Potter Craft Watson-Guptill , Page 24 , Page Cook to Live Symon’S Michael from Table of Contents

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author/title index 74

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, page 64 , page Polymer Clay Cookbook The From 76 dear reader, This year Clarkson Potter/Pub- but the overall direction of the list was driven by life- lishers is proud to celebrate its style. semicentennial year. On Febru- In the 1990s, as cooking exploded in popularity, we ary 24, 1959, when Clarkson turned our attention to publishing best-selling cook- Nott Potter, who had been an books in addition to the other mainstays of our list. editor at Doubleday, founded This past year, our list included the New York Times his eponymous publishing com- bestsellers Georgia Cooking in an Oklahoma Kitchen pany, it was in many ways a very by Trisha Yearwood, Yum-O! by Rachael Ray, Bobby different company than it is today. Although small, Flay’s Grill It!, Barefoot Contessa’s Back to Basics by Clarkson Potter was at first a general publisher, issuing Ina Garten, Giada’s Kitchen by Giada DeLaurentiis all kinds of books—fiction and nonfiction, essay col- and Rachael Ray’s Big Orange Book. And yes, twenty- lections and biographies, photography and travel six years after she published her first book with books, anthologies and histories. The first Clarkson Potter, Martha Stewart had two bestsellers this past Potter book, published in 1960, was The Annotated year, Martha Stewart’s Cookies and Martha Stewart’s Alice by Martin Gardner, which like so many bestsell- Cooking School. Not that we are bragging, but those ers, sprang from an idea many other publishers had eight bestsellers make up 16 percent of our entire rejected. It became an international bestseller, with 2008 list. more than a half million copies in print, and set the company’s dual publishing mission of high quality and Over these years (I have been lucky enough to ex- commercial success. Despite many changes over the perience almost half of them), we have been very decades, that mission is one we still embrace. grateful for the support we have had from book sell- ers and from readers. Based on what we can deduce As the small independent publisher became an from our sales figures, there are few serious cooks imprint of larger ones—Crown bought the company who do not own at least one Potter cookbook, few in 1963, and Random House acquired Crown in decorators who do not have in their libraries one of 1988—Clarkson Potter/Publishers found its niche as our design books, few gardeners who do not turn to a specialist in lifestyle books: design and decorating, Ken Druse or P. Allen Smith, for example, when look- gardening, gift, entertaining, and cooking. In the ing for both information and inspiration. We hope 1970s and 1980s, under the direction of Jane West that the legacy of these years will be the highest and then Carol Southern, Potter found an audience, possible—however divergent they may be from the mostly of women, who appreciated the practicality founder’s intentions—to serve every reader who and beauty of a Clarkson Potter book. With bestsell- wants to learn to live well and to hold a beautiful ers such as French Style (and numerous other Style book in their hands while doing so. titles by a team led by Suzanne Slesin and Stafford Cliff), Mary Emmerling’s American Country, Pierre Best, Deux’s French Country, Country Weekends by Lee Bailey, Having Tea by Trisha Foley, and The Scented Room by Barbara Milo Ohrbach, Potter dominated the lifestyle category. There were still award-winning Lauren Shakely biographies and other nonfiction—Jackson Pollock: Senior Vice President and Publisher An American Saga by Steven Naifeh and Gregory Clarkson Potter, Potter Craft, White Smith won the Pulitzer in 1990, for example— Potter Style, and Watson-Guptill dear reader,

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Whether it’s cooking a feast for family and friends, designing the perfect garden escape, or ﬁ nding stylish inspiration for your home, look to Clarkson Potter!

CELEBRATING FIFTY YEARS OF CLARKSON POTTER/PUBLISHERS Chicken Paillards with walnut sauce

SERVES 4

If the cutlets are thicker than one-quarter inch, or vary in thickness, place them between pieces of plastic wrap and pound with a meat mallet 6 • clarkson potter to help them cook evenly.

3 tablespoons safﬂ ower oil or other neutral-tasting oil 4 chicken cutlets (each 4 to 6 ounces and 1/4-inch thick) Coarse salt and freshly ground pepper 1/3 cup walnut halves 1/2 cup chicken stock, homemade or low-sodium store-bought 2 tablespoons sherry vinegar

Heat oil in a large (13-inch) sauté pan over medium- high he at until hot but not smoking. Season chicken on both sides with salt and pepper, and place in the pan (cook in batches, if necessary, to avoid crowding). Cook until golden brown on ﬁ rst side, 3 to 4 minutes; turn chicken and continue cooking until golden on the other side and cooked through, 2 to 3 minutes. Transfer to a platter.

Reduce heat to medium- low. Add walnuts and toast, stirring constantly, until golden, about 3 minutes. Raise heat to medium; add stock and vinegar. Cook, swirling the pan, until liquid is reduced by half and slightly thickened, about 1 minute. To serve, divide chicken among plates and top with sauce.

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Martha Stewart’s Easy Dinners includes tempting dinners such as: • Pork Chops with Sautéed Apples and Onion; Shaved Fennel-Celery Slaw; Mustard Mashed Potatoes; Maple Custards • Chicken Breasts in Creamy Tarragon Sauce; Warm Lentils with Spinach; Caramelized Endive; Poached Pears with Chocolate Sauce • Asparagus-Parmesan Tart; Shrimp in Saffron Broth; Couscous with Golden Raisins; Apricot-Almond Ice Cream Sandwiches • Herbed Turkey Burgers; Tomato Salad with Toasted Garlic; Creamed Corn; Blackberry Shortbread Squares Martha Stewart’s Easy Dinners makes low-key meals with family and friends feasible, fun, and delicious. martha MARTHA STEWART is the author of bestselling books on cooking, entertaining, gardening, weddings, and decorating. She is the host of The Martha Stewart stewart’s Show easy , the popular daily syndicated television show. 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In What I Know, author Roger Fishman brings together the learned words of the sage elderly and the spirited wisdom of children for a heartwarming and oft en hilarious look at life. Fishman interviewed an extraordinary cross-section of centenarians—the art director of Alfred Hitchcock’s legendary fi lms, Harry Houdini’s assistant, the last living man to have played on the 1927 Yankees with Babe Ruth and Lou Gehrig—and 10-year-olds from all parts of the U.S. to compile an insightful collection of life lessons and advice. Whether it’s a 10-year-old’s take on believing in yourself (“If you fall, Self Help—Happiness/Success (SEL016000) your courage will pick you back up”) or the secret of living to 100 61/2 x 61/2; 96 pages; 50 black-and-white photographs as told by one who has been there (“Live each day with whatever ISBN/EAN: 978-0-307-45422-5 happiness you can get from the day. 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Do you favor aneco-approach to life withanaccent onallthings are between fashion andhomedécor. sories, Tatum shows how closely related color, texture, andfabric own personal style. Using fashion detailsfrom clothing andacces- from your senseof fashion to create ahomethat expesses your home décor—shares herinnovative designconcept of drawing In inspiration to create exciting new spaces. rate your home, here is a gorgeous guideonhow to usefashion If you love fashion butwould like more direction onhow to deco- of your dreams by infusing itwithfashion. Well-DressedHome istheperfectresource to creating thehome fluences into stylish homedécor. 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Southern Italy since school in a cooking ated ARTHUR SCHWARTz An award-winning authority on all things Italian, Arthur Schwartz Italian, Arthur Schwartz on all things authority An award-winning Sicily— to Campania Italy—from Southern of the cuisines explores takes his own and photography, full-color with 200 classic recipes, the way. and culinary along landscapes on the cultural is the moth- “Necessity proverb if the old be surprising wouldn’t It this historically From in Southern Italy. coined was invention” er of spa- foods—pizza, favorite the world’s some of poor land comes few— name a to mozzarella, and meatballs, sauce, tomato i, ghett about and talked is the most Italian food Southern and nowadays, in America. food home-cooked In Southern Italy—Campania, of the six regions of history tronomical classic recipes, Sicily—with Calabria, Basilicata, and Puglia, Molise, put the that and sidebars and headnotes photography, gorgeous context. and personal cultural, in historical, recipes and Arthur Schwartz armchair travelers, Italian food, of lovers For alike, fans la and a friendly guide to vita italiana. favorite ) ) 80 full-color photographs 80 full-color 256 pages; 1/2; hardcover (Canada: $39.95 (Canada: hardcover 7/16 x 9 7/16 TheFoodMaven.com, and e-newslett ers and e-newslett TheFoodMaven.com, All rights: Crown rights: All On Sale 10/6/09 $32.50 047000 (CKB Cooking—Italian ISBN/EAN: 978-0-307-38134-7 7 Interest Groups Interest Outreach to Cooking Schools and Italian Cooking to Outreach Cross-Promotion with Author’s Promotional Partners Promotional with Author’s Cross-Promotion • Promotion in Pott er Recipe Club e-newslett er • Outreach to foodie bloggers • Cross promotion on author’s website, • Advertising on major food websites and blogs Online Promotion York New out of Author Interviews Interviews Author National Publicity National the BLaCKBerry Farm CooKBooK Four seasons of Great Food and the Good Life Sam Beall Introduction by Molly O’Neill Rated #1 small hotel by zagat, and raved about in travel and food 12 • clarkson potter magazines, the Smoky Mountain idyll of Blackberry Farm fi nally shares recipes and stories about its rustic yet refi ned “foothills cuisine.” California has the French Laundry, Virginia has the Inn at Litt le Washington, and Tennessee has the sublime Blackberry Farm. 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Online Promotion Woven in among the recipes are colorful local stories about the • Advertising on food and travel websites and blogs history of the region and breathtaking photographs that capture • Outreach to food and travel blogs the character of this magical place. • Promotion in Pott er Recipe Club e-newslett er SAM BEALL grew up on Blackberry Farm. He apprenticed at the French Laundry and the Ritz-Carlton. He oversees the entire farm- stead, from its heirloom gardens to its honey house. One of the most respected food writers today, MOLLY O’NEILL was the food columnist for the New York Times Magazine for ten years. 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ALICE aLso By samantha nestor FEIRING is the wine columnist for the Los Angeles Times. The Luxury Bathroom 978-0-307-39370-8 $60.00 hardcover (Canada: $69.00) Larousse Gastronomique the World’s Greatest Culinary encyclopedia Librarie Larousse The ultimate compendium of gastronomical 14 • clarkson potter knowledge—a must-have reference for culinary professionals and amateur chefs alike— completely revised and updated with modern advancements in the food world. Since its initial publication in 1938, Larousse Gastronomique has maintained its status as the bible of culinary information, with an unparalleled index of classic and modern cooking techniques, tools of the trade, and recipes; four-color ingredient glossaries; culinary histories/biographies of the greatest chefs in the world; and more. 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Advertising This revised edition will continue the Larousse New Yorker Gastronomique legacy by maintaining its authority Online Promotion as the leading culinary reference in the world. • Advertising on Major Food Websites and Blogs The LIBRARIE LAROUSSE includes scores of • Potter Recipe Club Feature writers, researchers, editors, photographers, illus- Outreach to Cooking Schools trators, and translators. Promotional Brochure Available

ALSO BY LIBRARIE LAROUSSE

Larousse Gastronomique Recipe Collection 978-0-307-33603-3 $60.00 boxed set (Canada: $80.00) 1511 • •clarkson potter craFt potter 16 • clarkson potter AUTHORS ALSO BY THESE THESE Buzz Mailing to Wineries Outreach to Cooking Schools and Cheese Organizations Outreach to Sustainable Farming Groups Cheese Center Cross-Promotion withtheArtisinal Premium • Promotion on Pott er Recipe Club e-newslett er • Advertising on food, cheese and wine websites Online promotion outof New York Author Interviews National Radio Campaign National Publicity 7 Cooking—Reference (CKB071000) All rights: Crown On Sale11/17/09 $40.00 hardcover (Canada: $49.00) ISBN/EAN: 978-0-307-40648-4 7/16 x pages; 10; 384 120 (Canada: $47.00) $35.00 hardcover 978-1-4000-5034-5 Cheese full-color photographs (Canada: $47.00) $35.00 hardcover 978-0-609-60496-0 The CheesePlate MAX McCALMAN, cheese, andonethat every cheeselover shouldown. Cheese isthemost comprehensive bookonartisanal Mastering pairings, cheeseappellations, andresources for buying cheese, Complete withacheese index andappendixes of wineandbeer recent years. cheesesthatAmerican artisanal have burst onto thescene in on international cheeses, premium cheeses.And,whilehisprevious works focused primarily cheese farm for abehind-the-scenes lookat thepeoplewhomake makers andtheircheeses,even devoting achapter to visiting a McCalman alsointroduces readers to many celebrated cheese- plates that illustrate theinformation ineachdeliciously. section Stage: Lessons AmericanArtisans.” culminate insuggested tasting Breeds,” “Raw Milk andReal Cheese,” and“Taking theWorld Basic Steps andBeyond,” “Around theBarnyard: Speciesand Delve into chapters entitled “All AboutCheesemaking: The Eight teaching classesatPremium theArtisanal Cheese Center. Cheese the basicsof learning aboutandenjoying fi necheeses. McCalman laidthegroundwork of cheeseknowledge, discussing In hisfi rst two books, can andinternational cheeses. 23 distinctfull-blown lessons covering connoisseur, Ameri- with of-its-kind master’s classto usherany enthusiast to thelevel of From theforemost master of cheese inthe country comes afi rst- Institute of America. lecturer at theInstitute for Education Culinary and theCulinary PremiumArtisanal Cheese Center inNew York andisafrequent RestaurantArtisanal Group. He isdean of curriculumat the France’s GuildedesFromagers, istheMaître Fromager for the masterinG Cheese is his ultimate is on cheese, book developedof out hisyears Max McCalman andDavid Gibbons Lessons for true Connoisseurship from amaître Fromager whowas awarded theGarde deJure by Mastering Cheese emphasizes thegreat h Ces Plate Cheese The andCheese Mastering , Max 17 • clarkson potter and New The The New 2007 seats are the are seats Turn the page for an for the page Turn excerpt from Momofuku from excerpt Charlie on has appeared . He writes about food for the for about food writes by the prestigious James James prestigious the 2008 by sheds light on the on sheds light momofuku ’s Best Chef of the Year the Year of Chef Best ’s Bon Appétit is the chef and owner of New York City’s City’s York New of and owner is the chef PETER MEEHAN momoFuKu David Chang with Peter Meehan with Peter Chang David ’s Men of the Year in 2007 the Year of Men ’s and was profi led in The profi and was Martha Show Stewart GQ and 2008. in Yorker Rose one of one of Momofuku Noodle Bar, Momofuku Ssäm Bar, Momofuku Ko, and Ko, Momofuku Ssäm Bar, Momofuku Bar, Noodle Momofuku he was awards, his many Among Bar. & Milk Bakery Momofuku City York New Chef: named Best Award. StarChef Rising won its er he aft a year Foundation, Beard named was Chang DAVID CHANG The highly anticipated fi rst cookbook from the hott est, most est,most the hott from cookbook rst fi anticipated highly The culinary today, star respected popular wildly and his four food Chang’s David of phenomenon restaurants. the from has been elevated Chang David years, few the past In his legions by chef superstar of that to cook ordinary of status him. From to awarded culinary honors and the numerous fans of in Noodle Bar, Momofuku restaurant, cult rst his fi of the opening 12 whose Ko, Momofoku to Village, East an’s Manhatt dish- revolutionary Chang’s country, in the acquire cult to diﬃ most scene. the food rocked es have you’ve anything calls his cuisine American, it is unlike he Though to ingredients height-of-season Based on a few before. eaten of typically some form (and accents which he adds select Asian His quick pick- combinations. avor fl otherworldly pork), he creates noodle avorful fl intensely sautés, led dishes, one-pan vegetable famous Momofuku’s dishes (including pork of and myriad soups, and in- photographs color lavish by accompanied are pork buns) restaurants Chang’s of on the founding essays narrative sightful and his culinary inspirations. books. two and has coauthored Times York All rights: Crown rights: All On Sale 10/27/09 $40.00 hardcover (Canada: $49.00) (Canada: hardcover $40.00 ISBN/EAN: 978-0-307-45195-8 150 photographs full-color 8 x 10; 304 pages; Cooking—Asian (CKB090000) (CKB090000) Cooking—Asian • Promotion on Pott er Recipe Club e-newslett er • Outreach to foodie bloggers • Cross-promotion at Momofuku.com Online promotion Campaign NPR Sponsorship Advertising Angeles Los DC Washington, Chicago San Francisco 4-City Author Tour Author 4-City York New out of Author Interviews Interviews Author National Morning Radio Campaign Campaign Radio Morning National National Publicity National MoMofuku Pork Buns ServeS 1

