Special Commemorative Edition

CURRENT PEDORTHICS Volume 40, Issue 6 www.pedorthics.org PFA CELEBRATES 50 YEARS Organization Reflects Progress and Prepares Members to Tackle the Future

2008 Symposium Wrap Up

Pedorthic Association (PFA), 2025 M St., NW, Suite 800, Washington, DC 20036

CURRENT PEDORTHICS

Volume 40, Issue 6

It Began With One Step: PFA Celebrates 50 Years Serving Pedorthists

FEATURES Departments 5 PFA Celebrates 50 Years 26 Industry News 28 Industry News 15 2008 Symposium Wrap Up By Brian Lagana 38 Vendor News 42 Pedorthic Industry Events 20 Bylaws Changes 44 Resource Center 23 Advance Beneficiary Notice 46 Pedorthic Marketplace 47 Pedorthic Educators Directory 48 Product Reference Guide

CURRENT PEDORTHICS • Volume 40, Issue 6 1 CURRENT PEDORTHICS

Pedorthic Footwear Association Board of Directors Executive Committee Headquarters Staff President: Dane LaFontsee, C. Ped. Vice President: Kristi Hayes, C. Ped. Executive Director Treasurer: Liz Chiles, C. Ped. Secretary: Jamie Dick, C. Ped., PT Brian K. Lagana Immediate Past President: Randy Stevens, C. Ped. Directors Membership Services Coordinator John T. Hooper, C. Ped. Caroline Stainback Stuart L. Pressman, C. Ped., CO Arthur Smuckler, C. Ped. Director of Education Michael D. Veder, C. Ped., CO, BOCO Faith Ballard, C. Ped., CO Al Baggett Harlon Compton, C. Ped., CO Tamara A. Daulton, C. Ped. Education Associate Pedorthic Educators Liaison: Rick E. Sevier, C. Ped. Lauren Kemp Vendor/Manufacturer Liaison: Stephen O’Hare Legal Counsel: Allan J. Weiner Director of Meetings and Conventions Medical Advisors John Rubsamen Raymond L. Fritz, DPM, C. Ped. Allan B. Grossman, DPM, FACFAS Exhibits and Sponsorship Coordinator Craig Young, MD Wayne Horton

Editorial Staff Director of Marketing Jay Strother...... Publisher and Editor William Wargo...... Art Director Gina Spear Patrick Williams...... Design/Production Marketing Coordinator Advertising & Services Kevin Hurley Caroline Stainback...... Membership Tracey Aaron ...... Current Pedorthics Government Relations Director Wayne Horton...... PFA Symposium William H. Applegate

Current Pedorthics (ISSN 1552-8111) is published bimonthly by the Pedorthic Footwear Association (PFA), 2025 M St., NW, Suite 800, Washington, DC 20036. Telephone: 202-367-1145 or 800-673-8447, Fax: 202-367-2145, Web site: www.pedorthics.org, E-mail: [email protected]. Copyright© 2009, PFA. All rights reserved. No part of this publication may be reproduced in any manner without ­written ­permission. Letters to the Editor and other unsolicited material are assumed intended for publication and are subject to editing. Articles in CP do not necessarily reflect the opinion of PFA, its Board of Directors or its employees. CP’s use of trademarked names is done in an editorial fashion intended to benefit the trademark owner, with no intention of trademark infringement. Subscriptions are available for $45 per year in the ($65 outside USA). Back copies, if available, may be purchased for $5 U.S. If you have any questions regarding display advertising or classified ads, please e-mail Tracey Aaron at [email protected]. Please send all product- and industry-related press releases to [email protected].

2 CURRENT PEDORTHICS • Volume 40, Issue 6 Our customer service reps told us we should change our pedorthic ad to tell practitioners Pedorthist about the products that they get requests for day after day. Some of these have been around for awhile and are proven winners. And some of them are new products that everyone seems excited Preferences about. But all of them are worth taking a look at if you haven’t tried them before. So call your friendly, knowledgeable PEL customer service rep today and order an old friend — or a new favorite.

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PO_10957_Current_Ped_FA08.indd 1 8/6/08 7:19:37 PM Itt BBeeggaann I h OOnnee SStteepp WWiitth

PFA Celebrates 50 Years Serving Pedorthists

ssociations exist to support members. They offer networking, A education and advocacy for professionals. For 50 years, PFA has served pedorthic professionals. During In 1959, the PFA was absorbed into the newly created the 2008 Symposium, new president Dane LaFontsee offered National Prescription Footwear Applicators, which remained insight into the organization – started five decades ago as the the profession’s organization until 1968 with the creation of Prescription Footwear Association. The retrospective was a the Prescription Footwear Applicators Association. In 1970, celebration of pedorthics – where the profession came from, the organization name changed again to the Prescription where it is now, and where it is going in the future. The Footwear Association and finally, in 1994, to the now familiar following is adapted from his remarks. Pedorthic Footwear Association.

History The Origin of “Pedorthics” In 1957, Chuck Roberts and a loosely knit group of shoe The word “pedorthic” didn’t even exist back in 1958. Several fitters formed the Feature Footwear Group in Milwaukee, years after the initial organization was founded, Morton Hack with Stan Sadjak, Sr., as the national chairman and Roberts suggested “pedorthist” – coming from “ped” meaning foot, its executive secretary. FFG became the precursor to today’s and “orthist,” a person who makes braces. PFA has since PFA. defined pedorthics as the design, manufacture, modification and fit of shoes and foot orthoses to alleviate problems Just a year later, Roberts, along with Clyde Edwards caused by disease, congenital defect, overuse or injury. and others, created the Certified Prescription Footwear Applicators. This organization morphed again very quickly The early years of the organization required a Herculean effort that year when in October Texas issued an organizational to keep things going. Today’s association owes a huge debt of charter to create the Prescription Footwear Applicators – PFA. gratitude to Chuck Roberts, Saul Marmer, Seymour Lefton, continued on page 6

CURRENT PEDORTHICS • Volume 40, Issue 6 5 It Began with One Step continued from page 5

Dean Morgan, Clyde Edwards, California at Los Angeles instituted pedorthic programs to Fred Toenges, Morton Hack, Bill complement their already existing orthotics and prosthetics Douglas, Tom McGillicuddy, John courses. While NYU and UCLA dropped their programs in McMahan, Abe Plotkin and others the 1990s, Oklahoma State University at Okmulgee began for keeping the organization together offering a two-year associate degree program in pedorthics and growing. Over the ensuing 50 around 1995. And the New York College of Podiatric years, 28 presidents have led the Medicine and the Dr. William Scholl College of Podiatric organization. (See sidebar.) Medicine added pedorthic programs soon after. Today – some 47 years after the first course at Ball State – Developing Pedorthic there are 10 public and private entities offering pedorthic Education pre-certification programs, including one “mobile school.” In addition, PFA has taken a leading roll in providing critical Pedorthic education evolved continuing pedorthic education programming through alongside PFA’s growth. its annual Symposium and topic-specific courses offered Specialized pedorthic education as throughout the year. we know it today got its start at a Kiwanis Club meeting in 1960 in Muncie, Indiana. Clyde Edwards, a PFA founder, Developing Measurable Pedorthic Standards was in need of training classes for prescription shoe fitters. A conversation with fellow Kiwanian Dr. John Emens led to It would be another 12 years before thought was given to the first pedorthic education program at Ball State Teachers quantifying and certifying the education that pedorthists College in 1961. were receiving in the various pedorthic programs. Like most new trade associations, the Prescription Footwear Association The Prescription Footwear Application – the pioneering in the early ’70s was working to establish credibility for its course June 12 – 16, 1961, at Ball State – became the membership. educational process for the “pharmacists of the shoe business. ” That first class had 24 students. The fee for the five-day At the time, the term “certified” was used pretty liberally, program ran $150 and included room and board. indicating both a level of membership in the organization and proof of attendance at certain educational programs. Because The first course covered such topics as how the foot works of this, the term lacked the unadulterated meaning that allied and how prescription shoes and orthotics help alleviate foot medical organizations attribute to the term certification. problems – introducing the students to concepts that were PFA’s leadership quickly recognized that certification by a on the cutting edge and unfamiliar to them. The college-type membership organization did not carry as much cache as classes were taught by Clyde Edwards, Ball State faculty and certification granted by an independent and impartial entity. representatives of the therapeutic shoe industry as well as In 1971 and 1972, PFA undertook the task of exploring the medical professionals. Participants were tested on the last day feasibility of creating such a credentialing organization. to assess comprehension of the concepts taught. Students received a certificate recognizing their intense work in the At a general PFA meeting March 11, 1973, President five-day program. William Douglas announced plans for the creation of the American Board for Certification in Pedorthics. Following the The Certified Prescription Footwear Applicator Bulletin – an meeting, BCP was formally incorporated and its first slate of early PFA newsletter – called the first program a “wonderful directors - all early leaders in the organization that became idea – just what the functional and prescription footwear PFA - included John O. McMahan, Thomas S. McGillicuddy, industry needs – a better understanding between the Morton Hack, Henry Simon and Lester Weitson. Weitson manufacturer, the retailer, the doctor and the public.” served as BCP’s first President. The pedorthics program continued to grow at Ball State, BCP was charged with creating an effective testing procedure, increasing to two classes a year with about 50 people in each, developing the initial bank of testing questions and codifying providing students with a greater understanding of the foot pedorthic terminology and standards. and its function, allowing them to understand the intent of the physician’s prescription. During BCPs first year, practicing pedorthists with significant amounts of experience and letters of recommendation from In 1972, the program expanded again when PFA gained physicians could be grandfathered in as a BCP certified approval for a pilot prescription footwear fitting course pedorthist. Beginning in 1975, certification from BCP at Northwestern University in Chicago. This program, required passing a written, oral and clinical examination. too, proved successful, earning positive reviews from Northwestern, the Veterans Administration and PFA. Facility accreditation came one year later, in 1976. To become an accredited pedorthic facility, it was required to have one Other schools joined the pedorthic education bandwagon – full-time certified pedorthist on staff, complete a detailed in the 1970s, New York University and the University of continued on page 8

6 CURRENT PEDORTHICS • Volume 40, Issue 6 The Early Years of Pedorthics Where did today’s profession of pedorthics come from? It wasn’t created its own trade publication – Health Shoe Digest – carrying that long ago that “pedorthics” was about as common a household foot- and shoe-related articles by orthopedic surgeons, podiatrists, term as “particle accelerator”, even though the roots of pedorthics osteopaths and prominent individuals from the footwear industry. go back to about 1896. According to the renowned podiatrist, the The publication successfully lasted for a decade. late William Rossi, modern pedorthics began with two significant developments that were to become the modern profession of In the 1930s, -area podiatrist Joseph Lelyveld created pedorthics and the bioscience of foot orthotics: the National Foot Health Council and developed it into a public relations powerhouse by providing a constant flow of foot- and • The first major event was the creation of the first real arch support in 1896 by Dr. Royal Whitman, a prominent Boston shoe-related news and information to the media. The council was Orthopaedic surgeon. supported financially by the corrective shoe manufacturers who • The second landmark event came about 11 years later, when benefited from the increased awareness that it created. Lelyveld William Scholl invented an arch support device known as the became a national spokesman for foot health and lectured widely Foot Eazer. The Foot Easer was smaller, much lighter, flexible and and is credited with introducing foot examinations by podiatrists in comfortable. podiatric schools around the country.

Other events in the intervening years added to America’s growing The corrective shoe industry continued to thrive throughout the awareness of their feet. During , more than 80,000 1930s, until shortages of leather and other materials brought on recruits and draftees for the U.S military service were rejected for by World War II rationing brought it to a temporary halt. In 1946, “flat feet” or “fallen arches.” Few doctors at this time were foot manufactures enthusiastically resumed production of corrective conscious. When these statistics were published after World War I, shoes. This time, however, the exaggerated claims promoted by the population was shocked by this unknown secret. the manufacturers came under increasing scrutiny by the medical The history of pedorthics would not be complete without looking at profession, and then the federal government. America’s “corrective shoe” era – an explosive phenomenon from the 1920s to the late 1940s, and paralleled the intensifying debate In 1948, the Federal Trade Commission launched the Orthopedic between the pro-arch-support camp and the no-arch-support camp. Shoe Industry investigation examining the advertised claims of health benefits that were to be derived from wearing corrective Footwear manufacturers –most being arch-support advocates shoes. Dozens of shoe manufacturers were requested to appear – were witnessing the growing success of Scholl’s enterprise before FTC hearings to substantiate their advertised claims and and America’s expanding foot awareness. They began to develop defend their use of terms such as corrective, orthopedic, health, products in an effort to respond to America’s footwear needs arch support, etc. Not a single manufacturer could defend their and to gain a share of the “foot therapy” market. By the 1930s, claims. Of the 150 shoe brands labeled with “doctor,” only 15 were the corrective-shoes industry was thriving, with hundreds of manufacturers producing some 1,000 different brands of corrective able to show any medical affiliation. And out of that 15, only three shoes, including 150 with the label “doctor” – rightfully or could show any hands-on link between the shoes and a doctor. wrongfully – attached. By 1949, the hearings were over and several hundred shoe The intense competition among all of these manufacturers led to manufacturers received cease-and-desist orders from the FTC some rather incredible claims as to the curative powers of such concerning their advertising claims. The FTC also determined that footwear. If the foot was the foundation of the entire body – so went terms such as corrective, health, orthopedic or other medical terms the theory – then foot ills could and did cause bodily ills, and the could not be used without factual and demonstrable evidence proper shoes could even cure many of those bodily ills. supporting the use of those terms. Additionally, the term “doctor” The Brouwer Shoe Company of Milwaukee, Wisconsin, was typical could not be used unless there was a hands-on link between a when it came to advertising claims. One of its brochures listed doctor and the design of the shoes. 73 physical maladies that could be relieved or cured by its shoes, The corrective shoe industry collapsed shortly thereafter. including eye trouble, insomnia, twisted pelvis, sciatica, eczema, aching jaw, fainting spells, shoulder pain, vomiting, indigestion, Something was now needed to give footwear, properly applied, its headaches, menstrual pain, impaired hearing, double chins deserved status as a legitimate shoe therapy – and to provide and more. shoe therapy itself with ethical standards and professional status. As they are wont to do today, the national media back then picked This effort was to evolve into the mission and responsibility of up on the corrective shoes debate, publishing articles on the link modern pedorthics and lead to the future creation of a formal between ailing feet and body dysfunctions and how shoes could educational structure, industry association and standard setting return the feet and body to better health. In fact, the industry and credentialing organization.

