TT o o u u r r i i s s m m YEARBOOKY EARBOOK 22 0 0 1 1 0 0
Ministry of Tourism, Arts & Culture Republic of Maldives Tourism Yearbook 2010
Ministry of Tourism, Arts and Culture Republic of Maldives © Copyright Ministry of Tourism, Arts and Culture, 2010 Tourism Yearbook 2010 ISBN 99915-96-09-7 First Print: October 2010
Produced and Published by Statistics & Research Section Ministry of Tourism, Arts and Culture 5th Floor, Velaanaage Ameer Ahmed Magu Male’ 20094 Republic of Maldives Tel: +960 332 3224 Fax: +960 332 2512 E-mail: [email protected] Website: www.tourism.gov.mv
Data Compilation & Verification: Mariyam Sharmeela, Silma Ali, Aishath Yamna
Layout & Design: Mariyam Sharmeela
Editor: Moosa Zameer Hassan
Cover Photo: Mohamed Shameem
Inside Photos: Sakis Papadopoulos, Brian Knutsen, Mohamed Shameem, Hussain Sinan, Andrea Pohlman, Caroline Von Tuemplin
Printed by: Novelty Printers and Publishers e
Foreword
Welcome to the Tourism Yearbook 2010! It is with great pleasure that we present to you this annual publication of the Ministry of Tourism, Arts and Culture.
Tourism being the main economic industry of the country, timely dissemination of statistics related to tourism has become a vital tool. With this in mind, the Tourism Yearbook is published with the objective of providing comprehensive and up to dated statistical information on tourism industry, to the relevant Government authorities as well as private sector, institutions and individuals. This annual publication highlights key tourism indicators of the Maldives for the past five years and provides information on the performance of the Maldives tourism industry in 2009.
Year 2009 experienced on average a negative growth of 4 percent due to the global recession of 2008 which continued up to mid year in 2009. In Maldives, arrivals from Europe, the main generating region resulted in a 7.1 percent negative average growth. However, France, Greece, Belgium and Denmark continued with positive growth with other Eastern Europe countries, while remarkably, Finland and Portugal showed double digit growth for the year.
Year 2009 also brought changes in tourist profiles to the Maldives with an emerging strong Chinese market that resulted in a 46 percent growth and contributing to a 9 percent market stake. We are confident of the strong foothold of Maldives in the international tourism with a steady European presence and rapidly emerging new markets. We have witnessed in the past that tourism, regardless of its vulnerability towards devastating crisis, man-made or natural, has shown overwhelming resilience and the ability to bounce back. Such resilience can be attributed to the determined efforts of the Government and the private sector.
Tourism Yearbook 2010 is the result of combined efforts of many Government authorities, private sector organizations and the tourism industry of the Maldives. We acknowledge with deep gratitude, their valuable support and contributions.
We hope that the readers find this publication a useful source of information.
Male’, October 2010
i Acknowledgements
Except where otherwise indicated, data used in this publication have been collected from relevant Government Authories and the Maldives tourism industry.
The Ministry of Tourism, Arts and Culture wishes to express its gratitude to the Department of Immigration and Emigration for providing data on arrivals to the Maldives, the Department of National Planning, Ministry of Finance and Treasury, Department of Inland Revenue & Maldives Monetary Authority for providing data on economic indicators of the Maldives. The Ministry of Tourism also acknowledge with appreciation the Maldives Customs Services, Faculty of Hospitality and Tourism Studies, Maldives Tourism Promotion Board and the Maldives tourism industry for their continued cooperation and assistance in the compilation of this publication.
ii Preface
Tourism Yearbook 2010, has been produced and published by the Statistics & Research Section of the Ministry of Tourism, Arts and Culture. This publication briefly presents the overall performance of the tourism industry of the Maldives through 2005 to 2009. In addition to all the available national tourism statistics for the past five years, the publication contains major highlights of the tourism industry’s performance for 2009.
This publication is divided into 5 sections 1. Tourist Accommodation 2. Tourist Arrival Trends 3. Airlines Statistics 4. Economic Indicators of Tourism and 5. Tourism Highlights 2009
Each section provides important data and information. Together, the sections provide a comprehensive picture of tourism in the Maldives.
ii iii
Table of Contents
Foreword ...... i Acknowledgements ...... ii Preface ...... iii
TOURIST ACCOMMODATION Tourist Accommodation in the Maldives ...... 1 Table: 1 Number of Accommodation Establishments & their Bed Capacity, 2005 - 2009 ...... 1 Table: 2 Distribution of Resort Beds by Atolls, 2005 - 2009 ...... 2 Table: 3 Tourist Resorts by Type of Lease Holders, 2005 - 2009 ...... 3 Table: 4 Tourist Resorts by Type of Operators, 2005 - 2009 ...... 3 Table: 5 Bed Nights, Occupancy Rate & Average Duration of Stay, 2005 - 2009...... 4 Table: 6 Monthly Average Occupancy Rates of Resorts & Hotels, 2005 - 2009 ...... 4
TOURIST ARRIVAL TRENDS Global Arrival Trends ...... 7 Table: 7 International Tourist Arrivals, 2008-2009 ...... 7 Tourist Arrivals to the Maldives ...... 8 Table: 8 Tourist Arrivals to the Maldives by Month, 2005 - 2009 ...... 8 Table: 9 Growth Trends of Tourist Arrivals by Month, 2005 - 2009 ...... 8 Major Markets ...... 9 Figure: 1 Market Share by Regions, 2005 - 2009 ...... 9 Top Ten Markets of 2009 ...... 10 Table: 10 Tourist Arrivals and Market Share of Top Ten Markets of 2009 ...... 10 Figure: 2 Arrival Growth and Market Share of UK Market, 2005 - 2009 ...... 11 Figure: 3 Monthly Tourist Arrival Trends of UK Market, 2005 - 2009 ...... 11 Figure: 4 Arrival Growth and Market Share of Italian Market, 2005 - 2009 ...... 12 Figure: 5 Monthly Tourist Arrival Trends of Italian, 2005 - 2009 ...... 12 Figure: 6 Arrival Growth and Market Share of German Market, 2005 - 2009 ...... 13 Figure: 7 Monthly Tourist Arrival Trends of German, 2005 - 2009 ...... 13 Figure: 8 Arrival Growth and Market Share of Chinese Market, 2005 - 2009 ...... 14 Figure: 9 Monthly Tourist Arrival Trends of Chinese, 2005 - 2009 ...... 14 Figure: 10 Arrival Growth and Market Share of French Market, 2005 - 2009 ...... 15 Figure: 11 Monthly Tourist Arrival Trends of French, 2005 - 2009 ...... 15 Figure: 12 Arrival Growth and Market Share of Russian Market, 2005 - 2009 ...... 16 Figure: 13 Monthly Tourist Arrival Trends of Russian, 2005 - 2009 ...... 16 Figure: 14 Arrival Growth and Market Share of Japanese Market, 2005 - 2009 ...... 17 Figure: 15 Monthly Tourist Arrival Trends of Japanese, 2005 - 2009 ...... 17 Figure: 16 Arrival Growth and Market Share of Swiss Market, 2005 - 2009 ...... 18 Figure: 17 Monthly Tourist Arrival Trends of Swiss Market, 2005 - 2009 ...... 18 Figure: 18 Arrival Growth and Market Share of Korean Market, 2005 - 2009 ...... 19 Figure: 19 Monthly Tourist Arrival Trends of Korean, 2005 - 2009 ...... 19 Figure: 20 Arrival Growth and Market Share of Indian Market, 2005 - 2009 ...... 20 Figure: 21 Monthly Tourist Arrival Trends of Indian Market, 2005 - 2009 ...... 20
AIRLINE STATISTICS Table: 11 Passenger Arrivals by Type of Carriers, 2005 - 2009 ...... 23 Table: 12 Traffic by International Carriers at Male’ & Gan International Airport, 2005 - 2009 ...... 23 Table: 13 Traffic by Domestic Carriers at Male’ International Airport, 2005 - 2009 ...... 25 ECONOMIC INDICATORS Tourism Contribution to the economy ...... 29 Table: 14 Tourism Contribution to Gross Domestic Product (GDP), 2005 - 2009 ...... 29 Table: 15 Tourism Revenue and Tax, 2005 - 2009 ...... 29 Table: 16 Government Expenditure on Tourism, 2005 - 2009 ...... 30 Table: 17 Tourism Receipts, 2005 - 2009 ...... 30
ADDITIONAL TABLES Table: 18 Bed Capacity of Tourist Resorts, 2005 - 2009 ...... 33 Table: 19 New Islands Leased for Resort/Hotel Development ...... 36 Table: 20 Graduates from Faculty of Hospitality & Tourism Industry, 2005 - 2009 ...... 40 Table: 21 Inbound and Outbound Travel, 2005 - 2009 ...... 40 Table: 22 Seasonal Variation of Tourist Arrivals, 2005 - 2009 ...... 40 Table: 23 Tourist Arrivals & Market Share by Major Markets, 2005 - 2009 ...... 41 Table: 24 Growth Trends of Major Markets, 2005 - 2009 ...... 42 Table: 25 Tourist Arrivals by Nationality - end September 2010 ...... 44 Table: 26 Major Tourism Indicators - end September 2010 ...... 46
TOURISM HIGHLIGHTS 2009 TOURIST ACCOMMODATION
TOURIST ACCOMMODATION IN THE MALDIVES
Tourist accommodation capacity in the Maldives has been increasing steadily over the years. While there are four types of accommodation available in the Maldives, tourist resorts are the most commonly used form of accommodation. Other types of accommodation include hotels, guest houses and safari vessels.
Table: 1 Number of Accommodation Establishments & their Bed Capacity 2005 - 2009
2005 2006 2007 2008 2009 Type of Establishment No Beds No Beds No Beds No Beds No Beds Resorts / Marinas 88 17,348 89 17,802 92 19,028 * 94 19,860 * 97 20,804
Hotels 8 636 9 713 11 836 13 1,110 14 1,344
Guest Houses 28 425 21 391 24 400 24 400 22 462
Safari Vessels 121 1,789 116 1,599 133 1,923 143 2,094 145 2,206
Total 245 20,198 235 20,505 260 22,187 274 23,464 278 24,816 Source: Ministry of Tourism, Arts & Culture
As seen from Table 1, tourist resorts comprise of 84% of the total bed capacity in the Maldives. With its unique, one island one resort concept, resorts continue to attract investors as well as holiday makers. Over the last five years, the number of resorts increased from 88 in 2005 to 97 in 2009 and the bed capacity has increased from 17,348 to 20,804 respectively.
The bed capacity of live-aboard safari vessels, which contribute over 8% to total bed capacity of the Maldives, increased from 1,789 in 2005 to 2,206 at the end of 2009.
Hotels and Guest Houses are mainly located in Male’, the capital, providing accommodation to tourists visiting the island. The number of hotels has increased from 8 in 2005 to 14 at the end of 2009 with the bed capacity increasing from 636 to 1,344 respectively. At the end of 2009, there were 22 guest houses with a bed capacity of 462 in the Maldives. TOURIST ACCOMODATION TOURIST
1 Tourism Yearbook 2010 Tourism Yearbook 2010
Resort Bed Distribution
More than 40% of the resort bed capacity originates from Kaafu Atoll. As the vision of tourism has changed with the introduction of the Third Tourism Plan in 2005, emphasis is given to develop and expand the tourism industry to all parts of the country. Hence, no new resort developments has been focused in Kaafu atoll over the last five years. The bed capacity, however, has shown slight increase from 8,316 in 2005 to 8,990 by end 2009, due to new beds added to existing resorts (refer Table: 2)
Table: 2 Distribution of Resort Beds by Atolls, 2005 - 2009 TOURIST ACCOMODATION TOURIST 2005 2006 2007 2008 2009
Atoll Beds % Share Beds % Share Beds % Share Beds % Share Beds % Share Haa Alifu 50 0.3 90 0.5 390 2.0 432 2.2 432 2.1
Noonu ------400 2.0 490 2.4
Raa 466 2.7 470 2.6 470 2.5 470 2.4 470 2.3
Baa 1,034 6.0 1,240 7.0 1,240 6.5 1,240 6.2 1,240 6.0
Lhaviyani 1,180 6.8 1,196 6.7 1,276 6.7 1,294 6.5 1,336 6.4
Kaafu 8,316 47.9 8,450 47.5 8,724 45.8 8,914 * 44.9 8,990 43.2
Alifu (North & South) 4,978 28.7 5,032 28.3 5,058 26.6 5,240 * 26.4 5,380 25.9
Vaavu 350 2.0 350 2.0 350 1.8 350 1.8 350 1.7
Meemu 400 2.3 400 2.2 400 2.1 400 2.0 400 1.9
Faafu 250 1.4 250 1.4 250 1.3 250 1.3 250 1.2
Dhaalu 324 1.9 324 1.8 324 1.7 324 1.6 436 2.1
Gaafu Alifu ------200 1.0
Seenu - - - - 546 2.9 546 2.7 830 4.0
17,348 100.0 17,802 100.0 19,028 100.0 19,860 100.0 20,804 100.0
Source: Ministry of Tourism, Arts & Culture
At the end of 2009 Alif Atoll, north and south together, contributed over 25% to the resort bed capacity. Even though no new resorts opened in the atoll during the last five years, bed capacity has increased from 4,978 in 2005 to 5,380 in 2009.
Three new resorts came into operation in 2009 with a total bed capacity of 484. The 3 new resorts were, Shangri-la Villingili Resort and Spa in Seenu Atoll and Alila Vilas Handahaa and Huvandhumaafushi (Funamauddua) in Gaafu Alifu Atoll.
