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In Evidenza in Questo Numero Anno LV - n° 16 del 25 Settembre 2018 IN EVIDENZA IN QUESTO NUMERO Editoriale Cabina di regia per l’internazionalizzazione: le prime indicazioni dal nuovo Governo QUI pag. 5 Seminario “Pagamenti internazionali: le garanzie bancarie” Martedì, 9 Ottobre 2018 pag. 9 Training Workshop “How to prepare for Trade Fairs in China” Martedì, 16 Ottobre 2018 pag. 10 Assemblea Ordinaria Aice Lunedì, 29 Ottobre 2018 Pag. 11 Sportello gratuito Welfare Aziendale Martedì, 9 Ottobre 2018 pag. 15 Unione Sportello Intrastat Confcommercio pag. 16 European Commission presents comprehensive approach for the modernisation of the World Trade Organisation Dall’Unione pag. 34 Europea PRIVACY – DISPOSIZIONI PER L’ADEGUAMENTO DELLA NORMATIVA NAZIONALE AL REG. UE 679/2016 – D.LGS. Il puntoAnno sulla LV - n° 16/201810.08.2018 N. 101 normativa pag. 1 pag. 38 italiana È a disposizione dei Soci la Guida “Rapporto Export 2018—Keep calm & Made in Italy” Contenuti: Con il Rapporto Export 2018 si offre alle imprese italiane una bussola per la conoscenza dei mercati internaziona- li, suggerendo le destinazioni più importanti per il Made in Italy. La Guida è in lingua italiana. Le aziende che desiderano ricevere una copia gratuita della pubblicazione via e-mail possono richiederla alla Segreteria Aice Tel. 027750320/1- Fax 027750329 - Email: [email protected]. Ricordiamo le ultime pubblicazioni a disposizione dei Soci richiedibili presso la Segreteria Aice: “Guide to Trade Fairs in China” (Not. 15 del 10 Settembre 2018) “TDI—Trade Defence Instruments. Anti—Dumping & Anti—Subsidy. A Guide for Small and Medium-Sized Businesses” (Not. 14 del 25 Luglio 2018) “Trade in Counterfeit Goods and the Italian Economy. Protecting Italy’s Intellectual Property” (Not. 13 del 10 Luglio 2018) “Atradius Country Report—Main Western European Markets—May 2018” (Not. 12 del 25 Giugno 2018) “Made in China 2025: Market Opportunities for EU SMEs” (Not. 11 del 11 Giugno 2018) Anno LV - n° 16/2018 pag. 2 IL COMMERCIO CON L’ESTERO Sportello gratuito Welfare Aziendale 5 QUI AICE Martedì, 9 Ottobre 2018 pag. 15 Editoriale Sportello Intrastat Cabina di regia per pag. 16 l’internazionalizzazione: le prime indicazioni dal nuovo Governo Firmato il contratto collettivo territoriale pag. 5 formazione impresa 4.0 per le imprese del terziario. Credito d’imposta—formazione finanziata Webinar Img Aice Web Academy da Ebiter Milano e Fondo Forte anche per “Come costruire un sito multilingua i contratti aziendali efficace” pag. 17 Martedì, 2 Ottobre 2018 Convenzioni Unione a disposizione dei pag. 7 Soci pag. 18 Webinar Img Aice Web Academy “Nei social con le nostre reti sociali, come avviare con successo un percorso tra i PRIMO PIANO SULLA nuovi media digitali” 19 Lunedì, 8 Ottobre 2018 CONFCOMMERCIO Pag. 8 Confcommercio aderisce a UEAPME pag. 19 Seminario “Pagamenti internazionali: le garanzie bancarie” CONGIUNTURA CONFCOMMERCIO Martedì, 9 Ottobre 2018 Pil mensile, ICC e Prezzi pag.9 pag. 20 Convenzioni Confcommercio a Training Workshop disposizione dei Soci “How to prepare for Trade Fairs in China” pag. 23 Martedì, 16 Ottobre 2018 pag.10 FIERE ED EVENTI Assemblea Ordinaria Aice 24 Lunedì, 29 Ottobre 2018 IFE Londra 2019—Partecipazione pag.11 Collettiva Italiana in Fiera Londra, 17—20 Marzo 2019 pag. 24 Servizi Aice Missioni imprenditoriali personalizzate: EuroSphere 2019—Unique exhibition for Singapore, Thailandia, Vietnam, premium European Art of Living Argentina Vietnam, 24—26 Maggio 2019 pag. 14 pag. 25 15 UNIONE CTSP E DINTORNI 26 NOTIZIE DAL MONDO Anno LV - n° 16/2018 pag. 3 (segue) RUSSIA: PENETRAZIONE DEL Le esportazioni delle regioni italiane MERCATO: NORMATIVA LABURISTA, pag. 37 ACCESSO AL CREDITO E CONVENZIONI INTERNAZIONALI Pag. 26 38 IL PUNTO SULLA NORMATIVA ITALIANA 32 DALL’UNIONE EUROPEA PRIVACY – DISPOSIZIONI PER Ratification of free-trade agreements: how L’ADEGUAMENTO DELLA NORMATIVA to involve civil society, explain what is at NAZIONALE AL REG. UE 679/2016 – stake, and ensure greater transparency D.LGS. 10.08.2018 N. 101 pag. 32 pag. 38 European Commission presents comprehensive approach for the Nuova sezione del sito dell’Agenzia delle modernisation of the World Trade Entrate Organisation pag. 40 pag. 34 WORLD BUSINESS 36 IN BREVE DALL’ITALIA 41 Opportunità di business per gli associati Aggiornamento sugli scambi dell’Italia pag. 41 pag. 36 Anno LV - n° 16/2018 pag. 4 Cabina di regia per l’internazionalizzazione: le prime indicazioni dal nuovo Governo L’editoriale Nei giorni scorsi si è riunita l’Italia disponga di un portale Secondo Di Maio, il numero la Cabina di Regia per l’Italia di e-commerce multilingua, di imprese italiane internazionale, presieduta una sorta di Amazon del competitive sui mercati congiuntamente dal Ministro Made in Italy, che