Nº 54 ● III-2016

'Plácido en el Alma' The concert contentssumario 3 SORPRENDE TE Publisher: Real Madrid “A perfect room, a superb breakfast and friendly Foundation. service with a smile. Always surprising”. Director of Communication: Antonio Galeano. Johann. Frankfurt. Publication: David Mendoza. Editors: Elena Vallejo, Javier Palomino and Madori Okano. Photography: Ángel Martínez, Helios de la Rubia, 4|Cover story 16|News Víctor Carretero, Pedro Castillo, Antonio Villalba, Real Madrid Heritage Centre and Real Madrid Foundation. Thanks to: Getty and Cordon Press. Publishing and distribution: EDICIONES REUNIDAS, S.A. GRUPO ZETA CORPORATE MAGAZINES c/ Orduña, 3 (3a planta). 28034 Madrid. 32|Interview Tel: 915 863 300. 24|Schools |Alberto Fernández (Endesa) Director of Corporate Publications: Óscar Voltas. Deputy Director: Antonio Guerrero. Coordinator: Julio Fernández. Editor-in-chief: Milagros Baztan. Writers: Elena Llamazares, Pablo Fernandez and Isabel Tutor. Head of Design: Noelia Corbatón. Layout: Arantza Antero, Carlos F. García and Javier Sanz. Image Processing: David 34|Inspiring stories 42|Training Monserrat. Translation: David Nelson. Secretary: Antonia López. Head of Development: Carlos 40 Basketball 44 Heritage Silgado. Production: Jorge | |Real Madrid 1991-2000 Barazón and Ivan Sanchez. | Printing: LITOFINTER. Legal deposit number: M-11535-2002.

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ADAPTACION JOHAN ING 210X280.indd 1 3/10/16 11:52 4 report report 5

'Plácido en el Alma' An

The Real Madrid Foundation paid tribute to legendary opera singer and renowned Real Madrid fan, Plácido Domingo, for his 75th birthday with an extraordinary concert, Plácido en el Alma, with the participation of more historic than 30 locally and internationally renowned artists and groups. concert 6 Plácido en el Alma Plácido en el Alma 7

On 29 June this year the Santiago Sara Baras dances as Bernabéu once again reverberated Plácido to the applause of thousands, who Domingo filled the stadium to the brim. But sings Ojos Verdes. they weren't cheering the Real Madrid players; on this occasion it was the finest music of our time rather than football that took centre stage, in the The Santiago Bernabéu was full. form of a tribute, organised by the Real Madrid Foundation, to Plácido Domingo, lifelong Madrid fan, honorary club member and singer of the Centenary Hymn. And of course there was no better place to hold it than the Bernabéu.

C ompañía Antonio Gades.

The Spanish tenor alongside Andrea Boccelli.

Diana Navarro.

The concert Plácido en el Alma celebrated the Spanish tenor’s 75th birthday; recognising his artistic career and his incredible charity work. The proceeds raised by the concert will go to the Real Madrid Foundation’s social sports schools in Mexico.

Plácido, in good company Pablo Heras Casado conducted the Alongside the legendary tenor there Orchestra of the Teatro Real. were world renowned artists such as Andrea Bocelli, Alejandro Fernandez, Bertín Osborne, with Plácido Domingo David Bisbal, Pablo Alboran, Fher at the piano. (Mana), Juanes, Alejandro Sanz, Pablo López, India Martínez, Sara Baras, Rozalen, Compañía Antonio Gades, 8 Plácido en el Alma

¡La vida es una melodía! Escúchela. Disfrútela.

Le invitamos a realizarse un I n the image, Carlos Baute, Placido Domingo they were witnesses to an incomparable ESTUDIO AUDITIVO GRATUITO Plácido Jr., Diego Torres, Il Volo, Dvicio, occasion. They were the fortunate Domingo shares the stage with Los Secretos, Diana Navarro, Ara spectators to what was a magnificent David Bisbal. Malikian, Pablo Sainz Villegas, event and a well-deserved tribute; for Arturo Sandoval, Cafe Quijano, Jose that very reason they sang and danced, Para disfrutar plenamente de la vida, oír bien es fundamental. Una revisión Merce and Bertín Osborne, who accompanying the songs being auditiva anual es la mejor manera de prevenir problemas auditivos que empeoren nuestra calidad de vida. was also handed the role of master performed on the huge stage located of ceremonies. Leading artists, all in the stadium’s south stand, with an GAES le ofrece un completo estudio de su capacidad auditiva en accompanied by the Orchestra of incredible sound and light system set cualquiera de nuestros centros. the Teatro Real (conducted by Eugene up for the fans’ enjoyment. Kohn and Pablo Heras-Casido) and Plácido was thrilled: he sang Reserve su cita llamando al 902 026 024 the Coro Filarmonía (directed by with many of his friends (Bocelli, Pascual Osa). Bisbal, Bertín), accompanied others Overall, it was a line-up that will on the piano and even had the honour be hard to repeat in a single concert, of Sara Baras dancing by him while making this an event that will go down he sang Ojos verdes. At the end of the in history. Those who were lucky song, he knelt before her, surrendering enough to attend should be aware that to her talents. 44 centros auditivos a su servicio en la Comunidad de Madrid y 600 en toda España. www.gaes.es

