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VOL. 72 NO. 2 JANUARY 7, 2016 $6.00 2016 WATERWEAR

SWIM TRENDS On the Beach and Beyond STREET SCENE NEW RESOURCES Arts & Culture Hackwith at Art Basel Giejo For Love & Lemons

Speedo Dives TEXTILE TRENDS Into Olympics Abstract Geometry Design 3D Designs

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pilyq.indd 1 1/4/16 4:43:38 PM Hackwith Swimwear That Embraces All Shapes When Lisa Hackwith launched her swimwear company, “I just love having tops Hackwith Design Co., in 2013, she had a mission to produce and bottoms that I can mix quality, sustainable, locally made . and match, so I figured Based out of St. Paul, Minn., Hackwith introduces a other women would be handful of new collections each week interested in like that and produces a limited number of as well,” Hackwith said. each design. Originally, she was a “I always have such a hard one- operation but has since time finding a expanded to employ five full-time that is both stylish and seamstresses as well as Operations flattering, so those are the two factors I kept in Manager Erin Husted. The collection mind when designing HDH Swim.”

new resources soon grew to include Hackwith Limited Fabrics are sourced from a locally owned Edition, HDH Basics, HDH Plus and fabric store that specializes in run­off fabrics as HDH Swim, which debuted in January well as a Canadian fabric company that uses 2015. sustainable materials and methods. “We launched really quickly, Wholesale price points for tops are $52, which is the beauty of doing our bottoms are $37, and one-piece suits start at manufacturing in-house,” Husted said. $70. The are constructed to fit “I like to view the swimsuits as a woman’s diverse body types with varied cuts and canvas,” Hackwith said. “I hope she finds the silhouettes that flatter and support the mix that works for her and styles it according body. The basic halter has three hook options to ensure to her own personal preferences.” For sales information, the perfect fit. The complete collection includes 13 tops, five contact Husted at [email protected]. bottoms and four one-piece swimsuits. —Sarah Wolfson

Giejo Sustainable With an Edge Gabby Sabharwal took her fashion marketing and public- blocked accent. relations experience and applied it to launch a swim , “Each season, I curate a selection Giejo which mixes runway inspiration with to create of limited-edition prints and color pieces that can be worn on and off the beach. combinations that can be effortlessly “I know both sides of the industry because not only combined for endless possibilities do I work closely with the designers during their to your style, ranging from process, but I also understand the business from a eclectic and unconventional sales perspective as well as strategize how to market to classic and sophisticated,” product and see how the press receives it,” Sabharwal Sabharwal said. said. The designer also believes in staying The collection includes mix-and-match connected with her customer. swim separates and coverups featuring versatile “We take the pain out of swim shopping monochromatic and colorful prints and figure- by offering our customers one-on-one flattering silhouettes. Giejo features a range of personal style consultations to determine fit traditional, low-rise bottoms to chic, high- and silhouettes,” she said. waisted styles to two-toned pieces to playful Wholesale price points for swimwear tops cutout and off-the-shoulder bikini tops. are $48 while bottoms are priced at $42 and Multi-functional details such as removable string one-pieces at $80. Giejo is currently sold on ties and multi-tie options offer a secure fit for outdoor its e-commerce site as well as at more than 30 activities. Standout pieces include the retro-inspired retailers worldwide, including online retailers butterfly , which features a center knot detail, Shopbop and Shopstyle as well as major ruching, adjustable closure and side boning for added department stores such as Barneys New support. For an athletic look, the adjustable halter York and Saks Fifth Avenue and fashion tie top paired with the boy brief bottoms dives into boutiques Madewell, Creatures of Comfort, a sporty feel. The one-piece suits, including the Tenoversix and Ron Herman. black-and-white classic V-neck, feature a sheer For sales information, email [email protected]. side paneling, and the scoop neck offers a color- —S.W.

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curvexpo.indd 1 1/5/16 10:25:35 AM For Love & Lemons Contemporary Swimwear With -like Details Sexy, low-cut have been a specialty of Los used in the line were developed in-house, the designers said. Angeles–based brand For Love & Lemons, said Laura Hall, Laces are made waterproof, chlorine-proof and sun-proof so one of the designers for the brand, which has been sold at the garments will not fade. high-end specialty stores such as American Rag Cie, Elyse Some signature pieces of the line are the “Barcelona” bikini Walker and Planet Blue. and the “Riviera ” coverups. The marketing campaign In December, Hall and co-designer Gillian Rose-Kern announced the debut of For Love & Lemons Swim. Count on the swim line embracing the spirit and the style of the For Love & Lemons label. The and maillots are made out of lace and Lycra material. They feature details ZOEY GROSSMAN such as gold logo clasps and charms. Like new resources the brand’s lingerie line, SKIVVIES, the swim line features scalloped edges, ruffle details and “cheeky-cut” silhouettes. For Love & Lemons has designed and manufactured ready-to-wear, a line called KNITZ, and introduced SKIVVIES in 2013. In fact, it was the lingerie fans who requested a swim line. “A lot of them were asking for swimwear from us because our lingerie collection was almost passable as swimwear,” Rose- was photographed at some of ’s most sophisticated Kern said. beach getaway destinations. After a year of design and testing the swim line, the For the next step, For Love & Lemons would like to expand designers felt that they had something that was unique as well the swimwear collection to include lifestyle items such as as being true to the spirit of the line. A majority of fabrics beach towels, and beach bags.—Andrew Asch

