ANNUAL REPORT 1965 - 2014 APRIL 2014 – MARCH 2015

PSG INSTITUTE OF MANAGEMENT

PSG College of Technology

Contents

Message by Shri. L. Gopalakrishnan, Managing Trustee, PSG Institutions Message by Dr. R. Nandagopal, Director, PSG Institute of Management About PSGIM I. Accreditations 6 II. Alumni News 7 1. Alumni Meets 2. PSGMAA Activities III. Awards 8 IV. Events @ PSGIM 9 1. Culture Connect 2. Festivals @ PSGIM 3. Golden Jubilee Celebrations 4. Industry Connect 5. Other Events V. Faculty News 13 1. Development Activities a. Courses Completed b. Programs Attended 2. Faculty Forum 3. Paper Presentations 4. Professional Memberships 5. Programs Organized 6. Publications 7. Sessions Delivered VI. Flagship Events of PSGIM 19 1. Srijana 2016 2. Week of Games 3. Week of Wonders

II 01 II VII. International Faculty @ PSGIM 20 VIII. International Visits 21 1. Faculty 2. Students IX. Knowledge Partnerships 23 X. Placements 24 XI. Research and Consultancy 25 1. Centers for Research 2. Research Committee 3. Consultancies 4. Funded Research 5. Doctoral Research XII. Socially Responsible Initiatives by PSGIM 27 XIII. Students 29 1. Achievements 2. Club Activities 3. Experiential Learning – Anveshna – Anubhar - Dhan 4. Induction Program 5. Internships 6. Programs Organized 7. Student Exchange Program Annexure I – Publications 37 Annexure II – Professional Memberships 39

II 02 II Message

Shri. L. Gopalakrishnan Managing Trustee

Dear friends, PSG Institute of Management concluded its Golden Jubilee Celebrations this year. At this juncture, it is indeed a rewarding experience to revisit the year that has gone by. The report talks about a plethora of activities, awards, events and research initiatives that punctuated the entire year. With such vibrant initiatives, I am sure PSGIM is moving decisively towards its Diamond Jubilee. As one of the leading management institutions, PSGIM has always set benchmarks and that to me is excellence which has become a habit today. A lot of initiatives from academic research to consultancy to industry interaction has seen the institute reach the pinnacle of success and these measures will continue to transform management education and bring laurels to our esteemed institution. I take this opportunity to commend the team headed by our Director Dr. R Nandagopal for bringing out such a wonderful report. I wish all the very best to his team.

L Gopalakrishnan Managing Trustee, PSG Institutions

II 03 II Message

Dr. R. Nandagopal Director, PSG Institute of Management

Dear Friends I take immense pleasure in presenting the annual report for this year. This report is a reflection of our attitude and global aspirations. This will be a great resource in a way that it tracks our activities, in the class and outside the class, which we believe can impart and nurture humanistic values. It is to the glory of the institution that we have some of the best faculty members and best students from this part of the world. At PSG Institute of Management the emphasis has always been to be entrepreneurial and industrious as is our legacy. With this, we give students ample opportunities to excel themselves in the co-curricular and extra-curricular activities. We also span a host of cultural events to relive and appreciate the flavor of our great nation's heritage and tradition and this helps them to be the global Indian. We have also had a lot of achievements in faculty and students and these are now recorded very well in the pages to follow. There are special pages on research and consultancy which is an important part of our academic and industry link initiatives. This annual report will be an excellent reference to our achievements and a benchmark to the next academic year. I also would like to place on record the excellent work put in by our faculty team and the contribution of our students. At this juncture, we resolve to march forward towards our Diamond Jubilee, guided by our Mission to “Raise the bar” in Management Education.

Dr. R Nandagopal Director, PSG Institute of Management

II 04 II About PSGIM

PSG IM is one of the oldest B-Schools in India and is rated amongst the top thirty business schools in the country. It was started as the Department of Management Sciences under the PSG College of Technology in the year 1964 to cater to the ever growing need of management graduates in this region which witnessed an industrial and entrepreneurial leap of faith that continues till today. The Department was granted the 'autonomous status' by the University of Madras and the University Grants Commission (UGC) in 1978 and metamorphosed into a full-fledged institute called the PSG Institute of Management in 1994. With the PSG & Sons Charities evincing a keen interest in management education, the Institute grew wings and expanded its reach with international alliances and collaborations and became a most sought after business school. The ingraining of entrepreneurship in its wards is perhaps is one of the best achievements of this institution which has churned out innumerable entrepreneurs and corporate citizens who have left a trail in the industrial and corporate corridors of this nation.

PSGIM was the first B-school in India to achieve the ACBSP International accreditation which certifies that the teaching and learning processes within PSGIM meet rigorous educational standards. Housed in an independent five storey building, PSGIM currently has 650 students pursuing their management programmes. As a leading business school, the PSG Institute of Management works with faculty, students, alumni and organizations to create a thriving and challenging community to work and learn.

II 05 II Accreditations

Association to Advance Collegiate Schools of Business (AACSB)

In its path to getting AACSB Accredited, The Institute has aligned its processes related to Curriculum Students, Faculty and Research as per the new 2013 Standards specified by AACSB. PSGIM is currently working on the refinement of these processes to reach the target standards. It is expected to reach the set target standards in all the areas of operation, in the coming academic year 2015-16.

Association of Collegiate Business Schools and Programs (ACBSP)

PSG IM submitted a quality assurance report (QAR) to the ACBSP board during the month of September 2014 answering to the list of conditions and notes as mentioned by the Board. The Baccalaureate/Graduate Degree Board of Commissioners met on November 17-18, 2014, and reviewed the quality assurance report. After review, the board voted with the following points. A complete QAR is to be submitted by September 15, 2015 for removing the existing notes and fulfilling the entire requirement for ACBSP. Based on the QAR submitted by PSGIM the following decisions were declared by the ACBSP board.

n Note on Standard 3 was removed

n Note on Criterion 5.2 was removed

n Condition on Standard 4, Criterion 4.2 was reduced to a Note

II 06 II Alumni News

Alumni of PSGIM work hand-in-hand with the PSGMAA Activities institute in curriculum building, mentoring students, internships, Project Viva, Guest Lectures, Women's Day, March 9, 2015 and in organizing events like Rapport, Curry Masala, PSGMAA and PSGIM jointly organized the Women's Children's Summer Camp etc every year. They also day celebrations in the campus on March 9, 2015. stay in touch with their Alma mater through their This was the first event after the new office bearers regular visits. of PSGMAA took over. The function was presided by Alumni Meet at Dubai, Jan 25, 2015 Mr. Jayakumar Ramdas, Chairman, PSGMAA. Ms. Andal Priyadarshini, Head, Doordharshan Kendra An Alumni meet was organized on 23 Jan 2015 at Coimbatore, enthralled the audience with her power MACY'S restaurant, Dubai. Twenty four alumni packed speech, which had references to Thanthai joined the meet and the representations were from Periya and Subramaniaya Bharathi. Dr. T. G. Vijaya, 1993-95 batch to recent 2007-09 batch. It was a great Secretary PSGMAA delivered the vote of thanks number for the first alumni meet organized in Dubai. All the alumni were happy to meet each other and International Men's Day – Nov 19, 2014 by they were very excited about the get-to-gather. The PSGMAA alumni felt that many more such meet should PSG Management Alumni Association celebrated happen in future and wished that PSGIM hosts Men's Day on Nov 19, 2014. Mr. Krishna, a alumni meet in Dubai at least once in a year or once motivational speaker addressed the gathering on in two years. They suggested a Dubai chapter be the topic “The Pregnant Man”. All the men faculties started and many volunteered to make it happen. of PSGIM were honored by PSGMAA during the They also suggested that it could be extended to the celebrations. family members as well. The alumni data was collected and the admission brochures were also distributed to them so that they will know about the courses offered in PSGIM and would recommend their friends and family to put their wards in PSGIM. Overall the Alumni meet which was organized for the very first time in Dubai was a great success.

II 07 II Awards

th n PSGIM was ranked 35 in the Business Today n School Innovation Award (Faculty Level) at the Rankings of 2014 26th AIMS Annual Convention held at YASHADA, Pune during Aug 21-23, 2014 n PSGIM is ranked 38 among the top b-schools in the country in the second edition of the B-School n· Dr. Deepa secured a copyright for the Emotional rankings for 2013-14, done by National HRD Intelligence test “DKEIT” which she developed Network and People Matters, a leading during her PhD knowledge and media platform in the HR space. n· Mr. R. N. Balamurugan, Mr. R. S. Sathyanarayanan n The Institute achieved the fastest hundred in and Mr. M. Sathish received the First Best placements this year Research Article Paper from TMC Academic Journal, Singapore in their Special Issue (Feb- n Dr. R. Nandagopal was presented with March 2014)for the paper titled “A Market study Teaching Excellence Award from Accreditation on Perception of Online Marketing Adoption by Council for Buisness and Program at their Small and Medium Enterprises in Coimbatore Annual Conference City, India” n Dr. R. Nandagopal was elected to the Council of n· Mr. M. Sathish received the "Certificate of Management of All India Management Achievement" from Strategic Management Association for the year 2014-16 Forum India(SMFI) for being the first South Indian to complete the 5 electives and one n Dr. R. Nandagopal was elected to the Board of Association of Indian Management Schools for foundation course from SMFI. He completed the the year 2014-15 electives from IIMK, IIML, MDI, IIFT and BIM Tech. n Mr. T. Sureshkumar secured the Career Guru Aw a rd f ro m A s p i r i n g M i n d s u n d e r PERFORMING MINDS CATEGORY for outstanding efforts and best practices towards drawing recruiters for campus placement 2014- 15, at the National Employability Conclave, Hotel Taj House, Chennai on 27 Feb 2015 n Dr. R. Krishnaveni, Professor and Head HR received the AIMS-ICFAI Best Teacher Award at the 26th AIMS Annual Convention held at YASHADA, Pune during Aug 21-23, 2014 n Dr. R. Krishnaveni received the “Best Faculty Guide Award 2014” from CMA for the project titled “Employee Engagement in IT sector” by Ms. Krishnaveni Damodaran n Dr. N. Vivek, Professor and Head Decision Sciences and Dr. R. Krishnaveni Professor and Head HR received the Gold Medal in the We

II 08 II Events @ PSGIM

1. Culture Connect were conducted for students. Students themselves prepared and served a grand lunch to the audience PSGIM hosts a wide array of events to expose the and also entertained them with cultural programs. students to global culture and also to imbibe our cultural values into them. The Institute also took an Diwali Celebration at Manavar Illam – October 16, active part in Coimbatore Vizha to celebrate the 2014 legacy of Coimbatore. The theatre play on The student council at PSGIM organized the Diwali International Culture was a highlight of Culture celebrations at Manavar Illam. The students at Connect @ PSGIM Manavar illam were presented with new clothes, Kovai Vizha sweets and crackers for Diwali. The function was presided by Sri. L. Gopalakrishnan, Managing The institute took an active part in the Kovai Vizha Trustee. The Heads of various PSG Institutions celebrations in Feb 2015. A treasure hunt and a graced the occasion. PSGIM students captivated the quiz program was organized audience with dance and captivating numbers. The students had dinner with the inmates of Manavar Theatre Play on International Culture – Oct 13-16, Illam and burst crackers with them 2014 Onam – Sep 4, 2014 A theatre play on International Culture was organized for the I MBA students during Oct 13 – 16, Nanma 2014 was celebrated in the campus on Sep 2014. The students depicted the culture of eight 4th, 2014. Several competitions like Pookalam, Tug of countries Africa, America, Australia, China, France, war, Uriyadi etc were organized for the students. Germany, Japan and USA. They enacted plays The campus reverberated with Shringari Melam, which brought out the various customs, values, food Pullikali and Thiruvathirakali. The celebrations were habits, work culture etc of the countries. It was a inaugurated by Dr. R. Nandagopal. The students collective learning experience for the students. The themselves prepared a sumptuous Onasadya for the idea was conceived and executed by Dr. K. Sri faculty, staff and students at PSGIM. The PSG Gayathridevi and Dr. R. Deepa Manavar Illam students were also invited for the Onasadya. The celebrations had a fitting finale at the 2. Festivals @ PSGIM Amphi Theatre with Malayalee Manga and Malayalee Maaran competitions. PSGIM has a tradition of celebrating the festivals of India in the campus to bring in the spirit of Ifthar – July 23, 2014 brotherhood amongst the students. Each and every Festival of India is celebrated with great pomp, glory The holy month of Ramadan is the great month of and religious fervor. The students also learn their fasting, prayer and self discipline. Ifthar was due management lessons by way of organizing and celebrated with religious fervor with the breaking of managing these festivals. This also strengthens fast on July 23, 2014 at the Yogal Hall, PSGIM. team work and fosters a healthy culture among the students from diverse backgrounds. Pongal Celebrations – January 10, 2015 The campus wore a traditional look on Jan 10, 2015 with games, music, dance and festivities associated with Pongal. Dr. Nandagopal inaugurated the celebrations by lighting a Kuthuvizhakku. The celebrations started with a Vinayagar Pooja and competitions like Uriyadi, Tug-of-war and Rangoli

