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WSUN—A Bright Spot in St Pete's Radio History

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NOVEMBER / 2017 ISSUE 47 Airmen & civilians at WSUN microphone. Identified are Louis Link, Glen Leland, W.E. WSUN—A Bright Spot in McEachern, Joe Frobole. St Pete’s Radio History circa 1943 A new AM radio station was created in July of 1927 when as United States. The tower configuration of two relaying towers, partners, the City and the St. Petersburg Chamber of Commerce straddling what is now Route 60/Gulf-to-Bay Blvd., overlooking bought half ownership in a station owned by the Clearwater Tampa Bay, are today on display in the Smithsonian Institute Chamber of Commerce. St Pete’s half was named WSUN-AM, in Washington D.C. as they literally revolutionized AM radio which unofficially stood for “Why Stay Up North.” Clearwater’s engineering. half became WFLA-AM. The dual WSUN/WFLA relationship lasted through decades The sales agreement called for a crazy “shared” broadcast of costly infighting between the St. Pete Chamber and the St. arrangement. WSUN and WFLA would each operate three Pete City Manager, until 1941 when the City of St. Petersburg nights per week and alternating Sundays. Both stations used acquired “both halves.” WFLA moved to 940 kHz (and later to the same transmitter and frequency, but had separate offices today’s 970). WSUN stayed on the 620 frequency and began and studios. broadcasting full-time. WSUN-AM began broadcasting on 590 kHz — with its own This was radio’s Golden Age…the early days before television. identity—on November 1, 1927. The inaugural 4-hour WSUN, as part of the NBC/Blue Network (later ABC), and aired broadcast from 7:30 -11:30 pm originated from their new The Adventures of Ozzie and Harriet, The Green Hornet, The $40,000 studios on the second floor of the St. Pete Municipal Lone Ranger, and Ted Mack’s Original Amateur Hour. By the Pier—a.k.a. the Million Dollar Pier and Casino. Excited crowds mid-1950s with the growth of television, radio wisely began surrounded the station listening over the outside speakers. focusing more on music. WSUN turned its attention to St. Due to a major reshuffling of Florida radio frequencies, the Petersburg’s senior citizen crowd, airing music-oriented shows station moved to 580 on the dial in January 1928 and to 900 and local programming hosted by its own staff DJs. in November before finally settling at 620 in 1929. “You could go anywhere in St. Pete or Tampa or Clearwater at In 1932, the stations installed a directional antenna near the 5:45 in the afternoon and hear Amos ’N Andy coming out of Courtney Campbell Causeway. It became the first directional every radio,” a WSUN employee told the St. Petersburg Times antenna system used in commercial broadcasting in the in 1957. National commentator Paul Harvey even made a surprise visit to the station in the early ‘60s. In 1966, after nearly 40 years, the City of St. Petersburg sold WSUN to Detroit broadcaster Hy Levinson. The same year, the Municipal Pier, where WSUN had broadcast from for decades, was closed and demolished and WSUN moved their studio and offices to 201 2nd Avenue North, across from today’s Sundial. continued on page 9 Or Current Resident Current Or Story by Bob Griffin, Publisher & Nancy Izor. Photos Courtesy of The St. Petersburg Museum of History Page 2 ST. PETERSBURG DOWNTOWN NEWSLETTER CITY NUMBERS NORTHEAST LITTLE LEAGUE 526-9602 ROTARY OF ST. PETERSBURG 822-3277 CITY HALL... 893-7171 Paula Adams, Ex Sec. SPRotary.org 175 Fifth Street North ST. PETE COLLEGE . .341-4249 www.stpete.org SUNSHINE CENTER. 821-2323 UNIVERSITY S. FLORIDA . .873-4873 MAYOR OFFICE. .893-7201 ------------------------------------------- PINELLAS COUNTY INFO. .464-3000 This newsletter is published by Mayor - Rick Kriseman COMMISSION OFFICES . .464-3377 GRIFFIN PRODUCTIONS, Inc. CITY COUNCIL - Chair Amy Foster Ken Welch . 