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TIM REGAS Hoffman who recently launched a fashion-driven activewear collection. Hoffman whorecentlylaunched afashion-drivenactivewearcollection. continues for SS16 swim, where you’ll see racerback tops and surf suits,” said Mara inspired byathleisure,whichhas hadanobviousinfluenceinmyswimcollectionsand well asdigital,mixedprintsandcolor-blockingepitomizethe look.“I’vealwaysbeen tank-style silhouettes,boyshorts,rashguards,mesh,piqué, rib/specialtyfabricsas be wornwhetheryou’relayingoutatthepoolorbeingactive atthebeach.”Sporty water, we’re taking active lifestyles into account and creating Riot. “Sincewealwaysstriveforourpiecestobefunctional bothinandoutofthe “Active is a rapidly growing category,” said Nicole Hanriot, founder/designer of GOOD SPORT fabrications and changing the context “This isdriving director ofKopper&ZinkSwimwear. and ready-to-wear,”saidSallyBurgess, lines between swimwear,activewear swimwear marketasitisblurringthe isamassiveinfluenceforthe chic andsportsyogaapparel.“I everything fromloungeweartofestival way tomakeastylestatement.”Think , notasanecessitybut that customersareaddingswimtotheir and cofounderofMIKOH.“We’venoticed purchase,” saidOleemaMiller,designer wear assomethingthattheyareexcited before, aswomenarelookingatswim market hasabiggerplatformthanever the new fashion “must-have.” “The swim the gym—swimwearisquicklybecoming From thebeachtostreet—andnow On theBeachandBeyond Swimwear— SWIM TRENDS 12 6 ShoreRoad byPooja

exciting new shapes and exciting newshapesand

TIM REGAS Belusso

think think

to to - COURTESY OF LA BLANCA La Blanca in the water and on land continues to in thewaterandonlandcontinuesto segment ofthelinethatfunctionsboth Rachael Hill, who added thatthehybrid wardrobe,” saidO’Neilldesigndirector becoming themostversatilepieceinyour or tanktop.“Morethanever,thebikiniis bikini asalayeringpieceunderdress at O’Neill is “Swimtimates,” or wearing a added. Oneofthemostdirectionaltrends mixed prints,earthtonesandpaisleys,”he look thissummerintie-dyes,ditsyprints, a bigone,withCoachellareinforcingthe and shaping,” he said. “The ’70s is also It canbeseenindetails,colors,fabrics egories, includingswimandcoverups. ence asitcrossesoveralllifestylecat Beachwear, “Athleisureisahugeinflu president ofmerchandisingatManhattan added. According to Howie Greller, vice of whereswimwearcanbeworn,”she

sportier

TREVOR KING Kopper &ZinkSwimwear pieces that can pieces that can

Beach CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016 - -

Hollie Watman women canbefashionableandfunc used inmultipleways,”sheadded.Now gravitating toward products that can be gain momentum.“Ourconsumerisclearly capture theseason’smultifunctionallook. mesh details, here are the key trends that styling, romanticprints,andmacramé treatments tohigh-neckhalters,sporty Aiello. From’70sbohochicandcrochet Bikinis founder and designerFrancesca [at the]beachandbeyond,”saidFrankie’s “People arelovingpiecesthatcanbeworn can doubleforanightoutonthetown. dressing, whereswimwearandcoverups errands. Anddon’tforgetbeach-to-bar surf leggingsatthegymorwhilerunning tional, sporting rash

guards, — N. JayneSeward halters and halters and 1/5/16 6:01 PM -

CAMILO RIOS TIM REGAS TIM REGAS TIM REGAS COURTESY OF O’NEILL

Luli Fama

Gottex O’Neill CHRIS SHINTANI

Belusso ’70s BOHO CHIC The ’70s get chic for 2016 with boho-inspired swimwear peasant tops, patchwork dresses and plenty of fringe details. Envision mix-and-match prints and a nod to the folkloric trend at Captiva or boho/gypsy inspiration at Lucky Brand with trendy paisleys, patchwork and a variety of handcrafted details. “This summer it’s all about the earthy tones and colors,” said Alejandra Boggiano, founder and designer of Solkissed CAMILO RIOS Swimwear. “For silhouettes, I’ve been very inspired by ’70s fashion and have incorporated high leg cuts, crisscrossed tops

Beach Riot and off-the-shoulder styles into the Solkissed collection.” TIM REGAS RICHARD HUME PIERRE MANNING/SHOOT STUDIO JEROME DURAN CHRIS SHINTANI

