’S GUIDE TO CHRISTMAS

AN EDITORIAL GUIDE TO THE FESTIVE SEASON, DELIVERED BY AMAZON

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INTRODUCTION

We know that our customers love Christmas, so, we, like you, are planning months in advance to make it even easier for our customers to discover great products – from the delectable Christmas feast and all of the trimmings, to festive fashion and gifts for all of the family.

Inside Amazon’s Guide to Christmas you will find a variety of gifting options and unique innovations that we think will help to make Christmas Day even more memorable. With advice from Amazon Experts, Alexa and our fantastic sellers, we hope to provide you with everything you need for your Christmas round-ups and features.

Merry Christmas from Amazon.co.uk

Doug Gurr,

Country Manager Amazon.co.uk

CONTENTS: For further information please contact: Amazon UK Press Office 1. Introduction Email: [email protected] Tel: 020 3680 0888 2. Fun, festive advice, delivered by Alexa 3. Last-minute miracles, delivered by Prime Now The Academy PR 4. Must-have top 10 toys, delivered by Amazon Toys Email: [email protected] Tel: 07958 245 277 5. Curating the perfect cheeseboard, delivered by Booths 6. Top 10 merry tipples, delivered by Amazon Beer, Wine & Spirits To request product images, samples or more 7. Festive fashion looks, delivered by Amazon Fashion information for product placement please email [email protected] 8. Top beauty products for Christmas, delivered by Amazon Beauty 9. Top beauty tools for Christmas, delivered by Amazon Beauty 10. A one-of-a-kind Christmas, delivered by Amazon Handmade 11. Top 10 gadgets to get your hands on, delivered by Amazon Consumer Electronics 12. Top 10 innovative products, delivered by Amazon Launchpad 13. Coveted connected tech, delivered by Alexa

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FUN, FESTIVE ADVICE DELIVERED BY ALEXA

“Alexa, play Cozy Little Christmas, by ”

Now we’ve got the tunes going, let Alexa lend a helping hand as you put your feet up and cheers to another year!

From ordering last minute Christmas gifts, entertaining guests with Christmas classics, games and quizzes, to magically switching on the Christmas tree lights with just your voice, Alexa is here to free you of the fuss and add a touch more fun to the festive season.

First off, let’s not repeat that cooking disaster of 2018, shall we? Cook with confidence with a little help from your Christmas helper, Alexa. Just ask for recipes by ingredient, dish name or cooking method and get some of the world’s top recipes courtesy of BBC Good Food - from mince pies and marvellous side dishes to the main event. Plus, set timers, get conversions, and, if all else fails, order in - all with just your voice.

And it’s not just friends and family that Alexa will help you prepare for. Enable ‘NORAD Track Santa’ on your Echo device and ask, “Alexa, where’s Santa?”. She’ll update you with the big guy’s coordinates on his journey across the globe, with hourly updates on Christmas Eve, so there’s no excuse to forget to put out the reindeers’ snacks.

So, now all that’s left to do is ask Alexa for a cracking mulled wine recipe (“Alexa, ask WikiHow how to make mulled wine”), and announce that Christmas lunch is ready through all of the other Echo devices in the home by asking “Alexa, make an announcement”. You asked for a Christmas miracle, right?

JUST FOR FUN:

Alexa, give me a recipe for bread sauce Alexa, play Alexa, set a mince pie timer for 20 minutes Alexa, who’s on the naughty list? Alexa, how many sleeps until Christmas? Alexa, open Christmas Music Quiz Alexa, what’s the best Christmas movie? Alexa, do you believe in Santa Claus? Alexa, what’s the worst Christmas movie? Alexa, will it snow today? Alexa, play a Christmas movie from Prime Video Alexa, turn off the lights Alexa, tell me a Christmas joke Alexa, how does Santa fit down the chimney?

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LAST-MINUTE MIRACLES DELIVERED BY PRIME NOW

Prime Now offers 1-hour and 2-hour delivery on thousands of everyday essentials and household items plus the best of Amazon, delivered straight to your door in 9 cities across the UK. Customers can also enjoy delivery directly from Morrisons supermarkets in selected cities.

DID YOU KNOW?...

DELIVERING EVERYTHING YOU NEED

LATE NIGHT DELIVERY Forgotten some of those essential In 2018, a customer in Newcastle items? Don’t panic! In 2018, one logged on at 22:13 and ordered of our last-minute Christmas Eve five gifts. These were delivered orders on Prime Now consisted at 23:19. of a Stormtrooper camera watch, a case of chilled beer and some Paxo Sage and Onion Stuffing – all in one delivery.