II 09 II 3. Golden Jubilee Celebrations @ PSGIM Jubilus 50: Awards Nite Dec 20, 2014 Golden Jubilee Cricket Tournament The Grand finale night witnessed a full house audience in CODISSIA on the 20th Dec, 2014. The The Golden Jubilee Trophy Inter Collegiate Cricket “Stars of PSGIM” book was released by Shri. L. Tournament for Men was organized during Jan 5 to Gopalakrishnan, Managing Trustee, PSG 12, 2015. It was organized jointly with the Institutions and received by Mr. Naren Rajan, Coimbatore District Cricket Association and Trustee PSG & Sons Charities and Smt. Nandini coordinated by Dr. R. Jagajeevan. The tournament Rangasamy, Trustee, GRG Institutions. Around 50 was co-sponsored by Cosmos sports. There were awardees received their award. An International about 19 teams that participated in the tournament. team of dancers from Russia performed various acts The Grand Finale was held on Jan 11, 2015 in which and enthralled the audience. The cultural PSG College of Arts & Science were the winners and performance by PSGIM students left the audience PSG College of Technology the runners. spell bound. The maiden trophy of the most represented batch was lifted by the 1995-97 full time Golden Jubilee Alumni Meet “JUBILUS 50”, Dec MBA batch 19-21, 2014 Golden Jubilee Lecture Series The Golden Jubilee Alumni meet was held between Dec 19-21, 2014 amidst a lot of fun, glitter and As part of the Golden Jubilee celebrations, PSGIM activities at the campus. The event truly marked the has launched a 50-lecture series. The following completion of fifty glorious years of proving lectures were organized during July 2014 to March management education. The response was 2015 overwhelming with 1000 alumni from all parts of the world descending in Coimbatore to join the 17-Mar-15 celebrations. This event was a landmark exercise in Mr. Rajat Jain, Non executive Director, Xerox the history of PSGIM and has set a benchmark for 21-Feb-15 others to look upon in the future. Dr. Rathinam, Managing Director, Amul Dairy Golden Carnival 10-Jan-15 The carnival was inaugurated on Dec 19, 2014 by Sri. Prof. Upindhar Dar, Group Additional Vice L. Gopalakrishnan. The Christmas tree and the other Chancellor, Amity University decorations truly set the festival spirit. There were 10-Jan-15 52 commercial stalls, 11 food stalls and 10 games Mr. Sankar Vanavarayar, Joint Secretary, and fun stalls, A spectacular stunt show on Triumph Kumaraguru College of Technology racing bikes by professional stuntmen enthralled the audience at the carnival on all the three days. The 10-Jan-15Prof. Uday Salunke, Group Director, carnival also had the Lights, Camera, Action Welingkar Institute of Management program wherein a choreographer, cameraman and 9-Jan-15 dancers motivated the participants to shake a leg Prof. Mohd Masood Ahmed, Group Director, with them. A bonfire with Congo drummers was Vidya Vikas Group of Institutions, Hyderabad organized on 19th. The drummers enthralled the audience with foot tapping numbers 22-Dec-14 Mr. Rajan, VP, Adani Group Faculty Interaction 19-Dec-14Rajat Pathak, CEO, On 20th December, 2014, more than 25 of our Synergy Group PSGIM's former professors joined the alumni for the 19-Dec-14 faculty interaction session which included K. Sathyanarayanan, Dr. M. T. Thiagarajan, Prof. A. Govindan, VP Akmin Technologies Dr. T. A .Venkatachalam, Prof. Surendra Prasad, Dr. S. Vedapuri, Mr. A Devarajulu and 19-Dec-14 Dr. P. Natarajan to name a few. Latha Abhirubhen, Entrepreneur The photographs of the former HODs were unveiled by 19-Dec-14 Sri. L. Gopalakrishnan, Managing Trustee, Mr. T. V. Naraayanan, Manager, PSG Institutions. Ernst & Young 19-Dec-14 Every alumni who came that day received a Mr. R. Varadarajan, Certificate of Commendation from their favorite Director, Rajsree Sugars & Chemicals faculty

II 10 II 19-Dec-14 3-Sep-14 Jose Kurian Mundackal, AGM, Kerala State Dr. A. Sivathanu Pillai, Ph.D, D.Sc; Industrial Development Corporation Distinguished Scientist & Chief Controller, R&D, DRDO, Ministry of Defence; 19-Dec-14 CEO & MD, BrahMos Aerospace, New Delhi Mr. P. Karthikeyan, Director, Marketing, Rashtriya Chemicals and Fertilizers 26-Aug-14 Mr. Pramod Mohan - Senior Executive Officer and 19-Dec-14 Managing Director of Scotia Bank, Dubai. Dr. Mohan K. Menon, Director and Professor of Graduate Studies, Uni of South Alabama 22-Aug-14Venkatesan.S - Director-Bizards IT Solutions Pvt Ltd. – Bangalore 19-Dec-14 Dr. A. Sathyanandini, Professor&Head, 21-Aug-14 BMS College of Engg Mohan R V, DGM, Supply Chain 19-Dec-14 11-Aug-14 Patturaja Selvaraj, Professor, IIM Indore Ragotham Hayagreevan, Founder and Managing Director, 19-Dec-14 Gateway Capital Ltd , Dubai Mr. K. A. Kuriachan, Professor, A irforce Admin College 7-Aug-14 Prof. Joe Philip, XIME Bangalore 11-Dec-14 Arvind Sanjeev, Chief Inventor, 7-Aug-14 ARS Technologies Prof. M. R. Rao 8-Dec-14 6-Aug-14 Captain Mohan Ram Robert Frittang, Managing Director, BMW Plant 25-Nov-14 Mr. Ram Kumar, Project Lead, 20-Jul-14 Tata Consultancy Services Mr. S. Gopalakrishnan, Executive Vice Chairman, Infosys Ltd 21-Nov-14 Ms. Ranjana Kumar, 20-Jul-14 Past Chairman NABARD Mr. Johny Tom Verghese 17-Nov-14 International Conference Mr. J. S. Srinivasan VP Sales, TVS Motor Company The Golden Jubilee International Conference on “Sustain, Transform and Transcend” was held 14-Oct-14 during Aug 7-8, 2014 at PSG Institute of Joseph, Head, Khazana Jewellery Management. The conference was inaugurated by Prof. Joe Phillip, President, XIME Bangalore. Prof. M. 9-Oct-14 R. Rao, Former Dean, ISB Hyderabad delivered the Mr. Chengavali, keynote address. Eminent personalities from the Founder of 108 ambulance academia participated in the various plenary sessions of the conference. Many International and 20-Sep-14 National papers were presented in the conference. Viswanathan, Senior HR Manager, Ms. A Satyanandini and Mr. R. Ganesh Kumar Speridican Technologies bagged the Gold Medal for their paper titled 17-Sep-14 “Awareness of Supporting Agencies among SSI and Mr. Ara Amudhan, IT Project Manager - ESB / API SME Entrepreneurs” and Ms. S. M. Saranya and Dr. Management Build Projects, Ajoy Mathew secured the Silver for their paper titled Lowe's Home Improvement “Burnout among Post Graduate Students” 17-Sep-14 Praveena Anand, Founder & Chief Knowledge Sharer of Malola Mind Mentors Private Limited, Chennai 13-Sep-14Raghupathy, HR Manager Beroe Inc

II 11 II Golden Jubilee Inaugural - July 20, 2014 AIMS Director's Regional Conclave, Jan 10, 2015 Mr. S. Gopalakrishnan, Vice Chairman, Infosys Ltd The Institute hosted the AIMS Directors' regional inaugurated the Golden Jubilee Celebrations of the conclave on Jan 10, 2015. The conclave was Institute on July 20, 2014 and outlined the plenty of inaugurated by Dr. Joe Phillip and presided by opportunities for institutions like the PSG Institute of Dr. Upinder Dhar, President AIMS. A panel Management (PSGIM) to carryout research in India. discussion on “Gen Z Centric Curriculum Design” He also unveiled the Golden Jubilee Logo. was organized during the conclave. Mr. Sankar Dr. R. Nandagopal, Director, PSGIM welcomed the Vanavarayar, Joint Secretary, Kumaraguru College of gathering and recalled the Institute's journey in the Technology, Mr. T. Rajkumar, Chairman SIEMA and past 50 years. Dr. R. Rudramoorthy, Principal, PSG Mr. P. M Jagadeesan, President Coimbatore College of Technology, presided over the function. Management Association exchanged interesting views during the informative session, which was 4. Industry Connect moderated by Professor Uday Salunkhe, Group Director, WeSchool, Bengaluru. PSGIM provides an excellent platform for Industry exposure to its students. Leaders and experts from Master Health Check up Dec 15 – 17, 2014 Industry visit the institute to share their knowledge and experience with the students, helping them A master health check up for all the I year students better understanding of the Corporate world. It also was organized at the Yoga Hall from Dec 15 to Dec 17, helps the students to connect theory with practice. 2014. A team from PSGIMS&R was here for the A series of 50 lectures were planned for the Golden program Jubilee Lecture series. Apart from the Golden Jubilee series, a few other eminent speakers who NIPM PSG Chapter Inauguration – Oct 28, 2014 visited us during the year were: National Institute of Personnel Management (NIPM) 1. Mr. S N. Ravichandran, Secretary of Cyber is the premier all-India Institute of professionals Society of India and MD of Nilgris Chemical engaged in personnel management, industrial Stoneware Co Pvt Ltd enlightened the students relations, labour welfare and human resources. The on Cyber Crime and the implications of social PSG chapter of NIPM was inaugurated on Oct 28, media activities on July 1, 2014 2014. 2. Mr. Achim Fabig, Counsel General of the Federal Enactus Program Oct, 8, 2014 Republic of Germany in India interacted with the students on Aug 6, 2014 An orientation program for ENACTUS PSGIM was held on Oct 8, 2014. Enactus has come to India with a 3. Mr. Erine Louis, General Manager, The mission "To bring together the top leaders of today Residency delivered a session "Etiquettes" to the and tomorrow to create a better, more sustainable I year MBA students on Sep 11, 2014. This was world through the positive power of business". They organized by Dr. K. Sri Gayathridevi and Dr. R. are active over 61 universities, among which PSGIM Deepa is also one. Enactus will pave way for the future ENTREPRENEUR in the students. The program was 5. Other Events done by Ms. Anitha Nalasekaran of Enactus, Chennai Prof. GRD Endowment Lecture, Feb 20, 2015 Teacher's Day – Sep 5, 2014 Dr. G. Satheesh Reddy, Distinguished Scientist and Director, Research Center Imarat (RCI), Hyderabad Teacher's Day was celebrated with great delivered the Prof. GRD Endowment Lecture on Feb enthusiasm on Sep 5, 2014. The students had 20, 2015 at PSG Institute of Management organized various fun-events for the faculty members. Ms. Parveen Sultana addressed the German India Round Table Coimbatore Chapter faculty and students on eve of Teacher's day. Meeting, Jan 29, 2015 Dr.V.Srividya organized the German India Round Table Cbe Chapter meeting at PSGIM on 29th January 2015. Director PSG IAS presided over the program . Dr.Shanmugavasan, President, GIRT welcomed the participants, followed by a presentation on Common Sense improvement for World class Quality by Dr.Mark Warren and Dr.V.Srividya, about Academic Programs with German Universities. The program was attended by 38 industry representatives from Coimbatore.

