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Mergers and in All-Pay and Crowdsourcing Contests

Omer Lev Maria Polukarov Yoram Bachrach The Hebrew University of University of Southampton Microsoft Research Jerusalem, Israel United Kingdom Cambridge, United Kingdom [email protected] [email protected] [email protected] Jeffrey S. Rosenschein The Hebrew University of Jerusalem, Israel [email protected]

ABSTRACT market [13, 8]. Similarly, workers employed by a firm may We study the effects of bidder collaboration in all-pay auc- compete for a performance bonus or for titles such as “em- tions. We analyse both mergers, where the remaining play- ployee of the month” [11]. In the above examples, the player ers are aware of the agreement between the cooperating who exerts the most effort is likely to win the prize. How- participants, and collusion, where the remaining players are ever, the effort expended is itself costly to all players. Such unaware of this agreement. We examine two scenarios: the scenarios therefore fall under the broad category of “all-pay sum-profit model where the auctioneer obtains the sum of all auctions” [14, 23, 17], where every bidder pays his bid, but submitted bids, and the max-profit model of crowdsourcing only the highest bid gets the reward [27, 10]. contests where the auctioneer can only use the best submis- Recently, various firms employed a similar theme in so- sions and thus obtains only the winning bid. We show that called crowdsourcing contests. For instance, the video ser- while mergers do not change the expected utility of the par- vice Netflix issued a $1,000,000 prize in a contest to improve ticipants, or the principal’s utility in the sum-profit model, its film recommender system [12]. In this challenge, many collusion transfers the utility from the non-colluders to the movie recommendation algorithms were submitted, and the colluders. Surprisingly, we find that in some cases such col- winning algorithm that offered the best performance un- laboration can increase the social welfare. Moreover, merg- der Netflix’s criteria was chosen to receive the prize and replace the old algorithm. Another example is that of pro- ers and, curiously, also collusion can even be beneficial to 1 the auctioneer under certain conditions. gramming contests, such as those organised by Topcoder or CodeChef.2 In such contests, participants get to read a specification describing a problem to solve, design algo- Categories and Subject Descriptors rithms to best solve this problem, and submit their code to K.4 [Computers and Society]: Electronic Commerce; K.4.3 the principal running the contest. The winner is selected [Computers and Society]: Organizational Impacts—Com- according to commonly known criteria, and only he wins a puter - supported collaborative work reward. Crucially, in such scenarios the participants exert costly Keywords efforts in preparing their submissions, but most of that “goes to waste”—only the best submission is used by the principal, Collusion, Mergers, All-Pay , Crowdsourcing and only the author of the best submission is compensated for his work, in the form of a prize. Since the effort comes at 1. INTRODUCTION a cost to the participant but increases his chance of winning, Auctions are a key research area at the intersection of game making a good decision regarding how much effort to exert is theory, and computer science, which have recently critical. Furthermore, in certain cases, the participants may received great attention in multi-agent systems as a pow- find it worthwhile to pool their efforts and make a joint sub- erful tool for task and resource allocation. In addition to mission. Note that making several submissions would not explicit auctions such as those run in auction-houses or on make sense for the cooperating players, as only the high- the web, certain multi-player interactions can be modelled est quality one of these could possibly win the competition, as “implicit” auctions. For example, firms competing in a while the others are guaranteed to be wasted effort. race to issue a patent can be viewed as participating in a One possible scenario of such collaboration is mergers, “latent” auction—the firm that invests the most in research where the collaborating players declare that they are work- effort is likely to issue the patent first, and secure itself the ing together and preparing a single submission. In this case, the other participants can modify their behaviour accord- Appears in: Proceedings of the 12th International Confer- ingly. An alternative scenario is that of collusion, when the ence on Autonomous Agents and Multiagent Systems (AA- cooperating players keep their collaboration secret. If the MAS 2013), Ito, Jonker, Gini, and Shehory (eds.), May, 6–10, 2013, Saint Paul, Minnesota, USA. 1www.topcoder.com Copyright c 2013, International Foundation for Autonomous Agents and 2 Multiagent Systems (www.ifaamas.org). All rights reserved. www.codechef.com