FASTEST DELIVERY Newcastle holds the record for the fastest Prime Now delivery NE W TO with a Fire TV Stick delivered to a PRIME NOW Prime member in 12 minutes and 6 seconds, after being ordered during Prime Day.

In 2016, the last order placed on In 2019, for the first time, Christmas Eve was a PlayStation 4 customers will be able to order their Console delivered to a pub in full Christmas dinner, including their Solihull at 23:54. turkey, pigs in blankets and Brussels sprouts, right up until Christmas Eve across the Prime Now network.

L A ST MINUTE DELIVERY

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MUST-HAVE TOP 10 TOYS DELIVERED BY AMAZON TOYS

From the big kids, the little kids, the gamer This year saw the unboxing toy trend take kids and the dreamer kids, everyone is going over the internet and the L.O.L. Dolls will to love the top 10 playthings of the festive keep kids entertained for hours with bigger season, delivered by Amazon Toys. and better surprises every time. Rising to the challenge, the L.O.L. Surprise Global The top toy trends ahead of Christmas 2019 Winter Disco Bigger Surprise Doll, exclusively will see Santa’s sleigh filled with interactive on Amazon.co.uk, reveals a new treasure and innovative games and toys to energise under every layer. all ages and evolve playtime. Toys have never been more personalised It’s not just the kids who will be having all and lifelike, with the Owleez Flying Baby Owl the fun, though. The whole family can get flapping around the room, and the LEGO involved with the latest in family board Hidden Side Newbury Haunted High School games, with Monopoly’s Voice Banking Construction Big Set taking classic bricks to Game, as well as the all-new Pictionary Air, new heights ensuring that Christmas is all which retires the pencil and paper, taking about the fun and games! family playtime to a whole new, modern level over the holidays.

AMAZON’S TOP 10 CHRISTMAS TOYS:

A. B. C. A. L.O.L. Surprise! G. Paw Patrol 2-in-1 Glamper Super PAWs Fashion Camper with 2-in-1 Transforming 55+ Surprises Mighty Pups Jet Command Centre B. Monopoly Voice Banking Electronic H. Mattel Games Family Board Game Pictionary Air Family Drawing Game C. LEGO Hidden Side Newbury Haunted I. Amazon High School Exclusive L.O.L. Surprise! Winter D. E. F. G. D. Owleez Flying Disco Bigger Baby Owl Interactive Surprise! Toy with Lights and Sounds J. Nerf Fortnite Blaster with E. Treasure X Kings Detachable Barrel Gold Treasure Tomb and Darts F. Fisher-Price Linkimals Smooth Moves Sloth, Baby Toy with Music & H. I. J. Lights

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C U R AT I N G T H E P E R F E C T C H E E S E B O A R D DELIVERED BY BOOTHS

Christmas is meant to be cheesy – Special Reserve Tasty Lancashire, might CHEESE BOARD SELECTION: so why stop at singing “All I Want For be aged for up to 12 months, but it won’t A. Booths Award E. Booths Special Christmas Is You” in a light-up Santa hat hang around for long once added to your Winning Five Piece Reserve Tasty under a sprig of mistletoe? cheeseboard. Full-flavoured, this is a punchy Cheese Selection Lancashire Truckle cheese that is made even more delicious with B. Booths Snowdonia F. Booths Garstang Delivered by Amazon Fresh, try Booths the addition of the special Christmas Chutney, Trio Pack Blue Potted Blue Stilton, with a rich, tangy flavour which adds a medley of spices and intense C. Booths Potted G. Booths Christmas and a velvety-soft texture that melts in the flavour. Blue Stilton Chutney mouth. It will remain ripe for up to 15 weeks D. Booths Blue H. Booths Lancashire and goes hand in hand with pudding wine, Those who want to try a taste of everything Stilton Cheese Relish port, claret, walnuts, honey and pears. will love the Snowdonia Trio, a combination of mature cheddar Black Bomber, crushed Love blue, but after something a little more pepper-infused Red Devil, and a herby mild? Booths’ Garstang is a more mellow, Green Thunder. Or go for the Award yet indulgent, blue cheese. With a slightly Winning Five Piece Selection, with Cornish vintage aroma, the texture is smooth and Yarg, Blue Stilton, Montgomery’s Cheddar, creamy with a rich and tangy flavour. a Rosemary Ash Goat Log, and Brie De A more mature option, the Clothbound Meaux - a crowd-pleasing offering that the whole family will love.

