Issue 510 Bud & Broadway on the Move Taking a Morning Show on a Remarkable Journey from Market No
August 1 2016, Issue 510 Bud & Broadway On The Move Taking a morning show on a remarkable journey from market No. 188 to No. 22 was all part of the five- (and-a-half) year plan for WIL/St. Louis’ Bud & Broadway. Of course, their decades of programming and on-air experience helped. Country Aircheck reached out for a travelogue. In 2010, WTVY/Dothan, AL PD Jerry Broadway brought in Bud Ford for afternoons. “After he and I met and started hanging out, we figured out pretty quick that we should be doing a morning show together,” says Broadway. “I was already on the morning show, and an opportunity came up to add a partner, and I decided Bud was going to be that guy.” Don’t Be Your Own Boss: The two tapped prodigious programming experience – Ford’s includes WKDF/Nashville – and aimed to create a show either would hire. Easier said than done, Flatts Forward: Big Machine’s Rascal Flatts in Dallas Saturday it turns out. “It challenges us,” says Ford. “There are two sides. (7/30). Pictured are (back, l-r) KPLX’s Mark Phillips, RF’s Jay The thing that makes you DeMarcus, KPLX & KSCS’ Mac Daniels, RF’s Gary LeVox, KPLX’s great at being a PD kills Victor Scott, RF’s Joe Don Rooney, KSCS’ Connected K and KPLX’s your ability to be on air, Skip Mahaffey; (front, l-r) KPLX & KSCS’ Rebecca Kaplan, KSCS’ because the on-air portion Trapper John Morris and Big Machine’s Alex Valentine. has got to be what we call unpredictable predictability.
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