ále by Alessandra Beach Riot 99 Degrees Luli Fama BECCA by Rebecca Virtue

explained, adding that the collection’s bestselling pieces have HANDCRAFTED crochet elements. MIKOH’s macramé-detailed, sexy one-pieces With the ’70s trending, it’s all in the details for summer. have received a strong response from retailers, and, according “Handcrafted items sourced from around the are the to Oleema Miller, designer and cofounder of MIKOH, the most most exciting aspect of this season,” said ále by Alessandra directional trends are “elaborate yet understated details that designer and Alessandra Ambrosio. “We are seeing more make each piece feel more multi-functional, allowing women to crochet, embroidery, tassels and other handwork details,” she integrate swim into their everyday wardrobe.” CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016 13

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TIM REGAS COURTESY OF MIKOH SWIM TRENDS worn during the day or glammed worn duringthedayorglammed include lacecoverupsthatcanbe D. Bestsellersinthecollection those utilizedbyCHIOdiStefani lace-like embroideriessuchas captured with crochet, laceand Spring’s feminine attitude is and designer ’70s,” said6ShoreRoadowner tels withthecontinuationof ruffles, off-the-shoulderandpas tropical prints,low-waistbottoms, Year. “We’reseeinglotsoffloral/ Pantone’s dual2016Colorofthe in Rose Quartz and Serenity, ral prints,rufflesandswimwear son. Envisionlacyrompers,flo nine, loungewear look of the sea swimwear iscapturingthefemi- From theboudoirtocabana, BOUDOIR TOBEACH up atnightwithapairofstilettos. 14 Belusso MIKOH

Pooja Kharbanda. Pooja Kharbanda.

TREVOR KING TATO GOMEZ Kopper &ZinkSwimwear PilyQ - - -

PIERRE MANNING/SHOOT STUDIO KRISTIN COSTELLO Hot Water 6 ShoreRoad byPooja

L*Space byMonicaWise TED EMMONS FAHIM KASSAM + IAN LANTERMAN Beth Richards CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016

JOSE VALDEZ TED EMMONS Solkissed Swimwear L*Space byMonicaWise Swimwear, said. director ofKopper&Zink of bold color,” Sally Burgess, sleek, strappylookanduse also maintainedoursignature perfect amountofskin.We it concealsandrevealsthe love usingmeshinsertsas compliment thebody.“We utilize strapsengineeredto & ZinkSwimwear,which bold silhouettesbyKopper nature multi-strappylookto varies from DeLecce-Forge. said PilyQcofounderAmber side straps,younameit,” crisscross over the chest, ing right now—cutouts, “Everything strappyistrend FINE LINES MIKOH The look ’s sig 1/5/16 6:05 PM - - TIM REGAS TIM REGAS TIM REGAS COURTESY OF MIKOH COURTESY OF TRINA TURK

MIKOH HIGH-NECK TANKS High-neck tanks are a key silhouette of the season. “The biggest trend right now would have to be high-necks and making them 6 Shore Road by Pooja Belusso Acacia Swimwear Trina Turk special, braided, crocheted—anything spe- cial and different,” PilyQ cofounder Amber DeLecce-Forge said. High necks in both THE ONE-PIECE cropped two-pieces and one-pieces are

Going forward, it’s “one- TIM REGAS TIM REGAS “leading the race” with retailers, accord- pieces all the way,” said ing to Howie Greller, of designer Mara Hoffman. merchandising at Manhattan Beachwear. From bandeau styles to deep Many noted the popularity of the V-necks and , the style, including ále by Alessandra, Beach

one-piece takes inspiration COURTESY OF MARA HOFFMAN Riot, O’Neill, BECCA by Rebecca Virtue, from the sexy ’70s. “The era Hot Water, Lucky Brand and 99 Degrees. of the one-piece is definitely still strong, and you see a lot of retailers responding to dif- ferent variations of the clas- sic “one-piece,” said Amaiò TIM REGAS

Swim designer Samantha TIM REGAS Khoury. “High necks and 6 Shore Road by Pooja Mara Hoffman Swim deep-V one-pieces are defi- nitely two major signatures for this season that I see

continuing longterm,” she MIKOH OLIVIA MALONE added.

Acacia Swimwear Lila Nikole at Lycra Acacia Swimwear TIM REGAS CHRIS SHINTANI WHITE OUT Taking cues from ready-to-wear, coverups in a

TIM REGAS fresh white palette are trending for 2016. “I think

TED EMMONS women are looking for coverups that are more in the spirit of ready-to-wear collections than the previous, more traditional coverup. They are defi- nitely more the directional focus for this season,” Mara Hoffman Swim Ella Moss Amaiò Swim designer Samantha Khoury said. Designers can cast a wide net this season as cov- erup silhouettes range from rompers to ,

KARLA TICAS pants, and kimonos. “We’ve brought the resort lifestyle to an everyday look that our customers love wearing on and off of the beach,” said L*Space Chief Creative Officer Monica Wise. “From rompers to tunics, our designs focus on that L*Space by Monica Wise chic yet unfussy coastal/cool look.”

LUXE by Lisa Vogel 6 Shore Road by Pooja CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016 15

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Arts & Culture The art world and Miami street style con- verged in December during the annual Art Basel modern and contemporary art festival in Miami Beach. A few rain showers didn’t put a damper on the fashionable crowd, which included a few familiar famous faces. The fashion on display was an eclectic mix of high fashion and beach-infused style. Waterwear contributing photographer Tim Regas was on hand to capture the stylish scene.

