Summer 2011 Issue 54

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Utah County Selects Rugby Championships Returning Global Spectrum For Convention Center To PPL Park After Successful Event he Utah County Commission Thas selected Global Spectrum to manage their new Utah County Convention Center in Provo, UT. Global Spectrum named Danny Wheeler as the venue’s General Manager. Wheeler formerly was Assistant General Manager at the St. Charles Convention Center in St. Charles, MO. Global Spectrum will be handling the day-to-day operations of the center, which is now under construction, as well as performing pre-opening management duties. Scheduled for completion in June 2012, County officials hope that the three-story, 120,000-sq. ft. convention center will capture a significant portion of the state’s convention business when it opens. The center’s proximity to many of Utah’s popular ski resorts should be a selling point to potential University of Oklahoma’s Left Wing Threequarter Zac Givens on field at PPL Park during Collegiate clients. Frontier Airlines recently Rugby Championship, the first ever non-soccer event at stadium in Chester, PA. committed to scheduling flights to SA Sevens, NBC and Global Spectrum, operators back to PPL Park again next the Provo airport.  Uof PPL Park, have announced that the Collegiate spring,” said Jon Miller, Rugby Championship (CRC) will return to PPL Park President of Programming in Chester in 2012, based on the success of this for NBC Sports and VERSUS. year’s inaugural event, which concluded June 5. “PPL Park is a spectacular The announcement was made during NBC-TV’s live facility. Global Spectrum, who manages PPL Park, network broadcast of the CRC. has been incredibly supportive in the production, “We are building a truly national event in the execution, and marketing of this highly successful Collegiate Rugby Championship and can’t imagine tournament. The city of Chester, and particularly better hosts than the Philadelphia region and PPL Mayor Wendell N. Butler, have been wonderful to Park,” said Jonathan First, president of USA Sevens. our student athletes, our fans, and our partners. “We’ll see you in Chester, PA, in 2012.” The Philadelphia region and rugby are the perfect combination, as we have clearly laid the “Based on the overwhelming support of sports fans foundation for future successes of this event right Architect’s rendering of new Utah Valley throughout the greater Philadelphia region, we are Convention Center in Provo, UT. here at PPL Park.” excited to bring the Collegiate Rugby Championship

Around the Globe… Consulting On Four Venues Durham Center Abbotsford Inks “How You Growin” New French Arena Renew Contracts Joins Roster Vaisakhi Deal Comes of Age P. 3 P. 6 P. 6 P. 10 P. 22

INDUSTRY PERSPECTIVES Ticket Industry Leaders Offer Glimpse Into Technology’s Future

uring challenging times, innovation, didn’t purchase. By placing a cookie on the fan’s technology, and creativity allow us all to computer, fans are then served targeted online Dexcel. As we look at the entertainment advertisements the next time they browse the industry, we are excited to see all of the Internet. innovation that has taken place along with The Philadelphia 76ers, for example, ran new technologies developed to enable venues a retargeting campaign in March for three to better manage ticketing, marketing, and weeks, promoting family packages, and spent fundraising needs. merely $100 to generate over $11,000 in ticket From the rapid evolution of social media and new sales, of which $2,600 was incremental. This consumer marketing programs to managing technology helps sell tickets with a dramatic By Fred Maglione, fan relationships with CRM tools, we see new return on investment. President, New Era Tickets, And opportunities daily through technology.

As we look at the entertainment industry, we are excited to see all of the innovation that has taken place along with new technologies developed to enable venues to better manage ticketing, marketing, and fundraising needs.

Dave Butler, CEO, Paciolan Social media is a ubiquitous phenomenon that FanOne Marketing also offers robust technology continues to grow in importance for venues, through powerful email, database marketing, especially when marketing to the under-30 fan and marketing automation tools to help demographic. FanOne Marketing and Paciolan sell tickets, engage fans, and nurture leads. are bringing exciting new programs to teams Personalized landing pages tailored to each and venues to engage fans through Facebook. season ticket holder are just a few of the power The Philadelphia Flyers, for example, have tools that come with the Fan One Marketing been thought leaders and early adopters of solution. 3601 S. Broad Street these new social media technologies. A great Philadelphia, PA 19148 Social media, retargeting, and search marketing Phone: 215.389.9530 example of their success is the use of Facebook services were featured along with Fan One global-spectrum.com ‘FanGating’ technology, which requires fans to email marketing tools at the Global Spectrum ‘like’ the Flyers Facebook page to gain access to marketing conference in South Carolina, led by exclusive offers and content. Bob Schwartz, Mark DiMaurizio, and a talented Design: Through FanGating, the Flyers grew the number team of regional Marketing Directors. of Facebook fans by over 160,000 in just three New Era Tickets and Paciolan are also partnering months, taking them from ninth place in the to roll out an integrated CRM solution that NHL to fourth in total Facebook fans. allows teams and venues to sell season tickets, The next big step in social media will be track opportunities, and manage service cases integration of Facebook sharing into the (e.g., broken seats) to better communicate with Editorial: Ike Richman & Larry Rubin ticketing pages, which will allow fans to RSVP fans. These powerful tools represent incredible to events on Facebook and invite their friends revenue-generating opportunities, especially in to join them at the game both during and after the area of group sales, up-selling to packages they purchase tickets. All of this is done through and season tickets, and season renewals. customized Facebook Connect, without ever From a ticketing perspective, there are several leaving the ticketing page. other exciting features on the horizon, Industry data shows that for every Facebook including mobile ticketing that works on all share, it nets an average of $5 in ticket sales. mobile devices, enhancements that simplify We think this represents an exciting opportunity the demand-based pricing process, and adding for all types of venues. flexibility to stored value ticket programs. facebook.com/globalspectrum Another exciting development in the area of We’re excited to be part of the Comcast- consumer marketing is retargeting online Spectacor family of companies and look forward advertising. This process effectively targets to a bright future of innovation.  2 GLOBAL-SPECTRUM.COM fans that browsed for tickets on a website but CORPORATE NEWS Global Spectrum Europe Consulting IAVMF Honors Kim Bedier With Ray Ward Award In France On Planned New Arena Global Spectrum’s Kim Bedier, CFE, General Manager of the Comcast Arena at Everett lobal Spectrum Europe (GSE), a Marshall Glickman, Principal of G2 Strategies, (WA), was presented with the Ray W. Ward collaboration between Global Spectrum is senior advisor to SPSM, and anticipates the G Award. The award is given by the Regents of and NEC, of Birmingham, England, has been agreement with Global Spectrum will turn the Venue Management School at Oglebay, named consultant for the newest entry in into a long-term management deal when the which began 24 years ago with the generous the modernization of European arenas, the arena opens. support of the International Association of Lyon/Villeurbanne Arena in France, which is Glickman noted that they interviewed several Venue Managers Foundation (IAVMF). projected to open in 2014. companies for a management deal and Regents Chair Russ Simons, The privately-financed arena, being built settled on Global Spectrum Europe because CFE, Senior Principal with on public land, will host the professional “this company is the right company. We like Populous, made the an- basketball games of ASVEL Basket Lyon- the collaboration they have with NEC. We like nouncement. The honor is Villeurbanne, which is owned the guys that are based here – awarded by the Board of by Gones and Sports, which people in Amsterdam and in Regents to recognize an also owns Societe de Projet Salle Birmingham in the U.K. They individual associated with Multifoction (SPSM), S.A.S., the are an ideal service provider. the school whose dedicated entity developing the arena. They are more than happy to do service and extraordinary business with anybody. Kim Bedier Mich Sauers, Senior Vice contributions over a period President of Business Development for “We feel that one of the advantages of of at least six years have resulted in signifi- Comcast-Spectacor, parent company to Global is that they are not in the business of cant and long-lasting improvements to the Global Spectrum, said this is GSE’s first foray owning content, but they are in the business overall success and quality of the school. The into Europe apart from NEC-managed venues, of working with all content providers,” award was created and initially presented to and it is the first modern, state-of-the-art Glickman said. Ward in August 1996. arena being built in France. When U.S.-based The arena will be designed to host a wide “Kim Bedier embodies shows like WWE and Feld Entertainment go range of events, including ice hockey, the high service standard to France, they play 5,000-6,000-seat Zenith concerts, family shows, and international recognized by the Ray facilities, arenas that were built by the French sporting events. W. Ward Award,” said Si- government years ago. The venue is planned to have four levels, mons. “Kim has tirelessly dedicated herself “Most cities have one,” Sauers said. “This including two public concourses and a to making those around her better. She has new arena will be an alternative for some club level for business hospitality. GSE will demonstrated an unwavering commitment to of the touring shows and, in speaking with handle all bookings for the facility and will our industry and its people, both in education potential tenants, the response has been very leverage its relationships throughout the and leadership. I am one of the people who positive. France is the second largest market entertainment industry to bring top-notch has been inspired by her energy and enthu- in Europe for WWE,” Sauers noted. “All the entertainment to the area of Lyon. siasm.” shows do well there.”  “Global Spectrum is dedicated to giving back and helping grow our industry and one of the ways in which we do that is through our com- mitment to IAVM,” said Global Spectrum Chief Operating Officer John Page. “Kim Bedier’s personal contributions to IAVM have been the model for all facility managers within our in- dustry. On behalf of Global Spectrum, we are particularly proud of Kim and her on-going commitment to IAVM. She is very deserving of this honor.” Bedier said, “I hold Ray Ward and all the other recipients of this award in such high regard; I continue to learn so much from them and all the students I have had the privilege to meet through my years at VMS at Oglebay.” Venues Today previously recognized Bedier with a “Women of Influence” award. She is a member of the IAVM Board of Directors and its executive committee, and is a former chair of the VMS Board of Regents. 

