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Dossier De Presse 2020 Des Destinations DOSSIER DE PRESSE 2020 DES DESTINATIONS Présidence OFFICE DU TOURISME DE PORTUGAL; 3, rue de Noisiel;75016 PARIS;Tél. +33 1 56 88 30 84 [email protected]; www.adonet-france.fr Abu Dhabi Quels sont les événements phares de votre pays en 2020 ? 1) Expo 2020 L’exposition universelle aura lieu cette année aux Emirat arabes unis, à Dubaï. Le site se trouvera à peu près à mi-chemin entre Dubai et Abu Dhabi et permettra donc de visiter et de loger dans l’un ou l’autre des deux émirats. Le thème de cette édition sera « Sustainability and Mobility » 2) Ouverture de la Mangrove Walk en janvier Nouveau projet écotouristique de préservation et de valorisation de la mangrove autour d’Abu Dhabi. Une promenade sur pilotis ouvrira à travers la mangrove pour découvrir cet écosystème unique de manière respectueuse pour l’environnement. De nombreuses activités d’éducation pour le grand public et notamment les familles entoureront cette ouverture. 3) Ultra Abu Dhabi et Abu Dhabi Music Week Première édition de ce nouveau rendez-vous musical. Ultra Abu Dhabi sera le premier festival de musique électronique à se tenir au Moyen-Orient. Les EAU feront ainsi partie des 20 pays à travers le monde à accueillir cet événement multi-localisé. Quelles sont les nouveautés concernant l'offre de votre destination ? 1) Fouquet’s at Louvre Abu Dhabi Le Fouquet’s Abu Dhabi ouvrira au sein du Louvre Abu Dhabi en 2020 avec une carte imaginée par le Chef trois étoiles Michelin Pierre Gagnaire. 2) Yas Bay Ce nouveau quartier de Yas Island ouvrira courant 2020 et comportera un nouveau front de mer aménagé, 3 hôtels, de nombreux nouveaux restaurants et boutiques, ainsi qu’une nouvelle salle de concert pouvant accueillir en 5000 et 18 000 personnes. 3) Fairmont Abu Dhabi Marina Ce nouvel hôtel bénéficiera d’un emplacement unique face à la Corniche et avec une vue entièrement dégagée de l’autre côté sur les eaux du Golfe. L’hôtel en forme d’arche aura sa plage privée, ainsi qu’un centre de plongée. L’ouverture est prévue pour mars 2020. Quel(s) grand(s) thème(s) allez-vous mettre en avant sur votre destination en 2020 ? 1) Nature et développement durable : Abu Dhabi dispose d’une richesse naturelle encore peu connue du grand public. Outre son incroyable désert, la destination propose également d’impressionnants oasis et palmeraies, des centaines d’hectares de mangroves, plus de 200 îles naturelles, des dunes fossiles et des zones montagneuses.2020 sera marqué par le thème du développement durable, non seulement à travers l’Expo 2020, mais aussi grâce à la mise en place de nombreux projets écotouristiques 2) L’art et la culture : du Louvre Abu Dhabi à la nouvellement ouverte Fondation Culturelle, des futurs Guggenheim Abu Dhabi et Musée National Sheikh Zayed, l’émirat d’Abu Dhabi s’affirme comme une destination résolument culturelle. 3) Au cœur du local : de nombreuses initiatives nouvelles permettent maintenant aux visiteurs de se plonger dans les traditions locales, comme les Emirati Experience, un cycle de 25 expériences et visites conduites par des guides emiratis, ou encore le nouveau programme de visite de différentes mosquées de la ville venant d’ouvrir leurs portes au public. Quels messages clés souhaitez-vous faire passer auprès du public et / ou des professionnels du secteur ? 1) Abu Dhabi est une destination qui s’adapte à tous les publics et ne doit pas être cantonnée dans des images de luxe. Le pays dispose d’une vaste gamme d’hébergements pour tous les budgets, de nombreuses activités gratuites et de connections aériennes à petits prix. 2020 verra aussi l’arrivée de liaisons low-costs vers les EAU. 2) Abu Dhabi ne se résume pas à la ville d’Abu Dhabi mais recouvre au contraire un territoire de deux fois la taille de la Belgique avec d’autres villes que sa capitale, comme notamment Al Ain, le berceau culturel de l’émirat, ainsi que des étendues de nature diverse et préservée. Nom du directeur : Sophie SALCEDO, Country Manager - France and French Speaking markets Adresse : c/o Interface Tourism – 16 rue Ballu Code Postal : 75009 Paris Téléphone : 01 53 25 03 52 E-mail : [email protected] Contact presse : Alice KABANOFF, PR & Media Executive - France and French Speaking markets Téléphone : 01 53 25 03 52 E-mail : [email protected] Site Web de l’Office : www.visitabudhabi.ae Allemagne Quels sont les événements phares de votre pays en 2020 ? 