CURRENT PEDORTHICS • Volume 40, Issue 6 7 It Began with One Step continued from page 5

description of inventory, and provide both a floor plan and 1984 to hire an outside testing and administrative agency interior and exterior photographs, as well as submit three called Assessment Systems, Inc., located in Philadelphia. medical references. Most other BCP functions – test development, codifying standards and terminology and strengthening certification As pedorthics continued its upward growth, and the number and accreditation requirements – continued to be performed of certified pedorthists increased, BCP found it necessary in by BCP’s volunteer leadership. In 1988, BCP gained the recognition of the National Commission for Certifying Agencies – NCCA. Meeting The Seymour Lefton Award NCCA’s stringent standards ensured the health, welfare and Many professions offer a singular award that honors their most safety of the public through the accreditation of a variety outstanding members; the Pedorthic Footwear Association is of certification programs and organizations that assess no exception. The Seymour Lefton Award was established in professional competency. 1980. It was first presented in 1981 as a lifetime-achievement By 1989, BCP was rapidly growing and found the need for award to recognize and honor certified pedorthists and medical additional professional management staff. While maintaining practitioners who make exceptional contributions to the its relationship with Assessment Systems as its testing agency, advancement of the pedorthic field. BCP entered into a management relationship with Association The Seymour Lefton award is not an annual award – it is given Services Corporation in Columbia, , to provide two when the PFA Board determines that a particularly meritorious full-time staff and part-time support staff. candidate is presented for consideration. In 2008 the PFA In the early ’90s, BCP’s board expanded to 12 individuals, Board of Directors determined not to present a Seymour Lefton and included for the first time a non-pedorthist public Award. Rather, we thought it more appropriate, on PFA’s 50th member who represented the interests of the general public. anniversary, to unveil a perpetual Seymour Lefton Award, and to recognize the award’s recipients. BCP continued its upward trajectory into the 21st century. In 2002 BCP’s expansion initiated a move to a new management Going forward, each time a Seymour Lefton award is presented, company located in Seattle, Washington, followed several the recipient will receive a personal plaque commemorating years later by a move to Minneapolis, Minnesota, and a the honor. In addition, the recipient’s name and year will be management relationship with the Joint Commission on inscribed on this perpetual award which will be displayed in Allied Health Personnel in Ophthalmology. By 2006, BCP had PFA’s offices throughout the year. It will also travel to each almost 2,500 certified pedorthists on its rolls, and it was in Symposium. need of greater management resources. The BCP certificant In its 28 year history, the award has been presented only 20 population voted that year on a merger between BCP and the times. Here are the winners: American Board for Certification in Orthotics and Prosthetics. With the certificants approving vote, ABC and BCP merged 1980 Seymour Lefton (honored) and today are known as the American Board for Certification 1981 John McMahan, C.Ped. in Orthotics, Prosthetics and Pedorthics. 1982 Dean Morgan, C.Ped. 1983 Abe Plotkin, C.Ped. Soon thereafter, recognizing the importance of pedorthics, the 1984 Herb Steb, C.Ped. Board for Orthotist/Prosthetist Certification – BOC – added a 1985 Clyde Edwards, C.Ped. pedorthic certification to its stable of credentials. 1986 Fred Toenges, C.Ped. Pedorthic certification has played an inextricably linked 1987 Sidney Pols role with PFA’s government relations program. PFA has 1988 Robert Schwartz, C.Ped. long advocated that the Centers for Medicare and Medicaid 1989 Carl Riecken, C.Ped. Services (CMS) require certification as a prerequisite for 1990 Bill Boettge being able to fit and dispense and bill Medicare under the 1991 Dennis Janisse, C.Ped. Therapeutic Shoes for Persons with Diabetes benefit. Over the 1994 Barry Ullman, C.Ped. past seven years, CMS has introduced and repealed numerous 1995 Bill Rossi, D.P.M. attempts to require quality standards for those qualified to fit 1998 Matthew Mirones, C.P.O., C. Ped. and dispense and bill under this benefit. 2001 Roger Marzano, C. P. O., C. Ped. Simultaneous to CMS’ interest in credentials, states became 2002 Harriet Dart, C. Ped. interested in licensing pedorthists as they do other healthcare 2003 Ted Colaizzi, C. Ped. providers. Illinois, Oklahoma, Florida and Ohio were some 2005 Alan Darby, C. Ped. of the first states requiring licensure for pedorthists, and have 2007 Shane Hayes, C. Ped. since been joined by Tennessee, Alabama, New Jersey and Arkansas. Pedorthic licensure is currently in some stage of

continued on page 11

8 CURRENT PEDORTHICS • Volume 40, Issue 6 CurrentPedorthicsAd_March08:ABC 5/13/08 6:48 PM Page 1

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the legislative process in Pennsylvania, Wisconsin, New York, in the late 1970s forced Kentucky and North Carolina. PFA to cut back on its management expenses – What the future holds for CMS’ quality standards and including the Washington, licensure by the states is anyone’s guess. But it was the D.C. representation offered creation of formal certification requirements for pedorthists by Krill. It wouldn’t that really established the profession within the greater allied be until the late 1980s healthcare community, and gave it the respect and recognition that PFA would become that it deserved. thoroughly engaged in government affairs again The Pedorthic Footwear Foundation as one of the leading organizations involved in No history of pedorthics and PFA would be complete without landmark legislation – for talking about the Pedorthic Footwear Foundation. the pedorthic community Founded in 1980 as the Prescription Footwear Memorial at least – called the Foundation by C. Ped. Abe Plotkin, the purpose of the Therapeutic Shoes for foundation was to help position pedorthics as a viable, Diabetics Benefit Bill. technological science using research as its key methodology. Love it or hate it, the One of the Foundation’s first projects was funding a children’s Therapeutic Shoe Bill foot study at the University of Vermont headed by Dr. Nathaniel defined the relationship between the pedorthic community Gould, an orthopedist. The study showed that in areas of and the federal government in 1987 and has ever since. weight, fit, balance, stance, flexibility and cadence, shoes Recognizing the need for vigilance in monitoring the proved to be advantageous to infants learning to stand and regulatory and financial sides of the benefit which went walk. , on the other hand, proved inadequate in these effective in May 1993, PFA first established an in-house same areas, showing that toddlers wearing sneakers fell three legislative and regulatory advocacy framework led by staff times more often than those wearing traditional shoes. The member Janice Gregory and volunteers – but no volunteer as study concluded that the slight economic advantage of sneakers dedicated to government affairs than Randy Stevens. is insufficient to warrant jeopardizing the child’s safety. In 1998, PFA hired Washington lobbyist Bill Applegate The Foundation supported other important studies, including to lead PFA’s advocacy efforts at the federal level with the one that determined foot growth rates in children, and explicit task of representing the interests of the credentialed a landmark research project looking at the dimensional pedorthist and protecting his or her right to practice. Over relationship between two feet of a pair. This last study proved the past 10 years, Applegate’s access to congressional and that no two shoes of a pair with identical measurements can regulatory decision-makers has kept PFA and the interests of provide the “perfect fit,” showing that pedorthists, with their its constituency on the federal radar screen, and has helped skills in modifications and adjustments, were essential in the to educate many members of congress, their staff and staff foot/shoe relationship. The study’s results were published in of the regulatory agencies about the benefits of conservative the professional journal of the American Orthopaedic Foot shoe therapy as practiced by credentialed pedorthists and Ankle Society. versus the alternative of lower extremity amputations and its inherent social, psychological and fiscal costs. Applegate Over the years the Foundation went through some changes: received the 2008 PFA Government Affairs Advocacy Award Its name morphed several times in the late 1980s and 1990s during the Symposium. (Watch for more information about to the PFA Research Foundation and finally the Pedorthic Bill Applegate and his efforts in the March/April 2009 issue.) Footwear Foundation. The focus of the Foundation changes as well. Today the Foundation’s primary focus is on the development of future pedorthists by funding pedorthic The Manufacturing Community and PFA education through scholarships. Some of PFA’s strongest supporting companies have been involved since almost the beginning. Back in the late 1950s, as the newly formed PFA was working to establish itself, PFA Government Affairs Sustaining – now Vendor/Manufacturer members – Alden PFA’s leadership identified as early Shoe Company, Drew Shoe Company and P.W. Minor stepped as 1974 the increasing role of the up to support the organization. These companies understood government in the medical and that PFA would be crucial to attracting people to the niche allied health care professions. market that PFA represented. It was in 1974 that PFA hired Washington-D.C. attorney Edward Other leaders in the then-feature footwear market quickly Krill as its executive director and joined as well: Apex Foot Health Industries –now Aetrex counsel. Financial difficulties continued on page 12

CURRENT PEDORTHICS • Volume 40, Issue 6 11 It Began with One Step continued from page 11

Worldwide – and the M.J. Markell Shoe Company joined the better for it. In order for the profession to be successful in the early 1960s. They remain a fixture within PFA and at and for PFA to be successful in supporting the profession, the the Symposium in 2008. Today, PFA’s Vendor/Manufacturer organization needs your participation and help. PFA and ABC membership stands at more than 100 companies. Recognizing and BOC cannot do it all without you: the importance of pedorthics to their business model, many of PFA’s Vendor/Manufacturing companies have credentialed • Maintain your certification in ABC or BOC, and your pedorthists on their staff – in sales and marketing, product membership in PFA. design, etc. • Contribute articles to Current Pedorthics magazine. • Contact your congress member when the need arises. Recognizing the critical role that the Vendor/Manufacturer • Speak out about pedorthics within your communities and members play within PFA, the board decided a number of to your referral sources. years ago to present a Vendor of the Year Award to a PFA • Use PFA’s excellent marketing material when detailing your member company exhibiting exemplary service and product doctors – it is a small investment that really pays off. selection to meet the patient needs of pedorthists, and for • Attend continuing education programming to further build supporting PFA and the pedorthic profession. Like the your knowledge to better serve your patients – and support Seymor Lefton Award, the Vendor of the Year Award is not your membership organization along the way! presented on a regular basis but as determined by the board. Past winners of this award have included Aetrex Worldwide, P.W. Minor, and ACOR Orthopedics. In 2008, PFA awarded Drew Shoes the Vendor of the Year designation. A Short History Here Are Some Facts You May not Another 50 Years Know About Your Association PFA realizes that the profession has some significant challenges ahead – declining enrollment in the pedorthic Did you know… pre-certification programs, a contracting membership, …that in 1963 membership dues in PFA was $10 per year? low reimbursement levels, competition from unskilled …that membership in PFA in 1972 stood at 187, and in 2006 practitioners, and more. PFA, along with its allies in ABC, membership peaked at 2,183? BOC, CAPE, and COPE are working to address these challenges. The organization is determined to reverse these …that in 1977, PFA had 20 Sustaining Members and in 2008 trends cooperatively to ensure a better future for everyone. has 110 Vendor Manufacturer members? PFA is working to create a new, 21st-century image for itself …that in 1980, PFA’s Board of Directors spent significant through a comprehensive strategic planning process that amounts of time debating whether the association should started in 2007, and a rebranding project that began in 2008. change its name? Those that favored a name change stated While pedorthics began in the 1950s, our attitudes, and that the word “prescription” was too medical and restrictive. image and messaging must reflect modern times. It would be another 14 years before a name change would be finalized. PFA is reaching out to its allies in other countries as well …in 1979, PFA’s newsletter Footprints was changed to – with the Pedorthic Association of , the Australian Pedoscope, and changed again in 1998 to Current Pedorthics. Pedorthic and Medical Grade Footwear Association and practitioners in the People’s Republic of China to name a few …that on September 30, 1965, the total cash value and – to increase the knowledge and awareness of pedorthics and operating income of PFA was $1,406.15, and in fiscal year the benefits that it can provide to improve the quality of life 2008, the organization’s budget was $1.4 million? for millions of people. …that in, 1998 PFA formed the Council on Pedorthic Education PFA members witnessed plenty of turmoil during the first 50 – COPE – to oversee and develop high-quality post-certification years of the profession’s existence – and we have emerged all programs and guide pre-certification in the pedorthic field?

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pproximately 1,000 people joined the Pedorthic Education, a major component to PFA’s annual symposia, Footwear Association (PFA) as it hosted another was a key reason for many attendees making the trip to Arecord-setting Symposium and Exhibition in Nashville, Nashville, with 77 percent of attendees completing the TN, November 6 – 9, 2008. In addition to this being the symposium attendee survey noting that the educational level 50th annual Symposium, the Symposium itself celebrated of the sessions was just right for their needs. And 78 percent PFA’s 50th birthday. of attendees rated the variety of educational content as “excellent/good.” One of the many hit presentations this year The Symposium kicked off Thursday morning with the was Dr. Ian Alexander’s two presentations on managing foot opening general session reflecting on fifty years of PFA and ankle pain. and a history of pedorthics. PFA’s newly elected President, continued on page 16 Dane LaFontsee, C. Ped., led the program, recognizing the association’s past presidents with PFA logoed watches; Seymour Lefton lifetime achievement award winners with a perpetual plaque; and many others who have contributed to the long history of pedorthics and PFA. An array of top-quality breakout sessions on topics ranging from “Differences in First Ray and Hallux Motion Between Flexible and Rigid Feet” to “The Fundamentals of Lab Safety” to “Have You Given Your Business Office a Check-Up?” combined with networking breaks, another general session, the annual membership meeting and an opening reception in the exhibit hall provided attendees with a full day of quality education programming, opportunities to network with their peers and determine the PFA members get to know their association better during the Symposium. The association staff showcases products and services at the PFA booth. future of the Pedorthic Footwear Association.

CURRENT PEDORTHICS • Volume 40, Issue 6 15 PFA Hosts Record-Setting Symposium in Nashville continued from page 15

Vendor supporters, including Dr. Comfort, show their wares on the exhibit hall floor. The PFA Symposium allows pedorthic professionals a chance to see the latest innovations all in one location.

There is practical application for PFA member attendees during the Symposium – in breakout PFA members come together to discuss the association’s – and the industry’s – trends and issues. sessions and on the exhibit hall floor.

That gets their attention! Exhibit hall companies are proud to spread the word about their support of PFA. They also get members’ attention with their latest Ahhh, that feels good. PFA members get “feet-on” experience during the innovations. Symposium

16 CURRENT PEDORTHICS • Volume 40, Issue 6 PFA’s 2008 exhibit hall – always a popular and ever- between three and five hours in the exhibit hall, with 96 expanding component to the Symposium - was the largest percent indicating they saw products or services that they ever, with 181 booth spaces occupied by 120 companies. In would like to incorporate into their practice. fact, 91 percent of survey respondents gave the selection of vendors an “excellent/good” rating. The Symposium’s social highlight was the Friday night social event onboard the General Jackson Riverboat. The Attendees and exhibitors had 17.25 hours of time together event, included this year in the attendee registration fee, during the 2008 event, with 8.25 hours of dedicated time. included a reception, sit-down dinner and entertainment. The majority of respondents to the attendee survey spent continued on page 18

Conference Sponsors/Exhibitors PFA Corporate Sponsors BTM Rehabilitation Inc./ Jerry Miller I.D. Shoes Quality Outcomes, LLC PFA is proud to recognize Becker Orthopedic JMS Plastics Supply Renia--Gesellschaft mbH and thank the following Bintz Company Joseph Deacon Co. Riecken’s Orthotic Lab companies for their corporate Biomechanical Services Just Sneakers Ruby Leather & Orthopedic support throughout the year – Birkenstock Justin Blair & Company SafeStep and especially during the Birko-Ortho KLM Labs SAS Shoemakers organization’s 50th anniversary Board of Certification/ Schein Orthopaedie Service KG and Symposium. KLOGS-USA Accredidation, International Knit-Rite, Inc. Scott Orthotics Lab Aetrex Worldwide Branier Custom Molded Shoes Kumfs Shoes NZ Ltd. Sequoia/Comfort Rite Verne Bintz Company Lifestyle Medical Group Shoe Systems Plus, Inc. Cloud Nine Sheepskin LL Custom SOLE PFA 50th Annual Cluffy Biomedical MatPlus SoleTech, Inc./Advanced Footwear Symposium Sponsors Cogent Medical Resources Limited Southern Leather Company Their generous support has The Compliance Team, Inc Mephisto Spenco Medical Corporation helped to make this event CrocsRX Miami Leather Co. Footwear, Inc. possible. DB Shoes, Ltd. M.J. Markell Shoe Co., Inc. Sroufe Healthcare Products, Inc. Propet Dia Foot MMAR Medical Group, Inc. Step Forward Pedorthic Branier Custom Molded Shoes DIABCO Natural Step Marketing & Communications Brooks Sports Diabetic Solutions LLC Network Accreditation STS Company SAS Shoemakers Doctor Specified Services, Inc. (NASI) Sunrise Shoes Vibram/Quabaug Dr. 2 Shoes, Inc. New Balance Superfeet Worldwide, Inc. Inside of L Panels (2) Dr. Comfort New Step Orthotics Sure Foundation Systems Dr. Jill’s Foot Pads, Inc. O & P Billing Solutions SureFoot Corporation 2008 Exhibitors Drew Shoe Corp. Orthofeet, Inc. Tacco Footcare KG Acor Orthopaedic, Inc. Euro International Inc. OTABO, Inc. Tekscan Aetrex Worldwide, Inc. Ever-Flex Inc PartnerShip LLC Thorlo, Inc. AGS Footwear Group Finn Comfort Ped Lite Trulife Alps Orthotics (Kanner Corporation) Pedifix, Inc. Tru-Mold Shoes American Board for Certification Foot Fitness, Inc. Pedors Shoes UCO International in Orthotics, Prosthetics & Foot Solutions PEL Supply Varifit Orthotics Pedorthics Frankford Leather Co., Inc. PG Lite Vasyli/Orthaheel American Shoe Corporation Gravity Defyer Footwear Pine Tree Orthopedic Lab Vibram/Quabaug Corp. Amfit, Inc. Guard Industries, Inc. Poly Gel LLC Waldlaufer USA AON/Affinity Insurance Services Haflinger Powerstep C.N. Waterhouse Leather Co., Inc. Apis Footwear Co. Hapad, Inc. ProLab Orthotics/USA Wolky N.A. Inc. Atlantic Footcare In Balance Orthotics Propet USA, Inc. Z-Coil Atlas International InStride Shoes, LLC pw minor Zumfoot

CURRENT PEDORTHICS • Volume 40, Issue 6 17 PFA Hosts Record-Setting Symposium in Nashville continued from page 17

Some exhibitors share their products with PFA attendees by securing an island booth on the show floor. These locations are gathering spots for pedorthic professionals. The education continues – even out of the classrooms.