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17 Street Scene right.indd 17 1/5/16 6:18 PM MAKING A SPLASH: performance suits are made with some of the industry’s most innovative compression fabrics.

Speedo USA Dives Into Innovation and Technology

By Deborah Belgum, Senior Editor

Speedo USA has gone through a lot of changes lately. games. The venerable swimsuit label, worn by Olympic athletes around Instead, Phelps announced this year that he will be wearing the world, recently moved its headquarters from a lofty high-rise his own swimsuit brand, MP, which he has been developing with perch overlooking downtown Los Angeles to a massive warehouse Aqua Sphere and may wear at the Summer if of a space south of Los Angeles, where a pool will be he qualifies for Rio de Janeiro. Phelps’ agreement with Aqua an essential ingredient in the office formula. Sphere—an Italian company that started out making swim goggles And the upcoming Olympic Games will be the first where in 1998—runs through 2020. —winner of 18 gold medals—won’t be donning However, Speedo USA is still sponsoring 12 swimmers who a Speedo suit to torpedo through the water—if he makes it to the have a good chance of heading to the Rio games. Those athletes

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18-20.feature.indd 18 1/5/16 6:40 PM include Ryan Lochte, Missy Franklin, Conor letes are moving into racing suits.” Team Speedo athletes Ryan Lochte and Conor Dwyer Dwyer, Cullen Jones and Natalie Coughlin. The technological research that goes into with Speedo’s Vanquisher “Michael is an amazing athlete. He won 18 them is phenomenal and more complicated than goggles gold medals wearing Speedo,” said Jim Gerson, ever. Speedo came out with its first LZR Racer president of Speedo USA and in 2008 after four years of research with the help Swimwear. He explained the company met with of NASA and the Australian Institute of Sport. Phelps after the Olympics and each decided to In 2009, the International Federation of go his own way. Swimming (FINA) banned tech suits made Gerson has been the man heading up Speedo from polyurethane and other materials, which USA for the last five years, navigating the led to a streak of world records. Now racing label into an increasingly technological world, suits have to be made from textiles, not plastics. where social media, e-commerce and highly Speedo’s latest LZR high-tech suit, which came engineered swimsuits are part of the right stuff out in 2015, required 10,000 hours of product needed for success. development as well as input from 20 swim- Speedo’s No. 1 customer is the competitive ming experts and 330 world-class swimmers swimmer, whether it is the Olympic athlete or from around the world. “The new suit has those aspiring to grab a piece of gold one day. bonding and unique taping and technology for Consequently, Speedo is a major sponsor of high compression and freedom of movement,” several high-profile swim events. Gerson said. But the swimwear business is as competitive With all that technical development, the suits as the Olympic Games, and swimwear compa- are far pricier than the standard $50 to $80 one- nies such as Tyr and Arena have been nipping pieces that most recreational swimmers snap at Speedo’s fins. up at a sporting-goods store. The souped-up Three years ago, Tyr and Arena toppled Fastskin LZR Racer X suits sell for around $360 Speedo’s 27-year agreement with USA for a men’s jammer and $490 for a women’s Swimming to be the exclusive apparel sponsor open-back kneeskin. Speedo also developed for the USA Swimming National Team. technologically advanced goggles and swim In addition, Tyr and Arena are developing to further reduce an athlete’s drag in the their own high-tech competitive swimsuits to water. compete with Speedo’s Fastskin LZR Racer “We went to Kazam in [for the 16th X, the latest incarnation of Speedo’s advanced FINA World Championships in July] and had technological suit devised to help Olympians great success with this suit,” Gerson said. ‘Every cut through the water faster and grab that gold. four years the athletes step on the block and go “We sell more LZR suits today than we have with the brand they trust.” ever before,” Gerson said, declining to say how many suits have been sold. “The younger ath- Continued on page 20

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18-20.feature.indd 19 1/5/16 6:41 PM Speedo USA headquarters in the Los Angeles–area industrial Continued from page 19 city of Commerce, Calif., when the company was owned by . At that time, Don’t tread water Warnaco not only made Speedo USA and Calvin Klein Swimwear but swimwear labels such as The $1 billion competitive and fitness swim- Cole of California, Catalina and Anne Cole. wear market is finding new consumers all the Warnaco sold Cole of California, Catalina time. and Anne Cole in late 2007 and later moved The market is growing on the fitness side its swimwear headquarters to a high-rise in the because swimming is a low-resistance form of heart of downtown Los Angeles, where it was exercise that is easier on the joints than running, headed by Paula Schneider from 2006 to 2010. Below right: basketball or tennis. It is being taken up by more She is now the chief executive at Los Angeles Team Speedo Shot in the LZR Racer X. baby boomers who find they can no longer jog clothing label . (Left to right): Ryan Lochte, long distances without pulling a hamstring or When Gerson came on board in 2010, Speedo Jessica Hardy, Conor Dwyer, Elizabeth Beisel, Nathan Adrian, calf muscle. USA and Calvin Klein Swimwear’s revenues Missy Franklin, Cullen Jones, Natalie Coughlin, Tyler Clary On the competitive side, many professional were $257 million. By 2011, they had grown athletes are doing more cross-training by dip- to $275.5 million, the last year for which the Below: With the explosive growth ping their toes into the water and exercising swimwear group’s revenues were made public. in water sports, Speedo is with underwater treadmills, paddles and water In 2013, PVH Corp., the nearly $8 bil- introducing products for the fitness and recreational balls. The University of Kentucky basketball lion company—whose labels include Calvin consumer. team has a YouTube video showing its players Klein, , Arrow, Van Heusen and Tommy