675 other participants are unaware of this collusion, we expect crease social welfare, since the overall losses by non-colluders may be larger than the increase in the principal’s utility. they would not deviate from an equilibrium behaviour, at least in the short run. In this case, the colluders can opti- The paper is organised as follows. In Section 2, we for- mise the effort level they exert to maximise their utility. An mally define an all-pay auction setting and characterise its important question is then, how would such collaboration symmetric equilibrium, which is required for our further affect the outcomes of the auction? analysis. The sections that follow then contain the main Against this background, we study the effects of merg- results regarding player collaboration in all-pay auctions: in ers and collusion on all-pay auctions. Surprisingly, while Section 3 we discuss mergers, and we examine the impact these auctions were thoroughly investigated with respect to of collusion in Section 4. In Section 5 we consider scenar- Nash equilibria [27, 10, 14, 17] and, on the other hand, bid- ios where some outsiders become aware of collusion and/or der collaboration was shown to have a dramatic effect on several colluding coalitions may form. Section 6 introduces the bidders’ and the auctioneers’ profits in many other set- the related literature, and Section 7 concludes. tings [19], the impact of such collaboration in the context of 2. MODEL AND PRELIMINARIES all-pay auctions has been left relatively unexplored. We distinguish between two auctioneer utility models: We consider an all-pay auction with a single auctioned item that is commonly valued by all the participants. Our setting 1. Sum-profit—the auctioneer obtains bids from all par- is a symmetric restricted case of the all-pay auction studied ticipants, so his utility is given by the sum of the bids. in [10], where players’ values for the item may be different. One such setting is the “employee of the month” sce- Formally, we assume that each of the n bidders issues a nario, where the employer enjoys the efforts of all em- bid of bi, i = 1, . . . , n, and all bidders value the item at ployees but only rewards the hardest-working one. 1. The highest bidders win the item and divide it among themselves, while the rest lose their bid. Thus, bidder i’s utility from a combination of bids (b , . . . , b ) is given by: 2. Max-profit—the auctioneer only uses the best submis- 1 n sion, so his utility is determined by the maximal bid.  1 − bi bi ∈ arg max bj | arg max bj | The crowdsourcing contest falls under this category:  j j πi(b1, . . . , bn) = all bidders put in effort in order to win, but the auc- −bi bi ∈/ arg max bj tioneer only enjoys the effort of the best candidate. j 1.1 Our Contribution Our focus is on a symmetric equilibrium—a mixed equilib- rium with full support of [0, 1], so that each bidder’s bid is We first investigate the impact of mergers and collusion on distributed in [0, 1] according to the same cumulative dis- the players’ strategies (representing the effort lev- tribution function F , with the density function f (shown to els exerted). We then analyse the expected utilities of the uniquely exist in [10, 25]). As the bids are distributed in a participants and the principal running the auction. Further, continuous range, with a non-atomic distribution, we do not we examine the change in variance of the above parameters need to address cases of ties between them. due to mergers and collusion, which captures the risks for When there are no colluders, the setting is similar to one the bidders and the auctioneer. considered in [10, 17, 14], where various results on behaviour Specifically, we show that the bidders’ expected profits, of non-cooperative bidders have been provided. To enable or that of the auctioneer in the sum-profit model, do not us to evaluate the effect of mergers and collusion on the change under mergers. However, mergers do increase the auction, we build on this previous analysis, which we briefly principal’s utility in the max-profit model (although not as overview in subsections 2.1 and 2.2. much as collusion, when the number of bidders is large). Collusion, in contrast, has a much bigger impact on player 2.1 Bids interaction. While in the case with no collaboration the With no colluders at all, the expected utility of any partici- participants exhaust all their surplus and get zero utility, if pant with a bid b is: they collude, their expected profit is always positive. If there are only a few colluders, the outsiders’ utilities may become π(b) = (1 − b) · P r(winning|b) + (−b) · P r(losing|b) negative, but if the number of colluders is large, even the where P r(winning|b) and P r(losing|b) are the probabilities non-colluders gain and obtain a positive utility. of winning or losing the item when bidding b, respectively. Surprisingly, even the individual utility per colluder in- In a symmetric equilibrium with n players, each of the bid- creases as their numbers grow, thus incentivising the bid- ders chooses his bid from a single bid distribution with a ders to join against the auctioneer. However, it turns out probability density function fn(x) and a cumulative distri- that under certain conditions the principal may even gain bution function Fn(x). A player who bids b can only win if all the other n − 1 players bid at most b, which occurs with from collusion, both under the sum-profit and the max-profit n−1 models. Thus, as opposed to most auction settings where probability Fn (b). Thus, the expected utility of a player bidding b is given by: collusion limits competition and harms the auctioneer or the non-colluding bidders, in certain all-pay auctions all parties n−1 n−1  n−1 π(b) = (1 − b) Fn (b) − b 1 − Fn (b) = Fn (b) − b can actually gain from collusion. Finally, we show how the effect of bidder collaboration on In a mixed , all points in the support yield social welfare depends on the model of the principal’s utility. the same expected utility to a player, so we have π(x) = In the sum-profit model, social welfare does not change un- π(y) for all x, y in the support. For an equilibrium with full der mergers or collusion. In the max-profit model, mergers support, this yields π(0) = π(x) for all x ∈ [0, 1]. Since n−1 increase the social welfare (as the principal’s utility increases π(0) = 0, this means that for all bids, Fn (b) = b. Hence,  b n−1 and bidder utility remains the same), but collusion may de- R 1 we have fn(x)dx = b, implying that Fn(x) = x n−1 0