Attendees also had the option to disembark in downtown its exhibitors and sponsors for their continued generous Nashville for an evening on their own following the on-board support in making PFA’s Annual Symposium and Exhibition function. The high marks received from attendees for this the largest such event in the world solely dedicated to the year’s social event, with 83 percent of survey respondents practice of pedorthics. rating it “excellent/good” will pave the way for high-quality networking/social functions at future symposia. Work is already underway on PFA’s 51st Symposium and Exhibition, to be held November 19 – 22, 2009 at the Gaylord The success of PFA’s symposia depends on the quality of the Texan Resort & Conference Center in Grapevine (Dallas), TX. educational content as much as the support that the event Don’t miss your opportunity to present, exhibit or become a receives from exhibitors and sponsors. PFA would like to corporate sponsor at the 2009 Symposium and Exhibition. thank this year’s speakers for their extraordinary contributions For more information on these opportunities, contact PFA at to pedorthic education. In addition, PFA sincerely thanks (202) 367-1145, or e-mail [email protected]. ■

PFA takes the Symposium as an opportunity to recognize members and friends It the insert fits … The exhibit hall makes it easy for PFA members to compare of PFA who have enhanced the profession or furthered the association’s mission. similar products from many vendors.

18 CURRENT PEDORTHICS • Volume 40, Issue 6 Tricky dogs? Give them style and comfort they’ll flip over.

Innovative features make Natural Step your patients’ new best friend. Our extra depth therapeutic shoes are designed by podiatrists and pedorthists to ensure comfort as well as fit. All of our shoes come standard with an out-flare heel, as well as a rocker bottom sole, and are available in four distinct widths. A combination last with a narrower heel helps keep dogs comfortable… in style. To see how happy your patients’ dogs can be, call us toll free at 866-500-SHOE (7463) or visit www.naturalstepshoes.com. PFA Membership Approves Several Bylaws Changes

FA’s voting members attending the association’s annual membership meeting on Thursday, November 6, 2008, Pduring the 50th Symposium & Exhibition in Nashville approved several board-proposed changes to the association’s bylaws. The first two changes were recommended by the PFA Board as a way to attract volunteers to serve in PFA’s leadership by reducing the overall time commitments that board members have had to make in the past. The third change relative to tie votes ensures that important issues brought up in the executive committee resulting in a tie move on for additional review and consideration by the entire volunteer leadership before a final determination is made. Reducing Term of Directors: Effective with the Board Class of 2012, the term of each director is reduced from a three- Phased Restructuring of PFA’s Executive Committee: year term to a two-year term. The Board Classes of 2009 and ▶ Effective at the 2008 Symposium, the position of 2010 will serve out their respective three-year terms, and Secretary/Treasurer is split into the two positions of the incoming Board Class of 2011 will serve a full three-year Treasurer and Secretary. Thus, for the 2008-2009 term, term. The existing provision limiting a director to two con- the Executive Committee will consist of the President, secutive terms continues. Vice President, Treasurer, Secretary and Immediate Provision in the Event of a Tie: Article IV, Section 7 (Vote) Past President. of PFA’s bylaws had provided that in the event of a tie vote ▶ Effective at the Symposium in 2009 and moving forward, of the Board of Directors or the Executive Committee, the the Immediate Past President position is removed from motion would be considered disapproved. This section has the Executive Committee. The then-Immediate Past been amended to require that a tie vote of the Executive President will become Chair of the Past President’s Committee will automatically move the motion to the Board Advisory Group, and will serve as the group’s non-voting of Directors for consideration. A tie vote of the Board of liaison to the Executive Committee, participating as Directors will still consider the motion disapproved. requested by the Executive Committee. Each succeeding A final – non-bylaws – change that the Board proposed Immediate Past President will become the Chair of the was changing the name of the association from Pedorthic Past President’s Advisory Group for the year following Footwear Association to Pedorthic Footcare Association. his or her presidency of PFA. The addition of a Past This was suggested by the Board to better reflect the services President’s Advisory Group will provide former presidents that pedorthists provide their patients, and to allow for a forum to continue their involvement in PFA through better understanding by referral sources of the role that avenues of greater interest and productivity to them. pedorthists play in the continuum of patient care. This The permanent makeup of the Executive Committee proposal was defeated by the voting members at the annual beginning with the 2009-2010 term and thereafter is: membership meeting. President, Vice President, Treasurer and Secretary. A revised version of PFA’s bylaws, based on the recent ▶ Effective at the Symposium in 2012 and starting with membership vote, is available on PFA’s website at the 2012-2013 term moving forward, the elected officers www.pedorthics.org. Individuals who do not have access (President, Vice President, Treasurer and Secretary) will to the Web site may request a copy of the bylaws be have a one-year term limit for each position, eliminating e-mailed, faxed or mailed to them by contacting the PFA the current maximum of two one-year terms per position. office at (202) 367-1145 or [email protected]. ■

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Current Ped ad nov 08.indd 1 11/7/2008 1:06:20 PM Gramercy Ad:Layout 1 10/15/08 4:31 PM Page 1 The Advance Beneficiary Notice of Noncoverage and Correct Use of Modifiers GA and GY – Revised

oth Medicare beneficiaries and durable medical Statutorily Excluded Items equipment, prosthetics, orthotics, and supplies The GY modifier indicates that an item or service is (DMEPOS) suppliers have certain rights and B statutorily excluded or does not meet the definition of any protections related to financial liability under the Fee-for- Medicare benefit. Some local coverage determinations (LCD) Service (FFS) Medicare program. These financial liability require the use of the GY modifier when the item or service and appeal rights and protections are communicated may be excluded from coverage. In this situation, suppliers to beneficiaries through Advance Beneficiary Notices of are instructed to code the claim with the appropriate HCPCS Noncoverage (ABN) given by suppliers. code indicated in the LCD and append the GY modifier. An ABN is a written notice the supplier gives to a Medicare Some examples of statutory exclusions where the GY modifier beneficiary before providing items and or services that is required per policy would include: are expected to be denied by Medicare based on  an infusion drug not administered using a one of the following statutory exclusions: durable infusion pump; and 1. The item or service may be  a wheelchair that is for use for denied as “not reasonable and mobility outside the home. necessary” pursuant to Section 1862(a)(1) of the Social To determine if an exclusion Security Act. of Medicare benefits exist, suppliers must review the 2. The item or service may be applicable LCD and policy denied due to an unsolicited article for the item or service telephone contact pursuant being provided. to Section 1834(a)(17)(B). Suppliers are reminded that 3. The supplier number modifiers GA and GY should requirements not being never be coded together on met pursuant to Section the same line for the same 1834(j)(1). HCPCS code. It is important to distinguish situations in which 4. Denial of a request for Advance an item is denied because it is Determination of Medicare statutorily excluded or does not Coverage (ADMC) pursuant to DENIED meet the definition of any Medicare Section 1834(a)(15). benefit from those situations in which at item is denied because it is not reasonable When an item or service is provided to a Medicare and necessary. Some examples of statutorily excluded beneficiary and is expected to be denied based on one of items or situations include, but are not limited to: the four exclusions listed above, it is the responsibility of the supplier to notify the beneficiary in writing through the  eyeglasses or contact lenses—except those provided use of the ABN before the item or service is delivered or following cataract removal or other cause of aphakia; purchased. If the supplier issues a properly executed ABN  Durable Medical Equipment and related accessories and with Option 1 selected by the beneficiary, the DMEPOS supplies provided to patients in nursing facilities; supplier must submit the claim to Medicare using the GA modifier on each Healthcare Common Procedural Coding  personal comfort items; and System (HCPCS) code that is expected to be denied. The GA  orthopedic shoes or shoe inserts—other than those modifier indicates that the supplier has a waiver of liability covered under the therapeutic shoes for diabetics benefit statement on file. or those that are attached to a covered leg brace.

continued on page 24

CURRENT PEDORTHICS • Volume 40, Issue 6 23 The Advance Beneficiary Notice of Noncoverage and Correct Use of Modifiers GA and GY – Revised continued from page 23

A description of the statutory benefit items that are  e.g., compression stockings and sleeves; processed by the DME Medicare Administrative Contractors  durable items that are not primarily designed to serve a (MACs) can be found in the Jurisdiction C DME MAC Supplier medical purpose, e.g., exercise equipment. Manual. Some examples of items or situations which do not meet the definition of a Medicare benefit include, but are To access the LCDs and policy articles, please visit not limited to: the CIGNA Government Services Web site at  parenteral or enteral nutrients that are used to treat a www.cignagovernmentservices.com. Select the DME temporary (rather than permanent) condition; MAC Jurisdiction C homepage, and then click on the Local Coverage Determinations link.  enteral nutrients that are administered orally;  infusion drugs that are not administered through a Voluntary Notification durable infusion pump; Under the new instruction for the revised ABN, the Centers  surgical dressings that are used to cleanse a wound, clean for Medicare & Medicaid Services (CMS) advise that this intact skin, or provide protection to intact skin; form may be used to voluntarily notify Medicare beneficiaries  irrigation supplies that are used to irrigate the skin or of an expected noncovered denial of Medicare payment due wounds; to the statutory exclusion of an item or service, or the item or  immunosuppressive drugs when they are used for service not meeting the definition of any Medicare benefit. conditions other than following organ transplants; Section 1848(g)(4) of the Social Security Act states that  most oral drugs; items that are categorically excluded from Medicare benefits  oral anticancer drugs when there is no injectable or (i.e., hearing aids, personal comfort items, etc.) are not infusion form of the drug; required to be submitted to the Medicare program by the supplier. However, if the beneficiary requests the supplier  nondurable items (that are not covered under any other to submit the claim to Medicare, the claim should be coded benefit category); with the designated HCPCS, however, neither modifiers GA nor GY are required. The supplier and the Medicare beneficiary will receive a patient responsibility denial for the noncovered services. For additional instruction regarding the proper execution of an ABN, suppliers are encouraged to review the CMS Internet-Only Manual Medicare Claims Processing Manual, Chapter 30, “Financial Liability Protections,” Sections 50 and 60 at: www.cms.hhs.gov/manuals. ■

AD Page Pedorthic Newswire (Aetrex) Pickup: Sep/Oct 08 – page 26

24 CURRENT PEDORTHICS • Volume 40, Issue 6

Association News

Small Steps to the Top By Shane Hayes, C. Ped.

Success in a pedorthic practice is doing a lot of little things right! ”Everything is always impossible before it works. That’s what entrepreneurs are all about – doing what people have told them is impossible.” – Hunt Greene, Venture Capitalist And we are pedorthic entrepreneurs, every one of us. In addition to being your profession, pedorthics is a business. It takes dollars and (business) sense to survive. PFA is here to help you navigate through sometimes murky waters to clear sailing through out your pedorthic career. Success, the choice always is yours. PFA IS HERE TO HELP. Contact us any time at www.pedorthics.org.

PFA Member Benefit Clarification: may occasionally see a Roadway truck backing up to your dock with a Yellow driver behind the wheel. Rest assured this YRC Integration Advisory is an expected result of the merging of the two companies into one and will not adversely affect your experience. As the Important changes are underway at Yellow Transportation integration progresses, you will also begin to see new Bills of and Roadway, designed to provide customers with the Lading and Invoices bearing the YRC mark. best transportation and logistics services in 2009 and beyond. You may have heard the exciting news that Yellow Transportation and Roadway are combining to form one new What the merger means to you: operating company, YRC. The integration of the companies is • Integrated Network ongoing and will be phased in over the next several months. YRC is creating a unified network of over 430 YRC Customers enrolled in a PartnerShip Discount Shipping service centers, including 12 in Mexico and 27 in Canada, Program will continue to receive their Yellow discounts as providing better geographic coverage, more comprehensive specified in their respective program. solutions and the best overall service quality in the industry. The integration of the two companies’ systems YRC is ahead of schedule to successfully integrate its and networks will be ongoing throughout spring 2009The national networks by early spring 2009. “With more full integration will be completed later in 2009. than 160 combined years of moving big shipments and 38,000 transportation professionals, YRC represents the • New website YRC.com most collective expertise in the industry,” says Bill Zollars, Soon to be released, yrc.com will replace roadway.com chairman, president and CEO of YRC Worldwide. “More and myyellow.com. If you are a registered user of the customers rely on YRC for large shipments than any other password-protected shipping tools my.roadway.com and/or provider, and one integrated network allows for even greater myyellow.com, you will soon be able to use my.yrc.com for coverage and shipment density. By integrating Roadway and all of your shipping needs without registering again. For Yellow, we gain efficiencies and capabilities that position us to myyellow.com users, your existing myyellow user name support our customers now and as the economy improves.” and password will enable you to access my.yrc.com. Since acquiring Roadway, the company has reduced duplicate • Closer to you back-office functions, shared technology applications, formed In major metropolitan areas across the network, the nearest common management teams and, most recently, combined YRC facility is 20-percent closer to customers, enabling corporate sales. Yellow Transportation is adding the very quicker pickups and deliveries, increased flexibility and best from Roadway Corporation to create a new, world-class reduced emissions. carrier and logistics organization. • Increased Scope and Scale Customers will still see the familiar Yellow and Roadway Smaller markets have more frequent pick up and delivery marks as the company transitions branding elements, so you schedules and more direct coverage.