Anunci_Fundación Real Madrid.indd 1 21/07/16 12:48 10 Plácido en el Alma Plácido en el Alma 11

Plácido introduced some of the artists; Bertín others. But it was hardly necessary: these stars needed no introduction. Possibly the reason the changes were so smooth, some artists introduced the next to take centre-stage, or simply started singing and the next up joined in with the melody, before taking over. Meaning the concert’s three hours went flying by, with the audience G uitarist Pablo Sáinz Villegas. well aware that in the future they could

Alejandro Sanz donates

personalised guitar Plácido Domingo with Alejandro Fernández to the Real Madrid Foundation The singer donated a guitar dedicated to the eleventh

European Cup won by Real Plácido Domingo and Pablo Alborán. Madrid to the Real Madrid Foundation. Alejandro Sanz played at the charity concert 'Plácido en el Alma'. Real Madrid president, Florentino Pérez, accompanied by Plácido Domingo, received the guitar. Café Quijano.

Diego Torres and Rozalén.

India Martínez. Fher, lead singer of Maná.

Florentino Perez picked up the personalised guitar. Carlos Baute.

DVicio. 12 Plácido en el Alma

say:“I was there. Meanwhile the sky, Inspired by Red that started painted with sunset's Goya- esque tones, darkened and filled with stars, those that were present at the Bernabéu, in a concert that will go down in history, organised by Zertior Sports Pablo López and Juanes. & Entertainment for the Real Madrid Foundation.

From left to right: Ignacio Garcia-Belenguer, Proceeds for the general manager of the Teatro Real; Mexican schools Jose Manuel The proceeds raised from the Otero Lastres, patron of the concert, sponsored by GAES, Arturo Sandoval and Plácido Real Madrid will go to the social sports Foundation; Emilio schools in Mexico. 'With this Butragueno, initiative we're going to help director of institutional lots of kids have a better life. In relations at Real many cases they'll be the first in Madrid; Antonio Gasso, managing their family to be involved with director of GAES; music or sport and that means Placido Domingo; Enrique Sanchez, so much to me, because those executive vice- are my two passions', said president of the I l Volo. Real Madrid Plácido Domingo at the press Foundation; and conference announcing 'Plácido Alfonso del Poyo, vice-president en el Alma', held at the recently for Spain of opened Gran Meliá Palacio de Melia Hotels International. los Duques.

Gran Meliá Hotels & Resorts combine the world’s most desirable destinations, sublime dining Ara Malikian. and a unique approach to service, born from our passionate Spanish heritage.

José Mercé and Los Secretos. Information & reservations: +34 91 529 96 01, at your travel agency or granmelia.com 14 Plácido en el Alma Plácido en el Alma 15

M aría Dolores de Cospedal Antonio Garrigues I nma Shara. and Ignacio López del Hierro. Walker.

All together with

Pablo Motos Plácido Fran Perea. and Laura Llopis. Politicians, journalists, executives, stars… Nobody wanted to miss the chance to enjoy the concert Plácido en el Alma in person. And many of them posed in our photo call, some of whom you can see on these pages.

M oisés Chocrón Fabiola Martínez, L ydia Bosch. and Irene Meritxell. wife of Bertín Osborne.

Javier Castillo, ‘Poty’ N ieves Álvarez. Sandra Ibarra and Juan Ramón Lucas. I sabel Tocino. Jose María Íñigo. and his wife María Isabel.

16 news news 17

and bring together youngsters social inclusion of people with Emilio Butragueño during his visit of all backgrounds including disabilities, and has placed its to the facilities those at risk of social faith in our foundation to carry of the Carmen exclusion. out its projects.” Pardo-Valcarce Foundation. Accompanied by Almudena Martorell, INCLUSIVE SCHOOLS president of the Carmen A prime example of what the Pardo-Valcarce Foundation, partnership between the two Butragueño experienced Foundations is able to deliver the organisation’s sheltered is the inclusive football social employment workshops and sports school, an initiative witnessed at first hand how that benefits 40 differently- these types of activities help abled people and is operated to raise the self-esteem of at the Carmen Pardo-Valcarce differently-abled individuals Foundation’s special and increase their autonomy, education facility. in the process enhancing The inclusive schools their quality of life. And with provide individualised care to this in mind, he went on to youngsters with intellectual express his delight at the Real disabilities and pervasive Madrid Foundation’s ongoing developmental disorder, partnership – extended this offering an environment that year – with the Carmen Pardo- facilitates sporting activity Valcarce Foundation, whom among its students with he described as “setting a view to then integrating the benchmark in its work them into the Real Madrid with the differently-abled”, Foundation’s regular schools emphasising the power at the same pace as the rest of activities like football in of their attendees. Within eal Madrid’s director of instilling core values that aid this context, programmes Rinstitutional relations, the integration of children: are carried out such as one BUTRAGUEÑO VISITS Emilio Butragueño, visited “With sport, I think that what addressing football and autism the facilities of the Carmen we are bringing them is spectrum disorder. Pardo-Valcarce Foundation, something hugely valuable.” CARMEN PARDO-VALCARCE which runs three football Martorell also gave a social sports schools in positive assessment of the ANOTHER SOCIAL SPORTS SCHOOL collaboration with the Real alliance: “We’re very proud to AND A FOOTBALL AND AUTISM Madrid Foundation, in addition have renewed our agreement PROGRAMME HAVE BEEN SET UP FOUNDATION to programmes focusing on with the Real Madrid football and autism. The aim Foundation for another year. AT FUNDALAND, AN EDUCATIONAL is to use sport to provide a It’s of huge importance that CHARITY LEISURE FUN PARK FOR KIDS values education, improve such a leader in the world of THAT’S THE FIRST OF ITS KIND the lives of the beneficiaries sport is so committed to the 18 news santander.com

Comprometidos con el progreso de la sociedad

En el Santander, nuestra misión es contribuir al progreso de las personas y de las empresas. En 2015 ayudamos a 1,2 millones de personas a través de nuestros programas sociales.

