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Paris Nord Villepinte Hall 7 • France France P.24 The State of Organics in Canada P.8 Accelerating French Specialist Bio stores Organic fraud and fake food, major issue P.11 Organic Trends outpace larger chains 22-23-24 OCT. 2017 P.25 www.natexpo.com ConnectConnect and and share: share: @organicwnews@organicwnews Organic Organic & Wellness & Wellness News News
ENTREPRENEUR EVENTS Tootsi builds on vision and versatility Bite Copenhagen a hit By Claudia Vasquez
The 1st edition of Bite Copenhagen hosted over 3,000 top business visitors where 120 national and international exhibitors with unique products gathered at Forum Copenhagen on August 24-25th. The new B2B exhibition combined food, technology, and innovation, and attracted select suppliers of delicious and nutritious foods offering innovative and sustainable ideas, world-famous chefs, Danish Minister of Environment and CEOs from global food Food Esben Lunde Larsen at World companies, and government Food Summit 2017- Better Food for Better People officials from around the world. well as IKEA and Alibaba Bite Copenhagen took place and the hosts, Minister of during the 2nd World Food Environment and Food, Esben (From L to R) Brothers Kayvan, Ali and Farhad Shayesteh run Tootsi Impex, a Montreal based importer and trader of dried fruits, nuts and ingredients serving all retail formats for over 30 years Summit – Better Food for Lunde Larsen and CEO of BC More People, and at the end Hospitality Group A/S, Allan. of the 14th edition of the By Adriana Michael family-run business with a “When my parents emigrated L. Agerholm. single cash-and-carry store to Canada” he says, “they were Copenhagen Cooking & Food The synergies created by these Healthy natural foods are in 1986, Tootsi has achieved well educated, had a good Festival, a 10-day celebration events turned Copenhagen one of the fastest growing steady growth for its high- background academically featuring 100 unique food this Summer into an exciting grocery retail sectors driven by quality nuts, seeds, grains and and a nice previous work related activities, and over gastronomic showcase and increased consumer demand specialty ingredients based on experience, but they needed 80,000 participants. stimulated discussion on how for snacking options with a its ability to run a successful to quickly adapt to the new Among the VIP attendees: to provide better food for high nutritional value. For over multi-channel distribution environment and they had Her Royal Highness Princess more people to enjoy. Topics the past 30 years, Montreal- operation from Montreal. little knowledge of French. Marie of Denmark; world- toward this end included based Tootsi Impex Inc. has A business that was developed They decided to open a leading chef René Redzepi, smart education and effective been one of the most dynamic through hard, dedicated work, cash-and-carry operation to founder of the New Nordic programs to reduce waste, healthy snack companies, Tootsi very much grew at its serve restaurants and retailers Cuisine-movement and the more efficient packaging thanks to a focus on delivering own pace, with no external looking for dried ingredients Danish restaurant Noma; solutions, and social and innovative products that have partners or loan debt, says at the Central Market in decision-makers from global environmental responsibility. taken it across North America. Farhad Shayesteh, VP sales Montreal”. food companies such as “Bite Copenhagen has received Beginning life as a small, and marketing. See TOOTSI on page 8 Nestlé and McDonald’s, as See BITE on page 22 See XXXXX on page X
EDITORIAL Table of contents Meanwhile, most Danish Entrepreneur eat organic food every day, Tootsi builds on vision and versatility 1 and the public and private RDV: From film production to social enterprise 4 sectors are committed to Fruandes: Poster child of a sustainable social enterprise 17 bring more organic food Restoring the soil, one mountain at a time 16 and a healthier lifestyle Ingredients to its citizens and to find Artificial sweeteners cause weight gain 18 Prebiotic inulin fiber cuts body fat 18 solutions to food waste Chia World and excessive packaging. CHIA drink brand launches into Australia and Asia 24 OWN will keep returning Market Adriana Michael, OWN founder and editor in chief in the picturesque town of to Denmark (Cover story), Welcome to the land of opportunity 15 Raquira, Colombia and Colombia (check Trends Let’s go back to