FANDOM SPORTS MEDIA CORP. The Destination for Esports Superfans – Globally.
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM DISCLAIMER 2
This presentation contains forward-looking statements, which statements involve substantial risks and uncertainties. Forward-looking statements generally relate to future events or Fandom Sports Media Corp’s future financial or operating performance. In some cases, you can identify forward-looking statements because they contain words such as “may,” “will,” “should,” “expects,” “plans,” “anticipates,” “could,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential” or “continue” or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans or intentions. Forward-looking statements contained in this presentation include, but are not limited to, statements about:
• FandomSports Media Corp’s ability to attract and retain users and increase the level of engagement of its users • FandomSports Media Corp’s ability to develop or acquire new products and services, improve its existing products and services and increase the value of its products and services • FandomSports Media Corp’s ability to attract advertisers to its platformand increase the amount that advertisers spend with FandomSports Media Corp • FandomSports Media Corp’s expectations regarding its user growth rate and the usage of its web and mobile products • FandomSports Media Corp’s ability to create and grow user monetization • FandomSports Media Corp’s s ability to realize sales potentials • The sufficiency of FandomSports Media Corp’s cash and cash equivalents and cash generated fromoperations to meet its working capital and capital expenditure requirements
Fandom Sports Media Corp cautions you that the foregoing list may not contain all of the forward-looking statements made in this document. Fandom Sports Media Corp’s actual results, performance or achievements could differ materially fromthose expressed in, or implied by, these forward-looking statements and, accordingly, no assurances can be given that any of the events anticipated by the forward- looking statements will transpire or occur, or if any of themdo, what benefits that FandomSports Media Corp’s will derive therefrom.
Viewers/readers are cautioned that the foregoing list of factors is not exhaustive. All subsequent forward-looking statements, whether written or oral, attributable to Fandom Sports Media Corp or persons acting on its behalf are expressly qualified in their entirety by these cautionary statements. Furthermore, the forward-looking statements contained in this presentation are made as at the date of this presentation and Fandom Sports Media Corp does not undertake any obligation to update publicly or privately or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required by applicable securities laws. Risk factors include, but are not limited to:
• Changing market conditions • The impact of competitive products and pricing • Uncertainties related to future user behaviors and activity levels • Service interruptions of third party providers that are necessary to operate the Fandom Sports Media Corp lines of business • Uncertainties related to demands for Fandom Sports Media Corp’s services • Other risks detailed from time to time in the Company's ongoing quarterly and annual reporting • Uncertainties related to public perception of marketing initiatives • The establishment of corporate alliances • Uncertainties related to future user registrations
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 3 MISSION STATEMENT
Revolutionize the way game publishers, tournament hosts and Esports fans interact with real-time Fan iGaming game data through localized Engagement content, hyper-gamification and purpose built custom deployments.
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM CORPORATE SNAPSHOT 4
PARTNERSHIP- BASED REVENUE STREAMS
BUSINESS • Advertising • Fandom Sports’ is an Esports and iGaming/Wagering • Brand Sponsorships technology company enabling users to play, • Sports & Esports Leagues predict/bet and get rewarded. • White label platform integrates with Esports streaming platforms • Granted a Curacao iGaming Wagering License and stand-alone wagering apps • Wagering Commissions, Odds Wagering, Subscriptions • NFT minting and Auctions
TECHNOLOGY
CAPITAL MARKETS • Web-Based Machine Learning Wagering Platform • Operates on Android & iOS mobile devices • Tickers: CSE:FDM | OTCQB:FDMSF | FRA:TQ43 • Leverages digital memories to optimize real-time data organization and predictions • Market Cap: ~C$15.7M • Exclusive Sports & Esports license for purpose-built • Management, Board & Key Shareholder Ownership: 15% Unified Information Access (UIA) platform • Enables Superfans to predict or wager on almost infinite outcomes • NFT-on-the-Fly minting capabilities with Auto-auction CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 5 EXECUTIVE MANAGEMENT Strong background across Esports, iGaming, Technology & Capital Markets
David Vinokurov Stan Yazhemsky Christian Gravel President & CEO, Director CTO CSO
Mr. Vinokurov is an accomplished executive Stan Yazhemsky is the CTO and Co-Founder Christian Gravel is a French Canadian born with more than 12 years of extensive business of Intellect Dynamics▫. Stan is a hands-on entrepreneur and investor. CEO and Cofounder and corporate development experience from problem- solver with a passion for Expert of Intellect Dynamics▫where he leads and a variety of industries. Most recently, Mr. Systems, AI and technology; skilled in manages all of Intellect Dynamics▫’ Vinokurov served in management consulting grasping the big picture, conceptualizing, commercial operations. Christian oversees the roles to a publicly traded social commerce developing and implementing AI driven team that has had dozens of breakthroughs in company plus several fintech and blockchain- solutions. the field of Artificial Intelligence and General enabled payment companies. Purpose Learning. He leads the team of developers that has had Mr. Vinokurov has directly contributed to the dozens of solutions and breakthroughs in the Christian is focused on delivering Intellect raising of tens of millions of dollars for startup field of Artificial Intelligence and Deep Dynamics▫’ technology vision by developing and small- cap companies. Machine Learning along with CEO and Co- profitable technology solutions and services Founder Christian Gravel. with a focus on near real time analytics, artificial intelligence, business process automation and decision support.