Roberto Carlos’ stirring Jc aén s hoOL: encounter with the students and their families, the former full-back underlined the key EXCITING VISIT FROM values that helped the squads he played in to win three of ROBERTO CARLOS the 11 European Cups in Real Madrid’s trophy cabinet: egendary former Real caters for more than 100 “The effort, perseverance, L Madrid player Roberto students and has achieved a motivation, togetherness and Carlos visited the Foundation’s high rate of social inclusion, sense of responsibility shown social sports school in Jaén to operates in collaboration with by each and every player, mark the completion of its first a range of local organisations. as well as a great degree of season. The school, which On his arrival in the team work, respect for our Andalusian city, the Brazilian opponents and the rules of the great was received by game, and pride in wearing Rosario Morales, Jaén’s the Real Madrid shirt – that’s ROBERTO CARLOS HIGHLIGHTED THE town councillor for sport, what took us to victory.” KEY VALUES THAT LED THE SQUADS and ex-Real Jaén player And, according to Roberto HE PLAYED IN TO LIFT THREE OF REAL José Antonio García, before Carlos, football is “a time MADRID’S 11 EUROPEAN CUPS heading to the Real Madrid to enjoy yourself” but also Foundation school. During “to work hard”. 20 news news 21

The social REAL MADRID sports schools 2016-2017 SEASON ACTION work to FOUNDATION encourage team sport. COMMITTED TO PLAN APPROVED RECYCLING n 22 June, the Real In the last seven years, catering for more than 40,000 indful of the importance OMadrid Foundation’s the Foundation’s efforts in aid beneficiaries in 72 countries. Mof raising youngsters’ Board of Trustees convened of those most in need have The members of the awareness of the need to recycle to approve the Action Plan for extended across the globe, Board of Trustees and of the and treat the environment in a the 2016-2017 season. with over 100 social projects Executive Committee meet respectful, sustainable manner, The Sala Real meeting in Spain complemented by twice a season to take stock the Real Madrid Foundation’s room at the Santiago more than 200 international of the Foundation’s chief football and basketball social Bernabéu was the venue cooperation projects. activities and agree on core sports schools tournaments saw for the session, chaired by The Foundation operates strategies and programmes it support the work of Ecopilas. Florentino Pérez. initiatives the world over, of action. 12T H EDITION OF The environmental management organisation put on an education INTER-FACILITY PRISONS’ campaign on recycling batteries at the events, with the tonne TOURNAMENT of batteries collected by the students of the schools speaking nce again, the Real Madrid of social sports schools at volumes for the success of an OFoundation social sports correctional centres began in initiative that is part of the Plan schools at correctional centres 2003 in collaboration with the of Complementary Educational took part in the annual inter- Fundación Padre Garralda and Activities drawn up each year facility tournament, which Spain’s General Directorate by the Foundation to coincide aims to create a competitive for Penal Institutions, and with the tournaments, with the backdrop that aids the with the support of the ACS objective of enriching the range of inmates’ process of all-round Foundation. issues and values focused on. development and reinsertion into society. Of the 12 teams MORE THAN that signed up to participate in 1,300 INMATES the 12th edition of the event, Currently, the project sees it was the representatives of 22 football schools and 21 the Madrid VI Penitentiary basketball schools being Centre in Aranjuez – the run at a total of 23 facilities, championship’s hosts – and catering for more than 1,300 the side sent by the Palencia inmates and offering them a Penitentiary Centre who made positive free-time alternative it to the final. that fosters enhanced self- The Real Madrid discipline and improves their Foundation’s programme inter-personal relationships. 22 campus campus 23

Thanks to the Campus Experience, hundreds and hundreds of youngsters aged between seven and 17 from all The needs of the kids at the Campus over the world enjoyed the chance Experience are catered to by a team to pull on the white of their favourite of professionals featuring coaches, club, play the game at Real Madrid City –where their idols, footballers such as coordinators, monitors, experts in Cristiano Ronaldo, Gareth Bale, Sergio nutrition and healthcare staff Ramos and Marcelo, also train– and work on their technical and tactical abilities under the guidance of the Real Madrid Foundation’s coaches. taught the values that are so intrinsically EMPHASIS ON VALUES linked to the history of Real Madrid, The seventh The experience, which helped the kids such as leadership, self-discipline, team Campus Experience 2016 edition of the to grow and mature as footballers, was work, effort and respect. Real Madrid run by a team of professionals totally The Campus Experience was filled Sees more than Foundation’s dedicated to catering to their needs with surprises, games, valuable lessons and analysing their progress. Whether learned and friendships newly forged, series of summer attending the general football camp or not to mention plenty of sweat and hard 3,000 youngsters’ camps offered those focusing on technical skills and graft, with a comprehensive training up an unbeatable on goalkeeping, the participants were programme allowing the young players sporting looked after at all times by monitors, to make quick progress in improving experience coaches, coordinators, lifeguards, their footballing ability. A perfect few dreams in which the nutrition experts and healthcare staff, days in which they played their favourite participants who together paid attention to every sport alongside friends who share their honed their possible detail to guarantee that the passion for the game, all against the come true skills – and had youngsters enjoyed the time of their backdrop of top-quality facilities and in great fun. lives. And at the same time they were the hands of first-class professionals. 24 schools schools 25