doing underwater treadmill Hilfiger—bought Warnaco Group for $2.9 bil- training to build up muscles lion, bringing Speedo USA and the various and endurance. “We are Calvin Klein labels, including Calvin Klein seeing more athletes get in Swimwear, under one . the water to do water-based Gerson, a seasoned and swimwear fitness. It is high impact executive, made the transition from Warnaco and low resistance,” said to PVH Corp. without missing a beat. He used Gerson, who swims about his years of experience working at , four or five times a week. such as The North Face and VF Corp., where Speedo USA has a whole he headed up California surf brand Reef, to range of products it plans to continue to work on innovation and tapping introduce in 2016 for those new technologies, such as the recently launched Speedo has developed collections of caps and goggles for performance and cross-training athletes, such as water-based fit- Speedo Shine by Misfit, a waterproof fitness fitness swimmers. ness , fitness resistance balls, clutch pad- device that tracks lap counts, swim distances, dles and elastomeric goggles. walking, cycling, running and sleeping. The company will be able to test those With PVH in charge, the decision was made products in the pool being built inside its new to move Speedo’s headquarters this year to a 68,000-square-foot facility in Cypress, Calif., more spacious location. The new office was the Orange County city that is also home to designed so the various Speedo USA teams in Manhattan Beachwear and Vans shoes. charge of design and development, marketing, “We will be able to walk in our consumers’ and creativity could work better together to shoes,” Gerson said. “Water-based resistance develop products for its consumers. training is what we want to introduce to ath- “We are going to celebrate the athletes and letes.” appeal to the broader fitness consumer,” Gerson Years ago, Speedo USA had its own pool at its said. “Everyone’s Everest is different.” ww

