Putter Grip Fitting System
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2021 CATALOG BETTER TOGETHER LAMKINGRIPS.COM CONTACT US LAMKIN HEADQUARTERS PUTTER GRIP 619.661.7090 | 800.642.7755 FITTING SYSTEM [email protected] 6530 Gateway Park Drive San Diego, CA 92154 A first-of-its-kind solution FOLLOW US to help every golfer find their perfect grip. @lamkingrips A LETTER FROM BOB My father used to say “the only constant in life is change”. I believe all of us would agree 2020 brought changes to our daily lives that will continue to impact us for years to come. Here at Lamkin continuous improvement and innovation have been a constant since my grandfather started Lamkin in his Chicago garage in 1925. Our material chemists and product engineering group have one collaborative mindset when defining new models to market: listen to what golfers are asking for in their grip of choice and deliver on those expectations. Meeting the needs of all golfers regardless of score is and always will be a critical success factor at Lamkin. I cannot be more proud of our 2021 product line with our Sonar, new Calibrate and ST Hybrid offerings all bringing advanced features for superior playability and performance. We are also extending our pioneering Genesis Material line-up enriching our Crossline product line with a 360 Genesis Full Cord as well as adding the first Genesis Material rubber sleeved JUSTIN ROSE putter grip: Deep-V STD and MID to our Putter Grip Fitting System. The Deep-Vs are BOB LAMKIN accompanied this year with new putter grip shapes with truly dynamic cosmetics World Champion Golfer to augment our offering in the traditional polyurethane segment to round-up how Lamkin Athlete Lamkin CEO to best fit golfers to a putter grip. While the stay at home mandate hampered the launch of our Regrip America campaign (getting complimentary grips into the hands of golfers and driving consumers to our partner retailer locations) the consumer feedback and retail success of the programs has been such that we are extending our commitment through 2021. While we at Lamkin are proud of this years line up we are excited to open the next innovation door to see what’s inside. As you can see we are passionate about the grips we produce and the game we love to play! I would like to take this opportunity to thank all of you who have been loyal followers of Lamkin throughout it’s now 96 year history. None of which could have been TROY MULLINS possible without your continued support and for that allow me to express my sincere appreciation. Top Long Drive Competitor Lamkin Athlete Let’s make 2021 a year to remember on and off the course! Bob Lamkin REGRIP AMERICA 2021 Invite golfers to receive a FREE GRIP AND INSTALL. Ask your grip distributor how to join. By simply redeeming a voucher at participating retailers, golfers receive one FREE grip, including install. We’re so confident golfers will love our grips that we’re giving them an additional free grip with the purchase and install of eight or more swinging grips. It’s the perfect incentive for players to upgrade with Lamkin in 2021 and drive traffic to our partners. To learn about the program and ensure your store is included, contact your grip distributor. Visit lamkingrips.com/upgrade to #AllTheFeels GENESIS ST - SMOOTH TACK - SMOOTH ST ST - SMOOTH TACK Special formulation of Genesis Material provides: • Tacky smooth surface Patent-pending, hybrid compound that delivers: • Comfortable, welcoming feel • Unparalleled comfort and performance • Dual-zone performance • Tacky surface • Superior durability to standard rubber • Consistent feel in all climates • Superior durability to standard rubber CALIBRATE Intricate micro-textures on grip surface offers: • Comfortable high traction • Unmatched torsion control • Slip-free performance Our biggest reminder ever encourages: • Optimal hand placement • Heightened club face awareness • Improved alignment • Maximum control for better shot-making FINGERPRINT SWINGING GRIP 2021 LINEUP Over the past 95+ years, Lamkin has been the leading innovator in the grip category. Our current lineup of new and classic FEEL ALL THE FEELS models exemplifies why Lamkin grips are preferred by scores of professionals and amateurs around the world. We truly have something for everyone. SONAR+ CALIBRATE WRAP SONAR+ WRAP SONAR+ 360 CROSSLINE ST+2 HYBRID ST+2 HYBRID CALIBRATE ST+2 HYBRID CALIBRATE TOUR SONAR+ TOUR SONAR CORD FULL 360 GENESIS CROSSLINE UTx CROSSLINE FULL-CORD CROSSLINE SOFTER FIRMER * The “+” sign indicates the grip simulates 4 additional wraps of tape on the lower hand, +2 means 2 additional wraps NEW NEW SONAR+ WRAP CALIBRATE SONAR+ TOUR CALIBRATE For golfers who prefer the feel of wrap style grips and looking for innovative technology designed to help their game, Sonar+ Wrap Calibrate