DOCSLIB.ORG

Branschfakta 2017 (Juni) Andel Av Befolkningen 9-79 År Som Använder Dagspress En Genomsnittlig Vecka 2016 (%) 80

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Branschfakta 2017 (Juni) Andel Av Befolkningen 9-79 År Som Använder Dagspress En Genomsnittlig Vecka 2016 (%) 80 Branschfakta 2017 (juni) Andel av befolkningen 9-79 år som använder dagspress en genomsnittlig vecka 2016 (%) 80 70 67 67 67 60 50 47 46 45 40 30 20 10 0 Morgontidning Kvällstidning Totalt Män Kvinnor Källa: Nordicom Mediebarometer 2016 (2017) Dagstidningsläsning i befolkning 9-79 år en genomsnittlig dag 2011-16 (%) Kön Ålder Utbild ning Totalt Män Kvinnor 9-14 15-24 25-44 45-64 65-79 Låg Mellan Hög 2016 62 63 61 17 33 54 74 84 73 70 76 2015 65 66 64 21 41 63 74 83 76 67 73 2014 67 66 68 25 45 62 76 84 74 66 75 2013 66 64 67 27 42 63 74 83 74 66 73 2012 69 68 69 30 47 66 79 88 79 70 77 2011 73 74 73 34 57 70 84 90 85 74 80 Källa: Nordicom Mediebarometer 2016 (2017) en genomsnittlig dag 2016 (min) Användningstid för dagstidning 9 Källa : 24 Nordicom TOTALT DAGSTIDNING 25 24 Mediebarometer 2016 (2017) Mediebarometer 3 6 16 Totalt 26 43 Män Kvinnor 19 TRYCKT DAGSTIDNING 19 9-14 år 9-14 19 2 15-24 år 15-24 3 9 19 år 25-44 38 45-64 år 45-64 5 DIGITAL DAGSTIDNING 6 år 65-79 5 1 3 - 7 79 år 7 5 Lästid bland kvällstidningsläsare 9-79 år en genomsnittlig dag, 2014-16 (min) 35 30 25 20 15 10 5 0 Totalt Män Kvinnor 9-14 15-24 25-44 45-64 65-79 Låg Mellan Hög 2014 2015 2016 Källa: Nordicom Mediebarometer 2016 (2017) Lästid bland morgontidningsläsare 9-79 år en genomsnittlig dag, 2014-16 (min) 50 45 40 35 30 25 20 15 10 5 0 Totalt Män Kvinnor 9-14 15-24 25-44 45-64 65-79 Låg Mellan Hög 2014 2015 2016 Källa: Nordicom Mediebarometer 2016 (2017) Andel av befolkningen 9-79 år som tar del av nyheter oavsett plattform en genomsnittlig dag 2016 (%) Kommersiell radio 2 Annan tv-kanal 4 Kvällstidning 21 Sveriges radio 25 TV4 30 SVT 43 Morgontidning 45 0 5 10 15 20 25 30 35 40 45 50 Källa: Nordicom Mediebarometer 2016 (2017) Räckvidd i tusental för storstads- och kvällstidningar 2017 Tidning Print Digital Total nettoräckvidd Aftonbladet 548 3 220 3 479 Expressen/GT/KvP 504 1 988 2 306 Dagens Nyheter 652 635 1 131 Svenska Dagbladet 388 551 837 Dagens industri 328 328 569 Göteborgs-Posten 322 313 558 Sydsvenskan 189 232 359 Skånska Dagbladet 69 36 98 Dagen 48 Källa: Orvesto Konsument 2017:1 Räckvidd i tusental för lokalpress 2017 Tidning Print Digital Total nettoräckvidd Helsingborgs Dagblad, tot 141 143 241 Upsala Nya Tidning 112 73 163 Nerikes Allehanda 96 84 156 Dalarnas Tidningar 97 77 147 Östgöta Correspondenten 105 64 144 Nya Wermlands-Tidningen 99 68 142 Västerbottens-Kuriren 73 92 131 Borås Tidning 89 52 119 Norrköpings Tidningar 89 51 118 Jönköpings-Posten 69 65 115 Källa: Orvesto Konsument 2017:1 Hushållens medieutgifter 2016, exkl. tv- och radioavgiften (kr) Digital dagstidning/magasin/artiklar 140 Magasin, lösnr 281 Magasin, pren 598 Kvällstidning, lösnr 273 Morgontidning, lösnr 227 Morgontidning, pren 1750 Mobiltelefoni 5269 Tv, exkl tv-licens 2023 Strömningstjänst