676 2−n x n−1 The expected profit is then given by: and fn(x) = n−1 . Therefore, the expected bid is: 1 Z 1 2−n 1  n  n 1 n−1 Z x n−1 1 Z 1 1 n − 1 n 1 E(AP ) = 1 − z dz = E(bid) = x· dx = x n−1 dx = · x n−1 = 2n − 1 0 n − 1 n − 1 n − 1 n 0 n 0 0 This expression is monotonically decreasing in n. Notice 1 The bid’s variance is thus: that this value always exceeds 2 , so the auctioneer expects to receive more utility from the auction than the utility ob- 1 2−n Z n−1 2 x 1 1 1 tained by all the winners together (as the total value of the V ar(bid) = x · dx − = − 2 n − 1 n2 2n − 1 n2 item is 1). To find the variance we note that E(AP ) = 0 n 3n−2 . Thus, the variance for the max-profit auctioneer is: That is, both the expected bid and the bid’s variance n  n 2 n(n − 1)2 V ar(AP ) = − = monotonically decrease with n. 3n − 2 2n − 1 (3n − 2)(2n − 1)2 2.2 Profits This expression increases with n, as we had in the case with Given the expected bids, we now more closely examine the the sum-profit auctioneer. profits of all parties. A bidder’s profit (BP) is characterised by the probabilistic density function (p.d.f.) gBP below: 3. MERGERS: EQUILIBRIUM ANALYSIS

( n−1 Consider the case where k out of n bidders work together, fn(1 − z)Fn (1 − z) z > 0 gBP (z) = n−1 and do not hide the fact from the remaining participants fn(−z)(1 − Fn (−z)) z ≤ 0 that they are cooperating. These bidders coordinate their behaviour, and can thus be thought of as a single player, This gives the expected bidder’s profit of whose strategy space is the cartesian product of the strategy 0 space of the coordinating agents. We refer to this player as Z 1 2−n E(BP ) = z (−z) n−1 (1 + z) dz+ the “merged player” representing the coalition of coordinat- n − 1 ing players, and refer to the remaining non-merged players −1 as the “singleton players”. In equilibrium, the joint player 1 Z 1 2−n best responds to the strategies of the non-merged players, + z (1 − z) n−1 (1 − z) dz = n − 1 and the strategy of each singleton player is the best response 0 to the other singleton players and the merged player. 1 1 1 − n = − + − = 0 As we noted earlier, only a best submission wins the auc- n 2n − 1 n(2n − 1) tion, so the merged player would only waste effort if the agents composing it were to make more than one submis- The bidders’ profit thus has the following variance: sion. Therefore, since the merging players would only make 0 a single submission (using one of the identities of the merg- Z 1 2−n V ar(BP ) = z2 (−z) n−1 (1 + z) dz+ ing players), we may consider the joint player as a single n − 1 bidder, and examine the equilibrium in the resulting game. −1 The utility of the “merged” player follows that of a single 1 Z 1 2−n bidder. Therefore, we are essentially seeking a Nash equilib- + z2 z n−1 (1 − z) dz = n − 1 rium for n − k + 1 bidders, as the merging group would bid 0 using a mixed strategy with full support. The resulting equi- 3n2 − 5n + 2 librium is thus equivalent to the equilibrium of the auction = n(2n − 1)(3n − 2) with no mergers, but with fewer players. It follows immedi- ately from the analysis of the setting with no mergers that −2n2+4n−1 the expected profit for each bidder in this equilibrium would Differentiating the above gives (1−2n)2n2 , which is negative for all n ≥ 2, so the variance in the bidders’ profit decreases remain zero, that the variance would grow (as it is mono- as the number of bidders increases. tonically decreasing in the number of bidders), and that the 1 As the expected profit of all bidders is 0, the auctioneer’s expected bid would grow to n−k+1 . In broad terms, this profit (AP) is equal to the total social welfare of the auction. means that for non-merging players, if they win the auction, In the sum-profit model the auctioneer retains all the bids they would have a lower utility than previously, and if they so his expected profit is simply the sum of expected bids: lose, they would lose more (as the bids get higher). How- n n ever, the chances of winning do increase, due to the lower X X 1 E(AP ) = E(bid) = = 1 number of “actual” participants. n i=1 i=1 The auctioneer’s profit in the sum-profit model would not change, as the total sum of bids is still 1. However, in the In this case, the variance in the auctioneer’s utility equals max-profit model, the auctioneer’s expected profit (and the V ar(AP ) = n − 1 , monotonically increasing in n. 2n−1 n social welfare) will increase, while its variance will drop. In contrast, in the max-profit model the auctioneer’s util- ity is only the maximal bid, which has the following cumu- lative distribution function (c.d.f.) GAP : 4. COLLUSION We now analyse the setting with colluding bidders, where ( n n n−1 Fn (z) = z z > 0 the other players are not aware of their collaboration. We GAP (z) = 0 z ≤ 0 first focus on the case with a fixed number of colluders, and