2 Type of Lease Holders and Operators
Table: 3 Tourist Resorts by Type of Lease Holders, 2005 - 2009
2005 2006 2007 2008 2009 % % % % % % % % % % Nos Share Beds Share Nos Share Beds Share Nos Share Beds Share Nos Share Beds Share Nos Share Beds Share
Local 69 78.4 13,826 79.7 68 76.4 13,796 77.5 70 76.1 14,716 77.3 74 78.7 15,882 80.0 73 75.3 16,046 77.1
Foreign 6 6.8 716 4.1 7 7.9 922 5.2 8 8.7 1,122 5.9 8 8.5 1,086 5.5 8 8.2 1,188 5.7
Joint Venture 13 14.8 2,806 16.2 14 15.7 3,084 17.3 14 15.2 3,190 16.8 12 12.8 2,892 14.6 16 16.5 3,570 17.2
Total 88 100.0 17,348 100.0 89 100.0 17,802 100.0 92 100.0 19,028 100.0 94 100.0 19,860 100.0 97 100.0 20,804 100.0
Source: Ministry of Tourism, Arts & Culture By the end of 2009, a total of 73 resorts with 16,046 beds were leased to locals, which is 77 percent of the total bed capacity of resorts in the Maldives that year. While 17 percent of the capacity is leased to joint venture companies, foreign companies share about 6%. Bed capacity of resorts leased to joint venture companies in 2009 was 3,570 and foreign companies was 1,188.
Table: 4 Tourist Resorts by Type of Operators, 2005 - 2009
2005 2006 2007 2008 2009 % % % % % % % % % % Nos Share Beds Share Nos Share Beds Share Nos Share Beds Share Nos Share Beds Share Nos Share Beds Share
Local 45 51.1 9,960 57.4 42 47.2 9,442 53.0 44 47.8 10,146 52.2 44 46.8 10,322 52.0 42 43.3 10,354 49.8
Foreign 27 30.7 4,176 24.1 30 33.7 4,924 27.7 31 33.7 5,340 28.7 33 35.1 5,706 28.7 35 36.1 5,918 28.4
Joint Venture 16 18.2 3,212 18.5 17 19.1 3,436 19.3 17 18.5 3,542 19.1 17 18.1 3,832 19.3 20 20.6 4,532 21.8
Total 88 100.0 17,348 100.0 89 100.0 17,802 100.0 92 100.0 19,028 100.0 94 100.0 19,860 100.0 97 100.0 20,804 100.0 Source: Ministry of Tourism, Arts & Culture
In 2009, out of the 97 resorts registered in the Maldives, 42 were operated by local companies, 35 by foreign companies and 20 by joint venture companies. As seen from Table 4, the number of resorts operated by locals has decreased from 45 in 2005 to 42 in 2009. However, the local operated bed capacity has shown slight increase over the years. The number of resorts has increased for the foreign operators as well as the joint venture operators. TOURIST ACCOMODATION TOURIST
3 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 5 Bed Nights, Occupancy Rate & Average Duration of Stay, 2005 - 2009
Operational Bed Average Duration Bed night growth Occupancy Rate Year Tourist Bed Nights Capacity of Stay (%) (%) (annual average) (Days)
2005 3,300,125 -35.4 13,963 64.4 8.3
2006 4,826,372 46.2 16,244 81.4 8.0
2007 5,293,224 9.7 17,533 82.8 8.5
2008 5,446,937 * 2.9 19,117 77.8 * 8.0 *
TOURIST ACCOMODATION TOURIST 2009 5,146,970 -5.5 20,137 70.2 8.6
Note: * Revised Source: Ministry of Tourism, Arts & Culture
In 2009, with 5.1 million nights, the tourist bed nights of resorts and hotels registered a negative growth of 5.5% compared with 2008. With the increase in operational bed capacity of resorts and hotels, occupancy rate droped from 77.8% in 2008 to 70.2% at the end of 2009. (refer Table 5). Over the last five years, the highest average duration of stay was recorded for 2009 with 8.6 days.
Table: 6 Monthly Average Occupancy Rates, 2005 - 2009
Month 2005 2006 2007 2008 2009
January 32.6 94.4 94.8 90.0 86.5
February 64.9 96.8 100.1 95.9 * 85.9
March 73.7 93.7 94.3 95.7 * 81.6
April 61.9 92.2 92.6 88.2 75.2
May 52.1 67.1 70.4 70.4 59.1
June 46.3 56.7 58.9 54.2 47.5
July 60.7 68.8 72.0 65.3 56.7
August 77.5 86.1 84.4 76.0 66.0
September 68.0 73.1 73.6 66.0 62.7
October 75.3 81.4 81.2 75.7 * 73.0
November 85.1 84.1 85.7 78.1 * 74.6
December 74.5 82.5 85.1 78.4 * 73.8
Annual Average 64.4 81.4 82.8 77.8 * 70.2 Note: * Revised Source: Ministry of Tourism, Arts & Culture
Table 6 shows monthly pattern of average occupancy rates of tourist resorts and hotels from 2005 to 2009. As seen from the table, while peak season for the Maldives is from October to April, the months of May to September registers lower occupancy rates.
4 TOURIST ARRIVAL TRENDS
GLOBAL ARRIVAL TRENDS
According to the January 2010 edition of the World Tourism Organization’s (UNWTO), World Tourism Barometer (WTB), international arrivals worldwide fell by 4% in 2009. Although, the first three quarters of the year recorded negative growths of 10%, 7% and 2% respectively, fourth quarter of the year showed a slight improvement in arrivals with a positive growth of 2%, highlighted the WTB.
Table: 7 International Tourist Arrivals, 2008 - 2009 Tourist Arrivals (in millions)
2008 2009* % Change % Share 2009 * Europe 487 460 -5.6 52.2
Asia & the Pacific 184 181 -2.0 20.5
Americas 147 140 -5.1 15.9
Africa 46 48 5.0 5.5
Middle East 56 53 -5.2 6.0 World 920 880 -4.3 100.0 Source: Ministry of Tourism, Arts & Culture Table adapted from UNWTO World Tourism Barometer, January 2010 edition Note: * Data as collected by UNWTO, January 2010
As seen from table 7, growth was negative in all regions of the world except for Africa. While Europe declined by 5.6%, Americas showed a decline of 5.1%. Middle East performed with -5.1% and Asia and the Pacific recorded a negative growth of 2.0%. TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
7 Tourism Yearbook 2010 Tourism Yearbook 2010
TOURIST ARRIVALS TO THE MALDIVES
In 2009, the world economy was in a recession along with rising oil prices and influenza H1N1 outbreak. Holiday makers preferred destinations closer to home than long-haul destinations. While tourist arrivals worldwide declined, the Maldives also recorded a decline of -4% in tourist arrivals in 2009 compared to that of 2008.
As seen from Table 8, a total of 655,852 tourists visited the Maldives in 2009, while in 2008 the number of tourist arrivals to the Maldives was 683,012. TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
Table: 8 Tourist Arrivals to the Maldives by Month, 2005 - 2009
Year Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total
2005 18,747 29,391 35,742 29,714 25,309 22,590 29,860 38,366 33,748 40,543 44,461 46,849 395,320
2006 58,332 54,741 54,596 55,983 40,961 33,037 42,776 49,968 44,593 54,721 53,594 58,621 601,923
2007 64,570 65,224 64,491 63,171 46,602 38,457 51,025 53,168 48,468 58,706 56,797 65,210 675,889
2008 64,621 67,963 71,623 62,670 48,764 40,283 47,675 51,824 50,687 56,363 57,961 62,578 683,012
2009 61,531 58,520 62,127 57,186 43,154 36,205 44,332 52,388 50,396 62,432 61,986 65,595 655,852
Source: Ministry of Tourism, Arts & Culture
Year 2007 was an exceptionally good year for the Maldives with an above average growth rate of over 12%. With the world economy on a downward trend from mid 2008, tourist arrivals declined in July, August, October and December that year (refer Table 9). However, the year ended with a positive growth of 1.1%. In 2009, tourist arrivals recorded heavy declines from January till July, which lead to a negative growth for the year even though positive growths were recorded during the later half of the year.
Table: 9 Growth Trends of Tourist Arrivals by Month, 2005 - 2009
Year Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total
2005 -69.7 -50.8 -44.0 -46.4 -40.0 -33.2 -31.4 -31.3 -27.9 -22.8 -21.5 5.3 -35.9
2006 211.2 86.3 52.8 88.4 61.8 46.2 43.3 30.2 32.1 35.0 20.5 25.1 52.3
2007 10.7 19.2 18.1 12.8 13.8 16.4 19.3 6.4 8.7 7.3 6.0 11.2 12.3
2008 0.1 4.2 11.1 -0.8 4.6 4.7 -6.6 -2.5 4.6 -4.0 2.0 -4.0 1.1
2009 -4.8 -13.9 -13.3 -8.8 -11.5 -10.1 -7.0 1.1 -0.6 10.8 6.9 4.8 -4.0
Source: Ministry of Tourism, Arts & Culture
8 Major Markets
Europe continues to be the leading market generator to the Maldives over the years. At the end of 2009, with 462,192 tourists, the region captured a market share of 70.5%. However, a negative growth of 7% was recorded from Europe for the year. Major markets from this region include the United Kingdom, Italy, Germany, France, Russia and Switzerland.
Tourist arrivals to the Maldives from Asia have been increasing steadily over the last five years. The market share increased from 17.6% in 2005 to 23.7% in 2009. Even with the troubled economic scenario around the world and decline in arrivals during the year 2009, the Maldives recorded a positive growth of 6.9% in tourist arrivals from Asia region for the year. Main markets from this region include China, Japan, Korea and India.
Americas contributed 2.3% to the market share in 2009. The region recorded a positive growth of 4.7% at the end of 2009. With 9,438 tourists and a market share of 1.4% the U.S market from this region showed a positive growth of 6.6% in 2009.
The Middle East, one of the potential and growing market regions to the Maldives, captured a market share of 1.5% in 2009. This region also performed with a positive growth of 3.5% in 2009.
Oceania recorded the highest decline in arrivals to the Maldives in 2009 with -20.5%. The region captured a market share of 1.3% at the end of 2009. As seen from Figure 1, arrivals from Oceania have been declining since 2007.
With a negative growth of 20.3% from the South African market, Africa region registered a decline of -11.6% in 2009.
Figure 1: Market Share by Regions, 2005 - 2009
100.0
90.0
80.0
70.0
Middle East 60.0 Oceania 50.0 Americas
Percent (%) Africa 40.0 Asia 30.0 Europe
20.0
10.0
0.0 2005 2006 2007 2008 2009 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
9 Tourism Yearbook 2010 Tourism Yearbook 2010
Top Ten Markets of 2009 Six markets from Europe and four markets from Asia make up the top ten markets of the Maldives in 2009. Except for the 4th and 6th positions, the ranking of the top ten market list remained the same as that of 2008. (Refer Table 10)
Table: 10 Tourist Arrivals and Market Share of Top Ten Markets of 2009 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
2009 2008 Rank Rank Country Market Market 2009 Arrivals Arrivals 2008 Share (%) Share (%)
1 United Kingdom 105,950 16.2 116,821 17.1 1
2 Italy 89,292 13.6 103,824 15.2 2
3 Germany 69,085 10.5 69,240 10.1 3
4 China 60,666 9.2 41,511 6.1 6
5 France 50,373 7.7 48,100 7.1 5
6 Russia 40,014 6.1 48,978 7.2 4
7 Japan 36,641 5.6 38,193 5.6 7
8 Switzerland 26,783 4.1 26,983 4.0 8
9 Korea 16,135 2.5 20,934 3.1 9
10 India 15,850 2.4 16,663 2.4 10 Global Total 655,852 Source: Ministry of Tourism, Arts & Culture
Capturing a market share of 16.2%, the United Kingdom maintained its number one position in 2009, followed by Italy and Germany with 13.6% and 10.5% market shares respectively. The Chinese market moved from 6th to 4th position, overtaking France and Russia capturing a market share of 9.2%. While France remained at the fifth position with 7.7% shares, Russian market droped to the 6th position with 6.1% market shares. Japan (5.6%), Switzerland (4.1%), Korea (2.5%) and India (2.4%) maintained their ranks at the 7th, 8th, 9th and 10th positions respectively in 2009.
10 The United Kingdom
At the end of 2009, with a total of 105,950 tourists and a market share of over 16%, the United Kingdom remained as the number one market to the Maldives. However, a negative growth of 9.3% was recorded from this market for the year.
Figure 2: Arrival Growth & Market Share of UK Market, 2005 - 2009
30.0 23.8 20.0 15.9
10.0 22.1 17.9 18.5 17.1 16.2
0.0 2005 2006 2007 2008 2009 Percent (%) -10.0 -6.7 -9.3
-20.0 Market Share -23.4 Arrival Growth -30.0
Although, the U.K. market is ranked as the number one market and maintained its position over the years, no significant growth was registered for the market during the last five years. Five year average growth for the market was recorded to be 0.01%, market share dropped from 22% in 2005 to 16% in 2009.
Figure 3: Monthly Tourist Arrival Trends of the UK Market, 2005 - 2009
14,000
12,000
10,000
8,000
6,000
Arrival numbers 4,000
2,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 4,470 6,861 7,364 6,339 6,368 6,470 6,952 9,022 7,488 8,811 9,039 8,080 2006 8,531 9,354 8,659 9,000 8,390 6,648 8,972 9,976 8,739 10,576 9,701 9,449 2007 10,952 11,913 10,787 10,912 8,599 8,109 11,272 10,783 10,092 11,332 9,719 10,688 2008 9,638 11,238 12,544 11,150 7,972 8,037 9,136 9,789 10,448 9,541 8,470 8,858 2009 7,751 8,573 9,973 9,014 8,200 7,558 7,994 9,399 9,100 9,805 9,726 8,857 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
11 Tourism Yearbook 2010 Tourism Yearbook 2010
Italy
With a market share of 13.6%, the Italian market maintained its position as the second most tourist generating market to the Maldives in 2009. A total of 89,292 tourists visited the Maldives from Italy in 2009. However this market also registered a negative growth of 14.0% in 2009 compared with 2008.
Figure 4: Arrival Growth & Market Share of Italian Market, 2005 - 2009
80.0 69.6 Market Share 60.0 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST Arrival Growth
40.0
20.0 17.7 19.8 17.3 15.2 13.6 0.0 Percent (%) 2005 2006 2007 2008 2009 -1.4 -20.0 -11.4 -14.0
-40.0 -46.5 -60.0 The Italian market share has recorded considerable drop over the years (refer figure 4). In 2005, the market share stood at 17.7% and by end 2009 the market share was found to be13.6%. A negative growth of 0.7% was recorded as the five year average growth from 2005 to 2009 for the market.
Figure 5 shows monthly arrival pattern of Italian tourists to the Maldives. As seen from the chart, no significant change was recorded from this market. The month of March is recorded to be the peak month over the last five years.