Celebrating opening of Livestrong Sporting Park in Kansas City, MO, on June 9, are (from left) Global Spectrum Regional Vice President Mike Scanlon, Comcast-Spectacor President Peter Luukko, Livestrong Sporting Park General Manager Phil Laws, Global Spectrum Vice President Todd Glickman, and Global Spectrum Chief Operating Officer John Page. Ovations Gains Greater Presence In Casino Industry With Addition Of Seven New Casino Accounts

vations Food Services was awarded the contract to manage Oa total of seven new casinos for two different tribes in Oklahoma. Ovations partnered with the Comanche Nation to serve the Comanche Red River Casino in Devol and the Comanche Nation Casino in Lawton. Ovations also partnered with the Choctaw Tribe to serve the Choctaw Idabel Casino in Idabel; Choctaw Broken Bow Casino in Broken Bow; Choctaw Stringtown “Route 66” Casino in Stringtown; Choctaw Pocola Casino in Pocola; and the Choctaw McAlester Casino in McAlester. Ovations has also been operating the Choctaw Grant Casino in Grant, OK, since 2009. Construction will be underway shortly at the Comanche Casinos to upgrade the food service offerings. At the Comanche Red River Casino, the tribe is renovating the entire casino, as well as the food service areas. Ovations is helping with the design, layout, and concepts. Ovations Food Services was recently awarded contract at Comanche Nation Casino in Lawton, OK. Ovations partnered with Dick Clark Productions and the American Music Awards to create a new concept called Ovations will bring an exciting mix of nationally recognized Countryville for the Comanche Red River Casino. The casual dining concepts, as well as some of their proprietary casino concepts, like concept will feature traditional Texas and Oklahoma favorites in an the Verona Chophouse. Another big change for the casinos will be atmosphere where music is celebrated. In that same casino is a food the addition of alcohol beverage service. One of Ovations’ primary court to which Ovations will remodel to add color and excitement. goals will be to create and manage a new alcohol service program At the Comanche Nation Casino in Lawton, the casino itself has at each of the Choctaw Casinos. already been renovated. Ovations is working with the tribe to Ovations has already begun re-tooling the menus at each Choctaw upgrade some of the food service areas by introducing new casino, creating excitement for players by bringing new flavors concepts. What is now a snack area is being retrofitted into a classic like a giant half-pound Angus Burger, Fried Catfish, and Chicken sit down diner style. There is also an area of the casino that will be Fried Steak.  retrofitted into a snack area during busy times on the weekends.

Record Setting Opening Season At Spring Training ajor League Baseball’s Arizona Diamondbacks and The Rockies also experienced amazing crowds, with sellouts MColorado Rockies began their 2011 spring training year in 12 of their 16 home games played at the new Salt River in a new, state-of-the-art ballpark complex called the Salt Fields. River Fields at Talking Stick near Scottsdale, AZ. Ovations Ovations is thrilled to be feeding all these hungry fans. The is proud to operate the food service program at this multi- food service program is spectacular and truly on a major purpose facility that features an 11,000-seat capacity league level with specialty concepts that tell the story of the ballpark, 12 practice fields, and multiple office buildings team, community, and baseball. with major and minor league clubhouses, training “The design and culinary capabilities of this ballpark facilities, and offices for each team. really demonstrate the passion Ovations put into this Major League and Cactus League records were set both project,” said Todd Wickner, Ovations Chief Operating financially and for attendance during spring training Officer. “This opening was a game changer for Major this season. Thirteen of 17 D-backs games at Salt River League Baseball spring training.” Fields were sellouts, with a sold-out crowd of 12,514 for In order to further the “uniqueness” of the ballpark, the inaugural game against the Colorado Rockies on February 26, Ovations worked in collaboration with the community, teams, and which ranks as the second-largest home crowd in the organization’s architects in designing the ballpark to create custom food service spring training history. concepts for the park. 

4 Philadelphia Union Fan Loyalty Program Borgata Extends Contract With New Era New Era Tickets, in conjunction Tickets For Additional Five Years with the Philadelphia Union of Major League Soccer (MLS), has The Borgata Hotel Casino and Spa in Atlantic City, NJ, has implemented a tightly integrated extended its contract with New Era Tickets for an additional five customer loyalty program, years so that the Philadelphia-based company will continue to providing the team complete sell tickets for all events at the Borgata, including the Borgata visibility into their customers’ Event Center, Music Box, and Comedy Clubs. buying and attendance habits, New Era Tickets became the official ticket provider of the Borgata in particular the frequency of in 2006, selling nearly two million tickets to hundreds of concerts visits and spending patterns. and events exclusively through TheBorgata.com during the past When integrated with five years. transaction systems, such as ticketing, “We provide The Borgata’s customers a one-stop shopping merchandise, venue access, and food and experience through TheBorgata.com,” said New Era Tickets beverage sales, it will now be possible to President Fred Maglione. “We recognize the importance establish a clearer picture of how a fan of the Borgata’s high level of customer satisfaction and engages with the team. It will track when we’re committed to exceeding those expectations each they enter the stadium, how much they spend on food and and every time.”  merchandise, and what concession stands they frequent. The system includes RFID (Radio Frequency Identification) season ticket holder cards that replace tickets. 

Villanova University Extends Sporting Kansas City Recruits Paciolan Pact On Campus FanOne Marketing Paciolan, the leading provider of ticketing, Sporting Kansas City, the new Phone: 215.389.9530 marketing, and fundraising solutions in Kansas City MLS soccer team recently comcast-spectacor.com college athletics, received a five-year extension recruited FanOne Marketing to take on its partnership with Villanova University for their game to the next level. Wildcats Athletics. FanOne Marketing is providing Sporting KC with the “Paciolan’s ticketing solutions best database marketing technology for the sports have helped automate and and entertainment industry to help them improve fan Phone: 215.389.9558 streamline our ticketing communications through increased personalization. global-spectrum.com process, creating a rich Since the team moved to its new stadium in June, experience for our Wildcats one of the first marketing campaigns was centered fans,” said Robert Steitz, Villanova’s Senior on educating fans on the team’s new home. Associate Athletic Director. “They’ve been a A series of emails were sent to past and current great partner and we look forward to continuing ticket purchasers featuring standard information Phone: 813.948.6900 to work together into the future.” on parking, stadium highlights, and pre-game ovationsfoodservices.com Villanova also uses Paciolan’s ticketing entertainment hot spots. FanOne Marketing also software to support men’s and women’s helped Sporting KC send automated post-game basketball, which are played at The Pavilion communications to fans with game highlights and and at Wells Fargo Center, men’s football and special offers to return. men’s lacrosse, which are played at Villanova Phone: 484.875.7300 “Sporting KC has a unique new neweratickets.com Stadium, as well as other on- and exciting brand in today’s campus events. Villanova sells modern sports world. Their season renewals, singles, management team is really pushing the envelope to combos, and other ticketing CMYK Colors create a superior experience for fans on and off the packages online. Phone: 949.823.1636 c0, m27, y100, k6 field,” said Jen Zick, Director of Strategy and Business paciolan.com “We are happy toc0, m0,be y0, k26continuing Development for FanOne Marketing. “We’re excited c0, m13, y49, k98 our partnership with Villanova to be the behind-the-scenes partner that facilitates University Athletics and look forward to helping heightened fan engagement.”  them take their program to the next level,” said Dave Butler, Paciolan CEO. ®  Phone: 215.389.9516 CMYK Colors frontrow-marketing.com c0, m27, y100, k6 c0, m0, y0, k26 c0, m13, y49, k98 5

® CORPORATE NEWS Four Venues Renew Management Contracts Global Spectrum Signs With Global Spectrum Durham Convention Four diverse public assembly venues – a phase of the operation, including the sale of Center; Noble Named GM convention center, performing arts center, new business, reducing indirect operating and two arenas – recently extended their expenses by over $1 million in our first year Global Spectrum has management contracts with Global Spectrum. over the previous management, developing been selected by the Durham County Board of The buildings with new extensions are the an international sales component and, much Commissioners and the Miami Beach Convention Center, Sandler more successfully, integrating the MBCC into Durham City Council to Center for the Performing Arts, Liacouras the local community.” manage the 32,000-sq. ft. Center, and the Glens Falls Civic Center. The Sandler Center for the Performing Arts in Durham Convention Center Virginia Beach, VA, also extended The 502,000-sq. ft. Miami Beach in downtown Durham, NC. its management contract with Convention Center in Miami Beach, Jennifer Noble Global Spectrum has named FL, has renewed its agreement for Global Spectrum. The 1,300-seat Jennifer Noble, who had been Assistant two more years. theater has recently hosted many of the top performers in pop, General Manager and Director of Sales and “The unanimous approval from classic, and country music, as well Marketing of the Global Spectrum-managed the City of Miami Beach Finance as performances by the Virginia Conference Center Niagara Falls, as General Committee and the Convention Symphony and Symphonicity, Manager of the Durham Convention Center. Center Advisory Board to enter presentations of the Virginia Arts The convention center formerly negotiations for a contract Festival, and discussions as part was operated as part of the extension is a true testament of the Virginia Beach Forum. Durham Marriot hotel and was to the hard-working, dedicated staffed by hotel employees. staff under the leadership of our In the arena category, the Global Spectrum was awarded a General Manager Bob Balsam,” Liacouras Center on the campus of five-year contract. said John Page, Global Spectrum’s Temple University in Philadelphia Chief Operating Officer. “Global has renewed its agreement. The The DCC is undergoing a renovation that, Spectrum is extremely pleased with the 10,000-seat arena is home court when finished, will incorporate a built-in relationship we have fostered in the City for the Temple University Owls varsity men’s wireless sound system and digital signage. of Miami Beach, and we look forward to and women’s basketball teams. The NCAA The junior ballroom is being reconfigured to continuing to be a strong and valued Women’s Regional Basketball Playoffs were allow the room to be situated into a variety of partner of this community for many more held there recently. meeting spaces, in addition to updating the years to come.” The Glens Falls Civic Center in Glens Falls, room’s lighting, walls, and carpeting. “The City of Miami Beach awarded Global NY, is the home of the Adirondack Phantoms “We are excited to have Jennifer representing Spectrum a contract to manage its Convention of the American Hockey League. The 6,500- us in Durham,” said John Page, Global Center because they believed we would seat capacity arena hosts sporting events, Spectrum COO. “She brings a tremendous improve sales, management, and the bottom concerts, and family entertainment of all amount of experience in creating line,” said Frank Russo, Global Spectrum’s types. Under Global Spectrum management, opportuntiies for show organizers, meeting Senior Vice President of Business Development gross revenue increased from $1.9 million planners, and the community. We look and Client Relations. “We delivered with in 2008, the company’s first year, to $4.77 forward to her creating similar events in across-the-board improvements in every million in 2010, a 151 percent increase.  Durham and making the Durham Convention Center the pride of the region.” Noble joined Global Spectrum in 2009 at Conference Center Niagara Falls. She had been an employee of Sentry Hospitality prior to Global Spectrum’s arrival as managers of the center. The Buffalo, NY, native is a graduate of the Culinary Institute of America and served as a chef in the Vail, CO, area. She moved back to New York in 1999, serving a five-year stint as Sales Manager at the Hyatt Regency Buffalo. 