1) L'Office National Allemand du Tourisme (ONAT) lance sa campagne thématique mondiale "Découvrez Beethoven" juste à temps pour le début de l'année anniversaire du 250ème anniversaire de Ludwig van Beethoven. A l'occasion de cet anniversaire, Lonely Planet a classé la ville natale de Beethoven, Bonn, cinquième ville du monde à visiter en 2020. https://www.germany.travel/fr/ms/bthvn2020/beethoven-2020.html 2) 30ème anniversaire de la réunification. Après les célébrations du trentenaire de la chute du Mur en 2019, l’Allemagne s’apprête à fêter le trentenaire de la réunification 3) En 2020 se déroulera déjà la 42ème édition des « Jeux de la Passion » à Oberammergau. Ce spectacle a lieu depuis les années 1633 et il est un des plus importants événements religieux et culturels en Allemagne. La première de la 42ème édition aura lieu le 16 mai 202 https://www.germany.travel/fr/manifestations/manifestations/les-jeux-de-la-passion-oberammergau- 6707.html https://www.passionsspiele-oberammergau.de/en/home Quelles sont les nouveautés concernant l'offre de votre destination ? 1) L’inscription de deux nouveaux sites au patrimoine mondial de l’UNESCO en Allemagne en 2019 : l’Allemagne compte désormais deux nouveaux sites avec la région minière Erzgebirge/Krušnohoří et le système de gestion de l’eau d’Augsbourg. L’Allemagne compte actuellement 46 sites classés au patrimoine mondial de l’UNESCO. 2) Europa Park : la nouvelle attraction Rulantica à découvrir Quel(s) grand(s) thème(s) allez-vous mettre en avant sur votre destination en 2020 ? 1) L'Office National Allemand du Tourisme (ONAT) lance sa campagne thématique mondiale "Découvrez Beethoven" juste à temps pour le début de l'année anniversaire du 250ème anniversaire de Ludwig van Beethoven. A l'occasion de cet anniversaire, Lonely Planet a classé la ville natale de Beethoven, Bonn, cinquième ville du monde à visiter en 2020. https://www.germany.travel/fr/ms/bthvn2020/beethoven-2020.html 2) L'Office National Allemand du Tourisme (ONAT) lance sa campagne thématique mondiale "L’Allemagne Nature & Active". La nature et les paysages de la destination Allemagne continuent d’être très plébiscités par les touristes : la nature arrive en critère de choix numéro 4, en effet 17% des voyages en Allemagne des Européens sont des voyages nature. Quels messages clés souhaitez-vous faire passer auprès du public et / ou des professionnels du secteur ? 1) L’Allemagne, une destination qui fait partie des destinations les plus plébiscitées avec une dixième année de record attendue pour le nombre de nuitées internationales pour 2019 2) L’Allemagne à la cinquième place du classement Lonely Planet 2020 avec la ville de Bonn : https://www.lonelyplanet.com/best-in-travel/cities https://www.germany.travel/media/content/presse/fr/Classement_LonelyPlanet_2019_Allemagne.pd f Nom du directeur : Till Palme Adresse : 8, rue de Milan Code Postal : 75009 Paris Téléphone : 01.40.20.17.03 E-mail : [email protected] Contact presse : Marion Artarit Téléphone : 01.40.20.05.07 E-mail : [email protected] Site Web de l’Office : https://www.germany.travel/fr/index.html AUSTRALIE Quels sont les événements phares de votre pays en 2020 ? 1) Australian Tourism Exchange (ATE) à Melbourne du 6-8 Mai ATE est le plus grand salon professionnel du tourisme d’Australie, réunissant environ 650 acheteurs internationaux et nationaux et 70 médias, de plus de 30 pays. L'événement réunira également environ 1 500 vendeurs de plus de 550 entreprises à Melbourne. L’occasion pour plusieurs journalistes français de rencontrer ces professionnels mais aussi de découvrir l’état du Victoria au cours de voyages proposés avant et après le salon. Site officiel 2) Vivid Sydney à Sydney du 23 Mai au 13 Juin S'il y a un endroit dans le monde où l'inspiration brille, c'est bien à Vivid Sydney. Elle reviendra pour sa onzième édition du 24 mai au 15 juin 2019. Vivid Sydney est le festival le plus apprécié et le plus primé d'Australie. Il rassemble des artistes, des musiciens et des esprits brillants pour partager leur créativité avec vous. Voyez la ville se transformer, découvrez de nouvelles formes d'art, survolez les ondes sonores, faites jaillir de nouvelles idées et enflammez les conversations. Laissez votre imagination prendre son envol. Site officiel 3) Adventure Travel World Summit à Adelaïde 6-9 octobre L'Adventure Travel Trade Association vous invite chaleureusement à vous joindre à nous pour le Sommet mondial du voyage d'aventure 2020 à Adélaïde, en Australie, du 6 au 9 octobre 2020. Cette ville dynamique, cosmopolite et multiculturelle est la cinquième plus grande ville d'Australie, mais elle constitue le camp de base idéal pour l'aventure et l'exploration locales et régionales. Son ambiance décontractée et sa population amicale encouragent les visiteurs à découvrir le mode de vie australien et à se réjouir de rencontres intimes avec la nature et la culture. Adélaïde et le reste de la région d’Australie du Sud sont une carte postale idéale pour accueillir ce rassemblement annuel de la communauté du voyage d'aventure. Site officiel Quelles sont les nouveautés concernant l'offre de votre destination ? 2019 a été une année passionnante pour l'Australie, avec une vague de nouvelles ouvertures proposées dans tous les États et Territoires.
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