It’s weird to be “famous” for something. Can you imagine being Neil Diamond and having to sing “Cracklin’ Rosie” every time you get on stage for the rest of your life? Neither can I. But if Momofuku is “famous” for something, it’s 1 8 • clarkson potter these steamed pork buns. Are they good? They are. Are they something that sprang from our collective imagination like Athena out of Zeus’s forehead? Hell no. They’re just our take on a pretty common Asian food formula: steamed bread + tasty meat = good eating. And they were an 11th hour addition to the menu. Almost a mistake. No one thought they were a good idea or that anyone would want to eat pork belly sandwiches. I got into the whole steamed bread thing when I stayed Beijing; I ate char siu bao—steamed buns stuffed with dark and sweet roast pork meat—morning, noon, and night from vendors on the street who did nothing but supply that city’s voracious appetite for steamed buns. When I lived in Tokyo, I’d pick up a niku-man—the Japanese version of char siu bao, with a more mildly flavored filling—every time I passed the local convenience store. They’re like the 7-Eleven hot dogs of Tokyo, with an appeal not unlike that of the soft, meatiness of White Castle hamburgers. And in the early days of my relationship with Oriental Garden—the restaurant in Manhattan’s Chinatown where I’ve eaten more meals than anywhere else on the planet—I’d always order the Peking duck, which the restaurant serves with folded-over steamed buns with fluted edges, an inauthentic improvement on the more common accompaniment of scallion pancakes. Though the char siu bao and niku-man were influential, the Peking duck service at Oriental Garden was the most important, if only because it was here in the city and I could go back and study what made their buns so good, and also because the owner of the restaurant was willing to help me out. After I’d eaten his Peking duck about a million times, I asked Mr. Choi, the owner of Oriental Garden (whom I call Uncle Choi, because he’s the Chinese uncle I never had), to show me how to make the steamed buns. For as many times as I had eaten steamed buns, I had never thought about making them, but with Noodle Bar about to open, I had the menu on my mind. He laughed me off for weeks before finally relenting. (He likes to remind me that I am the kung-fu—the student, the seeker, the workman—and he is the si-fu—the master.) But instead of taking me back into the kitchen, he handed me a scrap of paper with an address, the name “John” on it, and a note scribbled in Chinese that I couldn’t read. He told me to go to that address and hand it over to John, who would teach me how to make the buns. Have you ever seen the blaxploitation martial arts movie The Last Dragon from the ’80s, where the dude is in constant search for some type of master who can provide some wisdom, and in the end it turns out to be a hoax—that the master’s place is this fortune cookie factory? Probably not. Anyway, that’s how I felt when the place I was sent to learn the secret of steamed bread turned out to be May May Foods, a local company that supplied dozens of New York restaurants with pre-made dim sum items, including buns, for decades before it closed in 2007. The guy there, John, showed me the dead-simple process: a little mixing, a little steaming—presto!—buns. It turns out mantou is a simple white bread dough (not at all different from, say, Wonder Bread) that is steamed instead of baked. Much easier than pie. But when I saw the flour everywhere and tried to imagine that mess in the already-overcrowded tiny kitchen we were working in, I immediately placed an order. We didn’t have the space to attempt them then, and we continued to buy them from Chinatown bakeries even after May May closed. If you have that option—a Chinese bakery or restaurant where you can easily buy them, or a well-stocked freezer section at a local Chinese grocery store—I encourage you to exercise it without pangs of guilt. How many sandwich shops bake their own bread and grind their own mortadella? Right. Don’t kill yourself. But don’t be put off by making them either. They’re easy as hell and they freeze perfectly, which means that a couple hours spent making buns will yield many meals from frozen ones just waiting in the freezer. Here’s the recipe for our pork buns, which you can repeat, ad infinitum, to make more to share.

1 steamed bun About 1 tablespoon hoisin sauce 3 or 4 slices quick cucumber pickles 1 scant tablespoon thinly sliced scallion, green and white

3 thick slices pork belly

1. Heat the bun in a steamer on the stovetop. It should be hot to the touch, which will take almost no time with just-made buns and 4 to 5 minutes with frozen buns. 2. nab the bun from the steamer and flop it open on a plate. slather the inside of the bun with hoisin sauce using a pastry brush or the back of a spoon. Arrange the pickles on one side of the fold in the bun and the thick slices of pork belly on the other. scatter the belly and pickles with sliced scallion, fold closed, and voila: pork bun. the Lee Bros. simpLe, Fresh, southern Knockout Dishes with Down-home Flavor Matt Lee and Ted Lee 20 • clarkson potter Authors of the award-winning The Lee Bros. Southern Cookbook, Matt and Ted Lee revolutionize Southern cooking with this collection of 110 fresh and quick-to- prepare recipes that have all the soul of traditional, slow-cooked dishes. From two South Carolina–bred brothers comes the groundbreaking cookbook for new Southern cooking: The Lee Bros. Simple, Fresh, Southern. Matt and Ted Lee were raised on long-simmered greens, slow- smoked meats, and deep-fried everything. But after years of traveling as journalists and with farm–fresh foods more available than ever, Matt and Ted have combined the old with the new, infusing family recipes with bright flavors. Using crisp produce, lighter cooking methods, and surprising combinations, these are recipes to make any night of the week. Short on prep but long on down-home flavor, favorites include: Field Pea Salad with Gingered Beets and Lemon, Easy Chicken and Dumplings, Skillet Green Beans with Orange, and Mint Julep Panna Cotta. So Cooking—American—Southern/Cooking—Quick & Easy conjure up visions of screened-in porches and sea- (CKB002060/CKB070000) 7 7/16 x 91/2; 256 pages; 75 full-color photographs soned cast-iron skillets with The Lee Bros. Simple, ISBN/EAN: 978-0-307-45359-4 Fresh, Southern, the new guide to Southern food for $35.00 hardcover (Canada: $43.00) today’s home cooks. On Sale 11/3/2009 MATT LEE and TED LEE founded the Lee Bros. All rights: Crown Boiled Peanuts Catalogue, America’s best source for treasured Southern foods such as boiled peanuts and National Publicity stone-ground grits, in 1994. Matt and Ted contribute Author Interviews to the New York Times, are the wine columnists for out of Charleston, SC and New York Martha Stewart Living, and are contributing editors 19-City Author Tour for Travel + Leisure. Their first cookbook,The Lee Bros. Atlanta Chicago New Orleans Raleigh Southern Cookbook, received the IACP Julia Child Austin Dallas NYC San Francisco Award for 2007 and the James Beard Award for Birmingham Houston Oxford Seattle Cookbook of the Year 200 7. Charleston Kansas City Philadelphia Washington, DC Charlotte Nashville Portland Advertising NPR Sponsorship Campaign Online Promotion • Cross-promotion on author’s sites, MattAndTedLee.com, SimpleFreshSouthern.com, and BoiledPeanuts.com • Outreach to foodie bloggers • Promotion on Potter Recipe Club e-newsletter Major Bookseller Buzz Mailing jade shrimp cocktail

serves 6 • TIME: 15 minutes prep; 15 minutes refrigeration

We’re always seeking new recipes to ﬂ atter the sparklingly fresh local shrimp we buy in South Carolina, at docks in Shem Creek and Rockville. Recently we became restless with the red ketchupy sauce typically served with shrimp cocktail, and de- cided to spin it in the direction of a green ketchup, made from the tart green tomatoes and tomatillos we’re using more and more in our cooking. This shrimp cocktail is tropically inclined, but still familiar, an intriguing new take on an old favorite.

41/2 teaspoons kosher salt, 2 scallions, green tops only plus more to taste 1 ripe avocado, halved, 1 teaspoon ground pitted, and peeled cayenne pepper 2 tablespoons prepared 1 pound headless large horseradish, drained shell-on shrimp 1 teaspoon honey (26 to 30 per pound) 2 tablespoons fresh 1 pound tomatillos (husks lemon juice removed) or green tomatoes, cored and Freshly ground black quartered pepper

1 Bring 2 quarts water, 2 teaspoons of the salt, and the cayenne pepper to a boil in a 4- to 6-quart pot. Remove from the heat, add the shrimp, and cook (off the heat) for 1 minute, until they’re bright pink-orange and slightly ﬁ rm. Drain, and rinse with cold water to keep the shrimp from cooking further and to make peeling easier. Peel the shrimp, leaving the tails on for grasping (this takes about 8 minutes). Refrigerate the shrimp for 15 minutes to cool them further. 2 While the shrimp are chilling, place the tomatillos in a food processor and pulse to form a smooth puree. Drain the puree through a medium-mesh strainer, reserving the strained tomatillo water. Return the puree from the strainer to the food processor (you need not wash the bowl), and add the scallion tops, avocado, horseradish, honey, lemon juice, remaining 21/2 teaspoons salt, and 1 tablespoon of the reserved tomatillo water. Process to a smooth puree. Season to taste with salt and black pepper, and adjust the consistency of the sauce as needed with more of the reserved tomatillo water. Transfer the sauce to a ramekin or a small serving bowl. (The sauce will keep for 3 days in the refrigerator.) 3 Serve the chilled shrimp with the sauce. the CraFt oF BaKinG Cakes, Cookies, and other sweets with ideas for inventing your own Karen DeMasco and Mindy Fox, Photographs by Ellen Silverman Salty, caramely cashew britt le and crispy-creamy peanut butt er

22 • clarkson potter sandwich cookies—the secrets of award-winning pastry chef Karen DeMasco’s celebrated treats are now out. Pastry chef of Tom Colicchio’s craft , craft bar, and ’wichcraft restaurants from their opening through 2008, Karen DeMasco is a master at coaxing rich, complex fl avors out of pure ingredients. In The Craft of Baking—her fi rst cookbook—DeMasco shares 115 recipes as well as favorite techniques and tricks of her trade. Known for combining the bounty of local markets with the simple treats of her Midwestern roots, DeMasco creates delicious seasonal desserts. With recipes for muﬃ ns, cookies, brownies, pies, cupcakes, ice creams, and other desserts, The Craft of Baking satisfi es every sweet tooth. DeMasco also provides a window into her craft by off ering numerous variations and creative combinations that make everyday desserts spectacular. Begin with a simple recipe for old-fashioned Cooking—Baking (CKB004000) 77/16 x 91/2; 256 pages; 50 full-color photographs gingersnaps, then “vary your craft ” by crushing them for the crust ISBN/EAN: 978-0-307-40810-5 of Butt erscotch Cream Pie. “Combine your craft ” by serving com- $35.00 hardcover (Canada: $43.00) plementary desserts together for a dessert such as Apple Fritt ers On Sale 11/03/09 with Caramel Ice Cream and Apple Cider Caramel Sauce. All rights: Crown DeMasco’s easy home baking techniques and inspired recipes, combined with stunning photos, are sure to inspire beginner and National Publicity seasoned bakers alike. National Radio Campaign KAREN DEMASCO was the creative genius behind the desserts of Tom Colicchio’s craft , craft bar, and ’wichcraft from 2001 Author Interviews to 2008. Winner of the 2005 James Beard Award for Best Pastry out of New York Chef, she will be the pastry chef of the new restaurant in Robert Online Promotion DeNiro’s Greenwich Hotel in New York City. • New York Times online campaign • Advertising on food blogs • Promotion on Pott er Recipe Club e-newslett er Outreach to Cooking and Pastry Schools 23 • clarkson potter the neW raChaeL ray 11 • potter Rachael Ray More Rachael—just when you need her most! Rachael has never been bigger: her syndicated daytime talk show, cra Rachael Ray, won an Emmy this year and her magazine, Everyday Ft with Rachael Ray, is soaring with a circulation of 1.8 million. Rachael’s fans love all that she stands for: effortless, inexpensive meals that are packed with flavor and made from ingredients found in any supermarket. Now, as we eat more dinners at home, who could be better to turn to for value and inspiration than Rachael? Rachael always has new tricks up her sleeve, and in this book, she shares a trove of all-new ideas and recipes for delish meals that can be stretched from one meal to the next. No one is better at not only turning Monday’s tacos into Tuesday’s “stoup,” but also at transforming any meal into a kid friendly dish just by sneaking healthy ingredients into family favorites. From twists on comfort- ing crowd pleasers to healthy versions of the hearty foods we all crave, no one is as inventive or as fun as Rachael. RACHAEL RAY is a bestselling author and the host of Food Network’s popular 30-Minute Meals and Tasty Travels as well as her daytime syndicated show, Rachael Ray. She is the also the founder of Yum-o!, a charitable foundation dedicated to helping parents Cooking—American (CKB002000) 73/8 x 91/8; 336 pages; 8-page full-color photo insert and children develop a healthy relationship with food. This is her ISBN/EAN: 978-0-307-38320-4 fifteenth book. $19.99 paper with flaps (Canada: $24.99) On Sale 11/3/09 All rights: Crown

National Publicity ALSO BY National Radio Campaign RACHAEL 15-City Author Tour RAY Author Interviews out of New York Online Promotion • FoodNetwork.com campaign (Preheat & On-sale) Rachael Ray’s Yum-o! The Family Rachael Ray: Big Orange Book Cookbook Just in Time • USAToday.com online campaign (Preheat & On-sale) 978-0-307-38319-8 978-0-307-40726-9 978-0-307-38318-1 • New York Times holiday online campaign $24.95 paper with flaps $22.50 hardcover $19.95 paper with flaps (Canada: $27.95) (Canada: $25.50) (Canada: $25.95) • Cross-promote at RachaelRay.com • Promotion on Potter Recipe Club e-newsletter Co-Promotion with the Rachael Ray Show and Everyday with Rachael Ray magazine P.O.P. 978-0-307-58765-7 12-copy floor display $239.88 (Canada: $299.88)

Rachael Ray 2, 4, 6, 8 Rachael Ray Rachael Ray 365: Rachael Ray 30-Minute 978-1-4000-8256-8 Express Lane Meals No Repeats Get Real Meals $19.95 paper with flaps 978-1-4000-8255-1 978-1-4000-8254-4 978-1-4000-8253-7 (Canada: $26.95) $18.95 paper with flaps $19.95 paper with flaps $19.95 paper with flaps (Canada: $24.95) (Canada: $22.95) (Canada: $26.95) miChaeL symon’s LiVe to CooK recipes and techniques to rock your Kitchen Michael Symon with Michael Ruhlman Foreword by Bobby Flay The newest Iron Chef and one of the hott est stars on Food Network, Michael Symon shares secrets to the boldly ﬂ avored, seasonal cuisine that has catapulted him to fame. Michael Symon leapt to culinary stardom in the fall of 2007 when he joined Bobby Flay, Mario Batali, Masahuru Morimoto, and Cat Cora as one of America’s Iron Chefs. Yet while he holds rank with the culinary elite, he creates food based on a philosophy of simple, two-pan techniques and fresh ingredients. In Michael Symon’s Live to Cook, Michael shares his favorite recipes, cooking methods, and tips, all while recounting the personal and professional infl uences that have made him the chef he is today. A Midwestern boy of Mediterranean and East- ern European roots, Michael cooks what he calls “heritage food”: hearty pastas, slowly simmered braised meats, soulful vegetables. Learn to make his Shaved Fennel Salad with Oranges, Lemon, Dill, and Watercress; Sheep’s Milk Ravioli with Brown Butt er and Pine Nuts; Braised Short Ribs with Pickled Green Tomatoes; and Grilled Radicchio with Orange and Balsamic Vinegar. With instructional sidebars and personal essays, Michael Symon’s Live to Cook will give you insight into the life of this celebrity chef and the tools to cook the food he’s known for. MICHAEL SYMON is the host of Food Net- work’s Dinner: Impossible and is an Iron Chef who regularly appears on Iron Chef America. He is the chef and co-owner of the acclaimed restaurants Lola and Lolita, located in Cleveland, Ohio, as well as the newly opened Roast in Detroit, Michigan. MICHAEL RUHLMAN is the author of twelve nonfi ction books, including The Soul of a Chef. He has also coauthored The French Laundry Cookbook with Thomas Keller, as well as other cookbooks. Cooking (CKB000000) 77/16 x 91/2; 288 pages; 50 full-color photographs ISBN/EAN: 978-0-307-45365-5 $35.00 hardcover ($43.00) On Sale 11/3/09 British: Elizabeth Kaplan Literary Agency Translation: Elizabeth Kaplan Literary Agency First Serial: Crown 2511 •• clarksonpotter cra potterFt Serves6 4 to -inch-thick slices. 2 / 1 foodie bloggers pound arugula 2 / 1

to cup heavy cream 4 2

Dijon mustard

/ /

2 tablespoons whole-grain 2 tablespoons whole-grain Freshly ground black pepper 1 1 2 pounds red potatoes Kosher salt butter 2 tablespoons unsalted website, LolaBistro.com, and on LolaBistro.com, website, Ruhlman.com website, Ruhlman’s Michael Promotion on Potter Recipe Club e-newsletter Recipe on Potter Promotion

