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Tourism Yearbook 2010

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Tourism Yearbook 2010 TT o o u u r r i i s s m m YEARBOOKY EARBOOK 22 0 0 1 1 0 0 Ministry of Tourism, Arts & Culture Republic of Maldives Tourism Yearbook 2010 Ministry of Tourism, Arts and Culture Republic of Maldives © Copyright Ministry of Tourism, Arts and Culture, 2010 Tourism Yearbook 2010 ISBN 99915-96-09-7 First Print: October 2010 Produced and Published by Statistics & Research Section Ministry of Tourism, Arts and Culture 5th Floor, Velaanaage Ameer Ahmed Magu Male’ 20094 Republic of Maldives Tel: +960 332 3224 Fax: +960 332 2512 E-mail: [email protected] Website: www.tourism.gov.mv Data Compilation & Verification: Mariyam Sharmeela, Silma Ali, Aishath Yamna Layout & Design: Mariyam Sharmeela Editor: Moosa Zameer Hassan Cover Photo: Mohamed Shameem Inside Photos: Sakis Papadopoulos, Brian Knutsen, Mohamed Shameem, Hussain Sinan, Andrea Pohlman, Caroline Von Tuemplin Printed by: Novelty Printers and Publishers e Foreword Welcome to the Tourism Yearbook 2010! It is with great pleasure that we present to you this annual publication of the Ministry of Tourism, Arts and Culture. Tourism being the main economic industry of the country, timely dissemination of statistics related to tourism has become a vital tool. With this in mind, the Tourism Yearbook is published with the objective of providing comprehensive and up to dated statistical information on tourism industry, to the relevant Government authorities as well as private sector, institutions and individuals. This annual publication highlights key tourism indicators of the Maldives for the past five years and provides information on the performance of the Maldives tourism industry in 2009. Year 2009 experienced on average a negative growth of 4 percent due to the global recession of 2008 which continued up to mid year in 2009. In Maldives, arrivals from Europe, the main generating region resulted in a 7.1 percent negative average growth. However, France, Greece, Belgium and Denmark continued with positive growth with other Eastern Europe countries, while remarkably, Finland and Portugal showed double digit growth for the year. Year 2009 also brought changes in tourist profiles to the Maldives with an emerging strong Chinese market that resulted in a 46 percent growth and contributing to a 9 percent market stake. We are confident of the strong foothold of Maldives in the international tourism with a steady European presence and rapidly emerging new markets. We have witnessed in the past that tourism, regardless of its vulnerability towards devastating crisis, man-made or natural, has shown overwhelming resilience and the ability to bounce back. Such resilience can be attributed to the determined efforts of the Government and the private sector. Tourism Yearbook 2010 is the result of combined efforts of many Government authorities, private sector organizations and the tourism industry of the Maldives. We acknowledge with deep gratitude, their valuable support and contributions. We hope that the readers find this publication a useful source of information. Male’, October 2010 i Acknowledgements Except where otherwise indicated, data used in this publication have been collected from relevant Government Authories and the Maldives tourism industry. The Ministry of Tourism, Arts and Culture wishes to express its gratitude to the Department of Immigration and Emigration for providing data on arrivals to the Maldives, the Department of National Planning, Ministry of Finance and Treasury, Department of Inland Revenue & Maldives Monetary Authority for providing data on economic indicators of the Maldives. The Ministry of Tourism also acknowledge with appreciation the Maldives Customs Services, Faculty of Hospitality and Tourism Studies, Maldives Tourism Promotion Board and the Maldives tourism industry for their continued cooperation and assistance in the compilation of this publication. ii Preface Tourism Yearbook 2010, has been produced and published by the Statistics & Research Section of the Ministry of Tourism, Arts and Culture. This publication briefly presents the overall performance of the tourism industry of the Maldives through 2005 to 2009. In addition to all the available national tourism statistics for the past five years, the publication contains major highlights of the tourism industry’s performance for 2009. This publication is divided into 5 sections 1. Tourist Accommodation 2. Tourist Arrival Trends 3. Airlines Statistics 4. Economic Indicators of Tourism and 5. Tourism Highlights 2009 Each section provides important data and information. Together, the sections provide a comprehensive picture of tourism in the Maldives. ii iii Table of Contents Foreword ......................................................................................................................................................... i Acknowledgements ........................................................................................................................................ ii Preface ............................................................................................................................................................ iii TOURIST ACCOMMODATION Tourist Accommodation in the Maldives ........................................................................................................ 