Vmware Vcloud Air Partner Kick-Off
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VMware vCloud Air Partner Kick-Off Matteo Uva VMware Channel Manager © 2014 VMware Inc. All rights reserved. VMware vCloud Air Partner Kick-Off Agenda • 09.00 - 09.30 Registrazione e welcome coffee • 09.30 - 11.00 VMware vCloud Air - Overview • 11.00 - 11.30 Coffee Break • 11.30 - 13.00 VMware vCloud Air, posizionamento e opportunità • 13.00 - 14.00 Pranzo • 14.00 – 16.00 Distributors Meeting (only for Distri) vForum 2014 A Rewarding Channel Strategy $7 $6.03B $6 $5.21B $5 $4.61B $3.77B $4 95% Trough Partners $3 $2.86B $Billions $1.88B $2.02B $2 $1.33B $704M $1 $387M $219M $0 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Ranked as the 4 ISV infrastructure vForum 2014 VMware Architecture for IT: One Cloud, Any Application, Any Device Any Device Business Mobility: Applications | Devices | Content Any Traditional Cloud-Native Application Applications Applications Cloud Management HYBRID CLOUD Private Managed Public One Cloud Your vCloud Air vCloud Air Data Center Network Software-Defined Data Center Virtualized Compute, Network, Storage Converged Hyper-Converged Build-Your-Own Infrastructure Infrastructure vForum 2014 VMware vCloud Air: 2015 Partner Training Stephen McBride – Cloud Services Director ([email protected]) © 2014 VMware Inc. All rights reserved. Agenda 1 Why are Customers Looking at Public Cloud? 2 What customer problems are we solving? 3 How Do We Win? 4 What Do You Sell? 5 How Do You Sell It? 6 Use Cases & Key Targets 7 Identifying an Opportunity 8 What is in it for You? 9 Summary and Next Steps 6 Why are Customers Looking at Public Cloud? Why are customers considering public cloud? More effectively accommodates Cloud-First Mandate seasonality and bursting workloads Increased Agility for global expansion and consolidation Lower IT costs Reduces considerable up front CapEx & lengthy More effective use of deployment times resources 8 IT is Shifting to Embrace the Cloud On-Premises/Private Cloud Off-Premises/Public Cloud IT Spend Growth Rate 2013-2017 IT Spend Growth Rate 2013-2017 4% 25% (Source: Gartner) 9 Source: Gartner; VMware Analysis Where is the current cloud investment? On-Premises/Private Cloud Total Off-Premises/Public Cloud Total Enterprise Investment Enterprise Investment 2014 2014 $2 $44Bn Trillion (Source: Gartner) 10 Source: Gartner; VMware Analysis IT is Shifting to Embrace the Cloud… and Hybrid Cloud is where customers are headed 45% of enterprise IT will come to the the cloud by 2015 Source: 2014 Gartner Data Center Conference Timetable for Implementing Cloud-based DR Q. If no solution implemented: What is your expected timetable for implementing a cloud-based disaster-recovery solution? 3% 9% Less than 6 months 30% 6-12 months 18% 12-18 months 18-24 months Don't know 40% Source: 451 Research Jan. 2015 Common concerns around public cloud use • Incompatible with existing on-premises workloads • Concerns about maintaining security & networking policies • No workload portability with existing data centers – May create application silos or disparate environments – Vendor Lock-in based on a proprietary platform or APIs • Various Management • IT may lose control of resources 13 For Every CIO: A Fundamental Choice “Hotel California” Cloud Hybrid Cloud On-Premises Compatible Public Data Center Cloud OR “You can check out anytime… but you can NEVER leave” Little Compatibility Full Compatibility 14 What customer problems are we solving? Bridging the Gap Between the Business and IT Two Key Challenges Growing chasm between Business and IT due Lack of trust for business-critical to lack of agility workloads in the public cloud Line of Business IT Team Requires speed, agility and the ability to Focused on maintaining innovate reliable, secure infrastructure Common platform that spans private and public cloud, linking them together seamlessly. With the Same Solution 16 Hybridity and Public Cloud Rewrite Existing Apps Your Data Center / Incompatible Public Private Cloud Clouds Integrate Networks Find Management Tools Learn New Processes & Skillsets CONFIDENTIAL 17 VMware vCloud Air’s Hybrid Cloud True Hybrid Capabilities that our competitors don’t offer Data Center Options CUSTOMER’S CO-LOCATION VMware vCloud Air DATA CENTER SERVICE Existing and New Apps Seamless Networking vAPP Common Management CUSTOM MANAGED The “Hybrid” Public Cloud HOSTING SERVICE Common Security & Support Our Top Competitive Differentiators VMware INTERNAL and CONFIDENTIAL 18 What is vCloud Air? VMware’s Public Cloud Platform – Infrastructure as a Service • Compute, Storage, & Networking – Disaster Recovery as a Service – 90+ Operating Systems & 5000+ Applications – Based on vSphere VMware vCloud Air Enables customers to build a true Hybrid Cloud connecting existing data centers and the public cloud. 