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US 20090042477A1 (19) United States (12) Patent Application Publication (10) Pub. No.: US 2009/0042477 A1 Redenius (43) Pub. Date: Feb. 12, 2009 (54) ADJUSTABLE LIFT SYSTEM FOR BRAS Publication Classification (51) Int. Cl. (76) Inventor: Ronald Redenius, Shingle Springs, A4IC 3/10 (2006.01) CA (US) A4D 7700 (2006.01) (52) U.S. Cl. ...................... 450/41; 450/56: 450/55; 2/67 Correspondence Address: (57) ABSTRACT ROBERT R. WATERS, ESQ. WATERS LAW OFFICE, PLLC A lifting and shaping system for a bra or other garment uses 633 SEVENTH STREET lift platforms shaped to fit into the cups of the bra and formed HUNTINGTON, WV 25701 (US) from thin material. The lift platforms are attached to the garment toward the center of the garment. Connectors having one end attached to the lift platformand the otherendattached (21) Appl. No.: 12/254,556 to a slide on the E. strap adjust the lift of the lift platform when the slide is moved. Flexible shaping members (22) Filed: Oct. 20, 2008 distribute the lift of the lift platforms and maintain the natural shape of the breasts as they are lifted. Smoothing shields ease Related U.S. Application Data the movement of the lift platforms and connectors within the cloth confines of the breast cups. The flexible shaping mem (63) Continuation of application No. 11/059,194, filed on bers may also perform some of the functions of a smoothing Feb. 16, 2005, now Pat. No. 7,452,260. shield. Patent Application Publication Feb. 12, 2009 Sheet 1 of 6 US 2009/0042477 A1 Patent Application Publication Feb. 12, 2009 Sheet 2 of 6 US 2009/0042477 A1 Patent Application Publication Feb. 12, 2009 Sheet 3 of 6 US 2009/0042477 A1 Patent Application Publication Feb. 12, 2009 Sheet 4 of 6 US 2009/0042477 A1 Patent Application Publication Feb. 12, 2009 Sheet 5 of 6 US 2009/0042477 A1 Patent Application Publication Feb. 12, 2009 Sheet 6 of 6 US 2009/0042477 A1 US 2009/0042477 A1 Feb. 12, 2009 ADJUSTABLE LIFT SYSTEM FOR BRAS by the current fashion trend. Along with the many changes to this female undergarment comes a debate over who should be RELATED U.S. APPLICATION DATA credited with the creation of the modern bra. Few disagree 0001. This application claims priority from U.S. Provi that the bra dates as far back as 2,500 BC, when Minoan sional application 60/579,566, filed on Jun. 14, 2004, and women on the Greek island of Crete wore a garment similar to U.S. patent application Ser. No. 11/059,194 for an Adjustable abra, which lifted their busts out of their clothes, leaving them Lifting Bra. This application relates to an adjustable lift sys exposed. The custom of ancient Greek and Roman women, to tem for bras and other garments. The entire disclosure con minimize bust size, completely reversed the Minoan trend. To tained in U.S. provisional application 60/579,566 and U.S. minimize their chest size, these women strapped bands over patent application Ser. No. 11/059,194, including the attach their busts to rein them in. 0006. The debate over the true inventor of the modern bra ments thereto are incorporated herein by reference. has not been entirely resolved. A gentleman named Hoag FIELD OF THE INVENTION Levins spent a great deal of time in the U.S. Patent Office doing research for a book and concluded that Marie Tucek 0002 This invention relates generally to lift systems in obtained a patent for the first brassiere in 1893. She named her brassieres, or bras. Specifically, this invention relates to a bra invention the “breast supporter because it had separate which both lifts and pushes out the breasts for an improved pockets for each, straps that went over the shoulders, and visual presentation while also being adjustable in the degree hook-and-eye fasteners in the back. Unfortunately, Marie of push-out and lift, and comfortable to the wearer. never marketed her invention, which very much resembled the modern bra. BACKGROUND OF THE INVENTION 0007. In 1913, Mary Phelps Jacob, a.k.a. Caresse Crosby, 0003 Bras are a common article of clothing worn by a New York socialite who is credited with inventing the first women to Support and shape their breasts. Of course, the modern bra, invented it out of necessity. The undergarment at predominant element of bras are the breast cups. The other that time consisted of a corset stiffened by whalebackbones, elements of the bra are essentially present to locate and Sup that would simply ruin the appearance of Mary's new gown. port the breast cups. These elements may include a chest band She enlisted the help of her French maid, Marie, and together to which the breast cups are attached, and shoulder straps they fashioned a backless brassiere from two