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TOP 10 MERRY TIPPLES DELIVERED BY AMAZON BEER, WINE & SPIRITS

Cheers to a very merry Christmas with a If you’re all about the giving, generous gift AMAZON’S TOP 10 MERRY TIPPLES: selection of Beer, Wine & Spirits to make any buyers might fancy the Roku Japanese Craft A. Bruichladdich F. Johnnie Walker scrooge jolly come the 25th of December. Gin Gift Pack with Merchant’s Heart Spirit Port Charlotte 10 Song Of Ice – Enhancers to brighten up your Christmas Year Old Islay Single Blended Scotch Toast to the year that’s been and sip with Malt Whisky Gift Whisky, Game of stocking, or Remy Martin XO Cognac Limited friends by trying a new, tantalising tipple. Pack Thrones Limited Edition packs to whet the whistle. This drop Edition B. Roku Japanese There’s White Walker Whisky for the Game is best poured over ice and produces aromas Craft Gin Gift Pack G. Johnnie Walker Of Thrones fans, a limited edition drop to of summer fruits along with rich floral with Merchant’s Song Of Fire – get your hands on before winter comes. notes of jasmine. It also pairs perfectly with Heart Spirit Blended Scotch Enhancers Whisky, Game of Featuring single malt whisky from the north parmesan cheese, bellotta ham, dry fruits Thrones Limited of Scotland, it sports notes of caramelised and dark chocolate. C. Whitley Neill Edition Blackberry Gin sugar and vanilla, red berries and a touch There‘s a tipple for everyone this time of year H. Remy Martin of orchard fruits. Keep an eye out for the D. JJ Whitley VSOP Cognac Gift – whether you’ve been naughty or nice! Plum Gin unexpected surprise once the bottle freezes, Pack thanks to temperature-sensitive ink. E. Bowmore 19 Year I. Remy Martin XO Old French Oak Islay Cognac Limited Or why not try the JJ Whitley Plum Gin Single Malt Scotch Edition Pack Whisky for some real Christmas spirit? Boasting a J. Bruichladdich The delicious fresh fruit nose with a hint of black Classic Laddie Islay pepper, followed by a sweet vanilla note Single Malt Whisky Gift Pack teamed with fruity plum and piney juniper.

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FESTIVE FASHION LOOKS DELIVERED BY AMAZON FASHION

The presents are wrapped, the table is Guys, why not retire that tired Christmas set, the drinks are at the ready, and Alexa jumper and browse the latest trends that is on hand with the tunes – you’re just in will keep you stylishly cosy throughout the need of a little outfit inspo. Because, sadly, colder months. Chunky knits add texture to you cannot exclusively wear your pyjamas daywear and pairing with a classic plimsoll throughout December. will keep the look fresh and modern. Don’t be afraid to add a touch of Scandi pattern to Treat yourself to a style update. Whether your layers for a refined festive statement. you are looking for fancy footwear, sharp tailoring or statement accessories, Amazon Fashion has you covered. Trying to find that perfect gift? Luxe lingerie and tasteful pyjama sets will be gratefully received by even the fussiest of recipients on Christmas morning.

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AMAZON’S TOP 10 FASHION LOOKS:

A. TRUTH & FABLE F. TRUTH & FABLE Women’s Chiffon Evening Dress Dress G. find. Men’s Wool D. E. F. G. B. find. Women’s Mix Double Breasted Mini Floral A-Line Smart Coat Dress H. find. Men’s Suede C. Iris & Lilly Low-Top Women’s Satin Pyjama Set I. find. Women’s H. Mules D. Iris & Lilly Women’s Push- J. find. Men’s Roll Up Lace Bra and Neck Jumper Knickers

I. J. E. find. Men’s Crew Neck Jumper

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TOP BEAUTY PRODUCTS DELIVERED BY AMAZON BEAUTY

From the work Christmas party to family get- exciting beauty launches of the year. Ace AMAZON’S TOP 10 BEAUTY PRODUCTS: togethers to the yearly Secret Santa with the your Poker Face with newly-released bold A. The 2019 G. Lipstick Queen flatmates that always evolves into a raucously eyeshadows, high-impact palettes and pout Amazon Beauty Lip Vault fun night out, once party season is upon us, perfecting lipsticks that really pack a punch. Advent Calendar H. Elizabeth Arden there’s no slowing down. Or keep things trim and tidy with the Amazon B. Amazon Men Vitamin C Capsules Grooming Box Here’s the secret – master the right beauty Men’s Grooming Box in partnership with GQ, I. Strivectin routine well in advance with a range of a covetable collection of the very best C. HAUS Hyaluronic Laboratories, by Tripeptide Swirled cosmetics, skincare and a touch of sultry products in men’s grooming. Lady Gaga, exclusive Gel Eye Cream shimmer that will add some sparkle to to Amazon Get a jump on the inevitable Boxing Day J. Bomb Cosmetics celebrations throughout the festive period. hangover and prep the cabinet with soothing D. Rimmel The Snap Cracker Ultimate Kit Handmade Bath Find it hard to choose? May we suggest Strivectin Hyaluronic Tripeptide swirled gel- Christmas Gift Set Blaster Gift Pack the 2019 Amazon Beauty Advent Calendar? cream for eyes before sinking into the bath E. Max factor All Packed with 24 samples across skincare, with Bomb Cosmetics Snap Cracker Handmade about Eyes Giftset haircare and makeup, guaranteed to satisfy Bath Blaster Gift Pack. F. Wunder2 all beauty connoisseurs. And get yourself back together in time to Wunderbrow Gift Set Exclusive to Amazon, Lady Gaga’s beauty celebrate for New Year’s. range HAUS Laboratories is one of the most

