Nation Wales

SOUND SUCCESS 2021 WALES CONTENTS WELCOME TO SOUND SUCCESS 2021 3 celebrating over COMBINATION PACKAGES At Nation Broadcasting we are 20 years of success. Our business has grown from a single radio station in West Wales to one of the largest operators of local radio stations in the UK. 3 Along the way we’ve helped thousands of businesses grow their profile by connecting our audiences with your message. THE CREATIVE PROCESS Sound Success is our most competitive airtime package which includes standard commercial production and a guaranteed amount of peak time advertising every month. On top of your guaranteed commercials 4 you may also receive a share of any unsold airtime on our stations. NATION RADIO WALES We also promise to keep in touch with you throughout your campaign with our Sound Success Guarantee.

6 For 2021, there are two package options and the investment level varies DRAGON RADIO based on the length of your minimum membership.

After your minimum membership period, your campaign will continue on a quarterly basis and will increase annually by the latest available 8 November published RPI figure. BRIDGE FM RADIO Sound Success is payable monthly in advance by direct debit and subject to availability and our trading terms.

10 As well as our radio stations in Wales, we also operate stations in SWANSEA BAY RADIO Scotland, London, Sunderland, Hull and the South Coast. If you would like more information about Sound Success across the UK, please ask your account manager.

12 We can put together any combination of our radio stations for Sound RADIO CARMARTHENSHIRE Success, so you can get the right coverage for your business. The team at Nation Digital can offer digital advertising options to complement your Sound Success campaign. Ask your account manager for more 14 information on availability and options. RADIO PEMBROKESHIRE We look forward to hearing your business on air shortly. MARK LESTER 16 Group Commercial Director OUR GUARANTEE COMBINATION PACKAGES Do you need to advertise your business across Wales? Then our multi-station offers are the ideal solution for you. Below are a few of our most popular cross-station combinations.

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

NATION WALES CARDIFF & NEWPORT, £989 £899 £1,629 £1,479 SWANSEA & SOUTH WEST WALES, PER MONTH PER MONTH PER MONTH PER MONTH CEREDIGION & NORTH WALES WEST WALES NATION SWANSEA & SOUTH WEST WALES, NATION CEREDIGION & NORTH WALES, £1,319 £1,199 £2,169 £1,969 SWANSEA BAY RADIO, PER MONTH PER MONTH PER MONTH PER MONTH RADIO CARMARTHENSHIRE, RADIO PEMBROKESHIRE ALL OF WALES NATION CARDIFF & NEWPORT, NATION SWANSEA & SOUTH WEST WALES, NATION CEREDIGION & NORTH WALES, £2,129 £1,939 £3,499 £3,179 DRAGON RADIO, BRIDGE FM RADIO, PER MONTH PER MONTH PER MONTH PER MONTH SWANSEA BAY RADIO, RADIO CARMARTHENSHIRE, RADIO PEMBROKESHIRE CREATIVE PROCESS Your account manager will help you through the process every step of the way and make sure that the creative process is simple and fun! Typically, the entire production process takes around 5 working days. 1. SCRIPT WRITING Your account manager will take a detailed brief, outlining your advertising objectives. A script will be prepared and sent for approval. We will make any script amendments you require free of charge. 2. ADVERT CLEARANCE Certain categories of advertiser or product require clearance from Radiocentre Clearance before production. We will let you know if this applies to your script and obtain clearance for you. This typically adds a day to the process. 3. ADVERT CREATION Once the script is approved, our production team will create your commercial. Any script changes after production sign off are chargeable. 4. YOUR APPROVAL You will be asked to approve the fully produced commercial prior to transmission. 5. TRANSMISSION Your commercial will be licensed for transmission on the selected Nation Broadcasting radio station(s) for 12 months from the date of the first transmission. 3 CARDIFF & NEWPORT: 106.8 FM SWANSEA & SOUTH WEST WALES: 102.9, 107.1 & 107.3 FM CEREDIGION: 96.6, 97.4 & 103.3 FM DAB DIGITAL RADIO, ONLINE, ON THE APP & SMART SPEAKERS

NATIONRADIO 02921 NATIONRADIO 414 100 [email protected]

Borth

Aberystwyth

Cwmystwyth

Llanrhystud Ystrad Meurig CEREDIGION

Aberaeron

New Quay

Llanddewi-Brefi Llangrannog

Aberporth Lampeter Cardigan Llanybydder

Newcastle Llandysul Emlyn Boncath Pencader Llandovery Fishguard Crymych Brechfa Sennybridge Llangadog