musik 651 Strömnings-/playtjänst film/tv 830 Internetuppkoppling 3451 0 1000 2000 3000 4000 5000 6000 Källa: Orvesto Konsument 2016:3 Andel som tagit del av reklam i olika medier i befolkningen 9-79 år en genomsnittlig dag 2016 (%) 40 35 30 25 20 15 10 5 0 Källa: Nordicom Mediebarometer 2016 (2017) Andel av befolkning med positiv inställning till reklam i medier (%) 35 30 25 20 15 10 5 0 Källa: Orvesto Konsument 2015 Helår (2016) Reklaminvesteringar fördelat på medieslag 2016 (mnkr) Mnkr Procent Dagspress, inkl. bilagor 4 516 13 Digitala nyhetsmedier 2 084 6 Gratistidningar 2 004 6 Tidskrifter, inkl. bilagor 1 163 3 Tryckta kataloger 83 0 Direktreklam (ADR och ODR) 3 357 10 Tv, inkl. text-tv 5 452 16 Radio 843 2 Bio 150 0 Internet, inkl. mobil/exkl. digitala nyhetsmedier 13 648 39 Utomhus 1 436 4 Butiksmedier 136 0 TOTALT 34 876 99 Källa: IRM:s årsrapport ”Svensk reklammarknad 2016” (2017) Andel personer 16-80 år som installerat annonsblockerare i vissa enheter (%) 25 20 15 10 5 0 Dator Surfplatta Mobil Källa: Orvesto Konsument 2016:1.
Load more

Recommended publications
  • To Cite This Article
    This is an Accepted Manuscript of a chapter published in Me- dia Convergence Handbook Vol. 1. Journalism, Broadcasting, and Social Media Aspects of Convergence To cite this article: Villi, Mikko, Matikainen, Janne and Khaldarova, Irina (2015) Recommend, Tweet, Share: User-Distributed Content (UDC) and the Convergence of News Media and Social Networks. In Media Convergence Handbook Vol. 1. Journalism, Broadcast- ing, and Social Media Aspects of Convergence, edited by Ar- tur Lugmayr and Cinzia Dal Zotto. Heidelberg: Springer, 289- 306. 2 Recommend, Tweet, Share: User- Distributed Content (UDC) and the Convergence of News Media and Social Networks Mikko Villi [email protected] Janne Matikainen [email protected] Irina Khaldarova [email protected] Abstract The paper explores how the participatory audience dis- seminates the online content produced by news media. Here, user- distributed content (UDC) acts as a conceptual framework. The con- cept of UDC refers to the process by which the mass media con- verge with the online social networks through the intentional use of social media features and platforms in order to expand the number of content delivery channels and maximize visibility online. The focus of the paper is both on the news media’s internal use (social plugins) and external use (Facebook pages, Twitter accounts) of social media tools and platforms in content distribution. The study draws on the examination of fifteen news media in seven countries. The data con- sists of almost 50,000 news items and the communicative activity surrounding them. The three main findings of the study are: (1) the audience shares online news content actively by using social plugins, (2) the activity of the news media in social media (especial- ly on Facebook and Twitter) impacts the activity of the audience, and (3) the news media are more active on Twitter than on Face- 3 book, despite the fact that the audience is often more active on Face- book.