The latest edition of the Copa Alma The Portuguese location of Vila The Copa Alma, brought together nine social sports Real de Santo António was the schools in Vila Real de Santo António venue for the third edition of the Copa rewarding the (Portugal) to spend three days in a Alma, organised by the Real Madrid multicultural environment, allowing Foundation in collaboration with the students and coaches from the Endesa, which brought together nine international schools to live together social sports schools from Spain, Foundation’s and exchange experiences. Hungary, Romania, Russia, Morocco and the host country. For three days 109 boys and girls, aged 11, 12 and values 13, along with their coaches, enjoyed 26 schools schools 27

the multicultural experience, with Awr a d cEREMony by Nuno Ribeiro, general manager of director of the national department of football as the universal language. They After the tournament came the Copa Endesa Portugal; the tolerance prize the Foundation; and the responsibility were involved in a number of different Alma award ceremony, recognising the went to the school from Vila Real de prize went to Madrid, with Susana activities, among them visits to Vila Real values of the Real Madrid Foundation. Santo António, with Sao Cabrita, vice- Rebolleda, from the communication de Santo António and Castro Marim, The respect prize went to the president of the Council of Vila Real de management team at Endesa awarding a boat trip on the River Guadiana and Romanian school, presented by Luis Santo António, doing the presentation the prize. excursions to the beach. Gomes, president of the Council of duties; the health prize was for the team Vila Real de Santo António; the team from Camas, awarded by Rosa Roncal, work prize was won by the school director of the international department from Morocco and was presented by at the Real Madrid Foundation; the self- The Copa Alma allows the students and Alberto Fernández, general manager of esteem prize was won by Guimaraes The participants also enjoyed visits to Vila coaches from the participating social sports communication at Endesa; the equality and awarded by Alfonso Pereira, from Real de Santo António and Castro Marin, prize went to Hungary, presented by the sports and health department schools to live together for three days in a Julio González, general manager of of the Council of Vila Real de Santo a boat trip on the River Guadiana and multicultural environment the Real Madrid Foundation; Manique António; Russia won the self-reliance excursions to the beach took the motivation prize, awarded prize, awarded by Ana Sanjuanbenito, 28 schools schools 29

The schools and the values recognised

 Respect prize  Equality prize Bucharest School (Romania) Hungary School

This school is run in collaboration with The Real Madrid Foundation’s social sports the FDP (Fundatia Dezvoltarea Popolae), school in Felcsút, Hungary, was the first to whose mission is to provide education open in Europe outside Spain. Thanks to and professional integration opportunities the support of the Ferenc Puskas Academy to groups at risk of social exclusion. it’s become a reference point in the city. At The students come from families with the Copa Alma the Hungarian team stood limited economic resources with a lack of out, being the side with the most girls, educational and social opportunities. FDP exactly half the group, meaning they won has financed the project over these years the equality prize. This school benefits 52 with the help of Vodafone, and continues its neighbourhoods can attend the school. This students. It’s the third time they’ve taken committed efforts to guarantee transport, is the third time they’ve participated in the part in the Copa Alma. to ensure children from more distant Copa Alma.

 Tolerance prize  Team work prize  Health prize Vila Real de Santo António School Tangier School (Morocco) Camas School (Spain) This Portuguese social sports school The school in Tangier carries out its activities in a This social sports school, plays football and basketball. It was social centre called Complejo Social Assadaka, located in a town with high rates opened in 2011 with Vila Real de run by the Association on behalf of PAIDEIA of unemployment, close to Santo António Council as a local Integration of Minors, in collaboration with the public Seville, opened in September partner. The school has four bases in administration Entraide Nationale and the local 2011 and benefits 260 boys and the Vila Real de Santo António, Castro Moroccan association Raouabit Assadaka. The girls. The school is a reference Marim, Monte Gordo and Vila Nova complex is located in the Bendibane neighbourhood, point for social integration and de Cacela regions. 111 boys and girls one of the most deprived in the city. As well as respect between people of take part in the activities. sports activities, the 115 students attend school different cultures, using football reinforcement classes and have psycho-social care. as a tool to promote integration.  Self-esteem prize Guimaraes School (Portugal)

A social sports school dedicated only to football, it was opened in March 2015 by the Real Madrid Foundation and Clube Alma Branca. It benefits 100 students at risk of social exclusion or youngsters who are victims of violence, in a setting where there is a lack of sports promotion at school. It’s the first time they’ve taken part in the Copa Alma. 30 schools

 Self-reliance prize Saving a life Rostov-on-Don School (Russia)

The social sports school in Russia opened two seasons ago in collaboration with the Technical is in your hands University of Rostov (DSTU), the local partner of the Real Madrid Foundation. It benefits 119 girls 11 steps against sudden death and boys, between six and 17 years old, at risk of social exclusion or extreme poverty, who study in the Rostov state school system. It’s the second time the school has participated in the Copa Alma and it hopes to be the host of the next edition.