II 12 II Bayind Summer School – Aug 25, 2014 Shaping Young Minds – July 25, 2014 The PSG BAYIND Summer School 2014 was PSGIM was an active participant in the Shaping inaugurated on the 25th August, 2014. The Young Minds program organized by AIMA and dignitaries present at the inaugural function are conducted by CMA. The program was attended by Ms.Wiebke Dorfler, Dr.T.G.Vijaya, Ms.Sanjini all the I year students of PSGIM and was held on July Gopalakrishnan and Ms. Sabitha Lorenz. The 25, 2014 at PSGIMS&R Auditorium. The students program has 17 German students and will be had a great opportunity to listen to sessions by organized during Aug 15-Sep 10, 2014. eminent personalities from various walks of life. Fresher's Day – Aug 13, 2014 Inauguration of MBA program - June 30, 2014 The Fresher's were welcomed into the PSGIM family The MBA Program for the academic year was by the seniors on Aug 13, 2014. The seniors inaugurated on June 30, 2014. Dr. Nandagopal enthralled the juniors with cultural programs. The welcomed the gathering. The rules and regulations day also saw participation from the Freshers in were presented by Dr. T. G. Vijaya and Dr. Thilagam, various cultural events. Coordinator, MBA program delivered the vote of thanks. Samyog 2014 – Aug 11, 2014 Inauguration of Toledo and PDGM program - PSG Institute of Management's campus on Avinashi th June 18, 2014 Road, Coimbatore was a bee hive of activity on 11 August, 2014 for the HR Department of the college The Toledo and PGDM programs for the academic was celebrating “World HR Day”. The students of year were inaugurated on June 18, 2014. the department spent the forenoon visiting HR Dr. Nandagopal welcomed the gathering, professionals in and around Coimbatore in a drive to Dr. T. G. Vijaya presented the rules and regulations, acknowledge the silent contributions made by the followed by a vote of thanks by Ms.Krishnaveni HR society to the hundreds of lives they touch each Damodharan. day. The students presented them with greeting cards and along with a certificate that bore a Commencement Program - April 26, 2014 testimony to a tree being planted in the name of the HR's. The Infinite Juggle – breathe the stress, The The commencement program for the academic year Diplomat – Sway it if you can, HR Conspiracy – The 2013-14 was held on April 26, 2014 at the Assembly ultimate game plan were some of the games during Hall of PSG College of Technology. Dr. Amjad Samyog 2014. At the end of all the levels of Hussian, Board of Trustees, University of Toledo competition the “Best HR Team” by a panel of judges delivered the keynote address. Dr. Thomas Sharkey, from National Institute of Personnel Management, Interim Dean, College of Business and Innovation, namely, Mr. Y. E. Sridhar, HR Manager, Cognizant University of Toledo felicitated the graduating and Mr. Samuel Raj Kumar, Head, HR, ITC. The students. Sri. L. Gopalakrishnan, Managing Trustee, function ended with a valedictory session which PSG Institutions was the chairman for the ceremony was presided over by Mr. Gandhimathi Nathan, and administered the oath to the students. General Manager – HR & IR and Dr. Krishnamoorthy, Dr. R. Nandagopal, Director PSGIM and Corporate Trainer, Coimbatore. The address was Dr. T. S. Raghunathan, Emeritus Professor, College of followed by the announcement of the result. The Business and Innovation, University of Toledo, team comprising of Sindhuja Mahalingam, Eswari graced the occasion. The following students Rajendran and Anabi jacob from Jansons School of received the various awards for this academic year. Business were announced the winners. Students of Sri Krishna college of Engineering Ramya A,P Dhanavajitham and C Maheshwari were the runners up. GIMS Inaugural - Aug 6th, 2014 The GIMS program was inaugurated in the campus on Aug 6, 2014 by Mr. Robert Frittang, MD, BMW Plant, Chennai. The function was presided by Sri. L. Gopalakrishnan, Managing Trustee, PSG Institutions. Dr. Radhakrishnan Nair, Director, PSGIAS spoke about the significance of the program. Mr. Achim Fabig Consul General of Federal Republic of Germany in India felicitated the students. The admission letters were presented to the participants of the program.

II 13 II AWARD STUDENTS NAME CRITERIA ALG THULASILINGAM RAJAMANI Ms. DHAARANI R BEST ACADEMIC ENDOWMENT AWARD PERFORMANCE IN MBA (FT) ALG THULASILINGAM RAJAMANI Mr. GOPINATH D BEST ACADEMIC ENDOWMENT AWARD PERFORMANCE IN MBA (FT) ALG THULASILINGAM RAJAMANI Ms. NANDHINI V BEST ACADEMIC ENDOWMENT AWARD PERFORMANCE IN MBA (PT) DUN & BRAD STREET AWARD Ms. SATHYA S BEST OUTGOING STUDENT FOR ACADEMIC PERFORMANCE, UT DR. N MAHALINGAM AWARD Ms. NIRUBA T BEST OUT GOING STUDENT FOR ACADEMIC PERFORMANCE PGDM DR. N MAHALINGAM AWARD Mr. NAVEEN K BEST OUT GOING STUDENT MBA (FT) FOR PARTICIPATION IN PLACEMENT AND ALL OTHER ACTIVITIES OF THE INSTITUTE ALPS Ms. JOYCE ESTHER P BEST PARTICIPATION IN OUT BOUND ACTIVITIES ALONG WITH VERY GOOD ACADEMIC PERFORMANCE MBA (FT)

Annual Day – April 25, 2014 The Annual Day of PSG Institute of Management for the academic year 2013-14 was celebrated with grandeur on April 25th at the Quadrangle, PSG College of Technology. The event began at 6:30 pm with the Director welcoming the parents and students of the 2012-14 batch. Dr. S. Amjad Hussain, Emeritus Professor, Cardiovascular Surgery, Member – Board of Trustees, University of Toledo, released the Year Book. This was followed by the address of Dr. Thomas W. Sharkey, Dean, College of Business and Innovation, University of Toledo. Dr. R. Deepa presented the Annual Report highlighting the accomplishments of students and faculty. The Guests of Honour, Dr. Hussain and Dr. Sharkey, presented the awards to students for their various achievements over the year. A cultural extravaganza complete with dance and drama performances, poetry recital, photo presentation, an ethnic show and stand up comedy followed. The Music Club awed the audience with their spectacular performance. The festivities were followed by dinner

II 14 II Faculty News

The PSGIM Faculty organized various development · Mr. V. Harish attended a workshop on "Teaching programs to cater to the needs of Industry and with Technology" by Dr. Raj Choudhary of academia and attended training programs to hone Auburn University on Jan 29, 2015 their intellectual skills. They also visited universities abroad, facilitating collaborative research. Their · Ms. V. D. Krishnaveni attended a workshop on industry centric research initiatives resulted in a "Teaching with Technology" by Dr. Raj good connect with the Industry. The PSGIM faculties Choudhary of Auburn University on Jan 29, 2015 are active members of various professional · Dr. V. Srividya attended a research convention on organizations and Boards of studies (Ref. Annexure Research Methodology for Management and II) Social Sciences at Avinashilingam University during Jan 23-24, 2015 Development Activities · Dr. R. Deepa attended a one day workshop on Training Programs organized @ PSGIM Emotional Intelligence, conducted by Dr. David A 2-day training program on Moodle for faculty Caruso, Yale Center for Emotional Intelligence, members was organized at PSGIM by the Center for Yale University, at K. J. Somaiya Institute of Research in Teaching and Learning. Faculty actively Management and Research on Jan 22, 2015. participated in the training program delivered by Dr. · Dr. R. Sujatha attended a AACSB Round Table on J. Sekkizhar and Ms. R. Sujatha. "Challenges and Opportunities in Management Programs Attended Education" at IIM Bengaluru on November 11, 2014 · Professor Umesh Chandrasekhar attended the international seminar​ on the Dean/Director as a · Mr. V. Harish attended a workshop on “SPSS pivot of the business school organised by XIME, Online Training Portal - SOTP” organized by Bangalore on March 12th 2015 SPSS South Asia on 2 September, 2014 · Professor Umesh Chandrasekar attended the · Mr. Mansurali A attended a workshop on “SPSS first annual convention of the Indian Association Online Training Portal - SOTP” organized by of Autonomous Business Schools (IAABS) held at SPSS South Asia on 2 September, 2014 XIME, Bangalore on March 13, 2015. · Ms. V. D. Krishnaveni attended a workshop on · Dr. Manju P George attended a training “SPSS Online Training Portal - SOTP” organized programme conducted by the mentoring guru by SPSS South Asia on 2 September, 2014 Professor Dr. David Clutterbuck on March 2, 3,&4 in United Kingdom, to become a CMI · Dr. P. Varadarajan attended a one day MDP at IIP certified mentor trainer in India Trivandrum on Aug 1, 2014 · Prof. Umesh Chandrasekhar and T Suresh Kumar · Ms. V. D. Krishnaveni attended the Medical attended the Aspiring Minds Employability Humanities Workshop at PSGIMS&R during July Conclave 2014-15 at Chennai on February 27th, 22-24, 2014 2015. · Mr. V. Harish attended a workshop on "Basic · Dr. N. Ramkumar attended the “AACSB Business Moodle Functions" on June 12, 2014 Accreditation Seminar' during 24–25 February 2015, at Hotel Crowne Plaza, New Delhi. · Dr. R. Deepa attended a workshop on "Teaching with Technology" by Dr. Raj Choudhary of Auburn University on Jan 29, 2015

II 15 II · Ms. V. D. Krishnaveni attended a workshop on · Chandrasekar presented a paper and published "Basic Moodle Functions" on June 12, 2014 in the proceedings titled "Quick-Wit (Smart) India : An Android App Development" in the · Dr. Manju P George participated in a workshop I n t e r n a t i o n a l C o n f e re n c e " S c h o l a r l y on Professional development and Teaching Communication and Knowledge Management in Excellence, conducted by Auburn University, H i g h e r E d u c a t i o n a l I n s t i t u t i o n s a t Alabama. K.L.University, Vijayawada on November 28 & · Dr. Manju P George participated in a workshop 29, 2014. on “Advice for the Dissertation Chair”, · Chandrasekar presented a paper and published conducted by Florida A&M University, in the proceedings titled "Integrating Tallahassee, Florida. Knowledge Management in Library & Information Centre through Technology" in the Paper Presentations I n t e r n a t i o n a l C o n f e re n c e " S c h o l a r l y · Dr.V.Srividya and Susana presented a paper on “ communication and Knowledge Management in Personal Financial Literacy – A study on H i g h e r E d u c a t i o n a l I n s t i t u t i o n s a t awareness among Government Employees in K.L.University, Vijayawada on November 28 & India” at the National Seminar on "Personal 29, 2014. Wealth Management" held during 21-22, · Dr. R. Deepa presented a paper titled “Role of February 2015, at Amrita University, Kochi Emotional Intelligence in creating a congruent th · Dr. R. Deepa presented a paper “Emotional culture for medical professionals” at the 26 Intelligence – An effective intervention to AIMS Annual convention, held at YASHADA, enhance the well-being of employees” at the Pune during Aug 21-23, 2014 International HR conference on Emotional · Dr. N. Vijayakumar and Narendran.G presented a Intelligence, held at K. J. Somaiya Institute of paper titled “Genuine Progress Indicator – Management and Research, Mumbai on Jan 23, Moving beyond Gross Domestic Product”, in the 2015 Golden Jubilee International Conference on · Dr. K. Sri Gayathridevi presented a paper titled Sustain, Transform & Transcend during August “A Study to Understand the Buying Behaviour of 7- 8, 2014 , at PSG Institute of Management, Luxury Car Customers Through Factors Coimbatore, Tamilnadu. Affecting the Buying Decision Process” at the · Sujatha R and Krishnaveni R presented a paper International Conference 'Emerging Markets titled “Developing a Systematic Knowledge 2015' organized by Institute of Management, Management Audit Methodology : An empirical Dubai between 20-22 Jan 2015 study among pump manufacturing cluster in · Dr. K. Sri Gayathridevi presented a paper titled South India”, at the International Conference on “An Evaluation on the Effect of Non-Verbal Cues Sustain, Transform and Transcend on 7 & 8 of Salesperson on Prospective Customers During August 2014 at PSG Institute of Management. Sales Negotiation” at the International · Mr. M. Sathish presented a case titled "Apollo Conference 'Emerging Markets 2015' organized buyout effort of Cooper Tires:The Deal Gone by Institute of Management, Dubai between 20- Sour" and received the SMFI completion 22 Jan 2015 certificate at XVII Annual Convention of the · Mr. R. N. Balamurugan and Mr. M. Sathish Strategic Management Forum at IIM Calcutta presented a paper titled "Study on key factors during June 12- 14, 2014. involved in online shopping of retail products and their impact on customer intention" in the 8th INTERNATIONAL GREAT LAKES NASMEI CONFERENCE between 26th & 27th Dec 2014. · Dr. N. Vijayakumar and Dharani M presented a paper titled“Impact of Weather on Return and Volatility: Evidence from Indian Stock Market ”, in the XIII Capital Markets Conference Conducted during December 18 – 19, 2014, Jointly organised by Indian Institute of Capital Markets (UTI, Mumbai) and Gokhale Institute of Politics and Economics, Pune.