(from left) Fields Jackson, Jr., Dr. Andrew Kanu, Dr. Robert Turner, Dr. Leon Wright Bey, Global Spectrum Chief Operating Officer John Page, and Temple University’s Dr. Michael Jackson during Sixth Annual Virginia State University Leadership Symposium in April.

6 GLOBAL-SPECTRUM.COM FACILITY NEWS

client SPEAK with Robert L. Fenning

Vice President for Administration & Finance Old Dominion University

In early 2000, Old Dominion University (ODU) embarked upon the creation of one of the largest mixed-use redevelopment initiatives associated with a higher education institution in the country. Philadelphia Mayor Michael Nutter (second from right) welcomes Glee Live One of the cornerstones of this development members Mark Salling (second from left) and Chord Overstreet (third from left) was the Ted Constant Convocation Center. to Wells Fargo Center for sold out performance with (from left) Live Nation’s Geoff Leading the redevelopment project with Gordon, Lisa Nutter (Mayor’s Wife), and Comcast-Spectacor’s Ike Richman. Robert L. Fenning “The Ted” created a destination to attract visitors (including prospective students) to the University. Flyers, 76ers Visit Global Venues We made bold operational plans that included an aspirational goal of 120 – 130 events per year—quite a challenge for For Preseason Games a mid-sized market with a number of competing, existing Comcast-Spectacor’s two major league teams, the Philadelphia Flyers municipal arenas and amphitheaters. In addition, we knew of the NHL and the Philadelphia 76ers of the NBA, will play preseason that the requirements for effective marketing, promotion, games next season at two Global Spectrum-managed facilities. and event management were beyond the capabilities of The 76ers will face the Boston Celtics at the Mullins Center our in-house staff, yet we wanted the management team to on the campus of the University of Massachusetts Amherst make ODU Athletics and all University events “THE TENANT.” on October 19, and the New Jersey Nets at the Sun National Now 10 years later, the Ted anchors the Bank Center in Trenton, NJ, on October 13. University Village, a 67-acre development The Flyers will play the Detroit Red with in excess of $300 million in private Wings at the John Labatt Centre in and public investment. The Ted has London, ON, on September 22. become one of the highest grossing entertainment venues between 6,000 and “It’s exciting for us 10,000 seats in the world, and yet our athletic teams and to be able to bring University event staff cannot say enough good things about the 76ers to the the priority, care, and support they receive from Global Mullins Center and Sun National Bank Center and the Flyers to the John Spectrum. Labatt Centre this season, as we enjoy being able to showcase our two professional teams each year at some of the venues we manage,” Our Global Spectrum team truly understands the special said Comcast-Spectacor President Peter Luukko, a 1981 UMass Sport needs of a University-owned venue of this type, and has Management graduate. delivered world-class entertainment in an extraordinary, well-run facility. “Personally, for me, this is a thrill to be back on the campus of my alma mater, UMass, where we, as a company, can help give back to the school Today’s Ted remains sparkling new in appearance, represents by providing valuable on-site educational experiences for interns and the preferred event venue for the region, and is clearly seen students affiliated with the sports management program here at UMass.” as ODU’s and the University Village’s “crown jewel.” “We are excited to bring the Detroit Red Wings to London and are While other companies can do some of these functions well, looking forward to welcoming back the Flyers to the John Labatt Centre,” Global Spectrum can do them all well. We cannot sing the said Brian Ohl, Global Spectrum Facility Management’s Regional Vice praises of Global Spectrum and the contributions of Doug President and General Manager of the John Labatt Centre. “London has a Higgons, Mike Fryling, and the rest of the Global Spectrum growing number of Philadelphia Flyers fans, and when they face a team staff enough, for they consistently meet and exceed our with the regional popularity of the Red Wings this fall, people will be in significant expectations.  for a great night of hockey.” 

FACEBOOK.COM/GLOBALSPECTRUM 7 IN THE COMMUNITY Overland Park Center Aids Japan Relief Stuffed Animals Aid Burn A five-day donation drive at the Global Spectrum-managed Overland Park Convention Victims In Everett Area Center, Overland Park, KS, in cooperation with Heart to Heart International, resulted The Comcast Arena at Everett (WA) joined with the in the collection of 324 Care Kits for medical aid for Japan relief efforts. Lipizzaner Stallions and Burned Children Recovery “We are overwhelmed at the response. We Foundation, a local nonprofit organization, to collect new thought we would get a few donations here and gently used stuffed animals and there, but we had for children in the Everett area. schools donating full In exchange for their donation, care kits, local dental patrons were eligible for a free offices bringing multiple kid’s ticket with the purchase of an adult ticket to see the boxes of toothpaste and Lipizzaner Stallions. brushes, hotels dropping off shampoos and soaps,” said Brett Mitchell, General Manager of All donated stuffed animals collected during the four-hour the Overland Park Convention Center. “Local window were delivered to the Burned Children Recovery families, and the community as a whole, really Foundation. There are over 280,000 children burned in stepped up and showed up. It was great.” the USA every year, and the services organizations, like the Burned Children Recovery Foundation, provide not Global Spectrum encouraged the community only actual medical treatment, but also counseling and to donate a few everyday items that would then support during the rehabilitation process. be prepared for “Care Kits” and sent to Japan  from Heart to Heart’s global distribution center in Kansas City. Every item in the Heart to Heart OPCC staff volunteers (from left) Jeanne Kanoy, Director of Finance and Care Kit was used to bring comfort, health, and Administration; Lisa Forbes, Certified peace of mind to those who received it. Wedding Specialist; Tracey Jones, Event Services Manager; Ken Gillespie, Director Heart to Heart International, a nonprofit of Events; Megan Thode, Marketing organization headquartered in Olathe, KS, has Manager; Vicki McQuain, Staff Accountant; and Lynn Long, Accounting Clerk. been creating a healthier world since 1992.  Augusta Center Holds Comcast Cares Day The staff at the Augusta Entertainment Center gave up their Saturday to help at Safe Homes of Augusta, GA, an organization that works to provide shelter to battered women. The staff spent their Monty Jones Jr., General Manager day cleaning, painting, and organizing houses that Global Spectrum employees walk collected food from Wells Fargo of Augusta Entertainment Complex, would soon give abused women in the area a safe Center in Philadelphia to nearby Philabundance to provide food for practices multitasking during annual those less fortunate as part of Comcast Cares initiative (May 6). More Comcast Cares Event in Augusta. place to call home.  than 100 employees collected nearly 2,610 pounds of food.

ENVIRONMENTAL NEWS Greater Richmond Convention Center Gets Greener The Greater Richmond Convention Center In addition, the building purchased the new (GRCC) in Richmond, VA, recently purchased Ionater EXP, a cleaning agent that eliminates two environmentally important products that cleaning chemicals by transforming tap water expanded its green initiatives. into a powerful sanitizer. Cleaning with the The Bulb Eater is a machine that crushes spent Ionater instead of traditional cleaning chemicals fluorescent lamps of any length into 100-percent reduces energy consumption and pollution recyclable material, while capturing over 99.99 formation between 97 and 100 percent across percent of the vapors released. The container seven key indicators of sustainability. The can hold up to 1,350 four-foot fluorescent lamps. The product also kills more than 99.99 percent of common unit features a side-mounted dust filter that works bacteria and leaves no chemical residues behind. in conjunction with an activated carbon filter that The GRCC was certified Virginia Green by the Common- captures and neutralizes the mercury vapor released wealth of Virginia in 2008 and is continuously looking from the lamps during crushing. for new green initiatives to put in place at the center. Greater Richmond Convention Center  electrician Mike Alley uses Bulb Eater to dispose of spent fluorescent lamps. 8 GLOBAL-SPECTRUM.COM IN THE COMMUNITY Iowa Events Center Employees Aid Community Residents During the first five months of 2011, Global Spectrum and Ovations employees at the Iowa Events Center in Des Moines went above and beyond to volunteer their time and efforts to help more than Big Blue, the Old Dominion University mascot and Capital 50 organizations One Mascot of the Year, takes part in Family Fun Run, held in the Des Moines after Tread at the Ted 5k. Family Run included lap around Global Spectrum and Ovations staff members pause Constant Center, which measured half-mile. outside Hy-Vee Hall in Des Moines prior to cleaning community. sidewalks, streets, and parking areas of downtown Des Through an agreement with Polk Moines during annual Trash Bash event (April 28). County, Global Spectrum is committed “Tread At The Ted” to participating in a minimum of five Employees Make Impact community events per year. During the Raises Over $1,000 first four months of 2011, that number In Des Moines Community had grown to over 50 organizations, which For McDonald House Almost 30 employees of the Iowa Events benefited through nonprofit programs The Ted Constant Convocation Center came together on April 28 as part and book, blood, and clothing drives. Center, Norfolk, VA, hosted of the Downtown Des Moines Trash Bash to “Volunteer work not the first annual “Tread help keep downtown Des Moines beautiful. only helps to bring our at the Ted 5k and Family organization together Fun Run” (May 21). The Employees from Global Spectrum and inaugural event was created to benefit Ovations Food Services made up the Iowa as a team, but also gives us a satisfaction the Ronald McDonald House Charities® Events Center team, which was split up into of Norfolk. More than $1,000 was raised groups to collect trash, recyclables, and of knowing we have made a difference to and donated to the Ronald McDonald cigarette butts to ensure future visitors to House. the capital city enjoy a clean downtown. residents throughout Des Moines,” stated Old Dominion University and Global This event was one of many community Chris Connolly, Global Spectrum welcomed more than 250 organizations Global Spectrum has been Spectrum’s General runners on a beautiful Saturday morning. involved with so far in 2011. Others include Manager of the Iowa The course took the runners through the Ronald McDonald House, American Lung campus of Old Dominion University and a Events Center.  Association, Central Iowa Shelter and neighboring community close to campus, Services, Variety Club of Iowa, and American returning back to the Constant Center Cancer Society. Ronald McDonald chats with  Tread at the Ted 5k young for a fun post-race party filled with runners before start of race bounce houses, corn hole, family-friendly to help them prepare for 3.1 miles ahead. vendors, and live music. 