464-3614 Vice Chair Darden Rice • Steve Kornell and is mailed to many occupied STATE: residences in Downtown St. Karl Nurse • Ed Montanari • Bill Dudley Jim Kennedy • Charlie Gerdes Senator Darryl Rouson . 727-552-3200 Petersburg’s zip code 33701 and 535 Central Ave #312 St. Petersburg 33704. We are not associated CITY COUNCIL ADMIN. 893-7117 Cindy Sheppard [email protected] with the City of St. Petersburg. Representative Wengay Newton .727-892-2468 PUBLISHER INFORMATION. .893-7111 695 Central Avenue #108 St. Petersburg Bob & Becky Griffin BUILDING PERMITS. .893-7231 [email protected] Representative Ben Diamond . 727-552-2747 ART DIRECTION BUSINESS SUPPORT . .893-7000 CITY CLERK. 893-7448 425 22nd Avenue N., St. Petersburg Becky Griffin CODE COMPLIANCE/ASSIST 893-7373 [email protected] Governor Rick Scott SALES LEISURE SERVICES. .893-7207 727-517-1997 [email protected] MIRROR LAKE LIBRARY. 893-7268 FLORIDA UNITED STATES SENATORS: CONTACT INFO PLANNING & ZONING . .893-7471 Marco Rubio . .202-224-3041 P.O. Box 1314 SANITATION . .893-7334 www.Rubio.Senate.gov Indian Rocks Beach, FL 33785 UTILITY ACCOUNTS. 893-7341 Bill Nelson . 202-224-5274 www.BillNelson.Senate.gov 517-1997 ~ 517-1998 FAX EMERGENCIES . 9-1-1 StPeteDowntownNewsletter.com AREA UNITED STATES REPRESENTATIVE: FIRE DEPARTMENT. .893-7694 Charlie Crist . .727-318-6770 If you are interested in advertising, POLICE NON-EMERGENCY 893-7780 696 1st Ave N., Suite #203, St. Pete we offer resident, multi-city and POLICE TEXT MESSAGE . .420-8911 www.Crist.House.gov annual discounts. Ads need to be POLICE TIP VOICE LINE. 892-5000 ----------------------------------------- reserved one month in advance. ----------------------------------------- LOCAL ATTRACTIONS E-mail:[email protected] BREAKFAST OPTIMISTS . 522-6143 AMERICAN STAGE . .823-1600 or visit beachnewsletters.com for CHAMBER OF COMMERCE . 821-4069 HOLOCAUST MUSEUM. .820-0100 more information. COUNCIL OF NEIGHBORHOODS ASSN FLORIDA ORCHESTRA . 892-3331 Michael Gulley 244-8374 © 2017 Griffin Productions, Inc. GREAT EXPLORATIONS . .821-8992 DOWNTOWN BUSINESS ASSN 743-6262 JANNUS LANDING . .896-2276 ST. PETE DNA. 727-365-6340 MAHAFFEY THEATER. 892-5798 ST. PETERSBURG Gina Driscoll, President stpetedna.org MUNICIPAL MARINA. 893-7329 DOWNTOWN NEWSLETTER DOWNTOWN RESIDENTS CIVIC ASSN MUSEUM OF FINE ARTS. .896-2667 Inside, you will find articles and local Marion Lee . .894-9491 MUSEUM OF HISTORY . .894-1052 information about the nearby area. DOWNTOWN PARTNERSHIP 821-5166 PALLADIUM THEATRE . 822-3590 We want it to be a Neighborhood 100 Second Ave., Suite 150 SALVADOR DALI MUSEUM . 823-3767 Newsletter primarily about your FRIENDS SUNSHINE CENTER . .821-2323 ST. PETERSBURG OPERA . 823-2040 neighborhood - Downtown, Snell Isle FRIENDS MIRROR LAKE LIBRARY STATE THEATRE. 895-3045 and Old Northeast. That is why when Wayne Finely, President . 813-767-5503 STUDIO @ 620. .895-6620 you have news or events, contact us. HISTORIC OLD NE NEIGHBORHOOD ASSN SUNKEN GARDENS. 551-3100 This newsletter is printed every other Peter Motzenbecker President 342-0653 CHIHULY COLLECTION . 822-7872 month and mailed to every occupied GWFC ST. PETE WOMAN’S CLUB 822-4982 THE COLISEUM . 892-5202 40 Snell Isle Blvd. N.E. area house, business & PO Box. TROPICANA FIELD . .825-3137 NORTHEAST EXCHANGE CLUB 528-3828 We hope you enjoy our newsletters. We want your news and input. Did you like this issue? What suggestions do you have for future articles? Call or email us your Happy Holidays comments, or take our survey at StPeteDowntownNewsletter.com. Do you need another copy? Ask for From Our them at the UPS Stores at 2nd St. and 2nd Ave South or 38th Avenue North next to Publix. Family to Yours Thank you for reading, Bob & Becky Griffin, 727-517-1997 [email protected] SEE YOU AGAIN IN JANUARY! ST. PETERSBURG DOWNTOWN