    [Show full text]
  • MONIKA LARSEN DENNIS Born 1963
    MONIKA LARSEN DENNIS Born 1963. Lives in Malmö, Sweden. E-mail: [email protected] www.monikalarsendennis.com CV the last 7 years Active as an artist for 13 years ONE PERSON EXHIBITIONS 2006 COLDCASE HUZ16 Sandvig Bornholm Danmark 2005 My Heart Lies Only with You, Sandvig Culture Week, Bornholm, Denmark 2004 DreamOn, Galleri Mårtenson & Persson, Påarp, Sweden 2003 At the End of the Day, Galleri Rose-Marie, Malmö Sweden 2002 Matters Bohusläns Museum Uddevalla, Sweden 2001 Matters Passagen Linköping, Sweden 2001 Matters Lunds Konsthall, Lund Sweden 2001-2 Driven at the PS1 roof New York USA with Maria Friberg 2000 Millesgården (with Chagall), Stockholm Spell Zinc Gallery, Stockholm Reconsidering Choise and other works, Gävle Konstcentrum, Gävle SELECTED GROUP EXHIBITIONS 2007 FAIRYTALE, TICA, Tirana Albania 2007 GLOBAL FEMINISMS Brooklyn Museum NY 2006-5 KONSTFEMINISM/ARTFEMINISM strategies and effects in Sweden from 1970 til today (ISBN 91-7389-201-7) Dunkers Kulturhus, Liljevalchs konsthall, Göteborgs Konstmuseum m fl. 2005-2007 2005 Contemporary Nordic Sculpture 1980 - 2005, Wanås, Sweden 2004 Unblown, Skara Museum, Växjö Museum, Nationalmuseum, Sweden, Helsingfors, Finland 2001 17P, Pozna, Poland, Budapest, Ungern 2000 UH Galleries Hatfield, England Mülheim Media Mile, Germany Organizing Freedom, Charlottenborg, Copenhagen, Denmark 2001 Organizing Freedom, Modern Museum, Stockholm 2000 SAK Sveriges Allmänna Konstförening, Stockholm Wanås 2000 UH Galleries Hatfield, England PERFORMANCES/VIDEOS 2006 DreamOn, video 2004 Handling, video
    [Show full text]
  • Reuters Institute Digital News Report 2020
    Reuters Institute Digital News Report 2020 Reuters Institute Digital News Report 2020 Nic Newman with Richard Fletcher, Anne Schulz, Simge Andı, and Rasmus Kleis Nielsen Supported by Surveyed by © Reuters Institute for the Study of Journalism Reuters Institute for the Study of Journalism / Digital News Report 2020 4 Contents Foreword by Rasmus Kleis Nielsen 5 3.15 Netherlands 76 Methodology 6 3.16 Norway 77 Authorship and Research Acknowledgements 7 3.17 Poland 78 3.18 Portugal 79 SECTION 1 3.19 Romania 80 Executive Summary and Key Findings by Nic Newman 9 3.20 Slovakia 81 3.21 Spain 82 SECTION 2 3.22 Sweden 83 Further Analysis and International Comparison 33 3.23 Switzerland 84 2.1 How and Why People are Paying for Online News 34 3.24 Turkey 85 2.2 The Resurgence and Importance of Email Newsletters 38 AMERICAS 2.3 How Do People Want the Media to Cover Politics? 42 3.25 United States 88 2.4 Global Turmoil in the Neighbourhood: 3.26 Argentina 89 Problems Mount for Regional and Local News 47 3.27 Brazil 90 2.5 How People Access News about Climate Change 52 3.28 Canada 91 3.29 Chile 92 SECTION 3 3.30 Mexico 93 Country and Market Data 59 ASIA PACIFIC EUROPE 3.31 Australia 96 3.01 United Kingdom 62 3.32 Hong Kong 97 3.02 Austria 63 3.33 Japan 98 3.03 Belgium 64 3.34 Malaysia 99 3.04 Bulgaria 65 3.35 Philippines 100 3.05 Croatia 66 3.36 Singapore 101 3.06 Czech Republic 67 3.37 South Korea 102 3.07 Denmark 68 3.38 Taiwan 103 3.08 Finland 69 AFRICA 3.09 France 70 3.39 Kenya 106 3.10 Germany 71 3.40 South Africa 107 3.11 Greece 72 3.12 Hungary 73 SECTION 4 3.13 Ireland 74 References and Selected Publications 109 3.14 Italy 75 4 / 5 Foreword Professor Rasmus Kleis Nielsen Director, Reuters Institute for the Study of Journalism (RISJ) The coronavirus crisis is having a profound impact not just on Our main survey this year covered respondents in 40 markets, our health and our communities, but also on the news media.