The MassMutual Center family and others joined together to remember Kimmy Dubuque during the St. Patrick’s Day Road Race. Kimmy was the Director of Finance at the MassMutual Center before she was tragically killed last November. Everyone wore “Team Kimmy” shirts. All participants signed souvenir shirt for Kimmy’s husband, Al, and daughter, Jillian. In addition, Staff at UCF Arena in Orlando, FL, helps build five town homes for scholarship fund has been created for Jillian. Orlando residents as part of a Habitat for Humanity project. FACEBOOK.COM/GLOBALSPECTRUM 9 CANADIAN FACILITY NEWS Penticton Campus Events Picking Up Steam for Season Global Spectrum’s management of the South Okanagan Events Centre and three other facilities on the British Columbia city’s venue campus is accelerating activities to increase events and provide greater date support for the Penticton Vees hockey team of the British Columbia Hockey League. SOEC General Manager Dean Clarke said Global Spectrum’s top priority is focusing on the SOEC’s main tenant, the Penticton Vees. “Last year Vees dates were given equal opportunity with other events. I believe they need preferential treatment,” he said. Clarke said there will be more BCL games on Fridays and Saturdays next season. “I think it will make it easy for fans to come to the games,” he said. Global Spectrum is also refining the manner in which events are booked, purchased, and accounted for, concentrating on sports tourism and country music events. A new partnership to co-promote concerts with the Cressman Sakamoto Agency is in its infancy. It is hoped that the new arrangement will bring more acts to Penticton with less (From left) Deborah O’Mara, Director of Corporate Partnerships; Lia Diffin, risk to the city’s bottom line and make it easier to draw larger audiences to the Event and Group Sales Coordinator; Brannigan Boyd, Sales Manager; Sally Pierce, Assistant General Manager; and Carla Seddon, Marketing Manager, facility and the community. at Annual Chamber of Commerce Valley Wide Business After Hours at South Okanagan Events Centre. Clarke is predicting a strong number of events for the summer, fall, and winter. 

Curling Championships Big Draw At Labatt Centre The John Labatt Centre in London, ON, played host to the 2011 Tim Hortons Brier from March 5-13, 2011. It was only the second time in the past decade that the Canadian Men’s Curling Championship has been in Ontario. The 2011 Brier was an overwhelming success, drawing 113,626 Ontario’s G. Howard, C. Savill, and B. Laing spectators and generating a $20 million participate in the 2011 Tim Hortons Brier WFCU Centre staff members welcome Singer Gordon Lighfoot to economic impact on London. hosted at Global Spectrum-managed John Windsor, ON, venue for concert (May 19). Joining Lightfoot are Labatt Centre in London, ON. (from left) Danielle Marchand, Marketing Intern; Lynne Rozario, Brier organizer Peter Inch commended Premium Seating Service Manager; Aaron Nussey, Premium Seating Global Spectrum staff at the John Labatt Intern; Vicki Kondovski, Accounting Manager; Natalie Martin, Box Centre for their efforts and commitment Office Manager; Trent Merritt, General Manager; Jessie Darmon, Marketing and Group Sales Manager; and Scott Despins, Premium to the success of the event. Seating Sales Manager. Throughout the week, Global Spectrum kept Brier fans well fed and hydrated, selling 3,600 hot dogs, 9,000 slices of pizza, 11,000 bags of popcorn, and 27,000 cups of beer. Padda Entertainers Make Multi-Year Other venue highlights from the event included a visit from Canada’s Prime Minister, Stephen Harper, during the Saturday, Commitment To Celebrate Vaisakhi March 6, afternoon match, and the venue acronym #jlc trending No. 5 in Canada on Twitter during Brier festivities.  At Abbotsford Centre Global Spectrum at the Abbotsford Entertainment & Sports Centre, Abbottsford, BC, and concert promoter Padda Entertainers have made a five- year commitment to bring their celebration of Vaisakhi to the Abbotsford Entertainment & Sports Centre. The agreement will see some of the top South Asian artists come to Abbotsford as part of the annual April celebration of Vaisakhi, an ancient harvest festival in Punjab, India. Vaisakhi also marks the beginning of a new solar year and new harvest season. “Vaisakhi is one of this region’s largest cultural celebrations,” said Jason Blumenfeld, General Manager of the Abbotsford Entertainment & Sports Centre. Cast of Stars on Ice at the WFCU Centre in Windsor on April 27. “With the recent success of hosting our first Vaisakhi show (April 23), we look forward to holding the event over the next five years, as well as exploring other 10 GLOBAL-SPECTRUM.COM opportunities to bring more South Asian events to the building.”  FACILITY NEWS

(Continued from page 1) Rugby Championships Return To PPL Park The 2011 CRC featured 16 of the top collegiate men’s rugby clubs and eight of the top collegiate women’s rugby clubs in a two-day tournament with 38 matches. The weekend- long rugby festival also included live entertainment from rock band Dropkick Murphys, gourmet food carts, rugby youth interactive area, high school combine, international beer garden, and rugby legends. Dartmouth University won on the men’s side, while Army took top honors for the women. “This weekend more great memories were made at PPL Park and we are delighted NBC and Rugby Sevens for all top level sports and entertainment presentations,” said Nick E. Sakiewicz, CEO and Operating Partner of Keystone Sports and Entertainment, LLC. “We are thrilled with the success of the 2011 Collegiate Rugby Championship at PPL Park,” said Global Spectrum’s Mike Scanlon, General Manager of PPL Park. “Bringing the CRC back Meeting on field for successful 2011 USA Sevens Collegiate to Chester in 2012 is a true testament to the diversity and functionality of PPL Park and the Rugby Championships at PPL Park in Chester, PA, are (from front left) Jon Miller, President of Programming for great partners we’ve worked with on this event. As rugby continues to grow in popularity, NBC Sports and Versus; Gary Quinn, Director Business we hope to become the permanent home of the CRC and look forward to bringing similar Development at NBC Sports; Mike Scanlon, Global Spectrum’s big-time, non-soccer events to PPL Park for years to come.” General Manager of PPL Park; Donal Walsh, VP of Operations for USA Sevens Rugby; and John Page (rear), Global Spectrum In order to prepare PPL Park for the Collegiate Rugby Championship, Global Spectrum, Chief Operating Officer. operators of PPL Park, changed the field to a pitch, replaced strikers for hookers, and traded free kicks for scrums when the 16 men’s and eight women’s Collegiate rugby teams invaded the Philadelphia region and Chester’s stadium for the CRC. College Lacrosse “We were very excited about showing the diversity of PPL Park and the many different type of activities we can host here in Chester,” said Scanlon. “We hope PPL A First At PPL Park Park will become the event’s permanent home in the future.”  Waterbucket Media, in association with Global Spectrum-managed PPL Park, will host the first-ever men’s college lacrosse games on Saturday, October 22, at the Chester, PA, venue. Highlighted by a double- header that will involve four college programs, the Fall Brawl for a Cure will be a day-long event with fundraising efforts being conducted to benefit cancer research. On the day of the Fall Brawl for a Cure, gates will open at 8 a.m. with youth games getting underway at 9 a.m. and being played throughout the day on the outside of the facility. The feature portion of the event will then kick off that afternoon as four renowned college programs participate in a double-header. The first pairing will pit Stony Brook University against Loyola University, followed up by Villanova University taking on Sienna College. Prior to the start of those final two games, various college teams will be scrimmaging during the day. “We are looking forward to a great day of college and youth lacrosse working together to help fight cancer,” said Jim Jennings, President (Striped shirts, from left) Global Spectrum’s Jason Toner, Marketing Manager; Zack of Waterbucket Media. “We think this is going to be a huge success Lloyd, Assistant Marketing Manager; Daniel Webb, Assistant Marketing Manager; because of the great facility at PPL Park, and we look for this to Mary Paolantonio, Assistant Marketing Manager; and Dustin Godsey, Director of becoming an annual event.” Marketing, celebrate on field of PPL Park with 2011 Collegiate Rugby Champions,  Dartmouth, after they were awarded Dawkin’s Cup on June 5.

The Mountain Winery Voted Best Event Venue In Silicon Valley The Mountain Winery, one of the most Joan LeMahieu, General Manager of The advancement of its members. The SVCA intimate and picturesque outdoor concert Mountain Winery. “This special recognition supports many community hospitality venues in the United States, known for from our colleagues in the hospitality programs: the San Jose State University breathtaking views, rich history, special industry is a testament to our staff who make Hospitality Program, HSMAI, NACE, Silicon and corporate events, and divine wine, was The Mountain Winery a special experience Valley Tour Guides, and the Oak Grove High awarded the prestigious “Best for our many guests”. School Travel Program. The purpose of the Event Venue” by the Silicon Valley Since 1995 the Silicon Valley association is to provide information in the Concierge Association. Concierge Association has Hospitality Industry through the education “The Mountain Winery provides a been recognized as the leading of our members.  superb meeting and special event professional organization location,” said Global Spectrum’s dedicated to the education and FACEBOOK.COM/GLOBALSPECTRUM 11 FACILITY NEWS Global Spectrum Marketers Ignite Ro

ore than 120 marketers and sales people from Global local client to develop a marketing and sales plan and were then Spectrum-managed facilities in the United States, tasked with surviving different scenario rooms where they had to MCanada, Singapore, and the United Arab Emirates overcome difficult and stressful challenges in their marketing plan. gathered in Columbia, SC, for this year’s Global Spectrum To make the conference more interactive the host team created Marketing and Sales Conference (June 19-22). a twitter account to create conversations during sessions and to The sessions focused on one of the four Global Spectrum communicate with participants throughout week. The host team corporate initiatives; Increase Profitability, Quality Products and also created social media trading card packs that showcased Services, Maximize Customer Experience, and Foster a Positive each attendee’s pictures and fun facts that could be exchanged Work Experience. Each day’s room themes reflected these during the week to foster a networking environment. corporate ideals. Every Comcast-Spectacor entity presented Each Global Spectrum marketer left the conference during the meetings. motivated for the coming year with new ideas and Thanks to the staff at Colonial Life Arena, who served tools for their revenue generating toolbox. as hosts, and to the Regional Marketing Directors, In addition to thanking Global Spectrum VP of who, along with Global Spectrum VP of Marketing Bob Marketing Bob Schwartz for his inspiration and Schwartz, created the agenda for the meetings. In dedication to this meetings, the attendees would also addition, special thanks to the six first-time sponsors like to thank Peter Luukko, Comcast-Spectacor President and - Living Social, Marriot, Cirque Du Soleil, Post No Bills, TV Eyes, Global Spectrum Chairman, and John Page, Global Spectrum and Stadium Solutions. COO, for the opportunity to attend the conference.  The meetings encouraged participants to increase their digital marketing strategy skills, build new relationships with sponsors and media representatives, generate new revenue opportunities, and create new events in their respective markets. Teams also worked on a “Marketing Possible Mission” a la the TV show, Mission Impossible, where each team partnered with a

The Global Spectrum team from Colonial Life Arena served as hosts during conference. They include (from left) David Cox, Marketing Manager; Derek Striegle, Intern; Abey Coker, Director of Sales and Marketing; Katie Mikos, Group Sales Coordinator; Macky Dailey, Intern; Kate Cannon, Premium Services Coordinator; Sarah Olsgaard, Group Sales Manager; Tim Strunk, Intern; Duane Scott, Intern; Katherine Blanford, Intern; and (from left) Tom Paquette, General Manager of Colonial Life Arena; Bob Nick Bellisano, intern. Schwartz, Global Spectrum Vice President of Marketing; USC Athletics’ Charles Waddell; and USC Professor Frank Roach.