In a medium sauté pan, melt the

to Outreach Advertising on Food Network.com Major network advertising campaign Cross-promotion on Michael Symon’s and New York and New out of Cleveland, Detroit, Long Island, Island, Long Detroit, Cleveland, out of the arugula is completely wilted. add the arugula. Continue to cook until add the arugula. Continue to cook until When the cream comes to a simmer, When the cream comes to a simmer, Season with salt and pepper to taste. Season with salt and pepper to taste. Add the potatoes and toss to coat. cream and mustard and stir to combine. cream and mustard and stir to combine. butter over medium heat. Add the Lolita, and Roast and Roast Lolita, Cross-Promotion in Restaurants Lola, Lola, in Restaurants Cross-Promotion • • • • • Online Promotion

Author Events and Interviews and Interviews Events Author National Radio Campaign Radio National National Publicity National wish. Cut into cool enough to handle, peel them if you cool enough to handle, peel them if you the moisture steam off. When they’re the moisture steam off. When they’re 30 to 40 minutes. Drain them and let are tender when pierced with a knife, are tender when pierced with a knife, bring to a boil. Cook until the potatoes bring to a boil. Cook until the potatoes Season the water well with salt and enough water to cover by 2 inches. Put the potatoes in a large pot and add Put the potatoes in a large pot and add meats and fish. potatoes and goes well with most potatoes and goes well cellent, easy way to enliven basic to enliven way cellent, easy and enriched with cream is an ex- with cream is and enriched with mustard and spicy arugula with mustard arugula and spicy This dish of potatoes seasoned This

with aRugula with Red PotatoeS PotatoeS Red maJestiC metropoLitan LiVinG homes Without Limits Sue Hostetler

26 • clarkson potter For anyone who has dreamed of living large in the city, this book is a tour of truly legendary, uniquely beautiful, and always surprising urban homes without limits. The att ractions of city living abound. But so oft en, urbanites admit there’s a price to pay: space. They fantasize, wondering, “What would I do if there were no limits?” This book is the jaw- dropping answer to that question. An unprecedented tour of 18 limitless residences in the most happening metropolises, it off ers readers an in-depth view of the soaring ceilings, one-of-a-kind furnishings, quirky collections, museum-worthy art, and envy- inducing number of rooms for every function and every whim. From an artist’s warren of studios in New York City—crowned House & Home (HOM000000) by a magnifi cent rooft op garden draped with wisteria arbors—to 101/2 x 12; 252 pages; 300 full-color photographs a 16,000-square-foot chateau in Chicago with a kids’ theater, a ISBN/EAN: 978-0-307-40918-8 master bedroom created from a converted ballroom, a two-story $65.00 hardcover (Canada: $79.00) On Sale 11/10/09 painted-glass window, and an iron staircase that won a prize at the 1893 World’s Fair, these residences are truly mega. But they are All rights: Crown also warm, friendly, and original. In short, they are real-life homes— just with many rooms and amenities. Decorated by some of the National Publicity top interior designers today, these spaces brim with ideas that Author Interviews readers can translate for their own residences. out of New York Majestic Metropolitan Living off ers an intimate look at these Online Promotion inventive homes as well as the chance to live vicariously through— Advertising on design and lifestyle websites and blogs and dream about becoming one of—the urban revolutionaries who Buzz Mailing to Design and Architecture Groups truly have it all. SUE HOSTETLER is the national shelter editor for Niche Media Magazines, including Gotham, Hamptons, and LA Conﬁ dential. She is the style editor for Aspen magazine and hosts Plum Homes with Sue Hostetler on Plum TV. She is also the author of Oceans and Hip Hollywood Homes. 27 • clarkson potter the Knot BriDesmaiD 11 • potter hanDBooK help the Bride shine Without Losing your mind cra Carley Roney and the Editors of TheKnot.com Ft From the #1 wedding website, the must-have, comprehensive handbook of everything bridesmaids need to know about the joys, duties, and challenges of the role. The Knot has become the source for all things wedding, with an array of helpful books for brides-to-be. But the creators behind the popular website haven’t forgotten the other VIPs in the wedding party. Well aware that being a bridesmaid is a responsibility as much as an honor, Carley Roney and the editors at The Knot have created this book to prepare those brave soldiers who act as therapists, communications coordinators, stylists, and peacekeep- ers to the bride. The Knot Bridesmaid Book is the key to being the best bridesmaid ever without breaking the bank. The Knot gives readers the low- down on traditions like bridal showers and bachelorette parties; shares dos and don’ts, horror stories, and tales of success from past real-life bridesmaids; shows how to stay sane while keeping the bride happy; and provides timely tips on how to avoid ending up with the most hideous dress on the rack. The perfect gift for brides to give to their attendants, this indispensable handbook offers surefire advice on having fun while being a bridesmaid ace. Reference—Weddings (REF024000) CARLEY RONEY is editor-in-chief of The Knot and The Nest. 51/2 x 81 /4 ; 144 pages; 25 two-color line drawings She writes a syndicated advice column and frequently appears on ISBN/EAN: 978-0-307-46204-6 shows including The Oprah Winfrey Show and Today. $15.00 paper (Canada: $18.95) On Sale 12/22/09 All rights: Crown

National Publicity National Morning Show Author Interviews out of New York Cross promotion including advertising with The Knot and TheKnot.com Buzz Mailing to Bridal Industry Insiders

ALSO BY CARLEY RONEY AND THE KNOT

The Knot Book The Knot Guide to The Nest Home The Nest of Wedding Lists Destination Weddings Design Handbook Newlywed Handbook 978-0-307-34193-8 978-0-307-34192-1 978-0-307-34191-4 978-0-307-34022-1 $12.95 paper $19.95 paper $22.95 paper $22.50 paper (Canada: $15.95) (Canada: $24.95) (Canada: $25.95) (Canada: $30.00) the VintaGe taBLe Beloved treasures and standout settings Jacqueline deMontravel and the Editors of Romantic Homes Magazine From the authors of the popular Vintage Vavoom, this charming book shows how to create unforgettable table settings with trea-

28 • clarkson potter sured finds. All your friends are in awe of how effortlessly you can piece together an outfit that’s part Anthropologie, part Mom’s jewelry box, part antique. When you entertain, you want your table setting to express your personal flair and look timeless, unique, and utterly unforgettable too. In The Vintage Table, you’ll find hundreds of clever, cool, or romantic ideas. Create a tablescape where mismatched teacups, heirloom silver, and embroidered napkins all come together in perfect harmony. Combine your parents’ wedding pieces with new glasses from Target, a modern glass vase of hydrangeas, and napkins made by cutting up pieces of a fabulous French-patterned apron you snagged at a yard sale. The rules are loose, the only objective is joy, and many of the tools you’ll need are already hiding in your cabinets and closet. Also included in this book is a resource section on venues for finding House & Home (HOM000000) special pieces and more. 77/16 x 10; 224 pages; 250 full-color photographs ISBN/EAN: 978-0-307-46054-7 A magnificent table is the perfect incentive to gather friends and $35.00 hardcover (Canada: $43.00) family, and this beautifully photographed book will inspire you to On Sale 12/29/09 make entertaining a frequent pleasure. All rights: Crown JACQUELINE deMONTRAVEL is the editor of Romantic Homes magazine. She and the editors of the magazine are also the National Publicity authors of Vintage Vavoom. Author Interviews out of Los Angeles Online Promotion Promotion in Potter Recipe Club e-newsletter Cross-Promotion with Romantic Homes Magazine, Including Advertising and Online Promotion at RomanticHomes.com Outreach to Major Flea Markets and Thrift Stores

ALSO BY THE EDITORS OF RomanTiC HomES MAGAzINE Vintage Vavoom 978-0-307-38274-0 $35.00 hardcover (Canada: $44.00) 29 • clarkson potter perFeCt paLettes 11 • potter craFt Stephanie Hoppen Featuring more than 350 colors, complete color palett es, and an extensive resource directory, Perfect Palettes is the ultimate illustrated guide to using color in the home with confi dence. Color is both the easiest and strongest assertion of a room’s personality, and today it adorns every surface—ceilings, fl oors, fabrics, accessories. With all of the possible color combinations for the home, how does one choose without making a garish statement? With Stephanie Hoppen’s lovely rooms and color swatches, she shows how elegant and easy color can really be and proves that using diff erent colors throughout the home doesn’t have to look gaudy. Just as neutrals aren’t beige and sand, neither is color merely the acquired tastes of purple and mauve. Instead, colors can be a rich and warm base for all styles, from dramatic, stormy blues to Provençal neutrals. Hoppen helps readers identify their own unique sense of the full spectrum by taking cues from the familiar. Landscapes, food, and art all become inspiration for timeless decorating motifs, and each chapter describes the palett es derived from each natural theme. House & Home—Decorating (HOM003000) In addition, Perfect Palettes includes information on tools and 91/4 x 11; 192 pages; 300 full-color photographs ISBN/EAN: 978-0-307-46178-0 techniques, a quick tutorial on the uses of color theory, and an $35.00 hardcover (Canada: $43.00) extensive directory of paint suppliers in the United States. On Sale 12/29/09 STEPHANIE HOPPEN is an art gallery owner and the author British: Jacqui Small, LLP of a dozen previous decorating books, including Perfect Neutrals Translation: Jacqui Small, LLP and Perfect Curtains. First Serial: Crown

National Publicity Author Interviews out of London Online Promotion • Advertising on design sites and blogs • Cross-Promotion with StephanieHoppen.com

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Perfect Curtains Perfect Neutrals 978-0-307-45149-1 978-0-8230-3995-1 $35.00 hardcover $35.00 hardcover (Canada: $40.00) (NCR) neW in paperBaCK!

the essentiaL Cuisines oF mexiCo Diana Kennedy For the first time ever, the bestselling cookbooks of the world’s leading authority on Mexican cuisine, Diana Kennedy, are available in one paperback volume. The Essential Cuisines of Mexico combines three classics—The Cuisines of Mexico, Mexican Regional Cooking, and The Tortilla Book—to make the definitive book on authentic Mexican cooking. The 300 recipes—organized into twenty chapters such as Soups, Tortillas and Tortilla Dishes, Light Meals, Vegetables, Meats, and Drinks—include dishes des- tined to delight Kennedy fans old and new. A final section on equipment, ingredients, and basic preparations rounds out this indispensable resource.

Cooking—Mexican (CKB056000) 7 3/8 x 9 1 /4 ; 544 pages ISBN: 978-0-307-58772-5 $20.00 paper (Canada: $24.95) On Sale 10/20/09

PRAISE FOR DIANA KENNEDY:

“For those who love Mexican cuisine, no better resource exists.” —Washington Post

“If the mention of Mexican food in the United States no longer conjures up images of rubbery melted cheese, canned tamales, and taco salads, this is largely a result of [Kennedy’s] efforts.” —New Yorker 11 • POTTER CRAFT and Watson-Guptill Books and Watson-Guptill Amphoto Books, Back Stage Books, watson- guptill watson title page title watson 32 • WATsOn-GuPTill Comic-Con sanDiego Promotion at new York Comic-Con and Activity kitonWatson-Guptill website Online Promotion national Publicity All rights: Crown On sale9/22/09 $24.99 ISBN/EAN: 978-0-8230-5036-9 81/2 x11;224 pages; black-and-white 300 illustrations Art—Cartooning (ART004000) paper(Canada: $29.99 ) CHRisTOPHER HART CHRisTOPHER professional cartoonists willbeableto passby. And at aprice thislow,it’s aresource that neitherhobbyists nor in thisbook—the onlyhow-to guideacartoonist willever need. ing andmore. action, If you want to know how to draw it’s it, oncharactersections design,composition, backgrounds, draw- and animals,funny robots, andfantasy characters, aswell as cutt ing-edge retro style, this booktrulyhas itall—cartoon people beginners to master of theart cartooning. Featuring anew, ofCartooning isloadedwithenoughBook information for even one: generously sized andover Christopher Hart’s newest bookishumongous inmore ways than exhaustive, enormousguideto allthings cartoon. one into experience and expertise his fi of has all packed nally Theworld’s bestselling ofdrawingauthor cartooningand books special notice. have beenselectedby theAmericanLibrary Association for up-to-the-minute content andeasy-to-follow steps, Hart’s books millioncopies2.5 inprint ineighteen languages. Renowned for instruction, both nationally andinternationally, withmore than hUmongoUs BooK (Canada: $25.95)) (Canada: $21.95 paper 978-0-8230-1421-7 Animals Drawing of Book Big Cartoonist’s The oF Cartooning AlsO BY CHRisTOPHER HART Christopher Hart (Canada: $25.95) (Canada: paper $19.95 978-0-8230-2360-8 Animals Cartoon Draw to How ’s books have set thestandard for art pages200 long, (Canada: $24.95) (Canada: $19.95 paper 978-0-8230-0586-4 Beginner the for Cartooning Humongous Humongous 33 • Watson-Guptill TV shows and movies. Virtually all cartoonists began by by began cartoonists all Virtually movies. and shows TV your if However, first. characters people’s other drawing goal is to create something totally original, then learning first to draw the characters in this book will you all give the principles you need. In fact, there are large design. character to entirely devoted sections the widest spectrum of This book subjects, covers from cartoon people, cartoon animals, fantasy backgrounds, funny cartoon layout, characters, tumed robots, cos- and more. action drawing expressions, to creatures, Everyone needs a little encouragement. I got it when I was still a high school student, by attending some life at the Cartoonist’s animators taught classes by drawing situated well Being California. Hollywood, North in Union in the film capital of theworld, Los Angeles, Iwas also ambitious. I sought out mentors in the form of animation and directors who producers my port- looked over folio and gave me advice along many not You the way. live in Los Angeles, or have any contacts in cartooning or animation. Not to Because worry. we’re about actually and field, playing the level to tilt it in solidly in your favor. Within these pages, get all of the info I wish I had you’ll when I was starting out. It’s my way of giving something back, and I’m grateful to have do so. the opportunity to HUMONGOUS BOOK OF CARTOONING AN EXCERPT FROM AN EXCERPT comic comic books, animated acters acters you see in popular There There is much value in being able to successfully recreate cartoonists cartoonists make a handsome the images in this book. Many living drawing other people’s characters, characters, such as the char- kick out of it. expectations. expectations. I you’ll believe get a real Do you enjoy drawing, but are frustrated that you aren’t aren’t you that frustrated are but drawing, enjoy you Do getting to the next level? Would you like to improve your drawing skills? That’s exactly what this book designed to is do. It will give you practical insights into cartooning that you can apply away. right can see results you so that drawings, immediately to your This book is more than your average tutorial. It’s like having a personal mentor by your side while you draw. the and deserve you encouragement the you give will It cover I cartooning. in experience of years my of benefit professional techniques that I have personally distilled into easy-to-grasp lessons. I have filled the book from beginning to end with scores of visual hints, which will a at gut lev- of the techniques a clear concept you give el. As a result, aspiring cartoonists will find thatthey can start to draw with a whereasprofessional flair, be- see to is it thrill a What struggling. often were they fore own your even surpass and life, to spring cartoons your Out of print for more than 40 years, these three books bring the lost episodes of MAD magazine’s longest-running and best-loved feature back to life.