is the first For golfers with higher swing speeds seeking a high-performance and only wrap-style grip on the market featuring reminder technology. grip to enhance shot-making from tee-to-green, Sonar+ Tour Also featuring Fingerprint Technology and Genesis Material, Sonar+ Wrap Calibrate features reminder technology to promote consistent Calibrate is a solid performer by providing a tacky feel with excellent traction, hand placement and greater control of the club to better square in all weather conditions. the face at impact. It is purposefully engineered with Lamkin’s proprietary tacky Genesis Material in a slightly firmer durometer, − Calibrate Technology delivers a more pronounced and conforming and Fingerprint Technology for enhanced torsion control and reminder grip, providing golfers optimal hand placement, club face consistent feel in any weather. awareness, and control − Genesis Material provides a solid feel that maintains tackiness in − Calibrate Technology delivers a more pronounced and any weather as well as a superior feel over traditional rubber grips conforming reminder grip, providing golfers optimal hand placement, club face awareness, and control − Fingerprint Technology adds a consistent micro-texture pattern for outstanding grip comfort with lighter surface traction − Genesis Material provides a solid feel that maintains tackiness in any weather as well as a superior feel over traditional − Straighter reduced-taper profile offers a slightly larger lower hand rubber grips to promote lighter grip pressure for greater consistency and control − Fingerprint Technology adds a consistent micro-texture pattern for outstanding grip comfort with lighter surface traction CALIBRATE TECHNOLOGY CALIBRATE TECHNOLOGY Calibrate Technology delivers a more pronounced and conforming reminder grip, providing golfers Calibrate Technology delivers a “As the first and only more pronounced and conforming optimal hand placement, club face reminder grip, providing golfers reminder wrap grip, Lamkin is awareness, and control. “For the golfer looking for optimal hand placement, club face paving the way to lower golf scores.“ consistent hand placement, awareness, and control. - The Hackers Paradise greater control, and lower scores.” - Troy Mullins, Top World Long Drive Competitor FRONT FRONT BACK BACK Weather Feel Swing Weather Feel Swing Dry Wet Soft Firm Low High Dry Wet Soft Firm Low High Tacky Traction Tacky Traction Less More Low High Less More Low High GRIP SIZE PART # COLOR CORE WEIGHT GRIP SIZE PART # COLOR CORE WEIGHT Sonar Wrap Standard+ 101925 Black/Green .60 Reminder 53g Calibrate Sonar Standard+ 101924 Black/Green .60 Reminder 53g Tour Calibrate NEW NEW ST+2 HYBRID CALIBRATE ST+2 HYBRID Perfect for players seeking a grip that provides excellent all-around For any golfer looking for an all-around superior performing grip, performance in a smoother, tackier, and more tactile feel, the ST+ 2 Hybrid ST+2 Hybrid features Lamkin’s newest “Smooth Tack” Genesis Material Calibrate features a variety of breakthrough technologies designed to provide providing a superior feel with a tacky surface that is long-lasting, maximum playability and performance. While the Calibrate Technology comfortable, and far more wear-resistant. reminder encourages consistent hand placement for better control, the all new “Smooth Tack” Genesis Material incorporate into two distinct zones to provide more traction in the upper hand and soft tactile feel in the lower for Designed to provide traction in the upper hand and a soft tactile incredible performance. feel in the lower hand, golfers will fully experience the grips unique hybrid characteristics, thereby gaining more control over shots. − Calibrate Technology delivers a more pronounced and conforming reminder grip, providing golfers optimal hand placement, club face − Smooth Tack (ST) Genesis Compound provides all weather awareness, and control traction, incredible durability and exceptional tactile feel via a smooth and tacky surface − Smooth-Tack (ST) Genesis Material offers a great feeling tacky surface that is long-lasting, comfortable, and far more resistant to degradation − Infused Cord in the upper zone blends with ST Genesis Material than standard rubber compounds to give the anchoring hand unmatched traction without the − The grip’s hybrid lower section capitalizes on a smoother, tackier abrasive feel sometimes associated with cord treatment further accentuated by the slightly larger plus 2 design profile to provide the guiding hand a comfortable, tactile feel CALIBRATE TECHNOLOGY SMOOTH TACK “When you need performance Calibrate Technology delivers a “This is the perfect grip but don’t want to sacrifice comfort.” more pronounced and conforming for the golfer seeking high-touch Smooth Tack provides a great feeling