On Her Majesty's Secret Service"
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MEDIA RELEASE SCHILTHORN CABLEWAY LTD 50 Years "On Her Majesty's Secret Service" Interlaken, Mürren, 18. October 2018: Exactly 50 years have passed since filming was underway on the iconic James Bond movie "On Her Majesty's Secret Service". The cableway company is looking back – and planning for the anniversary year activities that will delight Bond fans in particular. "Schilthorn Cableway continues to focus its strategy on the unsurpassed mountain landscape and the legend surrounding James Bond," says Schilthorn Cableway CEO Christoph Egger. Filming for the James Bond movie On Her Majesty's Secret Service ran from 21 October 1968 to 17 May 1969 in the village of Mürren and on the Schilthorn summit. "The Schilthorn wouldn't exist in this form without the film," Egger continues. More than enough reason to celebrate the 50th anniversary in style: "We're planning a host of Bond-themed events, special offers and exceptional moments in 2019. The Bond fan community is a loyal visitor group. This year, we want to make them feel especially welcome on the Schilthorn," Egger adds. How did Bond end up on the Schilthorn? The producer of the sixth Bond movie On Her Majesty's Secret Service tasked the location scout Hubert Fröhlich with finding a mountain setting that was suitable for filming dramatic, action-packed scenes. A hotel concierge in Grindelwald showed him a picture of the nearby Schilthorn. Fröhlich approached the then Schilthorn Cableway director Paul Eggenberg and chairman of the board Ernst Feuz, and their talks quickly paved the way for the implementation of the project. Once the location had received the go-ahead of the producers Albert R. Broccoli, Harry Saltzman, Eon Productions and director Peter Hunt, the Schilthorn's destiny was sealed, with the film project playing a vital contribution towards the completion of the cableway and revolving summit restaurant. The summit restaurant served as the headquarters of the villain Blofeld and his global criminal organization Spectre and was called Piz Gloria in the film. The movie propelled the excursion peak – which retains the Piz Gloria moniker to this day – to instant fame. Schilthorn Cableway has kept in step with the times during the last five decades with continuous updates, renovations and the addition of new attractions. "BOND WORLD and the WALK OF FAME were designed to let visitors immerse themselves in the world of the film," Christoph Egger explains. Original fixtures and fittings from the movie, such as the golden grille by the staircase in the revolving restaurant, still provide popular photo opportunities for visitors to the Schilthorn. Anniversary activities Schilthorn Cableway has a raft of travel and culinary special offers in store in the upcoming anniversary year. "We'll share more details at the beginning of next year," says Samuel Bohren, the Schilthorn Cableway sales manager responsible for the anniversary events. In addition to this, the Swiss James Bond Club and other Bond clubs will be celebrating the anniversary with a VIP gala weekend, titled OHMSS50.com. The tour takes in the film's various locations and includes a gala evening on the Schilthorn summit. (These events are being organized independently, without affiliation with MGM, Danjaq or EON). Media contact at Schilthorn Cableway Ltd Christoph Egger, CEO Tel. 079 631 10 81 [email protected] Image captions The golden grille in the Piz Gloria 360-degree revolving restaurant Coat of arms from "On Her Majesty's Secret Service", BOND WORLD High-resolution images are available at: www.schilthorn.ch/medien Character count (excluding headline), including lead & spacing: 3688 / Word count: 571 .