Comics & Graphic Novels—Anthologies (CGN001000) 5 x 71/2; 192 pages Spy vs Spy! Danger! Intrigue! Stupidity! ISBN/EAN: 978-0-8230-5052-9 Spy vs Spy! Masters of Mayhem ISBN/EAN: 978-0-8230-5051-2 Spy vs Spy! Missions of Madness ISBN/EAN: 978-0-8230-5050-5 $11.99 paper (Canada: $14.99) On sale 8/11/09 British: DC Comics Translation: DC Comics First Serial: Crown

Copyright 2009 E.C. Publications, Inc. All Rights Reserved. MAD and all related characters and elements are ®, TM, and © E.C. Publications, Inc. on July 12, 1960, a political cartoonist named Antonio Prohias arrived at the New York offi ces of MAD magazine. He had come to America two months earlier, aft er the new Cuban dictator—a man by the name of Fidel Castro—started issuing death threats to Prohias and his family. Prohias spoke no English, but the drawings he had with him of two pointy-nosed characters, equally silent, were more than enough to catch MAD magazine’s att ention. What followed was a prodigious career spanning decades, and at its center, the classic, world- famous cartoon Spy vs Spy. The Black Spy and The White Spy, masters of their own mutual destruction, became a cultural touchstone for generations of readers, representing the absurdity of senseless wars and the culture of deceit that is still weaved into our own societal fabric. These three books celebrate both Spy vs Spy and its creator, showcasing Prohias’s genius as an artist, storyteller, and graphic designer, and revive episodes that have been lost to the public for more than four decades. An award-winning and infl uential political cartoonist in Cuba, AnTOniO PROHiAs fl ed Havana when Castro seized control of the country’s free press. Prohias quickly immigrated to America, where he became one of MAD’s “usual Gang of Idiots.” Although Prohias died in 1998, his Spy vs Spy comic strip continues to be one of the magazine’s best-loved features, as well as a pop culture hall- 35 • WATsOn-GuPTill mark. JOHn FiCARRA, the editor of MAD magazine, wrote the forewords to all three Spy books. He also wrote this brief bio, which he considers his fi nest work to date. national Publicity Advertising MAD magazine Online Promotion Advertising on ICv2.com Cross-Promotion with DC Comics Promotion at new York Comic Con and Comic-Con san Diego mailing to Comic museums and international spy museum

spy Vs spy™ AlsO AVAilABlE spy Vs spy™ 2 The Complete Casebook The Joke and Dagger Files By Antonio Prohias By David Shayne 978-0-8230-5021-5 978-0-8230-5035-2 $24.95 paper (Canada: $31.00) $25.95 paper (Canada: $31.95) 36 • WATsOn-GuPTill national Publicity AlsO AVAilABlE All rights: Crown On sale9/1/09 $23.50 ISBN/EAN: 978-0-8230-3300-3 7 x10;144pages; full-color 200 illustrations Art—Watercolor (ART029000) hardcover (Canada: $29.95 $19.95 hardcover(NCR) 978-0-8230-5616-3 By PatriciaSeligman Handbook Flower Artist’s Watercolor The ) EliZABETH HOROWiTZ EliZABETH ing paintings—with apersonal touch. perfect resource for aspiring artists whowant to create charm- isthe Guide Beginner’show to copy theauthor. A Watercolor fromthis bookapart themany primers that onlyteach readers and herexercises helppainters develop theirown style, sett ing unique approach promotes andemphasizes individualcreativity, ers aswell asexamples of other beginners’ Horowitz’s artwork. beginners face, andherbookisfi lledwithencouraging point- author Elizabeth Horowitz understands thechallenges that many straightforward subjectmatt er. As a veteran artist and teacher, will bedrawn to thebook’s logical, progressive organization and students to retirees tryingtheirhandatfor art thefi rst time, for potential painters ofall stripes. Everyone, from young istheperfectjumping-oﬀGuide Beginner’s a Watercolor point watercolorists beginning helps develop basic painting skills, as well as their own personal style. primer easy-to-follow This State Farm. ums, andcorporations, including merck, Cosmair-Lancome, and shows, Horowitz’s work isinmany private collections,muse- Jersey. Anaccomplished artist withmany awards andsolo at theNew Jersey Center for Visual New inSummit, Arts more than28years. She alsoteaches popularwatercolor classes a Beginner’s gUide waterColor Elizabeth Horowitz hasbeenaprofessional artist for the dC ComiCs gUide to digitallY drawing ComiCs Freddie E Williams ii; Foreword by Brian Bolland new in the bestselling DC Comics Guide series— more than 100,000 sold!

Abandon pencil, pen, and paper for eff ortless sketching, resizing, and more!

Author Freddie E Williams ii is one of the industry’s leading digital artists Artists! Gain incredible superpowers with the help of your computer! The DC Comics Guide to Digitally Drawing Comics shows how to give up pencil, pen, and paper and start drawing dynamic, exciting comics art entirely with computer tools. Author Freddie E Williams II is one of DC Comics’ hott est artists and a leader in digital pencilling and inking—and here, in clear, step-by-step directions, he guides readers through every part of the digital process, from turning on the computer to fi nishing a digital fi le of fully inked comic art, ready for print. Creating a template, sketching on the computer, pencilling, and inking Art—Digital & Video (ART046000) digitally are all covered in depth, along with bold, time-saving shortcuts 71/2 x 101/2; 144 pages; 75 full-color and created by Williams, tested by years of trial and error. Step into the 75 black-and-white illustrations digital age, streamline the drawing process, and leap over the limita- ISBN/EAN: 978-0-8230-9923-8 tions of mere physical drawing materials with The DC Comics Guide to $22.99 paper (Canada: $27.99 ) Digitally Drawing Comics. On sale 9/ 1/09 All characters, names, and elements are trademarks of DC Comics. © 2009. British: DC Comics All Rights Reserved. 37 • WATsOn-GuPTill Translation: DC Comics First Serial: Crown FREDDiE E WilliAms ii, one of DC Comics’ hott est artists, has been drawing digitally since 2000. He has worked on the record- national Publicity breaking Countdown, Robin, and The Flash. Visit him on the web at Online Promotion freddieart.com. He lives in missouri. • Advertising on ICv2.com • Advertising on comic and pop culture sites Cross-Promotion with DC Comics Promotion at new York Comic Con and Comic-Con san Diego mailings to Comic, Graphic novel and Cartoon Outlets

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The DC Comics The DC Comics The DC Comics The DC Comics Guide to Coloring and Guide to Guide to Guide to lettering Comics inking Comics Pencilling Comics Writing Comics By mark Chiarello By Klaus Janson By Klaus Janson By Dennis o’Neil and Todd Klein 978-0-8230-1029-5 978-0-8230-1028-8 978-0-8230-1027-1 978-0-8230-1030-1 $21.95 paper $21.95 paper $21.95 paper $21.95 paper (Canada: $26.95) (Canada: $26.95) (Canada: $26.95) (Canada: $26.95) 38 • WATsOn-GuPTill “Girl Power” mailing to Teen Publications Comic-Con sanDiego Promotion at new York Comic Con and • Clip art promotion on Watson-Guptill website • Online advertising on teen and girl pop culture sites • Advertising on ICv2.com Online Promotion national Publicity First Serial:Crown Translation: Ilex Press British: Ilex Press On sale9/8/09 $25.99 paperover board (Canada: $32.99 ISBN/EAN: 978-0-8230-9973-3 8 Comics &Graphic Novels—Graphic Novels—manga (CGN004050 1 /2 x11;128 pages; illustrations 350 ) ) have worked onmany manga titlesintheunited States. company, Yishan Studio, ismadeupof asmallgroup of artists who CG! for andher Beijing-based CosmoGIRL, of Adventures been publishedworldwide. Shedraws themonthly strip for shoujo into oneeasy-to-use guidebook. and accessories–this isthefi rst book to distill alltheelements of ling dialogue, creating page layouts anddrawing hairstyles, outfi ts, topics like dreaming upaninteresting story line, writing compel- illustrations to helpyouuse theprograms eff ectively. Covering shoujo creator whoaddsherown fl ourishes, you’ll fi ndtips and fers to work withthetemplates provided, or amore experienced liking andyour uniquestory. Whether you’re abeginner whopre- can work withinPhotoshop andIllustrator andcustomize to your tones, andeff (like ects speedlines), theCDoff ers templates you From background scenes, speechballoons,color, accessories, the trademark big,expressive manga eyes andcool outfi ts. write ordraw. All of thecharacters are supremely adorable, with love andjustice, inshoujomanga there’s nolimitto what you can school swim team that transforms into magicalwarriors fi ghting for From serializedsoap operas abouteverydaygirl drama orahigh shoujo stories! drawownyouyour help to CD a includes that guide ultimate this with ever than easier is genre popular now,this creatingmanga. subgenreteenagea girls–shoujo about teenagededicatedto girls there’s it, world’swithin the mangaart–and is visual mostpopular iHn li YisHAn shoUJo art stUdio Create Your ownshoujomanga Comics isaprofessional manga artist whose work has everything You need to Yishan li The 39 • WATsOn-GuPTill is both an is both JOE sinGER JOE National Geographic, Field & Drawing Animals has sold over

1979, is a successful wildlife artist who has been artist wildlife is a successful 30th anniversary edition anniversary 30th 30th anniversary, this classic, bestselling book norman Adams and Joe singer and Joe Adams norman drawing animals drawing and surface anatomy anatomy and surface and poses • A view of the animal from three perspectives • A breakdown of the basic shapes of the body and head • Drawings clearly showing the animal’s skeletal, musculature, • A detailed step-by-step demonstration • Drawings that show the animal in characteristic behaviors Digest,Penthouse. and Reader’s Stream, featured in such publications as publications in such featured nORmAn ADAms Celebrating Celebrating its and anatomical drawings, step-by-step studies, of a uses sequence animal species. myriad draw to how readers teach to progressions in its publication Since hobbyists, for resource a beloved and it is still copies, 100,000 generation new as a as well and painters, illustrators, cartoonists, art- and amateur Professional animators. and game computer of all their and this book contains animals, draw to all love alike ists wildlife. exotic to pets domestic from favorites, and unique erences, the similarities, diff understand readers help To c on a specifi focuses chapter each species, each of characteristics this formula: animal, using decades, Drawing for artists Animals will be an invalu- by Trusted come. to generations for able resource artist and a writer. He has co-authored several books and contrib- books several has co-authored He and a writer. artist magazine. Artist American to uted ) All rights: Crown rights: All On sale 9/15/09 $21.99 paper (Canada: $26.99 paper (Canada: $21.99 ISBN/EAN: 978-0-8230-1366-1 9 x 12; 160 pages; 200 black-and-white illustrations 200 black-and-white 160 pages; 9 x 12; Art—Drawing (ART010000) Art—Drawing Library Journal Library Academic marketing Campaign to Art schools to Campaign marketing Academic Promotion at nAmTA and CAA nAmTA at Promotion art on top websites and promotion Advertising Online Promotion Advertising national Publicity national 40 • BACk sTAGE BOOks AlsO AVAilABlE mailing to Theater Camps Academic mailing to Theater andFilm High schools andColleges Cross-Promotion at Actorfest Advertising andpromotions onbackstage.com andmandy.com Online Promotion Advertising Tie-in withAuthor’s Appearances out of Los Angeles Author interviews national Publicity Back Stage magazine All rights: Crown On sale9/15/09 $18.99 ISBN/EAN: 978-0-8230-9967-2 5 x7; 336pages Performing Arts—Acting &Auditioning (PER001000) paper(Canada: $23.99) (Canada: $21.00) (Canada: $16.95 paper 978-0-8230-4947-9 and DinahLenney By maryLouBelli Actors Young for Acting (Canada: $21.00) (Canada: $16.95 paper 978-0-8230-8797-6 mayfield By Katherine Z to A Acting Tonight, CNN,Fox News, andVH1. mTV television, andhasbeenafeatured guest on of management 101. He alsodevelops andproduces fi lmand FREDERiCk lEVY FREDERiCk nies, unions,studios, and more. contact information foragencies, talent management compa- addition, Levy provides acomprehensive appendix fi lledwith other actors, actingcoaches, agents, andcasting directors. In offering sound,proven advice from not onlytheauthor, butalso ing anecdotes aboutthebiz,thisbookentertainsreaders while and parents to auditions andbooking ajob. Filled withinspir- thing from headshots andreels to theroleof agents, managers, them ontheirown level, Levy advisesyoung peopleonevery- young stage andscreen actors across thecountry. Speaking to Levy, aveteran talentmanager andsympathetic advocate for the path to stardom canbenotoriously harsh. Enter Frederick aspiring kidandteen actors to break into show business—but that isYoung Hollywood. There hasnever beenabett ertime for these franchises are of part theevergreen, ever-growing empire Hannah Montana, iCarly, Gossip Girl, High School allof Musical: career of theirdreams. the toward youth performing today’ssteer to encouragement and much-needed advice off practical talent, ers young oping devel- in expert leading levy,a Frederick manager Top talent pass you inthehallasyou’re screaming into your cell phoneat thebest pal you’re fighting withor building. You never know whomight beroaming behavior. You don’t want acasting associate to the audition starts themoment you enter the aCting inYoUng your ex-girlfriend. the audition hasbegun. in thehallways, so always beonyour best everyone you come incontact withcould be someonewhohelps you get thisjob. a Career guidefor Kids, teens, and adults whoplay Young too hollYwood ACTING INYOUNG HOLLYWOOD isthe author of fi ve books andthe owner —ExCERPT FRom Frederick levy Entertainment AlsO BY CHRisGORE 41 • WATsOn-GuPTill - data

geography, and genre,

by ore’s ore’s the author’s secure online to Chris Gore Chris Festival staffs are your best allies when it comes is a writer, filmmaker, and the creator of the top- of the creator and the filmmaker, a writer, is the essential Companion for for Companion essential the Filmmakers and Festival-goers Filmmakers Chris g Chris Make friends with everyone Make friends with everyone ide, edition 4th Ultimate Film Film Ultimate . Chris Gore, the hilariously irreverent host of IFC’s IFC’s of host the hilariously irreverent Gore, . Chris 4,000 Internet on building buzz with the your project’s name emblazoned on it for all to see. your project’s Festival sUrvival sUrvival Festival gU Napoleon Dynamite) (Napoleon Hess and Jared submission deadlines submission base, with up-to-the-minute festival updates updates festival with up-to-the-minute base, • Tips • Appendices that break down festivals • A code that grants access Flmkr interviews with • Filmmaker Morgan Spurlock (Super Size Me) muffins or even swag. Nothing is better than seeing a volunteer who has just gotten off her shift slipping on the free T-shirt with who has just gotten off her shift slipping on the free T-shirt five film site filmthreat.com. film site five in-depth analysis of the top ten festivals, timely tips on marketing marketing on tips timely festivals, ten top the of analysis in-depth and publicity for your film, and secure accessto the up- author’s to-the-minute online filmfestival database containing thousands festivals. of CHRis GORE This fully revised and updated edition of an industry standard offers standard industry an of edition updated and revised fully This - atten star-studded and screenings their high-profile to Thanks part now are Coachella and Tribeca, names Sundance, the dance, that knows filmmaker aspiring every But the popular vernacular. of in the iceberg—and the tip of represent only festivals these three from has shot worldwide festivals of the number years, ten past the 400 to as a than 100 festivals more to , has traveled Fanatic Film Ultimate of his classic fourth edition In this, the and filmmaker. critic, judge, selling successfully of all the secrets unlocks Chris guide, survival crashing)great a (or on putting venue, each at a film and marketing include: features New deal. a distribution and signing party, enlist their aid, and, if appropriate, shower them with gift baskets of on the festival staff, especially the the especially staff, on the festival as they’ll often be asked, “What is the hot ticket?” So treat them well, to creating buzz for a film. And the volunteers are even more important, volunteers. Secret: $26.95) black-and-white photographs black-and-white ultimate Film Festival survival Guide 978-1-58065-057-1 $21.95 (Canada: film festival sites and