677 then show how the utility of each member depends on the obtains the expected utility of 1, while a max-profit auction- n size of a coalition. Finally, we examine the effect of collusion eer gains 2n−1 . on the profit of the auctioneer and the social welfare. Thus, in the auction with two bidders, the equilibrium bids We wish to emphasise that the analysis of collusion is by are withdrawn from the uniform distribution with a p.d.f. 1 definition a short-term analysis rather than an analysis of f2(x) = 1, and the expected bid is 2 . If there are 3 partici- player behaviour in equilibrium. In a merger of players in an pants, the bids are distributed according to the c.d.f. F3(x) = √ 1 auction (be it an all-pay auction or any other auction), the x, with the expected bid of 3 . The auctioneer’s expected collaborating players obtain an unfair advantage by coordi- profit in the sum-profit model is 1, while in the max-profit 3 nating their bids, but the fact that they are collaborating model with 3 bidders it is 5 . is known to the other players. In contrast, the unfair ad- Now, if 2 of these 3 bidders collude, our results show they 1 vantage of colluding players stems from the fact that other should bid 4 , which gives the colluders the expected profit of players are unaware of this cooperation; in other words, the 1 1 4 , while an outsider has the expected loss of 6 . The prin- non-colluders are not best-responding to the colluders’ bids. cipal’s expected profit decreases in both models: in the sum- Our focus in this section is thus on what colluders can 7 profit model it drops from 1 to 12 , and in the max-profit achieve in the short term, while the non-colluders have not 1 3 1 1 R 10 3 yet figured out that the colluders are working together. In model, from 5 to 4 F3( 4 ) + bf3(b) db = 24 < 5 . 1 this short term, the non-colluders believe that all the bid- 4 ders are operating independently, so they expect all the It is quite intuitive that the fewer the bidders that are left bidders to behave according to the symmetric equilibrium. outside the coalition, the easier it is for colluders to out-bid The colluders can capitalise on this behaviour of the non- them. We formally show this. colluders, and improve their utility. As the interaction re- peats in further auctions, more and more non-colluders may Lemma 2. The colluders’ optimal bid monotonically de- become aware of the agreement among the colluders. We creases with k, and monotonically increases with n, up to consider possible middle term reactions for the non-colluders 1 e . as they become aware of collusion in Section 5. Once all non- ∗ colluders learn of the agreement between the collaborating Proof. We have to show that the derivatives of b (·) with agents, the system converges to the long term equilibrium respect to k and n are negative and positive, respectively. We have: that characterises the situation where the agreement be- n−1 tween the colluders is common knowledge—the equilibrium  n−k  k−1 n−1   n − k   under mergers, which we already examined in Section 3. (b∗(k))0 = − (n − k) ln + k − 1 (k − 1)2 n − 1 4.1 Fixed Number Of Colluders Suppose we have k colluders out of n bidders, and that the For any 1 ≤ k < n, the first multiplicative term is positive, we only need to examine the sign of the second term, and remaining players are not aware of the collusion. Under our   assumptions regarding the short-term impact of collusion, n−k so it suffices to show that (n − k) ln n−1 + k − 1 > 0. we expect the other bidders to play according to the sym- z metric equilibrium. When the colluders submit a single bid Using the standard logarithm inequality ln(1+z) ≥ 1+z , we b, they win if all the other n − k bids are at most b and lose obtain the required result: otherwise, so their total utility is:  n − k  1 − k n−k (n − k) ln + k − 1 ≥ (n − k) + k − 1 = 0 n−k n−k n−1 n − 1 n − k π(b) = (1 − b)Fn (b) − b(1 − Fn (b)) = b − b The variance for a fixed bid b is: Now, differentiating w.r.t. n, we get

n−k n−1 n−1 2 n−k     V ar(b) = (1 − b − (b − b)) Fn (b)+ n−k k−1 n−k n−1 (n − k) ln n−1 + k − 1 n−k (b∗(n))0 = n−1 2 n−k + (−b − (b − b)) (1 − Fn (b)) = (n − k)(k − 1) n−k 2(n−k) = b n−1 − b n−1 By the same inequality as above, To find optimal utility we examine bid when derivative is 0: n−1 n−1  n−k  k−1  n−k  k−1 n−1 (k − 1) + k − 1 1 − n−1 n − k 1−k (b∗(n))0 ≥ = > 0 π0(b) = b n−1 − 1 = 0 (n − k)(k − 1) n − k n − 1

