS NEWS / 8 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS Full Circle at BCC to host community function Sept. 22 at Titusville campus TITUSVILLE — Full Circle at Brevard Community Farts Aren’t Always Funny College, a volunteer– driven organization for lifelong learners over age 50, invites potential students and volunteers to a “meet–and–greet” event from 4 to 6 p.m. on Thursday, Sept. 22. One in 10 women suffer with fecal incontinence Full Circle at BCC offers non–credit classes, workshops, discussion groups, trips, social activities and special events for participants — with no tests, papers or examinations. The inability to control gas or stool is called FECAL Interested individuals are invited to the Community INCONTINENCE Dining Room, Building 3, on the Titusville campus to learn Zipper . The accidental loss of gas or stool more about Full Circle, register for the fall session and can be quite embarrassing. Zipper Urogyn offers enjoy light refreshments. Members of the fall “faculty” will be on hand to answer state-of-the-art testing and minimally invasive questions about their classes and workshops. In addition, new ad emailed treatment for fecal incontinence. guests will have the opportunity to “Complete the Circle” by joining the volunteer leadership of Full Circle. FULL COLOR The fall session begins Oct. 2 and ends Nov. 8. The session includes computer classes, a cooking class, Body Mechanics for Seniors and trips to the Moore Cultural Complex and Museum, as well as the Emma Parrish Theater. New this year, students pay a per–session fee of $15 that entitles participation in any or all of the classes offered in the session. All classes are taught by community Ralph Zipper, MD, FACOG, FABAGYN volunteers interested in sharing their expertise in a variety 321.674.2114 Inventor of Incisionless Vaginal Rejuvenation® of areas. President American Board of Aesthetic Gynecology | ABOG Board Certified To learn more about the program, contact Michelle www.ZipperUroGyn.com Director of the Southeast Dual Urogynecology Aesthetic Gyn Fellowship Simms at FC@BCC Liaison, or call 433–7513. The Full facebook.com/ZipperUroGyn 1130 South Harbor City Boulevard Melbourne, FL Circle office is in the N. Earl Jones Building, Room 152. The web address is www.brevardcc.edu/fullcircle. Habitat to celebrate 25th year with gala Habitat for Humanity of Brevard County Inc. will host its 25th Anniversary Celebration Gala, “Hard Hats & High Some see land | We see possibilities Heels,” beginning at 6 p.m. on Friday, Sept. 16, at the Crowne Plaza Melbourne Oceanfront Resort and Spa, in Indialantic. The event will include cocktails, hors d’oeuvres, dinner, a live auction, live music, and dancing. At the event, Habitat will “reflect on our history, celebrate COMMERCIAL | RESIDENTIAL our successes, unveil our vision for the future, and present INDUSTRIAL | SALES | LEASING the inaugural John Luhn Legacy Award,” which honors a Habitat visionary. Reservations are $75 each or $125 for BUILD TO SUIT | MANAGEMENT two people. Sponsorships start at $1,000 and include CONSTRUCTION | INVESTMENTS complimentary event tickets and promotional opportuni- ties. All proceeds from this event go directly to Habitat. FINANCIAL CONSULTING For more information about this function, visit www.BrevardHabitat.com, go to Facebook, or call VIERA: 1391 SF Medical Office by 1/2 days 728–4009. VIERA: 4622 Medical Ready to move in Space Coast Flute Orchestra schedule VIERA: 1500-3000 SF shell ready to customizeNewtyon Land The Space Coast Flute Orchestra has released its VIERA: Commercial Land or Build to Suitpick up BBN concert schedule for 2011–2012. The schedule includes MELBOURNE: 1,000-15,000 SF Offices these performances: “Voices from the Deep,” 3 p.m. on Oct, ROCKLEDGE: Office Warehouse Showroomone that fits here 30, Suntree United Methodist Church; “Flutes and Voices ROCKLEDGE: Commercial/Multi-Family Land of Christmas,” 2 p.m. on Dec. 11, Suntree United Method- INDIAN HARBOR: Oceanfront PenthouseFULL COLOR ist Church; “Flutes and Voices of Christmas,” 4:30 p.m. on LAKE WASHINGTON: Executive Pool Home Dec. 11, Eastminster Presbyterian Church, Indialantic; “Spring Concert, 3 p.m. on April 29, Eastminster Presbyte- SUNTREE-VIERA: Wooded and Lakefront Lots rian Church; and the “Summer Solo and Ensemble 152 N. Harbor City Blvd. Suite 200, Melbourne, FL 32935 Concert,” on July 29, Suntree United Methodist Church. (321) 751-6850 | [email protected] The time for the July 29 concert will be announced later.