26 CURRENT PEDORTHICS • Volume 40, Issue 6 Yellow customers enrolled in a PartnerShip Discount FedEx Ground and FedEx Home Delivery surcharges. For Shipping Program will continue to receive their discounts complete FedEx rate information, visit www.fedex.com/us/ through their respective Association Discount Shipping rates2009. Program. If you have any questions about this integration or about your freight shipments, please call PartnerShip at UPS has also announced its new list rates for 2009, including (800) 599-2902. an average 5.9 percent increase for UPS Ground and Ground Hundredweight shipments, as well as a net average increase of 4.9 percent on all air express and U.S. origin international shipments. The increase for air express and international FedEx and UPS announce rate shipments is based on a 6.9 percent increase in the base rate, increases for 2009 less a 2.0 percent reduction in the fuel surcharge. Published rates for UPS Freight service will increase FedEx and UPS have announced their respective rate 5.9 percent. Additional changes will be made to other increases for 2009. UPS Ground, Ground Hundredweight, and Air Services FedEx Corp. has announced it will increase its net average surcharges. Updated rate and service information is posted shipping rate for FedEx Express by 4.9 percent, which is on ups.com/rates, where customers can also preview UPS comprised of a 6.9 percent increase in standard list rates, Ground, Air and International express rates. offset by a 2.0 percent reduction in the fuel surcharge. PartnerShip LLC administers the PFA Discount Shipping FedEx Corp. will increase its standard list rates for FedEx Program and offers PFA Members discounts up to 29 percent Ground and FedEx Home Delivery by an average of 5.9 with FedEx, and up to 64 percent with Yellow Transportation. percent. The new rates for FedEx Express, FedEx Ground For more information on upcoming rate changes, shipping and FedEx Home Delivery, effective January 5, 2009, apply to questions, or to enroll in the program, please visit U.S. and U.S. export express package and freight shipments. www.partnership.com/57PFA, contact PartnerShip at Additional changes will be made to other FedEx Express, (800) 599-2902 or e-mail [email protected].

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CURRENT PEDORTHICS • Volume 40, Issue 6 27 Industry News

BOC Elects New Board Members, Sharon Nichelson was first elected to the BOC Board in 2006, after more than 15 years in the DME business. Employed Officers by Westfield Pharmacy in North Platte, Nebraska, she chairs the Item Writers Committee for the Certified Orthotic Fitters Certificants of the Board for Certification/Accreditation, examination, and has served on several other committees. Internal (BOC) recently elected two fellow certificants to seats In addition, she has been a member of BOC’s Executive on the Board of Directors during the annual general election: Committee, serving a term as secretary before being elected Sharon Nichelson, COF, CMF, and James (Jim) Newberry, vice chair. She is also active as chair for the Region D DMERC BOCPO. Advisory Committee, which represents 17 states and provides pivotal information flow between the states’ practitioners and Members of the Board also elected five officers from among the DMERC. Also, as a member of the Midwest Association the Board to one-year terms. They are Preston Madler, BOCO, for Medical Equipment Services, Nichelson is actively chair; Sharon Nichelson, COR, CMF, vice chair; John Kenney, involved in regulatory, legislative, education and ethical issues BOCO, secretary; Joe Lawson, BOCO, treasurer; and James affecting Midwest equipment supplier. Hewlett, BOCO, member-at-large. The officers, in addition to BOC’s immediate past chair Teresa Alpert-Leibman, BOCO, “I’m proud to have been a part of the accomplishments of BOC Pedorthist, form BOC’s Executive Committee. BOC over the past three years,” Nichelson says, “and I would like to thank my fellow practitioners for their confidence that “It’s both humbling and terrific to be able to tap the wealth I can continue to help guide the organization strategically and of experience that all these practitioners bring to BOC,” said efficiently. BOC is essential in providing the allied health care BOC president Greg Safko in announcing the election results, industry with practitioners qualified in a variety of health care “and I look forward to our staff working closely with them, to help patients throughout the nation. I look forward to this and the other distinguished members of our Board, over the opportunity to work closely with BOC’s directors and officers coming year.” to the benefit of practitioners and their patients.”

continued on page 30

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Jim Newberry, re-elected to the Board, is certified and contractures complicated by abnormal tone and spasticity. licensed in both prosthetics and orthotics, and has been in He holds bachelor’s and master’s degrees in psychology, as well practice in Florida for 32 years with Mahnke’s Orthotics/ as seven U.S. and multiple international patents for orthotic Prosthetics and as a clinical team member for Children’s device design. He is also a partner in OCSI/NeuroFlex, a Medical Services. He has served BOC for the past 25 years, manufacturer of pre-fabricated orthoses in Florida. on the Board of Directors, as chair, and, at BOC’s request, became Interim Executive Director when BOC’s founding Joe Lawson is a managing partner in Lawson Medical, LLC, executive retired after 20 years. Newberry has been deeply headquartered in Virginia Beach, Virginia, with additional involved in the creation of new certifications and of BOC’s locations spanning the Mid-Atlantic region and employing facility accreditation program, as well as working with BOC’s several certified practitioners. After earning certification in strategic planning committees and the Exam, New Projects, orthotics, Lawson founded the company as a single-owner CEO Selection and Item Writers Committees. In addition, operation. He first became a registered fitter in 1998, after he teaches a diabetic shoe course, negative casting, and several years in sales and marketing, first with a health various aspects of anatomy and gait at various schools in insurance company and later with a DME company. He has the United States. served on BOC’s Item Writers Committees for both COF and BOCO examinations. “I’ve been privileged to experience BOC as a certificant, a practitioner, a Board chair and a staff member. This has Jim Hewlett oversees the operation of PRN Marketing Inc.’s given me a well-rounded perspective on BOC’s strengths and O&P facility in Yuma, Arizona and is senior consultant challenges, and I continue to put that experience to work for Consultants PRN. His 36 years of experience include for our profession,” Newberry says with enthusiasm. “BOC marketing, merchandizing, and ownership of a DME is important to our future as providers of health care, and I company and a wholesale oxygen business, as well as O&P will do whatever I can to help enhance BOC’s programs and management. Though semi-retired, he offers an array of future initiatives.” services related to providing O&P care within governmental regulations, and to successfully managing a practice. His Preston Madler was first elected chairman of BOC’s Board of certifications are from both BOC and ABC, and he is an Directors in 2008. His areas of special interest have included associate member of AAOP and a member of the Orthotic state licensure, facility accreditation, and forming alliances & Prosthetic Group of America. He serves on BOC’s Item with other practitioner groups to advance BOC’s certificants. Writing Committee for Orthotics and as an accreditation He served 23 years with the U.S. Air Force before retiring on-site surveyor. as a senior master sergeant in 2007. A disabled veteran, he served his entire USAF career in the field of orthotics. He BOC offers certification in five practice specialties: orthotics, studied at Northern Michigan University for two years before prosthetics, orthotic fitting, mastectomy fitting, and joining the Air Force, and began his orthotic training at pedorthics. BOC also offers a non-credentialed specialization Lackland Air Force Base in Texas. Madler ended his military in footwear that is designed to help patients meet their service at the same base as 4J0X1 course supervisor in the footwear needs. In addition, the Centers for Medicare & 59th Medical Wing, Wilford Hall Medical Center, managing Medicaid Services have recognized BOC as one of the ten the largest orthotic laboratory in the USAF; he also saw more deemed providers of facility accreditation. than 800 patients per month and oversaw the USAF’s orthotic For more information on BOC or its services, visit program worldwide. In addition, he was responsible for the www.bocinternational.org. Air Force’s Orthotic Apprentice course, which he developed and helped teach. As chairman of BOC’s Board of Directors, Madler says he’s Lazzaretti Elected to BOC Board had “a year’s worth of wonderful opportunities. It has been a great pleasure to work with the dedicated people on Peter C. Lazzaretti, AAS, BOCPD, our Board and staff, and I’ve also had many opportunities C Ped., has been elected to the Board of to meet with our certificants and represent them at trade Directors of the Board of Certification/ shows, conferences and meetings with allied health groups. Accreditation, International (BOC), In forging a stronger and more strategic organization, I am according to BOC president Greg Safko. honored to be elected to the chairmanship for a second term, Lazzaretti will serve through 2011, and I pledge to do everything I can to enhance BOC’s focus filling a seat that was vacated by the and professional reputation.” resignation of Rick Sevier, B.S.Ed., John Kenney is president of NeuroFlex Orthotics, Inc. in BOCPD, C.Ped., ROPA. Laguna Hills, California. He specializes in the treatment of Lazzaretti earned his associate degree in applied sciences, contractures due to immobility and neurological dysfunction, with a concentration in pedorthic footwear technology, at and is the inventor of Neuroflex Orthotics, a line of static braces with dynamic features that effectively reverse continued on page 32

30 CURRENT PEDORTHICS • Volume 40, Issue 6 * Not all widths and sizes available in all styles

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Oklahoma State University-Okmulgee, where he was on the Footwear, and teaches therapeutic shoe fitting with CFS President’s Honor Roll, as well as being a Phi Theta Allied Health Education of Tulsa, Oklahoma. He has also Honor Roll Scholar. An eight-year Navy veteran, he received a authored white papers on infrared temperature testing and medical discharge after injuries sustained during deployment monofilament neuropathy testing for patient care specialists. to the in support of Operation Southern In addition, Lazzaretti is an affiliate member of the American Watch. He has been certified in pedorthics by all three U.S. Academy of Orthotists & Prosthetists, and a member of the organizations to confer that credential, and currently holds Pedorthic Footwear Association and the National Association certification from BOC International and from the American for the Advancement of Orthotics & Prosthetics. Board for Certification in Prosthetics, Orthotics & Pedorthics (ABC), into which the original Board for Certification in “I’m grateful for this opportunity to be on a team dedicated Pedorthics merged in 2006. to building strengths within the OP&P community,” says Lazzaretti. “Rick Sevier continues to make solid contributions The owner of Caravan Pedorthic Services in Federal Way, to our field as a practitioner and a teacher, and I intend to Washington, Lazzaretti is also a representative for Instride carry the same type of commitment forward on the BOC Footwear, headquartered in New Jersey. Before opening Board of Directors, doing everything I can to increase the his own practice, Lazzaretti worked for several durable opportunities open to us as practitioner-professionals, and medical equipment companies and, while in school, held especially for the patients we serve.” clinical studies positions with Virginia Mason Podiatry/ Sports Medicine Clinic in Seattle, Washington; Footstride Preston Madler, BOCO, chairman of the BOC Board of Technology in Snohomish, Washington; and Compton Directors, welcomed Lazzaretti to the Board, noting, “As Orthopedic Services in Oklahoma City and the Muskogee certified health care professionals, we have extraordinary Indian National Health Clinic in Okmulgee, Oklahoma. opportunities to learn from each other and put that learning to use on behalf of our patients and our fellow practitioners. He is currently serving as director of pedorthic education It’s a pleasure to work with BOC’s directors in taking on the and lead instructor in therapeutic shoe fitting for Instride continued on page 34

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Come visit us at booth #s: 111, 113 and 115. Industry News challenges and transitions that affect our certificants, and Approval of Pedorthic Pre- it’s great to have someone of Pete’s caliber to join us in our responsibility to serve this incredibly rewarding profession.” Certification Courses Now Under the The BOC Board of Directors is an active board that meets National Commission on Orthtoic and regularly to oversee certification and accreditation programs, Prosthetic Education (NCOPE) build alliances with related organizations groups, advance positions on relevant issues and develop valid exams on Effective January 1, 2009, the approval of pre-certification which certifications are based. “Although it’s an honor to be courses for the profession of pedorthics is under the elected to the BOC Board, it’s also a commitment to work organizational umbrella of the National Commission hard for the people who have earned certification and the on Orthotic and Prosthetic Education (NCOPE). The facilities we accredit,” says Safko. “I welcome Pete, not only Commission on Accreditation of Pedorthic Education (CAPE) for his experience, but also for his volunteer ethic that makes dissolved as a corporation and now functions as a committee him want to further the profession and mission of the BOC, under NCOPE. All previously accredited CAPE programs are International.” now NCOPE approved. BOC offers certification in five practice specialties: orthotics, Negotiations between the two organizations took place prosthetics, orthotic fitting, mastectomy fitting, and throughout 2008. Under NCOPE there will be a committee pedorthics. BOC also offers a non-credentialed specialization named the “Committee on Approval of Pedorthic Education” in footwear that is designed to help patients meet their (CAPE). This committee will be comprised of only footwear needs. In addition the Centers for Medicare & credentialed and/or licensed pedorthists and pedorthic Medicaid Services (CMS) have recognized BOC as one of the educators. CAPE will be the content experts for all pedorthic ten deemed providers of facility accreditation. education and will provide recommendations to the NCOPE For more information on BOC International or its programs, board of directors for approval of pedorthic programs. visit www.bocinternational.org. This committee will also actively review and recommend

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34 CURRENT PEDORTHICS • Volume 40, Issue 6 changes and/or improvements to the application process and facility prior to becoming eligible to sit for the ABC exam. educational criteria. The intent of the new patient care experience is to help provide students with practical application of the knowledge, The system in place is nearly identical to the system NCOPE skills and competencies gained during their educational participates in with the Commission on Accreditation of program. Allied Health Education Programs (CAAHEP). “Having the pedorthic experience requirement ensures NCOPE looks forward to working with the pedorthic the public that all ABC Certified Pedorthists have met the profession by providing approval services for the pre- highest certification standards out there today,” says Robert certification courses. For further information or details S. Lin, CPO, FAAOP, president of ABC’s board of directors. contact Robin Seabrook at [email protected]. “Practical experience is a necessary component of training to become a contemporary C.Ped. We believe that practical experience, coupled with the requirement to complete a ABC Adds Experience Requirement to pedorthic education course, create the proper foundation for an individual to become a successful and competent patient C.Ped. Exam Eligibility Criteria care provider.”