Figure 5: Monthly Tourist Arrival Trends of Italian Market, 2005 - 2009
18,000 16,000 14,000 12,000 10,000 8,000 6,000 4,000
Arrival numbers 2,000 0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 3,039 6,882 8,392 5,602 2,444 2,738 4,175 8,903 4,751 5,649 7,339 10,201 2006 14,703 12,977 13,866 13,293 5,683 5,020 6,733 11,106 6,718 8,368 8,168 12,294 2007 15,507 14,323 13,872 13,488 5,455 5,027 6,925 9,555 5,896 7,912 7,034 12,252 2008 13,473 13,630 14,865 11,246 4,212 3,683 5,432 8,305 5,972 5,579 6,711 10,715 2009 10,441 11,604 12,599 9,306 3,764 3,828 4,323 7,629 5,004 4,658 5,943 10,193
12 Germany In 2009, a total of 69,085 tourists visited the Maldives from Germany, capturing a market share of 10.5%. Germany is third most tourist generating market to the Maldives. The market recorded a slight decline of arrivals in 2009, with a negative growth of 0.2%.
Figure 6: Arrival Growth & Market Share of German Market, 2005 - 2009
30.0 27.0
20.0
10.0 14.1 11.8 10.7 10.1 10.5 2.0 0.0 -0.2 2005 2006 2007 2008 2009 Percent (%) -4.2 -10.0
Market Share -20.0 Arrival Growth
-23.6 -30.0
Germany is one of the traditional markets to the Maldives. It has been the third tourist generating market to the Maldives since 2001. Over the last five years the market registered an average growth of 0.2%. Market share dropped from 14.1% in 2005 to 10.5% in 2009.
Figure 7 shows monthly arrival pattern of German tourists to the Maldives. Arrivals from Germany is at its peak during the month of October and is at its lowest during June (refer Figure 7).
Figure 7: Monthly Tourist Arrival Trends of German Market, 2005 - 2009
9,000 8,000 7,000 6,000 5,000 4,000 3,000 Arrival numbers 2,000 1,000 0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 2,373 4,030 5,582 4,329 5,204 3,032 3,665 4,218 5,065 6,251 7,011 5,022 2006 6,044 6,032 7,170 6,591 6,133 4,293 4,191 5,135 6,026 6,991 6,829 5,395 2007 5,911 6,186 6,982 6,718 6,930 4,288 4,629 4,790 5,850 7,450 6,829 5,706 2008 6,000 6,182 7,949 6,015 6,983 3,964 4,163 4,103 5,292 6,647 6,880 5,062 2009 5,364 5,319 6,268 6,718 6,341 3,738 3,972 4,636 5,806 7,886 7,297 5,740 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
13 Tourism Yearbook 2010 Tourism Yearbook 2010
China China, which was the sixth leading market to the Maldives in 2008, overtook France and Russia to become the 4th leading market by end 2009. Over the last five years, the market share increased from 2.9% in 2005 to 9.2% at the end of 2009. With a total of 60,666 tourists the market registered a growth of 46.1% in 2009 compared with 2008.
Figure 8: Arrival Growth & Market Share of Chinese Market, 2005 - 2009
140.0 127.4 Market Share
TOURIST ARRIVAL TRENDS ARRIVAL TOURIST 120.0 Arrival Growth 100.0
80.0
60.0 46.1 40.0 36.3 15.4 Precent (%) 20.0 9.2 2.9 4.4 5.3 6.1 0.0 2005 2006 2007 2008 2009 -20.0
-40.0 -43.6 -60.0
The Chinese market is one of the fastest growing markets to the Maldives with an annual average growth rate of 36% over the last five years. China has become the largest Asian market to the Maldives in 2008 overtaking Japan.
Figure 9 shows monthly arrival pattern from this market. As shown from the figure significant changes have occurred in the arrival pattern from this market in 2009. Arrivals peaked in October with over ten thousand tourists.
Figure 9: Monthly Tourist Arrival Trends of Chinese Market, 2005 - 2009
12,000
10,000
8,000
6,000
Percent (%) 4,000
2,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 146 202 438 631 754 726 1,515 1,482 1,450 1,824 1,071 1,370 2006 2,852 1,985 1,376 1,479 2,406 1,595 2,230 2,244 2,262 3,090 2,382 2,495 2007 1,855 4,591 1,647 1,981 3,505 2,722 3,159 3,996 3,450 4,097 2,671 2,302 2008 2,569 5,638 2,065 2,408 3,631 3,133 3,903 3,440 4,724 4,286 3,101 2,613 2009 5,912 2,682 2,363 3,417 3,706 3,226 5,206 6,197 6,141 10,805 6,286 4,725
14 France With a market share of over 7%, France remained as the fifth most tourist generating market to the Maldives in 2009. With a total of 50,373 tourists, the French market registered a positive growth of 4.7% in 2009 compared with 2008.
Figure 10: Arrival Growth & Market Share of French Market, 2005 - 2009
120.0 101.6 100.0 Market Share
80.0 Arrival Growth 60.0
40.0
20.0 7.2 6.7 7.0 7.7 5.5
Percent (%) 0.0 2005 2006 2007 2008 2009 -20.0 3.8 6.2 4.7 -40.0
-60.0 -53.1 -80.0
Arrivals from France has been increasing steadily over the last five years with a five year average annual growth of 6.8%. The market share has increased from 5.5% in 2005 to 7.7% in 2009.
The monthly arrival pattern from France shows no significant change over the years. February continues to be the peak season for French tourists to the Maldives (refer Figure 11).
Figure 11: Monthly Tourist Arrival Trends of French Market, 2005 - 2009
8,000 7,000 6,000 5,000 4,000 3,000
Arrival numbers 2,000 1,000 0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 870 2,229 2,170 2,002 1,013 554 982 1,395 1,140 1,932 3,343 4,010 2006 5,712 6,690 5,605 5,145 2,366 1,069 1,735 2,594 1,927 2,662 3,703 4,419 2007 6,010 6,678 6,761 4,742 2,076 1,048 1,485 1,977 1,411 2,865 5,030 5,218 2008 6,784 7,163 6,019 5,801 2,437 1,096 1,455 2,393 1,674 3,295 4,565 5,418 2009 6,241 6,973 6,699 5,394 2,484 1,232 1,476 2,536 1,834 4,268 4,755 6,481 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
15 Tourism Yearbook 2010 Tourism Yearbook 2010
Russia The Russian market performed very well between the period 2006 to 2008 (refer Figure 12). Russia was ranked as the 8th leading market to the Maldives in 2006, climbed to the 4th position by end 2008. The market share increased from 3.6% in 2006 to 7.2% in 2008. At the end of 2009, the Russian market share has dropped significantly. The Maldives received 40,014 tourists from Russia in 2009, capturing a market share of 6.1%.
Russia performed with a negative growth of 18.3% in 2009 and was ranked as the 6th leading market to the Maldives that year. TOURIST ARRIVAL TRENDS ARRIVAL TOURIST Figure 12: Arrival Growth & Market Share of Russian Market, 2005 - 2009
60.0 Market Share 50.0 50.6 45.0 53.8 Arrival Growth 40.0
30.0
20.0
10.0
Percent (%) 3.7 3.6 4.7 7.2 6.1 0.0 2005 2006 2007 2008 2009 -10.0
-20.0 -19.3 -18.3 -30.0
Monthly arrival pattern from Russia remained consistent over the years. Seasonality of Russian tourists is shown in Figure 13. As seen from the figure, November, December and Janaury remains to be the peak season for Russian arrivals to the Maldives.
Figure 13: Monthly Tourist Arrival Trends of Russian Market, 2005 - 2009
7,000
6,000
5,000
4,000
3,000
Arrival numbers 2,000
1,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 1,223 828 1,186 1,121 1,002 768 849 1,233 1,160 1,329 2,052 1,831 2006 2,812 1,553 1,779 2,157 1,348 932 1,431 1,543 1,174 1,889 2,386 2,951 2007 4,401 2,205 2,696 2,958 1,791 1,257 1,654 2,239 1,932 2,793 3,855 4,064 2008 5,507 3,339 4,730 4,313 3,345 2,225 2,691 3,511 2,834 3,997 6,397 6,089 2009 6,591 3,220 3,829 3,028 2,251 1,510 2,382 2,730 2,248 3,506 3,839 4,880
16 Japan The Japanese market recorded declines over the years from 2006 to 2008. At the end of 2009, with a market share of 5.6%, the Japanese market remained as the 7th leading market to the Maldives.
Figure 14: Arrival Growth & Market Share of Japanese Market, 2005 - 2009
80.0 69.9 60.0 Market Share
Arrival Growth 40.0
20.0 6.6 5.9 4.0 6.1 5.6 5.6 0.0 Percent (%) 2005 2006 2007 2008 2009 -7.1 -4.1 -20.0
-40.0 -50.4 -60.0
The Japanese market has been on the decline over the last five years. Although a positive growth of 4% was registered for the year 2007, the market share recorded a 0.5% decline that year. In 2008 the market recorded a negative growth of over 7%, with the market share dropping even further down to 5.6%.
Even though, the market has been declining, monthly arrival pattern from this market has not changed over the years. September continues to be the peak month for Japanese visitors to the Maldives.
Figure 15: Monthly Tourist Arrival Trends of Japanese Market, 2005 - 2009
5,000 4,500 4,000 3,500 3,000 2,500 2,000
Arrival numbers 1,500 1,000 500 0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 622 1,025 1,472 1,519 1,011 1,385 2,256 2,962 3,037 2,668 2,498 2,814 2006 2,918 2,238 2,820 2,573 2,167 2,696 3,950 4,003 4,269 4,094 4,225 3,575 2007 2,586 3,293 3,623 3,173 2,057 2,822 3,554 4,322 4,714 3,913 3,477 3,587 2008 2,269 2,985 3,088 2,832 2,305 3,062 3,746 3,966 4,288 3,413 3,178 3,061 2009 2,255 2,802 3,204 2,796 2,080 2,270 3,274 3,838 4,474 3,280 3,179 3,189 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
17 Tourism Yearbook 2010 Tourism Yearbook 2010
Switzerland With a total of 26,783 tourists and a market share of 4.1%, Switzerland remained as the 8th leading market to the Maldives in 2009.
Figure 16: Arrival Growth & Market Share of Swiss Market, 2005 - 2009
40.0 35.9 30.0 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST 20.0
10.0 4.9 4.4 3.9 3.1 4.0 4.1 0.0 -0.3 -0.7 2005 2006 2007 2008 2009 Percent (%) -10.0
-20.0 Market Share Arrival Growth -30.0 -33.9 -40.0
The Swiss market share has also been declining over the years. In 2005 Switzerland captured a market share of 4.9% and by end 2009 the share dropped to 4.1%. The growth of the market has been very slow over the last five years with an annual average rate of 0.8%.
Unlike other European markets, the peak month for Swiss market is recorded to be April. (Refer Figure 17).
Figure 17: Monthly Tourist Arrival Trends of Swiss Market, 2005 - 2009
4,000 3,500 3,000 2,500 2,000 1,500
Arrival numbers 1,000 500 0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 1,176 1,624 2,076 1,729 1,263 804 1,386 1,213 1,474 2,340 2,321 1,915 2006 2,758 2,438 2,395 3,169 1,766 866 1,768 973 1,741 2,893 2,801 2,683 2007 2,551 2,581 2,702 3,731 1,478 956 1,817 904 1,726 2,221 2,792 2,724 2008 2,815 2,883 3,265 2,933 1,465 1,214 1,459 1,099 1,665 2,544 3,080 2,561 2009 2,522 2,715 3,055 3,010 1,559 1,025 1,711 1,382 1,848 2,464 3,221 2,271
18 Korea Korean market is the third amongst Asia and ninth amongst all markets to the Maldives in 2009. A total of 16,135 tourists visited the Maldives from Korea in 2009, capturing a market share of 2.5%
Figure 18: Arrival Growth & Market Share of Korean Market, 2005 - 2009
160.0 146.9 140.0 Market Share Arrival Growth 120.0
100.0
80.0
60.0
40.0
Percent (%) 29.8 20.0 1.7 2.7 3.1 3.1 2.5 0.0 -0.2 2005 2006 2007 2008 2009 -20.0 -32.4 -22.9 -40.0
-60.0
Korea made its way to the top ten markets list in 2006 with a market share of 2.7%. The market performed very well in 2007 increasing its share to 3.1% that year. Although the market share remained at 3.1% in 2008, a decline of -0.2% in arrivals was recorded for the year. At the end of 2009, a huge decline of -22.9% in arrivals from Korea was recorded and the market share also dropped to 2.5%.
Figure 19 shows the seasonality of Korean market for the past five years. As shown in the figure, the Month of May and October are the best performing period from this market.
Figure 19: Monthly Tourist Arrival Trends of Korean Market, 2005 - 2009
3,500
3,000
2,500
2,000
1,500 Percent (%)
1,000
500
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 79 205 199 398 521 435 575 396 501 1,312 1,105 817 2006 489 694 760 1,260 1,745 1,248 866 729 1,513 2,207 2,511 2,135 2007 1,492 862 1,344 1,749 2,484 1,496 1,454 947 1,574 3,019 2,472 2,083 2008 1,438 1,164 1,632 2,103 2,705 2,001 898 911 1,610 2,879 2,353 1,240 2009 523 768 987 1,264 1,985 1,417 763 878 1,442 2,032 2,673 1,403 TOURIST ARRIVAL TRENDS ARRIVAL TOURIST
19 Tourism Yearbook 2010 Tourism Yearbook 2010
India Tourist arrivals from India has been very inconsistent over the last five years. While from 2005 to 2007 arrivals increased steadily, from 2007 to 2009 the Indian market has been on the decline (refer Figure 20).
Figure 20: Arrival Growth & Market Share of Indian Market, 2005 - 2009
50.0
43.5 Market Share Arrival Growth TOURIST ARRIVAL TRENDS ARRIVAL TOURIST 40.0
30.0
20.0 17.7 Percent (%) 10.0
2.6 2.0 2.6 2.4 2.4 0.0 2005 2006 2007 -3.8 2008 2009 -4.9 -6.7 -10.0
At the end of 2009, the Indian market was the 10th market as a whole and 4th market from the Asia region to the Maldives. The market share varied between 2.6% and 2.4% over the last five years. Best performance from this market was recorded in 2007 with over 17 thousand tourists and a positive growth of 43.5%.