1 Table: 1 Number of Accommodation Establishments & their Bed Capacity, 2005 - 2009 ............................ 1 Table: 2 Distribution of Resort Beds by Atolls, 2005 - 2009 ..........................................................................2 Table: 3 Tourist Resorts by Type of Lease Holders, 2005 - 2009 ................................................................... 3 Table: 4 Tourist Resorts by Type of Operators, 2005 - 2009 .......................................................................... 3 Table: 5 Bed Nights, Occupancy Rate & Average Duration of Stay, 2005 - 2009.......................................... 4 Table: 6 Monthly Average Occupancy Rates of Resorts & Hotels, 2005 - 2009 ............................................ 4 TOURIST ARRIVAL TRENDS Global Arrival Trends ..................................................................................................................................... 7 Table: 7 International Tourist Arrivals, 2008-2009 ........................................................................................ 7 Tourist Arrivals to the Maldives ..................................................................................................................... 8 Table: 8 Tourist Arrivals to the Maldives by Month, 2005 - 2009 ................................................................. 8 Table: 9 Growth Trends of Tourist Arrivals by Month, 2005 - 2009 .............................................................. 8 Major Markets ................................................................................................................................................. 9 Figure: 1 Market Share by Regions, 2005 - 2009 ........................................................................................... 9 Top Ten Markets of 2009 ...............................................................................................................................10 Table: 10 Tourist Arrivals and Market Share of Top Ten Markets of 2009 ...................................................10 Figure: 2 Arrival Growth and Market Share of UK Market, 2005 - 2009 .....................................................11 Figure: 3 Monthly Tourist Arrival Trends of UK Market, 2005 - 2009 ........................................................ 11 Figure: 4 Arrival Growth and Market Share of Italian Market, 2005 - 2009 ................................................12 Figure: 5 Monthly Tourist Arrival Trends of Italian, 2005 - 2009 .................................................................12 Figure: 6 Arrival Growth and Market Share of German Market, 2005 - 2009 ..............................................13 Figure: 7 Monthly Tourist Arrival Trends of German, 2005 - 2009 ..............................................................13 Figure: 8 Arrival Growth and Market Share of Chinese Market, 2005 - 2009 ..............................................14 Figure: 9 Monthly Tourist Arrival Trends of Chinese, 2005 - 2009 ..............................................................14 Figure: 10 Arrival Growth and Market Share of French Market, 2005 - 2009 ..............................................15 Figure: 11 Monthly Tourist Arrival Trends of French, 2005 - 2009 ..............................................................15 Figure: 12 Arrival Growth and Market Share of Russian Market, 2005 - 2009 ............................................16 Figure: 13 Monthly Tourist Arrival Trends of Russian, 2005 - 2009 ............................................................16 Figure: 14 Arrival Growth and Market Share of Japanese Market, 2005 - 2009 ..........................................17 Figure: 15 Monthly Tourist Arrival Trends of Japanese, 2005 - 2009 ...........................................................17 Figure: 16 Arrival Growth and Market Share of Swiss Market, 2005 - 2009 ...............................................18 Figure: 17 Monthly Tourist Arrival Trends of Swiss Market, 2005 - 2009 ...................................................18 Figure: 18 Arrival Growth and Market Share of Korean Market, 2005 - 2009 .............................................19 Figure: 19 Monthly Tourist Arrival Trends of Korean, 2005
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