AUGUST 29, 2011 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 9 BBN SPACE COAST BUSINESS Jess Parrish Medical Foundation to present its unique signature fund–raiser ‘Hollywood Nights & Bollywood Dreams’ at La Cita Country Club in Titusville — to benefit Center for Lifelong Health percent. So we have set our sights higher this year. The By Ken Datzman whole community gets behind this event. I think we have built up a strong reputation for putting on a first–class TITUSVILLE — The Jess Parrish Medical Foundation, program,” Boggs said. the philanthropic arm of Parrish Medical Center, has As they enter the La Cita Country Club, guests will introduced one of the most interesting and unique fund– walk down the “Hall of Fame” reminiscent of old Holly- raising themes in Brevard County in years, tying in the wood and make their appearance on the red carpet, then film industries in the United States and India. cross over into the magic of Bollywood, where “high–energy Brevard has a growing Indian population, many of music, brilliant colors, and alluring décor” will await them. whose members practice medicine in the county. Mathews said she reached out to businesswoman “Hollywood Nights & Bollywood Dreams,” with its Rachel Nave Hobgood, owner of Nave Event Design in subtitle, an “Evening of Fantasy,” will be hosted at La Cita Cocoa Village, to help make La Cita Country Club reflect Country Club in Titusville. The four–hour event begins at the Hollywood and Bollywood theme. 8 p.m. on Friday, Oct. 28. “It is a very interesting challenge for my company,” said Lisa Mathews, who is of Indian decent, is one of the Hobgood, whose business works closely with foundations event co–chairwomen for Hollywood Nights & Bollywood and organizations in the county that are planning events. Dreams. “We are going to be making the space look like a beautiful “The Bollywood theme is something I am very familiar Indian wedding or a Bollywood Dream.” with,” she said. “It’s India’s version of Hollywood. The “Rachel has some great ideas we are excited about,” Indian film industry is one of the largest in the world. It’s added event co–chairwoman Katherine Musick, who owns called Bollywood because it’s based in Bombay, India. The La Cita Country Club with her husband Jim Musick. The industry is prolific, putting out anywhere from 300 to 500 Musicks and Lisa Mathews and her husband Dr. Biju movies a year.” Mathews are the event co–chairpersons. In the 2000s, Bollywood began influencing musical Katherine Musick is La Cita Country Club’s catering films in the Western world, and played a particularly director. She said Hollywood Nights & Bollywood Dreams important role in the revival of the American musical film will feature a mix of traditional American and Indian genre. For example, Hollywood’s 2001 release of “Moulin cuisine. Rouge” was inspired by Bollywood musicals. Event participants will have the chance to win a pair of One of Mathews’ high–school friends, professional diamond earrings valued at more than $5,000. A live dancer Achinta McDaniel, is traveling from Los Angeles auction will include four– and five–day travel packages to and will perform at La Cita Country Club that evening. various destinations. McDaniel owns Blue 13 Dance Company, a Bollywood The proceeds raised from Hollywood Nights & dance studio. “At the event, she’ll be teaching people how Bollywood Dreams will go toward the prevention and to dance Bollywood–style,” said Mathews. McDaniel and treatment of diabetes, heart disease, and other chronic Mathews went to high school in Ohio. conditions in the community, said Boggs. Holly Woolsey, senior philanthropy officer at Jess “It gives us a strong motivation to go out and raise Parrish Medical Foundation, said she “encourages people money, because we know it’s going to be invested in the BBN photo — Adrienne B. Roth to dress in formal costume for the event — vintage Center for Lifelong Health, which will produce results by Tickets are on sale to attend Jess Parrish Medical Foundation’s Hollywood, such as in the style of Marilyn Monroe or improving the well–being of residents in the area. Diabe- benefit ball, ‘Hollywood Nights & Bollywood Dreams” Oct. 28 at Frank Sinatra, or Bollywood, very modern and gorgeous tes, for example, affects a large percentage of the popula- La Cita Country Club. Committee members include, from left: Lisa with rich fabrics and gems.” Otherwise, this is a black–tie tion in Florida, especially in North Brevard County,” he Mathews, co–chairwoman; Rachel Nave Hobgood, Nave Event event, she said. said. Design; Richard Boggs, Boggs Gases, who chairs the foundation The foundation is looking to attract more than 300 Kimberly Fischer, manager of the Diabetes Education board; and Katherine Musick, La Cita Country Club catering people to the social function from throughout the county. Program at PMC, said Brevard County has an “alarming director. They are at La Cita. Tickets are $100 per person and event sponsorships begin 11.1 percent prevalence of diabetes,” quoting estimates at $350. The lead sponsor, called Bollywood Dreams, is from the Centers for Disease Control and Prevention. adults have “prediabetes,” a condition in which blood– open at $25,000. Diabetes education is a main focus for the new Center sugar levels are higher than normal, but not high enough For sponsorship information or to make a reservation to for Lifelong Health, which is under construction at The to be diagnosed as diabetes. attend the benefit ball, call Jess Parrish at 269–4066 or Parrish Health Village at Main Street PMC, near the “The Center for Lifelong Health is going to be a send an e–mail message to [email protected]. medical center, on U.S. Highway 1. centerpiece for the local care community,” said Woolsey. The foundation set a goal of raising $150,000 for The Center for Lifelong Health will showcase a The committee members for Hollywood Nights & Hollywood Nights & Bollywood Dreams, said businessman “diabetes–teaching kitchen” staffed by a registered nurse. Bollywood Dreams are Kelley Broome, Mary Coleman, Richard Boggs of Boggs Gases in Titusville. He chairs the There will be hands–on cooking classes as well as informa- Cherly D’Cruz, Hobgood, Dot Hudson, Lisa McAlpine, Jess Parrish Medical Foundation Board of Directors. Last tion on diet and exercise. Tricia Parrish, Laurie Smirl, Ann Snodgrass, Tara year’s event goal was $100,000. Nearly 26 million Americans have diabetes, according Sutherland, Christine Sylvester, Barbara Terhune and “And we raised $135,000, exceeding the goal by 35 to the CDC. In addition, an estimated 79 million U.S. Woolsey.