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TOP BEAUTY TOOLS DELIVERED BY AMAZON BEAUTY

Amazon’s range of beauty tools will take Hairdryer and Volumiser that will tame the AMAZON’S TOP BEAUTY TOOLS: the legwork out of your party prep, getting tresses and for men, the Philips Prestige Wet A. Foreo LUNA E. REVLON Pro you out of the bathroom and into the party & Dry Electric Shaver to tidy up the 5 o’clock Fofo Gift Set 2019 Collection Salon One while the champagne bubbles are still fizzing. shadow for a perfectly groomed visage. Step Hair Dryer and B. Amazon Exclusive, Volumiser Gifters will love the versatility of the Real Never dread the clean-up process with Oral-B Genius X Luxe Edition Electric F. The Philips Techniques 2019 gift set, which come the Philips Mini Facial Cleanser, on hand to Toothbrush in VisaPure Mini Facial with all new brushes for your face, eyes remove all traces of the night before and Rose Gold Cleanser and cheeks. It will become your go-to set unleash radiant skin – or to create the perfect C. Philips Series to achieve next level artistic style and a base to do it all again the following evening. 9000 Prestige Wet & flawless complexion. Dry Electric Shaver Christmas has never looked brighter. D. Real Techniques It’s easy to go from day to night with hair 2019 Gift Set appliances that do the hard work for you. Opt for the Revlon Pro Collection Salon One Step

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A ONE-OF-A-KIND CHRISTMAS DELIVERED BY AMAZON HANDMADE

Bin the tinsel, Amazon Handmade is the Struggling to find ‘the’ gift for your other Not forgetting the kids, your little one one-stop shopping destination for quality, half? The Serendipity Vita’s Personalised will love their Rocket and Fox personalised one-of-a-kind gifts, and a place to find Engraved Real Bamboo Wine Rack Reindeer Apron. While you’re on a roll, something special, tailored and creative for is just di-VINE. add Pushka’s large hessian Santa sack the gifters and decorators alike. to complete the Handmade Christmas Christmas tree missing that little ‘je ne experience. With Amazon Handmade you’ll find gifts sais quoi?’ An Ingrained Inc Wooden that are unique and personal and all Personalised Name Bauble will add a lovingly crafted by artisans and makers bespoke touch. Even the dinner table ABOUT HANDMADE from around the world. Be safe in the gets an upgrade with the Winter Pine Amazon Handmade is the one-stop knowledge that every product has been Handmade Christmas Crackers, a subtle shopping destination for quality, one-of- made just for you... festive touch that guests will love. a-kind gifts crafted by Artisans.

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ONE-OF-A-KIND FROM HANDMADE:

A. Ingrained E. Paul Ven E. Inc Wooden Engraved Wood Personalised Name Watch, with Leather Bauble Strap And Wooden Watch Box B. The Rustic Dish Marble & Mango F. Serendipity Wood Combo Vita Personalised C. D. F. Hexagonal Serving Engraved Real Platter Bamboo Wine Rack

C. Pushka Home G. Rocket and Large Hessian Fox Personalised Christmas ‘Love Reindeer Apron From Santa X’ Santa Sack H. Rocket and Fox Christmas D. The Handmade Advent Calendar Cracker Company Winter Pine I. Rocket and Fox Christmas Crackers, Christmas Tree Box of Six Star Cutout G. H. I.