The American Board for Certification in Orthotics, Prosthetics Experience may be gained prior to or after completion of an and Pedorthics, Inc. (ABC) will be implementing a 1,000- approved pedorthic education course. hour pedorthic patient care requirement for all candidates The new prerequisite will not be in effect for those seeking to become a Certified Pedorthist (C.Ped.). individuals applying for the spring exam cycle. The first Pedorthic exam candidates will be required to possess a group required to provide documentation of their 1,000 minimum of 1,000 hours of patient care experience. This hours will be those candidates interested in applying for experience must be obtained in a pedorthic patient care C.Ped. certification by the June 1, 2009, deadline. At that continued on page 36 M.Or.F.S. Modular Orthotic Fitting System

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CURRENT PEDORTHICS • Volume 40, Issue 6 35 Industry News time, candidates will also have to submit two letters of Written Clarification on Medicare for recommendation from pedorthic referral sources, employers or colleagues in the orthotic, prosthetics and pedorthic Patients and Providers Act of 2008 professions. Letters of recommendation must attest that the applicant has completed 1,000 hours of experience and (MIPPA) conducted such care in a professional manner. MIPPA section 154(b) added a new subparagraph (F) This new certification requirement does not affect those to section 1834(a)(20) of the Social Security Act. This currently certified by ABC as a C.Ped. subparagraph states that eligible professionals and other persons are exempt from meeting the September 30, 2009, accreditation deadline that generally applies to other DMEPOS suppliers unless the Centers for Medicare PDAC Releases Correct Coding for & Medicaid Services (CMS) determines that the quality Arizona-type AFOs standards are specifically designed to apply to such professionals and persons. Arizona AFO is a company that manufactures a line of The eligible professionals to whom this exemption applies custom-fabricated ankle-foot orthoses. Other companies are set out at sections 1848(k)(3)(B) and 1861(r) of the Act, manufacture similar products. The Pricing, Data Analysis, and include Physicians, Physical Therapists, Occupational and Coding (PDAC) contractor – formerly the SADMERC – Therapists, Qualified Speech-Language Pathologists, Physician has recently reviewed the Arizona AFO line of products and Assistants, and Nurse Practitioners. determined the appropriate HCPCS codes to be used when billing for these and similar items. Additionally, section 154(b) of MIPPA allows the Secretary to specify “other persons” that, like the eligible professionals For the Arizona Short, Arizona Tall, Arizona Extended, described above, are exempt from meeting the accreditation Arizona Unweighting, and similar custom fabricated braces, requirements unless CMS determines that the quality only the following codes should be used: standards are specifically designed to apply to such other  L1940 Ankle foot orthosis, plastic or other material, persons. At this time, we are defining “such other persons” as custom fabricated Orthotists, Prosthetists, Opticians, and Audiologists.  L2330 Addition to lower extremity, lacer molded to CMS will define how the quality standards apply to these patient model, for custom fabricated orthosis only eligible professionals and other persons by rulemaking in 2009.  L2820 Addition to lower extremity orthosis, soft interface for molded plastic below knee section Individuals not included in this exemption list, such as pedorthotists, mastectomy fitters, orthopaedic fitters/ L2330 is used whether the closure is a lacer closure or a technicians or athletic trainers applying for Medicare Velcro closure. L2820 is used only if a soft interface, either enrollment in order to bill for Medicare part B services are leather or other material, is provided. not exempt from meeting the September 30, 2009, deadline for DMEPOS accreditation. The following codes must not be used for these braces:  L1960 Ankle foot orthosis, posterior solid ankle, plastic, custom fabricated CMS Reverses Position on Pedorthic  L2275 Addition to lower extremity, varus/valgus Accreditation Exemption; Pedorthic correction, plastic modification, padded/lined Organizations Now Required to  L2280 Addition to lower extremity, molded inner boot Become Accredited For the Arizona Partial Foot model or similar orthosis, use codes L1940, L2330, L2820, and L5000 (Partial foot, shoe Written directives published by the Centers for Medicare and insert with longitudinal arch, toe filler). Medicaid Services (CMS) on Monday, December 8, 2009, specifically omitted pedorthists from the list of professionals Questions concerning the coding of other orthoses should be exempt from the upcoming mandatory accreditation referred to the Pricing, Data Analysis, and Coding (PDAC) requirement. contractor. For more information call (877) 735-1326 or visit https://www.dmepdac.com/contact/index.html. This binding directive, published through the CMS Home Health Hospice Open Door Forum, reverses earlier statements Suppliers who have incorrectly coded these orthoses should made by CMS officials that pedorthists are exempt from the submit a voluntary refund to the DME MAC. upcoming accreditation deadline for DMEPOS suppliers.

36 CURRENT PEDORTHICS • Volume 40, Issue 6 With this decision, pedorthic organizations are now required to apply for accreditation by January 31, 2009, and achieve accreditation by September 30, 2009, to remain fully compliant with CMS regulations. “We understand that the way CMS has released this information has created a challenge for the pedorthic profession,” said Tom Derrick, ABC’s Director of Public Relations at the time of the announcement. “While ABC believes accreditation is in the best interests of the public, the unexpected change of position leaves very little time for pedorthic organizations to come into compliance with the accreditation standards and submit their applications.” “ABC is prepared to work with each pedorthic organization to meet the new deadline. We’re here to help. Our staff and our accreditation surveyors are prepared for the applications and site visits that will be necessary to meet the CMS requirement,” Derrick added. “This program was designed by certified pedorthists (C.Peds.) for pedorthic practices, and with a current pass rate of greater than 90 percent, it is proving to be an exceptional accreditation program.” Free accreditation resources are available for download at www.abcop.org/pedorthicaccreditation. To begin the process of becoming ABC accredited, pedorthic organizations should review the Comprehensive Pedorthic Accreditation Standards and take the steps necessary to bring their business into compliance with these standards. “We recognize that this policy change has created some hardship. We will be assisting C.Peds. in the coming months by hosting online seminars to go over the basic requirements for pedorthic accreditation, and we will continue to publish information online,” said Derrick. “Business owners and practice managers who have not been preparing for accreditation need to begin this process now to allow time to be surveyed and accredited by the September 31, 2009, deadline. At that time, CMS may begin deactivating supplier numbers and rejecting claims from those organizations that are not accredited.” Certified pedorthists should have received additional information from ABC regarding the accreditation requirement, including details on how to sign up for web- based presentations. ABC’s accreditation standards, guide and application are available at www.abcop.org.

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CURRENT PEDORTHICS • Volume 40, Issue 6 37 Vendor News

Poly Gel Launches HealixCare VEVA Laminated Sheets HealixCare VEVA laminated sheets combine the anti- microbial, anti-fungal and moisture wicking properties of SilverTecc and BambooTecc with the shock absorbing and thermo-moldable properties of VEVA. VEVA (ventilated EVA) is a heat moldable, anti-fatigue material that dynamically molds to the body for enhanced function and greater biomechanical results. The specially designed angled cell design is lightweight and breathable providing superior shock and shear absorption. An exclusive distribution agreement with Samsung Corporation has allowed Poly Gel to offer SilverTecc; the next generation in silver nanotechnology. This anti-microbial other fibers sterilized with chemical anti-microbial agents. and anti-bacterial fabric places the encapsulated nano silver The breathable fibers thermally regulate body temperature particles below the fabric to provide maximum durability, feeling cool and dry on hot days; with an insulating effect lowest coefficient of friction and greatest reduction of shear. creating warmth and maintaining body temperature in the cold. BambooTecc is not a surface treatment and is washable BambooTecc is a nanotech fabric that contains the highest without diminishing the anti-microbial effectiveness. concentration of natural bamboo in its yarn to maximize the anti-odor, anti-fungal and moisture wicking effects. VEVA/BambooTecc and VEVA/SilverTecc are comfortable The incredibly soft BambooTecc fabric is hypo-allergenic against the skin and combine advanced anti-fungal and and will not cause any allergic reaction to the skin, unlike anti-odor protection with maximum cushioning, function

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38 CURRENT PEDORTHICS • Volume 40, Issue 6 and support. The superior shock and shear absorption combined with the trouble-free ability to cut, grind and glue make this new dual laminate an ideal solution for AFOs, custom and prefabricated foot orthoses. Take advantage of these special properties with the new line of advanced HealixCare footbeds. This solution is offered as a 30-by-40-inc sheet with standard 35 durometer in either 3mm, 4mm, or 6mm. Special colors, sizes, thicknesses and durometers are available for OEM or private labeling requirements. “Poly Gel is committed to bringing the most scientifically and technologically advanced products to market.” says Peter Bickel, Vice President of Sales & Marketing. “This new dual laminate is only one of a multitude of innovations on the horizon.”

JustEnough to Serve on Two American Apparel & Footwear Association (AAFA) Technology Committees VJustEnough Software Corporation recently announced that the company will serve on the Supply Chain Leadership and Information System committees of the American Apparel & Footwear Association (AAFA). After joining AAFA in December 2008 as a supplier, JustEnough wanted to further support the association’s mission to “promote and seek to enhance members companies’ competitiveness, productivity and profitability in the global marketplace.” JustEnough CEO and President Malcolm Buxton will participate in the Information Systems Committee (ISC) while Vice President of Sales Todd Kolber will represent the company on the Supply Chain Leadership Committee (SCLC). The Information Systems Committee assists apparel and footwear suppliers and retailers in “understanding, developing and implementing the systems necessary to effectively manage and operate a global supply chain enterprise,” according to AAFA. The Supply Chain Leadership Committee is one of AAFA’s fastest growing committees, meeting to “discuss issues related to product procurement in today’s complex sourcing environment.” “We chose these two committees not only to offer our insight but to really give us an opportunity to learn from the AAFA community about the challenges they encounter in these two areas,” says Malcolm Buxton, CEO and president of JustEnough. “We can then bring these types of conversations Think outside the box.Live inside our shoes. back to our table so that we provide the right products that are relevant to the apparel and footwear industries.” Men’s Advance Athletic Comfort E3230 (800) 225-2192 | [email protected] | www.advancefootwear.com Both committees convene in the spring, coinciding with the Material World Miami Beach exhibition and conference.

continued on page 40

CURRENT PEDORTHICS • Volume 40, Issue 6 39 Vendor News

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MAY 2009 UPON REQUEST May 11 – 22 Eneslow Pedorthic Institute Foot Solutions, Marietta, GA 470 Park Avenue South @ 32nd Street, New York, NY Pedorthic Pre-Certification Course Training and Tutoring Program, Individual and Small Groups Contact Tracy Strickland, (866) 338-2597, ext. 206; Betty Hubauer, (866) Contact Sarah Goldberg, (212) 477-2300 ext 211 or 338-2597, ext. 201; or, Dr. William Faddock, (866) 338-2597, ext. 209 [email protected], or visit www.eneslow.com/epi COURSES JUNE 2009 Robert M. Palmer M.D., Institute of Biomechanics June 1 1601 Main St., Elwood, IN ABC Certification Exam Deadline Courses providing pedorthic education for the , Applications must be received by June 1st for individuals seeking to take clinical or biomechanical knowledge seeking pedorthist. the Summer 2009 ABC certification exams for orthotists, prosthetists, Also offering traveling courses to your area. Course dates pedorthists, technicians and fitters. Contact: ABC at 703/836-7114 for Levels 1-3 in a variety of locations in the United States, Hong Kong, Mainland China and Korea are available. June 5 – 6 Contact Pam Haig, (765) 557-7216; [email protected]; Orthotic Clinical Patient Management (CPM) Exam www.pedorthicbiomechanics.org ABC Clinical Patient Management Exam will be administered for orthotists in Chicago, IL; the application deadline for this exam is March 1. Contact: CFS Allied Health Education ABC at 703/836-7114 Pedorthic Certification: Exam Review This program focuses on supplying the student with the June 12 – 13 skills and knowledge needed to pass the ABC Certified Prosthetic Clinical Patient Management (CPM) Exam Pedorthic exam by presenting exam-like questions, ABC Clinical Patient Management Exam will be administered for prosthetists exploring possible answers, and discussing rationales for in Chicago, IL; the application deadline for this exam is March 1. Contact: correct and incorrect answers. ABC at 703/836-7114 Phone: (918) 266-3678 or visit www.LearnPedorthics.com for additional information. JULY 2009 Oklahoma State University OSU has uniquely designed courses to provide pedorthic July 6 – 17 education for the retail, clinical or biomechanical Foot Solutions, Marietta, GA oriented individual. Your next course option is to begin Pedorthic Pre-Certification Course by enrolling in our Level 1 Online Program. Then you Contact Tracy Strickland, (866) 338-2597, ext. 206; Betty Hubauer, (866) are required to attend a Level Two: Hands-On program. 338-2597, ext. 201; or, Dr. William Faddock, (866) 338-2597, ext. 209 Once you have successfully completed these courses, you may enroll in our Level 3 On-Line Program. Contact July 24 Jerry Wilson at (918) 293-5330 or Andrea Autaubo at (918) 293-5330, or visit www.osu-okmulgee.edu. Foot Solutions, Marietta, GA One Day Cram Session Scholl College at Rosalind Franklin University Contact Tracy Strickland, (866) 338-2597, ext. 206; Betty Hubauer, (866) Pedorthic pre-certification course 338-2597, ext. 201; or, Dr. William Faddock, (866) 338-2597, ext. 209 Contact: Ellie Wydeven, Special Programs Office, (847) 578-8410, [email protected], AUGUST 2009 or visit www.rosalindfranklin.edu/scpm/ce August 3 – 8 MONTHLY ABC Certification Written Exam Dates ABC certification exams will be administered for orthotists, prosthetists, Riecken’s Orthotic Labs pedorthists, technicians and fitters; the application deadline for these exams 5115 Oak Grove Rd., Evansville, Ind. SAFIO Class, second is June 1. Contact: ABC at 703/836-7114 Friday of every month. Four casting stands provided, limited to eight students. For more information, contact Darlene at 800-331-8040. SEPTEMBER 2009 September 1 ABC Certification Written Exam Dates Applications must be received by September 1st for individuals seeking to take the Fall 2009 ABC certification exams for orthotists, prosthetists, pedorthists, technicians and fitters. Contact: ABC at 703/836-7114

42 CURRENT PEDORTHICS • Volume 40, Issue 6 4EA4REE/IL ANESSENTIALOIL HASALONGHISTORY September 11 – 13 OFTRADITIONALUSE)TCONTAINSCONSITUENTSCALLED Australian Pedorthic and Medical Grade Footwear Association’s TERPENOIDS WHICHHAVEBEENFOUNDTOHAVEANTISEPTIC Annual Symposium ANDANTIFUNGALACTIVITY4HECOMPOUNDTERPINEN IS Sydney, Australia THEMOSTABUNDANTANDISTHOUGHTTOBERESPONSIBLE Call + (61) 02 9823 0684 or visit www.apmgfa.org.au for more information FORMOSTOFTHETEATREEOILSANTIMICROBIALACTIVITY)T HASBEENUSEDSAFELYANDEFFECTIVELYONSKINFOR September 30 CENTURIESASANANTI FUNGAL DISINFECTANTANDANTISEPTIC Mandatory Accreditation Deadline for Pedorthic and Post-Mastectomy Organizations The Center for Medicare and Medicaid Services (CMS) has announced that September 30, 2009 is the deadline for all DMEPOS patient care 4EA4REE5LTIMATES 4- organizations to obtain accreditation. Exemptions have been granted to 3OAKING#RYSTALS4- many providers, including O&P Facilities. All organizations providing post-mastectomy products and pedorthic services in any capacity (ELPS3OAK!WAY&UNGUSAND are not exempt from the accreditation deadline. For more information "ACTERIAFROM3KIN3URFACE on the exemptions, deadlines and ABC accreditation, please visit 4EA4REE5LTIMATES4-3OAKING#RYSTALS4- www.abcop.org/accreditation. Contact: Christine Michael at ISATHERAPEUTICFOOTSOAKFEATURINGAN [email protected] or (703) 836-7114, ext. 250. EXCLUSIVEBLENDOFTEATREEAND PEPPERMINTESSENTIALOILS %PSOMSALT OCTOBER 2009 ANDSEASALT4HISINVIGORATINGSOAK SOOTHESACHESANDPAINS RELIEVES October 30 ITCHINGANDSOFTENSCORNSANDCALLUSES Foot Solutions, Marietta, GA WHILEFIGHTINGFUNGUSANDBACTERIA One Day Cram Session ,EAVESFEETFEELINGREFRESHED CLEAN ANDSMELLINGGREAT3IX OZPACKETS Contact Tracy Strickland, (866) 338-2597, ext. 206; Betty Hubauer, (866) 338-2597, ext. 201; or, Dr. William Faddock, (866) 338-2597, ext. 209 &UNGA3OAP4- .ATURALLY7ASHES!WAY&UNGUS november 2009 AND"ACTERIAWITH4EA4REE/IL November 16 – 21 &UNGA3OAP4-CLEANSINGWASHHELPSRELIEVE THEDISCOMFORTOFITCHINGANDDRYNESS ABC Certification Written Exam Dates ASSOCIATEDWITHATHLETEgSFOOTWHILEITCLEANS ABC certification exams will be administered for orthotists, prosthetists, ANDREFRESHESSKIN4HISPATENTEDSOAPIS pedorthists, technicians and fitters; the application deadline for these ENRICHEDWITHTEATREEOIL)TCANALSOBEUSED exams is September 1. Contact: ABC at 703/836-7114 ASANALL OVERBODYSOAP WHICHMAYHELP CONTROLODOR YEASTINFECTIONS ACNE ANDOTHER November 19 – 22 COMMONSKINIRRITATIONSOZBOTTLE Pedorthic Footwear Association 51st Annual Symposium & Exhibition Gaylord Texan Resort & Conference Center, Grapevine (Dallas), TX Contact: (202) 367-1145; [email protected]; www.pedorthics.org Experience 4HE Difference! NOVEMBER 2010 !LL.ATURAL"ECAUSE)TS"ETTER November 18 – 21 4OTAL&OOT2ENEWALWITH4EA4REE/IL Pedorthic Footwear Association and the Pedorthic Association of %NERGIZES2EVITALIZES&EET Canada North American Pedorthic Congress /URHEALTHYBLENDCOMBINES3HEA Hilton in the Walt Disney World Resort, Orlando, FL "UTTERAND4EA4REE/ILTOSOFTENAND Contact: PFA: (202) 367-1145; [email protected]; www.pedorthics.org; MOISTURIZESKIN!GENTLEANDCALMING PAC: (204) 975-8200; [email protected]; www.pedorthic.ca SOLUTIONFORCOMPLETEFOOTCARE

NOVEMBER 2011 !LSOTRY $AILY&OOT"ALM November 10 – 13 (EEL2EPAIR AND #ALLUS#REAMS Pedorthic Footwear Association 52nd Annual Symposium and Exhibition Albuquerque Convention Center, Albuquerque, NM Contact: (202) 367-1145; [email protected]; www.pedorthics.org 11234 Air Park Rd., P.O. Box 6444, Ashland, VA 23005 804 798 1891 800 446 3820 Fax 800 822 0180 www.agsfootweargroup.com

CURRENT PEDORTHICS • Volume 40, Issue 6 43 Resource Center

From coding and billing to Medicare compliance to reading foot and ankle x-rays, PFA has your interests covered. To order any of the new titles or the many classic titles already offered through the Resource Center, visit PFA’s web site, www.pedorthics. org and click on the Resource Center button. Alternatively, you may request a 2008 Resource Center catalog and order form by e-mailing your name and mailing address to [email protected], and placing “2008 Resource Center Catalog Request” in the subject line, or phoning PFA at (202) 367-1145.