BREVARD BUSINESS NEWS / 10 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS Annual Health First Golf Classic set for Suntree and Duran clubs, proceeds to benefit Health First Medical Rehabilitation’s purchase of interactive device to help diagnose balance problems in patients “It’s been a fantastic fund–raising vehicle for the By Ken Datzman foundation and a great way for the foundation to stay connected to the community,” said Richardson, a SUNTREE — In a half–dozen years, the Health Rollins College business graduate who is a member of First Foundation has rallied community support and Health First Foundation Board of Directors. built an upstart charity golf tournament into a strong “This tournament has touched the community and fund–raising vehicle and the largest player event of its has benefited many Health First patients,” added kind in the region. Smith. “Last year we had 222 golfers playing on two area The 2011 tournament proceeds will go to purchase courses. And, the event raised more than $150,000 for a new piece of equipment for Health First Medical the Health First Aging Institute,” said David Caplan, Rehabilitation, which operates departments at Palm chairman of the 2011 Health First Foundation Golf Bay Hospital, Holmes Regional Medical Center, Viera Classic. Hospital, and Cape Canaveral Hospital. He said the tournament attracted 82 golfers the In addition, it has four outpatient medical– first year. “We have been able to grow those numbers rehabilitation clinics located within or next to the four since expanding the tournament from one site to two Pro–Health and Fitness Centers near each of the locations. We’re hoping for another great year,” said Health First hospitals. “We also have a pediatric Caplan, whose wife, Dr. Sherri Caplan, is an obstetri- specialty clinic at Holmes Regional Medical Center,” cian and gynecologist at Cape Canaveral Hospital in said Vikki Vasquez, director of Health First Rehabili- Cocoa Beach. tative Services. The seventh edition of the Health First Golf She said funds raised from this year’s tournament Classic is set for Saturday, Sept. 24, at two courses — will be invested in the purchase of a “cutting–edge Suntree Country Club and Duran Golf Club in Viera. piece of technology that will allow our clinicians to “This is a prestigious tournament for Suntree more specifically determine the cause of loss of Country Club to host,” said Steve Lamontagne, balance as it pertains to muscoskeletal problems in general manager of Suntree Country Club. “It gives patients.” us exposure showcasing our golf courses. And we The equipment, the Smart EquiTest, is an certainly have quite a few members who participate interactive device made by NeuroCom International, BBN photo — Adrienne B. Roth in the tournament. This is a community event we look a division of Natus Medical Inc. “It was originally The Health First Foundation Golf Classic is Sept. 24. Some of the committee forward to each year.” used by NASA to test balance in their astronauts. members recently met at Suntree Country Club to provide an update on the Lamontagne, a University of Florida graduate, Now, the NCAA is using it to return injured athletes event. From left: Cynthia Smith, Health First Foundation coordinator; Barry played on the PGA Tour years ago. to sport,” she said. Richardson, River Tree Builders; David Caplan, event chairman; Vikki The Health First Golf Classic is a sponsorship The NCAA uses this technology to test balance and Vasquez, director, Health First Rehabilitative Services; and Steve event; no tickets are sold to participate in the tourna- motor control for sports–related injuries. The bal- Lamontagne, GM, Suntree Country Club. ment. Sponsorships start at $500, with each package ance–assessment solution is used by many of the top offering various perks for the event, said Cynthia hospitals in the U.S. as well as leading health care visual target to watch. The platform or the visual target moves while Smith, Health First Foundation coordinator. and research institutions. pressure–gauges under the platform record shifts in a patient’s body “The Tee Party sponsor is a fabulous opportunity EquiTest, with its clinically proven protocols, will weight as the patient maintains balance, Vasquez said. A safety for the business community to get involved in this allow therapists to isolate specific causes that underlie harness is worn to prevent patients from falling during the test. event. For someone who is looking to showcase their patients’ balance impairments and functional The equipment costs $98,000, she said. “We are excited to be business, this is a great venue to do it,” Smith said. problems, resulting in falls and dizziness, Vasquez receiving the funds from this golf tournament to purchase the There are eight Tee Party sponsorships offered, at said. Neurcom Smart EquiTest. We will be the first in Brevard County to $750 each. These sponsors have the opportunity to “The underlying causes of falls and dizziness are offer this assessment tool.” host one hole on the course, with table, chairs, and often challenging for clinicians to diagnose. We tend to Vasquez added that EquiTest is a multi–functional piece of signage provided. think of the elderly when it comes to falls, but falls equipment. Smith said the foundation is seeking a Photogra- relate to other age groups as well,” said Vasquez. “We can use it on a wide range of diagnoses, not only for testing phy sponsor ($7,500) and a Hat sponsor ($6,500), too. Falls are the leading cause of injury–related visits and determining whether a sensory motor or similar problem exists, The telephone number to call to inquire about to emergency departments in the U.S., according to but also for treatment and rehabilitation, whether it’s an amputee or sponsorships is 434–7353. the American Academy of Family Physicians. Sixty someone who has experienced a total–joint replacement or someone Health First Foundation community volunteers percent of Americans will have a balance problem who has suffered a stroke. This equipment can be applied to a have played a central role in the tournament’s during their life. In many cases, it’s debilitating and variety of diagnoses.” success. One of the volunteers is Brevard business- can lead to potential falls. Joining Vasquez, Richardson and David Caplan on the Health man Barry Richardson, president of River Tree EquiTest’s computerized protocols enable thera- First Golf Classic Committee are: Carey Beam, Anita Calabro, Jeff Builders. He has been a member of the Health First pists to “objectively” differentiate between various Cody, Terry Gabbard, Larry Garrison, Patricia Gillen, Henry Goode, Golf Classic Tournament Committee almost since its sensory and motor–system impairments. Liz Lenza, Mo Michel, Matt Richter, Doug and Mary Sharpe, Mark inception. The test involves standing on a platform, with a Sley, and Mindy Thompson.