CSE: FDMFDM OTCQB: FDMSF OTCQB: FDMSF INVESTORINVESTOR PRESENTATION PRESENTATION —— MAYSEPT 2021 2021 WWW.FANDOMESPORTS.COMWWW.FANDOMESPORTS.COM 6 DIRECTORS & Combination of skills across Esports, iGaming, Technology & Capital Markets ADVISORY BOARD
Philip Chen Tristan Brett John Armstrong Guy Ben-dov Neil Duffy Chairman of the board Director Advisor Advisor Advisor China Focused 11 years of Experience with Renowned UK Wagering Co-Founder GameIS, Chief Revenue Officer, Efuse Private Equity Expert Electronic Arts And Relic and Esports Specialist Chairman Israeli Games Entertainment Association
Andra Enescu Scott Keeney Yuanhua Fei Rick Padulo Wim Stocks Director Director Esports Advisor, China Advisor Advisor Dynamic Entrepreneur and Founder Dash Radio Millions of CEO of Gamefy (China) Overseas Marketing Hall of Legends Head of Partnerships, Belong Securities Lawyer Specializing in Listeners With 80+ Stations platforms with 100s of Millions of Oversaw Pokerstars NA Gaming / Vindex M&A, Finance and Corporate And Numerous Celebrity and VC Esports Fans Marketing Structuring Backers
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 7
Experience & Relationships With Industry Giants.
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 8
PLAYERS & TEAMS TOURNAMENTS & LEAGUES WHAT IS ESPORTS? Competitive Video Gaming
Much like tennis and football, there are multiple games at the highest level of competition - including Fortnite, League of Legends, Counter-Strike, DOTA2, FIFA, etc.
Professional gamers and influencers have built a global fan base through various streaming services such as Twitch, Mixer, YouTube, Facebook, Huya, Doyu and Bilibili. SPONSORS & PLATFORMS GAMES & TITLES
Professional Esports teams mirror the structure of traditional sports teams -coaches, dieticians, psychologists, sponsors, merchandise, marketing, etc.
Esports tournaments have sold-out the most prestigious stadiums in the world - such as Madison Square Garden, Arthur Ashe Stadium, & Barclays Center.
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 9
FAN ENGAGEMENT I - GAMING
• Game Streaming • Peer to Peer Wagering What is Fan • Messaging • Head to Head vs Battles • Social Interaction • Business to Business Service Provider Engagement • Leaderboards and Challenges • Affiliate Partnerships & iGaming? • Non-Fungible Tokens FANDOM
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM Esports Audience Growth 10 276 280 250
225
210 194 167
143 Why Esports? 140
70
0
2017A 2018A 2019A 2020E 2021E 2022E
ESPORTS IS In 2019, the Super Bowl had 98 MAINSTREAM million viewers worldwide; Esports Audience vs. Traditional Sports Audiences GLOBALLY: —
Esports
18-25 year olds The League of NFL (Gen Z) watch Legends World NBA more computer Championships MLB NHL games than had 137 million 0 75 150 225 300 traditional sports (excluding China) Audience (millions)
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 11
WHY E- SPORTS BETTING?