The seasonality of Indian market remained consistent over the years, with increased arrivals during the months of May and December.
Figure 21: Monthly Tourist Arrival Trends of Indian Market, 2005 - 2009
2,500
2,000
1,500
1,000 Arrival numbers 500
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2005 807 733 843 746 891 821 853 653 840 949 861 1,263 2006 1,104 889 915 1,089 1,231 901 817 809 816 906 923 1,671 2007 1,578 1,184 1,156 1,592 2,051 1,275 1,237 1,099 1,159 1,278 1,634 2,084 2008 1,436 1,313 1,467 1,337 2,001 1,425 1,147 1,231 1,036 1,425 1,037 1,808 2009 1,290 1,143 1,163 1,165 1,425 1,058 1,032 999 1,328 1,462 1,421 2,364
20 AIRLINE STATISTICS
Table: 11 Passenger Arrivals by Type of Carriers, 2005 - 2009
2005 2006 2007 2008 2009 Type of Carrier Arrivals % Share Arrivals % Share Arrivals % Share Arrivals % Share Arrivals % Share Scheduled 419,271 81.6 592,971 80.7 669,219 80.3 694,718 80.8 696,925 83.8
Charter 94,525 18.4 141,762 19.3 164,217 19.7 164,587 19.2 134,999 16.2 Total 513,796 100.0 734,733 100.0 833,436 100.0 859,305 100.0 831,924 100.0 Source: Ministry of Tourism, Arts & Culture
The total number of passengers arrived in the Maldives by charter and scheduled flights in 2009 was 831,924, which is a decline of 3% compared with 2008. As seen from Table 11, over 83% of the passengers arriving in Maldives came from scheduled flights. The charter flights carried a total of 134,999 passengers to the Maldives in 2009, which is 16.2% of total arrivals to the Maldives that year. Traffic by International Carriers at Male’ & Gan International Airport Table: 12 2005 - 2009 2005 2006 2007 2008 2009 No. of No. of No. of No. of No. of Operator Movements Passenger Movements Passenger Movements Passenger Movements Passenger Movements Passenger (Take off / In (Take off / In (Take off / In (Take off / In (Take off / In Landing) Landing) Landing) Landing) Landing)
International Schedule 7,400 419,271 8,114 592,971 9,414 669,219 9,993 694,718 10,855 696,925 Aeroflot - - 4 585 - - 26 2,492 36 2,981 Air Berlin ------144 16,019 Air Seychelles 44 785 ------Air Sahara - - 66 1,680 264 8,575 - - - - Austrian Airlines 130 7,368 158 11,482 110 7,827 42 3,342 44 3,794 Bangkok Airways 26 359 18 741 224 9,142 256 8,872 210 8,569 British Airways ------58 3,325 China Eastern Airlines - - - - 280 7,075 217 7,690 - -
Condor 220 23,060 260 27,431 258 28,512 252 27,949 254 30,364 Czech Airlines 28 147 ------Emirates 1,390 74,411 1,336 103,911 1,242 109,713 1,234 128,053 1,232 127,357 Eurofly 372 39,317 444 50,049 487 50,476 522 52,787 506 45,700 Maldivian ------991 25,028 2,082 48,923 Indian Airlines 736 45,678 820 52,433 1,258 68,425 1,326 63,836 1,234 52,203 Krasair 12 772 ------Jazeera Airways - - - - 38 641 30 498 102 12,438 L. T. U 306 29,068 310 38,206 314 37,859 258 29,896 - -
Lauda Air - Italy / Livingston 98 10,700 190 23,268 190 23,219 138 13,209 - - Malaysia Airlines 288 16,822 312 21,984 333 15,297 422 27,162 441 35,811 Martin Air 18 802 152 4,616 56 1,229 - - - - Mihin Lanka - - - - 208 10,229 116 4,603 - - Oman Air ------76 1,845 Qatar Airways 722 31,768 734 52,202 736 65,891 732 62,263 772 59,411 Singapore Airlines 404 35,916 540 63,893 730 90,472 735 83,569 667 80,375 Srilankan Airlines 2,176 102,298 2,184 140,276 1,893 132,406 2,252 153,469 2,623 167,810 Viva Macau - - 6 214 70 2,231 - - - - Srilankan Airlines (Cargo) 350 0 388 0 186 0 4 0 - - Expo Aviation (Cargo) 80 0 192 0 537 0 440 0 374 0 AIRLINES STATISTICS
23 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 12 Cont....
2005 2006 2007 2008 2009 No. of No. of No. of No. of No. of Movements Passenger Movements Passenger Movements Passenger Movements Passenger Movements Passenger Operator (Take off / In (Take off / In (Take off / In (Take off / In (Take off / In Landing) Landing) Landing) Landing) Landing)
International Charter 1,725 94,525 2,356 141,762 3,231 164,217 3,508 164,587 2,927 134,999
Air 2000 / AIRLINE STATICSTICS 62 7,053 169 19,502 ------First Choice Airways Air Italy 2 212 38 3,263 72 7,723 8 925 72 7,313 Atlant Soyuz ------34 2,927 49 4,272 Belair 24 1,662 20 1,509 52 4,430 78 5,899 64 4,882 Blue Panorama Airlines 12 733 98 9,186 84 9,317 96 9,339 - -
Britannia Airways/ 50 6,528 34 4,913 18 2,001 76 9,106 238 27,690 Thomson Fly Condor ------24 781 - - Corse Air International 20 3,194 38 8,543 ------Domodedovo Airlines 4 234 ------Eagle Aviation ------Edelweiss 122 14,447 158 20,403 156 18,194 158 18,956 174 19,467 First Choice - - - - 210 25,172 180 21,406 - - Kras Air 20 535 - - 40 3,575 131 13,463 - - Malev - Hungarian Airlines 4 139 20 1,376 18 937 - - - - Monarch Airlines 214 35,945 158 27,433 226 33,728 190 30,243 109 17,058 My Travel Airways 16 2,139 38 4,194 72 8,558 - - - - Neos Spa 96 10,732 162 18,600 78 7,950 82 9,099 160 18,508 Star Airlines/XL Airways 4 623 56 7,431 110 16,651 110 16,000 101 12,628 Transaero Airlines 92 8,531 80 11,262 140 14,746 122 15,406 124 16,520 Travel Services - - - - 2 45 8 410 - - Tuifly Nordic ------10 1,394 - - Vaso Airlines - - - - 7 303 - - - - Volare - - 4 189 40 3,785 60 4,070 - - Other Internationals 983 1,818 1,283 3,958 1,906 7,102 2,141 5,163 1,836 6,661
Total 9,125 513,796 10,470 734,733 12,645 833,436 13,501 859,305 13,782 831,924 Source: Ministry of Tourism, Arts & Culture
Although arrivals to the Maldives declined in 2009, the number of scheduled flight movements increased by 8.6% in 2009. With the increase in flight movements, a slight increase in the number of passengers arrived by scheduled flights was also registered for 2009. While three airlines started scheduled flights, 3 airlines stopped their scheduled flights to the Maldives in 2009. Newly started scheduled flights in 2009 were, Air Berlin, British Airways and Oman Air. Airlines that stopped its scheduled flights in 2009 include China Eastern, L T U and Lauda Air - Italy.
Along with the huge decline in charter flight movements, the number of passengers arrived by charter flights also registered a huge decline of 17.9% in 2009. While there has been no new charter flights during the year, three major charter airlines stopped operating to the Maldives in 2009. They were Blue Panorama Airlines, which has been operating charter flights to the Maldives since 2004, and First Choice and KrasAir.
24 Table: 13 Traffic by Domestic Carriers at Male’ International Airport, 2005 - 2009
2005 2006 2007 2008 2009 No. of No. of No. of No. of No. of Movements Passenger Movements Passenger Movements Passenger Movements Passenger Movements Passenger Operator (Take off / In (Take off / In (Take off / In (Take off / In (Take off / In Landing) Landing) Landing) Landing) Landing)
Domestic Air Equator 175 2,263 ------
Island Aviation Services 5,470 55,694 7,378 72,272 9,139 93,244 9,311 90,557 8,621 114,069 Maldivian Air Taxi 25,150 136,569 35,859 186,522 38,959 195,361 39,570 204,413 38,256 196,775
Trans Maldivian Airways ------1,538 21,408 328 4,145 (Scheduled)
Trans Maldivian Airways 14,753 63,950 22,152 96,221 26,798 109,825 25,856 101,624 24,802 93,614 Other Domestic * 1,443 0 2,028 0 ------
Total 46,991 258,476 67,417 355,015 74,896 398,430 76,275 418,002 72,007 408,603 Note: * includes movements by photo, training, technical and surveillance flights Source: Ministry of Tourism, Arts & Culture
Flight movements of all domestic airlines recorded declines in 2009. Except for Island Aviation Services, passenger arrivals also registered declines declines in 2009. Although flight movements of Island Aviation Services recorded a decline of -7.4%, passenger arrivals from this airline registered a positive growth of 26% in 2009. AIRLINES STATISTICS
25 Tourism Yearbook 2010
ECONOMIC INDICATORS
Tourism Contribution to the Economy
Tourism continues to be the leading economic activity in the Maldives. While one third of the country’s GDP is supplied by tourism, it is also the number one employment generator in the country as well as the foreign currency earner for the country. As the leading industry, a range of tertiary activities have grown to support tourism.
Tourism Contribution to Gross Domestic Product (GDP), 2005 - 2009 Table: 14 (in Million Rufiyaa at 1995 constant prices)
% Share of Tourism Year GDP GDP Growth % Tourism Contribution Contribution
2005 7,926.20 _/ -4.6 1,798.50 22.7
2006 9,351.10 _/ 18.0 2,559.70 27.4
2007 10,028.40 _/ 7.2 2,800.00 _/ 27.9
2008 10,646.30 _/ 6.2 2,883.90 _/ 27.1
2009 10,312.70 -1.3 2,732.90 26.5
Note: _/ Revised figures Source: Ministry of Tourism, Arts & Culture
Over the last five years, tourism contribution to GDP remained above 20%. In 2005, tourism contributed 22.7% to the GDP of the country. The percentage increased to 27% at the end of 2006 and remained at 27% till end 2008. In 2009, with the decline in tourist arrivals, tourism contribution to GDP declined by 0.6%. With a total of 2,732.90 million Rufiyaa, the tourism contribution to GDP stood at 26.5% at the end of 2009.
Tourism Revenue and Tax, 2005 - 2009 Table: 15 (in Million Rufiyaa )
% Share of Government Tourism % Share of Tourism Tax Year Revenue Revenue Tourism Revenue Tourism Tax to Tourism Revenue 2005 3,788.30 911.80 24.1 346.50 37.8
2006 5,286.70 1,776.90 33.6 495.70 27.9
2007 6,669.40 2,525.10 37.9 544.30 21.7
2008 7,054.40 1,969.70 27.9 566.60 28.8
2009 5,957.80 1,429.80 24.0 531.40 37.2
Source: Ministry of Tourism, Arts & Culture
Tourism revenue increased steadily from 2005 to 2007. In 2008 and in 2009 the tourism revenue registered huge declines of 22% and 27% respectively. Out of the 1,429.8 million rufiyaa the Government received in 2009 as tourism revenue, 531.4 million Rufiyaa came directly from tourism tax. ECONOMIC INDICATORS
29 Tourism Yearbook 2010 Tourism Yearbook 2010
Government Expenditure on Tourism, 2005 - 2009 Table: 16 (in Million Rufiyaa )
% Share of Year Government Expenditure Tourism Expenditure Tourism Expenditure
2005 5,775.40 57.40 1.0
2006 7,066.20 100.80 1.4
2007 9,036.30 111.80 1.2
2008 10,801.76 170.80 1.6 ECONOMIC INDICATORS
2009 10,950.30 152.40 1.4
Source: Ministry of Tourism, Arts & Culture
In 2009, tourism expenditure of the Maldives was Maldivian Rufiyaa 152.40 million, which was 1.4% of the total Government expenditure that year. As seen from Table 16, a very small amount of Government expenditure is spent on tourism. While in 2005, the percentage share of tourism expenditure on the Government expenditure was 1%, by end 2009 it was 1.4%.
During the last five years, the maximum amount spent from the Government expenditure on tourism was Maldivian Rufiyya 170.80 million in 2008.
Tourism Receipts, 2005 - 2009 Table: 17 (in Million US Dollars )
Year Tourism Receipts 1_/ Growth Rate (%) Exports, FOB Imports, CIF 2005 286.6 -39.1 103.8 742.0
2006 512.4 78.8 135.1 922.9
2007 602.4 17.5 107.8 1,092.0
2008 663.6 2_/ 10.2 125.9 1,382.1
2009 608.3 3_/ -8.3 76.4 962.5
Note: 1_/ based on estimates of tourism expenditure in the Maldives 2_/ revised 3_/ estimates as at end Feb 2010 Source: Ministry of Tourism, Arts & Culture
The tourism receipts mainly refers to expenditure made by tourists in the country, hence calculated in United States Dollars. Tourism receipts has been increasing steadily over the years. In 2005, Maldives received US $ 286.6 million as tourism receipts. In 2009 tourism receipts registered a decline of -8.3% with a total of US $ 608.3 million, reflecting the decline in tourist arrivals that year.