II 16 II Programs Organized Argo Hytos Plant visit Nov 6, 2014 OpenERP Training Programs Jan & March 2015 Dr. V. Srividya organised a plant visit to Argo Hytos on 6 Nov 2014 for GIMS MBA program . Mr. M S Karthikeyan, Ms. R Sujatha and Dr. J Programs at ALPS, Anakatty September 2014 Sekkizhar were the resource persons for the OpenERP program at Avinashilingam School of 1. Dr. R. Jagajeevan coordinated a training program Management Technology, Coimbatore during 5th - 7th for Tamilnadu State Aids Control Society at ALPS March 2015. The three day training program on center between 08-09-2014 to 11-09-2014. OpenERP provided an exposure to open source ERP software, with lab exercises and hands on 2. Dr. R. Jagajeevan handled a workshop on Team experience on the all managerial features of the building for the students of KPR Institute of software. Engineering and Technology on 13-09-2014 for the Entrepreneurial Development Cell Mr. M S Karthikeyan, Ms. R Sujatha and Dr. J Sekkizhar were the resource persons for the Workshop on Research methodology – Sep 18-20, OpenERP program at Computer Center, Saintgits 2014 th Institute of Management, Kottayam, Kerala from 29 A 3-Day Workshop on Research Methodology was - 31st January 2015. It was a three day training organized between September 18-20, 2014 at PSG program which provided an exposure to open source Institute of Management. The resources persons ERP software, with lab exercises and hands on were Dr. Ramkumar, Dr. M. P. Pandikumar and Dr. N. experience on the all managerial features of the Vivek. software. Emotional Literacy for personal and professional Workshop on Basic Program on Stock Markets – success – July 26, 2014 January 23, 2015 A one-day workshop on emotional intelligence was A Faculty Development Programme titled “Basic organized by Dr. R. Krishnaveni and Dr. R. Deepa. Program on Stock Markets” was organized by Dr. P. th Participants from Chennai, Bangalore and Varadharajan at PSG Institute of Management on 23 Coimbatore attended this workshop. The January, 2015. The program objectives were to beneficiaries were TVS Motors Hosur, Titan provide in-depth knowledge to the participants in Industries Bangalore and TCS, Coimbatore, Loyola the area of risk and return relationship of securities, Placement Cell, Chennai, etc to name a few. index calculation, Trading Mechanism, Fundamental & Technical Analysis and Portfolio 4Ds for Life and Career Success – July 19, 2014 construction. Participants comprised of investors, faculty members from various universities and Mr. R. N. Balamurugan and Mr. M. Sathish organized research scholars. The program also encouraged the the program on July 19, 2014. Mr. Sivakumar participants in actively engaging in actual trading. Palaniappan, CEO of Mastering Minds Academy Nearly 25 participants attended the program and was the resource person for this workshop. were benefited. The Program was conducted in the Excellence through effective communication – state of the art Finance Lab at PSG Institute of April 11-12, 2014 Management. The Finance Lab at PSGIM is equipped with technology and infrastructure for real Dr. K. Sri Gayathridevi organized an MDP on time trading. 'Excellence through Effective Communication' on 11 & 12 of April 2014. 27 participants from various Workshop on Achieving excellence in research industries and academic institutions attended the endeavor – Dec 5-6, 2014 two-day training program. The objective of the Sixth National Level Workshop on "Achieving program was to help participants understand the Excellence in Research Endeavour' was organised on importance of effective communication and to hone December 5 and 6, 2014. About 36 participants got their communication skills. The program focused on benefited through this workshop from various parts of the areas like Basic Communication, Body Southern India like Bengaluru, Pondicherry, Language, Active Listening, Business Presentations Muddenahalli (Karnatka) and various districts of Tamilnadu. The workshop was blended with theory, group exercises, and hands on experience in Statistical packages like SPSS, VPLS, G Power etc. The workshop was coordinated by Dr R Krishnaveni and Dr N Ramkumar who also served as resource persons along with Dr N Vivek. Participants felt it was well organized and expressed their satisfaction on the same.

II 17 II a n d Te a m B u i l d i n g a n d i n t e r p e r s o n a l · Mr. N. G. Venkateswaran addressed a group of communication. The resource person for the two-day 15 CEO's on fund raising at Hotel Grand Regent, program was Dr. K. Sri Gayathridevi. Coimbatore on Feb 3, 2015 Dr.V.Srividya delivered a special lecture on “ Research Workshop on Energy and Environment - August 23 2014 Methodology for Management and Social sciences” at the Research convention organized Ms. V. D. Krishnaveni organized a one-day workshop in Avinashilingam University during 23-24 , on Energy and Environment on August 23, 2014. The January, 2015 program was for industry participants and 34 of them attended. · Mr. M. Sathish, delivered a guest lecture on "Management lessons from Indian literature" at Visit by SDSU students - June 24 - July 9, 2014 PSG College of Technology on December 30, Dr. V. Srividya coordinated the visit of 20 students 2014 from San Diego State University during June 24 - July 9, 2014. The visit included academic lectures, · Dr. Joshua Selvakumar was the resource person industry visits and visit to places of interest. at a FDP on "Writing Research Papers on Social Sciences by Adopting Advanced Tools" at KSR Publications College of Engineering, Tiruchengode, TN on 23rd, August, 2014. PSGIM faculty had published their research papers in various International and National Journals and · Dr. Joshua Selvakumar delivered a Lecture on Edited Books. The details are presented in Annexure "Career Planning" at Perumal Manimegilai 1. College of Engineering, Hosur, TN on 2nd Sessions Delivered August, 2014.

· Dr. N. Ramkumar delivered a session on 'Data · Dr. Joshua Selvakumar delivered a Lecture on Analysis for Social Science Researchers' at "Ancient History, Archeology and Management Avinashilingam University on March 12, 2015, Science" at the Annual Induction programme of organised by Tourism Department. the Humanities Association of Nirmala College · Dr.V.Srividya delivered the presidential address for Women, Coimbatore on 23rd, July, 2014. in “ Technology Changes in Financial Sector” a · Dr. R. Swamynathan delivered a special lecture colloquium organized by Department of on "Business Plan development", at NEEDS Commerce, Nirmala College for women during (New Entrepreneurs Encouragement and 23-27, February, 2015 Development Scheme, Govt of TN), held at · Mr. N. G. Venkateswaran delivered a SVPITM, Coimbatore on June 20, 2014. The “Motivational Talk” for 500 students at Vysya audience were young entrepreneurs (first College, Erode on Feb 17, 2015 generation) selected and funded by Govt of TN to promote entrepreneurial development in the · Dr. P. Varadarajan was the resource person at a workshop on “Excel in Accounting” conducted state. by Department of Commerce, Avinashilingam Dr. Deepa delivered a session on “Emotional University, Coimbatore on 13th Feb, 2015. Intelligence and Communication for faculty · Dr. P. Varadarajan was the resource person at a from Engineering colleges in the TEQIP workshop on “Finance for Engineers” Sponsored FDP on “Computer Control of Process conducted by Mechanical Department, PSG and Industrial Automation”, on May 2, 2014 at College of Technology, on 13 & 14 Feb, 2015. PSG College of Technology

II 18 II Flagship Events @ PSGIM

Week of Wonders (WOW) and Week of Games (WOG) students. What was until last year called “Week of are the flagship programs of PSG Institute of Games” has this year become an even more Management. WOW aims at bringing out the comprehensive sporting event spanning for about a multifaceted skills of students. The year 2013-14 also month. witnessed the grand gala happening of this event at PSGIM Games'2014 was inaugurated by Dr.R. Nandagopal, Director, PSGIM. The traditional lamp was lit and a WOW – Aug 18, 2014 curtain raiser video was revealed. Games' 2014 had the tagline “Refuse to Lose!” The event had a wide The Week of Wonders was inaugurated on August plethora of games for both boys and girls with 18, 2014. The freshers were enthralled by a curtain enthusiastic participation from students. The games raiser which showed the various competitions that for boys included Cricket, Football, Volleyball, were designed to bring out the multifaceted skills of Basketball, Kabadi, Badminton and Table Tennis the students. The competitions were spread across while that for girls included Badminton, Throw Ball the marketing, HR, operations, finance and systems and Table Tennis. The event witnessed active streams. The finale was held on Sep 1, 2014. In the participation from both first year and second year Best Manager Finals, Mr. Jerome Jesuraja of MBA B students with teams being formed with a mix of both emerged the winner and Mr. Arjun Ravishankar first and second year students. The Finale was held (MBA B) and Ms. Madhumitha (MBA C) emerged as on October 17, 2014 in which the University of Toledo the first and second runners respectively. Dr. R. students bagged the overall trophy Nandagopal, Director, PSGIM graced the occasion and presented awards to the winning teams of WOG 2014 was truly an invigorating experience for various events. The finale was followed by a Dinner. many. For the participants, it stressed the WOW was coordinated by the HR Stream. importance of not just being fit and healthy, but also taught them valuable management lessons such Week of Games 2014 – Sep to Oct 2014 team building, decision making, being sporting and At PSG Institute of Management, in addition to stress management. Most importantly, it proved to imparting quality management education, physical be a platform to network between students. and social-well being are also considered of Inevitably, WOG has created a culture of friendship paramount importance. Sports, has always been an and understanding between the seniors and juniors integral part of student life here. Games'2014 is one of the institute who in future would perhaps be such initiative undertaken by the students of PSGIM colleagues. to promote and foster sporting skills amongst

II 19 II International Faculty @ PSGIM

The students of the MBA program (IP) attend sessions handled by International Faculty. The following Faculty are to visit PSGIM in various time periods and handle various subjects for the students.

