TOURISM PLANNING WORKSHOP LILLOOET&IMPLEMENTATION WORKSHOP February 12, 2015/June 30, 2015 District of Lillooet Marg Hohner 250-256-4289
[email protected] Destination BC Representatives: Aimee Epp (604) 660-1048
[email protected] Amy Thacker Cariboo Chilcotin Coast Tourism Region 250-392-2226
[email protected] Destination BC Facilitator: Suzanne Denbak (604) 905-9678
[email protected] 1 Table of Contents 1.0 Introduction and Methodology ................................................................................................. 4 Background ............................................................................................................................. 4 2008 Tourism Plan Goals........................................................................................................ 5 2008 Tourism Plan Strategies ................................................................................................. 5 Priorities for the Community Tourism Foundations Program ................................................ 7 2.0 Tourism Strategic Planning Process ....................................................................................... 13 3.0 Lillooet Tourism Vision .......................................................................................................... 14 4.0 Market Research .................................................................................................................... 15 4.1 Macro Environment ...........................................................................................................