AUGUST 29, 2011 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 11 BBN SPACE COAST BUSINESS Brevard Sheriff’s Teen Driver Challenge program graduates its 1,000th student The Brevard County Sheriff’s Office recently announced that the Teen Driver Challenge program graduated its 1,000th student. The program, created by the Florida Sheriff’s Association, has been in operation since early 2008. The Department of Highway Safety Motor Vehicles reports teen driver and passenger fatalities, ages 15–19, decreased by more than 20 percent from 2008 to 2009, 5th Annual although this age group continues to have the highest rate of crash involvement. Daffodil Gala Brevard County Sheriff Jack Parker said, “I could not Daffodil Gala be more proud of Lori Chabot and the deputies who train new ad emailed the students for achieving this milestone. There is no doubt in my mind that lives have been and will be saved as FULL COLOR a result of this one–of–a–kind program.” Teens with a driving permit or operator’s license may participate in the Sheriff’s Teen Driver Challenge course. This program is a hands–on driving experience with deputy sheriffs as instructors. Over a two–day period, students participate in both classroom and “hands–on” driving. Students practice a Saturday, September 10, 2011 variety of vehicle maneuvers and driving techniques. Starts at 6:00 pm If you are interested in participating in the Teen Driver Challenge, contact Chabot at [email protected] or call 403–2619. Tickets and Sponsorships Available More details are available at www.BrevardSheriff.com. Reservations Required Collura joins TD Bank as manager RSVP by 9/1/11 TD Bank has named Rebecca Collura as vice president For more information or and senior relationship manager for commercial lending to become a sponsor: for Brevard County. Based in Melbourne, she is respon- sible for developing and maintaining relationships with 855.894.HOPE (4673), x3500 commercial clients throughout the region. Collura has 15 www.sccfgala.com years experience in banking and lending. Before joining TD Bank, she served in similar roles at RBC Bank and SouthTrust Bank, both in Melbourne, and IRNB Bank in Palm Bay. A resident of Melbourne Beach, Collura is a member of the Melbourne Regional Chamber of Commerce and the Economic Development Commission of Florida’s Space Coast. She is a graduate of the University of North Carolina at Charlotte. Guiding you through the world Blue Tangerine of employee benefits: Chamber to host event for Dr. Witt Health, Dental, Disability, & Life Insurance pick up BBN The Cocoa Beach Regional Chamber of Commerce will • Health Savings Accounts (HSAs) present a book–signing for “Drawn to the Light” by Dr. • Section 125 Plans • Voluntary Benefits 8/15/11 Elbert E. “Sonny” Witt (The History of Cape Canaveral • RFP Development & Scoring and its People). The event will be held at 3 p.m. on Friday, page 15 Sept. 16, at Courtenay Springs Village, 1200 S. Courtenay Brombacher Parkway, in Merritt Island. Dr. Witt left Wichita, Kan., in FULL COLOR 1983 to live on a sailboat with Kay, his wife, Chris, his pick up BBN 9–year–old son, and a four–month old puppy, “Mandy.” Sonny and crew set out in a 35–foot sailboat to spend his 8/15/11 life savings, which they did in about two years. He and the DiscoverSutton Us at crew traveled the East Coast with a foray or two into the B page 15 Atlantic. They arrived in Melbourne in late 1985, where SuttonFL.compick up BBN they promptly ran aground. Sonny has worked for the past FULL COLOR 20 years at Cape Canaveral Air Force Station as a part of 8/22/11 the Eastern Space and Missile Center, now the 45th Space Wing. Sonny is a graduate of Orlando College and is 1980 North Atlantic Ave. 321.799.9401 page 5 married to G. Kay Witt, an assistant public defender in Suite 1007 [email protected] Tallahassee. Sonny and Kay reside in Suntree. For more Cocoa Beach, FL 32931 www.brombacher-insurance.com FULL321.725.1240 COLOR information about the event, call Kay Keyser at 452–1233.