30 ADDITIONAL TABLES
Table: 18 Bed Capacity of Tourist Resorts, 2005 - 2009
Airport Atoll & Island Year of Initial Initial Bed Name of the Resort Distance 2005 2006 2007 2008 2009 Operation Capacity Name (Km)
1Adaaran Prestige Vaadhu K. Vaadhu 8.0 1978 18 66 66 66 66 100
2Adhaaran Club Rannaalhi K. Rannalhi 34.0 * 1978 34 232 232 232 256 * 256
3Adhaaran Select Hudhuranfushi K. Lhohifushi 22.5 1979 40 274 274 354 354 354
4Adhaaran Select Meedhupparu R. Meedhupparu 130.3 2000 430 466 470 470 470 470
5Alila Villas Hadahaa G.A Hadahaa 405.0 2009 100 - - - - 100
6Alimatha Aquatic Resort V. Alimatha 48.0 1975 20 260 260 260 260 260
7Anantara Resort & Spa Maldives K. Dhigufinolhu 40.0 1980 24 200 220 220 220 220
8Angaaga Island Resort and Spa A.Dh. Angaga 85.0 1989 100 140 140 140 140 140
9Angsana Resort & Spa Maldives, Ihuru K. Ihuru 17.0 1978 20 90 90 90 90 90
10Angsana Resort and Spa Maldives - Velavaru Dh. Velavaru 125.0 1998 50 168 168 168 168 236
11 Asdhu Sun Island K. Asdhu 32.0 1981 36 60 60 60 60 60
12Athurugau Island Resort A.Dh. Athurugau 90.0 1990 79 98 98 98 98 98
13Bandos Island Resort and Spa K. Bandos 8.0 1972 220 450 450 450 450 450
14Banyan Tree Maldives Vabbinfaru K. Vabbinfaru 12.0 1977 24 96 96 96 96 96
15Baros Holiday Resort K. Baros 16.0 1973 56 150 150 150 150 150
16Bathala Island Resort A.A. Bathala 48.3 1983 20 90 90 90 90 90
Beach House Maldives, The Waldorf Astoria 17 H.A Manafaru 337.0 2007 100 - - 100 142 142 Collection
18Biyaadhu Island Resort K. Biyaadhoo 18.0 1982 192 192 192 192 192 192
Centara Grand Island Resort & Spa 19 A.Dh. Machchafushi 95.0 1992 96 128 128 128 128 128 Maldives
20Chaaya Island Dhonveli K. Kanuoiy Huraa 13.0 1981 20 128 176 292 292 296
21Chaaya Lagoon Hakuraa Huraa M. Hakuraa Huraa 128.7 1999 72 160 160 160 160 160
22Cinnamon Island Alidhoo H.A. Alidhoo 300.0 2007 66 - - 200 200 200
23Club Faru, Farukolhufushi K. Farukolhufushi 2.0 1973 112 304 304 304 304 304
24Coco Palm Boduhithi K. Boduhithi 29.0 1979 50 206 206 206 206 206
25Coco Palm Dhunikolhu B. Dhunikolhu 124.0 1998 192 200 200 200 200 200
26Coco Palm Kudahithi K. Kudahithi 27.4 1984 12 14 14 14 14 14
27Cocoa Island K. Makunufushi 30.0 1981 12 70 70 70 70 70
28Conrad Maldives Rangali Island A.Dh. Rangalifinolhu 96.6 1992 80 304 304 304 304 304
29Constance Halaveli Resort A.A. Halaveli 36.0 1982 30 112 112 112 112 172
30Deva Maldives A.Dh. Dhidhdhufinolhu 104.0 1988 180 282 282 282 394 * 394
31Dhiggiri Tourist Resort V. Dhiggiri 32.0 1982 50 90 90 90 90 90
32Dream Island Maldives K. Villivaru 29.0 1981 120 120 120 120 120 120
33Ellaidhu Tourist Resort A.A. Ellaidhoo 54.0 1985 32 156 156 176 224 224
34Emboodhu Village K. Emboodhu 8.0 1979 44 236 236 236 236 236
35Eriyadhu Island Resort K. Eriyadhu 40.0 1982 40 114 114 114 114 114 ADDITIONAL TABLES ADDITIONAL
33 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 18 Cont...
Airport Year of Atoll & Island Initial Bed Name of the Resort Distance Initial 2005 2006 2007 2008 2009 Capacity Name (Km) Operation
36Fihalhohi Island Resort K. Fihaalhohi 28.0 1981 90 300 300 300 300 300
37Filitheyo Island Resort F. Filitheyo 120.7 1999 250 250 250 250 250 250
Four Seasons Resort Maldives ADDITIONAL TABLES ADDITIONAL 38 K. Kuda Huraa 12.9 1977 32 212 212 212 212 212 at Kuda Huraa Four Seasons Resort Maldives 39 B. Landaa Giraavaru 120.0 2006 206 - 206 206 206 206 at Landaa Giraavaru 40Full Moon Beach Resort K. Furanafushi 5.6 1973 112 312 312 312 312 312
41Fun Island Resort K. Bodufinolhu 38.0 1980 44 200 200 200 200 200
42Gangehi Island Resort A.A. Gangehi 77.2 1987 50 50 50 50 72 72
43Gasfinolhu Island Resort K. Gasfinolhu 23.0 1980 18 80 80 80 80 80
44Giraavaru Tourist Resort K. Giraavaru 11.3 1980 40 132 132 132 132 132
45Handhufushi S. Herethere 480.0 2007 106 - - 546 546 546
46Helengeli Island Resort K. Helengeli 46.7 1979 20 100 100 100 100 100
47Hilton Maldives - Irufushi Resort & Spa N. Medhafushi 238.0 2008 200 - - - 300 390
48Holiday Island A.Dh. Dhiffushi 93.0 1994 284 284 284 284 284 284
49Huvafenfushi K. Nakatchafushi 25.7 1979 80 102 102 102 102 102
50Huvandhumaafushi G.A Funamauddua 400.0 2009 100 - - - - 100 Island Hideaway at Dhonakulhi Maldives, 51 H.A. Dhonakulhi 250.0 2005 50 50 90 90 90 90 Spa Resort & Marina 52Island of Bolifushi K. Bolifushi 12.0 1982 64 110 110 110 110 110
53Kandooma Tourist Resort K. Kandoomafushi 27.4 1985 98 204 204 204 322 322
54Kanifinolhu Tourist Resort K. Kanifinolhu 19.3 1978 18 378 444 444 444 444
55Kihaadhufaru Tourist Resort B. Kihaadhuffaru 104.6 1999 200 200 200 200 200 200
56Komandoo Maldive Island Resort Lh. Komandoo 128.7 1998 90 120 120 120 120 120
57Kudarah Island Resort A.Dh. Kudarah 88.5 1991 50 60 60 60 60 60
58Kuramathi Tourist Resort A.A. Kuramathi 56.3 1977 48 580 580 580 580 580
59Kuredhdhu Island Resort Lh. Kuredhdhu 128.7 1978 18 660 660 740 746 768
60Kurumba Maldives K. Vihamanaafushi 3.2 1972 60 362 362 362 362 362
61Lily Beach Resort A.Dh. Huvahendhoo 85.0 1994 168 170 170 170 170 250
62Maayafushi Tourist Resort A.A. Maayafushi 63.0 1983 48 150 150 150 150 150
63Madoogali Resort A.A. Madoogali 77.2 1989 70 112 112 112 112 112
64Makunudhoo Island K. Makunudhu 38.6 1983 58 74 74 74 74 74
65Medhufushi Island Resort M. Medhufushi 128.7 2000 240 240 240 240 240 240
66Meeru Island Resort K. Meerufenfushi 37.0 1978 128 518 518 570 570 570
67Mirihi Island Resort A.Dh. Mirihi 112.6 1989 36 72 72 72 72 72
68Moofushi Island Resort A.Dh. Moofushi 80.0 1990 84 124 124 124 124 124
69Nika Island Resort A.A. Kudafolhudhu 69.2 1983 30 76 76 76 76 76
70Olhuveli Beach & Spa Resort K. Olhuveli 51.5 1979 36 268 268 268 268 268
71One & Only Kanuhura, Maldives Lh. Kanuhuraa 125.5 1999 200 200 200 200 200 200
34 Table: 18 Cont...
Airport Year of Atoll & Island Initial Bed Name of the Resort Distance Initial 2005 2006 2007 2008 2009 Capacity Name (Km) Operation
72One & Only Reethi Rah, Maldives K. Medhufinolhu 64.4 1979 24 264 264 264 264 268
73Palm Beach Island Lh. Madhiriguraidhoo 128.7 1999 200 200 216 216 228 248
74Palm Tree Island K. Veligandu Huraa 27.0 1986 32 112 112 138 138 138
75Paradise Island Resort & Spa K. Lankanfinolhu 9.6 1979 24 520 520 520 568 * 568
76Ranveli Village A.Dh. Villingilivaru 77.0 1991 112 112 112 112 112 112
77Reethi Beach Resort B. Fonimagoodhoo 104.6 1998 200 200 200 200 200 200
78Rihiveli Beach Resort K. Mahaanaelhi Huraa 40.2 1980 40 100 100 100 100 100
79Royal Island B. Horubadhoo 110.0 2001 304 304 304 304 304 304
80Shangri - La Villingili Resort & Spa S. Villingili 478.0 2009 284 - - - - 284
81Soneva Fushi By Six Senses B. Kunfunadhoo 104.6 1983 50 130 130 130 130 130
82Soneva Gili By Six Senses K. Lankanfushi 9.7 1980 12 94 94 94 94 94
83Summer Island Village K. Ziyaaraifushi 35.0 1983 58 216 216 216 216 216
84Sun Island Resort & Spa A.Dh. Nalaguraidhoo 99.8 1998 700 852 852 852 852 852
85Taj Exortica Resort & Spa Maldives K. Embudhu Finolhu 12.9 1983 20 128 128 128 128 128
86Thulhaagiri Island Resort K. Thulhaagiri 11.0 1980 44 138 138 138 138 172
87Thundufushi Island Resort A.Dh. Thundufushi 80.5 1990 74 94 94 94 94 94
88Twin Island Resort A.Dh. Maafushivaru 54.7 1991 60 94 94 98 98 98
89Vakarufalhi Island Resort A.Dh. Vakarufalhi 90.0 1994 100 100 100 100 100 * 100
90Velassaru Maldives K. Velassaru 11.3 1974 90 258 258 258 258 258
91Velidhoo Island Resort A.A. Velidhoo 80.5 1989 22 200 200 200 200 200
92Veligandu Island A.A. Veligandu 51.0 1984 34 146 146 148 148 148
93Vilamendhoo Island Resort A.Dh. Vilamendhoo 48.3 1994 200 282 282 282 282 282
94Villu Reef Beach & Spa Resort Dh. Meedhuffushi 128.7 1998 136 156 156 156 156 200
Vivanta by Taj - Coral Reef, 95 K. Hembadhoo 32.2 1982 68 132 132 132 132 132 Maldives
96W. Retreat & Spa Maldives A.A. Fesdhu 72.4 1982 90 110 164 164 164 164
97Zitahli Resort & Spa, Kudafunafaru N. Kudafunafaru 180.0 2008 100 - - - 100 100
Total 17,348 17,802 19,028 19,860 20,804 Source: Ministry of Tourism, Arts & Culture ADDITIONAL TABLES ADDITIONAL
35 Tourism Yearbook 2010 Tourism Yearbook 2010
New Islands Leased for Resort/Hotel Development Table: 19 & their Estimated Opening Dates
No. of Bed Estimated Island Lease Holder Resorts Capacity Opening Date MATHI UTHURU PROVINCE (Upper North Province) 19 3,376 HAA ALIF ATOLL 7 1,056 Existing 3 456 ADDITIONAL TABLES ADDITIONAL Upcoming 4 600 1Berinmadhoo Mr. Ahmed Ibrahim Didi, Ma.Niyaz Villa 200 December 2011 2Kelaa Ahmed Shafeeq, Ma.Nivico 200 December 2013 3Naridhoo Mr. Ali Zahir, H.Iruvelige 100 NA 4Uligamu (CITY HOTEL) Maldives Tourism Development Crporation PLC 100 December 2011 HAA DHAAL ATOLL 6 1,250 Existing 0 0 Upcoming 6 1,250 5Hanimaadhoo Ms. Fathimath Thasleema, M.Maafannu Villa 200 April 2011 6Hondaafushi Mr. Abdulla Ali, H.Girithereyge 200 June 2013 7Kudamuraidhoo JH Resorts 250 June 2013 8Naagoashi Maldives Tourism Development Crporation PLC 600 January 2012 9Nolhivaranfaru Ms. Aishath Shaugee, Ma.Light Corner 200 NA 10Dhipparufushi (Transport Network) Trinus - CAE Holdings Pvt. Ltd. 50 NA SHAVIYANI ATOLL 6 1,070 Existing 0 0 Upcoming 6 1,070 11 Dholhiyadhoo Mr. Mohamed Latheef, H.Baraboamaage 200 June 2011 12Farukolhu North Airport Investments Maldives Pvt. Ltd. 200 NA 13Farukolhu South Airport Investments Maldives Pvt. Ltd. 200 NA 14Gaakoshibi Mr. Hussain Waheed, Huvandhumaage, Sh.Foakaidhoo 200 July 2011 15Kabaalifaru Mr. Ali Shareef, M.Anaa Villa 200 April 2012 16Vagaru Vagaru Holdings Pvt. Ltd. 70 November 2011 UTHURU PROVINCE (North Province) 30 6,072 NOON ATOLL 8 1,522 Existing 2 542 Upcoming 6 980 17Huvadhumaavattaru Noonu Hotels and Resorts Development Pvt. Ltd 200 NA 18Maafaru Noonu Hotels and Resorts Development Pvt. Ltd 200 NA 19Maavelaavaru Athama Investments Pvt. Ltd. 100 July 2011 20Ekulhivaru Maldives Tourism Develoment Corporation PLC 180 July 2013 21Randheli I & T Management Pvt. Ltd 100 December 2011 22Fushivelavaru (Housing Project) Mr. Rolf E.M. Berthold 200 NA
36 Table: 19 Cont...
No. of Bed Estimated Island Lease Holder Resorts Capacity Opening Date RAA ATOLL 6 970 Existing 1 470 Upcoming 5 440 23Ufulandhoo Airport Investments Maldives Pvt. Ltd 200 NA 24Eiythigili Amin Construction Pvt. Ltd 200 June 2013 25Lundhufushi Silver Tides Pvt. Ltd. 40 NA 26Maanenfushi Ms. Nasra Abdul Sattar, M.Maavina 150 NA 27Kudakurathu (Transport Network) Dheebaja Investment Pvt. Ltd. 50 NA BAA ATOLL 10 2,004 Existing 6 1,240 Upcoming 4 764 34Finolhas Coastline Hotels and Resorts Pvt. Ltd. 200 June 2013 35Kihavah Huravalhi Maldives Tourism Development Corporation 164 November 2010 36Mudhdhoo Coastline Hotels and Resorts Pvt. Ltd. 200 June 2011 37Vakkaru Fizy Holdings Pvt. Ltd. 200 July 2013 LHAVIYANI ATOLL 6 1,636 Existing 4 1,336 Upcoming 2 300 38Hudhufushi Mr. Abdul Rauf, M.Snow Rose 400 NA 39Kanifushi Mr. Mohamed Nasheedh, H.Fodhdhooge 300 November 2011 Male’ (Capital) 16 1,474 Existing 14 1,212 Upcoming 2 262
40Nasandhura Palace Hotel Galaxy Enterprises Pvt. Ltd. 62 2011
41Male’ Hotel / Dharubaaruge Male Investments Pvt. Ltd. 200 2013 MEDHU UTHURU PROVINCE (North Central Province) 78 15,688 KAAFU ATOLL 44 9,246 Existing 43 9,046 Upcoming 1 200 43Kaashidhuffaru Mr. Ahmed Shafeeq, Ma.Nivico 200 July 2013 ALIF ALIF ATOLL 12 2,000 Existing 12 2,000 Upcoming 0 0 Alif Dhaal Atoll 16 3,442 Existing 16 3,442 Upcoming 0 0 ADDITIONAL TABLES ADDITIONAL
37 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 19 Cont...
