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7Th Mega Event Worldwide Toronto, Canada Loyalty, Ancillary Merchandising & Co-Brand Conferences 7th Mega Event Worldwide 24th October – 26th October 2016 2016 Sponsors Pre-Day – Monday 24th October 2016 13.30 - Registration, Coffee & Networking 14.00: 14.00 – Ancillary Revenue MasterClass sponsored by Farelogix 17.30: and Switchfly or Loyalty Fraud Prevention Workshop sponsored by The Loyalty Fraud Prevention Association 17.30 – Welcome Reception sponsored by Allianz Global Assistance 19.00: Day One – Tuesday 25th October, 2016 08.00 - Registration, Breakfast & Networking sponsored by 08.50: Connexions Loyalty 08.50 - Conference Chair: Welcome remarks 09.00: • Marc Rosenberg, President, Strataconnex 09.00 - Where to Next? Top Airline Merchandising Innovations to Delight Travellers and Boost Profits 09.30: • Jay Sorensen, President, IdeaWorksCompany 09.30 - Targeting the Leisure Traveller for Co-Brand Cards: Allegiant shares how to win them over 10.00: • Brian Davis, VP Marketing & Sales, Allegiant 10.00 – Customer Insights Matter! Loyalty lessons from Amtrak’s program re-launch 10.30: • Vicky Radke, Senior Director, Amtrak Guest Rewards • Guy Cierzan, EVP Client Services, Olson 1to1 10.30 - Coffee Break & Networking sponsored by VISA 11.00: Session I: FFP Loyalty Session II: Ancillary Session III: Co-Brand Conference Merchandising Conference Partnerships Conference Track Chair: Track Chair: Track Chair: • Madeleine Anderson, Interim • Marc Rosenberg, President, • Michelle Ewald, Director Loyalty Head of Partnerships, Flybe Strataconnex Marketing, Sun Country Airlines 11.00 – Panel Session: Earnings versus Panel Session: Is personalisation Panel Session: Programs & 12.05: redemptions – which drives what customers want and can it Issuers: Improving the most to the bottom line? take the industry to the next customer experience Moderator: level? Moderator: • Madeleine Anderson, Interim Moderator: • Robin Korman, Principal, Korman Head of Partnerships, Flybe • Patrick Murphy, former Chairman, Consulting Panellists: Ryanair Panellists: • Bob Brunner, GM Americas, Arik Panellists: • Stephanie Meltzer-Paul, VP, Air • Ganesh Iyer, Senior Manager E- • Robert Pacheco, former Head of commerce, Qatar Airways Membership Rewards & Co-Brand, Loyalty & Financial Partnerships, • Tal Shalit, CEO, Betterez BJ's Wholesale Choice Hotels International • Sascha List, Senior Manager • Monica Stevenson, Rewards • Piotr Kozłowski, VP Ancillary Development, Air Berlin Advisor, WestJet Airline/Loyalty Consulting, • Gianni Cataldo, VP Product & GM • Orlando Rodriguez, Co-Brand Comarch Americas, Datalex Manager, Spirit Airlines • Rick Ferguson, Editor In Chief, • Dean Dacko, former Head of • Lisa Kalhans, VP Co-Brand Product Wise Marketer Marketing, Malaysian Airlines Management, American Express • Ellen Himmel, Director Co-Brand Credit Card Products, RBC Session I: FFP Loyalty Session II: Ancillary Session III: Co-Brand Conference Merchandising Conference Partnerships Conference Track Chair: Track Chair: Track Chair: • Madeleine Anderson, Interim • Marc Rosenberg, President, • Michelle Ewald, Director Loyalty Head of Partnerships, Flybe Strataconnex Marketing, Sun Country Airlines 12.05 – Delivering Loyalty and Income Merchandising Lessons from the “View from the Wing”: How 12.30: from your Program Meta Search Engines customers want to be treated • Alex Malfitani, Head of Loyalty, • Gillian Morris, CEO, Hitlist • Gary Leff, Travel Advocate & TudoAzul Writer 12.30 - Lunch & Networking sponsored by CarTrawler 14.00: 14.00 - Case Study: How WestJet Where to Next for the Direct The Pulse of the Co-Brand 14.25: Rewards is using innovation to Channel? Environment drive growth • Ricardo Restrepo Herbruger, • Jeff Fincher, Head of Business • Sol Zia, WestJet Rewards Commercial VP eBusiness, Copa Development Co-Brand Airlines Partnerships, Visa • Seth Cassel, President, EveryMundo 14.25 - Customer Loyalty in the Digital IATA One Order: The delivery Powered Cards and Customer 14.50: and Millennial Age mechanism to take the industry Engagement -The next advance • Johanna Jäkälä, VP Customer to the next level? in technology and co-brand Loyalty, Finnair • Jean Charles Odele, Regional • Doug Sutherland, Loyalty • Olli Kallioinen, Chairman, Social Director, IATA Specialist, Dynamics Inc Party Inc 14.50 - Market Update: Latest Merchandising Non Air Card Program Marketing – 15.15: research on mobile wallets & Redemptions to Boost the Bottom Getting personal loyalty Line • Eric Marks, Payments Practice • Danielle Brown, VP Marketing, • Edgars Gleizdāns, Global Head of Leader, West Monroe Partners Points Partnerships, AirBaltic/PINS • John Vance, Senior Manager • Chris Symons, SVP Partnerships, Customer Experience, West Monroe Kaligo Partners 15.15 – Case Study: Innovative Using Big Data Insights to Deliver Oh Canada! The co-brand 15.40: redemptions drive loyalty What’s Next for Ancillaries environment in Canada • Suzanne Tyson, CEO, HigherEd • Ganesh Iyer, Senior Manager E- • Steve Allmen, President, Loyalty & Points commerce, Qatar Airways Company • Francine Sternthal, Director • Al Murray, Head of Marketing Product Management, Aimia Innovation, Rentalcars.com • Vicki Nakata, formerly Hawaiian Airlines & Chief BDO, Rentalcars.com 15.40 - Coffee Break & Networking sponsored by CellPoint Mobile 16.10: 16.10 - The Ai Lions’ Den: The Lions' Den is a showcase of new products & services in which companies are given 5 17.15: minutes to pitch their innovation live & unrehearsed to our board of industry executive "Lions." Ring Master (Moderator): • Gary Leff, Industry Expert and Author, View from the Wing Lions (Judges): • Earl Quenzel, President, Quenzel & Associates • Peter Schinasi, Sales Director Canada & Caribbean, British Airways • Shunt Madanyan, Senior Manager Loyalty Strategy, United Airlines • Mario Kalsch, Senior Director Category Management Ancillary Services & Retailing, Lufthansa Group • Mike Isom, Director Free Spirit, Spirt Airlines Pitching Companies: • Loyal Solutions • Payments Party • LikeWhere • Return Path • HomingPIN • Retro pitch from Plusgrade 17.15 - Networking Reception sponsored by 18.00: Avis Budget 18.00 - Mega Awards 2016 followed by 19.45: Networking Reception sponsored by Avis Budget Day Two – Wednesday 26th October 2016 08.25 - Breakfast & Networking sponsored by Bridge The Gap 09.25: Sessions I & II: Ancillary Merchandising and Session III: Co-Brand Partnerships Conference Loyalty Track Chair: Track Chair: • Whitnee Hawthorne, Sr Manager Partnerships, • Sinead Finn, Director, affinnity Auriemma Consulting Group (formerly jetBlue) 09.25 - Apple Watch to Pokemon Go: How mobile can Customer Experience Downgrade in the Canadian 09.50 make you money in ancillaries & loyalty Market - Co-Brand fade to black • Kevin O’Shaughnessy, Founder, Indigo.gt • Patrick Sojka, Founder, Rewards Canada.CA 09.50 - The Innovation Forum sponsored by Enterprise Panel Session: Issuers Panel – How we can 10.40 Ireland achieve more together! Moderator: Moderator: • Laurie Roth, Vice President Market Development Co- • Sinead Finn, Director, affinnity Brand, MasterCard Panellists and presenters: Panellists: • 500 Friends • Kent Hattery, Managing Director Partnerships, First • Gad Travel & Loyalty Platform Bankcard • United Networks • Khary Scott, VP Co-Brand, Capital One • Boxever • Alyson Bergin, Sr. Director of Sales and Client Engagement, RBC • Chris Jesmer, SVP Co-Brand Business Development, US Bank • Chris Guido, VP Co-Brand & Private Label Business Development, TD Bank • Matt Massaua, Managing Director, Barclaycard US 10.40 - Coffee Break & Networking sponsored by 11.10: Expedia Affiliate Network 11.10 - Panel Session: Where to Next? With the industry having returned to profitability, what and who will 12.05: rise to the challenges that loyalty, ancillary merchandising and co-brands offer? Moderator: • Seth Kaplan, Managing Partner, Airline Weekly Panellists: • Jiri Marek, VP Ancillaries & Alliances, Alitalia • Dan Parker, Principal Travel & Transport, L.E.K Consulting • Iain Pringle, Senior Manager Retail, Travel & Virgin Partnerships, Virgin Atlantic Airways • Scott Resnick, Head of Loyalty, jetBlue • Michael Riley, Co-Brand Partnership Development, Visa 12.05 - What Does the Future Hold and Do Customers Really Know What They Want? 12.30: • John Boynton, CMO, Aimia/Aeroplan Enterprise Ireland Companies participating include: .
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