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Promotion on filmthreat.com Promotion on backstage.com to Outreach All rights: Crown rights: All On sale 10/6/09 6 x 9; 320 pages; 50 320 pages; 6 x 9; $24.99) paper (Canada: $19.99 Performing Arts—Film—General (PER004000) Arts—Film—General Performing ISBN/EAN: 978-0-8230-9971-9 • • • Diego san Comic-Con at Promotion Online Promotion Angeles Los out of Author Events and interviews and interviews Events Author national Publicity national AlsO BY CHRis GORE AlsO BY 42 • AmPHOTO BOOks Celebrity andPhotography media Targeted mailings to Wedding, Entertainment, Promotion at PhotoPlus show Promotion at WPPishow • Targeted search campaign • Cross-promotion on author’s website, Online Promotion Advertising national Publicity (Canada: $36.95) (Canada: $29.95 paperwithflaps 978-0-8174-3324-6 and SkipCohen By BambiCantrell Photography Wedding Digital of Art The Rangefi magazinender All rights: Crown On sale10/20/09 $29.99 ISBN/EAN: 978-0-8174-2454-1 9 x10;192 pages; black-and-white 200 andfull-color photographs Photography—Techniques (PHo18000) JoeBuissink.com, andboth authors facebook pages paperwithflaps (Canada: $37.99) AlsO AVAilABlE (Canada: $36.95) (Canada: $29.95 paperwithflaps 978-0-8174-3325-3 and SkipCohen By BambiCantrell Photography Wedding of Art The inspiration for theirown specialday. wedding photographers, aswellbrides andgrooms as seeking Heart insights and technical expertise, tional memoriesinto timelessimages. Combining Joe’s creative but to capture perfectmoments, transforming intimate, emo- His goal isnot necessarily to take technically perfectphotos, developing arelationship of complete trust withyour clients. anticipate themoments that matt er, andmost important, ding, Joe emphasizes “learning to see”—training yourself to Rather thanjust listing technical detailsof how to shoot awed- the-scenes lookat hisacclaimed style of wedding photography. with creative inspiration andunparalleled advice forbehind- a his stunning images (including several from celebrity weddings), raphers intheWorld, hasfor thefi rst time collected by oprah Winfrey. Explorer of hasbeenproclaimed Light, best “the inthebusiness” nationally renowned society wedding photographer andCanon Joe oneof Buissink, Photo American ’s Top 10Wedding Photog- for capturing acouple’s most specialmoments. levels to his world-renowned style, off all ering creative of techniques photographers wedding introduces Buissink Joe photog-rapher celebrity premiere from book illustrated lushly This kP COHEn skiP Aguilera, andJessica Simpson. Visit hiswebsite at JoeBuissink.com. Buissink JOE of Hollywood’s biggest stars, including Jennifer Lopez, Christina president of Rangefi nderPublishing, Inc. isamust-have for allprofessional, semi-pro, andaspiring From theheart photographY Creative techniques to Capture Joe BuissinkandskipCohen; Foreword by Denis Reggie isthecoauthor of several books, andthe the moments that matt er hasphotographed theweddings of many wedding Wedding Photography from the DEnnis REGGiE DEnnis of 200 , a “My job as a wedding photographer is to crystallize moments in time, so they live on forever, from generation to generation.” 44 • WATsOn-GuPTill Targeted mailings to Asian andnew Age Outlets needleArts Association including Craft and Hobby Association and The national Promotion at theConsumer Craft shows nationwide, • Outreach to knitt ing blogs • Cross-promotion on store’s website, • Advertising and promotion on major craft sites Online Promotion outof SanDiego Author Events andinterviews national Publicity First Serial:David BlackLiterary Agency Translation: Crown British: Crown On sale10/20/09 $29.99 ISBN/EAN: 978-0-8230-9807-1 81/2 x10 Craft s& Hobbies—Knitt ing (CRA015000) knitt ingbythebeach.com hardcover (Canada: $37.99 7/8 ; 144pages; 100full-color photographs ) Beach, California. instructor. Sheowns Knitt ing By theBeach, a yarn store inSolana guide new knitt ers and refresh veterans. includes anillustrated appendixof essential techniques that will Illustrated withstunning photographs, thisbeautiful bookalso into oneof fi ve nature-themed chapters: tern isintroduced by explaining theinspiration behinditandfalls designs willappeal to knitt ers withamodernaesthetic. Eachpat- Technically simplebutsupremely stylish andsophisticated, these inspired look. ways—giving each designanextremely original, butJapanese- of stainless steel orusemore andsilk, traditional yarns inunique made of distinctive fi bers, such aslinen,silk-mohair, even blends twisted cables,anddecorative seaming. Someof thepieces are fashion forward, withinnovative elements such asasymmetry, these 25patt ernshighlight casual elegance andare also extremely celebrates nature inallitssubtle andunobtrusive beauty, so Like thegraceful, evocative form of Japanese poetry, Haiku, which understated beauty andsimplicityof Japanese design. affiknitt an advanced share to who beginning the ers For for nity TAnYA AlPERT TAnYA • Beauty in Motion: garments with a casual, relaxed feel • Fading Light: clothes meant to be worn at night • Ocean Breeze: summer wear • Wind and Stream: transitional garments for spring or fall • Lingering Snow: cold-weather designs 25 serenely Beautiful patt erns inspired by Japanese design haiKU Knits isafi knitwear berartist, designer, and knitt ing Tanya Alpert a rainBow oF stitChes embroidery and Cross-stitch Basics plus more than 1,000 motifs and 80 project ideas Agnès Delage-Calvet, Anne sohier-Fournel, muriel Brunet, and Françoise Ritz; Photography by Frédéric lucano A how-to stitch guide, project idea book, and encyclopedia of motifs in one volume, A Rainbow of Stitches is an invaluable resource for embroiderers of all skill levels, with enough project ideas and colorful inspirations to last a lifetime. A Rainbow of Stitches is a classic guide whose appeal grows as its users’ skills develop. Beginning embroiderers will love the introduction to basic techniques and simple stitches. Intermediate stitchers can turn to its 1,000 embroidery and cross-stitch techniques, including charming fl ourishes, sweet vintage themes, and elegant monograms. And even the most advanced indie embroiderista will love the 80 project ideas that are grouped by color—rich reds, elegant whites, prett y pinks, timeless blues, and fresh greens. Beautifully photographed and elegantly designed, this book is sure to satisfy stitchers new and old. AGnÈs DElAGE-CAlVEY, AnnE sOHiER-FOuRnEl, muRiEl Craft s & Hobbies—Embroidery, Craft s & Hobbies— Cross-Stitch, Craft s & Hobbies (CRA008000) BRunET, and FRAnÇOisE RiTZ are lifelong needle arts 71/2 x 95/8; 240 pages; 900 full-color illustrations enthusiasts and experienced teachers of fi ber craft s. FRÉDÉRiC ISBN/EAN: 978-0-8230-1478-1 luCAnO is a professional photographer specializing in fashion $24.99 paper (Canada: $29.99 ) and home décor. On sale 10/20/09 British: Hachett e Livre Translation: Hachett e Livre • WATsOn-GuPTill45 First Serial: Crown national Publicity Online Promotion • Advertising and promotion on major craft sites • Outreach to craft and embroidery blogs and websites Promotion at the Consumer Craft shows nationwide, including Craft and Hobby Association and The national needleArts Association

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super stitches Crochet super stitches knitting By Jennifer Campbell By Karen Hemingway and Ann-marie Bakewell 978-0-8230-9957-1 978-0-8230-9908-5 $19.95 paper $19.95 paper (Canada: $24.95) (Canada: $24.95) 46 • WATsOn-GuPTill Trade show Promotion at Craft and Hobby Association Guildof Etsy Cross-Promotion withthePolymer Clay Artists • Outreach to polymer clay blogs • Cross-promotion with author’s blogs, • Advertising and promotion on top craft ing websites Online Promotion outof Washington, DC Author Events national Publicity All rights: Crown On sale10/20/09 $16.99 paper(Canada: $21.99) ISBN/EAN: 978-0-8230-2484-1 7 Craft s& Hobbies—Jewelry (CRA014000) with theirwebsite, inediblejewelry.com tinyfood.blogspot.com andinediblogspot.com, and 7/16 7 x 7/16; 160pages; full-color 200 photographs htt p://inediblog.blogspot.com. Susan lives andworks inWashington, DC.Visit theirblog at teens, andadults,isbasedinCharlott esville, Virginia. workshops onsculpting miniature food jewelry to children, Inedible Jewelry(www.inediblejewelry.com). Jessica teaches ers of allages. these tiny, adorable charmsare sure to delight foodies andcraft - Easy to make, funto wear, andperfectfor gift sandholidays, favorite dishes. for ediblecooking withreal food recipes for fi ve of the authors’ earrings, bracelets, necklaces, andmore. There are even ideas miniaturist “chefs,” withcomplete directions for making charms, The easy-to-follow “recipes” are perfectfor even beginning into tiny, adorable charmsthat celebrate your favorite foods? precious mother-daughter time, thanby pouring your creativity way to indulge somealonetime, anaft ernoonwithfriends,or memories, emotions, andpeopleitevokes. Andwhat bett er As we allknow, food isn’t just aboutthetaste—it’s aboutthe ingpolymer clay and jewelry, in craft ing whenthey combine two of their favorite hobbies, cook- Sisters Jessica andSusan Partain bring thekitchen into their favorite foods. yourjewelry,by clayinspired polymer all of pieces simple fully of collection A JEssiCA the polYmer ClaY tiny Food Jewelry to whipUp andwear and Jessica Partain andsusanPartain CooKBooK rcps fr eiiul raitc delight- realistic, deliciously for “recipes” 20 uA PARTAin susAn The Polymer Clay Cookbook. Clay Polymer The are thefounders of FRom THE INTRoDu CTIoN: Why We’re Obsessed with Tiny Food Jewelry (and Why You should Be, Too!)

As sisters, we first discovered polymer clay as kids, and haven’t been able to put it down since. Combine our love of clay with a healthy obsession with food, and naturally we pour our creativity into cooking up miniature polymer clay food jewelry. most of all, we love sharing our passion for food, and watching people dangle a cupcake around their neck—or waffles from their ears! Food isn’t just about the taste—it’s also about memories, emotions, and people. We all have favorite foods that evoke ties to special times and places in our lives. Who can eat popcorn without thinking of after- noons at the movies? or watermelon without remembering childhood summer picnics? We particularly love spaghetti, not only because of the zesty marinara and mouth-watering meatballs, but because it brings us back to visits with our grandma, watching her stir and taste the sauce while we caught up around her dining room table. To celebrate food is, we think, to celebrate life. The main “ingredient” of our food miniatures is polymer clay, an incredibly versatile and inexpensive medium that is easy to find in craft stores. With a little imagination and ingenuity, you can sculpt polymer clay to look like just about any food you can imagine. We hope you have a lot of fun creating and wearing these projects—and enjoying the memories they bring. Bon appétit! * JEssiCA AnD susAn PARTAin 48 • AmPHOTO BOOks Publications mailings to Photography andmen’s interest Academic mailer to High schools Promotion at PhotoPlus show • Targeted search advertising • Co-promotion on PhotoNotes.org • Advertising and promotion on fl ickr.com, Online Promotion national Publicity First Serial:Crown Translation: Ilex Press British: Ilex Press On sale11/03/09 $24.99 ISBN/EAN: 978-0-8174-2450-3 81/4 x91/4; 176 Photography—Techniques (PHo018000) makezine.com, andPhoto.net paper(Canada: $29.99 pages; full-color photographs 300 ) to various onlineandprint publications. frequent contributor of technique-based photography articles technical writer for CHRis GATCum Flickr? Camera Creativeisthemanual that willshow you how. Ever wonder how to take someof thegreat shots you seeon and instruct. images from awiderange of professional photographers inspire and are applicableto a range of levels. Throughout, eye-popping without spending big dollars. The projects are allrelatively quick beauty dishes,fi lter gels, andtripods—agreat way to experiment era gear andaccessories, such asfl ash diffusers, speciallenses, Readers alsolearn to make at-home versions of expensive cam- camera’s capacity, andsomuch more. panos, freezing moments you thought were beyond your (throughTTV theviewfi nder) photography, creating small-world ing water droplet photos, faking tilt-shift (model world) shots, techniques, from achieving thepopular“bokeh” eff toect tak- the secrets behind50 of today’s most popular creative photo ning, innovative images that willamaze your friends. Here are Creative isaboutbreaking therulesandtakingstun- Camera sive make-at-home gear. inexpen- easy, and tips post-processing to ideas photo-taking enthusiasts today’s want techniques to learn but won’t fi insider nd in any the camera manual, from exciting are These “wow” shots. amazing those take to ways 50 of collection this love will basics the beyond go to looking photographers Amateur Camera Creative professional photography techniques for innovative images isanaward-winning photographer, theformer mrcn Photography magazine, anda American Chris Gatcum 49 • AmPHOTO BOOks Practical Photography, Outdoor Chris Weston Chris is the author of 20 photography books, including including books, 20 photography of is the author Mastering Mastering nitive Filters for is the defi Photography the Complete guide to digital and digital to guide Complete the photographY optical techniques for high-impact photos high-impact for techniques optical mastering Filters For For Filters mastering magazines. and DSLR User Photographer, CHRis WEsTOn Art Wolfe. photographer wildlife with world-renowned project a joint to contributor also a regular He’s The The most comprehensive, up-to-the-minute resource on the market for serious lters amateurs and semi-pros on using optical and digital fi ects. eff stunning create to our the way to closer an image bring to used in photography are Filters possible en isn’t which oft scene, the original actually perceived eyes unique mood create also be used to can They on its own. a camera for license. artistic more considerably for ects—allowing eff and color optical using all aspects of examines Photography for Filters Mastering color; and light,contrast, and managing understanding such as lters, fi ects photography. eff and special for black-and-white lters fi and using cover- comprehensively, as techniques just lter out digital fi then lays It can that lters fi including and technology, options latest the very ing important, most in Photoshop. post-processing be applied as part of of variety to a lters apply fi to how way practical in a very it shows ne art, architectural, fi portrait, landscape to wedding, from genres, photography. and studio commercial, master from images dramatic visually than 300 more with Filled photographers, or semi- professional importantof any part lters—an fi using guide to ects. eff optimal arsenal—for photographer’s pro

) pages; 300 photographs full-color pages; x 97/10; 192 x 97/10;