No. of Bed Estimated Island Lease Holder Resorts Capacity Opening Date VAAV ATOLL 3 400 Existing 2 350 Upcoming 1 50
ADDITIONAL TABLES ADDITIONAL 47Fottheyo (Transport Network) Maldives Transport and Contracting Company Ltd. (MTCC) 50 NA MEDHU PROVINCE (Central Province) 10 1,816 MEEM ATOLL 3 460 Existing 2 400 Upcoming 1 60 48Dhekunuboduveli / Kudausffushi / Gasveli Mr. Mohamed Manik, M.Villa Dhashuge 60 November 2012 FAAF ATOLL 1 250 Existing 1 250 Upcoming 0 0 DHAAL ATOLL 6 1,106 Existing 2 436 Upcoming 4 670 51Emboodhoofushi / Olhuveli Maldives Tourism Development Corporation 220 April 2012 52Kudahuvadhoo Airport Investments Maldives Pvt. Ltd. 200 NA 53Maafushi Airport Investments Maldives Pvt. Ltd. 200 NA 54Vohmuli (Transport Network) Vermillion International Pvt. Ltd. 50 NA MEDHU DHEKUNU PROVINCE (South Central Province) 9 1,430 THAA ATOLL 5 980 Existing 0 0 Upcoming 5 980 55Elaa Mr. Abbas Mohamed, M.Merry Rose 280 October 2013 56Male’fushi Malefushi Investment Company Pvt. Ltd. 100 July 2011 57Olhugiri Airport Investments Maldives Pvt. Ltd. 200 NA 58Thimarafushi Airport Investments Maldives Pvt. Ltd. 200 NA 59Kalhufahalafushi Mr. Shabeer Ahmed, H.Millennia 200 NA LAAM ATOLL 4 450 Existing 0 0 Upcoming 4 450 60Gan, Bodufinolhu & Gasgandufinolhu Premier Equity Pvt. Ltd. 150 December 2012 61Kadhdhoo Mr. Ali Ibrahim, Finivaage, ADh. Fenfushi 200 NA 62Olhuveli Olhuveli Laamu Holdings Pvt. Ltd. 200 August 2010 63Vadinolhu (Transport Network) Ali Moosa (Maldives Dhoni Services) 50 NA
38 Table: 19 Cont...
No. of Bed Estimated Island Lease Holder Resorts Capacity Opening Date MATHI DHEKUNU PROVINCE (Upper South Province) 20 2,626 GAAF ALIF ATOLL 11 1,372 Existing 2 250 Upcoming 9 1,122 65Dhigurah Ahmed Shiyam, H.Vaaly Villa 200 January 2012 67Falhumaafushi Bonsworth Development Pvt. Ltd. 200 June 2012 68Kondeymathee Laabadhoo Maldives Tourism Development Corporation PLC 100 July 2013 69Mahadhdhoo Mahadhdhoo Investments Pvt. Ltd. 100 April 201 70Meradhoo Xanadu Holdings Pvt. Ltd. 44 November 2011 71Munandhuvaa Clear Sands Pvt. Ltd. 48 NA 74Vodamulaa Maldives Tourism Development Corporation PLC 180 July 2013 75Maanagala (Transport Network) Trinus - CAE Holdings Pvt. Ltd 50 NA GAAF DHAAL ATOLL 9 1,254 Existing 0 0 Upcoming 9 1,254 76Gazeera Gazeera Pvt. Ltd. 44 NA 77Kaadedhdhoo Dream Ocean Holidays Pvt. Ltd. 200 January 2012 78Kaishidhoo Kaishidhoo Resorts Pvt. Ltd. 60 NA 79Konotta Crystal Lagoon Resorts Pvt. Ltd. 100 February 2011 80Lonudhuahutta One and Half Degree Maldives Pvt. Ltd. 100 November 2012 81Maavedhdhoo Airport Investments Maldives Pvt. Ltd. 200 NA 82Maguddhuva Maldives Tourism Development Corporation PLC 200 March 2011 83Odegella Airport Investments Maldives Pvt. Ltd. 200 NA 84Vatavarreha Yacht Tours Pvt. Ltd. 150 December 2011 DHEKUNU PROVINCE (South Province) 6 1,336 GNAVIYANI ATOLL 1 200 Existing 0 0 Upcoming 1 200 85Fuahmulah One and Half Degree Maldives Pvt. Ltd. 200 NA SEENU ATOLL 5 1,136 Existing 3 986 Upcoming 2 150 87Hankede (City Hotel) Thoodu Pvt. Ltd 100 July 2013 88Dhoogas / Gan (Transport Network) MVK Maldives Pvt. Ltd. 50 NA GRAND TOTAL 185 33,218 Existing 113 22,416 Upcoming 72 10,802 Source: Ministry of Tourism, Arts & Culture Data as of October 2010 ADDITIONAL TABLES ADDITIONAL
39 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 20 Graduates from Faculty of Hospitality & Tourism Industry, 2005 - 2009
Full Time Courses Other Courses Grand Year Male Female Total Male Female Total Total 2005 90 28 118 104 110 214 332
2006 70 25 95 151 26 177 272
2007 63 16 79 104 71 175 254 ADDITIONAL TABLES ADDITIONAL 2008 75 49 124 64 13 77 201
2009 48 15 63 95 54 149 212
Total 160 53 479 255 136 792 1,271 Source: Ministry of Tourism, Arts & Culture
Inbound & Outbound Travel, 2005-2009 Table: 21 (Locals Only)
Year Arrivals % change Departure % change 2005 72,831 9.5 76,977 26.3
2006 82,243 12.9 74,348 -3.4
2007 100,575 22.3 101,842 37.0
2008 121,287 20.6 123,008 20.8
2009 120,328 -0.8 121,464 -1.3
Source: Ministry of Tourism, Arts & Culture
Seasonal Variation of Tourist Arrivals, 2005-2009 Table: 22 (Seasonal Indices)
Seasonality Year Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Ratio
2005 57 89 108 90 77 69 91 116 102 123 135 142 1.4
2006 116 109 109 112 82 66 85 100 89 109 107 117 1.2
2007 115 116 114 112 83 68 91 94 86 104 101 116 1.2
2008 114 119 126 110 86 71 84 91 89 99 102 110 1.3
2009 108 103 109 100 76 64 78 92 89 110 109 115 1.2
Source: Ministry of Tourism, Arts & Culture
40 Table: 23 Tourist Arrivals & Market Share by Major Markets, 2005 - 2009
By Nationality 2005 2006 2007 2008 2009
Europe 306,856 (77.6) 457,535 (76.0) 495,371 (73.3) 497,565 (72.8) 462,192 (70.5)
Austria 9,358 (2.4) 14,100 (2.3) 13,673 (2.0) 13,462 (2.0) 13,274 (2.0)
Belgium 1,595 (0.4) 3,990 (0.7) 3,552 (0.5) 3,368 (0.5) 3,437 (0.5)
Czech Republic 1,433 (0.4) 2,295 (0.4) 2,766 (0.4) 3,811 (0.6) 3,851 (0.6)
Denmark 1,095 (0.3) 1,499 (0.2) 1,819 (0.3) 1,834 (0.3) 1,722 (0.3)
Finland 357 (0.1) 518 (0.1) 789 (0.1) 865 (0.1) 1,088 (0.2)
France 21,640 (5.5) 43,627 (7.2) 45,301 (6.7) 48,100 (7.0) 50,373 (7.7)
Germany 55,782 (14.1) 70,830 (11.8) 72,269 (10.7) 69,240 (10.1) 69,085 (10.5)
Greece 1,703 (0.4) 3,584 (0.6) 4,850 (0.7) 4,926 (0.7) 5,406 (0.8)
Hungary 1,124 (0.3) 2,661 (0.4) 2,568 (0.4) 2,052 (0.3) 1,848 (0.3)
Ireland 1,452 (0.4) 2,648 (0.4) 3,148 (0.5) 2,884 (0.4) 2,420 (0.4)
Israel 567 (0.1) 846 (0.1) 1,308 (0.2) 1,588 (0.2) 1,380 (0.2)
Italy 70,115 (17.7) 118,929 (19.8) 117,246 (17.3) 103,824 (15.2) 89,292 (13.6)
Netherlands 4,151 (1.1) 8,050 (1.3) 6,479 (1.0) 5,595 (0.8) 5,355 (0.8)
Norway 1,141 (0.3) 1,613 (0.3) 1,808 (0.3) 2,596 (0.4) 2,120 (0.3)
Poland 1,019 (0.3) 1,844 (0.3) 2,659 (0.4) 3,325 (0.5) 3,357 (0.5)
Portugal 2,238 (0.6) 3,655 (0.6) 4,188 (0.6) 4,150 (0.6) 4,822 (0.7)
Russia 14,582 (3.7) 21,955 (3.6) 31,845 (4.7) 48,978 (7.2) 40,014 (6.1)
Slovakia 501 (0.1) 944 (0.2) 1,469 (0.2) 1,916 (0.3) 1,970 (0.3)
Slovenia 569 (0.1) 796 (0.1) 1,204 (0.2) 1,372 (0.2) 1,324 (0.2)
Spain 3,510 (0.9) 6,678 (1.1) 8,798 (1.3) 8,217 (1.2) 7,279 (1.1)
Sweden 1,318 (0.3) 1,800 (0.3) 2,149 (0.3) 3,542 (0.5) 3,165 (0.5)
Switzerland 19,321 (4.9) 26,251 (4.4) 26,183 (3.9) 26,983 (4.0) 26,783 (4.1)
Turkey 869 (0.2) 2,044 (0.3) 2,442 (0.4) 3,235 (0.5) 2,758 (0.4)
Ukraine 1,060 (0.3) 2,427 (0.4) 3,545 (0.5) 5,399 (0.8) 4,643 (0.7)
United Kingdom 87,264 (22.1) 107,995 (17.9) 125,158 (18.5) 116,821 (17.1) 105,950 (16.2)
Other Europe 3,092 (0.8) 5,956 (1.0) 8,155 (1.2) 9,482 (1.4) 9,476 (1.4)
Asia 69,498 (17.6) 117,055 (19.4) 144,363 (21.4) 145,494 (21.3) 155,538 (23.7)
Bangladesh 643 (0.2) 1,050 (0.2) 1,284 (0.2) 455 (0.1) 388 (0.1)
China 11,609 (2.9) 26,396 (4.4) 35,976 (5.3) 41,511 (6.1) 60,666 (9.2)
India 10,260 (2.6) 12,071 (2.0) 17,327 (2.6) 16,663 (2.4) 15,850 (2.4)
Indonesia 520 (0.1) 625 (0.1) 943 (0.1) 581 (0.1) 677 (0.1)
Japan 23,269 (5.9) 39,528 (6.6) 41,121 (6.1) 38,193 (5.6) 36,641 (5.6)
Korea 6,543 (1.7) 16,157 (2.7) 20,976 (3.1) 20,934 (3.1) 16,135 (2.5)
Malaysia 2,366 (0.6) 2,915 (0.5) 2,999 (0.4) 3,137 (0.5) 3,139 (0.5)
Pakistan 940 (0.2) 1,119 (0.2) 1,013 (0.1) 1,191 (0.2) 1,046 (0.2)
Philippines 565 (0.1) 666 (0.1) 982 (0.1) 871 (0.1) 979 (0.1)
Singapore 3,258 (0.8) 4,255 (0.7) 4,456 (0.7) 4,956 (0.7) 5,214 (0.8)
Sri Lanka 7,165 (1.8) 7,954 (1.3) 9,654 (1.4) 9,752 (1.4) 7,833 (1.2)
Taiwan 685 (0.2) 1,281 (0.2) 2,018 (0.3) 2,233 (0.3) 1,975 (0.3)
Thailand 1,114 (0.3) 2,251 (0.4) 3,663 (0.5) 3,952 (0.6) 3,813 (0.6)
Other Asia 561 (0.1) 787 (0.1) 1,951 (0.3) 1,065 (0.2) 1,182 (0.2)
Africa 3,460 (0.9) 4,169 (0.7) 4,846 (0.7) 5,694 (0.8) 5,034 (0.8)
South Africa 2,392 (0.6) 2,973 (0.5) 3,293 (0.5) 3,732 (0.5) 2,975 (0.5)
Other Africa 1,068 (0.3) 1,196 (0.2) 1,553 (0.2) 1,962 (0.3) 2,059 (0.3) ADDITIONAL TABLES ADDITIONAL
41 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 23 Cont...