1−k for any 1 ≤ k < n, as required. n−1 This implies b n−1 = , yielding the optimal bid: 1 n−k  n−1 k−1 Finally, we rewrite b∗ as 1 − k−1 and note n−1 n−1  n − k  k−1 b∗ = that for a fixed k and n → ∞, we have that n − 1   1 b∗ → e−(k−1) k−1 = e−1. This completes the proof. To see how this may affect the profits of participants in the auction, consider the following example. However, even if the collaborators optimise their bid accord- Example 1. Recall that in the case with no cooperation, ingly, the number of outsiders still has a negative effect on there is a mixed Nash equilibrium in which each player bids their expected utility. 2−n x n−1 according to a p.d.f. fn(x) = n−1 , with an expected bid of Lemma 3. The colluders’ expected profit under the opti- 1 n and an expected utility of 0. A sum-profit auctioneer thus mal bid decreases with n and increases with k.

678 Proof. The overall expected profit for colluders when Theorem 5. In the setting with k colluders, the expected bidding optimally is: n−1 n−k  n−k  k−1 auctioneer utility is n + n−1 in the sum-profit model n−k n−k   2(n−k) ! ∗ ∗ ∗ n − k k−1 k − 1 π(b ) = (b ) n−1 − b = · n−k  n−k  k−1 n − 1 n − 1 and 2n−k−1 1 + n−1 in the max-profit model. Differentiating this w.r.t. n gives The profit in both models decreases in the number of collud- ers and increases in the total number of participants. For n−k   k−1   sufficiently large n, they exceed the corresponding auction- n−k ln n−k n−1 n−1 eer’s utilities in the setting without collusion. n − 1 Proof. The expected profit of a sum-profit auctioneer is 1 which is negative as the first multiplicative term in the nu- given by replacing the bids of n for each of the k collud- merator is positive, and the logarithm of n−k < 1 is nega-   n−1 n−1 ers with a joint single bid of n−k k−1 . This results in a tive. Thus, the profit is monotonically decreasing in n. Now, n−1 n−1 taking the derivative w.r.t. k results in n−k  n−k  k−1 total bid sum of n + n−1 . Thus, collusion is ob- n−k  n−k  k−1   n−k  viously profitable for the principal whenever the colluders’ n−1 − ln n−1 k bid is larger than n . This, broadly speaking, is common for k − 1 smaller k and larger n (as, by Lemma 2, the bid increases This expression is positive using the same argument as be- with n and decreases with k). For the max-profit model, we examine the maximal bid’s fore, and so the total expected profit of colluders increases distribution, defined by the c.d.f. GAP as follows: with their number, k.  n−1 0 z < n−k k−1  n−1 4.2 Optimal Number of Colluders  n−k n−1   k−1 GAP (z) = n−k z = n−k k−1 We now show that not only does colluders’ overall utility  n−1 n−1  n−k n−1 increase with their group size, individual share of each mem-  n−1 n−k k−1 z z > n−1 ber also grows. This convexity implies colluders have strong 1−k incentives to invite more players to participate in collusion. n−k n−1 Where GAP (z) is not constant, its derivative is n−1 z , so the expected auctioneer’s profit is: Theorem 4. The expected profit per colluder increases with k. 2n−k−1 1  n − k  k−1 Z n − k n−k E(AP ) = + z n−1 dz = Proof. The individual expected profit for each member n − 1 n − 1 n−1 of the coalition is:  n−k  k−1 n−1 n−k π(b∗)  n − k  k−1 k − 1  2(n−k)  h(k) = = · n − k  n − k  k−1 k n − 1 k(n − 1) = 1 +  2n − k − 1 n − 1 The derivative w.r.t. k is given by: We compare this with the expected principal’s profit in the n−k case of no collusion. To do so, we rewrite it as follows:  n−k  k−1   n−k  2 (n − 1) k(n − 1) ln + (k − 1) 2 0 n−1 n−1 ! h (k) = − n − k (n − 1)2  k − 1 n−1 k−1 (k − 1)k2 + 1 − 2n − k − 1 (2n − k − 1)(n − k) n − 1 It suffices to show that the last multiplicative term in the numerator is negative, or, equivalently, that: The value of the above expression wobbles for low n and k, but for a fixed k and increasing n (i.e., n → ∞) it ap-  n − k  (k − 1)2 n−k (n−1)2 −2 ln < − proaches 2n−k−1 + (2n−k−1)(n−k) e . That is, while the n − 1 k(n − 1) 1 expected profit without collusion is edging close to 2 , with 1 1  To this end, we use the standard logarithm inequality ln(1+ colluders, the profit is closing in on 2 + 2e2 , and there x) ≤ x. As required we have: exists a number of participants n for which the profit with collusion is strictly greater than without collusion. For a  n − k   1 − k  1 − k (k − 1)2 ln = ln 1 + ≤ < − fixed n, the profit is monotonically decreasing in k, which n − 1 n − 1 n − 1 k(n − 1) fits with earlier results indicating a lower bid from colluders, as their cohort grows. Hence, the colluders would seek to increase their numbers as much as possible. Next, we explore the effect of collusion 4.4 Social Welfare on the auctioneer’s profit and the social welfare. We show We now analyse social welfare in the setting with colluders. that this effect can be either positive or negative, depending To this end, we need to calculate the expected profits of the on the number of colluders and the total number of bidders. non-colluders. Surprisingly, as Theorem 6 below shows, in some cases they may even benefit from other players col- 4.3 Auctioneer’s Profits luding. Overall, however, the presence of colluders does not We now show that if the total number of auction participants affect the social welfare in the sum-profit model, and may is large enough, collusion may be beneficial to the principal have either a positive or a negative effect in the max-profit in both the sum-profit model and the max-profit model. model, depending on the parameters of the setting.