Colombia, unfamiliar concepts. p.15-17), but also to US organic food sales break $US40 billion barrier 14 US consumers choosing healthier snacks 20 let’s go back to Denmark! There are only a handful France and Germany Health & Personal Care This is the feeling of organic food exporters. (see P. 24-30) and to the Asian beauty goes organic 12 members of your OWN And compared to Peru, US, the world’s largest Health & Beauty sales lift A.S. Watson 12 team had after spending Mexico, Brazil or Ecuador organic market. And as the Retail this summer time in these their product range is market grows, improved Suppliers to face challenges with Amazon’s Whole Foods buy 6 two unique countries. Two still limited. And even regulation of organic food Sobeys looks to turnaround grocery brands 9 Online sales slow for JD.com, but boost for Canada food 11 different destinations. The though over the past 50 and better control of fraud Holland and Barrett sold to a Russian company 11 South American country has years the country has will constantly be on the Dairy Farm’s Yonghui posts strong growth in flat result 13 ideal weather conditions cut down a tremendous agenda. Have a look at Big box grocers in Asia and Australia’s supermarkets forecast to grow 13 for most of its mountain number of all kinds of trees the fantastic report COTA Sun Art refreshes O2O e-commerce 13 territory, shares part of and vegetation making prepared as it reviewed the Copenhagen and Malmo supermarkets are naturally organic 23 the Amazon rainforest and way to “progress,” the state of organics in each Organic Retail boom in France 24 French Specialist Bio stores outpace larger chains 25 offers tropical beaches reforestation, and recycling province in the country Spotlight on German organic retail - Meet the top 5 German chains 29 facing the Caribbean Sea programs they have in (P.9) For each issue your Certification & Legislation and the Pacific Ocean. place in urban and rural OWN team is bringing you The State of Organics in Canada 8 Denmark, a tiny Nordic centers are remarkable. selected news and topics GI protection for EU-China special products 10 country by the Baltic Sea, But even though well- to offer a glimpse of what EU and US exporters urge China to suspend food import controls 10 provides a peaceful and appointed natural health is happening around the New rules for EU organic regulation must work 10 Organic fraud and fake food, major issue 11 clean landscape, stunning food shops start to pop up globe. Rainforest Alliance, UTZ merger creates global sustainability standard 21 old and new architecture in Bogota, Medellin and And if you also want to go Research and design; things are other cities, Colombia is to Colombia or Denmark? Researchers say pure oats safe for celiac sufferers 21 made there to last. among the countries with Just give us a call or drop Events In Colombia, organic the highest consumption us an email! Bite Copenhagen a hit 1 farming and third–party of synthetic pesticides and Thanks for reading. See Asian beauty goes organic 12 World Food Summit returns to Copenhagen 22 certification are still fertilizers per hectare. you at the fairs! Natexpo 2017 reflects healthy French market 26 Sustainable Food Summits raising awareness & standards 28 Connect and share: @organicwnews Organic & Wellness News Next Organic Startup Awards 2017 30 Calendar 27
Organic & Wellness NewsTM Produced by Premergo International IncTM. Mailing Address 1500 Bank Street, Suite 404, Ottawa ON K1H 1B8 Canada. P:+1 613 707 2067 www.organicwellnessnews.com ISSN 1718-9128 Publisher and Chief Editor Adriana Michael [email protected] Contributing Editor Warren Beaumont wbeaumont@ organicwellnessnews.com Project Consultants Lucia Lorente [email protected] Alex Wolski [email protected] Correspondents Marianne Iannaci, Annemarie Kruse, Steven Maxwell, Gloria Neumann, Andrew Ofstehage, Clara Cecilia Paz, Alexis Perikleous, Kelly Roesler, Claudia Vasquez A., Lesly Vera Layout More In Typo Ltd. & Design. Legal Milton & Associates. For reprints & permissions contact the publisher. Premergo International Inc. does not assume and hereby disclaims any liability to any person for any loss or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result from negligence, accident or any other cause or whatsoever. Premergo International Inc. is not responsible for the content of the advertisements included in this publication. Organic & Wellness NewsTM and Organic RouteTM are registered trademarks owned by Premergo International Inc.