 Responsibility prize Madrid School (Spain)

The Madrid team was made up of representatives of the Foundation’s different social sports football programmes. There were two selection criteria: students who had been outstanding in living the values of the Foundation and that there was a representative of each type of project. This meant there was a student from an Scan this inclusive school and one from code and download a youth centre. the app free of charge.  Motivation prize Manique School (Portugal)

The school caters to 1,800 boys and girls and adolescents between 10 and 17 years old, from the rural periphery and from families in unfavourable socio-economic conditions. The school also provides free alimentary services, www.juegaseguro.org medical check-ups school transport and reinforcement, academic orientation, a values education, psychological support, preventative health talks and family activities. It’s the second time it’s taken part in the Copa Alma. 32 interview interview 33

“It’s impressive to see how boys and girls with different languages and from different Alberto countries were able to get on with each Fernández Torres other completely naturally” General manager of communication at Endesa

“The capacity of sport as a We’ve been working together for a number of years and we’re excited to be continuing, but equally we’re tool for education and social proud you’re getting involved in new projects because it shows faith in integration is enormous” the work we do. What impact do you think sport has as an educational tool for children? ✍ Madori Okano If sport is understood as an instrument of social integration, of civic training and of the promotion of values, its capacity What conclusions have you taken them again, and if possible, make them as an educational tool is enormous. With from your sponsorship of the Copa even better. all due humility, I should say that Endesa Alma? has some experience in supporting When the Foundation asked us if we Lots of our students are in activities of this type and the results wanted to help with this project we situations of social exclusion. speak for themselves. What we’re doing thought it was very interesting, not just How did you think they did in the currently with basketball, for example, is as a way of combining sport tournament? Did anything take you proof of that. and social aims, but also because of by surprise? the original approach, being designed I wasn’t able to distinguish at any point And do you think these goals adapt as a competition about values and between those students in situations of to what the Real Madrid Foundation not as a sporting competition. It was social risk and those who aren’t. They is doing? something we saw clearly in the all played with a positive attitude, they Without a doubt. That’s shown by the meetings and in the documentation… all had the same amount of fun after the continuing collaboration between the That said, once you see it ‘live and games and it was incredibly impressive two parties that’s been running for years direct’ you come to the conclusion that, to see how boys and girls with different and which we’ve been able to expand when things are done right, the reality is languages and from different countries and adjust to changing circumstances. always better than any theoretical plan; were able to get on with each other The Copa Alma 2016 is a faithful and if things go well, you should do completely naturally. reflection of our combined efforts. 34 inspiring stories inspiring stories 35

From Morocco, from Russia, from  Yassine and Mohamed (Morocco). The Hungary… The Copa Alma tournament life and soul of the tournament. Both were brought together students from nine a part of the Moroccan team at the Copa social sports schools in Spain and Alma, a side whose joie de vivre lit up the Copa Alma around the world. Each – in line with event with their infectious enthusiasm at brings the event’s name – bringing their own their delight of being able to enjoy the inspiring story speaking volumes for experience. It was a common sight to youngsters together their alma, or spirit. Such as those of see the members of their team offering Moroccans Yassine and Mohamed, enthusiastic high-fives to anyone Arnold from Hungary and Russians Kirill crossing their paths, and to hear them In this edition, we share the experiences of students from the schools and Vasilii. Moving tales that talk of the striking up a chant (adapted from those in Tangier (Morocco), Rostov (Russia) and Felcsút (Hungary), who will power of the protagonists, and of the of the fans of IR Tanger) that enlivened participated in the 2016 Copa Alma. Inspiring accounts of joy brought potency of a values education through the tournament and the host of parallel to young lives that reaffirm the values of the Real Madrid Foundation. football as a tool for change. activities organised – so much so that it became an unofficial Copa Alma anthem sung by everyone who participated, even without knowing what the words meant. These two students are from the area of Benimakada in Tangier, where there are no facilities enabling children to play football free of charge – which is why the Real Madrid Foundation social sports school, opened in 2009, is so important. According to his coach, Yassine is

Yassine and Mohamed

Age: 12. Social sports school: Tangier (Morocco). Values: Togetherness, leadership and respect. “We look to encourage our own players out on the pitch and on the bench – and the other teams’, too.” (Yassine)

“We’ve made loads of friends, Yassine and Mohamed from Hungary, Russia, Spain…” brought a sense of joy to the (Mohamed) Copa Alma with their chants. 36 inspiring stories inspiring stories 37

Arnold

Age: 12. Social sports school: Hungary. Values: Motivation, fair play and self-esteem.