    [Show full text]
  • BONNIER ANNUAL REPORT 2017 Table of Contents
    BONNIER ANNUAL REPORT 2017 Table of Contents Board of Directors’ Report 3 Consolidated Income Statements 12 Consolidated Statements of Comprehensive Income 12 Consolidated Statements of Financial Position 13 Consolidated Statements of Changes in Equity 15 Consolidated Statements of Cash Flow 16 Notes to the Consolidated Financial Statements 17 The Parent Company’s Income Statements 42 The Parent Company’s Statements of Comprehensive Income 42 The Parent Company’s Balance Sheets 43 The Parent Company’s Statements of Changes in Equity 44 The Parent Company’s Statements of Cash Flow 44 Notes to the Parent Company’s Financial Statements 45 Auditor’s Report 55 Multi-year Summary 57 Annual Report for the financial year January 1- December 31, 2017 The Board of Directors and the CEO of Bonnier AB, Corporate Registration No. 556508-3663, herewith submit the following annual report and consolidated financial statements on pages 3-54. Translation from the Swedish original BONNIER AB ANNUAL REPORT 2017 2 Board of Directors’ Report The Board of Directors and the CEO of Bonnier AB, corporate reg- Books includes the Group’s book businesses. It includes Bon- istration no. 556508-3663, herewith submit the annual report and nierförlagen, Adlibris, Pocket Shop, Bonnier Media Deutschland, consolidated financial statements for the 2017 financial year. Bonnier Publishing in England, Bonnier Books in Finland, Akateeminen (Academic Bookstore) in Finland, 50% in Cappelen The Group’s business area and Damm in Norway and BookBeat. 2017 was a year of contrasts, Bonnier is a media group with companies in TV, daily newspapers, where above all the German and Swedish publishers continued to business media, magazines, film production, books, e-commerce perform strongly, while physical retail had a challenging year.
    [Show full text]
  • A Critical Policy Analysis on Swedish Regulation of Public Officials
    From Public Service to Corporate Positions: A Critical Policy Analysis on Swedish Regulation of Public Officials Transitioning to Non-State Activities Heraclitos Muhire Supervisor: Isabel Schoultz Examiner: Måns Svensson Abstract The topic of government and state officials leaving public service for the private sector has been a recurring talking point in the last decades with multiple countries in the OECD enacting different forms of regulation to contain potential conflicts of interest. In Sweden, legislation specifically regulating the phenomenon was not passed until 2018, when the Act Concerning Restrictions in the Event of Ministers and State Secretaries Transitioning to Non- state Activities (2018:676) (henceforth the Act) was enacted. The Act came with caveats such as the lack of sanctions in case of breach against the regulation as well as only limiting its legal subjects to ministers and state secretaries. This thesis investigates the problem representation that led to the provisions in the Act by conducting Bacchi & Goodwin’s (2016) policy analysis called What’s the Problem Represented to Be (WPR approach) on the legislative history of the Act. By employing Gramsci’s (1971) theoretical concepts of ideology and hegemony and Fisher’s (2009) capitalist realism, the thesis finds that the legislative history sees the issue of transitions between public and private sector as a problem if individuals misuse the otherwise positive exchange of information and knowledge between the public sector and private sector which could erode public trust in state institutions. The findings also indicate that the legislative history does not highlight the role of the private sector, e.g.
