Master of Business Administration Program (MBA)
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Master of Business Administration Program (MBA) The MBA program’s primary objective is to prepare - Recommendation letters men and women for management leadership in business and - Curriculum Vitae administration. The program seeks to provide students with - An essay describing the applicant’s goal in applying the managerial skills necessary to make and implement to the program decisions. With its strong emphasis on analytical problem - A VCD/DVD of the applicant answering the question set solving, the program also aims at developing the students’ by the University. (A telephone interview or teleconference ability to work effectively with others. To achieve these ends, may also be required by the Committee for more the program offers a learning experience designed to stimulate information.) receptiveness to new ideas and new ways of approaching problems. The ultimate success of the program and the main Qualification of Applicants objective in the design of the curriculum is the students’ ability to An applicant must be a holder of bachelor’s degree or meet challenges and demands of management in the future. equivalent in any field from local or overseas educational institutions recognized by the Office of the Higher Education Admission Information Commission, with a cumulative grade point average of at least Admission of applicants will be based on the results 2.50. of an interview and the candidates’ experience and achievements. Application Documents For more flexibility and convenience, applicants The following items must be submitted on the date of residing overseas are required to mail the following for application: admission to the program: 1. A completed application form - A completed application form 2. A copy of the official transcript of the applicant’s - A copy of the official transcript of the applicant’s previous university studies previous university studies 3. A copy of ID/passport - Three 1”x 1” photographs taken not more than six 4. Letter(s) of recommendation on work experience, months prior to the application if any - A copy of passport - TOEFL score of at least 550 (or 213: computer based) or higher (for non-native speakers), if any 72 BANGKOK UNIVERSITY Program Duration 3.5 Honorarium for Independent Study Committee The MBA degree is a 1.6 years program operated Baht 2,500 per course on a semester system. There are two regular semesters and 3.6 Preliminary Baht 700 one summer session in each academic year. Classes are 3.7 Plagiarism Check Fee Baht 5,000 taught throughout the day on Saturdays (9.00 a.m - 6.00 p.m.) (A one-time fee to be paid when enrolling in Independent Generally, students are expected to attend classes nine hours study or Dissertation Course) a week. Students must complete the graduate program in not less than 1.6 years and not more than five years. 4. Other fees 4.1 Damage Deposit (refundable after graduation Tuition & Fees or dismissal)* Baht 2,000 1. Tuition 4.2 Student Identification Card Baht 400 1.1 The tuition fee is Baht 3,500 per credit 4.3 Transcript Baht 100 1.2 The tuition fee for Preliminary courses is 4.4 Other Credentials(each) Baht 50 Baht 4,000 4.5 Orientation Baht 2,000 1.3 The thesis fee is Baht 4,000 per credit 4.6 Accident Insurance(based on the rate set each year) 1.4 The tuition fee for SSP(Study Skills Program) is 4.7 Graduate Student Status Maintenance (Plan B) Baht 4,000 per course Baht 1,000 per semester 2. Other fees are as follows 2.1 Educational Fees Baht 15,000 per semester *Students will receive a refund of the damage deposit within 2.2 Summer Session Baht 9,750 per semester one month from the date that the Board of Trustees confirms your status as a holder of the degree, after the deduction of any 3. Other Special fees expenses or debts students have with the University. 3.1 Registration for Graduate Student Status Baht 1,000 Plans of Study 3.2 Graduation(based on the rate set each year) To satisfy the requirements of the MBA program, students 3.3 Laboratory(course with lab) Baht 1,000 per course must complete or be granted credits for 42 credit hours. Credits 3.4 Comprehensive Examinations Baht 2,500 may be granted for academic courses taken and passed at a B level or better. THE GRADUATE SCHOOL 73 The MBA program allows students to choose between Preliminary Courses two programs. Students with no or limited previous studies in business administration area will be required to take some or all of the Plan A following courses: Core Courses 30 credits PL 101 Introduction to Accounting Thesis 12 credits PL 102 Introduction to Business Mathematics Total 42 credits PL 103 Fundamental Statistics for Business Research Plan B PL 104 Management Core Courses 30 credits PL 107 Fundamentals of Economics