REV TECNOLOGIA 19FEB : Tecnologia : 33 : PáGina 33 PUBLI

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REV TECNOLOGIA 19FEB : Tecnologia : 33 : PáGina 33 PUBLI TTecnologíaecnología elEconomista Revista mensual 17 de junio de 2015 | Nº 24 Apple y Google Amistades peligrosas de la banca | P8 ‘Drones’ Requisitos legales El icono de para tocar el cielo | P14 Fever Silicon Valley La nueva ‘app’ imprescindible | P24 Elon Musk, padre de Tesla, .Tuenti PayPal y SpaceX, eclipsa a El hijo de Telefónica tiene su ‘punto’ | P30 los gurús de las ‘puntocom’ | P4 No lo pierdan de vista Edita: Editorial Ecoprensa S.A. PresidentedeEcoprensa: Alfonso de Salas Vicepresidente: Gregorio Peña Director Gerente: Julio Gutiérrez Director Comercial: Juan Pagán Relaciones Institucionales: Pilar Rodríguez Subdirector de RRII: Juan Carlos Serrano Director de elEconomista: Amador G. Ayora Coordinadora de Revistas Digitales: Virginia Gonzalvo Director de Tecnología: Antonio Lorenzo (@antoniolorenzo) Diseño: Pedro Vicente y Elena Herrera Fotografía: Pepo García Infografía: Nerea Bilbao Redacción: Carlos Bueno, Fabián Cabello y Cruz Aranguren Síguenos en @eETecnologia [email protected] Un puente construido con una impresora 3D Las impresoras 3D sirven para aquello que se quiera hacer, sin más límites que la imaginación. Con semejante receta, la empresa Heijmans se ha atrevido con la construcción -¿o debería llamarse la impresión?- de un puente de acero. La osadía se está realizando estos días en un gran hangar en Amsterdam. EE Índice 4 8 14 24 28 30 Portada Tendencias ‘Drones’ Entrevista Tribuna Móviles Así es el nuevo icono de Apple y Google ya actúan ¿Hay que pedir permiso Pep Gómez, fundador de Otra aplicación posible del Tuenti se reinventa para Silicon Valley: Elon Musk, el en muchos aspectos como para poder volar un ‘dron’? Fever: “En España nos lo ‘big data’: adivinar quién ofrecer una nueva carta de fundador de Space X, Tesla si fueran bancos. Igual no Mejor curarse en salud y tenemos que creer puede ganar la próxima servicios, a partir de ahora Motors y SolarCity tardan en dar créditos ver qué dice la ley un poco más” carrera de caballos con un punto: ‘.Tuenti’ editorial Oportunidad perdida para el hogar del presente edicamos el tema de portada de este número a desglosar la figura de Elon Musk. El emprendedor Los D sudafricano (Pretoria, 1971) se ha convertido en uno de los grandes iconos de Silicon Valley. Después de reguladores hacer fortuna en los albores de la era de Internet, allá por los años 90, en concreto con Zip2 y PayPal, se lanzó a han actuado otros proyectos tecnológicos enfocados al espacio y a las energías renovables. Físico de formación, no ha parado hasta poner en órbita sus propios cohetes y dar con un vehículo eléctrico atractivo y viable -en lo estético y en rápido para autonomía- a través de su compañía Tesla Motors. Y precisamente mucho de lo aprendido a partir de este quenosea proyecto y de su compañía de paneles solares SolarCity lo ha aplicado también a unas baterías que presentaba rentable días atrás, esta vez dirigidas al hogar y también para las pequeñas empresas. Estos dispositivos, que se comercializarían en distintas potencias, nos harían depender mucho menos de la compañía eléctrica tradicional al instalar poder utilizar la energía sobrante de los paneles solares que tuviéramos instalados en casa. Así, reduciríamos en casa mucho el consumo y la cantidad a abonar todos los meses en la factura de la luz. las baterías Hablamos todo el tiempo en modo condicional porque los reguladores han actuado rápido para evitar que esta Tesla innovación tecnológica salga adelante. Como en principio no se puede poner puertas al campo y evitar que alguien compre estos equipos y los instale en su vivienda, lo que se está promoviendo desde el Ministerio de Industria, Energía y Turismo es un nuevo impuesto que desincentive totalmente la adquisición de una batería Tesla. Según se puede leer en el borrador de real decreto que regulará esta actividad, los autoconsumidores no sólo no podrán recurrir a baterías como la ya mencionada, sino que sufrirán una penalización para los sistemas de almacenamiento que ya incorporan los nuevos paneles solares. Sólo podrán usar estos acumuladores aquellos usuarios que no se conecten a la red eléctrica y dispongan por tanto de una instalación aislada. Esto es algo prácticamente imposible pues a estas alturas aún no podemos depender de forma exclusiva de la energía solar. De todas formas, para cuando eso sea posible, quizá se les ocurra imponer otra tasa para evitarlo. 