Creating Change for Good
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CreatingAt the hear changet of every forthing good we do ITV Responsibility Corporate Responsibility Summary Report 2015 Corporate Responsibility Summary Report 2015 A message from Adam Responsibility ITV Responsibility Contents A message from Adam At ITV, we pride ourselves on being at the heart of 1 popular culture. At the core of our business is a focus A message on creativity and content. from Adam 2 To continue to be commercially successful, it’s essential that we make and broadcast programmes in a responsible and Corporate website About 4 sustainable way. We maintain a corporate us responsibility website at Our We want to create world class content through our production itvresponsibility.com approach business and attract the largest possible audiences to our family containing a wide range of of channels. To succeed we must make sure we employ the best information including: 6 talent and produce content that appeals to our audiences. How we • Reports do business As a broadcaster, we recognise our privileged position; an ability • Policies 8 to reach over 40 million people a week, and we believe that our • Toolkits social purpose is to harness the influence of our most-loved and • Latest news 2015 most-watched programmes to create change for good. Whether highlights and that’s through mainstreaming a social topic on daytime TV, being 10 inclusive in our game shows, raising millions for charity, or raising achievements the bar on reducing the environmental impact of the world’s ITV Responsibility longest-running soap. The combination of these efforts is to use Corporate Responsibility People our significant presence in millions of homes to bring about Summary Report 2015 20 positive change. This report is designed to be Although there’s still a long way to go, we’re making progress and viewed online to save paper Planet it’s important to highlight these achievements. Coronation Street and to allow for greater Partnerships has been recognised as an industry leader in environmental accessibility. If you would like sustainability and is committed to investing in diverse talent and this report in an alternative contributing to communities, a fitting tribute to the show’s format please contact 30 creator, Tony Warren MBE, who passed away this year. +44 (0)113 222 7024 or Working 40 [email protected] in Social Partnership 44 Key Awards and Read more content within this report recognition Adam Crozier, Chief Executive Rounding-up Read more content online 45 ITV Responsibility Summary Report 2015 ITV Responsibility Summary Report 2015 1 Corporate Responsibility Summary Report 2015 About us Responsibility ITV Responsibility About us Did you Our channels ITV broadcasts a wide variety of content on our family of know… free-to-air channels. Alongside our main channel, ITV, sit our digital channels ITV2, ITV3, ITV4, CITV and ITVBe. We also launched our first pay channel, ITV Encore, exclusivey on Sky. ITV was the ITV is an integrated producer broadcaster, creating, exclusive home of the In addition to linear broadcast, our content is delivered across Rugby World Cup 2015 in multiple platforms. This is either through the ITV Hub, now the UK, which, according to available on over 27 platforms including ITV’s website and pay owning and distributing high-quality content on World Rugby, was “the biggest and best, with record providers such as Virgin and Sky, or through direct content multiple platforms. We’re the largest commercial attendances and reach”. The deals with services such as Amazon,Apple iTunes and Netflix. final was watched by 120 family of channels in the UK and home to some of the million people nation’s most-loved and most-watched programmes. worldwide More than 40,000 hours of TV and film have been sold by ITV Studios Global Entertainment, our international distribution business We first began broadcasting back in leading international distribution 1955 and today, we’re an integrated business, offering a catalogue of producer broadcaster, operating the over 40,000 hours of world-class largest commercial family of television and film. channels in the UK, as well as delivering content on demand We’re proud to be at the heart of through numerous platforms directly popular culture, reaching 80% of the and on the ITV Hub. nation’s TV-watching population each week. Internationally, we’ve 7,000+ …and Our main channel, ITV, is the largest continued to grow with operations in hours of original around Where the world commercial channel in the UK. Our 10 countries and more than 6,200 content produced family of channels including ITV, colleagues based across in 2015 we are ITVBe, ITV2, ITV3, ITV4 and CITV are the globe. We have offices broadcast free-to-air, and we also in the UK have the pay channel ITV Encore. We and Ireland… deliver our programmes across ITV Studios multiple platforms including itv.com, America is the mobile