We Love America, and We Hate Trump: a Cultural Studies Analysis of Eminem in Trump's America by Samantha Wesch
We Love America, and We Hate Trump: A Cultural Studies Analysis of Eminem in Trump’s America By Samantha Wesch A thesis submitted in partial fulfillment of the requirements for the degree of Master of Arts in Gender and Social Justice Studies Department of Women’s and Gender Studies University of Alberta © Samantha Wesch, 2020 Abstract In early October 2017, Marshall Mathers, better know by his stage name Eminem, received enormous attention for his freestyle rap music video The Storm, which premiered at the BET Music Awards. The Storm, both lyrically and visually, is an attack on current US President Donald Trump, and functions as Eminem’s public call-out for Trump’s racism, xenophobia and general ‘un-American-ness.’ Themes of race, class, masculinity, nostalgia and nationalism are conveyed through an entirely young and black male chorus, vintage cars and 90s hip hop fashion. During the rap, Mathers explicitly marks himself a supporter of the Black Lives Matter movement and ally (even saviour) of Black American men, undermines the President’s authority through attacks on his masculinity, expresses his support for the American military, industry and working-class, and presents himself as both an artistic and political authority on these issues. Most significantly, he diametrically opposes himself and Trump, framing himself as a self-made, politically-aware, post-race member of the working class against Trump as a silver-spoon racist with no ‘real’ experiences of hardship required for the development of a true ‘American man.’ The Storm utilizes concepts of race, class, masculinity and Americanness to portray particular ideas to its audience about the current political climate in America.
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