“The coaches really motivated me; I love being a goalkeeper”

 Arnold (Hungary). An example of overcoming adversity. The goalkeeper for the Hungarian team at the Copa Alma, Arnold has spent his whole life living in care. When he was born, his mother was Arnold’s on-pitch in prison and his father walked out. Years focus turned into later, when his mum was released, things good humour off it – he was the didn’t prove easy at all. Even so, Arnold group’s joker. has a role model to look up to in his older brother, a youngster who has grown up in similar circumstances and who a happy lad, something that has also when it comes to the value of respect. have ended up doing really well. We’ve has gone on to become a professional rubbed off on his younger brother. He’s Before, he would go in extremely hard made a lot of friends, although we’ve athlete, studying at university and the side’s goalkeeper, and loves his with his tackles on opponents, and changed their names and given them working as a coach. An example to him position: “I’m the player who’s most got now he understands that the most ones in Arabic! Now we have friends of achievement in spite of the obstacles their work cut out, because it’s my job important thing is for everyone to enjoy from Russia, Hungary, Spain… They that may be in the way. to defend the team against conceding themselves.” Mohamed, meanwhile, is a all learned our song and we’ve learned On the pitch, Arnold is a diligent goals.” His coach notes: “He began kid who used to suffer from individualistic a few words in their languages. We’re footballer, always focused. He’s his training at the school three years ago tendencies who has learned to be a desperate to do this again.” team’s keeper, but in some games he and he’s changed a lot, particularly leader who plays for his team-mates. Though quieter than Mohamed, also took part as an out-field player, Offering their reactions to the Yassine boasts a smile that’s so because he adapts well to different tournament, they declare: “It’s been contagious it makes everyone around situations and follows the instructions great! The best week of our lives. him happy, because “we look to of his coaches. When the final whistle The stories of Yassine, Mohamed, We’ve learned from other cultures, encourage our own players out on the blows, however, he’s the dressing- other countries and new coaches.” pitch and on the bench – and the other room joker, chortling with laughter and Arnold, Kirill and Vasilii are examples An energetic talker, Mohamed tells us: teams’, too. Everyone being equal is grabbing everyone’s attention as he of self-improvement under the umbrella “When I got here, I thought I’d come to essential and playing football with girls looks to get a smile on all his team- compete; but I realised that it’s about all is something that’s normal. Back in mates’ faces. Which is curious, because of the Real Madrid Foundation of us playing the game together. With Morocco we should get them involved when asked what he had most liked social sports schools our support and the help of the coaches, more, because they play the game well about the Copa Alma, he highlighted those who didn’t know how to play and we’ve had a great time.” that everything was “clean and clearly 38 inspiring stories inspiring stories 39 A look joyfull of

The Real Madrid Foundation stars on Real Madrid TV thanks to the programme Historias con Alma, a series of inspiring stories that offer the viewer a closer, more visual and For Kirill and Vasilii (centre), the poignant look at all the projects that the Copa Alma was a chance to say goodbye to their team-mates. organisation operates across the world. Each instalment focuses on one of the Foundation’s initiatives. The programme organised: the facilities, the pitch, As for his position on the pitch, he is a nominee at the 2016 Premios Iris, an the kits… I felt like I understood says: “The coaches really motivated me, annual TV awards ceremony organised everything perfectly. Everything was telling me that I’m doing really well.” by Spain’s Academia de Televisión. At explained to us to help us improve our the time of writing, the episodes that game. And everyone played a really  Kirill and Vasilii. Inseparable. These have been broadcast have centred on: clean game, too.” two students from the social sports the social sports school for children in school in Rostov (Russia) are almost the El Gallinero slum in the outskirts of like brothers; they’re inseparable. Madrid, the inclusive sports schools in The Russian party brought along the Spanish capital and the social sports Kirill y Vasilii one kid more than the other groups, schools located in El Salvador, Portugal Age: 12 and 13. because after the tournament, once (Madeira, Manique and Vila Real de they arrived back in their country, these Santo António), Mexico, Gaza, Kolkata Social sports school: Rostov (Russia). two lads were to leave their care home and Madagascar. Values: Togetherness, respect and self-esteem. together to go and live with a foster “I like football, because you have family. So it was decided that this trip – which initially only Kirill, the younger to think quickly to make the best of the two, was scheduled to go on – decisions for the team.” (Kirill) would include Vasilii too. For the pair, the Copa Alma was to be their goodbye to their fellow students at the social “When someone scores a goal, sports school in Rostov, because they we’re all a part of that and you have now embark on another journey – one to show that.” (Vasilii) on which we wish them both the very best of luck. 40 basketball basketball 41

Once again, this year’s basketball in an event where playing sport took camps proved to be a total success. centre stage and breaking down The seventh Real Madrid Foundation barriers was the name of the game. Basketball Camp –held at the facilities This edition of the camp also saw of Madrid’s Universidad Europea– pupils of a Real Madrid Foundation concluded on 13 July, having brought adapted social sports school take part, together around a hundred youngsters giving youngsters with intellectual born between 1998 and 2008 for a ten- disabilities the opportunity to enjoy day period. playing basketball in inclusive matches. As well as competing on the court Inclusive sport promotes the and working to meet the training goals integration of all types of student set by their coaches, the attendees into one single team in which every also enjoyed complementary sports player has the chance to develop sessions, free time, and activities their autonomy while being part of a focused on bonding and learning, all combined unit, with each member’s with the aim of aiding their all-round personal effort translating into the development. At the end of the camp, success of the whole. each student was evaluated in detail This serves to reinforce individual to establish the technical progress self-esteem and the sense of belonging they had made, with prizes awarded in to a group, and to underline the value recognition of their improvement. of team spirit and solidarity –all aspects That’s because the objective of that lead to an improvement in the the camp is to further the participants’ participants’ quality of life and help to ability as basketball players, working in lay firm foundations for their future. accordance with their general individual The inclusive nature of the camp level to enhance their technical skill is applied to every aspect of the and at the same time emphasising the students’ daily coexistence, such as Inclusive sport promotes the integration of every type of student. educational values of team sport. sharing rooms, meal times and evening activities, ensuring that each and every BASKETBALL WITHOUT BARRIERS person feels equal. A few days before the finish of the Basketball camps seventh Basketball Camp, the eighth Inclusive a wholehearted Basketball Camp – organised by the Real Madrid Foundation and Sanitas at the Las Rozas sports complex in Madrid –also came to a close. The success camp was attended by In this edition, we focus on the great turnouts at the seventh Real young wheelchair users and Madrid Foundation Basketball Camp and eighth Inclusive Basketball non-wheelchair users, all Camp, both in Madrid – and the successful achievement of their aims. with a passion for basketball, Participants at the eighth Inclusive Basketball Camp. 42 training training 43