BREVARD BUSINESS NEWS / 12 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS Electronic books, audiobooks debut at Brevard libraries; download for free The Brevard County Library System has expanded with the addition of eBooks and audiobooks available to Simply Ask Our Customers! download for free from the library’s website. Brevard County library cardholders will now be able to check out and download digital media 24 hours a day, seven days a week from anywhere, by visiting “What sets River Tree www.brev.org. Builders apart is their Users may browse the library’s website, check out with integrity and willingness to a valid library card, and download to a PC or Mac, and create solutions to achieve Rivertree Builders various mobile devices. Users will need to install free customer satisfaction. River software, depending on their device. Tree keeps the customer’s pick up BBN Titles can be enjoyed immediately via iPhone or iPad, vision paramount, and or transferred to a variety of devices, including iPod and through attention to detail 8/22/11 Sony Reader. Some audio titles can also be “burned to and thorough project CD” to listen on–the–go. Titles will automatically expire oversight, translates the page 14 at the end of the 14–day lending period, so there are no vision into reality.” late fees. Joan and Scott “We are thrilled to be able to offer reading material to Sorensen our patrons through the latest technology,” said Library FULL COLOR Services Director Cathy Schweinsberg. “EBooks are becoming more and more popular, as people transition to “The experience we had with smartphones and other mobile devices, and it’s a great River Tree Builders was a way to always have a book with you.” positive one from the Best–selling novels and well–known classics are beginning. While we available through the Brevard County Library System, understood the scope of our with thousands of popular fiction and non–fiction titles to project was large, they were choose from. able to walk us through each When a patron visits the website, they log in to the step with minimal frustration. system with their library card number, and then can I wholeheartedly recommend browse by category and subcategory, or search for specific River Tree Builders for any books. project, either large or small, Categories include eBook fiction, eBook nonfiction, and have no regrets in audiobook fiction, audiobook nonfiction, teen eBooks, teen choosing them as our audiobooks, children’s eBooks, and children’s audiobooks. builders.” Clicking on a book’s title brings up a short description Mike and Jan MacKay of its content, as well as a brief excerpt and reviews. Upon selecting a book, the patron clicks “add to cart” and then is offered the choice of continuing to browse or proceeding to 321.254.9145 checkout. 2825 Business Center Blvd., Suite B-5, Melbourne, FL 32940 The number of eBooks that can be checked out at one Located in Suntree time is limited to three per patron. When all selections are added to the cart, the patron then clicks on “confirm check out” and is taken to the download page. Each eBook is then downloaded separately. Health Underwriters honor Michele Liro Michele Liro of Satellite Beach has been honored by the National Association of Health Underwriters with its 2011 Legislative Achievement Award. The award recognizes NAHU members who have performed special service in state legislative affairs. Liro, a sales executive in Aetna’s Small Group segment, has been a NAHU Tax Trim Nitice member since 1999. As legislative chair for the Florida Association of Health Underwriters, she coordinated the first Healthcare Summit held in Tallahassee, in January of 2010, led monthly legislative calls for local chapter new ad emailed leaders, and organized trips to both Washington and Tallahassee to speak to Florida legislators. The Florida Association of Health Underwriters recently honored Liro with its “Dan Yount Outstanding Floridian of the Year” award for exceptional service to the association.

AUGUST 29, 2011 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 13 BBN SPACE COAST BUSINESS BCC’s King Center in Melbourne announces new additions to its entertainment schedule CCoastaloaCsotasltalBrevard Community College’s Maxwell C. King for the Performing Arts in Melbourne HHealthealth SSystemsystHemeasl toofhf SBBrevardyrsetveamrds of Brevhasard announced the booking of a number of new concerts, adding to the organization’s current schedule of entertainment. l Henson Alternative’s “Stuffed and Unstrung,” featuring the Miskreant Puppets. The show is set for 8 p.m. on Saturday, Oct. 8. Tickets are on sale starting at $35. The Henson puppeteers’ “Stuffed and Unstrung” is a “live, outrageous, comedy, variety Coastal Health show for adults only.” The six expert puppeteers will improvise songs and sketches based Coastal Ambulance on suggestions from the audience. With a motley group of characters brought to life by the pick up BBN renowned puppeteers of The Jim Henson Company, this show is unique in its content. For Coastal3-08-10 Health Systems more details about the performers, visit www.stuffedandunstrung.com. makes The King Center will host a “Picnic on the Patio” before the event at 6 p.m. CCoastalCoastaloaCsotaasltpickmmakesaal upkme BBNsakes l IL Volo, 7 p.m. on Sunday, Oct. 9. Tickets start at $45. pickpage up 17 BBN IL Volo is a trio of Italian pop–opera teen singers. Their self–titled album, released on connections7/25/11 for life. Geffen Records, has debuted at No. 10 on the Billboard Top 200 Album Chart. This debut

TATION O 11-16-09 EDI F A M CR B FULL COLOR C U L A A s the county’s exclusive provider of non-emergency N N O C comes after a jam–packed week of TV appearances including “American Idol,” “The N E

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ambulance services, Coastal Health Systems of M I C

