D. 1.2 Rider Needs
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Ref. Ares(2019)984424 - 18/02/2019 Grant Agreement Number: 769054 Project acronym: PIONEERS Project full title: Protective Innovations of New Equipment for Enhanced Rider Safety D. 1.2 Rider needs Due delivery date: M6 Actual delivery date: M7 Organisation name of lead participant for this deliverable: UNIFI Project funded by the European Commission within Horizon 2020 Dissemination level PU Public X Confidential, only for members of the consortium (including the Commission CO Services) Type R Document, report X DEM Demonstrator, pilot, prototype ORDP Open Research Data Pilot ETHICS Ethics Requirement OTHER This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 769054. Document Control Sheet Deliverable number: D.1.2 Deliverable responsible: UNIFI Work package: WP1 Editor: Marco Pierini Author(s) – in alphabetical order Name Organisation E-mail Niccolò Baldanzini UNIFI [email protected] Aurelié Banet IFSTTAR [email protected] Julie Brown Neura [email protected] Ricard Casalins RACC [email protected] Cécile Coquelet IFSTTAR [email protected] Camillo Donati UNIFI [email protected] Catherine Ho Neura [email protected] Marco Pierini UNIFI [email protected] Marco Pieve Piaggio [email protected] Thierry Serre IFSTTAR [email protected] Luca Zanovello Ducati [email protected] Deliverable1.2 Page 2 of 170 17/2/19 Document Revision History Version Date Modifications Introduced Modification Reason Modified by V0.1 2018-10-02 Template + table of content Marco Pierini V1.1 2018-10-22 First draft Camillo Donati, Marco Pierini V1.2 2018-11-05 Second draft Marco Pierini V1.5 2018-11-13 Third draft Marco Pierini V1.6 2018-11-16 Fourth draft Ricard Casalins V1.7 2018-11-20 Fifth draft Luca Zanovello V1.8 2018-11-25 Sixth Draft Marco Pierini Ricard Casalins, Marco V1.10 2018-11-27 Seventh Draft Pierini, Luca Zanovello V2.0 2018-11-27 Eight Draft Camillo Donati, Marco Pierini Cécile Coquelet, Aurélie V2.1 2018-12-09 Ninth Draft Banet V2.3 2018-12-20 Tenth Draft Enric Soriano Marco Pierini, Marilee Final 2018-12-21 Final version Nugent Marco Pierini, Giordana Revised 2019-02-17 Revised version Marcon Deliverable1.2 Page 3 of 170 17/2/19 Abstract The aim of this document entitled “Rider Needs” is to identify the current and future safety needs and concerns of PTW riders. To do this, in the first part of the activity, a literature review of existing information on rider needs was carried out, a survey conducted in Milan in 2016 during the EICMA motorcycle fair was analysed and the results of a survey conducted in a large number of European countries, within the EC RIDERSCAN project, were analysed. In the second part, 12 Focus groups were conducted in 4 different countries (Australia, France, Italy and Spain). In the 3 Focus Groups conducted in each country, an attempt was made, a priori, to divide the participants into 3 categories: Leisure riders, Commuter riders and Pillion riders. On the whole, interesting results emerged that will be useful in the development of the project. It should be noted that for some attitudes or perspectives on use of safety equipment there seemed to be general agreement among the participants from various countries and different user groups, while for other aspects there were opposite responses in different countries. There exists a relationship between riders' acceptance of safety systems and their awareness of the risks involved in riding. Moreover, riders tend to prefer safety systems that do not interfere with riding activity. The preference of the PPEs over on-board systems prevails. Riders are calling for the PPEs to be more comfortable, particularly with regard to climatic conditions (clothing) and noise (helmet). The results of the focus groups show differences between the different types of users and also between the countries involved in the study. Within the leisure rider group, a strong concern for safety is declared. The use of helmets and protective jackets is common to France, Italy and Spain. For Italian riders the cost aspect is very important while for the other 2 groups comfort prevails. The 3 groups declare a change of attitude with age and experience but with different trends in different countries. Also, the use of safety devices during the different seasons is different in the 3 countries. In the group of commuters, the French declared a high importance for the use of PPE, while the Spanish placed more value on comfort. Italians declare according a high importance to the use of safety gear, but then strong contradictions emerge when they describe their habits. The main concerns for French and Spanish riders, were conspicuity, while for Italians improving visibility for the rider should be addressed. Within the Italian commuter group, a different position from the others was expressed as favoring possible future regulation regarding mandatory use of specific safety equipment. Deliverable1.2 Page 4 of 170 17/2/19 Within the group of pillion riders, across regions we saw different overall attitudes towards the importance of safety equipment, with the French expressing the highest importance, Spain the lowest and Italy somewhere in between. As for the focus groups conducted in Australia, it was not possible to divide the participants into distinct homogeneous groups. In fact, each of the 3 groups was comprised of a mix of leisure and commuter riders. Overall, the Australian riders accorded a medium-high importance to safety equipment, with helmets and gloves considered as absolutely essential to riding. However, comfort was also indicated as a key criterion. They expressed a positive general disposition towards the use of new systems but also a high concern that all this technology might reduce the pleasure of riding. Legal Disclaimer The information in this document is provided “as is”, and no guarantee or warranty is given that the information is fit for any particular purpose. The above referenced consortium members shall have no liability for damages of any kind including without limitation direct, special, indirect, or consequential damages that may result from the use of these materials subject to any liability which is mandatory due to applicable law. © 2018 by PIONEERS Consortium. Deliverable1.2 Page 5 of 170 17/2/19 Abbreviations and Acronyms Acronym Definition H2020 Horizon 2020 WP Work Package PPE Personal Protective Equipment On-board Protective systems/devises that are installed directly on the PTW safety systems PCB Pre-Crash Braking Deliverable1.2 Page 6 of 170 17/2/19 Table of contents 1 Introduction ..................................................................................................................... 10 2 Review of current data on rider needs for safety equipment....................................... 10 3 The voice of the customer – EICMA Survey .................................................................. 13 3.1 Participants ................................................................................................................ 13 3.1.1 Scooter riders....................................................................................................... 13 3.1.2 Motorcycle riders .................................................................................................. 15 4 Results of the EC Project RIDERSCAN ......................................................................... 16 5 Focus Group ................................................................................................................... 19 5.1 Focus Group in Australia ............................................................................................ 20 5.1.1 (Leisure) Riders - Australia ................................................................................... 20 5.1.2 Conclusions – Australian leisure riders................................................................. 33 5.1.3 (Commuter) Riders - Australia .............................................................................. 33 5.1.4 Conclusions – Australian commuter riders ........................................................... 43 5.1.5 Leisure and commuter riders - Australia ............................................................... 44 5.1.6 Conclusions – Australian leisure/commuter riders ................................................ 53 5.2 Focus Group in France ............................................................................................... 55 5.2.1 Leisure Riders - France ........................................................................................ 55 5.2.2 Conclusions – French leisure riders ..................................................................... 61 5.2.3 Commuter Riders - France ................................................................................... 62 5.2.4 Conclusions – French commuter riders ................................................................ 69 5.2.5 Pillion Riders - France .......................................................................................... 69 5.2.6 Conclusions – French pillion riders ....................................................................... 77 5.3 Focus Group in Italy ................................................................................................... 79 5.3.1 Leisure Riders - Italy ............................................................................................ 79 Deliverable1.2 Page 7 of