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Training sessions held in Jamaica (left) and at the Cape Town school (right).

attended by coaches from the Central Madrid Foundation in a country where the methodology of the social sports American country's social sports sport is in need of a greater focus schools and furthering the participants’ schools in Zona 6 (Guatemala City), El on teaching over competition. The pedagogical and didactic abilities in Values Sinaca and San Juan Sacatepéquez, school has been going since 2008 in promoting educational values and which are operated by the Foundation collaboration with the Colegio Español contributing to the holistic development that foster in conjunction with the Fundación Miguel de Cervantes Saavedra. The of the students. The school at Hout Carlos F. Novella, whose facilities at the course, held at the Colegio Cervantes Bay works with around 50 youngsters coexistence Estadio Cementos Progresos provided and at the Val Miñor sports facilities, aged between nine and 16 and was the venue for the sessions. The schools saw the participation of five teacher- conceived as a tool for integration To ensure the Real Madrid social sports cater for more than 450 students aged coaches from the football school, one aimed at favouring coexistence schools across the globe keep running between six and 17 from particularly from the basketball school and three between youngsters of different social smoothly, continuous training must violent backgrounds, providing them guest trainers with experience in soccer backgrounds and racial heritage in the be provided to their coaches by the with an opportunity that aids their all- coaching and sports management. Cape Town area. Foundation’s team of instructors. round development. Most recently, the Real Madrid In addition to Guatemala, Uruguay The following recipient of the Foundation’s training staff travelled and South Africa, Real Madrid’s courses, in what was its third round to just outside Cape Town (South instructors also imparted courses of training, was the José Emilio Africa), where training was given in Panama, Honduras (with Guatemala hosted the courses Santamaría social sports school in to the six-strong team of coaches at Diunsa), USA (Arlington SSP with FIS They play, we teach and Coaching Montevideo (Uruguay), which has the social sports school run at local and Denver with Colorado United) football, given by instructors from the 160 attendees of six to 15 years of age partner Hout Bay International School. and Jamaica (Spanish Jamaican Real Madrid Foundation. They were who learn the philosophy of the Real The sessions were aimed at teaching Foundation SSP). 44 real madrid heritage real madrid heritage 45

Real Madrid 1991-2000 Continental hegemony After 32 years waiting, thanks to the efforts of coaches and players who are now legends, Madrid once again tasted, twice, the sweetness of European glory, consolidating the club’s position of being recognised as the ‘Best Club in History’ and named as ‘The Best Club of the 20th Century’.

The 90s concluded with a brilliant Torino. The tragedy occurred just as climax to the new format of the the team was being constructed that European Cup for Real Madrid. Their would take over from the legendary Real seventh title arrived to coincide with 'Quinta del Buitre' side, based around Madrid the end of the millennium and the the new stars who would shine in this celebrating footballing stars again aligned to pay decade: on the bench would be three the seventh European tribute to the most decorated team of prestigious coaches: Jorge Valdano, Cup, 1998. all time, being chosen in the year 2000 Fabio Capello and Vicente del Bosque, as the ‘Best Club of the 20th Century’. while on the pitch there would be Poster for the final between Juventus and Real Madrid, Raúl's goal in the final of the Just two years earlier, in 1998, FIFA had world famous footballers such as Raúl, played on 20 May 1998 in Intercontinental Cup was an already recognised Madrid as the ‘Best Hierro, Redondo, Laudrup, Seedorf, Amsterdam. historic moment. Club in History’, taking into account the Suker, Mijatovic and Roberto Carlos. more than 50 titles won by the team. A spectacular line-up destined to But let us respect the chronological dominate in the Liga and in Europe. order of a decade that began with a terrible incident, one that was a blow A team that dreams for the club and its fans alike: the loss are made of of Juanito, the number seven from In June 1993, the team including Málaga who had aroused so much Butragueño, Michel and Sanchís passion in the Real Madrid supporters. won the Copa del Rey after beating Juanito died in a traffic accident on 2 Zaragoza 2-0 in Valencia, and in April 1992, returning to Mérida, where 1994 Jorge Valdano arrived, after a he worked as a coach, having been good spell as the coach of Tenerife at the Santiago Bernabéu for a UEFA and due to his affection for attractive, Cup game between Real Madrid and efficient football. He won the Liga that Fernando Hierro lifts the There was a huge celebration eighth European Cup, of the eighth European Cup 2000. at the Santiago Bernabéu. 46 real madrid heritage real madrid heritage 47