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E O page 14 S C Tonight Show” with Jay Leno, and “CBS Saturday Morning.” ABrevardpage makes important 14 connections every day for the citizens of our community. Since 1988, its staff of Already certified platinum in their native Italy, IL Volo showcases the vocal talent of FULLtrained professionals COLOR has safely transported thousands of patients to and from their healthcare providers, playing a key role Piero Barone (17 years old), Ignazio Boschetto (16 years old), and Gianluca Ginoble (16 in Brevard’s medical transportation system. years old.) Their debut album is a mix of reimagined classics and original material that Coastal Health Systems is a truly unique partnership. Operating under includes Italian standards “O Sole Mio” and “Il Mundo,” and two new tracks penned by theFULL governance of COLORa Board of Directors with members from all three Brevard hospital systems and the oversight of the Board of County multi–platinum songwriter Diane Warren. They are the first Italian artists to sign with Commissioners, Coastal is able to respond to the needs and vision of Geffen Records in the United States. For the latest information on the group, visit IL the county’s healthcare and emergency services professionals alike. VoloMusic.com. Coastal makes connections for life—for residents of Brevard, with its community partners. For information, call 321.633.7050 or visit There will be a “Picnic on the Patio” before the concert at 5 p.m. www.coastalhealth.org. l “Spencers Theatre of Illusion, 7 p.m. on Thursday, Nov. 10. Tickets are on sale are at $26.50. Kevin and Cindy Spencer have redefined the art of illusion by combining original Community Communitypartners include: partners include: theatrical elements with cutting–edge illusions. For more than a decade, they have dazzled the world with their engaging personalities, entertaining stage magic and breath– taking illusions. The Spencers have been named “Performing Arts Entertainers of the Year” for six consecutive years, and are one of the most sought–after illusion teams in the business. And, recently, their peers named them “International Magicians of the Year,” joining the Where are you ranks of Henning, Copperfield, Penn & Teller, and Criss Angel. Visit www.spencersmagic.com for more details. taking your Before the concert, at 5 p.m., there will be a “Picnic on the Patio” social. andrettipark.com l “The Australian Pink Floyd Show,” at 8 p.m. on Friday, Nov. 11. Tickets are on sales at $35.50. company? The “world–famous” Australian Pink Floyd Show has sold more than 3 million tickets in concerts that have taken place in 36 countries. It is the “genuine reincarnation” of the With conference facilities and plenty of fun activities, Andretti Thrill Pink Floyd live experience. Quadraphonic sound and “bleeding–edge” 3D technology Park is the finest place to host your next company outing. From as little “promises to provide a truly awe–inspiring show.” For more details, visit www.aussiefloyd.com. as 5 people to as many as 1,500,Andretti we can accommodate your group. A “Picnic on the Patio” is set for 6 p.m. How about reserving the whole park just for your event? l “My Fair Lady,” at 8 p.m. on Saturday, Nov. 26, and 2 p.m. on Sunday, Nov 27. pick up BBN Tickets are on sale starting at $48. Reserve the Whole Park! Big League Productions Inc. presents a new edition of the musical “by which all others 8/15/11 are measured.” Lerner and Loewe songs from this show include “The Rain in Spain,” “I • Corporate meetings Could Have Danced All Night,” “On the Street Where You Live,” “I’ve Grown Accustomed page 16 to Her Face,” and Wouldn’t It Be Loverly?” The show’s 1956 Broadway production was a • Company picnics “smash hit,” setting a record for the longest run of any major theatre production in history. FULL COLOR A “Picnic on the Patio” is scheduled before the concert at 6 p.m. • Holiday parties l Dave Koz and Friends Christmas Tour 2011,” with special guests Rick Braun, Jonathan Butler and Candy Dulfer, at 8 p.m. on Tuesday, Nov. 29. Tickets are on sale • Incentive Programs starting at $49.50. The Dave Koz and Friends Christmas Tour is a cherished holiday tradition marking its (321) 956-6706 14th anniversary. Joining multi–Grammy nominee and saxophonist Koz on the coast–to– coast outing will be trumpeter/composer/producer Braun, South African singer/guitarist 3960 S. Babcock St. Melbourne, FL 32901 Butler, and Dutch saxophone star Dulfer. For special deals, text THRILL to 90210 Please see The King Center, page 15 BREVARD BUSINESS NEWS / 14 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPACE COAST BUSINESS The King Center Continued from page 14 The foursome will perform hits from their respective catalogues and do lively arrange- ments of seasonal favorites. Koz’s latest record, “Hello Tomorrow,” contains the chart– FIGHT MORE topping hit “Put The Top Down.” He has also released three classic holiday albums — “December Makes Me Feel This Way,” “A Smooth Jazz Christmas,” and “Memories of a Winter’s Night.” Visit www.davekoz.com for more details about this show. LIVE MORE l “Shrek The Musical,” at 7:30 p.m. on Monday and Tuesday, Dec. 12 and 13. Tickets are on sale starting at $48. This concert is based on the Oscar–winning DreamWorks film that started it all. A “Picnic on the Patio” is scheduled before the concert at 5:30 p.m. l “Judy Collins and Arlo Guthrie,” at 8 p.m. on Wednesday, Dec. 14. Tickets are sale starting at $35. This holiday season, two of folk music’s most celebrated icons share the stage for an evening devoted to seasonal favorites and classic hits. Over the last half a century, Collins has thrilled audiences worldwide with her unique blend of interpretive folk songs and Space Coast Cancer Ceter contemporary themes. Guthrie is an acclaimed artist whose timeless stories and unforgettable classic songs carry on the Guthrie family legacy. A distinguished figure in American music, Guthrie continues to entertain generations as he bridges an often–divided world through his new ad emailed powerful spirit of song. Visit www.judycollins.com and www.arlo.net for more details about the concert. l “The Irish Tenors Christmas Show,” at 8 p.m. on Friday, Dec. 16. Tickets are on sale starting at $38. FULL COLOR Ranked as Ireland’s “premier ambassadors of song,” the tenors have touched the hearts of millions with their passionate and emotionally charged performances. Since they first joined voices in 1998, Finbar Wright, Anthony Kearns and Ronan Tynan have recorded countless traditional treasures, such as “Danny Boy,” “My Wild Irish Rose,” and “Fields Of Athenry.” Visit www.theirishtenors.com for more information about this concert. l Boney James, at 8 p.m. on Tuesday, Jan. 31. Tickets are on sale starting at $20. Soulful and gifted saxophonist and songwriter James, is one of today’s most respected and best–selling instrumental artists and performers. James has four Gold albums, three Grammy nominations, a Soul Train Award and an NAACP Award nomination to his credit. His newest CD is “Contact.” For more details about James’ upcoming performance, visit www.boneyjames.com. A “Picnic on the Patio” will be held before the concert at 6 p.m. For ticket information on these performances, call 242–2219 of visit KingCenter.com. The Haven to host fund–raiser at Hilton Rialto The Haven for Children will host its annual “Havenly Affair” benefit from 6 to 11 p.m. on Saturday, Nov. 5, at the