makezine.com, and Strobist.blogspot.com makezine.com, Advertising and promotion on outdoorPhotographer.com, promotion and Advertising ISBN/EAN: 978-0-8174-2451-0 $32.99 paper (Canada: $25.99 On sale 11/03/09 British: RotoVision RotoVision Translation: Serial: Crown First 71/2 Photography—Techniques (PHo018000) Photography—Techniques Promotion at PhotoPlus show PhotoPlus at Promotion • Targeted search advertising • Co-promotion on author’s website, chrisweston.uk.com • Online Promotion national Publicity national 50 • WATsOn-GuPTill and Comic-Con sanDiego Promotion at new York Comic Con Activity kitonWatson-Guptill website Online Promotion national Publicity (Canada: $24.95) (Canada: paper $19.95 978-0-8230-2398-1 Anatomy Edge Cutting Drawing All rights: Crown On sale11/10/09 $21.99 paper(Canada: $26.99 ISBN/EAN: 978-0-8230-3305-8 black-and-white250 illustrations 81/2 x10;160pages; full-color and 30 Art—Cartooning (ART004000) AlsO BY CHRisTOPHER HART (Canada: $24.95) (Canada: $19.95 paper 978-0-8230-2397-4 Comics Edge Cutting Drawing ) (Canada: $24.95) (Canada: $19.95 paper 978-0-8230-4773-4 Artist Book Comic the for Anatomy simplified CHRisTOPHER HART CHRisTOPHER including Christopher Hart’s eight previous comics-related books— driven media. today’scomics- in star that characters of types the villains—all artists can create a wide array of original comic book heroes and books shows in-depth and cartooningstep-by-step how aspiring and and accomplished drawings of author bestselling world’s superhero.nowthe it’sthe comics, about tocomes all it When for specialnotice. they have beenselectedby theAmericanLibrary Association for anew generation of aspiring artists andprofessionals, and in print ineighteen languages. Hart’s books have become staples instruction, nationally andinternationally, with page, andthetreatment of villainsandsupporting characters. drawing superhero devising action, att an ention-gett ing splash use of lightsuperhero anddark, environments, thedynamicsof tions. It explains of theimportance foreshortening poses, the developing each character withclearly delineated construc- Superheroes and Beyond goes far beyond asuperfi cialapproach, movies andvideogames. unlike many books onthesubject, superheroes that are thebasisof comics andcomics-inspired Now, in Villains—have soldatotal of 427,000and Heroes copies. Book supporting Characters of today’s Comics Superheroes and Beyond, hefocuseshow on to drawthe Drawing Cutting Edge Comics and sUperheroes and BeYond how to draw theleading and Christopher Hart ’s books have set thestandard for art How to Draw Comic 2.5 millioncopies 21 • amphoto books So ow there’s a book ow there’s devoted N The power of in your hands. the universe is ACTION HEROES ACTION to how to draw them. You can draw the way way the draw can You them. draw to how to you’ve always wanted to, but didn’t quite have the knowledge necessary. Designed the to you this give edge, book is for beginners as well as more experienced artists. These carefully crafted,step-by-step tutorials will help to you crush the competition. because there That’s are a huge number of won’t in this book. You examples illustrated have to read your way into drawing, you’ll do it. to how see exactly also You’ll learn how to draw the supporting characters essential to any good action cub super-villains, including adventure, hero reporters, newspaper editors, and more. There’s a must-know chapter on drawing the sexy gals (the action heroines) of comics. As any comic book editor will tell you, beautiful women are what sell comics. you’ll definitelywant to use this chapterto game. sharpen your dynam- body about know-how the get You’ll ics, and use it to draw convincing action poses. We’ll also cover exaggeration, ex- shadow and light using costumes, pressions, page, splash the drawing intensity, create to and composition. and layout They They are, question, beyond the most popular characters in comics. Their eye-catch- ing costumes, super powers, and sculpted read- of imaginations the capture physiques ers of all ages. 52 • WATsOn-GuPTill Academic marketing to schools Promotion at CAA andnAmTA Advertising andpromotionon majorartist websites Online Promotion national Publicity All rights: Crown On sale11/17/09 $35.00 hardcover (Canada: $43.00) ISBN/EAN: 978-0-8230-3220-4 9 x11;192 pages; full-color 200 and30 Art—Painting (ART020000) AlsO AVAilABlE (Canada: $31.00) (Canada: $24.95 paperwithflaps 978-0-8230-2602-9 By Elizabethmowry meditations landscape black-and-white illustrations miTCHEll AlBAlA miTCHEll The illustrations draw from thework of more than es onthegreatest challenges for such as: thelandscapeartist, Concise, practical, andinspirational, Landscape focus-Painting or learn new perspectives. as more experienced practitioners who want to hone their skills suited for anyone who wants to get started in the genre, as well ideally painting, landscape of aspects all to guide in-depth An workshops. are basedonhismany years of landscape painting andteaching explores are applicableto both pleinairandstudio painting, and approaches. The essential concepts andpractices that Albala and Claude monet,inorder to cover thebroadest range of ing asJohn Constable, Sanford Giﬀ ord, meyndert Hobbema, artists, including thework of such masters of landscapepainting inAmerican Artist magazine. the Seatt le Art museum and haswritt en aboutlandscape paint- Academy of inSeatt Art le. He haslectured on Impressionism at landsCape painting Cmoiin n Dsg: er t slc wsl from wisely select to Learn Design: and • Composition • Color and Metaphor: As author Mitchell Albala points out, • Simplifi cation and Massing: Landscape painters must learn possibilities. you discover themost promising subjectfrom aworld of nature’s vast panorama. Albala’s “outside-in” approach lets gies that lead theeye to perceive way. asubjectincertain artists can’t replicate butthey light, canemploy color strate- shapes. surface of asubjectto discover theform’s masses andbasic to reduce nature’s complexity by looking beneath the essential Concepts andtechniques for plein air andstudio practice mitchell Albala teaches landscapepainting at theGage 30 notable drawing manga animals, ChiBis, and other adoraBle CreatUres J.C. Amberlyn Animals and manga are a winning combination, and this is one of the few books to focus specifi cally on drawing animals manga-style. The world of manga is populated by strange creatures and adorable sidekicks. Just about every manga hero and heroine has an animal mascot, and all the most popular manga characters have a cute “chibi” form. Drawing Manga Animals, Chibis, and Other Adorable Creatures teaches aspiring manga artists how do create the funny critt ers that populate both girls’ manga, and the more gritt y, Gothic creatures found in boys’ manga. organized into three sections, the book begins with an overview on manga style, including chapters on anatomy, cute monsters, and mascot Art—Drawing (ART010000) creatures common to the genre, and more advanced manga techniques 81/2 x 10; 160 pages; 37 full-color illustrations and such as light and shadow, drawing hair, scales, fur, and speed lines. In 250 black-and-white illustrations ISBN/EAN: 978-0-8230-9533-9 part two, Japanese manga creatures both actual and mythological are $21.99 paper (Canada: $26.99) profi led in a more realistic manga-style drawing as well as in a cartoon- On sale 11/17/09 like or “chibi” version. The fi nal section is comprised of step-by-step All rights: Crown demonstrations that take an initial pencil sketch to fi nished character, colorized with digital programs like Photoshop and Painter x. national Publicity For tweens and teens who love shoujo (young girls)and shonen (young Online Promotion boys) manga, here’s a book that will help them create their own other- • Advertising and promotion on ICv2.com worldly adventures, and the all-important adorable animals and mini- 53 • WATsOn-GuPTill • Promotion on girls’ websites monsters who propel them. Promotion at new York Comic Con and J.C. AmBERlYn is an award-winning artist, animator, graphic novel- Comic-Con san Diego ist, photographer, and naturalist. She is the author of the bestselling Drawing Wildlife. AlsO BY J.C. AmBERlYn Drawing Wildlife 978-0-8230-2379-0 $24.95 paper (Canada: $31.00) New iN PaPerback! big girl kNits More big girl kNits Big Girl Knits features a The geniuses behind B i g collection of 25 stylish, Girl Knits present 25 all unique patterns for women new curve-flattering proj- size 14 and up. From flat- ects that explore the tering pullovers and sexy beauty of color and tex- tees to sleek skirts and ture, plus adaptations to fun accessories, this book make almost any pattern is overflowing with options suitable for all shapes and for knitting up an entire sizes. Look great without wardrobe to complement adding bulk. your shapely shape.

Crafts & Hobbies—Knitting (CRA015000) Crafts & Hobbies—Knitting (CRA015000) 81/2 x 11; 160 pages 81/2 x 11; 160 pages ISBN/EAN: 978-0-307-58637-7 ISBN/EAN: 978-0-307-58638-4 $22.99 paper (Canada: $27.99) $22.99 paper (Canada: $27.99) On Sale 11/17/09 On Sale 10/6/09

“ Thanks to Moreno and Singer’s collection of clever, figure-flattering patterns . . . you’ll never again knit a sweater that makes your big top look like The Big Top.” —Debbie StOller, editor-in-chief of BUST magazine and author of the Stitch ‘n Bitch series

iNsPired cable kNits Morehouse FarM MeriNo kNits Internationally acclaimed Morehouse Farm Merino knitwear designer Fiona Knits opens the gates of Ellis shares the meditative this magical farmland with power of “mindful” knit- a true city-to-country fairy ting in this collection of tale and a fresh crop of 20 stunning cable designs. patterns for merino hand Inspired Cable Knits is knits. With more than 40 ideal for intermediate and designs geared for knitters returning knitters looking who delight in the soothing for a new approach to a qualities of working with a traditional technique. plush fiber. Spoil yourself with merino, the world’s most luxurious wool yarn.

Crafts & Hobbies—Knitting (CRA015000) Crafts & Hobbies—Knitting (CRA015000) 81/2 x 11; 144 pages 81/2 x 11; 144 pages ISBN/EAN: 978-0-307-58639-1 ISBN/EAN: 978-0-307-58640-7 $22.99 paper (Canada: $27.99) $22.99 paper (Canada: $27.99) On Sale 9/22/09 On Sale 9/8/09

“ Fiona Ellis is a master at combining textures and knitting “ Morehouse Farm’s hard-won success has come in part techniques in new and creative ways. Inspired Cables from their unusually sophisticated approach to [sheep and is a must-have for all those who knit with their hearts and wool], bringing big-city marketing skills to a down-home minds, as well as their hands.” endeavor.” — New York Times —Trisha Malcolm, Editor-in-Chief, Vogue Knitting Magazine potter craft 56 • POTTER CRAFT AlsO By WEnlAnChiA (Canada: $39.95) $32.50 hardcover 978-0-307-34611-7 Twinkle’sBigCityknits and Organizations BuzzmailingtoFashionandDesignschools andtheCrafts&hobbyAssociationTradeshows PromotionatThenationalneedleArtsAssociation PromotionatTwinkleFashionshows •Outreach to craft bloggers •Feature inPott erCraft News.com • Cross-promotion at TwinklebyWenlan.com and • Advertising onfashion, pop culture andcraft websites OnlinePromotion nationalPublicity All rights: Crown On Sale9/29/09 $30.00 ISBN/EAN: 978-0-307-40935-5 81/2 x107/8; 160pages; 90full-color photographs Craft s& Hobbies—Sewing (CRA035000) TwinkleLiving.com hardcover (Canada: $37.00 (Canada: $37.95) $32.50 hardcover 978-0-307-34612-4 Twinkle’sTown&Countryknits ) (Canada: $29.95 ) $24.95 hardcover 978-0-307-34613-1 Twinkle’sWeekendknits make oneyourself isallthat andmore. fabric. To wearWenlan a piece istofeel fl andsmart. irtatious To niques, like how to sew a seam, a zipper, insert and interface fabric for each project andteaches core homesewing tech- Besides thecoveted patt erns, Wenlan helps you pickthebest can becustomized for every bodytype. you to print outat home, andcome infi ve diff erent sizes sothey sole. Even bett er,Cami- the full-sizeFlapper patt and Dress, erns are included on a CD for Magic White Blouse, Origami Skirt, 25 from Now intermediate sewers wholove Wenlan’s looks canchoose Nordstrom, Bloomingdale’s, andSaks Fift h Avenue. runways butin high-end stores with high-end prices like Barneys, pieces inhercollectionsfor Twinkle are seennot just onfashion books. But before Wenlan knitt ed,shesewed. Andthearresting signature fresh, young, whimsicalstyle through herknitt ing Many Twinkle fans were fi rst introduced to Wenlan Chia’s wearlineTwinklebyWenlan. ready-to- popular sophisticated, playfully her patterns from Forthefirsttime,fashiondesignerWenlanChiasharessewing Eln ChiA WEnlAn accessories, fi nejewelry, yarn, andhomefurnishings. In additionto clothing, Twinkle hasexpanded to include Knits. Country Twinkle’s andTwinkle’s Knits, & Weekend Town Fashion Week. Sheisalsotheauthor of shown hercollectionsconsistently since thenduring New York of herpatt erns,including favorites like herAnnie Hall includes cdwithprintablepatt erns twiNkle sewstwiNkle 25 handmade Fashions from the for every design sizes 0-16 runway to Your wardrobe madeherrunway debutin2002 WenlanChia Twinkle’s Knits, BigCity andhas 11 • POTTER CRAFT 58 • POTTER CRAFT Design Organizations BuzzmailingtoFashionschoolsand WorkshopsandCraftshowAppearances PromotionalmaterialsAvailableforAuthor’s •Craft Blogger Outreach •Feature inPott erCraft News.com • Cross promotion onauthor’s website andblog, • Advertising onkey sewing andcraft websites OnlinePromotion outof New York City AuthorEvents nationalPublicity All rights: Crown On Sale9/22/09 $24.99 ISBN/EAN: 978-0-307-45139-2 81/2 x107/8; Craft s& Hobbies—Sewing (CRA035000) HodgePodgeFarm.net paper(Canada: $29.99 160pages; 75 full-color and100linedrawings ) sewersintheu.s.,afreshapproachtomodernpatternmaking. teaches sewing andpatt Farm.She Podge Hodge ernmaking throughout New York City. own label, her fi creating before ers tt Out- Urban for label PeopleFree the designed notably most and fashion designer. everythingintermediate an sewer needs to become afabulous by addingwaistbands, darts, pockets, andruffl es, Calcovers patt erns,andchoosing fabrics to making thepatt erns your own exercises throughout.From takingmeasurements, draft ing the simpler thanyou think by off ering tips, explanations, options, and pants—Cal shares of theart patt ernmaking,proving that it’s much perfect-fi tt ing dress, butt T-shirt, In fi and on-down A-line shirt,skirt, ve key projects (with four variations on each)—including a clothes that express theirindividualstyle. store racks. With Cal,those whohave mastered sewing canmake speak to those whowant to wear something they can’t fi ndon will that how-tobook a to aestheticyouthful her Patchbrings Cal In on themarket are textbooks dry orbooks with outdated looks. design somecool outfi ts for themselves! Yet the few teaching tools students, whowant tobecome fashion designers—or at least there’scircuit, beenaresurgencepeople, in collegeparticularly Runway Ever since Project Forthe CAlPATCh Design-It-Yourself Clothes, desigN-it-YourselF 3.8 Project Runway35 millionhome millionProject fans andthe hasbeenaclothing designerfor seventeen years, Patt ernmaking simplifi ed clothes CalPatch began dominating thereality show omr ra Outfi Urban designer former ers tt 59 • POTTER CRAFT Classic Knits, Glamour Knits, Erikaknight 20 New classics 20 New is the author of of is the author MeN’s kNits MeN’s Classic Knits at and Glamour Home, Knits at and is a highly Home consultant. s fashion and craft er sought-aft ERikAknighT For any knitterwho wants toughestpossibleperson:themaninherlife. make to the perfect gift there for the ers, male knitt of contingent but growing a small, While there’s for project ing knitt right nd the fi to who want women of plenty are men friend. But or best dad, husband, it their a guy in their life—be don’t They knit for. mention to not for, buy clothes cult to diffi are to be e needs palett color The trendy. or too fussy anything want In short, want men but durable. should be soft classic, and the yarn years. for can wear they that comfortable something Erika extraordinaire er knitt to Turn do? to a woman what’s So, design- her career started Knight men love. knitwear for Knight their all of decades she has learned the and over menswear, ing to expertise she applies that Knits Men’s In preferences. clothing out. in and day day Using wear to sure are guys that 20 projects and teals e (but with some palett neutral classic shapes, a mostly and natural ashier guy) fl the slightly in for thrown chocolates and is distinctive piece every and hemp, bamboo, wool, like yarns stylish. comfy ce or a offi for the t fi on-up cardigan a butt it’s So whether nd something fi to sure you’re the weekend, perfect for sweater end up forever not life—and on the man in your look good that’ll buried in his closet. ) glamourknits 978-0-307-34720-6 $19.95 paper-over-board (Canada: $25.95) full-color photographs full-color AlsOByERikA knighT AlsOByERikA First Serial: Crown First Translation: Quadrille Publishing Quadrille Translation: British: Quadrille Publishing British: Quadrille On Sale 9/22/09 $21.99 paper (Canada: $26.99 paper (Canada: $21.99 ISBN/EAN: 978-0-307-46049-3 71/2 x 93/4; 144 pages; 105 pages; 144 x 93/4; 71/2 Craft s & Hobbies—Knitt ing (CRA015000) ing Hobbies—Knitt s & Craft Classicknits 978-0-307-34719-0 $19.95 paper-over-board (Canada: $25.95) Tradeshow PromotionatThenationalneedleArtsAssociation • Craft Blogger outreach Blogger • Craft • Feature in Pott erCraft News.com erCraft in Pott • Feature • Cross-promotion on ErikaKnight.com Cross-promotion • • Advertising on top knitt ing websites and key craft blogs craft key and websites ing knitt on top • Advertising OnlinePromotion nationalPublicity 60 • POTTER CRAFT andProfessionals BuzzmailingtoCameraEnthusiasts •Feature inPott erCraft News.com • Cross-promotion onPhotojojo.com andin •Photo, Craft and Mommy blogger outreach • Advertising onFacebook •Advertising onphoto sharing sites OnlinePromotion nationalPublicity All rights: Crown On Sale9/15/09 $21.99 paper(Canada: $26.99 ISBN/EAN: 978-0-307-45142-2 77/16 x10;192 pages; 400full-color photographs Craft s& Hobbies—Papercraft s/Photography—General (PHO000000) their e-newslett ers ) ectsthatshowoffallthoseimageslockedontheirharddrives. ingideastokeeptheirshutterssnappingandcoolphotoproj- delightanyonewithadigitalcameraandahankeringforinspir- JEnsEn freelance photographer. AmiTguPTA newly emerged category: photo craft s. set, tunity to reach both photography buff sas well asthecraft ing and gluing,sojust aboutanyone canmake them.Agreat oppor- Most of theprojects require onlybasiccraft ing skillslike cutt ing turn any plastic bott leinto atripod,ormake asecret spy cam. clever camera hacks, like how to make your own fi sh-eye lens, too to awall-sized mural oraphoto chandelier, andsimplebut make for yourself—from aphoto snow globeoratemporary tat- be that way. In Photojojo! digital “shoebox,” rarely to beseenagain. But itdoesn’t have to Hard drives are thenew att ics. Memories get fi led away ina Fromnewparentsto in theNew York Times, an avid photographer and photoblogger andhasbeenfeatured following andawebsite withahalfmillionmonthly visitors. He is grew to include Photojojo! insanely great Photo Projects anddiYideas sews, knits,draws, builds stuff ,andhas worked asa AmitguptawithkellyJensen PhotoJoJo! represents afresh andapproachable take ona 250,000 subscribers, aneager and engaged fan started 20-plusmillionFlickrusers, MTV, NPR, and the Photojojo! you’ll fiyou’ll nd as anewslett erthat quickly 50 projects you cangift or Today show. Photojojo!will kElly 61 • POTTER CRAFT 5. Make the pose count. the pose 5. Make staring with the person A head-on portrait Turn directly into the lens is usually boring. slightly, from the camera the person away subject and or get up higher than your a for It’ll make them look up at you. have more interesting photo and will be more subject. ering to your a fl 4. Use natural light. 4. Use natural really is great when you ash fl On-camera lling in backlit fi handy for need it, and it’s using it for That said, avoid pictures. to. Natural have really you unless portraits best option. your light is almost always is harsh noonday sun, which The exception of a crannies brings out the nooks and the most unpleasant way. in skin person’s when ernoon a Shoot in the morning or to shoot at noon, have can. If you you more the person into the shade for move ering light. a fl

