Largest Private Network Guastoni As ITALY New MD by Markdezzani SWEDEN National Group of Stations
1984 WEA Pushes Westernhagen 9 10 years 1994 World Music Hits Mainstream 10 p Europe Goes To NAB/L.A. 15 Europe's Radio -Active Newsweekly Volume 11 . Issue 42 . October 15, 1994 2.95, DM 8, FFr 25, US$ 5 Celentano Dischi Ricordi Continues To NRJ, Rix Form Sweden's Appoints Inspire Radio Largest Private Network Guastoni As ITALY New MD by MarkDezzani SWEDEN national group of stations. biggestcities,while struggling by Nicholas George The move, which will com- Rix will benefit from the com- ITALY Veteran Italian rocker Adrian bine sales for the two networks in mercial and prograihming experi- by Mark Dezzani Celentanoisfinding renewed Two of Sweden's biggest radio a newly -formed sales house, will ence of NRJ's French backers in success throughout Europe with networks, NRJ and Rix, have allow NRJ to expand its EHR for- runningits ACE -fix -mattedsta- Italy's largest music group Dis- a surprising new album Quel joined forces to create a 19 -strong mat outside the country's three tions.NRJ's French ACE net chiRicordi,which was pur- Punto (Clan/CGD)which Cherie is expected to be used as a chased by German entertain- encompassesadiversityof programminginbdel in the ment conglomerate Bertelsmann musical styles from rock to acid upcoming chling6t. thisAugust,hasappointed jazz. The firstsingle off the Thetwo companies will Mimma Guastoni asits new album,AttraversoMe, has broadcast "complementary" pro- MD. entered M&M's "Border Break- gramming from separate stations Guastoni was previously ers" chart at number 20, due to in Stockholm, Gothenburg and general manager of Ricordi's cross -border radio success in the Malmo.
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