679 Theorem 6. The social welfare in the sum-profit model obtaining zero utility), or placing a bid b which is higher does not change due to collusion. In the max-profit model, than b∗(k). In the latter case, his expected profit is: the presence of colluders may have different effects on the so- n−k−1 n−k−1 n−k−1 n−1 cial welfare, depending on the relation between the number of π(b) =(1 − b)Fn (b) − b(1 − Fn (b)) = b − b colluders and the total number of participants. In particular, n−k−1 the social welfare drops for settings with many participants. Note that this is always positive (as b ≤ 1 and n−1 < 1), hence it is always beneficial to bid above b∗(k) rather than Proof. We calculate expected profit for non-colluders, ∗ defined by p.d.f. g below, depending on colluders’ bid b∗: 0. As the optimal bid for k + 1 colluders is b (k + 1), which according to Lemma 2 is smaller than b∗(k), the best bid  ∗ f(−z)(1 − F n−k(−z)) −1 ≥ z < −b∗(k) for the responder is the smallest possible value above b (k).  n g(z) = f(−z) −b∗(k) ≤ z ≤ 0 Having a larger bid is less profitable, as the bidder’s expected ∗  n−k ∗ profit is monotonically decreasing in k when k > b (k). f(1 − z)Fn (1 − z) 0 < z < 1 − b (k) 1 Now, since this bid is larger than n , this means that in the The expected profit of a non-colluder agent is: E(z) = sum-profit model, it is beneficial for the auctioneer to expose ∗ the existence of a collusion ring to some players. Similarly, −b 2−n  n−k−1  0 2−n R z n−1 n−1 R z n−1 n−1 (−z) 1 − (−z) dz+ n−1 (−z) dz+ in the max-profit model, the expected profit grows (espe- −1 −b∗ cially when k is significantly smaller than n), making the 1−b∗ n−k 2−n n−k−1 ∗ n−1 revelation profitable to this auctioneer type as well. R z n−1 n−1 k−n(b ) n−1 (1 − z) (1 − z) dz = n(n−k) . 0 This expression may be positive or negative, depending on 5.2 Several Groups Of Colluders 1 If there are several groups of colluders that are not aware k and n. As the colluders’ bid does not exceed e , for small k the expression takes a negative value. However, when k of one another, each would bid its optimal value as pre- scribed by the previous analysis. By Lemma 2, this bid is rather large with regard to n (e.g., when k is roughly n ), 2 decreases with the size of a coalition, and so the smallest it is positive. That is, the non-colluders may benefit from coalition would outbid the others and get positive (though collusion, despite not being aware of it. sub-optimal) expected utility. Indeed, suppose there are m Summing up the expected profits of all the parties in the colluder groups, each with ki colluders, and let kmin = sum-profit model results in the same social welfare as in the min{k1, k2, . . . , km}. The expected profit of the smallest case of mergers or of no bidder cooperation: (winning) coalition is