12 GLOBAL-SPECTRUM.COM FACILITY NEWS ad to Revenue At National Meetings

Global Spectrum marketers split in teams to brainstorm new revenue Taking break from Zip Lining are (from left) Melissa Schaff of UCF Arena, ideas for shows. Erin Bilton of Sears Centre, David Cox of Colonial Life Arena, Debra Kime of John Labatt Centre, Kayla Ott of Wolstein Center, Ryan Young of Budweiser Events Center, and Mike Soriano of Tsongas Center.

Julian Bowman from Santa Ana Star Center conducts team for Rhythmic Team participates in “Marketing Possible Mission.” Therapy Session.

FACEBOOK.COM/GLOBALSPECTRUM 13 FACILITY NEWS BankUnited Center Hosts World Taxidermy “The X Factor” Auditions And Fish Carving More than 7,500 contestants cued up outside Championships of the BankUnited Center on the University of Miami campus (April 6–7) for their chance to At Saint Charles audition for FOX’s U.S. debut of Simon Cowell’s singing competition show, “The X Factor.” Convention Selected as one of only six audition sites in The World Taxidermy and Fish the country, staff at the BankUnited Center Carving Championships, sponsored successfully accommodated the mass crowd of by Breakthrough Magazine, returned registrants by utilizing to the St. Charles Convention Center every inch of available (May 3-7). The competition was a space at the facility over display of the a two-day span. More than 9,000 contestants outside the Sears Centre Arena. finest wildlife The Coral Gables auditions at the BankUnited art from all over Center were so successful that Freemantle the world, with Media has agreed to return again in June for Sears Centre Arena Hosts a variety of native U.S. wildlife, two more tapings of the highly anticipated including whitetail deer, bears, “The X Factor” Auditions mountain lions, ducks, game birds, show set to debut on FOX in the Fall.  In Midwest Region bass, and trout. Approximately 1,000 taxidermists The Sears Centre Arena hosted the Midwest and fish carvers were in attendance region’s auditions of Simon Cowell’s “The X at this year’s show. The show Factor,” which will air live on FOX this fall. had 458 entries representing The X Factor is a singing competition open to taxidermists from 48 states and 21 groups and solo countries around the world. singers ages 12 and older. “People were amazed at how realistic these compositions are,” said The first round of Larry Blomquist, show promoter auditions were held and publisher of Breakthrough April 26 through 28, where 9,000 hopefuls Magazine. “People are always truly spent hours waiting in line in the pouring rain impressed with the careful attention for their chance at a $5 million recording to detail that these taxidermists contract. The first day, contestants arrived have when creating and exhibiting at the arena starting as early as 2 a.m. to Global Spectrum personnel from BankUnited Center and Sears Centre these artistic pieces. Some past register, but were instructed to return the Arena with “The X Factor” Pepsi Can ‘X’ during new reality show’s winning pieces have sold for tens of Coral Gables (FL) auditions at BankUnited Center. Personnel include following day. Contestants and their guests thousands of dollars.” (front row, from left) Billy Fuchsman, Sears Centre’s Erin Sweeney, spent up to 12 hours  Alejandro Aguilar, and John Dolphin. Middle row, from left: Katie Keenan, Kevin Retchless, Betty Segui, I’shawnna Henderson, and in the arena awaiting Allison Dobin. (Back row, from left) Brian Roeder, BankUnited Center their turn to audition General Manager Patrick L. McGrew, Elisa Dieme-Erlich, Kendrick in front of the show’s Williams, and Sears Centre’s Michael Carosielli. producers. Those who received a golden ticket were instructed to return for call- Veterans Auditorium backs and to meet with the show’s executive producers. Remake Shows Progress Those who made it past the first The latest construction update on the round of auditions were invited back remodeling of the Veterans Auditorium to audition live in front of Cowell, in Des Moines, IA, showed the show’s three other judges – positive progress on changing British pop star Cheryl Cole, record the 55-year-old, 11,000-seat executive Antonio “L.A.” Reid, and auditorium to a state-of-the-art Paula Abdul. In addition to the live convention space. judges, contestants performed in When completed on January 1, 2012, the front of a crowd of 3,000 audience new venue will boast Iowa’s largest ballroom. members (12,000 in total over the Veterans Auditorium is receiving a makeover two-day period).  that creates new convention space for the Iowa Events Center and puts more meeting rooms in one location.  Main exhibit at 2011 World Taxidermy and Fish Carving Cham- pionships in St. Charles featured life-sized Alaskan Moose being 14 GLOBAL-SPECTRUM.COM attacked by pack of wolves. FACILITY NEWS Singapore Indoor Chaifetz Arena Stadium Holds Block Lands 2012 Visa Party Before Concert Gymnastic Event The Singapore Indoor Stadium (SIS) in In conjunction with USA Gymnastics Singapore brought the old East Coast and the St. Louis Sports Commission, tradition of a neighborhood block party Chaifetz Arena at Saint Louis University halfway across the globe to welcome Avril has been selected as the site for the Lavigne and Justin Bieber to the new venue 2012 Visa Championships. for concert performances. The Visa Championships will be the Held outside of the SIS two hours before the first huge step for gymnasts on the concert, entertainment and food included journey to the 2012 Olympic Games. Old Chang Kee’s O’ My Darling Mobile The top 14 men and women at the Outlet, Netball Singapore, and the band Justin Bieber fans outside Singapore Indoor Sports Stadium. Visa Championships will advance to Cove Red. the Olympic Trials a month later, from The pre-concert event was created to which the Olympic team will emerge. generate pre-concert activities for the “We are thrilled to have the opportunity to crowd. Patrons played Netball games such host an event of this magnitude,” said Global as shooting and chest passes with prizes Record-Setting Weekend At Spectrum’s Jim Wynkoop, General Manager of for winners that included tickets to the Univ. Of Phoenix Stadium Chaifetz Arena. “All eyes from the gymnastics World Netball Championships games and community will be on our merchandise. To promote the July World The weekend of April 15-17 proved to be the beautiful venue.” busiest on record in the five-year history of the Netball Championships at SIS, Netball “The crowd will be University of Phoenix Stadium. Singapore also arranged for Netalia, the so close,” said USA official game mascot, to mingle around and During the weekend, the multi-purpose facility Gymnastics Coach Bela take pictures with the crowd.  hosted a record six different events over the Karoyli, clutching both fists to his chest. “The course of four days. Multiple areas, noise will be great. And the training facility is both interior and exterior, of the right here. The gymnasts will love that.” stadium’s campus were utilized to  accommodate the vastly different events, most of which took place simultaneously. By adjusting event locations and creating shared parking areas, the Global Spectrum staff was able to effectively manage all of the events and drive incremental rental and event related The Horizon High School Prom, which took place on terrace level revenue for the facility. The events USA Gymnastics coach Bela Karoyli shares his excite- of University of Phoenix Stadium, Glendale, AZ, was one of six included the La Mesa RV Show, GM’s ment that 2012 Visa Championships are coming to different events that took place at the facility on weekend of Main Street in Motion Ride & Drive, Chaifetz Arena at Saint Louis University. April 15-17. the Muscular Dystrophy Association Dinner, Green Relief Convention, Horizon High School Prom, and National Youth Budweiser Events Center Miami Beach Convention Sports Football Games. “We were excited to be able to execute six Installs 180-Inch Screen In Center Inks Deal With different events, all in one weekend, and Executive Club Shuttle Express showcase the stadium’s multi-purpose functionality. The schedule reflected a variety of The Budweiser Events Center In Loveland, CO, Global Spectrum’s team at the Miami Beach new and returning events, all of which generated and Ovations Food Services have brought in Convention Center, Miami Beach, FL, has fi- revenue for the facility, and demonstrated our a new state-of-the-art, 180-inch projection nalized a deal with Express Shuttle to be the staff’s ability to coordinate numerous events screen into the Executive Club Restaurant. Official Transportation Partner. at the same time. Obviously our higher profile Since the second round of the Central Hockey events receive the most media attention, but The unique, five-year partnership incor- League playoffs, BEC staff has been hosting the hosting of smaller events, and maintaining porates targeted branding and marketing “Watch Parties” for the Colorado Eagles away a consistent schedule, is very important to the with an on-site presence to satisfy the games. Nearly 150 fans enjoy dinner, drinks, financial success of the stadium,” said Peter transportation needs while enhancing the and the pleasure of watching their Colorado C. Sullivan, Global Spectrum Regional Vice experience for attendees and show orga- Eagles in away playoff games. President and General Manager at the University  nizers.  of Phoenix Stadium.  FACEBOOK.COM/GLOBALSPECTRUM 15 ON THE MOVE Joe Sheridan Promoted Shane Cadwell Named Jill Scicchitano To Assistant GM Mullins Center GM To General Manager At Wells Fargo Center Shane Cadwell, an 11-year Of Century Center industry veteran, has been Joe Sheridan has been named General Manager Jill Scicchitano was named promoted to Assistant of the 10,500-seat Mullins General Manager of the Cen- General Manager at the Center on the campus of the tury Center, the 200,000-sq. Wells Fargo Center in University of Massachusetts ft. convention center oper- Philadelphia. PA. He was at Amherst. ated by Global Spectrum in previously Senior Event South Bend, IN. Cadwell formerly was Manager at the Wells Fargo Shane Caldwell Assistant General Manager She formerly was Global Center. Spectrum’s General Manager Joe Sheridan at the Global Spectrum- Jill Scicchitano Sheridan joined Comcast- managed Budweiser Events Center in of the Conference Center Spectacor, Global Spectrum’s Loveland, CO, for the past five years. Niagara Falls and Old Fall parent company, in 2006 as Fan Development Street, Niagara Falls, NY, since 2009. “Shane is an energetic and dynamic leader Coordinator for the Philadelphia Flyers. He who will bring with him a tremendous amount Scicchitano joined Global Spectrum in 2003 was promoted to Event Manager in 2007 and of experience to UMass,” said John Page, as an Event Manager at the Harborview was made Senior Event Manager last year. Global Spectrum Chief Operating Officer. Center in Clearwater, FL. She was promoted “Joe has been an outstanding contributor to “We are confident that he will continue to to Director of Events at the Clearwater venue the operation of events at the Wells Fargo lead our charge at the Mullins Center and in 2005, eventually becoming Assistant Center,” said John Page, Global Spectrum produce exciting opportunities for the General Manager in 2007. Earlier, she COO. “I know he will be an important asset campus, as well as the was Grassroots Marketing and Operations to Wells Fargo Center General Manager Matt Amherst region.” Assistant for the Philadelphia Charge, a team Homan in the operation of one of the most that played in the Women’s Professional Cadwell began his important entertainment and sports venues Soccer Association. career in the industry in the country.” as an Event Manager at the Colorado Springs In addition to over 75,000 sq. ft of function He graduated from World Arena. After three years of leading space for meetings, tradeshows, and conven- Penn State University the Event Department in Colorado Springs, tions, Century Center includes two theaters with a B.A. degree in he joined Global Spectrum at the Budweiser and is home to the South Bend Museum of Art. Criminal Justice. While at State College, he Events Center in Loveland. Two years later, The College Football Hall of Fame, one of the played on the ice hockey team for four years, he was promoted to Assistant General world’s major sports shrines, connects to the participating in three Division American Manager and spent the next six years Center by a dramatic concourse filled with the Collegiate Hockey Association (ACHA) booking the venue with world-class events spirit of the sport.  National Championships. After graduation, and overseeing various departments. he worked for two years for the Manhattan He received a B.A. in Business Management District Attorney’s Office. and Sport Administration from Simpson Sheridan and his wife, Amie, live in College, Indianola, IA, and a M.A. in Sport Cortney Hersom Philadelphia.  Management from the University of Kentucky Promoted To Tsongas in Louisville.  Finance Director Cortney Hersom was promoted to Director of Finance at the Tsongas Center at UMass Lowell. She joined the venue’s staff last year as a Staff Accountant.