Electives 9 credits Independent Study 3 credits Curriculum: Total 42 credits Core Course (3 credits each) Students must complete 30 credit hours of the following Pass Comprehensive Examinations. courses: BA 611 Organization Leadership and Human Resource Satisfactory Program Completion Competencies To complete the MBA degree on either plan, students BA 612 Financial Management must: BA 613 Financial and Management Accounting (a) have a satisfactory attendance record. In order to BA 614 Marketing Management be graded in any courses, students must have attended not BA 615 Operations Management less than 80% of the classes in that course. The approval of the Dean of the Graduate School is required, otherwise. BA 712 Strategic Management and Business Policy (b) fulfill the requirements of either Plan A or Plan B with BA 713 Managerial Economics a cumulative grade point average of not less than the equivalent BA 716 Information Technology for Business Management of a “B” average. BA 717 International Business (c) complete a thesis and submit it to the Graduate BA 718 Applied Research in Business School at the designated time and in the official form, must have their dissertation published in academic journal(s) or conference Independent Electives proceeding(s), if in Plan A; or BA 700 Thesis (12 credits Plan A) (d) pass comprehensive examinations, if in Plan B. BA 715 Independent Study (3 credits Plan B) 74 BANGKOK UNIVERSITY Electives in Marketing Electives in Human Resource Management MK 712 International Marketing Management HR 731 Individual and Organization MK 717 Consumer Analysis and Market Segmentation HR 732 Managing Task - Oriented Groups MK 718 Marketing Research HR 733 Personnel Procurement and Evaluation MK 721 Marketing Distribution Strategy HR 734 Directed Research in Human Resource MK 722 Digital Marketing Management MK 723 Service Marketing HR 735 Seminar in Labor Relations MK 724 Creativity and Innovation in New Product Management MK 725 Strategic Branding Management Electives in Management MK 726 Intelligent Marketing Communication MG 741 Managing Complex Organization MK 727 Innovative Marketing Project and Activity MG 742 Management Information System MK 728 World Class Marketing for Thai Products and Services MG 745 Retail Business Management MK 731 Digital Brand Communication in Marketing MG 746 Logistics and Supply Chain Management MG 747 Innovation and Organization Development Electives in Finance MG 748 Transnational Organization Management FI 722 International Financial Management MG 752 Decision Support System FI 725 Financial Information System MG 753 Creative Multidisciplinary Project FI 726 Money and Capital Market MG 754 Organizational Relationship Management FI 731 Investment MG 755 Corporate Communication Management FI 732 Project Feasibility Studies MG 756 Quality Standard Management for Organization FI 734 Real Estate Operations MG 757 Seminar in Business Crisis and Risk Management FI 735 Credit and Debt Management FI 736 Business Valuation for Decision Making FI 737 Financial Forecasting and Business Performance THE GRADUATE SCHOOL 75 Course Descriptions: organizing, staffing, motivating, communicating, coordinating Preliminary Courses (Non Credit) and controlling. PL 101 Introduction to Accounting The fundamental concepts in accounting and the PL 107 Fundamentals of Economics accounting nature; double entry system, the accounting Value, price, resources allocation, consumer behavior, equation, recording in general journal, posting to ledgers, manufacturer behavior, price setting in various types of markets, preparing and analyzing financial statements; and discussing price setting for production factors, behavior of economic factors, of relevant laws and regulations. economic growth and development, as well as the relationship between the economic policy of government and private sectors. PL 102 Introduction to Business Mathematics Set, probability, statistics, equations, linear programming, Core Courses matrix, functions differentiation, optimization and integration. BA 611 Organization Leadership and Human 3 credits Resource Competencies PL 103 Fundamental Statistics for Business Research The importance of organization leader. The charac- The statistics concepts for business research, including teristics of leader who drives the organization for sustainability. data and types of data, definitions of descriptive and inferential The roles of leader in managing the organization efficiently. statistics, frequency distribution, measurement of central The international and external organization environments that tendencies, measurement of dispersion, hypothesis testing, affect the increase of human resource competencies, purposive analysis of variance, Chi-square, regression and correlation. human competencies in changing situations and