season, with players such as Redondo, again crowned continental champions Laudrup, Amavisca and Cañizares with their seventh title. They did it in joining the club. This was also the the Amsterdam Arena, beating no less season in which the Argentinean coach a rival than Juventus, in the final of Real Madrid, would give a debut to a player who the Champions League, thanks to an recognised as would become a Madrid legend: Raúl unforgettable goal from Mijatovic in the Best Club González. It was 29 October 1994 in the the 66th minute, a goal that, together of the 20th century. Romareda, and the academy graduate with his incredible career at the club, had a fine game, covering the absence put the Montenegrin at the very of Martín Vázquez. summit of madridismo. But the harvest The players celebrate Valdano will also always be of titles didn’t end there, and in the winning the seventh remembered by every Madrid fan for December of that year Madrid added European Cup. his 5-0 thrashing of Johan Cruyff’s the Intercontinental Cup to their trophy Barcelona. But during the 1995-96 cabinet, under Guus Hiddink. season results didn’t go his way and And in 1999 Vicente del Bosque Starting line-up Lorenzo Sanz decided to shake things took over as Real Madrid first-team of the team that up with one of the most prestigious coach after a life connected to the club won the eighth coaches of the time, Fabio Capello. The as player and youth trainer. The results European Cup. Italian arrived bringing with him new didn't take long to arrive and in 2000 signings: Seedorf, Suker, Mijatovic and Del Bosque and his squad asserted Roberto Carlos joined Raul, Hierro and their claim to being the best in Europe, Redondo to create a team that dreams winning Madrid's eighth European Cup, are made of and that would win the Liga after beating Héctor Cúper's Valencia Official that year. in the Stade de France in the Parisian presentation of Luis Figo as a However it was on 20 May 1998, suburb of Saint-Denis. Real Madrid under the orders of Jupp Heynckes, player, when the Real Madrid fans could enjoy NEW PRESIDENCY alongside the achievement of a long pursued In July of that year, under the mandate Florentino Pérez and triumph. 32 years after their last of the recently elected Florentino Alfredo Di European Cup the team were once Pérez, Alfredo Di Stéfano was named Stéfano. as honorary president of Real Madrid, after 12 years of service to the club as Poster for the Champions League final 2000, between Real Madrid a player and coach. The appointment and Valencia in Paris. was made at the first board meeting headed up by the new president and Pedja Mijatovic, with his ratified by the Members’ General Assembly on 5 November. Moreover, Trophies goal against Juventus, brought Florentino brought to the club a l 1 IFA F award ‘Best Club the seventh European Cup to worldwide star who would contribute in of the 20th century’ the coming years to ensuring Madrid l 2 European Cups Real Madrid and entered the set the pace domestically and in l 1 Intercontinental Cup club’s hall of fame European competitions: the Portuguese l 2 Ligas midfielder Luis Figo. l 1 Copa del Rey l 2 Spanish Super Cups 48 real madrid heritage real madrid heritageUp to 49

Pomar, 15% oƒ the Mozart of using Spanish chess, E290501 has passed away Luis code Arturo Pomar, the Trujillano precocious genius of Spanish chess, passed has left us away on 26 May in Luis Trujillano Puya, Barcelona, at 84 years Real Madrid first team of age. He was part of basketball player, the Real Madrid chess passed away on 5 June team that were Spanish in Madrid, aged 83. champions and Castile Luis Trujillano, born on 1 regional champions. June 1933 in Jerez de He faced international Palmero, la Frontera, said he was grand masters, and R.I.P. the first Spanish player to every adjective seems slam-dunk. Known for his insufficient for this On 29 June, at the age warrior spirit, he signed Mallorca born genius, of 68, Luis Palmero for Real Madrid in 1949, whose childhood feats, passed away. From his at 17, and played with in the form of titles or arrival in 1984, and over the Whites until he was simultaneous games, the course of 25 years 25, when he retired to were used as the very in two different spells, become a lawyer. During image of Spanish he held a variety of jobs his time at the club he intelligence. Arturito, as within the Real Madrid won five Copas, in the NO MATTER WHERER THEY GO, he was known, ensured academy. The qualities years 1951, 52, 54, 56, chess gained its own of this scout, born on 23 57 and two Ligas, in 1957 small place in the sports November 1947, brought and 58. He also won WE MAKE IT POSSIBLE press. many of the outstanding 25 caps for Spain and players of Madrid’s in 1955 was part of the recent history to the club. team that won gold in the Mediterranean Games in Travel with your team for very little pay Barcelona. Our 5,450 rental stations worldwide make it possible

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Join us You´ll have spotted them at the their enthusiasm and commitment to Corazón Classic Match and at Real everyone around them. Madrid’s football and basketball So if you’d like to be one of them and fixtures; they can also be seen doing do your bit for the cause, what are you things such as providing support waiting for? Go ahead and get in touch to immigrant children at the social with the Real Madrid Volunteer Office. sports schools or taking part in social There is nothing more rewarding than welfare activities. They’re the Real helping others. At the Real Madrid Madrid Foundation’s volunteers, a Foundation, we believe that by all mini legion of helpers always ready to working together we can build a better lend a hand to others, always by the world. Sign up to the Foundation’s side of those most in need – always volunteering programme and help us with a smile on their face that spreads to meet that challenge!

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