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By Adriana Michael and Claudia Vasquez 2008, the first fair trade of a coffee bean – with about will retain its nutritional value strict quality control along the certification was granted. Te double the amount of caffeine with a maximum caffeine level. supply chain, from cultivation When filmmaker Rémi export structure was set up, – guarana is commonly used “Our exceptional guarana and harvesting to drying, Denecheau, founder of RDV and the company could focus as a stimulant in soft drinks, is recognized by its light packing, and distribution of Products, started work on a on direct exports from the typically found in Brazil and colour, since it is not roasted,” the product. documentary about guarana and indigenous communities in the Amazon, he couldn’t have imagined that he would become one of the main actors in his production. Denecheau’s film, “Heirs of Guarana,” aimed at creating awareness about social and environmental challenges in the Brazilian Amazon, received recognitions at film festivals upon its 2004 release. One of the unintended consequences of the documentary was that Denecheau would become closely linked with indigenous peoples and their guarana products. After the film received positive feedback, he was approached by Rémi Denecheau, founder of French enterprise RDV Products with members of the Agrofrut Cooperative in Brazil key industry players asking for more information and product Amazonian city of Manaus. neighboring Paraguay. But said Denecheau. “Te seeds Te entire production is traceability. Te result? Over the past 10 this only skims the surface of are a slightly bitter (due to planned and marketed under And the small producers years, RDV Products has made guarana’s potential applications. oxidation without drying) but annual contract, which he had met during the film a name in the industry working Originally brewed as a drink with a pleasant taste.” allows everyone to predict production asked him for closely with small producers. by the Guarani tribe in the Te firm also offers a high- performance, the size of the assistance finding international Its primary partner, Agrofrut, is Amazon – from whom the quality guarana cultivated certified plantations and the buyers for guarana. the largest cooperative, trading name is derived – guarana has in small farms following scope of work. Production Denecheau gradually moved high-quality guarana and other extensive medicinal uses for biodynamic methods and of organic guarana this year RDV toward an active social Brazilian natural and organic- weight loss control, as well as with Demeter certification, was 47 tonnes and next year, enterprise. Te initial step to certified products for the food, treating headaches, backache contributing to increased is expected to be between 60 reach the international market supplement, and cosmetics and joint pain, and mental and biodiversity and water and 70 tons. Around 80-per- was supporting the small industries. physical fatigue. Guarana also conservation. A third grade cent will be exported, 52% to Brazilian producers to obtain has a role in fitness cereal bars, includes a mid-quality guarana France. guarana organic and fair-trade Guarana demand syrups and even cosmetics. roasted at a temperature certification. Guarana is a climbing plant What makes RDV Products’ between 80° C and 100° C for Financial backing “As a startup, the great from the maple family, guarana from Agrofruit stand 30 minutes, a faster processing Te project has benefited from difficulty for the Agrofrut common in the Amazon out? “Our product is dried in that keeps the caffeine content financial assistance from other cooperative was the lack of region, mainly in Brazil. the traditional way, providing but not all nutritional value. organizations. In 2016, RDV a certified structure and the Although it produces fruit, the the highest level of caffeine and And there is also a lower grade Products, in partnership with absence of reliable export true value lies in its seeds, rich the best nutritional values on that is processed faster but Germany’s Federal Ministry opportunities from the in vitamins B1, B6, salicylic the international market,” said is only destined for animal for Economic Cooperation Amazon,” he said. acid, oligo elements, proteins, Denecheau. consumption. and Development, BMZ’s In 2007, the first organic theobromine, theophylline and Te guarana seeds are ground RDV Products has established develop.PPP program and guarana from the Amazon guaranine. and slowly dried. Te long a system with the farmers that Sequa gGmbH also in region was certified and in Approximately twice the size process guarantees the guarana includes clear steps allowing See RDV on page 6
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