3. Create interest. a distracting can’t eliminate When you the person away move background, aperture (f4.0) to from it and use a low This will create an blur the background. but behind the person, interesting texture from their face. away focus take won’t 2. Keep it simple. 2. Keep subject, choose on the the focus keep To distracting and keep simple backgrounds When a elements out of the foreground. tree or a lamppost or other background from the away the eye element draws nd an ﬁ around until you person, move it out of the picture. angle that takes 1. Use the frame. 1. Use the should The emphasis in any portrait Fill the frame be on the person. always shot to or compose your with their face, thing in them the most interesting make the picture.

to Take to Take Portraits

Amazing Five Ways Ways Five 62 • POTTER CRAFT (Canada: $26.95) (Canada: $22.95 paperwithflaps 978-0-307-45135-4 simplygemstones Tradeshow PromoteattheCrafts&hobbyAssocation •Cross-promote at NancyAlden.com •Feature inPott erCraft News.com •Craft Blogger Outreach OnlinePromotion Advertising outof Connecticut AuthorEvents nationalPublicity Bead &Button Magazine All rights: Crown On Sale10/06/09 $24.99 ISBN/EAN: 978-0-307-46459-0 81/2 x11;224 Craft s& Hobbies—Jewelry (CRA014000) paperwithfl aps (Canada: $29.99 AlsOBynAnCyAlDEn pages; 85full-color photographs (Canada: $29.95) $22.95 paperwithflaps 978-0-307-33949-2 simplyPearls ) (Canada: $29.95) (Canada: $22.95 paperwithflaps 978-0-307-33952-2 simplysilver,simplygold who loves to create uniquelybeautiful jewelry. Jewelry isamust-have for anyone Stunning insider tips; Simply index of allthematerials used,including care instructions, and locating allthenecessaryfi ndings, wire, and tools; anda complete on every budget. Featuring aprimeronthebasics;resources for base metal, to sparkling pinksapphire earrings, from precious pearls to plated With projects andmaterials ranging from asimplesilver bracelet mere fraction of thecommercial retail price. bracelets, andearrings that perfectlysuit theirtaste—and cost a Jewelry jewelers cancreate stunning, one-of-a kindpieces. knowledge of jewelry designandtechnique sothat even novice indispensable volume, Nancy Alden hascompiled herexpansive want to work with, you matt material No what . er . . gems glass, silver,pearls, Gold, theworld’smostreveredjewelryexperts. sivereferencebookcollects andclearlyillustratedstep-by-stepinstructions,thiscomprehen- Filledwithcountlessjewelrypatterns,jewelry-makingtechniques, ACAlDEn nAnCy them at www.beadworks.com. Visit retailers. bead world’slargest the of one Group, Beadworks a treasury of Projects, techniques, andinspiration gives readers allthetools they needto create necklaces, siMPlY stuNNiNg ipy tnig Jewelry hassomething for craft Stunning Simply ers isajewelry designerandcofounder of the Simply StunningSimplyJewelry hasitcovered. In one JewelrY nancyAlden 100ofthebestprojectsfromoneof Simply Stunning 63 • POTTER CRAFT functional, fashionable sew- functional, fashionable million people already consider consider 35 million people already is truly a complete Bible is truly a complete Sewing The four-color photographs. In addition In photographs. four-color ruth Singer ruth 750 is an accomplished textile designer and historian. historian. designer and textile is an accomplished decorative sewing techniques sewing decorative a Modern Manual of Practical and Practical of Manual a Modern the sewiNg bible sewiNg the to the techniques, Singer includes 20 Singer the techniques, to this a making the techniques, of many illustrate that projects ing and inspiration With more ern book in one. guide and patt how-to than depth and more manuals, sewing than traditional excitment projects, book of the average in book form. sewing on course Her work has appeared at exhibitions including the Craft Council’s Council’s the Craft including exhibitions at has appeared work Her Week. Design York and New show “Origin” RuThsingER The all-encompassing ﬁrst guide to sewing that is as attractive as it is comprehensive; aeverylevel. must-have reference for sewers of and an enduring trend a burgeoning is both pleasure for Sewing sewing a new 3 million people bought year, Last pastime. national and States, machine in the United and ever-in- this already-impressive Finally, sewers. themselves a will have and seamstresses, seamsters of community creasing the most from sewing, aspect of book on every comprehensive and quilting (trapunto the advanced to a needle) (threading basic masterclasses, in depth to tutorials simple hemming). From couture er lesson. in lesson aft packs Singer it instructions, easy-to-use lled with only fi The Bible is not Sewing than more also contains ) full-color photographs full-color First Serial: Crown First Translation: Kyle Cathie Kyle Translation: $35.00 hardcover (Canada: $43.00 (Canada: hardcover $35.00 Cathie British: Kyle 87/8 x 10; 304 pages; 750 x 10; 304 pages; 87/8 ISBN/EAN: 978-0-307-46237-4 On Sale 11/10/09 Craft s & Hobbies—Sewing (CRA035000) Hobbies—Sewing s & Craft Tradeshow PromotionattheCraftandhobbyAssocation • Craft Blogger Outreach Blogger • Craft • Feature in Pott erCraft News.com erCraft in Pott • Feature • Advertising on sewing and key craft websites craft and key on sewing • Advertising OnlinePromotion nationalPublicity 64 • POTTER CRAFT andmajorknittinggroups Buzzmailingtoknittingstores,Farms,Farmersmarkets Tradeshow PromotionatThenationalneedleArtsAssociation •Craft Blogger Outreach •Feature inPott erCraft News.com • Advertise onkey craft blogs and websites OnlinePromotion Tie-inwithAuthor’slectureschedule nationalPublicity All rights: Crown On Sale10/13/09 $30.00 ISBN/EAN: 978-0-307-35217-0 77/16 9; x Craft s& Hobbies—Knitt ing (CRA015000) AlsOByClARAPARkEs hardcover (Canada: $37.00 208 pages; 208 100full-color photographs (Canada: $38.00) $30.00 hardcover 978-0-307-35216-3 Bookofyarn Theknitter’s ) ting possible. connection to thepeople, farms, andsheepthat make theirknit- is anindispensableguidefor any knitt erinsearch of adeeper hand. In thisage of eating, buying,andcraft ing locally, thisbook other factors contribute to thefi nished yarn you holdin your components of thewool fi ber, processing methods, andmany explainingdynamic, how diff erences between breeds of sheep, passionate and knowledgeable wool afi a Parkes, cionado, zeroes inonwhat makes wool sospecialand needle. and hook crochet, wool yarn isfar andaway themost popularyarn on For the shorn. method, andof course, raw material—the sheepfrom whichitis coff ee, it wool isartisanal, varies according to region, production Every skein of wool hasitsown story. Like wine, cheese, and Parkes comesacompleteguidetothemostpopularyarnaround. Clara connoisseur ﬁber and author bestselling From ClARAPARkEs of wool yarns. patt erns,specifi callydesigned toshowcase thespecialqualities Woolof features twenty unique Book Knitter’s A in ahandbag, should become sweaters, whichbelong in a blanket and which understand which wools shouldbecome scarves and which In additionto providing aframework that helps knitt ers intuitively Collective. com, andafrequent contributor to the publisherof thetop-ten knitt ing website knitt ersreview. using, andloving thisMost Fabulous Fiber the ultimate guideto understanding, book oFwool 53 million-pluswomen whoknow how to knitand the kNitter’s istheauthor of ClaraParkes The Knitter’s Book of Yarn,of Book Knitter’s The Interweave Knits andTwistInterweave meet the breeds Fineness Category Breed (in microns)

Finewool Cormo 17–23 Merino 17–22 Polwarth 22–25 rambouillet 19–23 Romeldale 22–25 Targhee 21–25

MediuMwool California Red 28–31 11 • POTTER CRAFT Columbia 24–31 Corriedale 25–31 Finnish Landrace (Finn) 24–31 Montadale 25–30 Tunis 24–29 downwool and Cheviot 27–33 down-TyPe wool Clun Forest 28–33 dorset down 26–29 dorset Horn and Poll dorset 27–33 oxford 28–34 Ryeland 26–32 shropshire 25–33 Southdown 24–29 Suffolk 26–33 longwool Bluefaced leicester 24–28 Border leicester 30–38 Coopworth 35–39 Cotswold 34–40 leicester longwool 32–38 lincoln 34–41 Perendale 29–35 Romney 32–39 Teeswater 30–36 wensleydale 33–35 dual-CoaTed icelandic 19–30 and PRiMiTive Jacob 27–35 navajo–Churro 18–47 Scottish Blackface 28–38+ Shetland 12–40 66 • POTTER CRAFT popular All rights: Crown On Sale10/13/09 $19.99 paperover board (Canada: $24.99) ISBN/EAN: 978-0-307-46106-3 51/4 x71/8; pages; 208 125 Craft s& Hobbies—Crocheting (CRA004000) For allthe in eachof these secret-weapon techniques Tips &Tricks knitters two-color illustrations Lily sharesmorethan75ofherbest tricks and convenient, pocket-sized books. plus aprimerwith allthebasics, and classes (theyare,afterall,almostalwayssold out), crocheters All rights: Crown On Sale10/13/09 $19.99 paperover board (Canada: $24.99) ISBN/EAN: 978-0-307-46105-6 5 Craft s& Hobbies—Knitt ing (CRA015000) 4x /4 1 71/8; pages; 208 125 7 who can’tmakeittoLilyChin’s two-color illustrations , If there is one thing that every knitt er and crocheter can use, it’s an accessible technique guide. And who bett er to compile it than Lily Chin—the author of four immensely popular books, a veteran teacher, and (as proven during her appearance on Late Night with David Letterman) the reigning fastest crocheter in the world? Lily’s new Tips & Tricks series is perfect for knitt ers and crocheters of all levels. Everyone can appreciate the solid techniques, time- saving shortcuts, and best-of-the best advice that Lily has distilled from her decades of experience. Time-crunched stitchers, beginners who are looking for a leg up, as well as experienced knitt ers and crocheters in search of troubleshooting techniques will all want to ng toss these handy volumes into their project ti bags and bring Lily’s know-how along wherever e h their projects and yarn takes them. c o lily Chin was named a “Master Knitt er” r by Vogue Knitting International and was the c reigning World’s Fastest Crocheter. She has g designed knitwear for more than 25 years, and in has worked with Ralph Lauren, Vera Wang, itt Diane von Furstenberg, and Isaac Mizrahi. She n is the author of four books. k

nationalPublicity Tie-inwithAuthor’slectureschedule OnlinePromotion • Advertise on knitt ing and crochet websites and blogs • Cross-promotion at LilyChinYarns.com • Promotion in Pott erCraft News.com • YouTube Video available • Outreach to craft bloggers PromotionatThenationalneedleArtsAssociation Tradeshow (Canada: $24.95) concealed wire-o $19.95 hardcover 978-0-307-35170-8 DeckOutyourDenim 99WaystoCut,sew& 68 • POTTER CRAFT Organizations BuzzmailingtoThriftstores,Designschoolsand CraftFairsanFrancisco PromoteinconjunctionwithauthoratRenegade •Feature inPott erCraft News.com •Outreach to craft green and bloggers • Promote onauthor’s MySpace page, • Cross-promotion onauthor’s website andblog, •Cross-promotion at Venuszine.com •Advertising ongreen websites OnlinePromotion Tie-inwithAuthor’slectureschedule nationalPublicity All rights: Crown On Sale11/03/09 $19.99 paperwith fl aps (Canada: $24.99) ISBN/EAN: 978-0-307-46088-2 85/8 x85/8; 112 Craft s& Hobbies—Sewing (CRA035000) myspace.com/compai Compai.com pages; 50 AlsO AvAilABlE (Canada: $24.95) concealed wire-o $19.95 hardcover 978-0-307-39567-2 Tie&Rockyourscarf 99WaystoCut,sew, full-color photographs (Canada: $27.95) concealed wire-o $19.95 hardcover 978-0-307-34556-1 into SomethingSpecial Trim&TieyourT-shirt 99WaystoCut,sew, well asontheToday show. featured inVogue,VenusZine,Glamour, and create fabulous, eco-friendly fashion. Compai’s work hasbeen of Compai, acompany andclothing linewhose missionisto designers of alllevels. on sourcing, andof course, craft yinspiration for aspiring seven innovative designers, whoshare theirstories, tips illustrations accompany The eachauthors project. alsoprofi le seamstress. Full-color photography anddetailedhow-to are even no-orlow-sew options for theinexperienced diffiof level to there according and rated culty, are Projects than adollarortwo onmaterials. The bookshows you how to bestylish withoutspending more fuse together for aready-for-anything-but-the-landfi llclutch. zippersbag, become adisco-ready andplastic handbag, bags people already have! Anoldblazer fi ndsnew life asashoulder occasion, andthey’re allmadefrom everyday items most projects. sisters are backwithanew bookof afiDIY there, Blakeney out the addicts handbag and cionadas of legions Forthe repurpose!recycle—upcycleDon’t and just aroundthehome. forcouture-lookingbags—allmadewitheverydayitemsfrom newcollectionofdecidedlychic,deceptivelyquickdesigns Fromtheauthorsofthepopular JusTinA reFashioNed bags upcycle anything into high-style handbags FaithBlakeneyandJustinaBlakeney is full ofBags great designs for everyRefashioned and FAiThBlAkEnEy 99 ways…99 series comes this 24 are founding members clever, do-it-yourself as Claire, Marie QUICK FIXES