Foot and Ankle Radiology This text/atlas of radiography introduces the scope of diagnostic radiology applicable to podiatric medicine, including normal and pathological presentations of the foot and ankle. It covers the principles of radiographic interpretation, normal and variant radiographic anatomy and development of the foot and ankle, systematic evaluation of bone and joint disorders, as well as bone and joint abnormalities. An excellent guide to the radiographic presentations of pathologic conditions, this book acquaints the reader with specific radiologic pathology of the foot and ankle and offers a solid understanding of general diagnostic radiology and pathologic correlation. It also demonstrates how to systematically analyze a radiograph and identify conditions that are intrinsic to the foot or that represent manifestations of extrinsic disease. By Robert Christman, DPM, FACPR, ABPOPPM, Director of Radiology; Associate Professor, Department of Medicine; Director of Online Learning; Temple University School of Podiatric Medicine Philadelphia, PA Hardcover, 608 pages.

PFA Members: $150 – Non-members: $170

Introduction to Podopediatrics Great for those who work with lower limb problems in children. Sixteen chapters on topics such as psychological considerations in children, pediatric gait, orthopedic conditions affecting children, orthotic management, and more. Edited by Peter Thompson, Russell Volpe. Forward by Justin Wernick, DPM. Hardcover, 371 pages.

PFA Members: $70 – Non-members: $95

Neale’s Disorders of the Foot: Diagnosis & Management General clinical guide to origins, diagnosis, and conservative management of common foot disorders. Chapters on functional disorders, and examination techniques. 25 contributors, mostly podiatrists. Edited by: Donald L. Lorimer, Gwen French, Maureen O Donnell, J. Gordon Burrow. Hardcover, 702 pages.

PFA Members: $85 – Non-members: $110

The Foot and Ankle in Sport Five major sections address athletic evaluation, sport syndromes, anatomic disorders in sports, unique problems in sports and dance, and athletic shoes, orthoses, and rehabilitation. Last section discusses the shoe in sports, foot orthoses, and rehabilitation of the elite athlete. Includes more than 400 illustrations. Editor: Donald E. Baxter, M.D. Hard cover, 407 pages.

PFA Members: $135 – Non-members: $160

Professional Shoe Fitting Manual Comprehensive textbook on shoe fitting. Discusses foot anatomy, problems related to shoes, problems of fitting, shoe anatomy, materials, lasts, and sizes, plus fitting for infants, children, and problem feet, and adjustments in fitting. Author: William Rossi, D.P.M. Soft cover, 160 pages.

PFA Members: $25 – Non-Members: $50

44 CURRENT PEDORTHICS • Volume 40, Issue 6 When the Shoe Fits DVD Educational 2 1/2-hour course in a DVD collection. Includes 2 DVDs, companion reference book, instructor’s guide, and 100-question test for reviewing the 11 instructional sections. Sections: foot evaluation and measurement, testing for fit, fitting the special foot, foot anatomy and biomechanics, worn shoe evaluation, plus more. Developed by PFA, AOFAS and NSRA.

PFA Members: $150 – Non-members: $250

Introduction to Pedorthics Sections include anatomy and foot function, disorders of the foot, pedorthic management of the foot, shoes, shoe therapy, shoe modification, pedorthic practice management. This classic pedorthic text is authored by PFA, with contributions from numerous practicing physicians and credentialed pedorthists. Soft cover, 310 pages.

Recommended Reading for Pedorthic Students

PFA Members: $99 – Non-members $149

The Complete Footwear Dictionary Over 4,000 footwear terms and definitions, with 100’s of shoe retailing, pedorthic and shoe fashion terms. 2nd edition added over 800 new terms & 160 illustrations to the terms & definitions contained in the original edition. Author: William A. Rossi, D.P.M. Hard cover, 310 pages.

PFA Members: $80 – Non-members: $105

Pedorthic Brochure Series Professionally designed and produced two-color brochures are designed to educate patients, their families, allied health providers and other pedorthic audiences. One brochure fits easily with a cover letter in a business envelope with a single first- class stamp for direct-mail efforts. The brochures are perfect for in-service meetings, education events or as handouts to customers and patients. Brochures are shrink wrapped in bundles of 50. Titles 1. Pedorthics - Footcare Through Proper Footwear 7. What is a Credentialed Pedorthist – 2. Diabetes & Pedorthics - Conservative Foot Care and Why Should I See One? 3. Arthritis & Pedorthics - Enhancing Mobility 8. Ten Tips to a GREAT Shoe Fit! 4. Sports Injuries & Pedorthics - Prevention & Recovery 9. Pedorthics - Footcare Through Proper Footwear 5. Shoes & Pedorthics - Therapy for the Feet (Spanish version) 6. Orthoses & Pedorthics - Treatment as Prescribed 10. Diabetes & Pedorthics - Conservative Foot Care (Spanish version)

PFA Members: 50/$20; 100/$35; 250/ $55 – Non-members: 50/$40; 100/$70; 250/$110

PFA Logoed Items (available to PFA members only) • “Member of PFA” Lapel Pins The pin has a clutch back to fasten it to clothing. $5 each. Quantities of 5 or more pins are $4 each. • “Member of PFA” Point-of-Sale Display 4” x 6” angled white plastic point-of-sale display features the “Member of PFA” legend encircling the association’s logo in blue against the white background. $10 each. Quantities of 3 or more are $9 each. • “Member of PFA” Window Decal The window decal is 5” in diameter and display’s the “Member of PFA” legend encircling the association’s logo. $1 each.

CURRENT PEDORTHICS • Volume 40, Issue 6 45 Pedorthic marketplace

management is a snap because OSSA uses HELP WANTED Full Time Managerial Position the standard UPC barcode on the products to Apple Valley, MN “Foot Solutions” has an immediate automate the inventory process. Records can be Pedorthist/Orthotic Technician opening for a full time Managerial position. Duties transferred to OSSA from QuickBooks and other include inventory management, purchasing, payroll, record keeping systems. Features include: Multi specialty Medical Clinic in West Suburbs footwear and custom arch support sales. of Chicago seeking part time C-ped to work • Point of Sale We seek candidates (C. Ped.) that are enthusiastic, with Ortho/Podiatry Department. Competitive • Inventory management compensation/benefit package. E-mail resume to sales and customer oriented. People who have the • Patient records (unlimited) [email protected] or contact Darlene Schodtler desire to work with unique and beautiful shoes, at (630) 782-7816. custom footwear products and custom made inserts. • Order processing Manager candidates will have previous retail • Scheduling experience with recruiting, hiring and training their Sales Professional Wanted staff. Store hours 10-6 M-F, 10-4 Sat. • Powerful mailing capabilities • Physician referrals linked to patient sale SureFit, a leading supplier of therapeutic footwear We offer competitive pay/bonus. and inserts for the Podiatric market is recruiting Contact Steve at 952-423-3338, or • Track advertising results a sales professional to cover the Southeast e-mail [email protected]. • Diabetic reminder notices (excluding Florida). This exciting opportunity will promote SureFit’s unique turnkey system • Employee sales performance for fitting of diabetic footwear to Podiatrists • Commission processing via a consultative selling approach. Successful FOR SALE candidates will utilize their biomechanical as • Employee time clock well as shoe fitting knowledge to demonstrate the • Patient photo management wide array of products that SureFit offers. Position AETREX I-STEP FOR SALE • Full security requires 50-60% travel. Pedorthic certification or Viper Kiosk Package including P1000 Pressure • Patient charting equivalent experience required. Plate, FIT Scanner, Software Included. • Document management (paperless office) SureFit offers: Excellent Condition. $1995 OBO. (509) 965-7170. • Competitive base salary plus commissions. (121908) • Insurance code processing • Expense reimbursement plus company cell • Business reports phone. • Track sales from doctor referrals • Full medical benefits package. Business software specifically • GMROI • 401(k) with company matching contributions. designed for orthopedic shoe stores • Long-term disability and life insurance benefits. Orthopedic Shoe Store Automation (OSSA) will Call or Email Engwer & Associates at (412) help you manage and grow your business. OSSA 751-2433 [email protected] to schedule a Please email your resume and salary requirements software is network ready and runs on a standard comprehensive online demonstration of OSSA. to [email protected]. PC with Microsoft 2000, XP or Vista. Inventory (121708)

Classified Advertising Rates Words PFA Member Non-Member 50 or fewer words $25 $45 51-75 words $45 $65 76-150 words $65 $125 The above rates are calculated by counting complete words. (A telephone number is counted as a complete word.)

46 CURRENT PEDORTHICS • Volume 40, Issue 6 Pedorthic Educators Directory

A PFA Pedorthic Educators Member exclusive, this directory highlights pedorthic education programs offered by member schools-in-good-standing. Statements about a provider or its services are the responsibility of the company and do not imply endorsement by the Pedorthic Footwear Association or its Board of Directors. The Australian School of Pedorthics International School of Pedorthics Contact: Casper Ozinga, Comfort and Fit Australia, Pty. Ltd. Contact: Kathy Meanwell 1/81 Darley St. P.O. Box 2748 Mona Vale, NSW 2103 Australia Broken Arrow, OK 74013 Phone: + (61) 2 9979 6099, Fax: + (61) 2 9979 6299 Phone: (918) 872-1212, Fax: (918) 872-1213 E-mail: [email protected] E-mail: [email protected] Website: www.apmgfa.org Website: www.pedorthiceducation.com CFS Allied Health Services, Inc. Northwestern University Prosthetic Contact: Rick Sevier, BS Ed., C. Ped. Orthotic Center 507 W. Denny St. Contact: Desmond Masterton, CO, C. Ped., LO, L. Ped. (IL) Catoosa, OK 74015 345 E. Superior, Rm. 172 Phone: (918) 266-3678, Fax: (918) 266-1657 Chicago, IL 60611 E-mail: [email protected] Phone: (312) 238-8006 Website: www.learnpedorthics.com E-mail: [email protected] ABC approved Certified Fitter of Therapeutic Shoes course. Website: www.nupoc.northwestern.edu Online and distance continuing education; CDs and DVDs; pedorthic exam review CDs. Oklahoma State University-Okmulgee Contact: Jerry D. Wilson, C. Ped. Eneslow Pedorthic Institute 1801 E. 4th St. Contact: Robert S. Schwartz, C. Ped. Okmulgee, OK 74447-3901 470 Park Avenue South @ 32nd St. Phone: (918) 293-5330, Fax: (918) 293-4603 New York, NY 10016 E-mail: [email protected] Phone: (212) 477-2300 or (800) ENESLOW Website: www.osu-okmulgee.edu Fax: (212) 353-2876 OSU offers both traditional classroom based classes as well as E-mail: [email protected] internet based distance learning classes at home. Website: www.eneslow.com Eneslow Pedorthic Enterprises was founded in 1926 to P.W. Minor serve the medical community and public by providing Contact: Gretchen DiFante footwear and related devices to prevent and relieve painful P.O. Box 678 and debilitating conditions that are managed at the foot and lower extremity. The Eneslow Pedorthic Institute (EPI) was 3 Treadeasy Ave. created in 1995 to enhance the pedorthic profession and offer Batavia, NY 14020 pedorthic education and training to healthcare professionals Phone: (585) 815-0659, Fax: (585) 343-1514 and the public. EPI is headed by Justin Wernick, DPM, E-mail: [email protected] CPED, Medical Director, and Robert S. Schwartz, CPED, Website: www.pwminor.com Managing Director and includes a multi-disciplinary faculty. Dr. William M. Scholl College of Podiatric Medicine Foot Solutions Corp. Pedorthic Training Center Contact: Ellie Wydeven Contact: William F. Faddock, DPM, C. Ped. 3333 Green Bay Rd. 1730 Cumberland Dr., Ste. 5 North Chicago, IL 60064-3095 Marietta, GA 30060 Phone: (847) 578-8410, Fax: (847) 775-6521 Phone: (866) 338-2597 E-mail: [email protected] E-mail: [email protected] Website: www.rosalindfranklin.edu Website: www.footsolutions.com Temple University School of Podiatric Medicine Contact: Kendrick A. Whitney 8th & Race Streets, Philadelphia, PA 19107 Phone: (215) 625-5373 E-mail: [email protected] Website: www.tmspm.temple.edu

CURRENT PEDORTHICS • Volume 40, Issue 6 47 Product Reference Guide

This reference guide is intended solely to make it easier for individuals, facilities and companies to locate pedorthic products. Companies listed in the guide are PFA vendor/manufacturer members. Companies may produce additional products beyond those listed, and most companies are pleased to provide additional information on request. As a courtesy to our readers, CP has noted the year the company joined PFA in parentheses after the company’s name. Inclusion in this list does not suggest or imply PFA endorsement of companies or products. For space reasons, company product descriptions are limited to 20 words or less. To‑arrange changes in your company’s listing, e-mail [email protected].