    [Show full text]
  • National Distribution Lists of Media for the "Help" Campaign
    General SWEDEN DAILY PRESS Prioritized provincial press City Press Arbetarbladet Aftonbladet Barometern Dagen Blekinge Läns Tidning Dagens Industri Bohusläningen med Dals Dagblad Dagens Nyheter Borlänge Tidning Expressen Borås Tidning GT Dagbladet Göteborgs-Posten Dala-Demokraten Kvällsposten Eskilstuna-Kuriren/Strengnäs Tidn Metro Göteborg Falu Kuriren Metro Riks Folkbladet Metro Skåne Folket Metro Stockholm Gefle Dagblad Skånska Dagbladet Gotlands Allehanda Stockholm City Gotlands Tidningar Svenska Dagbladet Hallands Nyheter Sydsvenskan Hallandsposten Helsingborgs Dagblad Hudiksvalls Tidning Hälsinge-Kuriren Jönköpings-Posten Katrineholms-Kuriren Kristianstadsbladet Ljusnan Länstidningen Södertälje Länstidningen Östersund Motala Tidning Nerikes Allehanda Nordvästra Skånes Tidningar Norra Skåne Norra Västerbotten Norrbottens-Kuriren Norrköpings Tidningar Norrländska Socialdemokraten Norrtelje Tidning Nya Lidköpings-tidningn Nya Wermlands-Tidningen Piteå-Tidningen Skaraborgs Läns Tidning Skövde Nyheter Skaraborgs Allehanda Smålandsposten Smålands-Tidningen Smålänningen Sundsvalls Tidning Sydöstran Södermanlands Nyheter Tidningen Ångermanland Trelleborgs Allehanda TTELA Upsala Nya Tidning Vestmanlands Läns Tidning Värmlands Folkblad Värnamo Nyheter Västerbottens Folkblad Västerbottens-Kuriren Ystads Allehanda Örebro Kuriren Örnsköldsviks Allehanda Östersunds-Posten Östgöta Correspondenten Östran General Provincial Press Nya Kristinehamns-Posten Ale Kuriren Nya Ludvika Tidning Alingsås Kuriren Nybro Tidning Alingsås Tidning Nyheterna Annonsbladet
    [Show full text]
  • Håkan Nesser’S Van Veeteren Books, DOG‐ Series PresentaOn
    SPRING 2019 RIGHTS GUIDE BONNIER RIGHTS SWEDEN Fiction and Narrative Non-Fiction Highlighted Ficon Tina Frennstedt Taken Book #1 in the Cold Case Sweden series Cold Case Sweden brings together the best of Scandinavian TV producons The Bridge and The Killing in a crime series wrien by cold case expert Tina Frennstedt Sixteen years ago, a 19‐year old disappears in the middle of summer in southern Sweden. The case is never solved, and the girl remains missing. Now, a killer aacking women in their own homes is terrorising Malmö, and evidence points the invesgaon to a long sought‐aer Danish mur‐ derer and rapist, the Valby Killer. Celebrated Danish criminal profiler and expert on the Valby Killer, Carsten Morris, becomes part of the Swedish invesgaon. In a wholly unexpected turn of events, another link is made: fingerprints from the Malmö crime scene trace back to the cold case of the missing teenager from 2002. Can the two be linked? Detecve Inspector and Head of Sweden’s Cold Case Group, Tess Hjalmarsson, is now in charge of the invesgaon. She’s driven, bordering on obsessive, to solve cases long aer the original invesga‐ on has ended. With her hot‐headed and feisty partner Marie Erling, she is determined to solve both cases, before the killer strikes again. Using her experience from more than 25 years as a crime reporter, Tina Frennstedt draws inspiraon from criminal cases she has reported on, bringing a rare and refreshing authencity to her wring. Introducing the Cold Case Sweden series, TAKEN takes place in southern Sweden, in and around Malmö, the seng of some of the most Rights sold celebrated Swedish book and TV series.