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18-20.feature.indd 20 1/5/16 6:42 PM ww_template.indd 1 1/4/16 4:36:31 PM own designs, we also carry a large library of open line designs for you to choose from. Not only do we carry an extensive selection of printable fabrics, we can Introducing ALT, the new Activewear & Lifestyle also print on your fabrics. Please feel free to contact Tradeshow, launching March 14–16 at LA Fashion one of our associates for more info and a quote on Longitude swim is designed and created with a Market. ALT is LA’s new show for contemporary ac- your unique project. www.multitex.us real women’s body in mind. Each silhouette has a tive, swim, yoga, intimates and lifestyle collections. l l l longer torso for a more comfortable fit. Our modern In addition, five seasons a year, buyers from around and timely colorful prints give classics a fresh point the globe flock to the CMC (California Market Center) of view for our discriminating lady. Stylish design for Los Angeles Fashion Market, the West Coast’s lines coupled with figure-enhancing properties shape premier destination for thousands of apparel and life- the body with smoothing comfort control. From style collections displayed in hundreds of the CMC’s Hyosung, makers of creora highclo superchlorine flirty dresses that offer comfort and concealment to showrooms and temporary exhibitor showcases. resistant , has partnered with Hung Yen of high-neck silhouettes to protect the skin from the Featured trade shows include ALT Activewear & Life- ; Billionrise, IBT, and Dejun of ; Huynjin sun, this is a refreshing new approach to youthful, style Tradeshow, Select Contemporary Tradeshow, and A Young of Korea; and Sitip in to offer the ageless swimwear. Our lady craves beautifully made Transit LA Show, and the LA Kids Market. LA latest swimwear fabrics for 2017. Key trends in swim- swimsuits that make her feel beautiful and make her Fashion Market at the CMC now offers visiting retail- wear include lighter weight, higher power, shaping, “Figure Confident.” and compression using 20, 30, 40, and 55 denier swim ers and brands more opportunities and resources l l l than ever to exhibit in and shop from. www.cmcdtla. creora highclo. Visit us at the Outdoor Retailer show com Jan. 7–10, 2016, booth #37221. Please contact Ria l l l Stern for more information at [email protected] or visit www.creora.com. l l l LYCRA® XTRA LIFE™ - The Secret Ingredient To Comfort, Fit, Style, and Confidence. The added Courtney Allegra Swim® is your contemporary col- stretch, shape retention, and comfort of LYCRA® lection for fun and sexy bikinis. Made in the USA with fiber transformed fashion in the and has set exceptional quality in greater Los Angeles, Courtney the standard for quality products ever since. From flattering swimwear for the beach to the freedom to Allegra’s designs are feminine and always on trend What would you call a fabric that scuba divers use move favored by competitive swimmers, chlorine- without compromising comfort. She carefully designs to pursue their goals? Well, of course, that would be resistant LYCRA® XTRA LIFE™ fiber helps swim- each piece, inspired by her favorite beautiful places called “SCUBA.” La Lame is doing very well with wear stand out at the poolside and on the beach. of the world. Her designs are eccentric and flirty; they its scuba fabric called “SCUBA,” which is a version For more information about LYCRA® XTRA LIFE™ will make you fall in love with summer over and over of neoprene. The “Neoprene” has more than 10 fiber for swimwear, please contact Pattie Ficorilli at again. With low minimums and competitive prices solid colors with black and white often in stock and [email protected] or (203) 949.9903. con- Courtney Allegra Swim is a buyer’s ideal swim brand. other fashion colors available. Our highest-quality nect.lycra.com Please contact us today. Our team looks forward Neoprene is now featured in Bloomingdale’s and to fulfilling your order! Go to www.courtneyallegra. Saks. The digital prints in the Neoprene fabric are l l l com now! beautifully executed with vibrant colors, some with l l l 20 colors or more. We are now developing our Neo- prene with laser executions. This development will be available shortly. The lace line at La Lame has been expanded. We now offer laces that have been Magicsuit is a contemporary, sexier, edgier collec- embroidered, giving a new, textured look. Also, our tion with allover comfort control and designs that are Curvexpo is the only show in solely geometric laces with sequins give our customers a sophisticated and enhancing. Stunning silhouettes dedicated to designer intimate apparel, swimwear, larger line of choice. These features are receiving a boast dramatic draping and precise detailing that and men’s underwear. Curvexpo will be presenting positive reaction from many new customers. Note: La embrace and enhance a woman’s curves. The styling the collections of over 350 brands at Mode Lingerie Lame will be at Première Vision in New York show- is a trend-driven, fashion-forward look with sports- and Swim CurveNY New York Feb. 21–23, 2016, at ing the elite French line Bugis Textiles of . For wear inspired looks, coupled with the latest in shap- the Javits Center North, and CurveNV@MAGIC Feb. more information, visit www.lalame.com. ing technology. New anti-wrinkle fabric makes 16–18, 2016, at the Las Vegas Convention Center. l l l it easy to pack and go. Fabulous easy wear coverups For more information, please visit our website. www. that can be worn from sunrise to sunset make this eurovetamericas.com collection a must-have. The Magic actually happens l l l when the customer tries on a swimsuit—she not only feels the difference but sees it as well. www. magicsuit.com Splash! Drops of water run down the surface of your swimsuit, nose-diving into the tide. Le Club Origi- l l l nal introduces SPLASH 2016: A passionate, bold, Established in August of 1984, Dara Inc. is a cred- sophisticated and trendy new collection. This year ible distributor of the highest-quality trims, threads, everything is about water—bright solid colors, exclu- notions, beauty and nail art materials, as well as sive and refined prints, new fabrics and new styles arts and crafts products; it is known to the apparel, are the essence of SPLASH. Classic prints such as Miraclesuit® created the first collection of ladies’ arts and crafts, and beauty Industries. With over 30 Sailing to a trendy Tropico design, the 2016 prints control swimwear and, decades later, still reigns as years of the highest quality of service, Dara Inc. has portray Le Club’s devotion to unique beachwear the leader in this category. Legions of dedicated fans positioned itself as one of the industry’s top leaders fashion. This collection will also introduce Le Club’s throughout the world love the collection because it throughout Southern California and has received very own Wet-Prints, the innovative two delivers on the promise of looking 10 pounds lighter significant national and international recognition for in one! Jump into the ocean wearing a solid-colored in 10 seconds®. The design team at Miraclesuit’s its excellence. Our most valuable asset is the suit and emerge with a stunning, signature Le Club first focus is on unique innovation, control, and com- of doing business due to our huge array of products, print. Also new for 2016, Le Club is launching a resort fort. New patented technologies provide Miraclesuit making it a “one-stop-shop” for all of our clientele’s clothing line evolving into a beach lifestyle brand that with exclusive innovation for a swimsuit simply cre- needs. www.daraincusa.com is sure to impress on the sun-setting shores of St. ated like no other in the world. Silhouettes are cre- l l l Barth to lavish pool parties in South Beach, a father ated with expert draping and shirring to enhance the fishing with his son to an elegant cruise through the body and provide comfort control while embracing a Mediterranean Sea. Le Club’s SPLASH collection woman’s curves. Miraclesuit garments are made with maintains the iconic esteemed feature of a perfect fit our unique proprietary fabric, Miratex®. These fibers and remarkable quality, remaining true to the brand’s contain two times more Lycra content, which assures GEOTEX Digital & Heat Transfer Printing is a lead- identity. The father and son look, that adorable famil- all-day comfort, color fastness, and fit. “Look 10 ing digital and roll-to-roll sublimation printer based in iar scene under the sun, returns in 2016 as Le Club pounds lighter in 10 seconds.” www.miraclesuit.com Los Angeles. We specialize in both small- and large- continues to grow and consolidate. Le Club, making l l l quantity printing projects with the most competitive a SPLASH in 2016! http://lecluboriginal.com SwimShorts page 24 rates in the industry. Just in case you don’t have your l l l