AGS Footwear Group (1995) Apis Footwear Company (2000) Brooks Sports, Inc. (2001) Shoe store supplies, fabricating materials, prefabricated Women’s footwear, 103 sizes; men’s footwear, 98 sizes. Open Walking/athletic shoes in women’s and men’s styles. Delivery orthotics, heel cups and forefoot supports. stock for immediate delivery. includes special orders. Ashland, VA...... 800-446-3820 S. El Monte, CA...... 888-937-2747 Bothell, WA...... 800-2-BROOKS Fax...... 800-822-0180 Fax...... 626-448-8783 Fax...... 425-483-8181 E-mail ...... [email protected] E-mail ...... [email protected] E-mail ...... [email protected] Web site...... www.brooksrunning.com Web site...... www.agsfootweargroup.com Web site...... www.bignwideshoes.com

Acor (1979) Atlantic Footcare (2007) Chaco, Inc. (2004) Paonia, CO...... 970-527-4990 Custom and comfort footwear, inserts and materials. Prothotics prefabricated Therapeutic and Diasole Fax...... 970-527-4997 Originator of Tri-Lam and P-Cell. polyurethane insoles are SADMERC coded and made in the Cleveland, OH...... 800-237-2267 USA. The Therapeutic is also available in anatomical and wide versions. C.N. Waterhouse Leather Co., Inc. (1998) Fax...... 216-662-4547 Manufacturer and distributor of fine leathers, woolskins, E-mail ...... [email protected] N. Smithfield, RI ...... 401-765-8600 suede pig-skins, sheet goods and adhesives for use in the Web site...... www.acor.com Fax...... 401-766-5327 pedorthic footwear and orthopedic industries. E-mail ...... [email protected] Bedford, MA...... 800-322-1177 Aetrex Worldwide, Inc. (1973) Fax...... 781-271-0499 Ready-made triple-density orthotics offering rearfoot posting Atlas International (1994) E-mail ...... [email protected] & metatarsal support options. For pedorthic needs. Complete range of materials, prefabs Teaneck, NJ...... 800-526-2739 and tools. Dansko, Inc. (2007) Fax...... 201-833-1485 Rancho Cordova, CA...... 800-545-6287 Every day we strive to make your world a little easier by E-mail ...... [email protected] Fax...... 916-858-3320 providing state of the art comfort footwear. From innovative Web site...... www.aetrex.com E-mail ...... [email protected] designs to retailer training, your comfort is our first concern. Web site...... www.atlasortho.com We realize you lead an active life, and Dansko shoes are constructed with that thought in mind. Our footwear is an Affinity Insurance Services, Inc. (1998) investment in your well-being. Styles may change, but our Affinity Insurance Services administers the PFA product Bintz Company, Inc. (1991) philosophy remains the same. and malpractice liability insurance program. Designed for Distributor of pre-molded orthotics, comfort foot products, West Grove, PA ...... 610-869-8335 pedorthists, insurance protection can be customized for sheet goods and fitting aids. Products from Birkenstock, Fax...... 610-869-5764 each‑PFA member. Pedag, Spenco, Pedifix, Knit-Rite, Powerstep, Hapad, Sroufe, E-mail ...... [email protected] Khepra and more. Chicago, IL...... 800-544-2672 Fax...... 312-922-9321 Wheaton, IL...... 800-235-8458 DB Shoes Ltd. (2003) Fax...... 630-653-5077 Manufacturers of PU direct injection moulded footwear in Alden Shoe Company (1969) E-mail ...... [email protected] EE, 4E and 6E fittings, all with removable socks. Web Site...... www.bintzco.com Goodyear welt construction footwear for men. Rushden, Norhamptonshire, England. 00 44 1933 359217 Fax...... 00 44 1933 410218 Middleborough, MA...... 508-947-3926 Biomechanical Services Inc. (2004) E-mail ...... [email protected] Fax...... 508-947-7753 Custom foot orthotics as well as lower extremity evaluation Web site...... www.dbshoes.co.uk systems, custom sandals, prefabs, balance therapy tools and AliMed, Inc. (2004) educational courses. Technical support services. Diacare/Accufit (2005) Orthopedic products including orthoses and orthotic Brea, CA...... 800-942-2272 Marianna, FL...... 850-209-3514 materials, orthopedic supports, walkers and shoes, Fax...... 714-990-4060 therapeutic modalities, diabetic footwear and more. E-mail ...... [email protected] Doctor Specified (2008) Dedham, MA...... 800-225-2610 Web site...... www.biomechanical.com The Doctor Specified line has been specially developed for Fax...... 800-437-2966 the discerning consumer or those among us with foot or E-mail ...... [email protected] Birkenstock Distribution USA, Inc. (1981) general health issues. The line includes Diabetic and Medical Web site...... www.alimed.com Grade categories, which feature socks that are specific in Birkenstock Distribution USA, Inc. is the exclusive U.S. need and technically advanced. importer, distributor and marketer of Birkenstock brand American Shoe Corporation (2003) footwear. We believe that comfortable, supportive footwear By incorporating features such as hand-linked seamless Custom shoe company. Complete lines for diabetic, arthritic leads to personal happiness and overall wellbeing. This belief toes, extra-deep heel wells, and our proprietary Med Dry® and geriatric patients. 15-day manufacturing time and fully is why our products are designed around the concept that the moisture management system, we have produced a product guaranteed fit and finish on each pair. shape of the shoe should follow the shape of the foot. line unique to the U.S. market. Bedford Hill, NY...... 914-241-0422 Novato, CA ...... 800-949-7301 Hickory, NC...... 828-485-3316 Fax...... 914-241-1974 Fax...... 415-209-4955 Fax...... 828-485-0049 E-mail ...... [email protected] E-mail ...... [email protected] E-mail ...... [email protected] Web site...... www.doctorspecified.com Web site...... www.birkenstockusa.com Amfit Inc. (1996) Dr. Comfort (2004) Footfax-SL 3D Contact Digitizer, Footprinter Foam Casting Branier Orthopedic Custom Molded Shoes (2004) Dr. Comfort manufactures, warehouses and distributes the System, precision CAD/CAM Carving Mill, accommodative Catalogue contains over 40 styles. Can duplicate any shoe on finest quality extra-depth shoes for diabetics or patients who and functional custom foot orthoses and orthotic sandals. the market. 12-day turnaround, great fit! need quality comfort shoes. Vancouver, WA...... 800-356-3668 Sebring, FL...... 877-524-0639 Mequon, WI...... 262-242-5300 Fax...... 360-566-1380 Fax...... 863-314-0083 Fax...... 262-242-9300 E-mail ...... [email protected] E-mail ...... [email protected] E-mail ...... [email protected] Web site...... www.amfit.com Web site...... www.branier.com Web site...... www.drcomfortdpm.com

48 CURRENT PEDORTHICS • Volume 40, Issue 6 Product Reference Guide

Dr. Kong Footcare Limited (2005) Frankford Leather Company, Inc. (1997) Justin Blair & Company (2001) Manufacturer of children’s, men’s and women’s healthy shoes Diabetic seamfree socks, foot comfort products, shoes, shoe Manufacturer of Ralyn Shoe Care and Backroom Supplies insoles, footcare accessories and computerized assessment modification/shoe repair supplies, foam impression kits, specialty and NightCare Foot Care. Distributor for Aetrex, Acor, software. 33 chain shoe shops in Hong Kong. Provides adhesives and more. Same-day shipping. Products from Apex, Darco, Herbal Concepts, Pedifix, Swede-O, Silipos and check and fit services and healthy products for everybody. Soletech, Vibram, EVA, Sher, Dryz, etc. Catalogs available. Therafirm. Bensalem, PA...... 800-245-5555 Kwai Chung, N.T., Hong Kong ...... 852-2744-2638 Chicago, IL...... 800-566-0664 Fax...... 852-2744-8845 Fax...... 215-244-4411 Fax...... 773-523-3639 E-mail ...... [email protected] E-mail ...... [email protected] E-mail ...... [email protected] Web site...... www.dr-kong.footcare.com.hk Web site...... www.frankfordleather.com Web site...... www.justinblairco.com Drew Shoe Corporation (1968) Gateway Shoe Machine, Inc. (2003) KLM Laboratories (2006) Men’s and women’s depth and comfort footwear in over Lebanon, IL...... 800-752-7897 150 sizes. Fax...... 618-537-4131 Valencia, CA...... 800-556-3668 E-mail ...... [email protected] Fax...... 800-556-3338 Lancaster, OH ...... 800-837-3739 Web site...... www.orthopedicmachines.com Email...... [email protected] Fax...... 740-654-4979 E-mail ...... [email protected] Web site...... www.drewshoe.com Gerda Hoehm/Haflinger (2006) Klogs-USA (2007) New York, NY ...... 212-949-6767 Sullivan, MO...... 573-468-5564 Fax...... 212-949-8833 Edser (2007) Fax...... 573-468-5560 ® E-mail ...... [email protected] The multidiscipline team at EDSER consists of experts Gravity Defy Footwear (2007) from the fields of medicine, engineering and informatics. Sylmar, CA...... 818-833-4860 With extensive experience in the orthopedic sector, it has Fax...... 818-833-4888 Kumfs Shoes N.Z., Ltd. (1998) developed and patented advanced systems exclusively for E-mail ...... [email protected] Quality, thoughtfully designed shoes and sandals. Orthotics EDSER® to offer professionals a foot orthosis completely friendly with specialist designed removable contoured customized and scientifically designed. footbeds. Miami, FL...... 786-206-6117 Guard Industries, Inc. (1996) Fax...... 786-513-7760 Components for shoe care, foot comfort, orthotics and El Dorado Hills, CA ...... 530-676-9960 E-mail ...... [email protected] prosthetics. Complete listing of available products will be Fax ...... 530-676-9965 Web site...... www.edserlabs.com sent upon request. E-mail ...... [email protected] St. Louis, MO...... 800-535-3508 Web Site ...... www.kumfs.com Euro International, Inc. (1997) Fax...... 314-534-0035 Preformed insoles, diabetic shoes and materials in different E-mail ...... [email protected] Landesman Bros., Inc. (2003) Web site ...... www.guardmfg.com hardnesses, especially for diabetics. Distributors of foot comfort products, pedorthic, orthopedic Tampa, FL...... 800-378-2480 Hapad, Inc. (1988) and wound care supplies. Same day shipping. Fax...... 813-246-5998 Island Park, NY...... 800-852-8855 E-mail ...... [email protected] Hapad is a leading manufacturer of 100% natural wool Fax...... 516-889-1253 Web site...... www.eurointl.com felt foot products and sports replacement insoles used for conservative management of common, painful foot E-mail ...... [email protected] complaints. Correctly sized, comfortably skived and adhesive Web site...... www.landesmanbros.com Feels Good Footwear (2006) backed for quick and effective adjustments in the shoe. Brookfield, CT...... 203-740-8504 Bethel Park, PA...... 800-544-2723 Langer Inc. (2006) Fax...... 203-740-8503 Fax...... 800-232-9427 Deer Park, NY ...... 800-233-2687 Email...... [email protected] E-mail ...... [email protected] Fax...... 631-667-1203 Web Site...... www.hapad.com Finn Comfort (1993) Email...... [email protected] Luxury comfort footwear. Men’s and women’s walking InStride Shoes (2003) shoes, sandals and boots featuring removable/modifiable InStride is a manufacturer of Medicare reimbursable, LaZerFit (2006) orthopedic footbeds. Hand-crafted in . multiple width footwear for diabetics that features the three Cranberry Township, PA ...... 724-779-3893 Thousand Oaks, CA...... 805-375-0038 layer Custom Fit System. Fax...... 724-779-3895 Fax...... 805-375-0848 Hillsborough, NJ ...... 866-9-MY-FEET Email...... [email protected] E-mail ...... [email protected] Fax...... 908-359-7434 Web site...... www.finncomfort.de E-mail ...... [email protected] Lord Custom Molded Shoes, Inc. (1994) Web site...... www.instrideshoes.com Fashionable custom-molded shoes for men, women, and Foot Efx Wholesale Foot Care children. Guaranteed fit and service. J.H. Cook & Sons, Inc. (2004) Products‑LLC‑(2003) , NY ...... 800-SHOES11 Shoe Modification Components, Foot Comfort Products and Arch support, diabetic inserts, diabetic shoes and comfort shoes. Fax...... 516-471-3090 Shoe Repair Supplies. Products from Aetrex, Spenco, Vibram Las Vegas, NV...... 702-259-0955 and Soletech. Fax...... 702-258-6544 Granite Quarry, NC...... 704-279-5568 MMAR Medical Group, Inc. (2003) E-mail ...... [email protected] Fax...... 704-279-5261 Distributor of multiple diabetic shoe brands at manufacturer- Web site...... www.footefx.com direct wholesale pricing. Other products include AFO’s, ankle braces and cam walkers. Foot Management, Inc. (1984) Jerry Miller I.D. Shoes, Inc. (1977) Orthopedic, custom molded footwear. Houston, TX...... 800-662-7633 Foot Management has been manufacturing orthotics for Fax...... 713-465-2818 30 years. Your casts are held for five years. Our semi-rigid Buffalo, NY...... 800-435-0065 E-mail ...... [email protected] orthotics are most popular with athletic shoes. Foot related Fax...... 716-881-0349 Web site...... www.mmarmedical.com products such as insoles, heel lifts, foot splints and turf toe plates are available. Joseph H. Deacon Company (2000) Pittsville, MD...... 410-835-3668 Shoe modification and lab supplies. Same-day shipping. MacPherson Leather Company (2005) Fax...... 410-835-8966 Cherry Hill, NJ...... 800-355-7463 Seattle, WA...... 206-328-0855 E-mail ...... [email protected] Fax...... 856-667-0665 Fax...... 206-328-0859 Web Site...... www.footmanagement.com E-mail ...... [email protected] E-mail ...... [email protected]