Esports betting benefits from underlying industry trends, while The Global remaining game and publisher agnostic and therefore immune to Esports Betting title-specific popularity shifts Esports betting is the single biggest category in esports today Market is with revenue greater than the total Forecasted to non-publisher esports Leverage existing licensing and infrastructure from traditional Grow at a 44% sports betting industry 4-year CAGR
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM Global Video Game Spending ($mn) 12 $300,000
MARKET OPPORTUNITY ‘12-’17 CAGR ‘17-’25 CAGR Mobile 56% 59% $250,000 Console 4% 2%
PC 13% 3%
$200,000 Total 17% 5%
2018: Mobile $150,000 Video Games 74bn Gaming
$100,000 Now a $180B 2018: 53bn Console Gaming $50,000
2018: 52bn PC Gaming
0
Global Business 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022E 2023E 2024E 2025E
Global Esports Audience Growth
TOTAL AUDIENCE 646M
TOTAL +10.4% AUDIENCE CAGR 2018-2023 50% TOTAL 3 – 4 hours 2.2 Billion AUDIENCE 495M
443M +11.7% YoY Gamers Gamers already +12.3% of content YoY OCCASIONAL VIEWERS 395M 351M Worldwide watch Esports ESPORTS ENTHUSIASTS Consumption 272M 245M per day 222M 295M 223M 173M 198M
2018 2019 2020 2023 Source: IDC, Morgan Stanley Research
Due to rounding, Esports Enthusiasts and Occasional Vieweres do not add up to the total audience in 2020. ©Newzoo | 2020 Global Esports Market Report newzoo.com/esportsreport
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 13 FANDOM SPORTS’ PLATFORM
• Exclusive Sports & Esports License for Unified Information How It Works Access Platform (UIA) • Leverages digital memories to optimize real-time data organization and prediction
• System has been deployed at Enterprise scale across mission critical verticals including: health care, government, insurance, facility management and financial sectors
Neural Networks Agnostic Data Ingest Ingests datapoints from any Agnostic platform using machine learning to analyze and Event Listening Data Output output usable clean data Outputs easy to digest, actionable data for users and sports fans to interact with.
Vector Analysis To Bind Memories
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 14 FANDOM SPORTS’ PLATFORM Features & Capabilities
Custom User Defined Unique User Proprietary Multilingual P2P Wagering Enterprise News & Prediction & User Generated Support & Prediction Streaming Prediction Wagering Swipe Prediction & Capability & & Chat Feeds Capable Interface Wagering Multi-Cast Integrations Capability Streaming Capability
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 15 BUSINESS MODEL Fandom Sports NFT Strategic Plan
1. NFT MARKETPLACE 2. NFT CREATION 3. REVENUE OPPORTUNITIES
• Users purchase and earn NFTs • Fandom Sports is evaluating • Fandom Sports will share within the Fandom Sports protocols that facilitate instant NFT revenues with leagues, Ecosystem that will be instantly creation with low gas fees AND a teams and players or transactable within Fandom Sport’s low carbon footprint influencers on creation of purpose built NFT Exchange NFTs and transactions currently under development • Fandom Sports will create digital within the Fandom Sports moments on the fly that will facilitate platform and marketplace • The exchange will be agnostic and instant trading and transacting accept all NFTs generated from any protocol
CSE: FDM OTCQB: FDMSF OTCQB: FDMSF INVESTORINVESTOR PRESENTATIONPRESENTATION —— SEPTMAY 20212021 WWW.FANDOMESPORTS.COM 16
USER EXPERIENCE Minting Your NFT
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 17
USER EXPERIENCE FandomArt Wallet
1 / 2 / 3 / 4 / 5/ Fandomart Mint Interoperability with Revenue generation Multifunction wallet different blockchains through auctions
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 18 FANDOM SPORTS COMPETITIVE ADVANTAGE
Fan Engagement iGaming
Modern user NFT Online rosters Esports Localized Dynamic Intelligent One-Off Intelligent Dynamic Multiple interface and Creation & and statistics streaming Dynamic App Betting Odds Creation tournament analytics gaming monetization user experience Incentives Creation Propositions capabilities license options COMPETITORS