By Nationality 2005 2006 2007 2008 2009
Americas 7,244 (1.8) 10,813 (1.8) 14,198 (2.1) 14,480 (2.1) 15,159 (2.3)
Brazil 429 (0.1) 564 (0.1) 708 (0.1) 1,327 (0.2) 1,304 (0.2)
Canada 1,426 (0.4) 2,196 (0.4) 2,851 (0.4) 2,966 (0.4) 3,043 (0.5)
U.S.A 4,833 (1.2) 7,150 (1.2) 9,348 (1.4) 8,853 (1.3) 9,438 (1.4) ADDITIONAL TABLES ADDITIONAL Other Americas 556 (0.1) 903 (0.2) 1,291 (0.2) 1,334 (0.2) 1,374 (0.2)
Oceania 5,858 (1.5) 7,979 (1.3) 10,661 (1.6) 10,574 (1.5) 8,404 (1.3)
Australia 5,087 (1.3) 6,892 (1.1) 9,406 (1.4) 9,368 (1.4) 7,392 (1.1)
New Zealand 697 (0.2) 1,006 (0.2) 1,142 (0.2) 1,184 (0.2) 991 (0.2)
Other Oceania 74 (0.0) 81 (0.0) 113 (0.0) 22 (0.0) 21 (0.0)
Middle East 2,404 (0.6) 4,372 (0.7) 6,450 (1.0) 9,205 (1.3) 9,525 (1.5)
Kuwait 290 (0.1) 668 (0.1) 1,004 (0.1) 1,340 (0.2) 1,181 (0.2)
Lebanon 238 (0.1) 402 (0.1) 660 (0.1) 1,139 (0.2) 984 (0.2)
Saudi Arabia 691 (0.2) 1,530 (0.3) 1,940 (0.3) 2,747 (0.4) 3,036 (0.5)
United Arab Emirates 230 (0.1) 492 (0.1) 807 (0.1) 1,394 (0.2) 1,580 (0.2)
Other Middle East 955 (0.2) 1,280 (0.2) 2,039 (0.3) 2,585 (0.4) 2,744 (0.4) Global Total 395,320 601,923 675,889 683,012 655,852 Source: Ministry of Tourism, Arts & Culture
Table: 24 Growth Trends of Major Markets, 2005 - 2009 (in Percent)
By Nationality 2005 2006 2007 2008 2009
Europe -35.5 49.1 8.3 0.4 -7.1 Austria -28.3 50.7 -3.0 -1.5 -1.4 Belgium -48.3 150.2 -11.0 -5.2 2.0 Czech Republic -41.1 60.2 20.5 37.8 1.0 Denmark -12.8 36.9 21.3 0.8 -6.1 Finland -54.7 45.1 52.3 9.6 25.8 France -53.1 101.6 3.8 6.2 4.7 Germany -23.6 27.0 2.0 -4.2 -0.2 Greece -42.3 110.5 35.3 1.6 9.7 Hungary -68.5 136.7 -3.5 -20.1 -9.9 Ireland -34.1 82.4 18.9 -8.4 -16.1 Israel -24.1 49.2 54.6 21.4 -13.1 Italy -46.5 69.6 -1.4 -11.4 -14.0 Netherlands -37.5 93.9 -19.5 -13.6 -4.3 Norway -14.3 41.4 12.1 43.6 -18.3 Poland -25.4 81.0 44.2 25.0 1.0 Portugal -38.0 63.3 14.6 -0.9 16.2 Russia -19.3 50.6 45.0 53.8 -18.3 Slovakia -74.1 88.4 55.6 30.4 2.8 Slovenia -24.6 39.9 51.3 14.0 -3.5 Spain -53.6 90.3 31.7 -6.6 -11.4
42 Table: 24 Cont...
By Nationality 2005 2006 2007 2008 2009
Europe -35.5 49.1 8.3 0.4 -7.1 Sweden -46.9 36.6 19.4 64.8 -10.6 Switzerland -33.9 35.9 -0.3 3.1 -0.7 Turkey -66.7 135.2 19.5 32.5 -14.7 Ukraine -19.5 129.0 46.1 52.3 -14.0 United Kingdom -23.4 23.8 15.9 -6.7 -9.3 Other countries -31.8 92.6 36.9 16.3 -0.1 Asia -38.2 68.4 23.3 0.8 6.9 Bangladesh -3.6 63.3 22.3 -64.6 -14.7 China -43.6 127.4 36.3 15.4 46.1 India -6.7 17.7 43.5 -3.8 -4.9 Indonesia -16.4 20.2 50.9 -38.4 16.5 Japan -50.4 69.9 4.0 -7.1 -4.1 Korea -32.4 146.9 29.8 -0.2 -22.9 Malaysia -18.6 23.2 2.9 4.6 0.1 Pakistan -38.5 19.0 -9.5 17.6 -12.2 Philippines 13.2 17.9 47.4 -11.3 12.4 Singapore 8.0 30.6 4.7 11.2 5.2 Sri Lanka -14.2 11.0 21.4 1.0 -19.7 Taiwan -62.8 87.0 57.5 10.7 -11.6 Thailand -66.1 102.1 62.7 7.9 -3.5 Other countries -64.0 40.3 147.9 -45.4 11.0 Africa -35.0 20.5 16.2 17.5 -11.6 South Africa -37.8 24.3 10.8 13.3 -20.3 Other countries -27.8 12.0 29.8 26.3 4.9 Americas -22.9 49.3 31.3 2.0 4.7 Brazil -19.5 31.5 25.5 87.4 -1.7 Canada -31.1 54.0 29.8 4.0 2.6 U.S.A -19.4 47.9 30.7 -5.3 6.6 Other countries -29.5 62.4 43.0 3.3 3.0 Oceania -36.9 36.2 33.6 -0.8 -20.5 Australia -38.1 35.5 36.5 -0.4 -21.1 New Zealand -29.8 44.3 13.5 3.7 -16.3 Other countries -3.9 9.5 39.5 -80.5 -4.5 Middle East -46.8 81.9 47.5 42.7 3.5 Kuwait -49.4 130.3 50.3 33.5 -11.9 Lebanon -45.7 68.9 64.2 72.6 -13.6 Saudi Arabia -63.1 121.4 26.8 41.6 10.5 United Arab Emirates -43.3 113.9 64.0 72.7 13.3 Other countries -22.2 34.0 59.3 26.8 6.2 Global Total -35.9 52.3 12.3 1.1 -4.0
Source: Ministry of Tourism, Arts & Culture ADDITIONAL TABLES ADDITIONAL
43 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 25 Tourist Arrivals by Nationality (end September 2010)
January - September
REGION / NATIONALITY 2009 2010 % Change % Share 2010
EUROPE 333,598 362,758 8.7 63.8 CENTRAL / EASTERN EUROPE 43,938 52,531 19.6 9.2 Belarus * 563 620 10.1 0.1 ADDITIONAL TABLES ADDITIONAL Bulgaria * 628 714 13.7 0.1 Czech Republic 2,720 3,472 27.6 0.6 Hungary 1,407 1,714 21.8 0.3 Kazakhstan * 1,309 1,093 -16.5 0.2 Poland 2,251 2,497 10.9 0.4 Romania 860 872 1.4 0.2 Russia 27,789 34,393 23.8 6.0 Slovakia 1,402 1,712 22.1 0.3 Ukraine 3,195 3,781 18.3 0.7 Other Central / Eastern Europe 1,814 1,663 -8.3 0.3 NORTHERN EUROPE 84,805 92,982 9.6 16.3 Denmark 1,133 1,560 37.7 0.3 Finland 696 815 17.1 0.1 Ireland 1,774 1,883 6.1 0.3 Norway 1,555 1,558 0.2 0.3 Sweden 2,067 1,959 -5.2 0.3 United Kingdom 77,562 85,167 9.8 15.0 Other Northern Europe 18 40 122.2 0.0 SOUTHERN EUROPE 83,880 84,184 0.4 14.8 Greece 4,168 3,715 -10.9 0.7 Italy 68,498 68,114 -0.6 12.0 Portugal 3,883 3,611 -7.0 0.6 Slovenia 916 1,107 20.9 0.2 Spain 5,642 6,428 13.9 1.1 Other Southern Europe 773 1,209 56.4 0.2 WESTERN EUROPE 117,859 128,177 8.8 22.5 Austria 9,261 10,256 10.7 1.8 Belgium 2,348 2,851 21.4 0.5 France 34,869 37,869 8.6 6.7 Germany 48,162 53,502 11.1 9.4 Netherlands / Holland 3,929 4,128 5.1 0.7 Switzerland 18,827 19,032 1.1 3.3 Other Western Europe 463 539 16.4 0.1 EAST MEDITERRANEAN EUROPE 3,116 4,884 56.7 0.9 Israel 960 1,613 68.0 0.3 Turkey 1,859 2,938 58.0 0.5 Other East Mediterranean Europe 297 333 12.1 0.1
44 Table: 25 Cont...
January - September
REGION / NATIONALITY 2009 2010 % Change % Share 2010
ASIA & THE PACIFIC 111,383 180,674 62.2 31.8 NORTH EAST ASIA 77,284 136,636 76.8 24.0 China 38,850 90,672 133.4 15.9 Japan 26,993 27,971 3.6 4.9 Korea 10,027 15,150 51.1 2.7 Taiwan 1,398 2,802 100.4 0.5 Other North East Asia 16 41 156.3 0.0 SOUTH EAST ASIA 9,581 11,744 22.6 2.1 Indonesia 476 589 23.7 0.1 Malaysia 2,109 2,628 24.6 0.5 Philippines 702 766 9.1 0.1 Singapore 3,489 3,377 -3.2 0.6 Thailand 2,594 4,128 59.1 0.7 Other South East Asia 211 256 21.3 0.0 SOUTH ASIA 18,222 24,121 32.4 4.2 Bangladesh 257 356 38.5 0.1 India 10,603 16,050 51.4 2.8 Pakistan 743 900 21.1 0.2 Sri Lanka 5,948 5,916 -0.5 1.0 Other South Asia 671 899 34.0 0.2 OCEANIA 6,296 8,173 29.8 1.4 Australia 5,570 7,315 31.3 1.3 New Zealand 717 830 15.8 0.1 Other Oceania 9 28 211.1 0.0 AFRICA 3,530 3,855 9.2 0.7 South Africa 2,167 2,091 -3.5 0.4 Other Africa 1,363 1,764 29.4 0.3 AMERICAS 10,587 12,964 22.5 2.3 Brazil 917 1,283 39.9 0.2 Canada 2,129 2,587 21.5 0.5 U.S.A. 6,556 8,050 22.8 1.4 Other Americas 985 1,044 6.0 0.2 MIDDLE EAST 6,741 8,452 25.4 1.5 Kuwait 863 909 5.3 0.2 Lebanon 714 790 10.6 0.1 Saudi Arabia 2,158 3,171 46.9 0.6 United Arab Emirates 1,164 1,214 4.3 0.2 Other Middle East 1,842 2,368 28.6 0.4 TOTAL TOURIST ARRIVALS 465,839 568,703 22.1 100.0
Note: * new markets Source: Ministry of Tourism, Arts & Culture ADDITIONAL TABLES ADDITIONAL
45 Tourism Yearbook 2010 Tourism Yearbook 2010
Table: 26 Major Tourism Indicators (end September 2010)
Year Jan Feb Mar Apr May Jun Jul Aug Sep Jan-Sep TOURIST ARRIVALS Total
FRONTIER ARRIVALS (by air) 2009 61,531 58,520 62,127 57,186 43,154 36,205 44,332 52,388 50,396 465,839 2010 67,478 77,063 74,975 60,742 58,324 44,050 57,232 66,315 62,524 568,703 Growth % 9.7 31.7 20.7 6.2 35.2 21.7 29.1 26.6 24.1 22.1
ADDITIONAL TABLES ADDITIONAL 2009 113 169 13 0 0 0 0 0 0 295 SURFACE ARRIVALS (Cruise Passengers) 2010 0 534 0 0 0 0 0 0 0 534 Growth % -100.0 216.0 -100.0 0.0 0.0 0.0 0.0 0.0 0.0 81.0 REGISTERED CAPACITY 2010 Average
RESORTS Nos. 97 97 97 97 97 97 97 97 97 97
Beds 20,804 20,906 20,930 21,044 21,044 21,040 21,040 21,040 21,184 21,004
HOTELS Nos. 14 14 15 15 16 16 15 15 16 15 Beds 1,344 1,344 1,344 1,368 1,396 1,398 1,368 1,368 1,398 1,370
GUEST HOUSES Nos. 22 23 23 23 23 23 23 23 23 23
Beds 469 487 487 487 487 487 474 487 487 484
SAFARI VESSELS Nos. 147 149 149 149 151 151 152 153 153 150 Beds 2,145 2,286 2,318 2,318 2,369 2,379 2,395 2,420 2,423 2,339
TOTAL Nos. 280 283 284 284 287 287 287 288 289 285
Beds 24,762 25,023 25,079 25,217 25,296 25,304 25,277 25,315 25,492 25,196 OPERATIONAL CAPACITY Average
RESORTS Nos. 2009 82 82 82 84 85 84 85 86 85 84 2010 88 91 92 92 91 89 89 90 89 90
Beds 2009 18,412 18,416 18,498 18,724 19,140 19,042 19,428 19,528 18,982 18,908 2010 19,562 20,312 20,486 20,550 20,322 19,974 19,974 20,174 20,190 20,172
HOTELS Nos. 2009 13 13 13 13 13 13 13 13 14 13 2010 13 13 15 15 15 15 15 15 14 14
Beds 2009 1,110 1,110 1,110 1,110 1,110 1,110 1,110 1,110 1,188 987 2010 1,344 1,344 1,368 1,368 1,368 1,368 1,368 1,368 1,291 1,354
GUEST HOUSES Nos. 2009 ------2010 18 15 18 21 22 19 20 21 19 19
Beds 2009 ------2010 399 297 423 464 474 424 452 464 420 424
SAFARI VESSELS Nos. 2009 ------2010 39 80 99 101 110 103 100 97 106 93
Beds 2009 ------2010 618 1,122 1,410 1,426 2,376 1,593 1,539 1,475 1,547 1,456
TOTAL Nos. 2009 95 95 95 97 98 97 98 99 99 97 2010 158 199 224 229 238 226 224 223 228 217
Beds 2009 19,522 19,526 19,608 19,834 20,250 20,152 20,538 20,638 20,170 20,026 2010 21,923 23,075 23,687 23,808 24,540 23,359 23,333 23,481 23,448 23,406