22 CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016

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ww_template.indd 1 12/28/15 6:28:25 PM Continued from page 22 gym or yoga studio, and our products are said to feel complete redesign of the entire layout, this show will better on than anything else on the market today. be bigger, bolder, and better than ever. As the indus- Our mission is to increase the “fun factor”! SlipIns are try’s largest and most established swimwear trade bold, beautifully designed creations that will enhance show, we’re kicking off the start of the buying season your active lifestyle. We love making what you love by hosting four days of the best swim brands in the look and feel great. Put us on and we guarantee you world. Not to miss is the expanded men’s, children’s, won’t want to wear anything else. SlipIns! A most accessories, resort, and lifestyle areas—which fea- fabulous active wear for women. Email Robin@ ture the best new and fashion-focused collections we PilyQ is a European-inspired brand of “cabana chic” slipins.com or visit www.slipins.com. are seeing from this area of the industry. Show dates swim and resort wear. Offering an array of ultra- l l l are July 16–19 at the Miami Beach Convention Cen- feminine swimwear, graceful tunics, and flirty shorts, ter. www.swimshow.com PilyQ encompasses everything a woman needs for a stylish getaway from sun up to sun down. Our allur- ing designs are inspired by our life’s travels ... always within reach of an exotic beach and the sun’s glow- ing heat. The supportive fit and flattering cut is para- The Collective Shows presents The Swim Collec- mount to each PilyQ design. Our fabrics are carefully tive Trade Show, hosted at the Hyatt Regency in selected from the finest mills in Barcelona and Italy, Huntington Beach, Calif. The Swim Collective is rec- swim shorts whose distinctive design trends are an inspiration to ognized as the biggest West Coast swimwear trade the fashion community worldwide. We encourage show, offering buyers more than 1,000 lines across women to feel beautiful and confident in each PilyQ all swimwear categories. For more information, visit garment. www.PilyQ.com our website. www.swimcollective.com l l l l l l

Cover image shot by Tim Regas

SlipIns SurfSkins, DiveSkins, GymSkins, , This listing is provided as a free service to Crop Tops, and Sand Pants. We specialize in fun, SwimShow has grown to be bigger and better than our advertisers. We regret that we cannot be colorful figure-flattering activewear for both land and ever! The show has expanded to encompass almost water sports. Our fabric has 60+spf and is ideal for 550,000 square feet of exhibition space taking up responsible for any errors or omissions within , SUP, scuba, snorkeling, water skiing—you all four halls of the Miami Beach Convention Center! SwimShorts 2016. name it. We bring bold, colorful prints back to the From brand-new events to brand-new lines to a

POSTMASTER: Send address changes to: CALIFORNIA APPAREL NEWS, Customer Service, PO first week of January, and second week of July. Periodicals Postage Paid at Los Angeles, CA, and Box 4419, Orlando FL 32802. CALIFORNIA APPAREL NEWS®: (ISSN 0008-0896) Published by additional entry offices. The publishers of the paper do not assume responsibility for statements TLM PUBLISHING CORP. APPAREL NEWS GROUP Publishers of: California Apparel News, Market made by their advertisers in business competition. Opinions expressed in signed editorial columns Week Magazine, Waterwear­ , New York Apparel News, Dallas Apparel News, Apparel News or articles do not necessarily reflect the opinions of the publishers. Subscription rates: U.S.: 1 year, South, Chicago Apparel News, The Apparel News (National), Bridal Apparel News, Southwest $89; 2 years, $140. Foreign: $180 U.S. funds (1-year subscription only). Single-copy price $2.99 Images, Stylist® and MAN (Men’s Apparel News). Properties of TLM PUBLISHING CORP., ($6.00 for Waterwear edition). Send subscription requests to: California Apparel News, Customer California Market Center, 110 E. Ninth St., Suite A777, Los Angeles, CA 90079, (213) 627-3737. Service, PO Box 4419, Orlando FL 32802, or visit www.apparelnews.net. For customer service, call © Copyright 2016 TLM Publishing Corp. All rights reserved. Pub­lished weekly except semi-weekly (866) 207-1448.

• CUSTOM DIGITAL PRINTING • NO MINIMUMS • FAST TURN-AROUND • FLUORESCENT / NEON COLORS • ROLL TO ROLL SUBLIMATION PRINTING GET INTO THE • LARGE FABRIC LIBRARY TO CHOOSE FROM • HUNDREDS OF NEXT IN-STOCK PRINTS WATERWEAR