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 19 Industry Valuations
FAN ENGAGEMENT I - GAMING
1000
750
562.5
500 441.38
250 193.19 Marketcap(USD Millions) 77.89 57.11 113.01 12.77 21.9 0
TSE:EGLX NASDAQ:AESE TSXV:ESE TSXV:LUCK CSE:FANS NASDAQ:GMBL NASDAQ:EBET NASDAQ:EGLX (CAD) OTCQB:LUKEF OTCQB:FUNFF
Source: Morningstar, SEC filings, SEDAR filings and companies’ websites. As of Sept 1, 2021
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 20
FREE PLAY WAGERING ALL AGES FAN ASIA CUSTOM Launch Launch ENGAGEMENT Launch MODULAR Launch Deployments for 3rd Opportunity Party Partners
Q1- 2021 Q2- 2021 Q3- 2021 Q4- 2021 H1- 2022
Launch of Fandom Sports Infrastructure Deployment Social Invitations • Far East Data Center • Non Fungible Token Launch Wagering/Freeplay with other Branded Initiatives • Payment Gateway Additions • Add additional monetization • Create US data center Authentication: Google, Facebook, modules Team Odds addition • Add additional monetization Twitch, WeChat • Add additional payment gateways modules All Ages Modules Dota2, CSGO, League of Legends • Moderator Functionality • Build Admin functionality to enable Add non-wagering monetization Streaming - Multi Cast dynamic app publishing modules • Fandomize tournaments Esportz/Thompson Reuters News • Build apps on top of our application Additional Game Titles User to Enable notifications Wallet User Chat Product Dynamic Betting questions Multilingual Support – 14 Languages User's stats and history Leaderboards System to User Chat
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 21 METHODOLOGY Crawl, Walk, Run.
Customer Acquisition Phase
Growth 1. Business To 2. Business To 3. Enterprise Consumer Business Opportunities & Partners
PHASE 1 PHASE 2 PHASE 3 Q3 2021 Q1 2022 H2 2022
Launch B2C Esports Launch B2C Sports Enable Predictions for platform with P2P and Odds capabilities All ages Esports and Line wagering for Esports Sports for streaming Deploy to Whitelabel and broadcast partners P2P capabilities
CSE: FDM OTCQB: FDMSF OTCQB: FDMSF INVESTORINVESTOR PRESENTATIONPRESENTATION —— SEPTMAY 20212021 WWW.FANDOMESPORTS.COM SHARE METRICS 22
Capital Structure 52-Week Price Chart
TICKERS CSE: FDM OTCQB: FDMSF FRA:TQ43
Share Price C$0.195
52-Week Price Range C$0.035 - C$0.83
Market Cap (Cad $) ~$15.97M
Shares Outstanding (Basic) 81,938,467
Warrants 35,990,390
Options 7,336,688
Fully Diluted Shares 119,893,229
Management, Board & ~15% Key Investor Ownership
*All data as of Sept 1, 2021 *See financial statements on www.sedar.com for price & expiry
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 23 MONETIZATION Transparent Revenue Streams
1. FANCOINSTM & NFTs
• Users earn Fancoins from viewing sponsored content, pre recorded ads and instream ads from global brand partners. • Revenue Metric: Subscriptions, In-Game Purchases • Add NFT Minting & Auctions
2. WHITE- LABELING
• Streaming platforms will be able to white-label Fandom Sports’ proprietary micro-payments eco-system. • Revenue Metrics: Revenue Share on Advertising and In-Game Purchases
3. IGAMING
• iGaming revenue will be driven by proprietary database and user-interface for in-game wagering. • Revenue Metric: Commissions, Direct Wagering, Subscriptions, Affiliate Partnerships: Fantasy and H2H
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 24
INVESTMENT HIGHLIGHTS
• Exclusive Sports & Esports license for revolutionary, The Destination for purpose built, and proprietary platform • Exceptionally easy-to-use Esports Superfans • Benefits to streaming platforms by increasingengagement Globally • Experienced Management Team with significant skin in the game • Perfect timing given current market disruptions • Large market opportunity • Curacao iGaming Wagering License + application in process with Malta Gaming Authority
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM 25
CONTACT
GENERAL [email protected]
INVESTORS [email protected]
1-604-256-6990
Suite 830 – 1100 Melville Street Vancouver, BC V6E 3A4
CSE: FDM OTCQB: FDMSF INVESTOR PRESENTATION — SEPT 2021 WWW.FANDOMESPORTS.COM