Courtney Hersom Hersom was born and raised in New Hampshire and grad- uated from the University of New Hampshire with her Master’s degree in Account- ing in May of 2009. 

Danny Wheeler (right) accepts signed, framed photo of the St. Charles Convention Center from Joe Capitanelli, Marketing Manager, in honor of his two and a half years of service as convention center’s Assistant General Manager and Director of Event Services. Wheeler was named General Manager of new 16 GLOBAL-SPECTRUM.COM Utah County Convention Center in Provo, UT. PEOPLE AND PLACES

Leah Becki Named Sioux Falls Names At the MassMutual Center in Springfield, Candida Santiago has joined as Event General Manager Kraig Pomrenke Asst. GM, Coordinator and Stephanie Vieira moved over from Mullins Center as Accounting Manager… At URI’s Ryan Center Sales Director Amy White has joined the Kovalchick Becki has been named Kraig Pomrenke has Convention and Athletic Complex, Indiana, General Manager of the joined Global Spectrum as PA, as Director of Marketing… Linsey Mason Ryan Center, the 7,300– Assistant General Manager has joined the Tsongas Center at UMass Lowell seat, multi-purpose sports and Director of Sales and as Staff Accountant… Kellen Seitz has joined and entertainment facility Marketing at the Sioux Falls the Budweiser Events Center, Loveland, CO, as on the campus of The Uni- Convention Center in Sioux Marketing Coordinator. c versity of Rhode Island in Falls, SD. Kraig Pomrenke Kingston. Pomrenke, who has Leah Becki Becki, who joined Global more than 29 years in Spectrum in 2002 as Man- the hospitality industry, ager of the Boss Ice Arena was formerly Vice on the campus of the Uni- President of Hospitality and a Hospitality versity of Rhode Island, Broker Associate since 2005 with Hegg formerly was the venue’s Companies in Sioux Falls. Pomrenke is very Assistant General Manager. familiar with the Sioux Falls Convention Candida Santiago Amy White Keelen Seitz “As The Ryan Center and Boss Ice Arena’s Center, having been Assistant General Assistant Manager, Leah has the knowl- Manager of the Convention Center from edge, experience and the leadership ca- 2003-05. pabilities to continue to lead our Global “Kraig has the knowledge and experience in Pueblo Sr. Banquet Captain Spectrum on-site team in keeping our high our industry that makes him a phenomenal level of customer service, and providing addition to our team,” said Global Spectrum’s Earns Bar Smarts Certificate top-notch quality entertainment to the re- Scott Kavanaugh, General Manager of the Jocelyn Gallegos, the Senior Ban- gion,” said John Page, Global Spectrum Sioux Falls Convention Center. “He truly quet Captain at the Pueblo Con- COO. “I would like to personally thank her cares about the community of Sioux Falls vention Center, Pueblo, CO, has for her dedication and continued support and ensuring that the Convention Center, earned her Bar Smarts Advanced in making The Ryan Center and Boss Ice along with the community, prospers and certificate. Arena fantastic facilities for the University flourishes.” Bar Smarts is a one-of-a-kind of Rhode Island.” Pomrenke is active within the community of online bartender education and She joined the Ryan Center as an Event Sioux Falls as the current Chairman of the certification program sponsored Jocelyn Gallegos Manager in 2003. She was promoted to Di- Sioux Falls Convention and Visitors Bureau, by Pernod Ricard USA. It was rector of Event Services in 2006, a position Chairman of the Sioux Falls Convention developed in collaboration with she held until being promoted to Assistant and Visitors Bureau Business Improvement the world’s most celebrated cocktail experts from General Manager in 2008. She received District Board of Directors, and Vice President BAR, LLC. her Bachelor’s degree in Communications of the Dakota Alliance Soccer Club. Before Gallegos is an active member of the Colorado Bar- in 2000 from The College of Wooster, joining Global Spectrum, Pomrenke also tender’s Guild (COBG), a nonprofit organization Wooster, OH. previously served on the city’s Sioux Falls  based in Denver, CO, that offers certification and Arena/Convention Center Board.  continuing education courses for its members. She has been involved with the COBG since 2009, Joe Imbriaco Returns To and specializes in drink mixology.  Farrar Named Budweiser Post At Constant Center Joe Imbriaco has returned Events Center Asst. GM to the Ted Constant Con- David Farrar has been vocation Center on the promoted to Assistant campus of Old Dominion General Manager and University in Norfolk, VA, as Director of Events at the This issue of the Globe, as Director of Budweiser Events Center in well as the latest news updates Events and Loveland, CO. and happenings, are available at Operations. Prior to his promotion, Far- Global-Spectrum.com. The Univer- Joe Imbriaco rar was Director of Events David Farrar sity of South and Operations at The Ted- Carolina graduate joined Global Spectrum in Constant Convocation facebook.com/globalspectrum 2002 as Event Staff Supervisor at the Colonial Center on the campus Life Arena in Columbia, SC. He became an of Old Dominion Uni- Event Manager at the Constant Convocation versity in Norfolk, VA.  Center in 2004.  FACEBOOK.COM/GLOBALSPECTRUM 17 CAA Partners With Front Row Marketing Services For Corporate Sponsorship Sales

he Colonial Athletic Association (CAA) has entered into a four- Tyear partnership with Front Row Marketing Services to help secure corporate sponsorships and media rights opportunities for the conference. “We are extremely excited to partner with Front Row Marketing Services in the representation of our sports properties for the next four years,” said CAA Commissioner Tom Yeager. “As part of the Comcast-Spectacor Family of Companies, Front Row is positioned to help the CAA build upon our rapidly expanding presence within college athletics and the excitement of Virginia Commonwealth University becoming the second CAA team in the past six years to play in the Final Four of the NCAA Men’s Basketball Championship.” The CAA and Front Row will work together to maximize opportunities and exposure for the conference by developing a comprehensive marketing program that will help deliver revenue and enhance the CAA brand. Front Row will sell sponsorship packages, as well as promotional rights to 22 CAA championship events. Colonial Athletic Association is one of Front Row’s newest clients. In the collegiate world, Front Row currently represents CAA member school James Madison University in addition to Temple University, Saint Cloud Personnel News State University, and the Indiana University of Pennsylvania. “Front Row is ecstatic to be partnering with the CAA, and we Gabe Leibowitz is new Director of look forward to marketing the conference and enhancing Corporate Partnerships for Temple its partnerships with marquee sponsors and the corporate University Athletics and Liacouras community,” said Front Row Marketing Services Regional Vice Center in Philadelphia, PA. President Bryan Furey. “We believe the CAA offers attractive value Jennifer Fox is new Director of propositions to corporate partners. The conference’s media assets Corporate Partnerships for Adirondack Gabe Leibowitz Jennifer Fox cover some of the most desirable markets in North America as Phantoms in Glens Falls, NY. its member institutions are located along the eastern seaboard, Rob Mainville is new Corporate Sales including Boston, Philadelphia, PA, Wilmington, DE, Baltimore, Representative for Portland Pirates in MD, Washington, D.C., Richmond, VA, and Atlanta, GA.” Portland, ME. The CAA encompasses five of the nation’s nine largest Josh Gentile is new Director of metropolitan areas with a geographic footprint that stretches Premium Sales for Sun National Bank from Boston to Atlanta. Regarded as one of the nation’s top Center in Trenton, NJ. Rob Mainville Josh Gentile collegiate conferences both athletically and academically, the CAA has produced 16 national team champions in five different sports, 33 individual national champions, 12 national players of the year, 12 national coaches of the year, and 12 Honda Award winners. Members include the University of Delaware, Drexel University, George Mason University, Georgia State University, HOW TO REACH KEY PERSONNEL Hofstra University, James Madison University, the University of North Carolina at Wilmington, Northeastern University, Old Dick Sherwood - Founder Eric Smallwood - Senior Vice President Dominion University, Towson University, Virginia Commonwealth [email protected] [email protected] (215) 218-7529 (810) 984-2608 University, and the College of William and Mary. 

