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Available this fall W. Page Pitt School of Journalism and Mass Communications “Those who have adapted to the new media and are new media studies comfortable writing for and working with a variety of Master’s emphasis electronic and digital tools will have an advantage in finding new work.” (2010-11 U.S. Bureau of Labor Statistics Occupational Outlook Handbook/Media and fully online program Communications-related Occupations.) Adoption of nontraditional media is moving forward at a rapid pace. Consumers of information expect content to be available across platforms, including 30 hours mobile devices. Publishers are preparing to combine platforms into a single product. Content creation demands versatility in writing, designing, preparing images and packaging messages for access through a Required courses: variety of media. JMC 604—JMC Law and Ethics JMC 605—Master’s Initiative Network Veterans in mass communications need to retool, JMC 606—Depth Reporting and those just launching their careers must prepare JMC 640—Design Thinking to use new systems. The New Media Master’s JMC 682—Mastser’s Initiative (6 hrs.) emphasis stresses the design, development and Select six hours from: dissemination of information using emerging JMC 500—Photojournalism technology. All courses are delivered online to JMC 562 —Web Design for Mass Media accommodate flexible schedules. JMC 612—History of Mass Communication JMC 641—Web/Online Strategies for JMC Admission to the master’s programs requires: JMC 678—Organizational Storytelling • a completed admission form, JMC 643—New Media Cultures • an earned bachelor’s degree, and Select six hours, with adviser’s approval, from • a 3.0 undergraduate gpa (on a 4.0 scale) and graduate courses outside a total score of 370 on the Graduate Record Journalism and Mass Communications. Exam (GRE), OR • a 2.5 to 2.99 undergraduate gpa (on a 4.0 scale) and a total score of 396 on the GRE. Students must maintain a 3.0 GPA in all course work with no more than two C’s. Make your mark. Leave your legacy. 100 Communications Building • 304-696-2360 • http://www.marshall.edu/sojmc College of Arts and Media .

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Journalism's Backseat Drivers. American Journalism
V. Journalism's The ascendant blogosphere has rattled the news media with its tough critiques and nonstop scrutiny of their reporting. But the relationship between the two is nfiore complex than it might seem. In fact, if they stay out of the defensive crouch, the battered Backseat mainstream media may profit from the often vexing encounters. BY BARB PALSER hese are beleaguered times for news organizations. As if their problems "We see you behind the curtain...and we're not impressed by either with rampant ethical lapses and declin- ing readership and viewersbip aren't your bluster or your insults. You aren't higher beings, and everybody out enough, their competence and motives are being challenged by outsiders with here has the right—and ability—to fact-check your asses, and call you tbe gall to call them out before a global audience. on it when you screw up and/or say something stupid. You, and Eason Journalists are in the hot seat, their feet held to tbe flames by citizen bloggers Jordan, and Dan Rather, and anybody else in print or on television who believe mainstream media are no more trustwortby tban tbe politicians don't get free passes because you call yourself journalists.'" and corporations tbey cover, tbat journal- ists tbemselves bave become too lazy, too — Vodkapundit blogger Will Collier responding to CJR cloistered, too self-rigbteous to be tbe watcbdogs tbey once were. Or even to rec- Daily Managing Editor Steve Lovelady's characterization ognize what's news. Some track tbe trend back to late of bloggers as "salivating morons" 2002, wben bloggers latcbed onto U.S.
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