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LATVIAN BASKETBALL ACHIEVEMENTS – LATVIAN PRIDE Basketball development programm 2007 - 2011 STRATEGICAL DIRECTIONS PREPARATION OF COMPETITIVE PLAYERS GROWTH OF NEW PLAYERS HIGH ACHIEVING SPORTSMEN PREPARATION OF COMPETITIVE PLAYERS GROWTH OF NEW PLAYERS • Basketball as a game of sports, as a life style – one of the basics of a young person’s education • Youth basketball system’s audit and reform • Establishment of a system for identifying future players, their selection and growth • Youth personality development program • Increasing and specialization of youth trainers’ qualification • Establishment of professional educational library • Girls basketball popularization program • High quality youth’s basketball products in mass media PREPARATION OF COMPETITIVE PLAYERS HIGH ACHIEVING SPORTSMEN • Latvian National team participants’ optimization – coordinated work with Latvian national team players of all ages during the season • Further education of professional trainers • Sport medicine education and development program • Players’ active participation in social liability projects ACHIEVEMENTS OF LATVIAN TEAMS NATIONAL TEAMS YOUTH TEAMS CLUB TEAMS ACHIEVEMENTS OF LATVIAN TEAMS TARGETS OF NATIONAL SELECTION TEAMS • Stable place among the top ten European National teams • Participation of Latvian National teams in the World Championships and Olympic games • Conceptual development of Latvian National team’s brand ACHIEVEMENTS OF LATVIAN TEAMS TARGETS OF YOUTH TEAMS • Stable place among top 10 teams of all age groups’ European championship A group tournaments • Participation in the World Youth Olympic games • Growth of perspective youth trainers to become high class specialists • Specialized programs in team psychology for systematic achievement of results ACHIEVEMENTS OF LATVIAN TEAMS LATVIAN CLUB TEAMS • Participation of Latvian leading women and men club teams in the most prestigious European tournament - Euroleague • The rest of the best Latvian men’s club teams (3 – 6 clubs) are fighting for medals in the best European club tournaments (ULEB, European cups, Baltic Basketball League, etc.) • The rest of the Latvian best women’s club teams (2 – 3 clubs) are fighting for medals in the region’s higher level competitions • To promote creation of clubs as the region’s leading sports organizations • Growth of club management and marketing specialists’ professionalism • Development and promotion of club development stimulating legislation amendments for approval in the state authorities in charge and non- governmental institutions HIGHER LEVEL COMPETITION EUROBASKET 2009 IN LATVIA INTERNATIONAL COMPETITIONS IN LATVIA BALTIC BASKETBALL LEAGUE REGIONAL WOMEN’S BASKETBALL LEAGUE YOUTH BASKETBALL LEAGUE NATIONAL BASKETBALL COMPETITIONS HIGHER LEVEL COMPETITIONS YEAR 2009 EUROPEAN CHAMPIONSHIP FOR WOMEN IN LATVIA • High professional standards in the European Championship organization • Promotion of infrastructure facilities for organization of higher level basketball competition in Latvia • European women’s basketball championship’s marketing campaign: Locally – promotion of women’s basketball popularity Internationally - promotion of Latvian image popularity INTERNATIONAL COMPETITION IN LATVIA • Proceedings of annual European or world youths’ championships in Latvia in some of the age groups • Regular organization of high level club competitions in Latvia • Acquire of rights to organize a European Championship in basketball for men in Latvia HIGHER LEVEL COMPETITIONS BALTIC BASKETBALL LEAGUE • BBL – one of the Europe’s leading basketball leagues • Promotion of BBL club budgets’ growth • Growth of the number of players in BBL games • Growth of game broadcastings in mass media • BBL brand’s development as the leading sports competition brand in the Baltic States HIGHER LEVEL COMPETITIONS REGIONAL WOMEN’S LEAGUE • To establish a competition system in the Baltic region, similar to the European leading women’s basketball leagues, which would promote growth of Latvian women’s basketball clubs • To create a “product”, interesting for the region’s economically- political environment • Popularization of women’s basketball HIGHER LEVEL COMPETITIONS LATVIAN CHAMPIONSHIPS • Determination of the best Latvian women and men teams • Most significant competitions in the growth of future players LATVIAN CUP • Create concept of Latvian Cup - competitions promoting growth of Latvian clubs and popularity of basketball HIGHER LEVEL COMPETITIONS YOUTH BASKETBALL LEAGUE • Youth basketball league – a platform for development of Latvian basketball • Audit of the Latvian youth basketball competitions system • Latvian youth basketball system’s reform based on the audit results and the European leading ‘basketball schools’ experience • Introduction of new competition model, which would promote involvement of children and young people in basketball at an early age and development of talented young people to be high class players • Professional growth of youth basketball judges • Promotion of infrastructure (sports halls) facilities for qualitative proceedings of youth basketball exercises and competitions • Active cooperation with players’ parents in promotion of youth basketball development HIGHER LEVEL COMPETITIONS NATIONAL BASKETBALL COMPETITIONS • Cooperation with state, municipal and non- governmental sports organizations in promotion of national and amateur basketball development • Further education of amateur basketball organizers and municipal sports specialists in sports management • Cooperation with the Latvian Wheelchair Basketball Sports Federation BASKETBALL - LATVIAN PRIDE BASKETBALL - THE MOST POPULAR SPORT IN LATVIA LATVIAN BASKETBALL ASSOCIATION - THE MOST PROFESSIONAL SPORTS ORGANIZATION IN LATVIA BASKETBALL – LATVIAN PRIDE THE MOST POPULAR SPORT IN LATVIA • Basketball’s competitiveness with other sports, cultural and interactive entertainment options, creation of new basketball products • Marketing program “Latvian basketball personalities and achievements” • Competent, qualitative and innovative basketball products in Latvian mass media • Latvian basketball integration program BASKETBALL – LATVIAN PRIDE LATVIAN BASKETBALL ASSOCIATION – THE MOST PROFESSIONAL SPORTS ORGANIZATION IN LATVIA • Sports managers’ education and professional growth • Implementation of strategic management system • Improvement of corporate communication in 5 directions: • internal communication – integral vision and cooperation of LBA members • mass communication – promotion of basketball popularity • communication with the economic environment – promotion of LBA and its members’ development • communication with the economically-political environment – support of state institutions for development of basketball • communication in the international environment – growth of LBA influence in international organiz ations Basketball in Latvia is very popular. We have many good players, however... Next to excellence on the court, nowadays a significant role in reaching the pinnacle of sport is played by the sportsman’s personality. The road to achievements starts with the initiative to prepare the training bag, understanding about sportsmanship, the trainer’s personal example at the court and everyday situations. Strong personalities whose first steps in basketball arena will lead to the podium or the highest success in other life areas – it is the most significant task of the Latvian Basketball Association for the next four years. Ojārs Kehris Latvian Basketball Association’s President .
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