Name of Faculty Subject Handled

Dr. Anthony Koh International Business

Dr. Sonny P Ariss Strategic Management Capstone

Dr. Anand Kunnathur Information Technology and E Business

Dr. Diana Franz Accounting

Dr. Bashar Gammoh Strategic Marketing and Analysis

Dr. Robert Yonker Results Based Management

Dr. Sezer Ozcan Investment and Security Analysis

Dr. Ainsworth A Bailey Integrated Marketing Communications

II 20 II International Visits

1.Faculty Campus in Ohio. This year Dr. P. Varadharajan, Asst. Professor, Faculty of Finance, PSGIM and Dr. J. Dr. Nandagopal – Wright State University at Joshua Selvakumar, Asst. Professor, Faculty of Dayton, Ohio Marketing, PSGIM were selected for the International visit to the University of Toledo. The Dr. R. Nandagopal, Director, PSGIM along with Dr. purpose of the visit was to strengthen collaborative Varadharajan and Dr. Joshua Selvakumar visited the research between the two partnering institutions. Wright State University at Dayton, Ohio, and held discussions with the Dean and Faculty members Dr. P. Varadharajan attended classes of several regarding avenues for collaboration. faculty members in the University of Toledo pertaining to his domain specialization. Dr. Dr. Nandagopal – Kansas City Varadharajan also held discussions with Prof. Ozgar Dr. R. Nandagopal attended Board of Commissioners Cesar, Chair, Finance, on the functioning of the meet to review the accreditation for the business Finance Trading lab and required software schools at Kansas City programmes. This specialized knowledge and expert opinion will strengthen the process and Dr. R. Nandagopal - Singapore functioning of the trading lab at PSGIM. Dr. R. Nandagopal visited Singapore Management Dr. J. Joshua Selvakumar met and attended classes University, Singapore; Asia Metropolitan University, of several faculty in the area of Marketing and KL; Sunway University, KL for exploring Marketing communication. He also had discussions opportunities for collaboration. with Prof. Deodre Jones on setting up a sales lab and supporting media software which would benefit the Dr. Manju P George – United Kingdom students to conduct and monitor roles plays and Dr. Manju P George visited UK to attend a mentoring others academic activities. The sales lab would also training program conducted by the Mentoring guru functions as a platform for consultancy for industries Prof. Dr. David Clutterbuck on March 2, 3, and 4, 2015 in and around Coimbatore. PSGIM Sales lab once and thereby has become a certified mentor trainer in setup would also function as training and India development unit for young and aspiring Sales executives in the region. Dr. K. Sri Gayathridevi – Dubai Dr. Manju P George – Auburn University Dr. K. Sri Gayathridevi visited Dubai for a paper presentation at the International conference on Dr. Manju P George visited Auburn University as a “Emerging Markets 2015” organized by the Institute visiting scholar, under the guidance of Dr. Frances of Management Dubai between Jan 20-22, 2015. She Kochan Wayne T Smith distinguished professor, chaired a session in the conference. She also Educational foundations and leadership and organized an Alumni meet in Dubai on Jan 25, 2015. technology department, College of Education during The meet was attended by 24 alumni from various the period March 20 to June 20 2014. During this batches and was held at MACY's Restaurant. period she was engaged in research interactions and has brought out research publications pertaining to Dr. P. Varadharajan and Dr. J. Joshua Selvakumar – mentoring. She also developed a course module University of Toledo, Ohio “Mentoring and Capacity Building”. During her stay at Auburn, she had several networking meetings As part of the ongoing exchange collaboration with experts to foster potential partnerships with between PSG Institutions and University of Toledo, our institute. Ohio, every year two faculty members from the PSG Institute of Management are selected to make an International visit to the University of Toledo

II 21 II 2. Students Malaysian and Chinese culture. In addition there were three Industrial visit sessions (Royal Selangor Malaysia: Feb 14 – Mar 1, 2015 Pewter Industrial unit, PIKOM- The National ICT Association of Malaysia, Torpedo Ad agency) and a Forty Five students of MBA were led by Mr. M. S. Special Address session by Mr. Chakravarthy, Head Karthikeyan and Ms. R. Sujatha to Malaysia and th st of ASAP Berhad. The programme concluded with Singapore from 14 February to 1 March 2015. They 'Business Plan' presentation by the student teams. were trained in Sunway International Business The programme was coordinated by The Director Management, a part of Sunway University in and Staff of Sunway International and Director and International Business. The 40 hour training International Tour Committee Faculty Team of involved various interactive, group and self learning PSGIM. The travel partner for this visit was 'Tripnow' activities during which students were enlightened Coimbatore. As a continuation of the international on the various aspects of International Business. exposure the student's team visited Singapore for They were also provided with nsights on various th th three days from 12 Dec to 14 Dec 2014. aspects of doing business in Malaysia such as business climate, regulatory, support services, Malaysia and Singapore: Nov 8 – Nov 24, 2014 productivity, transparency, resources and talents, infrastructure, legal protection, fair trade and As a part of MBA (Anna University) curriculum, PSG certainty. Students were made to identify different Institute of Management had organized an operational and management models of International study tour to Malaysia and Singapore International Business and were also trained in from 8th November, 2014 to 24th November, 2014. groups to identify the role of finance and investment The students visited The Sunway University and in the shaping, nurturing and growth of an undertook a course on International Business. They international business. Various cases were also visited the Sunway Institution and Hitachi. presented and discussed. Mr. Cheah Kok Hoong, Apart from International Business course, they also Chairman of PIKOM, the National ICT association of had few session on Malaysian tradition, language Malaysia and its members enlightened the students and Games. They also visited Genting Highlands, with the industrial practices in Malaysia. As the trip Sunway Lagoon, Batu Caves, Petronas towers. They th was arranged during the Chinese New Year completed the course on 20 November and were Celebrations, the students were privileged to learn awarded a certificate. They also visited Sentosa more about the cultural practices of the country. Island in Singapore. They learnt the demographic and environmental USA Trip: June 24 – July 9, 2014 factors through city walks and observations. They also visited Genting highlands, Putrajaya – “An A team of 14 MBA students lead by Dr. R. Jagajeevan Intelligent Garden city”, Batu caves, Kuala Lumpur visited USA between 24-06-2014 to 09-07-2014. They City Center (KLCC), Petronas Twin Towers, Berjaya went to Chicago, Toledo, Niagara, Washington D.C Times square. After the completion of the training a n d N e w y o r k . T h e s t u d e n t s v i s i t e d and graduation in the Sunway University, students Dr.Naginagathan- the first Indian president of the of the PSG Institute of Management were led to University of Toledo and also attended the classes of Singapore, world's major commercial hub. Dr.Antony Koh and Dr.Sonny P Ariss. Dr.Koh's class gave an insight about International business and USA: Nov 8 to Nov 23, 2014 Dr.Ariss's class was on career building. A group of 17 MBA students visited the United Students experienced the U.S culture, Food, Site States of America during this period. They visited seeing and experienced life in the biggest cities of Chicago and proceeded to University of Toledo the world. They also visited Chick-Fill-A, a where they were joined by Dr. Varadarajan and Dr. restaurant for a kitchen tour and experienced the Joshua. The tour also included a visit to Washington business operations resulting in customer DC and New York City. satisfaction. They also visited Cedar Point one of the Malaysia and Singapore: 28th Nov-15th Dec 2014 world's best amusement parks and experienced the best roller coaster rides. The team also witnessed A group of 43 PGDM I year students accompanied by the Independence Day Celebrations of the United Dr.Krishnaveni Muthiah, visited 'Sunway States on July 4, 2014, at Washington D.C. In International Business and Management (SIBM) - Newyork, the team visited Empire state Building Professional Training Centre' and undertook a course and Statue of Liberty. on “International Business'' from 29th Nov to 11th Dec 2014. The course consisted of eight Lecture-cum- Discussion Sessions on International Business held by Mr. Terrance and Mr. Gerry, two sessions on 'Healthy, Stress-free Lifestyle', two sessions on

II 22 II Sandiego State University: June 24 - July 9, 2014 Los Angeles. The visit ended with a farewell by the alumnus of PSG and Coimbatoreans settled at A team of 19 students lead by Dr.V.Srividya from PSG Sandiego. The exchange program was organized Institute of Management visited Sandiego State with from Prof.Madhavan and Ms. Rebekah Fuganti, Univeristy (SDSU) for a 2 week program during 24 from the office of International programs at SDSU. June to 9 July 2014. The objective of the program was to introduce the students to education, Malaysia: April 27 – May 10, 2014 business and culture at the U.S. The program components were a mix of class room lectures, An International Tour to Malaysia and Bangkok was Discussions with CEO's, company visits, Visiting organized during April 27 to May 10 for students Historical places of value and sight seeing. The pursuing their MBA at PSGIM. The tour was students were welcomed with a lunch hosted at organized to expose the students to the Cuicacalli Dining Room, SDSU by the Madhavan's international business and cultural environment in and warmly greeted by Ms.Nancy Marlin, Provost, South-East Asia. The trip spanned a period of two SDSU, Dr.Alan Sweedler, Asst.Vice President weeks of which a major part was spent in Malaysia. International Programs and Dr.Nikhil Varaiya, The programme was organized jointly with The Asia Director, Graduate Programs, SDSU. Metropolitan University (AMU), Malaysia. The initial academic sessions helped the students to equip The students attended series of lectures at SDSU on themselves with the Malay language. Lectures on U.S Economy by Dr.M.C.Madhavan, Prof.Emeritus of the Malay culture, politics, education system and Economics and Asian Studies, Business Models and multi-cultural business environment were Tasks of Management by Dr.Nik Varaiya, Director, conducted by the faculty of AMU. The programme Graduate Programs, COBA, Lean Model included visits to significant places of business Entreprenurship by Prof. Bernie Schroeder, relevance such as the Bank Negara Malaysia (the Director,Lavin Entrepreneurship Institute and Central Bank of Malaysia), Manufacturing facility of International and Financial security by Prof.Dipak Proton Cars , Central Art Museum, Nirvana Gupta, Distinguished professor of political sciences Memorial Park and several tourist attractions. and peace studies Emeritus. They were given a tour of KPBS TV, FM and Digital studios by Mr.Tom Karlo, In Bangkok, the students visited places on cultural MD & GM of KPBS. And also had the opportunity to significance and were provided the opportunity to visit Qualcomm Head Quarters at Sandiego where explore the local markets to gain knowledge about they were introduced to technological innovation the business opportunities and marketing and R & D by a team led by Mr.Srinivasan, VP. The strategies followed. At the end of the visit, students students visited many places of historical value at gained were given certificates by Asia Metropolitan sandiego and the Mexican border and also spent University, Malaysia for participating in the 'Cross- their weekends at the Grand Canyon, LasVegas and Cultural' Management Programme

II 23 II Knowledge Partnerships

Productivity Summit network of meeting locations. PSGIM supports “The Coimbatore Toastmasters Club”. The members of PSGIM was the knowledge partner for the the club meet every week on Saturday at the PSGIM th Productive Conclave 2015., held at Taj Vivanta on 14 premises and pursue their goals. The students of February 2015. The summit was organized the the PSGIM show keen interest in joining this club in Coimbatore Productivity Council of which Dr. order to hone their communication skills Nandagopal, Director , PSGIM is the President. Panel discussions were held under the theme “Journey AIMA – towards world class manufacturing through National Student Management Games contemporary skill development”. Mr. Dilip Chenoy, MD and CEO, National Skill Development PSGIM played an active role in conducting the AIMA Corporation, New Delhi was the chief guest at the National Student Management games. event. Coimbatore Quiz Club Coimbatore Toastmasters Club PSGIM is an active partner with Coimbatore Quiz Toastmasters International is a non-profit Club and organizes quiz programs regularly in the educational organization that teaches public campus. Many contests were conducted this year speaking and leadership skills through a worldwide too.

II 24 II Placements

Placement efforts for the 2015 graduating batch have resulted in over 75 recruiters contacting PSGIM and the number is growing. The placement team achieved the fastest century rate for offers in recent history, highest domestic CTC on record at the institute, and the highest recruiter salary quote received in the history of the institute for domestic placement. As on March 31, 2015, 85% of all eligible students have been placed and the process is ongoing. Our partial recruiters this year were:

ADITYA BIRLA JARO EDUCATION

AXIS BANK KAAR TECHNOLOGIES

BEROE KHAZANA

CARE RATINGS KOTAK MAHINDRA AGRI

CITI BANK M&M FINANCIAL SERVICES

COFFEEDAY BEVERAGES MADURA FASHION & LIFESTYLE COGNIZANT MOBIUS KNOWLEDGE SERVICES

DELOITTE US TAXATION RELIGARE FINVEST LTD

FORD BUSINESS SOLUTIONS STANDARD CHARTERED

FUTURE GROUP TCS BPS & IT

GREedge THOMAS ASSESSMENTS

HCL TECHNOLOGIES TTK PRESTIGE

HDFC AMC UJJIVAN

HIROTEC WILDCRAFT

ICICI SECURITIES WRIGLEY's

IDEA CELLULAR IKYA GLOBAL

INDUSIND BANK ING VYSYA

II 25 II Research & Consultancy

The research efforts of an institute enhance the quality of teaching, consulting and training of the institute. Well planned and focused research efforts not only enrich the pedagogy but also provide an interface with the wider academic and corporate world. PSGIM initiated a wide array of research activities during the year

Centers for Research Center for Excellence in Teaching and Learning Convener: Dr. R. Krishnaveni; Members: Dr. N. Vivek, Dr. Manju P George, and Mr. R. N. Balamurugan During 2014-15, the center conducted four workshops in two topics “Session plan” and “Teaching with Technology”. The beneficiaries include both senior and junior faculties from various PSG Group Institutions like PSG TECH, PSG ITech, and PSG polytech. The details of the program follow

S.No. Date Organized FOR Organizer/Resource Person/s

1 13.09.2014 EDC, PSG Tech Dr.N.Vivek

2 27.09.2014 PSG poly tech Dr.N.Vivek

3 31.12.2014 PSG I Tech Dr.R. Krishnaveni, Dr.N.Vivek

4 29.01.2015 PSGIM Dr.Manju.P.George,

Dr.S.Raj Chaudhury, Spl Assistant for International program, Auburn University.