18 GLOBAL-SPECTRUM.COM Drexel University Athletics Partners With Front Row To Manage Corporate Sales rexel University in Philadelphia, PA, has selected Front Row DMarketing Services to oversee and execute its corporate partnership program. Front Row will assist the Athletics Department with developing key relationships in the corporate marketplace in an effort to drive additional revenue and further develop the Drexel University Athletics brand. “Drexel Athletics is very excited to partner with Front Row Marketing Services,” said Dr. Eric Zillmer, Director of Athletics at Drexel University. “As part of the Comcast-Spectacor family of companies, Front Row Marketing Services is positioned to help Drexel Front Row partners with Philadelphia-based Drexel University. Athletics build upon our momentum that we have gained over the last few years as a competitive Division I program.” “This is a significant opportunity for Front Row Marketing Services to showcase their abilities to enhance the Drexel brand and increase revenues for their athletic department right here in Philadelphia where we are based,” said Comcast-Spectacor President Peter Luukko. “The Drexel Athletics Department realizes the benefits of hiring Front Row Marketing Services, and our company is excited to be working with them and creating new opportunities for their athletic programs.” Front Row Analytics used its proprietary Product Placement Evaluation (PPValue) Drexel University Athletics encompasses an 18-sport methodology to analyze the exposures and impression values that each brand/ intercollegiate program at the Division I level of the National product received as it appeared in the recent film releases “POM Wonderful Presents: The Greatest Movie Ever Sold” and “Thor” as well as determining the overall branding Collegiate Athletic Association and is a member of the impact that each branded source received. Colonial Athletic Association.

“We’re appreciative to have the opportunity to represent “POM Wonderful Presents: The Greatest Movie Ever Sold” film’s product such a fine institution as Drexel University Athletics,” said placement sponsors, POM Wonderful, and Sheetz, continue to rack up millions Front Row Marketing Services Regional Vice President of impressions for Morgan Spurlock Bryan Furey. “We’re confident that Drexel’s strong presence and reputation, coupled with Front Row’s extensive list of The graph below presents POM Wonderful and Sheetz’ corporate relationships in the Greater Philadelphia Region total viewing impressions, which were received will form a strong partnership poised to produce the desired from April 22 – May 15 during the showing of “POM Wonderful Presents: The Greatest results for both advertisers and Drexel.”  Movie Ever Sold”. On the opening weekend PWPTGMES was shown on 18 screens and had expanded to 57 screens by May 15. FRAnalytics Branding Viewing twitter feed Brand Impressions @drexeluniv dragons of @CAASports hire #comcast- POM Wonderful 8,920,472 spectacor entity Front Row Marketing Services to Sheetz 4,279,764 handle #sponsorship http://bit.ly/iosCmL 10 May Additional brands that received impressions included: Jet Blue, Mane ‘n Tail Shampoo, Mini Cooper, Hyatt Hotels & Resorts, Merrell, MovieTickets.com, Amy’s @paramountpics #Thor nets $1.2 million for Kitchen, Ban, Old Navy, Ok GO, Aruba Tourism Authority, Carrera, Solstice, Get It #productplacements brands in @marvel film led by For Free Online, KDF, Petland Discounts, Seventh Generation, Ted Baker- London, #Acura #Ipod @SouthwestAir http://bit.ly/kNlYbX and Thayer’s Natural Remedies. 9 May  @SheetzCoffeeTRK @pomwonderful lead the brands Thor - God of Thunder....and Product Placement w most IMPRESSIONS during @MorganSpurlock #GreatestMovieEverSold http://tinyurl.com/3zoemct 6 May @MorganSpurlock + @nealconan @NPR gets media value $ for @SheetzCoffeeTRK @pomwonderful #GreatestMovieEverSold http://tinyurl.com/3j824pt 4 May @headrushbrand @EckoMMA get over $220k each in media exposure from @ufc 129 @josealdojunior v @markhominick fight http://tinyurl.com/3n2hfcz The overall value for all Product Placement for Thor is $2,968,920 with a total of 2 May 1,461,502,186 impressions COMBINED for all advertisers. This value is based off of gross ticket sales as of May 15, 2011. Among the brands that visually appeared in the film or were verbally mentioned are: Acura, 7-Eleven, Southwest Airlines, USA Today, Join the conversation Bank of America, Budweiser, Burger King, BF Goodrich, Bud Light, and Dr. Pepper. 

FACEBOOK.COM/GLOBALSPECTRUM 19 “HOW YOU DOIN’?” Hollywood In St. Louis Mr. Jim Wynkoop Thanks Part-Timers General Manager The full-time Global Spectrum staff at the Chaifetz Arena in St. Louis, MO, rolled Chaifetz Arena out the red carpet and threw a Hollywood-style “How You Doin’?” party for their St. Louis, MO part-time employees. To celebrate their service during a successful season, the staff Dear Jim, opened a concession stand and treated the part-time staff and I just want to send my sincerest thank you to you and your their families to dinner and the movie Toy Story 3, which was staff for allowing us to invade your space on such short shown on the Chaifetz Arena video boards. Numerous prizes notice, and for all of the assistance you provided. It is were drawn from the HYD cards earned throughout the season.  wonderful to have such a great team to rely on! We are very grateful for all that you have done and the assistance provided. We are very pleased with the way the event turned out and of course look forward to future opportunities!

Please share my gratitude with your staff!

Janelle A Densberger Coordinator for the Student Involvement Center Saint Louis University

Chaifetz Arena Custodial Supervisor Cheryl Payne (center) is congratulated by Summer Daugherty (left), A/V Coordinator, and Alex Fowler, Event Coordinator, on winning one of HYD grand prizes during end of season HYD Party.

Ms. Liz Sopha Event Coordinator University of Phoenix Stadium Glendale, AZ

Dear Liz,

Thank you for all your help taking care of our group at the Silent Heroes Donor Recognition event last week. You took care of every detail to make sure our event was a huge success. You also went above and beyond expectations to ensure that I was comfortable with the one area that caused me to have sleepless nights – stadium tours!

From all reports so far, our guests had a great time and particularly enjoyed the stadium tours, thanks to you and your outstanding staff! I look forward to hosting another event with you in the future. You are my hero.

Jane Tellier Marketing & Communications United Blood Services

20 GLOBAL-SPECTRUM.COM Thousands Of Kids Flock To Iowa Events Center Hy-Vee Hall at the Iowa Events Center, Des Moines, IA, was packed with l7,500 fourth and fifth graders for an event to promote the six pillars of character through Character Counts in Iowa. Character Counts promotes practicing good character by demonstrating trustworthiness, respect, responsibility, fairness, caring, and friendship. During the event, the young people were invited to dance, learn, and Dear MassMutual Team, meet world-class athletes to find out how character education helped them reach their dreams. I am writing to thank you for your incredible service and care you provided for the Faith At this year’s event, students heard from Olympic Night event! Most great movements take great Gold Medalist Shawn Johnson, University of Iowa Head leaders and great teams. You certainly have Football Coach Kirk Ferentz, and others.  both! It was an excellent experience and made investing at the Mass Mutual Center a real joy. Mr. Mark Anderson Director of Operations I really am impressed! Thank you for AutoZone Park making our experience excellent. Memphis, TN Hats off MMC! Dear Mark: Rev. Gregory Dyson I just wanted to pass along a note of praise for the Pastor girls up on the deck in section 214. I came to the Church in the Acres ballpark with my three daughters - ages 1, 4, and Springfield, MA 01119 6 - last night. As you can imagine, I had my hands full! The women that were working in that section were incredibly hospitable and helpful. These women helped make my daughters feel at home with their pleasant smiles and welcoming words. They even went so far as to carry drinks from the deck down to the place where we were sitting. They truly made my Social Media Scores girls’ first experience at a Redbirds game a great one. At Palm Beach

I’ve been to a few of the parks at the major league level, Palm Beach County Convention Center placed QR and I can safely say that never before have I experienced Code Barcodes on Indoor TV’s throughout the such a high level of customer service as I did last night. venue. Each barcode was linked to their social media outlets and Insider’s Club email database. Thanks to you and your team for a Result is a significant increase in Facebook Fans wonderful night at AutoZone Park! and Twitter Followers, in addition to the number of check-ins on Facebook.  Craig Gyergyo Hope Church Children’s Ministry Director