46 Table: 26 Cont...
Year Jan Feb Mar Apr May Jun Jul Aug Sep Jan-Sep BED NIGHTS Total
RESORTS 2009 507,912 456,697 482,441 434,297 361,343 278,868 351,956 412,221 370,478 3,656,213 2010 525,782 543,538 544,373 472,199 419,229 309,262 406,147 473,508 421,853 4,115,891 Growth % 3.5 19.0 12.8 8.7 16.0 10.9 15.4 14.9 13.9 12.6
HOTELS 2009 15,428 12,854 13,628 13,091 9,875 8,058 9,211 9,904 9,164 101,213
2010 15,313 17,339 15,409 15,435 14,489 11,837 14,242 14,494 14,073 132,631 Growth % -0.7 34.9 13.1 17.9 46.7 46.9 54.6 46.3 53.6 31.0
GUEST HOUSES 2009 ------2010 1,855 1,945 2,460 2,360 2,376 1,982 2,337 2,246 2,046 19,607
SAFARI VESSELS 2009 ------2010 6,349 10,818 18,229 11,596 7,366 3,878 4,737 6,686 6,014 75,673
TOTAL 2009 523,340 469,551 496,069 447,388 371,218 286,926 361,167 422,125 379,642 3,757,426 2010 549,299 573,640 580,471 501,590 443,460 326,959 427,463 496,934 443,986 4,343,802
Growth % 5.0 22.2 17.0 12.1 19.5 14.0 18.4 17.7 16.9 15.6 OCCUPANCY RATE (%) Average
RESORTS 2009 89.0 88.6 84.1 77.3 60.9 48.8 58.4 68.1 65.1 71.1 2010 86.7 95.6 85.7 76.6 66.5 51.6 65.6 75.7 69.6 74.9 Change -2.3 7.0 1.6 -0.7 5.6 2.8 7.2 7.6 4.6 3.7
HOTELS 2009 44.8 41.4 39.6 39.3 28.7 24.2 26.8 28.8 25.7 33.3 2010 36.8 46.1 36.3 37.6 34.2 28.8 33.6 34.2 36.3 36.0 Change -8.1 4.7 -3.3 -1.7 5.5 4.6 6.8 5.4 10.6 2.7
GUEST HOUSES 2009 ------2010 15.0 23.4 18.8 75.4 69.7 62.1 75.4 74.7 62.3 53.0
SAFARI VESSELS 2009 ------2010 33.1 31.1 41.7 26.2 10.0 7.9 9.9 14.6 12.5 20.8
TOTAL 2009 86.5 85.9 81.6 75.2 59.1 47.5 56.7 66.0 62.7 69.0 2010 80.8 88.8 79.1 70.2 58.3 46.7 59.1 68.3 63.1 68.3 Change -5.7 2.9 -2.6 -5.0 -0.8 -0.8 2.4 2.3 0.4 -0.8
2009 8.5 8.0 8.0 7.8 8.6 7.9 8.1 8.1 7.5 8.1 AVG. DURATION OF STAY (Days) 2010 8.1 7.4 7.7 8.3 7.6 7.4 7.5 7.5 7.1 7.6
Change -0.4 -0.6 -0.2 0.4 -1.0 -0.5 -0.7 -0.6 -0.4 -0.4
Source: Ministry of Tourism, Arts & Culture ADDITIONAL TABLES ADDITIONAL
47 Tourism Yearbook 2010
TOURISM HIGHLIGHTS 2009
Minister of Tourism Attends a Series of UNWTO Meetings
The Minister of Tourism, Arts and Culture, Dr. Ahmed Ali Sawad participated as the head of delegation from Maldives in the 21st Joint Meeting of the United Nation’s World Tourism Organization, UNWTO’s Commission for South Asia and the UNWTO Commission for East Asia and the Pacific; 52nd Meeting of the UNWTO Commission for South Asia; 48th Meeting of the UNWTO Commission for East Asia and the Pacific; and UNWTO Conference on Increasing Tourist Flow between Asia and the Middle East. The meetings were held from 2-5 March 2009 in Tehran, Iran. Mr. Ismail Yasir, Assistant Director General of Ministry of Tourism, Arts and Culture and Mr. Maleeh Jamal, Marketing Executive of the Maldives Tourism Promotion Board participated in this meeting.
The UNWTO’s 5th Tourism Statistics Conference
The United Nation’s World Tourism Organization, UNWTO conducted its 5th conference on tourism statistics, “Tourism: An Engine for Employment Creation”, in Bali, Indonesia. The conference was held from 30th March to 2nd April 2009.
Main objective of the conference was to discuss the “way forward”, as the 2008 International Recommendations for Tourism Statistics have been approved by the United Nations (39th session of the Statistical Commission, February 2008).
Another significant objective of the Bali Conference 2009 was to address the issue of the measurement and quality of employment in the tourism industries.
Delegates from 95 countries participated in this conference. The Maldives delegation was headed by Permanent Secretary of the Ministry of Tourism, Arts and Culture, Mr. Ahmed Solih. He was also one of the keynote speakers of the conference.
Tourism Industry Job Classification
A job classification process was carried out in 2009. The process included classifying all the jobs in the tourism industry to managerial, supervisory and functional levels. 246 job in nine departments of currently existing resorts have been classified into these three categories under this process. The remaining unclassified jobs have been circulated for tourism industry comments. The main purpose of this classification was to address the issues currently being faced in maintaining the local / foreign employment ratio. It is also believed that the classification will help the locals in seeking higher positions in the industry.
The classification process was carried out by Ministry of Tourism, Arts and Culture in collaboration with Ministry of Human Resources, Youth and Sports and experts from the tourism industry of the Maldives. TOURISM HIGHLIGHTS 2009 TOURISM
51 Tourism Yearbook 2010 Tourism Yearbook 2010
Tourism Day Celebrations 2009
As in previous year’s the tourism day 2009 was celebrated with special events held for a period of one week. The celebrations started with a radio/TV message by the Minister of Tourism, Arts and Culture which was on aired on 27th September 2009 and a ‘Tourism Day Supplement’ was published and distributed on the same day. Other events held to celebrate tourism day included a panel discussion on aired on Television Maldives on 2nd October 2009. Experts from tourism industry were present in the panel discussing various issues in the Maldives tourism industry. In addition to this, a documentary about the Maldives tourism industry was telecasted on 3rd October 2009 to provide information about the industry to the public. Other activities held to mark the day included a dive site cleaning program in which 39 parties participated and cleaned 46 dive sites. TOURISM HIGHLIGHTS 2009 TOURISM Tourism Day 2009 was marked under the theme: Tourism - celebrating diversity, set for the day by United Nation’s World Tourism Organization.
MARKETING AND PROMOTION ACTIVITIES
During the year 2009, the Maldives Tourism Promotion Board (MTPB) carried out number of activities to promote the Maldives as a tourism destination. Apart from participating in major international tourism fairs and road shows, MTPB organized several familiarization trips and number of advertisements has been made through print and broadcast media.
BIT Fair - Milan, Italy
The BIT fair, which is the largest exhibition in the world targeted for Italian tourist product, was held in Milan, Italy from 19th to 22nd February 2009. The Maldives Tourism Promotion Board (MTPB), represented the Maldives in the fair along with a high level delegation. The Maldives delegation included the President of the Maldives H.E. Mr. Mohamed Nasheed, Minister of Tourism, Arts and Culture Dr. Ahmed Ali Sawad, cabinet ministers, members of the People’s Majlis, senior officials from the government of the Maldives, as well as tourism industry partners.
During the fair, the President gave a press conference to the Italian media. He also met with Italian Tour operators and Travel magazines and exchanged information about the Maldives tourism and investment opportunities in the tourism sector of the Maldives.
Cultural events were displayed at the Maldives stand during the fair.
52 ITB Fair - Berlin, Germany
The Maldives participated in the world’s leading travel trade show, ITB fair, held in Berlin, Germany from 11th to 15th March 2009. The Maldives Tourism Promotion Board (MTPB) along with senior officials from the tourism industry represented the Maldives in the fair.
The Minister of Tourism, Arts and Culture, Dr. Ahmed Ali Sawad and Minister of State for Tourism, Arts and Culture Mr. Thoyyib Mohamed gave a press conference to the German media during the fair.
One of the major highlights of the fair was a special live coverage which was on aired from the Maldives stand by a German radio channel. Apart from a local band performing live music at the stand, cultural dances were also performed. Cultural activities of the Maldives were displayed throughout the fair.
While the first three days of the fair was aimed at travel and trade partners, the last two days were open for public. The fair was covered by Television Maldives.
World Travel Market - London, United Kingdom
The World Travel Market, which took place in London, United Kingdom, from 9th to 12th November 2009, is an annual event which gives the participants a unique opportunity for the global travel traders to meet, network, negotiate and conduct business under one roof.
The Maldives Tourism Promotion Board, senior officials from the tourism industry and individual resorts from the Maldives represented the Maldives at the fair.
A press conference headed by the Minister of Tourism, Arts and Culture, Dr. Ahmed Ali Sawad was organized for the U.K media during the fair. The High Commissioner of the Maldives in U.K Dr. Farahanaz Faisal, and senior officials from the tourism industry also participated in the press conference.
The New 7 Wonders Campaign
A ceremony to officially launch the New7Wonders of Nature Campaign was held on 03 October 2009 at artificial beach. The campaign was inaugurated by Minister of Tourism, Arts & Culture, Dr. Ahmed Ali Sawad.
The Official New7Wonders of Nature is a worldwide campaign, and finalists have to achieve a minimum of 90% of international votes and 10% locally. Out of 261 applicants, 77 were short listed by a panel of experts as nominees for the New7Wonders of Nature. The Maldives competed with these 77 nominees in a round of voting and was selected among 21 finalists from the Group B category of small island nations. TOURISM HIGHLIGHTS 2009 TOURISM
53 Tourism Yearbook 2010 Tourism Yearbook 2010
Other Promotional Activities
Apart from the three major fairs mentioned, the Maldives Tourism Promotion Board also participated in the following promotional fairs during the year 2009.
Name of Fair City/Country Dates
1 Reiseliv Oslo, Norway 8 - 11 January
TOURISM HIGHLIGHTS 2009 TOURISM 2 Vakantiebeurs Utrecht, Netherlands 13 - 18 January
3 Matka Finland 15 - 18 January
4 Ferien Messe Vienna, Austria 15 - 18 January
5 CMT Stuttgart, Germany 17 - 25 January
6 Boot Fair Dusseldorf, Germany 17 - 25 January
7 The Holiday and Travel Show Dublin, Ireland 23 - 25 January
8 Fespo Zurich, Switzerland 29 January - 1 February
9 Fitur Madrid, Spain 28 January - 1 February
10 BIT Milan, Italy 19 - 22 February
11 ITB Berlin, Germany 11 - 15 February
12 MITT Moscow, Russia 18 - 21 February
13 Marine Diving Fair Tokyo, Japan 3 - 5 April
14 Emirates Holiday World Dubai, UAE 1 - 3 May
15 Arab Travel Market Dubai, U.A.E 5 - 8 May
16 Indaba Durban, South Africa 9 - 12 May
17 World Travel Fair Seoul, South Korea 5 - 8 June
18 Asia Luxury Travel Market Senghai, China 15 - 18 June
19 JATA World Travel Fair Tokyo Japan 17 - 20 September
20 Top Resa Paris, France 22 - 25 September
21 TTG INCONTRI Rimini, Italy 16 - 18 October
22 ITB Asia Singapore 21 - 23 October
23 Swiss International Exhibition Lugaano, Switzerland 29 October - 1 November
24 ITF Taipei, Tiwan 30 October - 2 November
25 Dima Show Orland 4 - 7 November
26 World Travel Market London, UK 9 - 12 November
27 International Luxury Travel Market (ILTM) Cannes, France 7 - 9 December
54 Notes
Explanatory Notes and Definitions
Explanatory notes and definitions in this publication are Apart from the UNWTO definitions, the following used as per United Nation’s World Tourism Organization’s definitions from the Maldives Tourism Act (Law No. (UNWTO) recommendations. However, some of the 2/99) were adopted for this publication. terminologies are specific to the use of data provided in this publication itself. Tourist hotel refers to an establishment, other than a tourist resort or a tourist guesthouse, that has been Following are some of the UNWTO definitions. developed to provide board and lodging or [only] lodging for tourists for a payment decided at a certain Tourism comprises the activities of persons travelling to and rate per day of stay. staying in places outside their usual environment for not more than one consecutive year for leisure, business and other Tourist guesthouse refers to an establishment, purposes. other than a tourist hotel, that has been developed, in compliance with standards determined by the International visitor refers to any person traveling to a Ministry of Tourism, to provide board and lodging country other than the one in which he/she has his/her usual or [only] lodging for tourists for a payment decided residence, but outside his/her usual environment, for less than at a certain rate per day of stay. 12 consecutive months and whose main purpose of trip is other than the exercise of an activity remunerated from within Tourist vessel (safari vessel) refers to seagoing the place visited. vessel that has been developed, in compliance with standards determined by the Ministry of Tourism, to Tourist (overnight visitor) is a visitor who stays at least one provide board and lodging for tourists for a payment night in a collective or private accommodation in the country decided at a certain rate per day of stay on board visited. such vessel.
Nationality of a visitor is that of the government issuing his/ Marina refers to harbors developed for anchoring her passport or other identification document, even if he/she yachts and such vessels and to provide various normally resides in another country. services to those vessels.
Tourist accommodation refers to any facility that regularly or Bed Tax refers to the US$ 8 or equivalent in a foreign occasionally provides overnight accommodation for tourists. currency as tax payable to the Government of the Maldives from each tourist per day of stay at a tourist Occupancy rate refers to the proportion of the rooms or bed- resort/hotel/guest house/vessel. places in a collective tourism establishment that is occupied over some period of time, such as night, month or year. Bed Rent refers to the annual rent paid to the Government by tourist resorts per bed in the resort. Duration of stay refers to the time spent during a visit measured from the stand point of the receiving country or place.
Tourism receipts are defined as expenditures of international inbound visitors including their payments to national carriers for international transport. They also include any other prepayments or payments afterwards made for good and services received in the destination country.
Tourist resort refers to an island or a designated area of an island that has been developed to accommodate tourists and to provide board and lodging facilities for them. Ministry of Tourism, Arts & Culture 5th Floor, Velanage, Ameer Ahmed Magu, Male’, Republic of Maldives Tel: +960 332 3224, Fax: +960 332 2512 Email: [email protected], Website: www.tourism.gov.mv