II 26 II Center for Family Business and Entrepreneurship Existing – Non- Performing – Development, Coir Pith & Coconut related products, Dairy , Wealth Convener: Dr. R. Nandagopal; Generator, Food Processing , Economic Hub, Members: Dr. V. Thilagam, Commercial opportunities like Golf Court etc.., Ms. D. Kavitha and Ms. B. Uma Maheshwari Training Within Industry – Industry Institute Center for Sustainable Development Interface with Dr. Mark Warren The Workshop on Environment and Energy Security Under the aegis of the Industry Institute was conducted by the Center for Sustainable Partnership Cell (IIPC) of PSG College of Development in collaboration with cBalance Technology, Dr Mark Warren, TWI expert and CEO Solutions, Pune on the 23rd of August 2014 at of Tesla 2 Inc was at PSGIM for a three month PSGIM. Around 35 participants, of whom 9 were Industry Institute Interface program, which from industry and the rest were students, attended introduced the TWI program to the local industries. the day long workshop. Mr. Gyan Prakash, Director The team comprising of Dr. Mark, Dr. Vivek and a of Ecolabelling Services and Mr. Udit Bansal, few faculty members from PSGIM and PSG TECH Director of Sustainability Reporting Service were visited various industries in Coimbatore and Hosur the speakers from cBalance Solutions. to give an appreciation session on TWI. The Mr. Vishal Dev, General Manager, Foundation for industries visited were: MSME Clusters, New Delhi spoke about cupolas, 1. Pricol Ltd Unit I and Unit II double blast furnaces and energy savings in the 2. LGB Ltd Vaiyampalayam Foundry Sector. Mr. Gautham Ganguly, Energy Consultant from Mumbai who has worked with 3. Roots Casts Pvt Ltd Raymonds and other big names in Textiles was the 4. KOB Textiles other expert speaker who focused on textile mills. 5. Samraj Engineering A webinar was organized in the afternoon session with Mr. Norbert from Systain Consulting, 6. Nandu Coats Switzerland, who listed out various steps taken by 7. Zohoransky Ltd organizations in India and abroad in the area of energy saving. 8. Roots Industries Ltd 9. CRI Pumps Center for Women's Studies 10. L&T Foundry Chettipalayam Chairman: Dr. R. Nandagopal; Coordinator: Dr. K. Sri Gayathridevi 11. Coral Reef (T shirt Manufacturers) International Center for Finance 12. RMCL, Pollachi 13. DFF Textiles Convener: Dr. V. Srividhya. 14. TVS Motor Hosur The center works closely with the industry to broaden areas of common interest with the 15. Sharadha Terry Mettupalayam academia by organizing short term programs, 16. Titan Precision Engineering Factory Hosur conference and workshops in the areas of finance and investments. 17. AVT Ltd

Consultancies Out of the 16 companies, the team was able to move to the next level with the following Rajshree Sugars and Chemicals – Agronomics industries study 1. Pricol Ltd Dr. R. Arulrajan and Mr. Mansurali A have initiated a 2. Roots Cast Pvt Ltd 3-month long project titled “A study on potential Economic- environmental benefits, and a myriad of 3. LGB, Vaiyampalayam applications using agronomics”. The project is being carried out at Rajshree Sugars and Chemicals 4. L&T Foundry, Chettipalayam Pvt Ltd to find out latent and potential (Agro- 5. TVS Motors Hosur Business) opportunities with the resources available in an Eco System of Theni District. The 6. KOB Textiles opportunities to be explored are Food Park, Agro Business Existing – Enhancement, Agro Business 7. AVT Ltd

II 27 II In the above mentioned organizations, detailed · A positive industry-institute relationship appreciation sessions were conducted for the top was established with many industries management and the team was able to establish a · A high awareness was created among the cordial connection till the shop floor. They industries towards the importance of demonstrated the Job Relations, Job Methods and adapting TWI, which will be a preamble for Job Instructions procedures at all the industries, sustainable consultancy opportunities in which were highly appreciated. The industries the TWI avenue. understood the value of the TWI methodology and International Accreditation have become highly receptive to it. The productive and positive outcomes from this three month long PSGIM is offering consultancy for international interface are quality accreditation to a leading B-school in South India and has as of now helped over 6 Indian B- · The TWI program was redesigned and schools in achieving international quality customized for the local industries accreditation. Professor Umesh Chandrasekar and Dr. R. Swamynathan are coordinating this project · An operational version with good rigor, ready to be offered to the local industries Funded Research was created by the team led by Dr. Mark The funded research works that are ongoing at PSG Warren Institute of Management are presented below

S:No Title Submitted By Funding Agency Amount in Lakhs INR 1 Introducing and Testing “Activity Based Learning” Dr. N. Vivek and AICTE 13.6 as a new pedagogy in Higher Education system Dr. R. Krishnaveni in India with special reference to B-Schools 2 Setting up a Trading Lab Dr. R. Nandagopal AICTE MODROBS 20 3 Evaluation of scheme of Babu Jagjivan Ram Dr. R. Nandagopal Department of Social 14.29 Chatrawas Yojna Justice and Empowerment- Ministry of Social Justice and Empowerment 4 A Study on Role Stress on Health, well-being and Dr. N. Ramkumar, UGC (Minor) 1.2 quality of life of entrepreneurs in Coimbatore District Mr. K. P. Naachimuthu and Mr. M. Sathish 5 A comparative study on perceived loneliness and Mr. K. P. Naachimuthu UGC (Minor) 1.2 its effect on general mental health of passenger and Dr. N. Ramkumar guards and goods guard in Southern Railways (India) 6 Designing an emotional intelligence test for medical Dr. R. Deepa UGC 12.83 students and developing an emotional intelligence (Research Award) training program for graduating medical students 7 Integrated Marketing Communication as a tool Dr. Joshua Selvakumar UGC (Minor) 1.40 for promoting Government schemes and development programmes for education in rural and backward areas of Tamilnadu 8 A study on the contribution of small family Ms. B. Uma Maheswari UGC (Minor) 1.90 run business to the Indian economy and development of a strategic module to ensure enhancement in their performance 9 A Study on the Determinants of Foreign Dr. N. Vijayakumar UGC (Minor) 2.87 Direct Investment in BRICS Nations 10 A study on Social Standards and their impact on Dr. R. Swamynathan UGC (Minor) 2.90 export promotion in Tirupur garment industry 11 Effectiveness of MFI's in the Poverty alleviation - Mr. Mansurali UGC (Minor) 2.50 A Macro Socio-economic study in Tamil Nadu. 12 A Comparative Study on buying roles played Dr. K. Arulrajan UGC (Minor) 2.50 by individuals in family on purchase of durable products in Urban and Rural Tamil Nadu. 13 Business development/sales effectiveness and Mr. N. G. Venkateswaran UGC (Minor) 1.95 export capability of Indian IT companies with reference to competitive capabilities and process maturity in South India

II 28 II The following research proposals have been S.No PhD Awardee Supervisor submitted to various funding agencies and are 1 Hari Sundar G.Ram Dr. D. Sudharani awaiting results 2 Sekar N Dr. Krishnaveni Dr. Srividya submitted a proposal titled “A study on Muthiah mobile banking in India: Adoption, usage and 3 Santhosh Birur Dr. Krishnaveni Financial Inclusion” as a major research project to Muthiah UGC and is awaiting results. 4 T. Senthilkumar Dr. V. Srividya Doctoral Research 5 Vanathi R Dr. R. Swamynathan 6 Kovaiselvan Dr. R. Nandagopal In its Golden Jubilee Year, the Institute produced its 50th PhD Awardee. There are 36 research scholars The following candidates have submitted their (both Full time and Part time) who are currently thesis during April 2014 to March 2015 pursuing their Ph.D under the various faculty guides S.No Name Supervisor at PSGIM. The following were awarded PhD during 1 R. Sujatha Dr. R. Krishnaveni the period of the report. 2 Prof. S. C. Sharma Dr. R. Nandagopal

II 29 II Socially Responsible Initiatives @ PSGIM

PSGIM indulged in a lot of CSR activities throughout (FreeRice.com) aims to contribute food grains; this the year. A glimpse of the CSR activities during the game would be played up to April 22 (International year are presented below Mother Earth Day). Through this game the team is planning to contribute 1,00,000 food grains by April Biocamp – March 25, 2015 22. MBA students and faculty members of PSGIM, and the school students from PSG Sarvajana Higher PSG Institute of Management organized a one day Secondary school visited and benefitted out of this bio-camp in association with Department of camp Biotechnology, PSG College of Arts and Science, to sensitize students' community to some of the Blood Camp – October 1, 2014 sustainable practices, and help them understand: On, 1st October 2014 (National Voluntary Blood · The impact of products we buy and use (from Donation Day) we the students of blood donation Toothpaste to Mosquito repellant) team of 1st year PGDM conducted the blood donation camp. The camp started at 10:30 am with · Impact on the health (physical and mental, the inauguration by Dr. R. Shanmugam, Dr. K. Arul and the impact in gene expression) Rajan, Dr. Sri Gayathridevi, and Dr. N. Vivek. The · Environmental impact of products team of 11 members from Coimbatore Government (including after use or disposing) Hospital, comprising of 1 Assistant Chief, 3 Post graduate students, 2 nurses and other staffs came to · Sustainable living practices (healthy conduct blood donation camp. A total of 76 students alternatives to chemical based items), like volunteer themselves for donating blood, out of establishing vegetable / medicinal garden which 23 got rejected due to medical conditions and to make every household self-sufficient 53 donated the blood successfully. The camp ended at 12:30 pm. The certificate of appreciation was This bio-camp was mainly aimed at making distributed to the donors. everyone a conscious consumer (of products and services – making them look at what goes into International Charity Day -Charity Auction – Sep making those products and services) instead of just 5, 2014 going by the brand, or by the promotion of a celebrity. Students of I M.Sc. Biotechnology (PSG A charity auction was organized by Mr. K. P. CAS) demonstrated using few screening test for Naachimuthu, Assistant Professor, PSGIM on Sep 5, some adulterants in food (like milk, curd, honey, 2014, International Charity Day. Several items coconut oil, sugar, asafetida, common salt, turmeric contributed by PSGIM fraternity were auctioned. powder, pepper, green peas, green chillly, etc). The amount above the base prize was used to buy During this occasion, the team of PSGIM and blankets for hundreds of homeless people living in the pavements and roadsides.This day also marks PSGCAS students, along with the visitors to the th camp started the initiative of playing an online game the 17 Death Anniversary of Mother Theresa

II 30 II Students

PSGIM offers a vibrant learning environment for Achievements students. The students were exposed to a bundle of experiential learning initiatives, Corporate The students of PSGIM started the academic year Exposures and challenging opportunities. The 2014-15 with several new initiatives and activities multifaceted skills of the students were honed by along with participation in management events these initiatives and they turned achievers within and outside the campus.