3 en portada UN GENIO MÁS ALLÁ DE INTERNET El fundador de PayPal, SpaceX o Tesla Motors encandila al mundo. Ahora también quiere que paguemos menos en la factura de la luz CARLOS BUENO i quiere cumplir un sueño, en lugar de buscar a un genio dentro de una S lámpara, quizá sea más práctico ir pidiéndole la receta a Elon Musk. Este físico sudafricano (Pretoria, 1971) está llamado a convertirse en el nuevo todopoderoso empresario global surgido de la era Internet. Bueno, más que global, él preferiría que dijéramos interplanetario, pues entre sus ocurrencias o proyectos se encuentra, por ejemplo, conquistar Marte, o que tengamos que pagar mucho menos en la factura de electricidad... Su recién publicada biografía -‘Elon Musk: Tesla, SpaceX y la búsqueda de un futuro fantástico’-, se nos antoja la excusa perfecta para conocer mejor a una personalidad que está hecha de una pasta especial. El autor de este libro, el GETTY en portada también sudafricano Ashlee Vance, lo describe como incansable trabajador, de Los reguladores echan esos que no paran hasta conseguir lo que se proponen. Sólo dos anécdotas ilustran hasta qué punto esa perseverancia ilimitada la ha trasladado a todos los por tierra sus planes niveles: se ha permitido el lujo de autoparodiarse poniendo su propia voz a su Físico de formación, Elon Musk se ha propuesto caricatura en el episodio 564 de su serie favorita, Los Simpsons. También hizo hacer real el uso de las energías limpias y renovables. un cameo en Iron Man 2 -cuyos cómics leía de pequeño-, rodada por cierto en Sus baterías -en la imagen superior- permitirían en una de sus factorías de cohetes. principio a los hogares -y también a las empresas con Mucho antes de todo eso, Musk había estudiado Física en Canadá y en otro modelo más potente- aprovechar la energía que Estados Unidos pero, como le ocurrió a otros tantos emprendedores de las los paneles solares vayan almacenando. Sin puntocom, las aulas se le quedaron pequeñas muy pronto. Como no había embargo, en el caso de España los reguladores han tiempo que perder, en 1995 dejó Stanford para fundar su primera compañía, tomado cartas rápido. El pasado 8 de junio, el Zip2. Aquello era un alojador de sitos web de medios de comunicación que fue Ministerio de Industria, Energía y Turismo anunciaba vendida sólo cuatro años más tarde por 300 millones de dólares. Como lo de que creará un nuevo cargo que desincentivará el uso comprarse una isla y vivir de las rentas no iba con él, pronto invirtió parte de ese de baterías o sistemas de almacenamiento por parte dinero en otro proyecto: PayPal. La plataforma que permitía y garantizaba los de los autoconsumidores de electricidad que se pagos de forma fácil y segura a través de internet, de la que llegó a tener el 11 conecten a la red. El borrador de este real decreto por ciento de las acciones, fue el trampolín que le catapultó hacia otros negocios. está en fase de consulta pública. Imagen de las baterías Tesla que la compañía ha diseñado para el hogar. GETTY Entonces fue cuando Silicon Valley se le quedó pequeño, muy pequeño. Fijaría su residencia en Los Angeles, en concreto en Bel Air, se convertiría en vecino de Quincy Jones, pero seguiría visitando una vez por semana el hervidero de Internet. Sin embargo, su mente estaba ya en otros menesteres. A propósito de esto, Vance cuenta en la biografía de Musk que durante esas visitas a Silicon Valley acostumbra a quedarse a dormir en casa de Larry Page, uno de los fundadores de Google. Se ve que le llama a última hora pidiéndole un sitio. Las vacaciones son malas para la salud En 2000, después de contraer la malaria durante unas vacaciones por Sudáfrica y Brasil, llegó al convencimiento de que el descanso era malo para la salud. Y así se marcó dos objetivos claros para mejorar el mundo: las energías renovables a través de su proyecto de fabricación de coches eléctricos (Tesla) y Atravésde Space X, Musk de paneles solares (SolarCity) y, por otro lado, la aventura espacial. Empecemos pone en órbita por este último propósito. Según cuenta Ashlee Vance en la biografía de Musk, satélites. EE esa idea le rondaba desde mucho tiempo atrás por la cabeza por su formación de físico y por la trayectoria de su padre como ingeniero. En principio, intentó negociar con empresas aeroespaciales rusas como NPO Lavochkin o Kosmotras, que podían echarle un cable en el tema. Sin embargo, entre que no lo tomaban demasiado en serio y que aquellos encuentros en tierras moscovitas en portada acababan regados en vodka, terminó por asumir que debería ser él el que desierto de Mojave primero; más construyera sus propios cohetes. En principio, su idea era enviar a Marte a tarde obtuvieron permiso para ratones, que supuestamente volverían a la Tierra habiendo procreado durante el hacerlos en la base de Kwaj -una isla viaje. Para ello, no dudó en acercarse a la industria y a las sociedades científicas perdida en el Pacífico a casi 4.000 apadrinando iniciativas de la Mars Society primero y después otras como la kilómetros al suroeste de Hawai-. Si lograba Space Foundation, la Space Engineering Advisory Board de la Universidad de poner sus cohetes en órbita, las cifras prometían, Stanford... En ellas sigue desarrollando buena parte de su labor como filántropo.
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