n−k n−k n−1 n−1 n−Pm k +m−1 k n − k k−1 n − k k−1 n − k k−1 n − k n − k k−1 n−1 · i=1 i n−1  n − k  kmin−1 n−1  n − k  kmin−1 − + − + + = 1 min − min n n − 1 n − 1 n − 1 n n − 1 n − 1 n − 1 Pm However, in the max-profit model the results are more am- n− i=1 ki+m−1 n−1  n − k  kmin−1  n − k  kmin−1 biguous. For very large n, looking coarsely at the non- = min − min n − 1 n − 1 colluders’ expected profit, we see that when we have n − k such players, the sum of their expected losses approaches As the bids are larger with a smaller number of colluders, 1 − e . We already know that in this scenario the expected the auctioneer prefers several small groups of colluders over profit of colluders is 0, so we need to examine this in re- a single big one. If kmin is large enough, it becomes worth- lation to the changes in the profits of the auctioneer (see while for a sum-profit auctioneer to uncover collusion rings Section 4.3). In this case, the auctioneer’s profit approaches and publicise them. Similarly, for a max-profit auctioneer, 1 1 1 2 + 2e2 , so the social welfare drops below 2 , which is lower it may be worthwhile to expose the (even more so than what would happen without colluders. than for the sum-profit one). For example, for n > 6, the sum-profit auctioneer would rather divide the bidders into 5. RESPONSE TO COLLUSION pairs. However, for the max-profit auctioneer, it is never profitable to have all bidders be colluders. As the maximal Section 4 examined the short-term collusion impact, where bid of colluders is 1 (by Lemma 2), and his expected profit non-colluders continue behaving as the symmetric equilib- e without them is above 1 , the max-profit auctioneer “needs” rium prescribes (which is sub-optimal in the presence of 2 non-colluders to increase his expected profit. colluders). This approach is justified by the fact that this symmetric equilibrium is a mixed one, so collusion may be difficult to detect. However, after many interactions, a non- 6. RELATED WORK colluder may notice that his winning rate is different from Research into all-pay auctions originates in political science, what he would expect under the symmetric equilibrium, and dealing with lobbying [18, 9], but much of the analysis is suspect foul play. How would he respond to the colluding found in studies [22, 20].3 When bidders have coalition? Would it make sense to collaborate with other the same value distribution for the item, [25] showed that participants and play jointly against the colluders? In this there is a symmetric equilibrium in auctions where the win- section we consider two scenarios for the middle-term: where ner is the bidder with highest bid. A prominent study of all- there exists a single player who is aware of collusion, and pay auctions in full information settings is [10], showing how where several colluding coalitions are possible. most valuations—apart from the top two—are irrelevant to the analysis of the winner, and (using [18]), showing that in 5.1 A Player Aware of Collusion most cases, the possible equilibria are those with full support If one of the players becomes aware of k other bidders col- on the range from 0 to the second highest valuation; when luding, he would never submit a non-zero bid below the col- luders’ bid b∗(k), as then he would lose and get a negative 3Such collusion is also somewhat reminiscent of work on utility. He would rather respond by either bidding 0 (thus political mergers [28, 5, 3].

