Work with an Author's Assistant to Write Your Book

K?FIËJ8 8L JJ@J 8C K8 KL E @I K M How to Work with an Author’s

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4 In the past, the work of the author was Front Matter Text Back Matter writing a great book and getting a good publishing contract. That job has expanded Title Page Chapters Conclusion (Afterword/Epilogue) to include marketing and selling the book and publishing the book, in some cases. If Copyright Page Appendices you have never written a book before, writing Dedication Bibliography/ Resources a book is different than writing an article or a paper. For instance, the author’s assistant Acknowledgments Glossary knows all the parts of the book and their order. Foreword Index

See the chart on the reverse to more fully understand Preface the work of the author today. Table of Contents

Introduction

Writing/Publishing Decision-Maker Idea to Manuscript Book Planner

Are you planning to publish with an established How may I assist you? commercial publisher or self publish? o Help in understanding the process and planning ______the budget/timetable If you have decided to publish with an established o Help in coordinating and overseeing the process commercial publisher, have you considered writing a o Help in !nding other professional resources book proposal? (transcriptionist, editor, book coach) ______o Organization of source material Do you feel clear about whom the audience for the o Researching information on the target reader book will be? o Fact checking information for the book ______o Getting necessary permissions to use the work of others Do you need to get permission to use the material of o Coordinating a review of the book by peers and others (case studies, testimonials, interviews, statistics)? target audience members ______o Researching potential publishers Have you considered having your peers or some of o Doing the research for a competitive analysis your target readers review your manuscript before o Preparing/formatting the manuscript to send you get ready to publish? with a book proposal or to meet publishing ______contract speci!cations

Write Your Nonﬁction Book Publish Your Book Market Your Book

o Select Topic o Define Success for you o Marketing Strategy/ o Prepare work area/files/ o Research Publishing Options/make choice Activities selected notebook o Market Determination/ Distribution o Organize past Intellectual Established Commercial Self (Independent) Property Publishing Plan Publishing Plan o Author Web Site o Prepare Media Kit o Consider Idea Feasibility/ o Preferred Publishers o Determine Size/Format Marketability o Prepare Amazon page List o Create Budget o Audience Analysis/ o Book Proposal o Select Team Members Positioning o Send Review Copies o Competitive Analysis o Editor o Create Working Book Title/ o Prepare Collateral Materials Subtitle o Author Platform o Proofreader o Determine book Type/Genre/ o Connections to meet o Cover Designer o Launch Events at Style/Length publishers o Interior Designer Publication Date o Virtual Book Tour o Estimate Timeline/Create o Negotiate best o Indexer o Email Campaigns Accountability contract o Printer/Distributor o Social Networking o Consider working alone or o Publicist with partner/ghostwriter o Web Designer o Launch Public o Draft Outline - Organize o Attorney Relations Plan Your Thoughts o Select Interior Designer o Plan Speaking o Determine Research or Engagements Interviews Needed o Research Printers o Write Articles o Writing and more writing o Select Cover Designer o Finalize Title and o Self-edit/Rewrite Subtitle o Exhibit at Trade Events o Pursue Broadcast Media o Chapter Titles/Headings/ o Cover Design comps/ Subheadings selection o Pursue Print Media o Media-Friendly Content o Target Testimonials o Internet and Affiliate Sales o Exercises/Checklists First o Write author bio/sales sentences/paragraphs copy for back cover o Pursue Catalog Sales o Introduction/Preface/ o Choose Page Design o Pursue Special Sales Acknowledgments/ o Subsidiary Rights Dedication o Determine Initial Print Quantity o Resources/Appendices o Apply for Book Awards o Author Photo o Sales Tracking/Best Sellers o Get Needed Permissions o Write Author Bios o Do Peer/Audience Review o Select Category o Editing o Set Pricing o Indexing o Obtain Standard Book o Proofreading Numbers and Listings (ISBN, etc.) o Graphic Elements Selected/Completed o Interior Created o Index Created o Final Proof before Press Everything for the author and publisher o Prepare Review Copies Books, software, CDs, DVDs, training and gifts for the o Select Publication Date novice as well as the professional. o Register Copyright