    [Show full text]
  • Sweden PR Country Landscape 2013
    Sweden PR Country Landscape 2013 Global Alliance for Public Relations and Communication Management ● ● ● ● Acknowledgments Authors: Asia Holt, Ariel Sierra, Denise Vaughn, Eliza Winston, and Vanessa Copeland Students in the Strategic Public Relations master’s degree program at Virginia Commonwealth University Supervised and guided by: Dr. Judy VanSlyke Turk, Ph.D., APR, Fellow PRSA, Professor Read and signed off by Jeanette Agnrud, July 12, 2013 Swedish Association of Communication Professionals Read and approved by: Juan-Carlos Molleda, Ph.D., Project Coordinator and Professor, University of Florida Date of completion: July 2013 Overview The public relations industry in Sweden has grown significantly in the past two decades. The country’s technology-heavy industries and tech-savvy culture have led Swedish PR agencies to quickly adopt online tools in campaigns for clients. And that has, in turn, enabled Swedish PR practitioners to move ahead of their European competitors in online sophistication. In fact, Sweden is so interested in social media and building an online community that the country’s Twitter feed was lauded in a New York Times article. http://www.nytimes.com/2012/06/11/world/europe/many-voices-of-sweden-via-twitter.html?_r=1 A different citizen, ranging from 16 to 60 years old, manages Sweden’s official Twitter handle, @Sweden, each week. The program, called Curators of Sweden, was created to present the country to the rest of the world on Twitter. It shows how Swedish citizens embrace technology and online communities, using them to reach out to all parts of the globe. However, like many people who practice public relations today, Swedish practitioners struggle to find the best ways to measure the impact of their work.
    [Show full text]
  • Hur Objektiv Är Den Svenska Storstadspressen?
    Hur objektiv är den svenska storstadspressen? - En granskning av 2014 års valrörelse Erik Elowsson Institutionen för mediestudier Examensarbete 15 hp Vårterminen 2015 Medie- och Kommunikationsvetenskap Handledare: Göran Leth Examinator: Anja Hirdman Sammanfattning I denna uppsats används kvantitativ innehållsanalys för att pröva storstadspressens objektivitet gällande rapporteringen om valrörelsen 2014. Storstadspressen definieras som de fyra stockholmstidningarna: Aftonbladet, Expressen, Dagens Nyheter och Svenska Dagbladet. Syftet är att kartlägga hur dessa tidningar rapporterar om sammanhållningen inom de två politiska blocken, Alliansen och De rödgröna, vilka konkurrerar om att bilda regering efter valet. Objektivitet har operationaliserats som opartiskhet, vilket avser att medier balanserar uppmärksamheten och graden av positiv och negativ framställning mellan parterna i ett givet sammanhang. Resultaten indikerade att storstadspressens rapportering av valrörelsen, med avseende på sammanhållningen inom blocken, gynnade Alliansen mer än De rödgröna och att skillnaderna mellan tidningarna var betydande. För två av fyra tidningar kunde partiskhetsutlåtanden göras, där en bedöms som partisk och en som opartisk. Dagens Nyheters rapportering bedömdes som partisk, då Alliansens fick betydligt mer uppmärksamhet och nästan uteslutande positiv uppmärksamhet, samtidigt som De rödgröna fick avsevärt mindre utrymme och mestadels negativ uppmärksamhet. Svenska Dagbladet å andra sidan lyckades balansera sin rapportering mellan blocken, både i fråga
    [Show full text]
  • Tidningsurklipp Samlade Av Hans‐Otto Pyk
    Tidningsurklipp samlade av Hans‐Otto Pyk 1874? Ny industri i Brunnby? Höganäs Tidning 13 aug 1890 Stor eldsvåda i Mölle (fotostatkopia) 1 dec 1892 En större haj strandad vid Mölle fiskeläge 4 mars 1910 Möllebanan öppnas först i maj Engelholms Tidnings julnummer 1910 Kaptenssläkter i Kullen (fem blad, fotostatkopior) Helsingborgs Dagblad 22 aug 1920 Då sveakungen går iland Helsingborgs Dagblad 31 mars 1946 Söndagsglimtar: Kullens fyr har väglett sjöfarande i fyra sekler Några data ur dess historia (två blad) På baksidan: Nu cyklar vi igen Riksgäldskontoret i Stockholm 1 aug 1947 Svenska statens 3 % försvarslån av den 15 aug 1942 (tredje försvarslånet) inlöses den 15 aug 1947 Helsingborgs Dagblad 1947 Dagens Mölle speglar förkrigssommar Mölle inför vintern (två blad) Helsingborgs Dagblad 19 sep 1948 Största