faciliti la internazionali che esportano per lo Sviluppo Economico vendita dei prodotti italiani e stabilmente è ancora Di Maio e dal Ministro per gli combatta, allo stesso tempo, relativamente basso, anche Affari Esteri Moavero. Alla la contraffazione”, ha se l’avanzo commerciale è di Cabina di regia partecipano dichiarato Di Maio. oltre 47 miliardi di euro. Una le varie istituzioni interessate Sempre in tema di lotta alla particolare attenzione va e i rappresentanti delle contraffazione e sviluppo dedicata al Sud, area del imprese. E’ stata l’occasione tecnologico, si intende Paese che deve contribuire per individuare le linee ricorrere all’utilizzo del sempre di più alla crescita strategiche dell’attività futura Blockchain per la economica nazionale. E’ e definire gli obiettivi in certificazione dei prodotti necessario, inoltre, materia di Made in Italy, investimenti potenziare azioni che internazionalizzazione del importanti che devono favoriscano l’accesso delle nuovo Governo. essere considerati imprese, soprattutto delle Secondo il Ministro Di Maio fondamentali per la strategia PMI, nei circuiti della grande è necessario investire promozionale. “Le distribuzione organizzata, nell’innovazione per un infrastrutture del nostro così da cogliere le Made in Italy protagonista tempo sono la banda ultra opportunità di business nel mondo, al fine di rendere larga e il 5G e devono offerte dai mercati tutte le imprese, comprese le essere il volano di un nuovo internazionali e di esplorare i PMI, protagoniste dei Miracolo Economico”, ha nuovi mercati emergenti. mercati in tutto il mondo. Di sostenuto Di Maio. “Il nostro obbiettivo”, ha Maio ha proseguito Un altro obbiettivo dichiarato concluso Di Maio, “è di sostenendo che quella del dal Ministro è quello di rendere le strategie più Governo non sarà solo una aiutare gli imprenditori in efficienti, in modo che gli strategia, ma anche una maniera organica, smaltendo investimenti in promozione di missione per far conoscere il la burocrazia che sottrae loro prodotti Made in Italy brand italiano nel mondo ed tempo ed energie. Il abbiano un ritorno sempre esportare tutto il meglio che processo di maggiore per le imprese. A il Paese ha da offrire, “decertificazione” è stato tal fine, concentreremo i riferendosi non solo ai avviato e riguarderà anche, nostri sforzi per prodotti industriali ma anche tra gli altri, gli incentivi accompagnare le PMI in un alla moda, all’internazionalizzazione. processo di all’agroalimentare, ai prodotti Con la banca pubblica degli internazionalizzazione artigianali, al design e investimenti, il cui studio è stabile e proficuo.” all’industria culturale. all’attenzione del Governo, E’ condivisibile l’attenzione Il Ministro ha insistito sarà finalmente possibile posta dal Governo sull’importanza per lo accedere a finanziamenti per sull’innovazione, quale leva sviluppo economico del investimenti di lungo di sviluppo anche nel campo nostro Paese degli periodo, come nel caso dell’internazionalizzazione. investimenti in innovazione e dell’internazionalizzazione. Certo, una Amazon del tecnologia. “È tempo che made in Italy rischia di Anno LV - n° 16/2018 pag. 5 essere una proposta La “decertificazione”, inoltre, Italy. I fondi stanziati in anacronistica, vista la deve essere un obiettivo da passato, infatti, si struttura dell’e-commerce raggiungere al più presto, e esauriranno nei primi mesi italiano. A nostro avviso, non Aice si sta impegnando a del 2019. c’è bisogno di creare un fondo all’interno del contenitore ad hoc per le Comitato nazionale sulla vendite on line, ma è Trade Facilitation per far sì Claudio Rotti necessario mettere le che le barriere burocratiche imprese nelle condizioni di siano ridotte. Per ottenere affermarsi utilizzando le questo obiettivo, però, è piattaforme già esistenti e necessario che le istituzioni favorendo la gestione del collaborino e dialoghino tra canale di vendita on-line da loro in maniera più efficiente. parte delle singole imprese, Infine, ci auguriamo che con una attenzione nella prossima legge di particolare all’e-commerce bilancio siano stanziati fondi B2B. adeguati a favore della promozione del Made in Anno LV - n° 16/2018 pag. 6 QUI Webinar Img Aice Web Academy “Come costruire un sito multilingua efficace” Martedì, 2 Ottobre 2018 OBIETTIVI Un sito web si definisce multilingua quando offre i contenuti in più lingue e multiregionale se si rivolge espressamente a utenti di diversi Paesi. Realizzare un sito per gli utenti: far partire il ragionamento dal contesto, dati alla mano Il sito come elemento di snodo nell'ecosistema digitale tra owned, earned e paid media Martedì 2 Ottobre 2018 - dalle 13:00 alle 14:45 PER ADESIONI AGENDA Definire il sistema di parole chiave strategiche di riferimento Creazione di una struttura che
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