Crai Wolf’s Castle St Davids Llandeilo Carmarthen

St Clears Haverfordwest Narberth Cross Hands Brynmawr Ammanford Ystradgynlais Laugharne Ebbw Vale Johnston Raglan Kidwelly Glynneath Pontardawe Milford Haven Saundersfoot Pontarddulais Aberdare Pontypool Usk Burry Port Pembroke Llanelli Tenby Gorseinon Blackwood Treorchy Neath Cwmbran Swansea Tonypandy Maesteg Risca Port Talbot Pontypridd Caldicot Newport Mumbles Caerphilly SWANSEA & Rhossili SOUTH WEST WALES Llantrisant Pyle Pontyclun Bridgend Porthcawl Cardiff Cowbridge Penarth CARDIFF Approximate FM Coverage Area Llantwit Major Barry & NEWPORT 1,759,000 adults aged 15 +

IN 2018, CANCER RESEARCH UK DELIVERED OUR SECOND SHINE 10K NIGHT WALK IN CARDIFF. AND BOOST YOUR BRAND THIS TIME WE WORKED WITH NATION RADIO TO EACH PACKAGE INCLUDES... PROMOTE OUR EVENT. WE OVER DOUBLED OUR GUARANTEED PEAK TIME COMMERCIALS NUMBERS SINCE LAST YEAR, AND SMASHED YOUR COMMERCIAL IS BROADCAST DURING PEAK TIME OUR FUNDRAISING TARGET. I WHOLEHEARTEDLY 06:00-19:00 DURING OUR MOST POPULAR PROGRAMMES BELIEVE THAT THIS IS THANKS TO OUR RELATIONSHIP WITH NATION! BONUS COMMERCIALS - KATIE COOZE, EVENTS MANAGER, CANCER RESEARCH UK YOUR CAMPAIGN MAY ALSO BENEFIT FROM ADDITIONAL BROADCASTS BETWEEN 00:00-24:00 NATION RADIO WALES

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

NATION CARDIFF £599 £539 £979 £889 & NEWPORT PER MONTH PER MONTH PER MONTH PER MONTH

NATION SWANSEA £399 £359 £649 £599 & SOUTH WEST WALES PER MONTH PER MONTH PER MONTH PER MONTH NATION £129 £119 £219 £199 CEREDIGION PER MONTH PER MONTH PER MONTH PER MONTH

NATION WALES CARDIFF & NEWPORT, £989 £899 £1,629 £1,479 SWANSEA & SOUTH WEST WALES, PER MONTH PER MONTH PER MONTH PER MONTH CEREDIGION & NORTH WALES

50 50 85 85 GUARANTEED GUARANTEED GUARANTEED GUARANTEED PEAK SPOTS PEAK SPOTS PEAK SPOTS PEAK SPOTS EVERY MONTH, EVERY MONTH, EVERY MONTH, EVERY MONTH, BROADCAST 6AM - 7PM BROADCAST 6AM - 7PM BROADCAST 6AM - 7PM BROADCAST 6AM - 7PM PLUS PLUS PLUS PLUS BONUS BONUS BONUS BONUS AIR TIME SPOTS* AIR TIME SPOTS* AIR TIME SPOTS* AIR TIME SPOTS* 00:00 - 24:00 00:00 - 24:00 00:00 - 24:00 00:00 - 24:00

INCLUDING INCLUDING INCLUDING INCLUDING STANDARD STANDARD STANDARD STANDARD COMMERCIAL COMMERCIAL COMMERCIAL COMMERCIAL PRODUCTION PRODUCTION PRODUCTION PRODUCTION EVERY 12 MONTHS EVERY 6 MONTHS EVERY 12 MONTHS EVERY 6 MONTHS

* BONUS SPOTS ARE NOT GUARANTEED Terms & Conditions: Sound Success memberships are available for a limited time and subject to trading terms and conditions. Memberships are payable monthly in advance by direct debit. Prices quoted exclude VAT. Product renews quarterly after the minimum term unless cancelled one month prior to renewal. Price increases annually on package anniversary by the higher of 1.5% or the latest published November RPI rate. 5 DAB DIGITAL RADIO ONLINE, VIA THE APP & ON SMART SPEAKERS