Hilton Melbourne Rialto Place. The program will feature the Orlando Mystery Sleuth Theatre’s “Premiere,” a red–carpet event “full of mystery, intrigue, and audience participation.” Tickets are available for groups, couples and individuals. The Haven is a safe, temporary shelter for abused and neglected children, currently housing 31 children in three homes. Over the last 24 years, the Haven has provided a safe, temporary home for more than 1,000 children. Tickets are $150 per person (includes a gourmet dinner). To purchase tickets, contact Victoria Wilmarth at 610–7684 or Ellen Parda at 259–0910. The e–mail address is [email protected], or visit www.thehavenforchildren.com. Space Coast Birding Festival selected for honor The Brevard Nature Alliance’s 15th annual Space Coast Birding and Wildlife Festival in Titusville has been selected as one of Southeast Tourism Society’s “Top 20 Events” for MAKING HOPE REALITY the month of January, 2012. This is the second year that the festival has been honored with the prestigious award. The Southeast Tourism Society Top 20 Events publications OFFICES // Titusville, Merritt Island, provide selected Florida events with extensive exposure throughout the U.S. and Canada. These events are listed at www.southeasttourism.org, and on the organization’s consumer Cocoa Beach, Viera website at www.escapetothesoutheast.com. “We were pleased that the Southeast Tourism 855.894.HOPE (4673) Society selected us,” said Neta Harris, executive director of Brevard Nature Alliance. “This award will provide the Space Coast Birding and Wildlife Festival with a level of distinc- www.SpaceCoastCancer.com tion that will help us better position and market Brevard as a desirable destination.”

AUGUST 29, 2011 Visit BrevardBusinessNews.com for Advertising Information BREVARD BUSINESS NEWS / 15 BBN SPACE COAST BUSINESS Labor Day weekend at Brevard Zoo in Viera to highlight ‘Cold–Blooded’ animals, activities Brevard Zoo is hosting “Cold–Blooded Weekend,” formally called “Reptile Weekend,” over Labor Day, Sept. 3–5, from 10 a.m. to 3 p.m., daily. As part of the event this year, the zoo will serve up a variety of “delicious treats” involving insects as the main entree. For instance, guests can sample insects dipped in chocolate or sautéed in a skillet. “Our insect menu has not been completely finalized, but yes, guests that are brave enough will have a chance to taste–test insects from 12 to 1 p.m. each day,” said Andrea Hill, Brevard Zoo marketing director. “This year we also will showcase impressive tarantulas in the Nyami–Nyami River Florida Eye Assoc Lodge, and children can make cold–enrichment items for zoo animals.” As part of the three–day event, the zoo will offer guest lectures in the Nyami–Nyami pick up BBN River Lodge. Cold–Blooded Weekend also includes animal encounters, a bake sale with proceeds benefiting the zoo’s conservation projects, a daily alligator feeding demonstra- 7/2511 tion, tortoise races, and more. page 9 To view the full schedule of activities, visit www.BrevardZoo.org. Brevard Zoo lodge seats more than 200 people The Aug. 22 edition of the “BBN” article on Brevard Zoo’s “Jazzoo” event set for Sept. 24, incorrectly said the zoo’s Nyami–Nyami River Lodge seats up to 75 people. The lodge, where Broadway singer Shelly Burch will perform, can seat more than 200 people. The VIP tickets are $75 each. Obesity Battle Continued from page 1 either feeling full or feeling unsatisfied. That feeling depended on what people believed they were consuming rather than what they actually were consuming.” Last winter, Baylor College of Medicine scientists reported working with mice geneti- cally modified to lack a receptor for the ghrelin hormone. They found this turned up the fat–burning thermostat in the animals’ bodies. In an older group of the mice, the rodents were slimmer than a control group even though they ate just as much and were no more physically active. Still another mouse study, reported in “Cell Metabolism,” looked more closely at what happens inside the hypothalamus and found that when they are starved, some neurons in Gain the Skills... that part of the brain actually start eating bits of themselves, which in turn ramps up hormonal signals to start eating. that employers are looking for! Such cellular cannibalism goes on all the time as part of the body’s natural housekeep- Undergraduate Degrees Graduate Degrees ing, but the discovery that this process also helps regulate appetite, opens a new possible route for obesity–fighting drugs. Aviation Business Administration Aeronautical Science Switching to the other end of hunger signals, researchers in Europe and the U.S. Aviation Maintenance Business Administration in Aviation studied both rats and humans that had undergone the most common type of gastric Professional Aeronautics Management bypass surgery, which reduces the stomach to a small pouch and connects it to the middle Technical Management Project Management of the small intestine. In the “Journal of Physiology” published in July, researchers reported that both animal and human subjects that had this type of surgery soon became less inclined to eat high– Embry Riddle fat foods and more likely to eat low–fat foods compared to those who had no surgery or a Online learning opportunities SPACE COAST CAMPUS different type of surgery. Researchers suspect this is the result of hormonal changes 1020 Central Avenue within the stomach, perhaps a protein that helps regulate blood sugar. Flexible and convenient, evening classes But the stomach doesn’t readily catch up with our heads, consumer psychologist Brian for working adults pick up BBN Building 998, I Wing Wansink of Cornell University noted during a recent presentation before the American Patrick AFB, FL 32925-2901 Psychological Association. 8/22/11 His studies have shown that people tend to fill — and eat more from — bigger contain- EagleVision allows students to participate ers, whether they’re larger–than–normal bowls or short, wide glasses rather than tall via web-conferencing in a classroompage 14 Classroom location skinny ones. 4450 W. Eau Gallie Blvd. In one lab study, 60 subjects came into a lab for a “free lunch” that featured 22–ounce or from home bowls of soup — but half got soup in bowls that were secretly refilled from a pressure– Melbourne, FL 32934 released system hidden under the table. The result: People with the bottomless bowls ate 73 percent more than those who used regular bowls, yet when they were asked, they didn’t realize they had eaten more. “The 321-783-5020 lesson,” Wansink said, “is don’t rely on your stomach to tell you when you’re full. It can [email protected] lie.”