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TOP 10 GADGETS TO GET YOUR HANDS ON DELIVERED BY AMAZON CONSUMER ELECTRONICS

Whether you’re looking to treat yourself (‘tis to new heights. If you’re keen to keep your Pro Smartphone will keep you in touch the season, after all) or feeling a little more camera in your hand, Panasonic’s Pocket- with relatives near and far. Once all the generous, Amazon has something for the Sized Compact Travel Camera comes with presents are opened, Sony’s Truly Wireless tech-heads and tech newbies. 30x zoom so you don’t miss a moment of the Noise Cancelling Headphones will give you festive season and beyond. a moment of peace (unless you opt for heavy We won’t, er, drone on about it, but for those metal, of course). who are yet to join the flying craze, there’s The Garmin Wearable is the fresh offering to never been a more perfect time for the DJI keep your fitness goals on track during all the Mavic Air Drone Fly More Combo to take you festive fun you’re having, while the OnePlus 7

AMAZON’S TOP 10 GADGET GIFTS:

A. OnePlus 7 Pro G. Bose Frames 8GB Smartphone Audio Sunglasses

B. Garmin Wearable H. Panasonic Pocket- Vivoactive 4S Sized Compact Smartwatch Travel Camera with 4K Video and Photo B. C. FUJIFILM X-T3 Leica Lens Camera I. Sonos Beam D. DJI Mavic Air Compact Smart Drone Fly More Soundbar with Combo Amazon Alexa Voice E. Marshall Acton Control in Black II Voice Activated J. Amazon Bluetooth Speaker Exclusives, LG 43 F. Sony WF- Inch 4K HDR A. C. 1000XM3 Truly Smart TV Wireless Noise Cancelling Headphones

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TOP 10 INNOVATIVE PRODUCTS DELIVERED BY AMAZON LAUNCHPAD

With Amazon Launchpad you’re not only Or get the mind buzzing with the OMNIFIT AMAZON’S TOP 10 INNOVATIVE PRODUCTS: accessing new products before everyone Brain Training Device. Looking more like A. Victrola Wood G. Robo Wunderkind else can get their Christmas mitts on them, a headband than scientific gadget, this Coffee Table with Robotics Kit you could also be a part of a creator or device improves learning and focus. By Bluetooth Speaker H. Merge Cube start-up’s big break. moving the right muscles and brainwaves, B. Sandy Leaf Farm VR and AR it helps pinpoint stresses and heal Colour Changing Gin Spanning everything from homewares to I. WRLDS distracting frustrations. tech, gaming and beauty, as well as food C. OMNIFIT Brain, Smart Ball Brainwave (EEG) and drink, Launchpad showcases fresh, With concentration levels peaking, tackle Neuro-Feedback J. Trifo TRIFO unique and unexpected products from the WRLDS Smart Ball. Changing the way Training Device Ironpie M6 Robot Vacuum Cleaner emerging start-up brands. we game, pair this super bouncing ball with D. NEWKBO with Camera your smartphone to unleash challenges that Diffuser of Aromas Sleep easy in 2020 with This Works’ Deep test the full gamut of skills – from musical Sleep Pillow Spray and NEWKBO’s Diffuser E. Petnet Automatic ability, coordination, and even our digital Wi-Fi Pet Feeder of Aromas. Looking for more of a party? parenting skills with the evolving creature Sandy Leaf Farm’s Colour Changing Gin F. This Works Deep Evosaur. Fun fact, the oldest person to have Sleep Pillow Spray Kit is asking to be cracked out in time for mastered the Smart Ball was 122 years old. New Year’s, as you pump the tunes from Victrola’s Wood Coffee Table with its inbuilt Bluetooth speaker.

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COVETED CONNECTED TECH DELIVERED BY ALEXA

Alexa has lent her intel to a whole host There are a variety of devices that have AMAZON’S TOP 10 of tech around the home. Designed to let Alexa built-in, including the Sonos One ALEXA BUILT-IN DEVICES: you instantly connect to Alexa to play music, which enables you to control your tunes A. Bose 700 F. Motorola Moto control your smart home, get information, with your voice, and the Lenovo Smart Tab Noise Cancelling One Zoom with Headphones Alexa news, weather, and more using just your voice. P10 that quickly becomes an Alexa smart screen, enabling you to control the home B. Toshiba 55-Inch G. Lenovo Smart Tab You can talk directly to certain devices Smart 4K Ultra-HD when docked with the Dolby tuned speaker. H. Marshall Acton created with the Alexa Voice Service, HDR LED WiFi TV with Freeview Play II Voice waking them up with the simple word You’ll wonder how you ever got by I. Sonos One “Alexa” or at the push of a button. without her... C. Sony SRS- XB402M Speaker Smart Speaker From there, you can receive visual and D. Fitbit Versa 2 J. Jabra Elite 65t voice responses and information while Smart Headphones controlling your home instantly. E. Motorola AXH Cordless Home Phone

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