MYDRAGONRADIO 02921 DRAGONRADIOWALES 414 100 [email protected]

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iord en erdre emroe Ten nei et nse ontridd ort Tot eort Ceri Audience Coverage Area ridend ort Crdi 2,622,000 adults aged 15 + Coride

WE’RE SO HAPPY THAT DRAGON RADIO BOOST YOUR BRAND CHOSE US TO BE THEIR OFFICIAL CHARITY. EACH PACKAGE INCLUDES... WITH THEIR HELP, WE’VE ALREADY REACHED GUARANTEED PEAK TIME COMMERCIALS SUPPORT FROM A HUGE NUMBER OF THEIR YOUR COMMERCIAL IS BROADCAST DURING PEAK TIME 06:00-19:00 DURING OUR MOST POPULAR PROGRAMMES LISTENERS. - NIC CLARKE, KIDNEY WALES BONUS COMMERCIALS YOUR CAMPAIGN MAY ALSO BENEFIT FROM ADDITIONAL BROADCASTS BETWEEN 00:00-24:00 DRAGON RADIO

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

£159 £149 £259 £239 PER MONTH PER MONTH PER MONTH PER MONTH

* BONUS SPOTS ARE NOT GUARANTEED Terms & Conditions: Sound Success memberships are available for a limited time and subject to trading terms and conditions. Memberships are payable monthly in advance by direct debit. Prices quoted exclude VAT. Product renews quarterly after the minimum term unless cancelled one month prior to renewal. Price increases annually on package anniversary by the higher of 1.5% or the latest published November RPI rate. 7 106.3 FM DAB DIGITAL RADIO ONLINE, VIA THE APP & ON SMART SPEAKERS

BRIDGEFMRADIO 01656 BRIDGEFMRADIO 347 060 [email protected]

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Approximate FM Coverage Area 132,000 adults aged 15 +

MY BUSINESS HAS BEEN ESTABLISHED FOR A LONG TIME WITH AN AGEING CUSTOMER BASE, BOOST YOUR BRAND BUT SINCE USING RADIO REGULARLY, NOT EACH PACKAGE INCLUDES... ONLY HAVE WE SEEN AN INCREASE IN THE GUARANTEED PEAK TIME COMMERCIALS VOLUME OF BUSINESS BUT WE HAVE VISIBLY YOUR COMMERCIAL IS BROADCAST DURING PEAK TIME SEEN A DIFFERENCE IN THE AGE PROFILE OF 06:00-19:00 DURING OUR MOST POPULAR PROGRAMMES THE CUSTOMERS AND THIS HAS BEEN OUR BUSIEST YEAR YET! BONUS COMMERCIALS - DEREK GAYNOR, HIGHWAYMAN SECURITY CAR PARK YOUR CAMPAIGN MAY ALSO BENEFIT FROM ADDITIONAL BROADCASTS BETWEEN 00:00-24:00 BRIDGE FM RADIO

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

£399 £359 £649 £599 PER MONTH PER MONTH PER MONTH PER MONTH

* BONUS SPOTS ARE NOT GUARANTEED Terms & Conditions: Sound Success memberships are available for a limited time and subject to trading terms and conditions. Memberships are payable monthly in advance by direct debit. Prices quoted exclude VAT. Product renews quarterly after the minimum term unless cancelled one month prior to renewal. Price increases annually on package anniversary by the higher of 1.5% or the latest published November RPI rate. 9 102.1 FM DAB DIGITAL RADIO 102.1 ONLINE, VIA THE APP & ON SMART SPEAKERS 01792 SWANSEABAYRADIO SWANSEABAYRADIO 716 200 [email protected]

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ort Approximate FM Coverage Area 480,000 adults aged 15 +

BOOST YOUR BRAND WE WANTED OUR MARKETING CAMPAIGN TO EACH PACKAGE INCLUDES... BRING OUR NEW REBRAND TO LIFE AROSS GUARANTEED PEAK TIME COMMERCIALS SOUTH WALES. THE RESULTS EXCEEDED OUR YOUR COMMERCIAL IS BROADCAST DURING PEAK TIME EXPECTATIONS. 06:00-19:00 DURING OUR MOST POPULAR PROGRAMMES

- CASTLE BINGO BONUS COMMERCIALS YOUR CAMPAIGN MAY ALSO BENEFIT FROM ADDITIONAL BROADCASTS BETWEEN 00:00-24:00 SWANSEA BAY RADIO