Comcast Arena Intern Wins College Award Comcast Arena at Everett (WA) intern Haley Matz was chosen as the recipient of Central Washington University’s Co-operative Education Student of the Quarter “Partnership In Excellence” Award for Fall Quarter 2010. “During my fall quarter, I completed an internship at the Comcast Arena at Everett in the Guest Services Department. I really enjoyed doing this internship. I gained so much knowledge and experience from Palm Beach County Convention Center started Twitter account in this opportunity, it turned into an actual position for summer 2009 and reached its 1,000th Twitter follower on April 27. Hayley Matz me within the company,” Matz said.  FACEBOOK.COM/GLOBALSPECTRUM 21 FACILITY NEWS “How You Growin’?” Harlem Globetrotters Honor Five Mentoring Program Begins Global Spectrum-Managed Venues At All Global Spectrum Venues For Record-Setting Tour Dates To fuel its remarkable growth as a company and maintain The Harlem Globetrotters have recognized five Global Spectrum-managed ven- its industry leadership in innovative facility management, ues for breaking turnstile records during the team’s 2011 “4 Times the Fun” Global Spectrum is reinforcing its belief that the company’s North American Tour, which wrapped up on April greatest asset is its people. 17, with a custom-made Spalding “Money Ball.” Many employees within Global Spectrum have already ben- The Globetrotters presented three different types of efited both personally and professionally from the guidance awards: a platinum ball for setting a record at the of a mentor. Research in the workplace indicates that em- box office for three consecutive seasons; a gold ball ployees are more likely to succeed if they have a healthy for setting a record at the box office for back-to- and active mentor relationship. To further support that be- back seasons; and a red, white, and blue ball for first-time record breakers. lief, Global Spectrum is initiating the “How You Growin’?” The James Brown Arena in Augusta, GA, received a platinum ball, while the Roa- Mentoring Program this summer at all of its facilities. noke Civic Center in Roanoke, VA, received a gold ball. The Kovalchick Conven- “The purpose of the HYG Men- tion and Athletic Complex in Indiana, PA; Sun National Bank Center in Trenton, toring Program is to provide a NJ; and the Fargodome in Fargo, ND, all received red, white, and blue balls. meaningful and ongoing one- “Global Spectrum prides itself in exceeding our clients’ expectations,” said John on-one interaction between new Page, Global Spectrum Chief Operating Officer. “This type of accolade by the Glo- team members and more sea- betrotters is a reflection of the hard-working, dedicated marketers we have at all soned team members who have of our venues who collectively work together as a single marketing department a track record of success,” said Neil McMullin, Assistant to the benefit of all of our venues nationwide.” General Manager of the Duke Energy Convention Center in The Harlem Globetrotters featured their own version of the “Money Ball” through- Cincinnati, OH, and Chair of the “How You Growin’?” Men- out the tour, with the addition of an exciting new innovation, the first four-point toring Committee. shot in basketball history. Every Globetrotters game featured four designated “The interaction between mentor and mentee will help the four-point circles (two on each side of midcourt), each located 35 feet from the less experienced team member gain practical insights and basket (12 feet beyond the NBA’s three-point arc). perspectives on career development within the organiza-  tion, while getting an insider’s view on the company to build confidence and leadership skills. Mentors will also benefit by making a positive contribution and investment in the fu- Livestrong Sporting Park To Host Farm Aid #26 ture success of Global Spectrum. We feel that a mentor is an intrinsic part of nurturing our people and developing the The 26th annual Farm Aid benefit concert for independent farmers and ranchers quality for which we are known,” he added. this year will be held at the Global Spectrum-managed Livestrong Sporting Park in Kansas City, KS. It will be the first concert at the new stadium and is expected Last fall, the “How You Growin’?” Mentoring Committee to seat about 22,000 fans. conducted a four-month trial of the program with results being not only highly successful, but also informative. The The day-long concert on August 13 will feature Willie Nelson, test phase was conducted in six Global Spectrum buildings: Neil Young, John Mellencamp, Dave Matthews, and others. the John Labatt Centre, Constant Convocation Center, Ryan “I’m looking forward to bringing my friends together in Kansas Center at the University of Rhode Island, Iowa Events Cen- for the first time to honor family farmers,” Nelson said. “Farm ter, Duke Energy Convention Center, and Century Center. Aid celebrates the independent family farmers and ranchers who In all, 15 relationships were created among volunteers from make this country strong, and we know we can only fix the challenges our coun- these six buildings. Tennille Wanner, Sales Manager for the try faces with the know-how of family farmers.” Duke Energy Convention Center, participated in the trial Farm Aid was started in 1985 and has raised more than $39 million.  phase as a mentee. “What I found most valuable about the program was being able to speak candidly about my future with Global Spec- trum and having someone to help me identify the areas in which I need to improve or gain experience in order to excel in my career,” she said. “I am fortunate to come from a fa- cility where I have a lot of support from my peers, however, to hear additional perspectives from other leaders within the company is a great added benefit, and the HYG program helped me to achieve that.” Applications for participation in the program will be available on the “How You Growin’?” website (howyougrowin.com) and more information regarding the formal program launch will be sent to each facility General Manager to distribute to all employees.  Neal Patterson (at dais) of Sporting Club welcomes media to Livestrong Sporting Park in Kansas City, KS, for announcement of Farm Aid 26 as (from left) Farm Aid Executive Director Carolyn Mugar, Kansas Governor Sam Brownback, Kansas City Mayor Joe Reardon, and Greg Maday of 22 GLOBAL-SPECTRUM.COM Sporting Club look on. FAMILY OF FACILITIES

Arenas Convention & Exposition Centers The Global Scrapbook Abbotsford Entertainment & Sports Centre – Abbotsford, BC, Canada (continued) Aiken Convocation Center, University of Miami Convention Center – Miami, FL South Carolina – Aiken, SC Miami Beach Convention Center – BankUnited Center, University of Miami – Miami Beach, FL Coral Gables, FL North West Georgia Trade and Convention Budweiser Events Center at the Ranch – Center – Dalton, GA Loveland, CO Ortiz International Center – Corpus Christi, TX Central Pavilion Arena – Robstown, TX Overland Park Convention Center – Chaifetz Arena, Saint Louis University – Overland Park, KS St. Louis, MO Palm Beach County Convention Center – Colonial Life Arena, University of South West Palm Beach, FL Carolina Columbia, SC Penticton Trade & Convention Centre – Comcast Arena at Everett – Everett, WA Penticton, BC, Canada Constant Convocation Center, Old Dominion Polk County Convention Complex – Des Moines, IA University – Norfolk, VA Pueblo Convention Center – Pueblo, CO Curry County Events Center – Clovis, NM Richard M. Borchard Exhibition Complex – EnCana Events Centre – Dawson Creek, BC, Canada Robstown, TX Galen Center, University of Southern Roanoke Special Events Center – Roanoke, VA Caifornia – Los Angeles, CA Sioux Falls Convention Center – Sioux Falls, SD General Motors Centre – Oshawa, ON, Canada St. Charles Convention Center – St. Charles, MO Glens Falls Civic Center – Glens Falls, NY University of Phoenix Stadium Exhibit Hall – James Brown Arena – Augusta, GA Glendale, AZ Hanging Tough backstage at Wells Fargo Center in Philadelphia, PA, are Global James L. Knight International Center – Spectrum’s Joe Sheridan, Assistant General Manager of Wells Fargo Center Miami, FL Stadiums (left), and Live Nation’s Michael Lessner (second from left) and Geoff Gordon John Labatt Centre – London, ON, Canada (center) with members of the Backstreet Boys and New Kids on the Block. Kovalchick Convention & Athletic Complex, Abu Dahbi International Tennis Complex – Indiana Univ. of PA – Indiana, PA Abu Dhabi, UAE Liacouras Center, Temple University – AutoZone Park – Memphis, TN Philadelphia, PA Citizens Bank Park – Philadelphia, PA MassMutual Center – Springfield, MA Fairground Field – Robstown, TX Mullins Center, University of Massachusetts Fargodome – Fargo, ND – Amherst, MA Livestrong Sporting Park – Kansas City, MO Penticton Memorial Arena – Penticton, BC, Canada Foreman Field, Old Dominion University – Roanoke Civic Center Coliseum – Roanoke, VA Norfolk, VA Ryan Center, University of Rhode Island – PPL Park – Chester, PA Kingston, RI Singapore New National Stadium – Santa Ana Star Center – Rio Rancho, NM Singapore (Southeast Asia) Sears Centre Arena – Hoffman Estates, IL Singapore Indoor Stadium – Singapore Sports Hub MPIA – Singapore (Southeast Asia) Singapore (Southeast Asia) University of Phoenix Stadium – Glendale, AZ South Okanagan Events Centre – William-Brice Stadium, University of South Penticton, BC, Canada Carolina** – Columbia, SC Sun National Bank Center – Trenton, NJ Zayed Sports City Stadium – Abu Dhabi, UAE Tsongas Center at UMass Lowell, ** Non-football events Univ. of Massachusetts Lowell – Lowell, MA UCF Arena, University of Central Florida – Ice Facilities Orlando, FL Veterans Memorial Auditorium – Des Moines, IA Abu Dahbi Ice Rink – Abu Dhabi, UAE Wells Fargo Arena – Des Moines, IA Bradford R. Boss Arena, University of Rhode Island – Kingston, RI Wells Fargo Center – Philadelphia, PA Bon Jovi receives custom T-shirts prior to sold-out show at Wells Fargo Comcast Community Ice Rink – Everett, WA Arena, Des Moines, IA, from (left) Jackie Hellrung, Event Manager; Diane WFCU Centre – Windsor, ON, Canada Frischmeyer, Director of Finance; Holly Kjeldgaard, Assistant General General Motors Centre Wolstein Center, Cleveland State University – Oshawa, ON, Canada Manager; and Chris Connolly, General Manager. – Cleveland, OH Community Ice Rink Mullins Ice Rink, University of Massachusetts – Amherst, MA Convention & OHS Training Centre – Penticton, BC, Canada Exposition Centers Century Center – South Bend, IN Performing Art Cherokee Strip Conference Center – Enid, OK Centers/Theaters Clovis Civic Center – Clovis, NM Colony Theatre – Miami Beach, FL Conference Center Niagara Falls – Roanoke Performing Arts Theatre – Roanoke, VA Niagara Falls, NY Sandler Center for the Performing Arts – Duke Energy Convention Center – Cincinnati, OH Virginia Beach, VA Durham Convention Center – Durham, NC The Venue at UCF, University of Central Edward D. Hansen Conference Center – Florida – Orlando, FL Everett, WA William B. Bell Auditorium – Augusta, GA First National Bank Exhibition Building – Loveland, CO Gerald H. Gordon Conference Pavilion, Specialized Venues Cleveland State University – Cleveland, OH Curry County Fairgrounds – Clovis, NM Greater Richmond Convention Center – Khalifa International Bowling Centre – Abu Richmond, VA Dhabi, UAE Hy-Vee Hall – Des Moines, IA Mountain Winery (Ampitheatre) – Saratoga, CA Kovalchick Convention & Athletic Complex, Old Falls Street at the Conference Center Indiana Univ. of PA – Indiana, PA Niagara Falls – Niagara Falls, NY Las Cruces Convention Center – Las Cruces, NM Richard M. Borchard Fairgrounds – Robstown, TX Jennifer Kelly (center), General Manager of Tsongas Center and Mike MassMutual Center – Springfield, MA Zayed Sports City Training Fields – Abu Dhabi, UAE Soriano (right), Director of Marketing, with Dropkick Murphys after sold out show in Lowell on March 19. FACEBOOK.COM/GLOBALSPECTRUM 23 3601 S. Broad Street Philadelphia, PA 19148 global-spectrum.com

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FACILITY NEWS “ABBY” Road For Hockey Players In Abbotsford

Senior Management: Chairman, Peter A. Luukko COO, John Page Sr. VP, Business Development, Frank E. Russo, Jr. Sr. VP, Convention Centers, Thomas Mobley VP, Finance,­ Kenneth Wajda VP, Business Development & Client Relations: Dean Dennis, Todd Glickman Regional VP: Dave Anderson, Shura Garnett, Doug Higgons, Matt Hollander, Matt Homan, Rick Hontz, Tim Murphy, Brian Ohl, Mike Scanlon, Barry Strafacci, Peter Sullivan global-spectrum.com

Office of the Chair: Chairman, Ed Snider Vice Chairman, Fred Shabel President/COO, Peter A. Luukko Exec. VP/Gen. Counsel, Phil Weinberg Exec. VP/CFO, Russ Chandler Office of the Chair, Emeritus, Sandy Lipstein ------Comcast-Spectacor Senior VP, Business Development, Michel Sauers

Promoting “All Beatles Music” night at Penticton Vees Junior “A” hockey game at South Okanagan Events Centre, comcast-spectacor.com Vees players replicate “Abbey Road” album cover. © Copyright 2011, Comcast-Spectacor all rights reserved.

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