DIFFICULTY

TOOLS*

There are so many bags in the world that are a great shape, but might not be the right color, or have that special “something” that makes a bag spectacular. These quick fixes will show you how to take existing bags and with a little glue or a little paint, make it what it aint’! Add a new handle made of buttons! Use a pair of pliers to help weave a thin, pliable wire through the holes in vintage buttons, and create a button handle. Get busy with the hot glue gun! Cover unsightly or stained bags with fake flowers, buttons, foreign coins or even a bamboo sushi mat. Give the bag a whole new look in a matter of minutes. Acrylic paint is another quick fix for a raggedy bag. With 2 coats of paint and a Sharpie pen, an old box turns into a modern Marimekko®-inspired masterpiece. 70 • POTTER CRAFT Tradeshow PromotionatThenationalneedleArtsAssociation •Craft Blogger Outreach •Feature inPott erCraft News.com • Advertise onkey craft blogs and websites OnlinePromotion nationalPublicity First Serial:Crown Translation: Murdoch Books British: Murdoch Books On Sale11/17/09 $18.99 ISBN/EAN: 978-0-307-46273-2 615/16 x87/8; 256pages; 440full-color photographs Craft s& Hobbies—Knitt ing (CRA015000) paper(Canada: $23.99) Knitting Stitches isessential reference for knitt ers of all stripes. to beginners looking for clear instruction andexplanation, From advanced knitt ers experimenting withtheir own designs at thefront of thebookmakes thisvolume even more invaluable. tograph. onbasicknitt Asection ing information and techniques follow writt enandchartedinstructions, as well asafull-color pho- Each of the double, twisted, cast-off ,and fancy stitches. into eight categories: knit-purl, crossed andcables, slipped,lacy, hensive ready reference manual that isconveniently divided Stitches isacompre- Knitting a good of dictionary stitches. 400 all wear diff erent styles. But every knitt er from age Young knitt ers, oldknitt ers, hipknitt ers, traditionalknitt ers: they more than400stitches. to guide full-color an extensive level, skill knitters every For of a complete dictionary of essential stitch Patt erns kNittiNg stitcheskNittiNg 400-plus featured stitches isaccompanied by easy-to- PotterCraft 400 5 to 95 needs 400 71 • POTTER CRAFT Estherk.smith is Pie a and co-owner of Purgatory operator off ers not only simple ways to save thousands of thousands to save ways only simple not ers off to tie-the-knot & happily ever aft er aft ever & happily tie-the-knot to wedding diY from Pop-the-Question Pop-the-Question diY from wedding the PaPer bride PaPer the The The Paper Bride create to but also the freedom paper products, on custom dollars style. personal ectthe bride and groom’s refl that keepsakes wedding EsThERk.smiTh For the one million brides who get married every year,a guide tocreatingone-of-a-kindweddingstationeryandpaperaccents thatwillmakeyourspecialdaythatmuchmoreunique,thatmuch moreyou. Some brides choose engraved invitations. Others prefer modern a more take others Still erns. and patt in bolder colors typefaces Cuba. But in the shape of with pop-up cards route adventurous an that agree can everyone style, of your sense er what no matt And experience. wedding the entire for the tone sets invitation paper and other programs, with the albums, along invitation, your impression. and lasting a distinctive can create accents, and budget-friendly fun, low-stress, K. Smith provides Esther the celebra- into and personality injecting creativity for options place save-the-dates, one-of-a-kind own your make to tion. Learn favors, albums, photo coasters, notes, thank you menus, cards, lled book is fi than thirty the projects, paper more With and more. whimsical illustrations, photography, full-color with gorgeous, on with Esther collaborated who have couples of and anecdotes stationary. their wedding designs for custom Press in New York. Their wedding stationery has been featured in stationery has been Their wedding featured York. in New Press Weddings. Stewart and Martha Times York the New ) full-color photographs photographs full-color howtomakeBooks 978-0-307-35336-8 $25.00 paper-over-board (Canada: $32.00) magicBooks &PaperToys 978-0-307-40709-2 $21.95 paper $25.00) (Canada: paper with fl aps (Canada: $29.99(Canada: aps paper with fl AlsO By EsThER k. smiTh PurgatoryPiePress.com and eksmithmuseum.com PurgatoryPiePress.com 81/2 x 107/8 ; 144 pages; 50 ; 144 pages; x 107/8 81/2 025000) (CRA s Hobbies—Papercraft s & Craft $24.99 Crown rights: All ISBN/EAN: 978-0-307-40710-8 On Sale 12/29/09 BuzzmailingtomajorPaperCompanies • Craft Blogger Outreach Blogger • Craft • Feature in Pott erCraft News.com erCraft in Pott • Feature • Cross-promotion on author’s sites, sites, on author’s Cross-promotion • on bridal websites • Advertising OnlinePromotion nationalPublicity New iN PaPerback!

YarN girls’ guide to siMPle kNits

In their bustling New York City yarn shop Julie Carles and Jordana Jacobs—a.k.a. the Yarn Girls—have helped thousands of new and lapsed knitters rediscover the pleasures of knitting. The Yarn Girls have selected thirty of their most popular basic-but-beautiful projects in a range of must-have styles, from trendy funnel-necks and classic cardigans to sexy tanks. Each project includes pointers to ensure that the finished project will fit properly and look like a million bucks.

Crafts & Hobbies—Knitting (CRA015000) 7 7/16 x 10; 160 pages ISBN/EAN: 978-0-307-58641-4 $19.99 paper (Canada: $24.99) On Sale 10/13/09

YarN girls’ guide to beYoNd the basics The yarn girls are upping the ante on quick-to-knit, sassy looks in Beyond the Basics. Without abandoning their straightforward instructions and fast-working chunky yarns, the Yarn Girls present thirty-four of their freshest patterns to introduce clever techniques such as cabling, color work, and shaping to turn a simple sweater into a smart number. The projects in this book cover a range of apparel and accessories—hip tees, cozy sweaters, chic hats, delicate scarves, stunning ponchos, and Crafts & Hobbies—Knitting (CRA015000) even blankets—enough to take you through all sorts of styles 7 7/16 x 10; 160 pages ISBN/EAN: 978-0-307-58643-8 and seasons, with the investment of a little time and a few clever $19.99 paper (Canada: $24.99) stitches. On Sale 11/3/09 Praise for the Yarn Girls Guide to Simple Knits: “Doesthebookliveuptoitspromise?Absolutely.CarlesandJacobs clearlyshowhow—withalittleworkandarealisticyarnbudget—any beginnerorlapsedknittercanquicklycreateafashionablesweater.” —Knitter’s Review 73 • AgEnTs agents isiOn sA muRDOCh BOOks muRDOCh BOOks uk limiTED 6th Floor House, Erico Road, Richmond Upper 93-99 Putney 15 2TG SW London England 5995 8785 (0)20 +44 Tel: 5985 8785 (0)20 +44 Fax: ROTOv Sheridan House, Hove, Road, Western 112-116A BN3 1DD Sussex East England 716 010 (0)1273 +44 Tel: 269 727 (0)1273 +44 Fax: PuBlishing quADRillE 5th Floor House, Alhambra Road Cross Charing 27-31 H OLS WC2 London England 7117 7839 (0)20 +44 Tel: 7118 7839 (0)20 +44 Fax: WilliAm mORRis AgEnCy Americas the of Avenue 1325 16th Floor NY 10019 York, New 212-586-5100 Tel: 212-246-3583 Fax: LiViNg RT EnCy hiE lTD nd Street, 25th floor nd Street, AT ewaha ST qui smAll, llP Arlington Road Arlington AC 122 NW1 7HP London England 7215 7692 (0)20 +44 Tel: 7260 7692 (0)20 +44 Fax: MaRT NY 10036 York, New 212-827-8000 Tel: ThE millER Ag G 1102 Suite 630 Avenue, Ninth NY 10036 York, New 212-206-0913 Tel: 212-206-1473 Fax: ilEx PREss Candlemakers Old The Street West BN7 2NZ Sussex East Lewes England 124 403 (0)1273 +44 Tel: 441 487 (0)1273 +44 Fax: J Street 7 Greenland NW1 OND London England 7161 7284 (0)20 +44 Tel: 4902 7485 (0)20 +44 Fax: kylE C OmnimEDiA 42 11 West EnCy k th Street, 25th Floor th Street, Broadway, 7th Floor Broadway, hETTE living TEl & gODERiCh West 57 West Quai de Grenelle de Quai hAC 43 75905Paris France 30 43 92 00 +01 Tel: Ag EnDEAvOR 152 NY 10019 York, New 310-248-3075 Tel: 310-248-2020 Fax: ElizABETh kAPlAn ElizABETh AgEnCy liTERARy 1101 Suite Avenue, 80 Fifth NY 10011 York, New 212-675-5556 Tel: liTERARy mAnAgEmEnT liTERARy #904 West, Square Union One NY 10003 York, New 212-627-9100 Tel: 212-627-9313 Fax: Dys New York, NY 10019-5905 York, New 212-636-5400 Tel: 212-636-5481 Fax: DC COmiCs inC. 1700 liTERARy AgEnCy liTERARy 608 Suite Avenue, 156 Fifth NY 10010 York, New 212-242-5080 Tel: 212-924-6609 Fax: DAviD BlAC DAviD 400 Knitting Stitches * ...... 70 Ed Begley, Jr.’s Guide to Sustainable Living ..... 8

Acting in Young Hollywood * ...... 40 Feiring, Alice ...... 13 Adams, Norman *...... 39 Fishman, Roger * ...... 9 Albala, Mitchell ...... 52 Fox, Mindy ...... 22 Alden, Nancy * ...... 62 Alpert, Tanya ...... 44 Gatcum, Chris ...... 48 Amberlyn, J. C. * ...... 53 Gibbons, David ...... 16 Gore, Chris ...... 41 Beall, Sam ...... 12 Gupta, Amit ...... 60–61 Begley, Jr., Ed ...... 8 Blackberry Farm Cookbook, The ...... 12 Haiku Knits ...... 44 Blakeney, Faith *...... 68–69 Hart, Christopher * ...... 32–33, 50–51 Blakeney, Justina *...... 68–69 Hoppen, Stephanie ...... 29 Brunet, Muriel * ...... 45 Horowitz, Elizabeth * ...... 36 Buissink, Joe ...... 42–43 Hostetler, Sue ...... 26 Humongous Book of Cartooning *...... 32–33 Camera Creative ...... 48 Chang, David ...... 17–19 Jensen, Kelly ...... 60–61 Chia, Wenlan ...... 56–57 Chin, Lily * ...... 66–67 Knight, Erika ...... 59 Chris Gore’s Ultimate Film Festival Knitter’s Book of Wool, The ...... 64–65 Survival Guide, 4th Edition ...... 41 Knot Bridesmaid Handbook, The * ...... 27 Cohen, Skip ...... 42–43

Craft of Baking, The ...... 22 Landscape Painting ...... 52 Larousse Gastronomique ...... 14–15 DC Comics Guide to Digitally Drawing Lee Bros. Simple, Fresh, Southern, The ...... 20–21 Comics, The * ...... 37 Lee, Matt ...... 20–21 Delage-Calvet, Agnes ...... 45 Lee, Ted ...... 20–21 DeMasco, Karen ...... 22 Levy, Frederick * ...... 40 deMontravel, Jacqueline ...... 28

inDE x Li, Yishan * ...... 38 Design-It-Yourself Clothes ...... 58 Librarie Larousse ...... 14–15 Drawing Animals * ...... 39 Lily Chin’s Crochet Tips & Tricks * ...... 66–67 Drawing Manga Animals, Chibis, OR /TiTlE and Other Adorable Creatures * ...... 53 Lily Chin’s Knitting Tips & Tricks * ...... 66–67 Living with Wine ...... 13 74 • AuTh74 75 • AuThOR/TiTlE inDEx 9 11 11 71 62 28 63 63 36 38 45 10 10 37 63 49 6–7 24-25 50–51 56–57 34–35 34–35 34–35 42–43 ...... * Books of interest to young readers young to interest of * Books ...... Schwartz, Arthur ...... Schwartz, Sewing Bible, * ...... The Sewing * ...... Studio Art Shoujo Simply Stunning Jewelry * ...... Jewelry Stunning Simply Singer, Joe * ...... Joe Singer, * ...... Ruth Singer, K. Smith, Esther ...... The Table, Italian Southern Sohier-Fournel, Anne Sohier-Fournel, * .... Danger! Intrigue! Stupidity! vs Spy Spy What I Know Spy vs Spy Masters of Mayhem * Mayhem of Masters vs Spy Spy * ...... Madness of Missions vs Spy Spy ...... Stewart, Martha and Beyond * ...... Superheroes ...... from the Heart Photography Wedding The Home, Well-Dressed ...... Chris Weston, E * ...... II, Freddie Williams Symon, Michael Michael Symon, Guide * a Beginner’s Watercolor Tatum, Annette Annette Tatum, ...... Sews Twinkle The Table, Vintage 71 59 13 29 58 16 16 45 45 27 23 23 26 28 49 6–7 17–19 17–19 24-25 60–61 24–25 34–35 68–69 64–65 46–47 46–47 46–47 ...... author/title index author/title ...... Nestor, Samantha Nestor, Paper Bride, The Momofuku Momofuku The Ray, Rachael New ...... Photojojo! Martha Stewart’s Easy Dinners Easy Stewart’s Martha ...... Cheese Mastering Photography for Filters Mastering ...... Max McCalman, Peter Meehan, ...... Knits Men’s Cook to Live Symon’s Michael ...... Clara Parkes, ...... Jessica Partain, ...... Susan Partain, Cal Patch, ...... Palettes Perfect Polymer Clay Cookbook, The * ...... Antonio Prohias, A * Stitches, of Rainbow Ray, Rachael Rachael Ray, Refashioned Bags * ...... Refashioned * ...... Carley Roney, Majestic Metropolitan Living Living Metropolitan Majestic Ritz, Francoise Francoise Ritz, of Editors , The Magazine Homes Romantic Michael Ruhlman, ordering information

RETAil FiElD Established Accounts Titles, prices, and other contents REPREsEnTATivEs Order Department: of this catalog are subject to change Anne M cGi lv ray & C om pan y Random House, Inc. without notice. All orders are sub- 312-321-0710 (Chicago) Attn: Order Entry ject to acceptance and availability 952-932-7153 (Minnetonka) 400 Hahn Road and are F.O.B. Publisher’s shipping 214-638-4438 (D allas )— m ai n o ffi ce Westminster, MD 21157 point. Orders will be filled at prices KS, IL, IN, MO, MN, ND, SD, WI, Phone: 800-733-3000 and on terms in effect on date of N. KY, OH, W. PA, TX, OK, LA, AR Fax: 800-659-2436 shipment.

Daughtry/Bernays, Inc. For accounts wishing to be serviced All prices shown are Publisher’s 404-522-1919 (Atlanta) by a field rep, call our Field Sales suggested prices. Any reseller is GA, TN, FL, AL, S. KY, MS, NC, SC Department: free to charge whatever price he Phone: 800-729-2960 or she wishes for the products Krikorian Miller Associates Fax: 800-292-9071 listed in this catalog. 978-465-7377 ME, NH, VT, RI, CT, MA, International: Send orders to: NY (Zips 120–125/127–149) Random House, Inc. Random House, Inc. International Division 400 Hahn Road Lines by Alan Green 1745 Broadway Westminster, MD 21157 301-469-6177 New York, NY 10019 Or call 1-800-733-3000 E. PA, S. NJ, DE, MD, VA, DC Phone: 212-829-6703 Fax: 212-829-6700 When ordering products, please Portfolio [email protected] use the Publisher’s ISBN. 718-797-2567, 212-685-7377 Crown Group ISBN prefixes (978-): NY (Metro, Westchester, Customer Service and 0-307, 0-517, 0-609, 0-676, and Long Island) and NJ Credit Departments 0-7615, 0-8129, 1-4000, (excluding southern tip) Phone: 800-726-0600 1-55958, 1-57805, 1-58065, 0-8230, AND 0-8174. Stephen Young & Associates International 415-241-0556 (N. C A) (for Watson-Guptill and Printed in the U.S.A. 213-748-8814 (S. CA) Potter Craft only), Copyright © 2009 by the Crown CA, HI, NV, AZ, CO, WY, United Kingdom & Europe: Publishing Group UT, NM, MT The Guild of Master Craftsmen 166 High Street Visit CrownPublishing.com Ted Weinstein & Lewes, East Sussex BN7 1XU The Company He Keeps This catalog is printed with United Kingdom 503-222-5105 vegetable inks on 10% post- Tel +44 1273 488 005 OR, WA, AK, ID consumer recycled paper Fax +44 1273 402 866 ORDERing inFORmATiOn [email protected] Front cover photograph © 2009 New Accounts, Sales www.gmcbooktrade.com by Alexandra-Marie Pfeiffer Tumbas Representatives, and General Info.: from The Well-Dressed Home iOn Canadian Orders and Inquiries:

AT Random House, Inc. Random House of Canada, Inc. m Specialty Retail Division Design by Jennifer A. Reierson Diversified Sales 1745 Broadway, M.D. 6-3 2775 Mattheson Blvd. East New York, NY 10019 Mississauga, ON L4W 4P4 Phone: 800-729-2960 Phone: 800-668-4247 Fax: 800-292-9071 Fax: 905-624-8091 [email protected] 76 • ORDERing in FOR 76 potter FALL 2009 potter craft watson-guptill