About WPSU Services

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About WPSU Services Globally Connected, Locally Focused WPSU and Science-U visited Bellefonte Middle School Science Night to give information about Science-U to parents and show students how to do a lemon battery experiment. WPSU Penn State’s mission is to spark discovery, enrich learning, and strengthen community through vibrant public media. 2018 was special for WPSU in so many ways. We completed our strategic plan with more focus on community building and digital content. WPSU Penn State won the 2018 NATAS Mid-Atlantic WPSU-FM News Director Emily Reddy (left) and We received funding for two Emmy® for Overall Station Excellence. Reporter Anne Danahy accepted the station’s PRNDI major projects: Battling Opioids awards. a Pennsylvania-wide station collaborative, as well as a national first-ever Emmy Award for Overall fundraise all year long, donors project debuting in 2020 that will Station Excellence. who contributed to support WPSU help people talk about grief. and public media programming, WPSU-FM won four national sponsors who helped us bring With the support of Penn State awards, including three first- so many wonderful events to the interns, WPSU-FM was able to place finishes, for outstanding community, and our community broaden regional news coverage. public radio news reporting from board of representatives who were the Public Radio News Directors strong advocates for WPSU. WPSU Community and Educational Inc.(PRNDI)—the only national Services delivered 32 family recognition for outstanding public Together, we continue to bring learning events in six counties. radio news reporting at local meaningful, thoughtful, entertaining, stations. and educational programs to our 13 Pennsylvania counties on radio and We were thrilled in October when 24 counties on television. WPSU won two Emmy® Awards for 2018 was a celebration of support Finding Your Roots:The Seedlings from WPSU’s volunteers who in the education category and our helped us answer phones and —Thank You! page 2 About WPSU WPSU Television and Radio Impact Highlights Television broadcast hours WPSU-produced 206 programs Lock Haven FOUR Reynoldsville “Our Town” Coudersport PROGRAMS Boalsburg Radio KEYSTONE 22 CROSSROADS WPSU’s broadcast licenses are held WPSU World features factual radio wpsu.org/ by the Board of Trustees of The programming covering topics stories keystonecrossroads Pennsylvania State University. Our such as science, nature, news, primary broadcast tower is located in and public affairs. Clearfield, Pennsylvania. WPSU-FM reaches 13 counties over TAKE NOTE The WPSU community board of the air with additional access from 42 wpsu.org/takenote representatives acts as advisers three digital streams: episodes on station activities, advocacy, and community outreach. WPSU 1 News and Classical WPSU 2 Public Radio Mix WPSU-TV reaches a population of Community Engagement 1.9 million across 24 counties in WPSU 3 Jazz central Pennsylvania. The majority 49 Community Partners (94%) of households receive WPSU- TV through cable or satellite, while 32 Family Learning Events 6% (approximately 25,000) of Services households still receive our signal Kids and Parents over the air. Many viewers live in Local/national TV and radio programs 5,979 small rural towns, and in some cases Digital content WPSU is the only television channel 5,670 Books and Handouts they receive. PBS and NPR programming Community call-in programs WPSU-TV serves the community Social Media through three digital channels. The Social media engagement Followers Growth WPSU main channel offers a diverse Facebook 8,179 1,700 Town halls and forums array of science, nature, history, arts, Twitter 4,935 214 public affairs, news and children’s Educational family events programming. YouTube 16,355 3,500 Music performances Instagram 1,239 424 WPSU Create is a viewer-favorite Penn State production services do-it-yourself channel for cooking, travel, arts and crafts, gardening, Student internships home improvement, and other Graduate assistantships lifestyle interests. page 3 Local Programming and Projects 2018 Mid-Atlantic Emmy® WPSU strives to fulfill our mission every day through television Award Winner for and radio programming, interactive digital content, social Overall media, apps, and engaging in-person and virtual events Excellence WPSU across the 24 counties we serve. 