katastrofen på årtionden för planteringar och trädgårdar Stormen nådde 27 sekmeter vid Kullen igår, 24 i Helsingborg Massor av träd vräktes omkull, brandkåren räddade plåttak (två blad) Helsingborgs Dagblad 20 nov 1950 Narva‐slagets 250‐årsminne Den 20 november 1700 vanns den svenska krigsmaktens mest lysande seger Helsingborgs Dagblad 7 sep 1952 söndagsglimtar en resa genom Kullabygden för 150 år sedan redan på 1700‐talet tog man emot gäster på Kullagården Arbetet 28 dec 1953 Öresund – övergångsområdet Helsingborgs Dagblad 30 dec 1956 Söndagsglimtar Vad som hände för 50 år sedan i våra trakter Sydsvenska Dagbladet 23 apr 1957 Hyllningsadress till Einar Bager Helsingborgs Dagblad 20 jan 1957 Hur man levde och roade sig i Höganäs åren
    [Show full text]
  • End-Game Strategies in the Swedish National Tabloid Industry
    Nordicom Review 29 (2008) 2, pp. 325-334 End-game Strategies in the Swedish National Tabloid Industry KARL ERIK GUSTAFSSON Abstract Based on decades of comparative research on the national tabloid industry in the Nordic countries, a forecast is made, based on the product life cycle (PLC) theory, that the Swedish national tabloid industry will decline. As PLC theory is a blunt forecasting instrument, every precaution is taken; still a forecast is made that the No.2 tabloid will lose the present end- game to the market leader and disappear in 5-10 years time. End-game strategies as well as exit barriers are discussed in detail. The conclusions are valid for the national tabloid indu- stries in the other Nordic countries following the same pattern of development. In passing, the question is raised of whether Internet publishing will change the rules of the game. Keywords: national tabloid, PLC, declining industry, end-game strategies, exit barriers Introduction It took the Bonnier family, the biggest media owner in Sweden, 25 years to get the eve- ning tabloid Expressen started in 1944 in Stockholm, the Swedish capital. The family council could not agree on whether the planned popular evening daily would hurt the reputation of or even overtake the position of its quality morning daily, Dagens Nyheter, as the biggest Swedish newspaper. Some 25 years following its launch, Expressen hit a circulation record of 620,000 copies daily. Twenty-five years later, circulation numbers plunged to the lowest level ever. Now, 10 years after the plummet in circulation, which signalled a new negative trend, doubts could be raised as to whether the paper will be around another 25 years.
    [Show full text]
  • Top 25 Nordic Media Companies by Revenue
    FACTSHEET 2021:1 Top 25 Nordic media companies by revenue The list of the 25 largest media companies headquartered in the Nordic region include a diverse collection of enterprises. The Nordicom is a centre diversity is reflected in aspects such as domicile, age, and for Nordic media ownership structure, as well as profile of operations and profit research at the University of levels. Whereas some companies are multinational – or even global Gothenburg, – in their scope, others are exclusively national. supported by the Nordic Council of The top of the list of the largest Nordic media companies – in terms of 2019 revenue Ministers. – is dominated by companies from the telecommunications industry, which in the More fact sheets Nordic context means companies involved in providing mobile and fixed-line about media and telephony, Internet, and terrestrial and online television. In 2019, four of the five media use can be biggest media companies in terms of revenue were so-called telcos. The single largest found on our website: company – with a total revenue of EUR 11,540 million in 2019 – is Norwegian www.nordicom.gu.se telecommunications giant Telenor. Its Swedish equivalent – and competitor – Telia Company, holds position number two on the list. Even though both Telenor and Telia Company are publicly listed, the Norwegian and Swedish states maintain the position as the largest shareholder in the respective company. Indeed, the presence of state ownership remains an important feature of the Nordic media system. Of the 25 largest media companies in the region, eight are under direct or indirect state control. Apart from Telenor and Telia Company, this group comprises six public service broadcasters (PSBs).
    [Show full text]