CURRENT PEDORTHICS • Volume 40, Issue 6 49 Product Reference Guide

Miami Leather Company (2001) Pedors Shoes (1999) P.W. Minor, Inc. (1968) Wholesaler to the orthopedic, prosthetic, retail shoe and Orthopedic shoes with a neoprene forefoot. Footwear products for foothealth. shoe repair trades. Wide variety of products. Marietta, GA...... 800-750-6729 Batavia, NY...... 585-343-1500 Miami, FL...... 305-266-8328 Fax...... 800-446-3101 Fax...... 585-343-1514 Fax...... 305-266-8728 Email...... [email protected] Web site...... www.pwminor.com E-mail ...... [email protected] Web site ...... www.pedors.com Web site...... www.miamileather.com Quality Outcomes, LLC (2007) M. J. Markell Shoe Company, Inc. (1973) Pedorthic Technology Ltd. (2007) Quality Outcomes helps remove the stress and worry Men’s, women’s and children’s comfort and orthopedic Causeway Bay, Hong Kong...... 522-332-9375 associated with complying with the mandatory footwear. Email...... [email protected] Medicare accreditation process. Not just guidance and Web site ...... www.ezped.com recommendations, but the leadership and expertise needed Yonkers, NY...... 914-963-2258 to maintain your specific policies and procedures while Fax...... 914-963-9293 E-mail ...... [email protected] PEL Supply Company (1995) ensuring your organization continues to comply with accreditation requirements. Let Quality Outcomes handle Web site...... www.markellshoe.com Wholesale distributor stocks broad selection of finished the organization and paperwork burden so you can see more foot and arch products, materials and tools for fabricating patients and increase your profits! foot orthotics. Mobils by Mephisto (1998) Fredericksburg, VA...... 800-986-3004 Extra-depth footwear with a removable footbed and natural Cleveland, OH...... 800-321-1264 E-mail ...... [email protected] orthopedic support. Fax...... 800-222-6176 Web site...... www.qualityoutcomes.org Franklin, TN ...... 800-775-7852 E-mail ...... [email protected] Fax...... 615-771-5935 Web site...... www.pelsupply.com Email...... [email protected] Remington Products (2000) Web site...... www.mephisto.com Insoles and sheet packages, rigid arch supports, viscoelastic Pepper Gate Footwear, Inc. (2006) heel cups, 3/4 and full insoles. Munro & Company, Inc. (2000) Pomona, CA...... 909-865-2171 Wadsworth, OH...... 330-335-1571 Fax...... 909-868-7252 Fax...... 330-336-9462 Hot Springs, AR...... 501-262-6156 Email...... [email protected] Fax...... 501-262-6165 E-mail Adress...... [email protected] Web site...... www.remprod.com Natural Step (2004) Pine Tree Orthopedic Lab (2007) Manufacturer of men’s and ladies’ handsewn moccasin As an orthopedic lab, we offer physicians across the nation Renia GmbH (2001) extra-depth shoes. Available in a large selection of sizes and high quality leather covered AFO’s (Ankle Foot Orthoses), Specially-designed adhesives and components for the shoe widths. custom orthotics, semi-custom orthotics, and diabetic industry, shoe repair trade, and O & P industry. inserts. For more information on a specific product line, Jupiter, FL ...... 866-500-7463 Cologne, Germany...... 49-221-6307990 please visit our website. Fax...... 866-540-7463 Fax...... 49-221-63079950 E-mail ...... [email protected] We pride ourselves in manufacturing high quality devices E-mail ...... [email protected] Web site...... www.naturalstepshoes.com using the most durable materials possible. With standard Web site...... www.renia.com five business day turnaround, and exceptional customer New Balance Athletic Shoe/Aravon (1990) service, it is time to see what PTOL can do for you! Rogers Corporation (1995) A leading manufacturer of technologically innovative athlet- Livermorefalls, ME...... 207-897-5558 Offers a wide selection of specialty materials for‑the health ic products. Recently debuted Aravon comfort performance Fax...... 207-897 1117 care industry, including PORON Medical urethanes, Bisco footwear for women. E-mail ...... [email protected] silicone materials and Polyolefin foams . Boston, MA ...... 617-746-2303 Web site...... www.pinetreeorthpedic.com Fax...... 617-746-6303 Woodstock, CT ...... 860-928-3622 E-mail ...... [email protected] Fax...... 860-928-7843 Web site...... www.newbalance.com Prizm Medical, Inc. (2007) E-mail ...... www.litporonhc.com Prizm Medical is the premier developer and manufacturer Web site...... www.rogerscorporation.com Orthofeet, Inc. (1999) of electrotherapy devices for therapeutic pain management, Manufacturer and distributor of high quality depth-shoes increased blood circulation, improved range of motion, and Ruby Leather & Orthopedic Company Inc. (1998) and orthotics. retardation of disuse atrophy (muscle wasting) Oakwood, GA ...... 770-622-0933 Milwaukee, WI...... 414-778-2288 Northvale, NJ...... 800-524-2845 Fax...... 678-714-7243 Fax...... 414-778-2047 Fax...... 201-767-6748 E-mail ...... [email protected] E-mail ...... [email protected] Web site...... www.orthofeet.com Web site...... www.prizm-medical.com SAS Shoemakers (1992) SAS makes comfortable shoes that care for all‑feet. PAL Health Technologies, Inc. (2003) ProBill, Inc. (Year???) San Antonio, TX...... 210-921-7455 Custom lab for prefabricated and custom ankle braces Pedorthic billing nationwide, staff includes trained Fax...... 210-921-7460 and‑orthoses. pedorthist, Susan Baker Mills. E-mail ...... [email protected] Web site...... www.sasshoes.com Pekin, IL...... 800-447-0151 Fast and accurate electronic Medicare and insurance filing, Fax...... 877-957-5647 monthly follow-up. E-mail ...... [email protected] Salisbury, NC...... 704-636-8668 ext 224 STS Company (1997) Web site...... www.palhealth.com Fax...... 704-633-4970 Resin-impregnated tubular and fitted socks made to take E-mail ...... [email protected] foot and ankle impressions for custom shoes and foot/ankle PartnerShip (2000) Web site...... www.rowanalliance.com orthotic devices. PartnerShip, in cooperation with PFA, offers members-only discounts and savings on small package shipping with FedEx Mill Valley, CA...... 800-787-9097 Ground, and on large freight shipments with Yellow Freight. Propet USA, Inc. (2000) Fax...... 415-381-4610 Leading manufacturer in men’s and women’s comfort E-mail...... [email protected] Oberlin, OH...... 800-599-2902 Web site...... www.stssox.com Fax...... 440-774-2823 walking shoes. Available in up to 5 widths, sizes 5-13 in women’s, 7-17 in men’s. Propet features a vast selection of Medicare A5500 coded footwear with removable orthotics, SafeStep (2004) PediFix, Inc. (2001) secure closure and maximum customization. High quality pressure relief footcare products. Factory direct prices of various footwear brands. Kent, WA...... 800-877-6738 Brewster, NY ...... 800-424-5561 Milford, CT ...... 203-874-7722 Fax...... 800-597-8668 Fax...... 845-277-2851 Fax...... 203-723-0091 E-mail ...... [email protected] E-mail ...... [email protected] E-mail ...... [email protected] Web site...... www.pedifix.com Web site...... www.propetusa.com Web site...... www.safestep.net

50 CURRENT PEDORTHICS • Volume 40, Issue 6 Product Reference Guide

Sequoia/Comfort Rite (1998) Sroufe Healthcare Products LLC (2006) UCO International (1987) Quality comfort footwear in a variety of sizes and widths. Custom diabetic inlays, casting foam boxes, pre-fabricated Materials, tools, and lab equipment for production of orthotics and orthopedic softgoods. New Holstein, WI ...... 800-898-5556 custom orthotics. Comprehensive line of pre-molded foot Fax...... 920-898-4605 Ligonier, IN...... 260-894-4171 orthosis and Quick-Sil silicone system. Fax...... 260-894-4092 Wheeling, IL ...... 800-541-4030 E-mail ...... [email protected] Fax...... 847-541-4144 Shoe Systems Plus, Inc. (2003) Web Site...... www.sroufe.com E-mail ...... [email protected] Complete line of orthotic and prosthetic equipment Web site...... www.ucointernational.com including finishers/grinders, vacuum pans, pumps, presses, Superfeet Worldwide LLP (2003) industrial sewing machines, fume busters and more. Ferndale, WA...... 360-384-1820 Vibram-Quabaug Corporation (1998) Goshen, NY...... 800-354-6278 Fax...... 360-384-2724 Fax...... 845-291-7097 E-mail ...... [email protected] Quabaug Corporation is the U.S. manufacturer of Vibram E-mail ...... [email protected] soling products and Barge adhesives. Web site...... www.shoesystemsplus.com Tekscan, Inc. (1994) North Brookfield, MA ...... 508-867-7731 Broad range of pressure assessment and clinical/research Fax ...... 508-867-4600 Silipos, Inc. (1991) evaluation tools for use in orthotics, brace evaluations, joint E-mail ...... [email protected] biomechanics, and gait analysis. Web Site...... http://www.vibram.us Skin protection devices using an advanced polymer technology incorporated into an entire orthotics/footcare Boston, MA ...... 617-464-4500 Fax...... 617-464-4266 product line. Walkwell International Laboratories (2006) E-mail ...... [email protected] Boise, ID...... 208-343-8907 Niagara Falls, NY...... 800-229-4404 Web site...... www.tekscan.com E-mail ...... [email protected] Fax...... 716-283-0600 E-mail ...... [email protected] Therafirm (A Division of Knit-Rite, Inc.) (1999) Wrymark, Inc. (1986) Web site: ...... www.silipos.com Quality medical-grade compression hosiery and diabetic socks. Pre-fabricated foot inserts; in-office orthotic fabrication system; Resource Labs, central fabrication facility; and direct Sole Custom Footbeds (2007) Ellerbe, NC ...... 800-562-2701 patient care facilities in central United States. Calgary, Alberta, Canada ...... 403-204-0907 Fax...... 910-652-2438 Fax...... 604-608-3596 Web site...... www.therafirm.com St. Louis, MO...... 800-969-3668 Web site...... www.yoursole.com Fax ...... 314-991-5720 Thor-Lo, Inc. (2001) E-mail ...... [email protected] Soletech (1995) Statesville, NC...... 704-872-6522 Web Site...... http://www.wrymark.com Fax...... 704-838-6323 Salem, MA...... 800-225-2192 Fax...... 978-741-2091 Xsensible Shoes (2002) Tidwell’s Orthotics (2006) Patented stretchable leather, nubuck and fabric footwear Coral Springs, FL...... 954-346-5402 in many styles. All stretchable materials are breathable and Solidschuhwerk GMBH (2006) E-mail ...... [email protected] wick moisture away from the foot. Tuttlingen, Germany...... 074-619-6120 Hickory, NC...... 828-328-4605 Fax...... 746-196-1270 Trulife (2006) Fax ...... 828-328-4842 Jackson, MI...... 800-788-2267 E-mail ...... [email protected] Southern Leather Company (1996) Fax...... 800-245-3765 Web Site...... http://www.xsensible.com 7 locations nationwide. The most extensive pedorthic E-mail ...... [email protected] and shoe care/repair inventory in the industry. Inventory includes Apex, Soletech, Eva, Vibram and Acor. Tru-Mold Shoes, Inc. (1980) Memphis, TN...... 800-844-6767 Tru-Mold Shoes offers a complete line of contemporary, fully Fax...... 901-946-1059 accommodating custom-molded shoes, including the Thera- E-mail ...... [email protected] Medic Shoe package – the most flexible, highest value shoe package for Medicare-eligible patients with diabetes. Buffalo, NY...... 800-843-6653 Spira (2004) Fax...... 716-881-0406 El Paso, TX...... 866-838-8640 E-mail ...... [email protected] Fax...... 915-838-8641 Web site...... www.trumold.com

CURRENT PEDORTHICS • Volume 40, Issue 6 51 Resource Center

Useful Web Sites for Pedorthists

Government Entities/Reimbursement/Coding/Billing www.acsm.org American College of Sports Medicine www.cms.hhs.gov Centers for Medicare and Medicaid Services (CMS) www.diabetes.org American Diabetes Association (ADA) www.medicarenhic.com National Heritage Insurance Company Jurisdiction A DME MAC www.aofas.org CT, DE, DC, ME, MD, MA, NH, NJ, NY, PA, RI and VT American Orthopaedic Foot & Ankle Society (AOFAS) www.administar.com www.aopanet.org AdminiStar Federal Jurisdiction B DME MAC American Orthotic & Prosthetic Association (AOPA) IL, IN, KY, MI, MN, OH, WI - (temporarily WV and VA) www.apma.org www.cignagovernmentservices.com American Podiatric Medical Association (APMA) Cigna Government Services Jurisdiction C DME MAC AL, AR, CO, FL, GA, LA, MS, NM, NC, OK, PR, SC, TN, TX VI www.apta.org American Physical Therapy Association (APTA) www.noridianmedicare.com/dme/index.html Noridian Administrative Services LLC Jurisdiction D DME MAC www.amputee-coalition.org AL, American Samoa, AZ, CA, Guam, HI, ID, IA, KS, MO, MT, Amputee Coalition of America (ACA) NE, NV, ND, Northern Mariana Islands, OR, SD, UT, WA, WY www.bocusa.org www3.palmettogba.com/dmecs/jsp/index.jsp Board for Orthotic/Prosthetic Certification (BOC) Durable Medical Equipment Coding System (DMECS) www.charcot-marie-tooth.org Online coding assistance from SADMERC Charcot-Marie-Tooth Association (CMTA) www.palmettogba.com www.nata.org Statistical Analysis Durable Medical Equipment Regional National Athletic Trainers Association (NATA) Carrier (SADMERC) www.pedorthic.ca www.palmettogba.com Pedorthic Association of Canada (PAC) National Supplier Clearinghouse www.twoten.org Two Ten International Footwear Foundation Links to Allied Health Organizations www.wocn.org www.aadenet.org Wound Ostomy & Continence Nurses Society (WOCN) American Association of Diabetes Educators (AADE) www.oandp.org Professional Publications American Academy of Orthotists & Prosthetists (AAOP) www.biomech.com www.aapmr.org Biomechanics American Academy of Physical Medicine & Rehabilitation (AAPMR) www.footwearnews.com Footwear News www.aaos.org American Academy Orthopedic Surgeons (AAOS) www.aopanet.org O&P Almanac www.abcop.org American Orthotic & Prosthetic Association American Board for Certification in Orthotics & Prosthetics, Inc. (ABC) www.oandpbiznews.com O&P Business News www.amerchiro.org American Chiropractic Association (ACA) www.acfas.org American College of Foot & Ankle Surgeons (ACFAS)

52 CURRENT PEDORTHICS • Volume 40, Issue 6 Product & Service Classifications Your First & Last Service Station Footwear Co. for mild/most serious foot problems

Pyramid of quality products & services Custom-made shoes/boots: available to all styles/colors for all your footcare needs severe deformities, Uppers modifications: change colors, lace x velcro®, LLD, LOP, etc. semi-surgical/surgical opening,, etc.. Outsole modifications: Rocker soles, stabilizers, lifts, "Small & Wide, Big & Tall" SACH, Charcot, etc... Custom-made Inserts (#513): off-loads, met-bar, met-pad, partial foot, etc.. We Cover All

Severe foot problems & diabetic feet: Fused metatarsalgia, fused ankle, AFO's: edema/swelling, Kids': 222-3, 225-3 (toddler's), 223-3, 224-3, 226-3, 227-1, fused joints, 228-1(Youth) orthoses, etc. Ladies': 8824, 8937, 447, 448, Men's: 9951, 503, 504, 557, 558, etc: Huge swelling/edema: 9301-X (ladies'), 502-X, 503, 504, Charcot: 9301-C, 502-C, 503-C, 504-C Custom-made, uppers/outsole Mis-matches: available for all styles, colors, widths modifications

Complicated foot problems & diabetic feet: mild 502-X xx-wide fleshy feet, swelling, bunion/bunionette, claw/over-lapped toe, smallest/biggest mild-charcot, AFO's, etc: sizes, bunion, Kids': 222-3, 225-3 (toddler's), 223-3, 224-3, 226-3, hammer toes,... 227-1, 228-1(Youth)

Ladies': 9301, 9301-C, 9302, 9106, 9108, 608, 618, Severe foot deformities, 503-C 9301-X 8935, 8936, 445, 446, 447, 448, 509, edema, etc.. Men's: 801, 802, 502, 503, 504, 555, 556, 557, 558, 509, 7021, 7022, 708, 718, Inserts: 201, 301, 305, 306, 307, 308, 309, 310, 718 502-C 9301-C Added-depth & double-depths for mild foot 9108 problems & neuropathy wider fleshy feet, complicated Ladies': 8812, 8824, 8825, 8825, 9201, 9202, /serious mild foot problems, diabetic foot 509 protectives for 9203, 9204, 9205, 9206, 9207, 9208, diabetics, 9209, 9210, 9211, 9212, 9213, 408, 9212 903, 905, 444-3, 445, 446, 447, 448 9209 Men's: 9901, 9912, 9921, 9923, 9925, 9928, 9931, 9951, 508, 505, 708, 718, 9501,

9502, 9504, 9505, 554-3, 555, 556, mild foot 557, 558 Inserts: 201, 301, 305, 306, 307, 308, 309, 310 9208

/diabetic problems 9213 9211 9207 9205 Toddler shoe sizes: 4, 4.5-11 in M, W Youth's 11, 11.5-6 in M, W, XW Ladies': 4.5-15 in aa,b,3e,5e,7e,10e,14e 9203 618 Men's: 5-20 in d,2e,4e,6e,9e,10e,14e

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