Name of the Institute Date Events Won

GRD Institute of Management, 11.03.2015 Best Management Team (II), Best Manager (II) Coimbatore

DJ Academy for Managerial Excellence, 11.03.2015 Best Management Team (I), Marketing Event (I), Coimbatore Best Manager (II), Finance Event (I), B-Plan (II)

Sri Venkateswara Group of Institutions, 07.03.2015 Best Manager (I & II), Product Launch (I), Coimbatore Money Honey (I), Best Management Team (III), Elevator Pitch (I & III), HR Event

TSM, Madurai 27.02.2015 - Treasure Hunt (I & II), IPL Bidding (II), 28.02.2015 Best Marketing Manager(II)

Institute of Financial and 14.02.2015 - Finance Event (I), Marketing Event (II), Management Research, Chennai 15.02.2015 B-Plan (II)

Loyola Institute of Business Administration, 07.02.2015 - Marketing Event (III) Chennai 08.02.2015

College of Engineering, Guindy 29.01.2015 - Marketing Event (I), K-Idol (II) 31.01.2015

Amrita School of Business, Coimbatore 23.01.2015 - Marketing Event (I), Wall Street Wiz - Finance Event (I), 24.01.2015 Cash Tag – Finance Event (II), Operations Event (I), HR Event (I)

GRG School of Management Studies, 09.01.2015 Business Quiz (I), Coimbatore Chandrakanthi Memorial Young Business Leader Award

XIME, Kochi 15.11.2014 Finathon (II)

IIM Kozhikode 29.10.2014 Adathon (II)

Karpagam College of Engineering 06.09.2014 Business Quiz (II)

LIC of India (Insurance Week Celebrations) 05.09.2014 Student Presentations (I and II)

II 31 II Student Semester Exchange The club initiated a project on happiness and smiley batches were distributed and a happiness video Two students from MBA (AU) Shiny and Vishnu was played in all the classes during the month of Priyadarshan are successfully attending a semester November. Rtr. Naveen PGDM 2nd year participated exchange at Hof University of Applied Sciences and represented our club in the Munnar trekking during March – July 2015 under the guidance of organised by district rotary on 1st week of December Dr.V.Srividya 2014. On 4th January 2014 the club along with the Development Activities district rotary organised and successfully participated in the “Sutham“ project in VOC park a. Director's Dream Team Nehru Stadium. The club conducted a “Swach Bharat“activity on 11th January 2015 near RTO office The formulation of Director's Dream Team (DDT) Peelemedu. More than 25 students participated in is an annual event at PSGIM. This happens after the cleaning activity and it was a great success and Week of Wonders. The first 12 Best Managers people in the locality appreciated the students' f ro m W O W a n d s o m e o f t h e c l a s s efforts. representatives constituted the Dream Team for 2014-15. This team organized various festivals in NIPM Student Chapter the campus. They took an active role in organizing the AIMS Director's Regional The NIPM student chapter was inaugurated at Conclave in Jan 2015 PSGIM on Oct 28, 2014. The chapter has organized two guest lectures in the campus. b. Club activities · Mr. R. Mohan Das, Director – Personnel & The Clubs restarted their activities once the first Industrial Relations, Coal India Ltd, Kolkata year students joined the different programmes. spoke on “HR challenges in Public Sector Music Club held auditions and selected the next Companies” in December 1, 2014. He shared batch of students. Among those are Rakeeb, the challenges of working in a coal mine, Vignesh, Athul Krishnan, Sri Krishnan, Sahana, importance of knowledge in Industrial Akshaya Chandrasekaran and Pooja of the Anna Relations for a HR Professional and the skill batches and Prem from PGDM. The music club gaps in budding HRs made their maiden performance on the evening of 17th October 2014 as part of PSGIM's Diwali · Mr Y E Sridhar (Honorable Secretary NIPM Celebrations 'Joy of Giving'. The show happened Coimbatore Chapter), spoke on “Careers in at Manavar Illam for an audience of over a HR” on Feb 19, 2015. He highlighted the hundred children. Despite having little time to various roles played by HR, the challenges in practice, the troupe put up a great show. Lenz the roles and shared the current HR trends in and Clickz, the Photography Club of IM held the IT industry. their first meeting explaining their agenda for Experiential Learning @ PSGIM the year. The Quiz Club selected the next round of members through an event as part of the Week The institute crafted and executed various of Wonders 2014. The Student Council was innovative programs for the students. These selected through the Best Manager event at initiatives abridged the gap between theory and WOW 2014 and held two meetings to plan out practice and created opportunities for students to their activities for the rest of the year. Mr. apply their learning to real business problems. Sabareesh Rajendran (II MBA) was selected as the Chairman of the Student Council; Mr. R. Social Marketing – Visit to Tribal Habitats Naveen Kumar (II PGDM) and Mr. Rathan Dr. Sudharani Ravindran organized a tribal habitat Ramesh (II UT) were selected as the Vice visit for the PGDM 2nd year students. The students Chairmen visited the tribal habitats of Todas, Irulas, Paniyas Rotaract Club and Kattu naickens located in the Nilgiri Biosphere during March 19 – 21, 2015. As part of their Rotaract club of PSG Institute of Management was inaugurated by Rtn. Chitra Manohar- New Generation Director Rotary club of Coimbatore on Oct 27, 2014. Dr. Nandagopal was the guest of honor. Rtr. PP. Jimry Henry – DRR of 3201 was the special invitee. Rtr.Vijay Aravindan was made the charter president of the club and his team members were inducted by Rtn. Chitra Manohar

II 32 II curriculum, SOCIAL MARKETING, the students had together to express their gratitude to all those to carry out a project on Social Marketing for the service providers who offer every kind of back-end tribal communities. They met the Irulas in their support to the functioning of the institution. This is a habitat – Kozhikkarai and Todas in their 'Mandhu' of day to thank them for all that they do to us every day, Kodanadu and travelled to Gudalur and collected and making life in the campus more fruitful / data from Panias of Elumaram and Kattunaickens of comfortable. All the service providers were invited Naicken paadi and Maakumoolah. They were able and 9 of them attended the event. They were to collect data on their culture, living conditions, honored with a memento by Dr. V. Thilagam and Dr. livelihood, gender issues, the prevalent diseases N. Vivek, Faculty members of PSGIM. The event was among the tribes, ethics and marriage, educational organized by Mr. Jesuraj, Mr.Sorej, Mr. Annamalai, scenario, various gover nment schemes Mr. Bharathan, Mr. Deepak Kumar, Ms.Antoniv implemented and the promotions undertaken for Macrina, Mr. Manoj Kumar, Mr.Ram Prakash & their welfare etc. Mr.Valli Narayanan first year MBA students as part of their Organizational Behavior course. Millionaire Mind Intensive Workshop conducted by Doug Nelson – March 6-8, 2015 Anubhav Oct 7th- 11th, 2014 Thirty Students of MBA and PGDM attended an Anubhav, is an experiential learning activity to intensive workshop on Secrets of Millionaire Mind mould managers to become socially responsible and conducted by Doug Nelson a World famous trainer at to enhance work skills, and empathy among Codissia Trade Fair Complex from March 6 to March Business School Students. Anubhav-2014 was a five 8,2015. This workshop was aimed at students who day long experiential learning activity. The term wanted to become an entrepreneur. The Millionaire 'Anubhav' universally in all Indian languages means Mind Intensive is the signature program of Harv 'experience'. This experiential learning project was Eker, who is widely regarded as one of the top 5 employed among the I year PGDM students as a speakers in the world. His work has transformed component in their Management concept and over a million lives all over the World. The students organizational behaviour (MCOB) course module felt the transformation in them for being a successful with the intention to help students experience entrepreneur. reality, and to raise their level of social consciousness and understanding of the world of an Workshop on Creativity and Entrepreneurship ordinary worker. A workshop on Creativity and Entrepreneurship In a nutshell the activity is, students had to find a job was conducted by Mr. Desai Narashimulu, on their own and work as employees on the first two Singapore Management University for the II Year days (7th & 8th October) without revealing their MBA Students. identity as PSGIM students or their personal Workshop on Creativity and Lateral Thinking on background. They were not supposed to use any Advertisement personal influence to get a job. Further with the money they earned as wages, they were asked to Mr. Ashok Gupta conducted a workshop on initiate a business of their choice on the third, fourth Creativity and Lateral thinking in advertisements for and fifth day (9th-11th October). Finally the students the II year MBA students during March 2015. were asked to share 10% of the profit they make towards charity. To meet their personal expenses the Workshop on creativity and entrepreneurship – students were given a daily allowance of Rs. 26/-. March 4 – 6, 2015 The objectives of this event were to A three day workshop on creativity and · Mould prospective managers with humility entrepreneurship was organized for the first year th (with positive attitude and empathy for their co- PGDM students on 4 to 6 March, 2015. The workers irrespective of their level of job). workshop was conducted by Mr Jose Jacob, CEO of Integrow, Bangalore. The students were given lot of examples, video case studies and management games on creativity and they felt the importance of being creative in managerial life. Certificates were issued for all the students who had participated in the three day event. PSGIM Visvas – January 26, 2015 PSGIM Višvās was organized on January 26, 2015. It was an event where PSGIM community came

II 33 II · Bring about psychosocial maturity in students Induction Program (to instil in students confidence, responsibility, An orientation program was conducted for the MBA perseverance, planfulness, individuality and students during Jul 1-11, 2014. The program was cooperativeness). designed in various themes like knowing you, knowing the program, knowing the institute and · Understand if the involvement, perseverance, knowing core competencies. It included basic and enthusiasm among students persisted in courses in accounting, excel and SPSS and also spite of the project being extended to five days. introduced case pedagogy to the students. The students were also involved in various team · Enrich the teaching, learning experience and building activities. It was a good experience for the understand the impact experiential learning has freshers and helped them to get acquainted with over the students. their institutional environment. The program was coordinated by the Marketing Stream. This activity was first launched in the year 2012. Anubhav-2012 was a two day activity where the The UT and PGDM students (Freshers) underwent an induction program from June 19, 2014 to July 1, students had to find a job for two days or become an 2014. The induction program included introduction entrepreneur for two days. While in the year 2013 the to the course and the institute, basic courses in activity was extended to four days, the students had Accounting, Excel, SPSS etc, an introduction to case to work as employees on the first two days of pedagogy, simulation game, ALPS session and team Anubhav, on the third and fourth day they had to building activities. This program helped the freshers initiate a business of their choice with the money to get acquainted to the institutional environment. they earned as wages. They were given Rs. 26 /- as The Induction program was coordinated by the daily allowance to meet their personal expenses. Marketing Stream

II 34 II Student Profile

MBA Program

PGDM Program

II 35 II Annexure 1

Faculty Publications in the District of Coimbatore,India. International J o u r n a l o f I n t e r d i s c i p l i n a r y a n d Journals Multidisciplinary Studies (IJIMS), 2014, Vol 1, No.6, 100-106. 100, Available online at 1. Aravamudhan.N.R and Krishnaveni.R (2014), http://www.ijims.com. ISSN: 2348 – 0343 “Spirituality at workplace- An Emerging Template for Organization capacity building”, 9. Rajeswari. (2014). "A study on customer Purushartha, Vol VII, No 1,march- August 2014. satisfaction in Airways - Coimbatore City". Pp 63-79 International Journal of Scientific and Research Publications, Volume 4, ISSN 2250 - 3153. 2. Balamurugan, R. N., Sathish, M., Jublee, D., & Sathyanarayanan, R. S. (2014). A Market Study 10. Ramkumar, N. & Soumya, S. (2014). Competency on Perception of Online Marketing Adoption by Mapping for Sustainable Development, Journal Small and Medium Enterprises (SMEs) in of Exclusive Management Science (Impact Coimbatore City. TMC Academic Journal, 1. Factor 2.78- JEMS), Nov 2014.

3. Deepa R. (2014). “Role of Emotional Intelligence 11. Raman, H. (2014). 'Time Management:Is time in Creating a Congruent Culture for Medical significant for Physicians or Patients ? The Professionals”, In P. Narayana Reddy, Apoorva Southern India Engineering Manufacturers' Palkar (Eds.,), Rejuvenating Management Association Monthly Journal,SIEMA,Volume- Education (pp. 170-182). Mumbai: Himalaya 13,Issue-12,December 2014, pp-7-8 Publishing House Pvt Ltd. ISBN: 978-93-5142- 889-3 12. Raman, H. (2014). Facets of Indian Manufacturing Sector, The Southern India 4. Deepa, R and Krishnaveni, R. (2014). Engineering Manufacturers' Association “ C o n g r u e n c e b e t w e e n P r o f e s s i o n a l Monthly Journal, (Quality Decisions) Characteristics and Organizational Culture for SIEMA,Volume-13,Issue-5, May, pp-7-9 an engaged work force – A study across professions” The IASMS Journal of Business 13. Raman, H. (2014). Success in market research:Is Spectrum, Vol 7, No. 2, 13 – 22. it a far reachable milestone? The Southern India Engineering Manufacturers' Association 5. Hemalatha.s, Venkatram.R and Krishnaveni.R, Monthly Jour nal, (Market Research) (2014), “Human performance technology SIEMA,Volume-13,Issue-7,July 2014 pp-13-15 applied to supermarkets in India”, Performance Improvement, Wiley publications, Vol 53, no 10, 14. Raman, H. “Dynamics of Inflation:Is it pp 30-37. challenging to stabilize inflation?. Comdex Times, A monthly journal on Management Ideas, 6. Selvakumar, J. J.(2014), "A study on Online New Delhi,Volume XX, Issue 12,December 2014, Shopping Behaviour in Coimbatore", Asian pp-5-6 Research Journal of Business Management, Issue 1, Vol.2, pp 60-73. 15. Raman, H. “Indian Interest Rate and Exchange Rate: A Multi- Dimensional Paradigm' Comdex 7. Selvakumar, J. J. (2014). A Study on the Scope for Times, A monthly journal on Management Special Interest Tourism Based Services in India. Ideas,New Delhi, Volume XXI, Issue 2,February East Asian Journal of Business Economics, 2, 56- 2015 pp-5-6 pp-7-9 64.