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

£259 £239 £429 £389 PER MONTH PER MONTH PER MONTH PER MONTH

* BONUS SPOTS ARE NOT GUARANTEED Terms & Conditions: Sound Success memberships are available for a limited time and subject to trading terms and conditions. Memberships are payable monthly in advance by direct debit. Prices quoted exclude VAT. Product renews quarterly after the minimum term unless cancelled one month prior to renewal. Price increases annually on package anniversary by the higher of 1.5% or the latest published November RPI rate. 11 97.1 & 97.5FM DAB DIGITAL RADIO ONLINE, VIA THE APP & ON SMART SPEAKERS

RADIOCARMS 01267 RADIOCARMARTHENSHIRE 679 250 [email protected]

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Approximate FM Coverage Area 140,000 adults aged 15 +

BOOST YOUR BRAND WE HAVE HAD VERY GOOD RESULTS FROM EACH PACKAGE INCLUDES... OUR RADIO ADVERTS AND WE HAVE HAD GUARANTEED PEAK TIME COMMERCIALS GREAT FEEDBACK FROM CUSTOMERS WHO YOUR COMMERCIAL IS BROADCAST DURING PEAK TIME HAVE HEARD ABOUT US FROM THE RADIO. 06:00-19:00 DURING OUR MOST POPULAR PROGRAMMES

- RICE PLUMBING & HEATING BONUS COMMERCIALS YOUR CAMPAIGN MAY ALSO BENEFIT FROM ADDITIONAL BROADCASTS BETWEEN 00:00-24:00 RADIO CARMARTHENSHIRE

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

£339 £309 £559 £509 PER MONTH PER MONTH PER MONTH PER MONTH

* BONUS SPOTS ARE NOT GUARANTEED Terms & Conditions: Sound Success memberships are available for a limited time and subject to trading terms and conditions. Memberships are payable monthly in advance by direct debit. Prices quoted exclude VAT. Product renews quarterly after the minimum term unless cancelled one month prior to renewal. Price increases annually on package anniversary by the higher of 1.5% or the latest published November RPI rate. 13 102.5 & 107.5FM DAB DIGITAL RADIO ONLINE, VIA THE APP & ON SMART SPEAKERS

RADIOPEMBS 01834 RADIOPEMBROKESHIRE 889 223 [email protected]

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Approximate FM Coverage Area 103,000 adults aged 15 +

WE HAVE USED RADIO PEMBROKESHIRE FOR VARIOUS DIFFERENT CAMPAIGNS OVER THE BOOST YOUR BRAND YEARS. THEY ALWAYS CLEARLY UNDERSTAND EACH PACKAGE INCLUDES... THE BRIEF AND PROVIDE US WITH CREATIVE GUARANTEED PEAK TIME COMMERCIALS IDEAS THAT HELP US ACHIEVE OUR SPECIFIC YOUR COMMERCIAL IS BROADCAST DURING PEAK TIME OBJECTIVES. THE TEAM ARE FRIENDLY AND 06:00-19:00 DURING OUR MOST POPULAR PROGRAMMES PROFESSIONAL AND THEY’RE ALWAYS EASY TO GET HOLD OF. BONUS COMMERCIALS - GLENN HEWER, BLUESTONE NATIONAL PARK RESORT YOUR CAMPAIGN MAY ALSO BENEFIT FROM ADDITIONAL BROADCASTS BETWEEN 00:00-24:00 RADIO PEMBROKESHIRE

SOUND SOUND TRA TRA SUCCESS SUCCESS PACKAGE PACKAGE 6 MONTHS 12 MONTHS 6 MONTHS 12 MONTHS MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP MINIMUM MEMBERSHIP

£439 £399 £719 £649 PER MONTH PER MONTH PER MONTH PER MONTH

We’re interested in your business today and tomorrow, so we guarantee your sales account manager will be in contact with you monthly to discuss your ongoing marketing requirements.*

Our guarantee is backed by a refund in full of one month’s membership fee if we fail to meet this obligation to you.

Whichever membership is right for your business, payment is spread across the term and payable monthly in advance by direct debit.

*This guarantee is invalid if three attempts have been made to contact you during the calendar month including one attempt by email or post or if you have requested not to be contacted.

Coverage map areas are indicative and for illustrative purposes only. Audience claims, testimonials, partnerships and presenters are correct at time of printing. December 2020. E&OE.