devices, video on demand largest, non- Belfast and third party platforms. scripted indie From Norwich to New York, in the US ITV Studios is a global production Leeds we have more than business, creating and selling 6,000 people across the Manchester globe, including Europe, programmes and formats from 27 Dublin Asia, Australasia offices in the UK, US, Australia, platforms carry and the US France, Germany, the Netherlands our content and the Nordics. It’s the largest and We most successful commercial reach around production company in the UK, and Channel Islands London the largest non-scripted independent studio in the US. ITV Studios Global Entertainment is a 80% of the UK TV-owning population Regional sites each week 2 ITV Responsibility Summary Report 2015 ITV Responsibility Summary Report 2015 3 Corporate Responsibility Summary Report 2015 Our approach Responsibility ITV Responsibility Our approach To continue to grow our business in a responsible and Our three priorities: Our four commitments: transparent way whilst harnessing the power of the nation’s most-loved and most-watched programmes People to create long-term change for good. Leveraging our on-air reach To reflect modern society through our As a broadcaster at the heart of Here at ITV, we want Most-loved, most-watched programmes, workforce and services, ensuring popular culture, everyday we have to continue to build a we’re relevant and accessible to all. the opportunity to use our reach to millions of people, to have a creative, commercial and Our commitments apply to our It’s essential that we entire programme schedule but It’s essential for us as a commercial broadcaster to continue to positive impact on society. operate as a global organisation. it’s important to focus our efforts attract the largest possible audiences to our channels and content. where we know we can have the This means we must reflect, represent and appeal to the breadth of responsible and Our strategic priorities are to greatest impact. Some of our communities that characterise modern society. transparent business, maximise audience and revenue most popular programmes in the share from our free-to-air UK can attract audiences of over displaying the values broadcast and video-on-demand 10 million and reach over 80% of Leveraging our people that our stakeholders business; grow our international the UK population. content business; and build a global Planet From script writers to sales teams expect and admire.” pay and distribution business. To do Whether it’s a one-off show or to runners, our workforce is our this, it’s essential that we operate as a longstanding favourite, our To increase awareness of environmental strongest asset. We want to a responsible and transparent approach towards most-loved and empower colleagues to create business, displaying the values that most-watched considers not only sustainability through our programmes whilst long-term change for good. our stakeholders expect and audience numbers but also the minimising the environmental impact of admire, and continue to build pride frequency in which a and loyalty towards our brand. programme airs. our operations. As the largest commercial The production of programmes relies on the use of resources, so We have identified our top having the right frameworks and tools in place to minimise the broadcaster in the UK and a growing programmes by ‘viewer minutes’ international business, we have a environmental impacts is essential to our success. Beyond our own Responsible business day-to-day that is, the average audiences direct impacts, through our audience reach and value chain, we have unique asset in being able to reach Our goal is to embed responsibility multiplied by a programme’s an opportunity to create long-term change by bringing environmental millions of people on a weekly basis at the heart of everything we duration across the entire year, awareness and sustainable behaviour into the heart of popular culture. through our programmes and and we’re targeting these big do, making sure that each area content. Our reach and visibility hitting shows as a priority. This of our business is equipped and comes with not only a responsibility, represents 70% of all viewing to empowered to make a difference. but also an opportunity to affect the main ITV channel in 2015. long-term positive change. Partnerships Our Responsibility strategy focuses on three pillars: To harness the power of our programmes and empower our people to make a difference to People, Planet and Partnerships. How we work with others Each pillar highlights the risks and communities and causes. We work with a huge number of individuals, organisations opportunities that are most Everyday, our programmes give us the chance to share stories and and businesses. Through these relevant to us, and we’ve made four raise awareness of social topics and champion causes to millions of relationships we have an commitments under each one that people.