8. Mansurali, A., & Swamynathan, R. (2014). A Study on Compact Fluorescent Lamps- Awareness and Utilization Among Households

II 36 II 16. Sathish, M. A Market study on Perception of development on Social Standards in the Tirupur Online Marketing Adoption by Small and garment industry, TATA Journal of Social Medium Enterprises in Coimbatore City, India. Sciences, Sep 2014. Won the Best Research Article in TMC Academic Journal, Vol.8, (special) issue 2, 26. Swamynathan,R.Shabeena Begum, M. & Sekkizhar, J. (2014). Lean Management Tools 17. Senthil Kumar T and Srividya V (2014), and Techniques : A Review for manufracturing "Cointegration among the Stock Markets of firm and workers, International Academy for India, USA and Japan", International Journal of Science and Technology Education and Economic Research (ISSN : 0972-9380) Vol.11, Research, Aug 2014. No.1-2 Part-III, 2014. Anna University Chennai Annexure - II journal. 27. Khadir, F., & Swamynathan, R. (2014). Deterrents of Complaining: An Empirical Study of 18. Senthil Kumar T and Srividya V (2014), "Stock Inpatients. Studies on Ethno-Medicine, 8(3), Markets Inter-linkages among the two largest 259-267. emerging economies of Asia – the case of India and China", International Journal of Economic 28. Begam, M. S., Swamynathan, R., & Sekkizhar, J. perspectives (ISSN: 1307-1637) Volume 8, Issue (2013). Current trends on lean management–A 4 (December 2014), SCOPUS Impact Factor: review. International Journal of lean thinking, 0.282 (2012). Anna University Chennai 4(2), 15-21. Annexure - II journal. 29. Uma Maheswari, B. (2015). Sustainability and 19. Senthilkumar T and Srividya .V (2014), “ BRICS, International Research Conference shareholder Wealth implications of bank merger "Risks and Threats to the BRICS Economies", announcements in India” European Journal of Nov 2015. Economics Finance and Administrative 30. Varadarajan, P. (2014). “Construction of Sciences, Issue 62, pp. 49-60 optimum equity portfolio with special reference 20. Sri Gayathridevi, K and Deepa R (2015). to Automobile, Pharmaceutical, and banking “Effectiveness of a Business Communication sectors in India” Issue: 1, Vol: 3 Jan-2014-March Course: Evidence from a business school in 2-14. ISSN: 2319-7145. Pp.61-67. I n d i a ” , B u s i n e s s a n d P r o f e s s i o n a l 31. Vijaya, T. G. & Hemamalini, R (2015). Evaluating Communication Quarterly, Vol 78, No. 1, pp 94- work- family enrichment, work family 103 satisfaction and work family balance among 21. Srividya V and SenthilKumar T ( 2014), “ A study sales person, Indian Journal of Social Work by on Post merger Efficiency Gains of Indian TATA Institute, Aug 2015. Private Sector Banks”, Rejuvenating 32. Vijaya, T. G. (2014). A study on the influence of Management Education AIMS conference birth order on vocational decision making, proceeding, 2014, ISBN :978-93-5142-889-3 Pp. GITAM Journal of Management, July – Sep 2014. 190 -204 22. Sudha Rani Ravindran. D and Balachandran Arumugam, (2014). Success Factors of 33. Vivek, N. & Soundarrajan, P. A Study On the Incubatee Startups and the Incubation Agricultural Value Chain Financing In India, Environment Influences, IJABER, 12(4), pp 224- Agricultural Economics, 61(1), pp 31- 38. 234, 2014. 34. Vivek, N. Kannan, E. Sasikumar, S. Darshit, S. 23. Sujatha.R and Krishnaveni.R (2015), Aruna, B.V. “Impact Of Cooked Tribulus “Knowledge management: An Ingredient for Terrestris Fruit Extract On Lead Induced Hepato sustainability of organizations”, International And Renal Toxicity”, American Journal of Business Management, Medwell Journals, 9(3), Ethnomedicine, 2(1), pp 2384-9502. pp 299-309. 24. Swamynathan ,R. and Vanathi, R . (2014 ) “Competitive Advantage through Supply chain collaboration – An Empirical study in Indian textile industry", Journal of FIBRE &TEXTILES EASTERN EUROPE,2014; 22, 4(106): 8-13

25. Swamynathan,R. Lakshmanan, R. & Vanathi, R. (2014). An empirical study for proposition

II 37 II 35. Eagappan, K., Sasikumar, S., Ancy, V. J., Mathew, 2. Deepa, R. (2014). Role of Emotional Intelligence R., Aruna, V., Shah, D. B., & Ramalingam, S. in Creating a Congruent Culture for Medical (2014). Impact of Probiotics Lactobacillus Professionals (pp. 170-182). In Reddy, N., and Rhamnosus and Lactobacillus Casei on Palkar, A (eds). Rejuvenating Management Lipoglycemic and Antioxidative Status of Education (pp. 67-80). Mumbai: Himalaya Diabetic Rats. International Journal of Publishing House Pharmaceutical Sciences and Research,15 (8), 3235-3245. 3. George, M. P. (2014) The Relationship between Teacher Mentor's Personality Profile and 36. Boxplot Analysis Of Nutritional Status Of Adults Mentoring Activities initiated. In Reddy, N., and Referred For Their Bmd Scores (2014), Palkar, A (eds). Rejuvenating Management Eagappan, K., Sasikumar, S., Ancy, V. J., Karthik, Education (pp. 67-80). Mumbai: Himalaya S., & Vivek, N. (2014). World Journal of Publishing House Pharmaceutical ReseaRch. 3 (3), ISSN:5057-5069

Publications : Chapter in Book/ Edited Books/ and Conference Proceedings

1. Deepa, R. (2015). Emotional Intelligence – An effective intervention to enhance the well-being of employees (pp. 46-50). In conference proceedings of the 2nd International HR Conference on Emotional Intelligence. ISBN - 978-93-84935-12-2

II 38 II Annexure 2

Professional Memberships · The institute has an Annual membership in TIE- Chennai a. Professional Associations · Dr. J. Sekkizhar, R. Sujatha and M. S. Karthikeyan · Dr. R. Nandagopal was appointed as are Registered Members in OpenERP Commissioner of the Board of Commission of community group. Accreditation. The commission serves as an autonomous body that determines whether · Dr. D. Sudharani Ravindran, Prof. Umesh institutions that apply for accreditation of their B Chandrasekar, Dr. K. Arulrajan, Mr. Joshua Selva Schools and programs meet the accreditation kumar, Mr. M. Sathish, Mr. Sathyanarayanan and standards that are promulgated by the Board of Mr. R. N. Balamurugan, of the Marketing Stream Commissioners. His term of appointment is for 3 are members of The Advertising Club, years. He represents the South Asian region in Coimbatore the board · Dr. Manju P George is a life member of the · Dr. R. Nandagopal was elected as President of American Educational Research Association for the Coimbatore Productivity Council (CPC) for M e n t o r s h i p , m e m b e r o f C o i m b a t o re 2013-2014 Management Association and Coimbatore Productivity Council · Dr. R. Nandagopal was appointed as the member of the Consultative Committee of Food · Dr. N. Vijayakumar is Life member in “The Indian Corporation of India, Tamilnadu State for a Econometric Society” (A Registered Society for period of 3 years. The committee is headed by advancement of Quantitative Economic Mr. T. R. Baalu, Member of Parliament and will Research) Recognised under Section 35 (1) (iii) of oversee the procurement of food grains, prize I. T. Act. 1961 Reg. No.: 345 / 23 – 7 – 1971. He is fixation and the distribution of food grains in also a member of ResearchGate, Social Science Tamilnadu and Research Network, and the Worldwide Directory of Finance Faculty · Dr. R. Nandagopal was nominated as member of academic council o SNS college Coimbatore as a · Dr. R. Deepa is a member of ResearchGate and nominee of Anna University the Consortium for Research on Emotional Intelligence in Organizations – An international · Dr. R. Nandagopal was nominated as member of consortium, that promotes research in EI Board of Studies of Karpagam College Coimbatore as a nominee of Anna University · Mr. M. Sathish is a member of HEF (Higher Education Forum), CMA (Coimbatore · Dr. R. Nandagopal was nominated as a member Management Association), SMA (Sales of Board of Studies (PG) in Entrepreneurship Management Association) and SMFI (Strategic studies at Madurai Kamaraj University for the Management Forum of India) period Jan 2014 to December 2016 · Prof. Umesh Chandrasekar is a life member of · Dr. R. Nandagopal was appointed as a member Coimbatore Management Association, and of the Board for Distance Education of Anna member of the NHRD Network University · Dr. N. Vivek, Ms. R. Sujatha and Mr. M. S. Karthikeyan are members of the Computer Society of India · The institute has an Annual membership in NHRD – Hosur.

II 39 II · Dr. V. Srividhya is a member of IIMA and FEN International Journal of Education Management (Emerald Publication) · Dr. T. G. Vijaya is a member of Coimbatore Management Association and Indian Society for · Dr. V. Srividhya is the Editor of The Journal of Training and Development Emerging Financial Markets · Mr. R. N. Balamurugan is a member of · Dr. Krishnaveni Muthiah is a member of the Coimbatore Management Association Editorial Board of Journal of Contemporary Research in Management · Dr. H. Raman is a life member of Indian Economic Association · Dr. N. Vijayakumar is a member of the Editorial Board of Journal of Contemporary Research in b. Board of Studies Management · Dr. R. Nandagopal is the member, Board of · Dr. N. Ramkumar is a member of the Editorial Studies of GRG School of Management, Board of Journal of Contemporary Research in Saraswathi Thiagaraja College Pollachi and VLB Management Engineering College. · Dr. R. Deepa is a member of the Editorial Board of · Dr. R. Nandagopal is the member of Academic Journal of Contemporary Research in Council of PSG College of Arts and Science Management · Dr. D. Sudharani Ravindran is the Member, Board · Mr. R. N. Balamurugan is a member of the of Studies of SNS Rajalakshmi college Editorial Board of Blue Ocean Research Journal. · Dr. R. Krishnaveni is the Member, Board of · Dr. N. Ramkumar is a Member of the Editorial Studies of the MBA Department of Ramakrishna Board – Management Wisdom - A Journal of college of Engineering and Shri Bannari Amman Business and Management Institute of Management. · Dr. V. Srividhya is the Member, Board of Studies of GRD College of Arts and Sciences · Dr. Krishnaveni Muthiah is the Member - BOS Commerce-PG, CMS College, Coimbatore · Dr. R. Swamynathan is the Chairman, Question Paper Board for the Distance MBA program of Karaikudi Alagappa University; Chairman, Board of Studies of Thiruvalluvar University Vellore and Expert Member of Ph.D studies, Department of Business Administration at Chidambaram Annamalai University. · Dr. N. Ramkumar is a member in the board of studies of PG Department of Management Studies, Sree Saraswathi Thyagaraja College, Pollachi and Department of Management Studies, Rathinam College of Arts and Sciences, Coimbatore. c. Editorial Boards & Review Boards · Dr. R. Krishnaveni is the Executive Editor of the Journal of Contemporary Research in Management and Editorial Board Member of the AIMS International Journal of management · Dr. R. Krishnaveni is the Review Board Member of Emerald Emerging Markets Case Studies (2011 onwards), Emerald Management Research news, International Journal of Training and Development (Blackwell Publication) and

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1965 - 2014

PSG College of Technology Avinashi Road, Peelamedu, Coimbatore - 641004. Phone : +91 422 4304400 web : www.psgim.ac.in