680 all players have the same valuation, a full support is the only group, but wishes to have a significant number of players be symmetric equilibria possible. That work does not deal with non-cooperative. This auctioneer makes use of the collud- cooperation among players, but helps validate our choice of ers as a sort of “insurance”—with a large number of players, focusing on full-support equilibria. Collusions in auctions variation gets smaller, and probability of a large bid falls. (nicknamed “bidding rings”) was examined for various auc- However, colluders (and the fewer the better) give the auc- tion types [26, 4, 6, 15, 7, 2]. First-price and second-price tioneer a significant minimum-bid, on which he can rely. auctions differ in their ability to“self-police”each bid [22, 20, Our approach in this paper has some limitations. First, 24], which affects the impact of collusion in them. A model our model is a simplified version of the all-pay auction of of mergers with full information was proposed in [19] for Baye et al. [10], where the participant with the maximal many auctions, including auctions where each bidder makes effort always wins the auction. More realistic models have an investment, and gains are divided among the bidders. It a probabilistic relation between the effort levels and win- explores various auction models in which there is no single ning, such as the Tulloc contest function (see [27, 10, 14]). winner, but rather profits are distributed among the play- Also, our model is simplistic in that all participants are ers according to their investment relative to the others. It symmetric and equal in their ability or skill, so for each shows that mergers, in many domains (e.g., when there is a of them the same effort results in the same quality. Be- marked benefit to be the top bidder), are profitable for their yond the simplicity of our model, our analysis focuses on participants, while when there is not a significant benefit the long-term of collaboration, where the agreement be- to being the maximal bidder, mergers may still be benefi- comes common knowledge, or on the short-term, where the cial; however, players do not coalesce around a single bid, non-colluders act naively and follow the sub-optimal mixed but rather divide their resources among them. In this set- equilibrium strategy. We only briefly touched on the middle- ting the only first-price auction is an all-pay one, and due to term, where agents have partial information regarding the its full information assumptions, that work dismisses all-pay coalitions of other bidders. A detailed analysis of the middle- auctions as uninteresting, since the bidders’ profit is always term dynamics is required in order to have a complete pic- 0. ture of the impact of bidder collaboration in all-pay auctions. A recent paper models auction collusion using voting tech- Our analysis further assumes a constant number of bidders, niques [21]. There, bidders prefer some adversaries winning which is common knowledge. This is not realistic in many over others, and so collude with them. Work on partial infor- anonymous settings, where bidders may freely come and go. mation in auction collusions is somewhat limited and focuses Finally, we analyse only one contest structure, where there on the principal’s ignorance rather than on bidders hiding is a simultaneous interaction among all the agents. Other information from one another (e.g. [16, 1]). It neither deals research examines alternative structures like tournaments, with all-pay auctions, nor with rival groups of colluders. or contests with multiple winners [17], and the impact of collusion in such settings should also be studied.4 7. SUMMARY AND DISCUSSION Several questions remain open for future research. First, how would our results change in more general settings, such All-pay auctions are an important domain in which mergers as domains when players are assumed to have heterogeneous and collusion can have a strong impact. Indeed, bidders in skill levels, or where the contest structure is richer? How can an all-pay auction are somewhat weak, as they lose their bidders detect collusion by other players, and how many re- bid irrespective of whether or not they obtain the item. In peated interactions would they need to do so? Can our the- this paper, we showed that they can increase their power, oretical results be corroborated by empirical evidence from and improve social welfare, by collaborating with one an- real-world all-pay auctions? Finally, (how) can crowdsourc- other. Our technical results are summarised in Table 1. We ing contests be designed to be resistant to collusion? demonstrated that mergers have a small positive effect on social welfare (which for n → ∞ actually converges to the same value as in a non-cooperative auction), and only the 8. ACKNOWLEDGMENTS auctioneer benefits in expectation (bidders remain with an This research was supported in part by ESRC grant RES- expected utility of 0). In contrast, collusion may lower so- 000-22-2731, Israel Science Foundation grant #1227/12, Is- cial welfare below the non-cooperative case, but makes the rael Ministry of Science and Technology grant #3-6797, the auction more egalitarian: the colluders, and not just the Google Inter-University Center for Electronic Markets and auctioneer, obtain a positive profit in expectation. Auctions, and the Intel Collaborative Research Institute for Now, not only do these properties help the bidders—the Computational Intelligence (ICRI-CI). lack of transparent information enables knowledgable play- ers, as well as the auctioneer, to effectively manipulate the 9. REFERENCES auction to their benefit. For instance, auctioneers would [1] Atila Abdulkadiro˘glu and Kim-Sau Chung. Auction rather have small collusion rings. We identified the values design with . 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On the other auctions, indicating that collusion could allow agents to win hand, a max-profit auctioneer would like a small colluding the same reward with significantly less effort.

681 Variable No cooperation Mergers Collusion n−1 1 1  n−k  k−1 Expected bid n n−k+1 ↑ colluders: n−1 ↓ [0] h i h i h i [Variance] 1 − 1 1 − 1 ↑ non-colluders: 1 1 − 1 2n−1 n2 2(n−k+1)−1 (n−k+1)2 n 2n−1 n2 n−1  n−k  k−1  k−1  Bidder utility 0 0 colluders: n−1 n−1 ↑ " n−k 2(n−k) # 3n2−5n+2 3(n−k+1)2−5(n−k+1)+2  n−k  k−1  n−k  k−1 [Variance] [ n(2n−1)(3n−2) ] [ (n−k+1)(2(n−k+1)−1)(3(n−k+1)−2) ] ↑ n−1 − n−1

n−k   k−n n−k k−1 n−1 non-colluders: n(n−k) n−1 n−k  n−k  k−1 Sum-profit principal utility 1 1 n + n−1 h n 1 i h n−k+1 1 i [Variance] 2n−1 − n 2n−2k+1 − n−k+1 ↓ 2(n−k) ! n n−k+1 n−k  n−k  k−1 Max-profit principal utility 2n−1 2n−2k+1 ↑ 2n−k−1 1 + n−1

h n(n−1)2 i h (n−k+1)(n−k)2 i Variance] [ (3n−2)(2n−1)2 (3n−3k+1)(2n−2k+1)2 ↓

Table 1: The values, in expectation, of some of the variables in a non-cooperative setting, when k members merged, and when k members are colluding. Arrows indicate monotonicity of expression, as k grows.

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