19 Common Hybrid Cloud Management 1. vSphere Clients (Windows and Web) 2. vRealize Automation 3. vRealize Operations vCloud Air Locations Global availability with specialized locations for Federal organizations vCloud Air vCloud Government Service Europe UK Europe Germany US Northern California US New Jersey US Virginia US Nevada Japan West US Gov Virginia US Gov Arizona US Texas vCloud Air Data Centers: Australia South • Tier 3 or above • Electrical systems are all duplicated (N+1) with UPS and Generator • Multiple days of on-hand fuel with multiple contracts for emergency resupply 21 vCloud Air Compliance Certifications Hybrid Service Government Service ISO 27001:2005 FedRAMP Provisional Authority to Operate SOC 1 Type 2 (SSAE 16) SOC 2 Type 2 SOC 3 Supports US International Traffic in Arms Regulations (ITAR) HIPAA and HITECH Security Rule Federal Information Processing Standard (FIPS) 140-2 Cloud Security Alliance Security Trust and Assurance Registry (CSA STAR) Federal Information Security Management Act UK G-Cloud 6 22 See the latest: http://vcloud.vmware.com/service-offering/security-compliance Competitive: How Do We Win? Know the Top Competitors: Amazon & Azure Leader in Public Microsoft’s Public Cloud Services Cloud • Proprietary Public Cloud & Hypervisor • Public Cloud solution built on HyperV & • Not Hybrid – Can not be run on premises IIS • 40+ independent products • Not Hybrid – Can not be run on premises • “Rewrite all your apps to run on our cloud. • IaaS, PaaS, and expanding SaaS portfolio Better yet, forget them – just write new • “Hybrid means run everything on stuff so it only runs on AWS!” Windows and .NET” 24 What about other players? Other Competitors Partnerships 25 Know Why Hybrid is Unique to VMware NIST Definition of Hybrid: Combination of distinct cloud infrastructure environments with data and app portability Customers Want VMware = Hybrid Don’t Let Our Hybrid Cloud Competitors Hijack Hybrid • AWS: “Hybrid = AWS + 93% your data center” – no • Only vendor with hybrid- commonality/portability first approach • Azure: “Hybrid = Azure + • Market associates hybrid Hyper-V/Windows” – 93% of organizations cloud with VMware; other superficial commonality surveyed will pursue a vendors seen lagging hybrid strategy by 2015 *Source: Gartner Data Center Conference Audience Poll (December 2012) 26 True Hybrid Cloud – Differentiators True Hybrid Capabilities that our competitors can’t offer Data Center Options CUSTOMER’S CO-LOCATION 1 VMware vCloud Air DATA CENTER SERVICE Existing and New Apps 2 Seamless Networking vAPP 3 Common Management 4 CUSTOM MANAGED The “Hybrid” Public Cloud HOSTING SERVICE Common Security & Support Our Competitive Differentiators 27 Any Application, Any OS, Same Platform 2,300+ ISVs Support 5,000+ Apps on vCloud Air VMware, including: Top 10 Healthcare Apps SQL$ Top 10 Finance Apps Top 5 Telecom Apps Four of Top 5 vCloud Air is based on VMware vSphere Broadly deployed and trusted virtualization platform in the Retail Apps world Standardize on one platform for all your applications 28 Top Reasons Why vCloud Air Wins over Other Clouds Compatibility with on 2 Application portability – the premises vSphere 1 ability to move workloads off environment premises into the cloud and back again Superior technical support (especially vs. MSFT & AWS) and one stop technical support No new training or tools for all vSphere – required - standardized on whether on-premises or VMware and vSphere so off-premises nothing new to learn 4 3 VMware INTERNAL and CONFIDENTIAL 29 vCloud Air Performance Means Better ROI Performance benchmarks vs. other cloud service providers • Fewer VMs for same processing power • No need for redundant capacity for application availability SPEC CINT2006 – CPU Benchmark Test FIO Benchmark – Storage I/O Benchmark Summary: http://blogs.vmware.com/vcloud/2014/08/vcloud-hybrid-service-35-cheaper-azure-83-cheaper-aws.html CONFIDENTIAL 30 vCloud Air Reduces TCO Simplified hybrid cloud application deployment and management Application Application Application Application and security rule rewrites required vCloud AWS Azure Air Off-premises only On- and off-premises options On- and off-premises options Will never provide their stack Specific to .NET applications Diverse set of applications CONFIDENTIAL 31 What Do You Sell? vCloud Air A complete set of hybrid cloud services Common APIs Desktop/Mobile Services DevOps Horizon AirWatch Continuous Integration Continuous Delivery Networking Application and Data Services Management Services Services Database Mobility Pivotal CF Direct Connect vSphere Portal Load Balancers Storage and Availability vRealize Automation Cloud Connector vRealize Ops Disaster Data VPN Block SSD Object Recovery Protection Access Controls Firewalls Monitoring Core Compute Services