2018 projects included: BOOKMARK wpsu.org/digital/shorts wpsu.org/bookmark fyrclassroom.org radio.wpsu.org wpsu.org/battlingopioids wpsu.org/theinvestment /programs/wpsus-i-believe wpsu.org/conversationslive wpsu.org/greatamericanread wpsu.org/fmposter wpsu.org/ourtown wpsu.org/democracyworks wpsu.org/writerscontest wpsu.org/metronome wpsu.org/takenote scienceu.org wpsu.org/diggingdeeper page 4 Local Programming All Pennsylvania public media organizations aired the 30-minute Battling Opioids special and a call-in show. Battling Opioids: A Project of Pennsylvania Public Media is a 2018 collaboration between all seven Pennsylvania public media organizations, the Commonwealth, and community organizations. The project aims to increase awareness and empathy, reduce the stigma around opioid use, aid WPSU reported on a special meeting about a policy that President Barron talks with Shoba Sivaprasad, would ask some staff at the Tamaqua Area School District director of Penn State Law’s Center for Immigrants’ prevention, and help people find to carry guns. treatment. Rights Clinic about immigration policies. Keystone Crossroads is an alliance Digging Deeper is a monthly talk All stations contributed three to of public radio journalists.The project show hosted by Penn State President five-minute videos that were shared explores the urgent challenges faced Eric Barron exploring how research online, and then woven together by Pennsylvania. at the University impacts the broader to create a half-hour program for community. Pennsylvania’s public television Four public media newsrooms, stations. Airings were followed by including WPSU, are collaborating to Penn State senior Robert Johnson a live call-in show with a panel of report in-depth on the root causes of served as the 2018 co-host and addiction and recovery experts. pervasive challenges and on possible rounded out each episode by asking solutions. Reports are distributed on President Barron questions that were The initiative is continuing into 2019 radio, web, social media, television on the minds of students, faculty, with a new broadcast show, call-in, and newspapers, and through public staff, and community members. and a social media campaign to be events. released in April 2019. The 2018 Digging Deeper topics were In 2018, WPSU contributed 22 big data, Greek life reform,1855 Fund, stories to the Keystone teaching and learning with Crossroads initiative. technology, convergence research, remembering 1968, and FaceAge. page 5 Local Programming The Our Town series engages create a one-hour television program. studio during the premiere to help residents as video storytellers to The series shines a positive light raise funds for WPSU. document the people, places, and on these small towns, some with events that make their community populations fewer than 1,500, telling In 2018, WPSU visited Coudersport, special. WPSU edits the stories their story in their own words. The Lock Haven, Reynoldsville, and together with on-camera interviews to volunteer videographers come to the Boalsburg, Pennsylvania. Producer Lindsey Fenton takes calls from viewers Guest host Jenna Spinelle and Knight Foundation Ted and Molly and Their Friends performed at the about benefits and issues of aging in place. President and CEO Alberto Ibargüen record Take Note. Metronome From the Attic screening event. Conversations LIVE, WPSU’s Take Note is WPSU’s weekly Metronome from The Attic is the monthly call-in program, covers timely community affairs radio program third season of the Metronome topics and issues important to our featuring in-depth interviews with project, which tapes regional music residents.Topics covered in 2018 central Pennsylvania newsmakers. performers in unique settings. The included a gardening show, aging in The show discusses news and issues program is shown on TV and as place, parenting, seasonal affective that matter to Pennsylvanians. The digital shorts online. In November disorder, and diet and nutrition. program is archived on 2018, Metronome from the Attic wpsu.org/radio and as a podcast. hosted an advance screening of the Through telephone calls, emails, TV broadcast followed by a concert and tweets, the audience shapes the Take Note recorded and aired 42 from Ted and Molly. The event show through their questions. The episodes, with topics ranging from was attended by 206 people. program is simulcast on TV and radio. creating fair political districts, to urban gardening. page 6 Community Engagement A Science-U summer camper shows off her successful Mars Landing Egg Drop experiment. We love science, yes we do! Science-U @Home is an ongoing collaboration between Penn State Eberly College of Science Outreach and WPSU. Experiments from the camps are recorded and edited into three-minute videos that air on WPSU-TV to drive parents and teachers to scienceu.org where they will find materials lists, instructions, and science questions. Visitors are encouraged to share their experiment’s results with others on the site and Facebook. Seedlings camper Jenna Jordan studies her own DNA. In 2019, WPSU will be adding Finding Your Roots: The Seedlings encourage students to consider who an “everyday science” page that web series created
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