GEOTEXPRINT.COM July 2016 [email protected] Call Terry Martinez for special rates P: (323) 588-3100 F: (323) 588-1499 (213) 627-3737 2445 S. SANTA FE AVE. LOS ANGELES, CALIFORNIA 90058

apparelnews.net Apparel by Amanda Sage Collection

24 CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016

22-25.swimshorts.indd 24 1/6/16 2:35 PM california

WATERWEAR

CEO/Publisher Sales Assistant/Receptionist TERRY MARTINEZ NOEL ESCOBAR Executive Editor Administrative Assistant ALISON A. NIEDER RACHEL MARTINEZ Senior Editor Sales Assistant DEBORAH BELGUM PENNY ROTHKE-SIMENSKY Retail Editor Classified Account Executives Just ANDREW ASCH ZENNY KATIGBAK JEFFERY YOUNGER Editorial Manager JOHN IRWIN Classified Accounting MARILOU DELA CRUZ Web Production Service Directory Keep MORGAN WESSLER Account Executive Contributing Photographer JUNE ESPINO TIM REGAS Credit Manager Contributing Writer RITA O’CONNOR SARAH WOLFSON Sewing Production Manager PUBLISHED BY KENDALL IN TLM PUBLISHING INC. WE SPECIALIZE IN MATERIALS Editorial Designers APPAREL NEWS GROUP JOHN FREEMAN FISH Publishers of: FOR SWIMWEAR & DOT WILTZER California Apparel News Waterwear Photo Editor ACTIVEWEAR APPAREL JOHN URQUIZA EXECUTIVE OFFICE LOS ANGELES: Creative Marketing Director California Market Center • Custom Made Buttons LOUISE DAMBERG 110 E. Ninth St., Suite A777 Director of Sales & Marketing Los Angeles, CA 90079 (213) 627-3737 TERRY MARTINEZ Fax (213) 623-5707 • Custom Made Lace Senior Account Executive Classified Advertising Fax (213) 623-1515 AMY VALENCIA www.apparelnews.net • Garment Supplies Account Executive [email protected] LYNNE KASCH PRINTED IN THE U.S.A. Business Development • Sewing Supplies DANIELLA PLATT MOLLY RHODES DaraInc DaraInc DaraIncUSA

Please contact Glen Schneer, Vice President

LA LAME, INC. 132 W 36th Street, 11 Fl., New York, NY 10018 Tel. 212-921-9770 Fax. 212-302-4359 e-mail: [email protected] website: www.lalame.com 3216 S. Broadway, Los Angeles, CA 90007 213.749.9970 www.DaraIncUSA.com

SHIPPING AVAILABLE

CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016 25

22-25.swimshorts.indd 25 1/5/16 6:48 PM Abstract Geometry Pine Crest Fabrics Solid Stone Fabrics Swim textile designers dive into geometric Cinergy Textiles Inc. #GTNF1424 “Festival” #Techno-MX3750G patterns to find inspiration for abstract textiles designs and bold graphics. swim Eclat Textile Co. Ltd. #RT1412118 Eclat Textile Co. Ltd. #RT1507043 Triple Textile Inc. #L-621-K Solid Stone Fabrics #SE-2742 Ahyoung Hightex Tricots Liesse #916553 (with Creora) #07522

Pine Crest Fabrics #BTP079C2

Tricots Liesse #916763

Triple Textile Inc. #L-621-C Pine Crest Fabrics Texollini #3631D2 #BTP083C5

Solid Stone Fabrics #JT-19966

Eclat Textile Co. Ltd. #RT1409193 Tricots Liesse #54533 Eclat Textile Co. 3D Ltd. #RT1206178 Jiedian Textile Co. Ltd. (with DIRECTORY Creora) #JDW686 Ahyoung Hightex—82 2 867 5700, or contact Creora, (917) 886-5631, Designs www.creora.com Cinergy Textiles Inc., (213) 748-4400, Swim fabrics take on www.cinergytextiles.com added texture with raised Eclat Textile Co. Ltd., (213) 624-2633, patterns and prints that www.eclatusa.com Jiedian Textile Co. Ltd.— mimic the look of Triple Textile 86 757 633 055 33, or contact Creora, surface design. Inc. #L-615-S (917) 886-5631, www.creora.com Pine Crest Fabrics, Tricots Liesse #916650 (800) 877-6487, Tricots Liesse #54575 www.pinecrestfabrics.com Solid Stone Fabrics, (276) 634-0115, www.solidstonefabrics.com Texollini, (310) 537-3400, www.texollini.com Tricots Liesse, (212) 279-6868, www.tricots-liesse.com Triple Textile Inc., (213) 629-4300, Texollini #3325SD2 www.tripletextile.net Solid Stone Fabrics “Boulevard” Triple Textile Inc. #L-621-W Texollini #3286SYD2 26 CALIFORNIA APPAREL NEWS/WATERWEAR 2016 JANUARY 7, 2016

26.textiles.indd 26 1/6/16 2:05 PM Longer lasting fit for swimwear creora highclo super chlorine resistant spandex creora is registered trademark of the Hyosung for its brand of premium spandex

for more information on creora spandex contact: Ria Stern [email protected] Tel: 917-886-5631

hyosung.indd 1 8/21/15 10:35:37 AM ~® The fiber that moves Anastasia.

Join Anastasia Ashley as she teams with LYCRA® XTRA LIFETM to embark on the LYCRA® Challenge.

To learn more about how LYCRA® Moves Anastasia visit www.LYCRA.com or follow @LYCRABrand on , & Facebook.

For more information about the long-lasting fit of LYCRA® XTRA LIFE™ fiber please contact Elana Page, Swimwear Marketing Manager at

[email protected] or 212-512-9294. LYCRA® XTRA LIFE™ and LYCRA® MOVES YOU™ are trademarks of INVISTA.

Swimsuit by TYR www.TYR.com

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