handkerchiefs, stretching from the breast cups, over the shoulders to the back ribbon and cord. of the chest band. Alternatively, a bra may be structured to 0008. The bra, not Mary, was the belle of the ball, and where the breast cups, again the predominant feature, are Mary began sewing bras for her friends and family. When she integral to the support structure of the bra where a back band received a request for a bra from a stranger, who enclosed is attached to each breast cup and proceeds to the back while money for the undergarment, dollar signs flashed in her eyes. a center panel joins the breast cups at the center, and the Mary grabbed her sketches and headed straight for the U.S. previously mentioned shoulder straps pass from the breast Patent Office. The Office granted the patent for the “Backless cups over the shoulders to the back bands in the back. In this Brassiere' to Mary in November 1914. After making several case the breast cups are themselves part of the chest band. hundred bras, and selling few, Mary closed the doors to her Whether a bra has a single chest band or separate bands young business. She sold her rights to the brassiere to the running from the breast cups to the back, the bra frequently Connecticut based Warner Brothers Corset Company for has a clasp in it for greater ease in dressing. The clasp may be S1,500. in the back or in the front between the cups. Adjusting buckles 0009 Since Mary's basic bra arrived on the scene, people associated with the band and the two straps provide adjust have adjusted its design many times. Ida Rosenthal, an immi ments for different body sizes as wells as some adjustment for grant from Russia, together with her husband, William, breast size. While bras themselves are an article of clothing, founded a company called Maidenform. She felt strongly that other types of women's clothing may perform the function of all women did not fit into the same bust size category and bras and therefore have some, or all, of the elements of the painstakingly grouped women into different categories (cup structure of bras, which is to say they will have breast cups sizes) and engineered bras to fit females throughout all phases and Supporting and positioning elements for the breast cups of life (from puberty to maturity). incorporated into the garment. So, while the embodiments 0010 Fashion trends have changed but the prevalent goal discussed later may reference bras, the lift system of the of the bra over the years is to construct an article that will lift present invention can be applied to any women's garment and shape the breasts and hold them somewhat securely. with breast cups, and any women's garment having breast Generally speaking, it is desired to raise the lift of the breasts cups could incorporate the system. to create an appearance of larger, firmer and fuller breasts. In 0004. As a matter of cosmetic enhancement, it is some addition, for fashion purposes, it is often desired to enhance times desired to lift the breasts up and push them forward “cleavage' by pushing the breasts closer to each other. How from the body, or toward each other to emphasize cleavage. ever, even thoughbras have been available for many years and As a matter of comfort, it is preferred that this be accom featured a variety of forms, modern bras remain inadequate in plished without excessively Squeezing, or otherwise unnatu achieving fashion and appearance goals while still being rally constricting the breasts. Various methods are used to comfortable. This is because most conventional bras lift and accomplish this lift and push-out. Among them are wire shape the breasts, but do so in a way that actually compresses frames around the cups, padding in the cups, and additional them against the woman's chest. Accordingly, although they straps to lift the cups with Some variations pulling the cups may be higher and better shaped, comfort is compromised. In towards each other. addition, while lift and cleavage may be enhanced in a con 0005. The history of the brassiere, most commonly know ventional bra, the breasts may actually be reduced in size or as the bra, reveals that its form and purpose have been shaped projection from a profile perspective due to the compression US 2009/0042477 A1 Feb. 12, 2009 of the bra. What is needed is a bra apparatus which provides cups. The stiffening element is made of relatively stiff resil an improvement for the breasts in all three desired fields of iently flexible non-stretchable plastic and is cut in a pattern to movement; namely lifting the breasts, orienting them closer provide flexibility in one direction but stiffness in another.
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