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BREVARD BUSINESS NEWS / 18 Call Adrienne Roth at 321-951-7777 for Advertising Information AUGUST 29, 2011 BBN SPECIAL FOCUS Regions Bank Continued from page 1 in Melbourne. clearly and in simple terms. the top companies in America for customer experience In general, the sixth annual J.D. Power study finds that l Recommendations from family, friends, and neigh- across all industries. consumer sentiment toward retail banks appears to have bors who already use a particular bank. “They looked at 143 large American companies across reversed its historical downward slide, increasing in 2011 The J.D. Power award was one of five national honors 12 industries,” Loso said. “And for us to be ranked first for the first time since 2007. Regions Bank has earned over the past 12 months. The among all the banks in the survey — there were 16 banks Over the last year, retail banking customer satisfaction bank says its customer service and loyalty levels are the that were included in the ratings — is something we’re has improved by four index points to an average of 752, on highest in its history. Regions was singled out by various very proud of.” a 1,000–point scale. Regions Bank tallied a top score of organizations for these honors: l TNS CHOICE: This award recognizes financial 796, particularly shinning in the study areas of fees, l GREENWICH EXCELLENCE AWARD: This honor institutions that have achieved superiority in the con- account activities, and account information. is for providing “distinguished quality service” to small– sumer–banking marketplace, both regionally and nation- With the real–estate downturn and lending squeeze, as business and middle–market customers in 2010. ally. well as new federal regulatory reforms enacted in the The award is based on feedback from more than 14,000 TNS is one of the world’s largest market–research financial industry, it has become an even fiercer market- small businesses and more than 10,000 middle–market firms. Loso said TNS used 10 metrics to rank banks, place for banks in the Sunshine State. Among a sea of businesses that rated their bank in a number of categories, “relative to their competitive momentum” in the market- financial institutions, experts say service is often seen as including customer service, product capabilities, and place. Regions won on the national level. TNS measured the differentiator. willingness to lend. how effective individual banks are in terms of increasing The Dodd–Frank Act and its Durbin Amendment, Fewer than 5 percent of financial–service companies the number of customers they serve and in terms of debit–card interchange fee regulation, in addition to the were selected for awards out of more than 750 providers. building larger, stronger customer relationships. consolidation that has occurred within the industry, has “One of the things we are really focusing on is making l GOMEZ BEST OF THE WEB 2010: Regions was brought banks more closely together, in terms of their mix sure our business bankers are out in the marketplace singled out for excellence in website and mobile–web of products and services. Banks also offer pretty much the showing a willingness to lend,” Loso said.“Demand is a performance. same rate of return on deposits and CDs. little light right now, but there are opportunities, we “We have had this type of recognition on a recurring “The real difference–maker is the level of service. At the believe. Frankly, it gets back to the service element. basis. I think the key is to make sure the website is easy to end of the day, if we are doing well in terms of our cus- Hopefully, we will find qualified borrowers because the use, is intuitive, and serves the needs of the consumers,” tomer service, that’s what will set us apart in the market- interest–rate environment is very favorable and prices are Loso said. place,” said Loso, who worked as a certified public accoun- excellent.” Customers can enroll in mobile banking through tant for an international firm before starting his career in Regions was an active lender throughout 2010, having Regions’ online banking platform. banking. made more than 41,000 new or renewed loan commit- Mobile applications represent one of the fastest– According to J.D. Power, there are a number of key ments totaling $7.2 billion to small businesses, and $42 growing transaction channels available to banking “practices” and “characteristics” common to the highest– billion to other commercial customers. customers, according to the J.D Power study. While performing banks in the survey. To promote the ongoing economic recovery and to help adoption remains sporadic, generational differences have Customers seeking a new banking relationship should ensure that inflation is, over time, at levels consistent with clearly emerged. look for the following when shopping for an institution: its mandate, the Federal Reserve recently said it would In 2011, for example, 23 percent of “Generation X” and l Branch staffers who are courteous, knowledgeable, keep the target rate for the federal funds rate (the interest “Y” customers (those born after 1964) indicate they use and friendly. rate banks charge each other for loans) at 0 to ¼ percent. mobile banking, up from 11 percent in 2010. l Products and services that fit the customer’s lifestyle, The committee currently anticipates that economic However, only 9 percent of customers born before 1965 including online and mobile tools. conditions are likely to warrant exceptionally low levels for indicate that they use mobile–banking applications. l Branch facilities that are clean, with good lighting the federal funds rate at least through mid–2013. Loso said Regions is positioned to serve banking and hours that are convenient for the customer. l TEMKIN EXPERIENCE RATINGS: Regions was the customers in “the mode they feel most comfortable. It’s all l Fees and service charges that are communicated top bank in this survey for customer experience, and one of about striving to provide the best service.”

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