NEWSLETTER Page 3 Page 4 ST. PETERSBURG DOWNTOWN NEWSLETTER Did You Know TOYS FOR TOTS Saturday, December 2nd is the annual Postal Toy Drive. Leave a new, unwrapped toy by your mailbox and your postal worker will deliver it to the Marine Corps to be part of the annual Toys-For-Tots drive. RECYCLE TIPS Home recycling is sorted by machines at a recycling facility. Small bottle tops and shredded paper slip through the machines or cause improper sorting. Plastic bottle caps should be left on the bottle or removed and placed in the trash! Always read the recycling information on your container to “Recycling Right.” INTERSTATE 375 RENAMED Members of the City and the Department of Transportation recently unveiled the new name for the north ramp of I-375, leading into and out of downtown St. Petersburg. It is now the C. Bette Wimbish Highway. Ms Wimbish was the first female and the first African-American elected to the St. Petersburg City Council in 1969. “Honoring the trail blazing legacy of Bette Wimbish is important in telling the rich “her- story” of blacks in St. Petersburg,” said State Senator Darryl Rouson at the event. “My hope is it inspires others as she inspired me.” Ms Wimbish, who died in 2009, was a lawyer, politician, and an activist in St. Petersburg and Pinellas County. She was also the first black female attorney in the entire state. She was elected to the St. Petersburg City Council and eventually became Vice-Mayor. NEW DORMS USF/SP has a problem—not enough places for its students to live. Though it has a reputation as a commuter school, that is changing. They are building a 10-story, 550-bed student housing building at Fifth Avenue South and Third Street. The new dorm will double their existing campus housing. Recently, the school has had to convert single rooms into doubles, and doubles into triples. They have even been putting students in the nearby Hilton. The new dorm marks a critical expansion for USF/SP. “It will double the population of our residents, which is huge,” says a school spokesman.
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  • WSUN-TV Consulting Engineer, Page, Creutz, Steel & Waldschmitt

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    FLORIDA PENSACOLA FACILITIES: Ch. 38. Authorized Eff. Rad. Pow.: Visual 200 kw, Aural 107 kw. (Escambia County) Operating Pow.: Visual 200 kw, Aural 107 kw. Transmitter: RCA. Antenna Make: RCA. Height: Above average terrain 460 ft.; Above ground 492 ft. WEAR -TV OPERATION: Began May 31, 1953. Hours, 10 a.m.-midnight. LICENSEE: Gulfport Bcstg. Corp. Address: P. O. Box 431. Phone: Glendale 5-7311. AFFILIATIONS: Tv Network, ABC. Station, Am, WSUN. Ch. 3. Authorized Eff. Rad. FACILITIES: Pow.: Visual 55 kw, Aural 33.1 kw. REPRESENTATIVES: Sales, Venard, Rintoul & McConnell Inc.; James S. Ayers Pow.: Visual kw, Operating 55 Aural 33.1 kw. Transmitter: RCA. Antenna (Southeast); Washington Attorney, Loucks, Zias, Young & Jansky; Consulting Make: RCA. Height: Above average terrain 580 ft.; Above ground 613 ft. Engineer, James C. McNary. EQUIPPED TO COLORCAST network programs. PRINCIPAL OFFICERS: Mayor Samuel G. Johnson and City Manager Ross E. OPERATION: Began Jan. 14, 1954. Hours, 7 a.m. I a.m. Windom. AFFILIATIONS: Tv Networks, ABC, CBS. Station, Am, WEAR. EXECUTIVES: REPRESENTATIVES: Sales, George P. Hollingbery Co.; Washington Attorney, Welch, Fred P. Shawn, gen. mgr. Mott & Morgan; Consulting Engineer, Commercial Radio Equipment Co. Louis J. Link, ch. engr. Berney PRINCIPAL STOCKHOLDERS: Charles W. Smith, 51%; Mel Wheeler, 25%; A. L. Kobres, sls. dir. Jean Miller, prom. mgr. Charles D. Bishop, pgm. dir. Clifton Johnson, 12%; F. M. Turner Jr., 12%. Mr. Wheeler is also general manager of WJDM (TV) Panama City, Fla. RATE INFORMATION: Class A one hour (live) $400, (film) $400; minute spot EXECUTIVES: (live) $80, (film) $80; ID $40. ID Length 10 sec.