A New Style of Minimalist Hotel, Designed Especially for Tourists
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A new style of minimalist hotel, designed especially for tourists “karaksa” Since ancient times, the karakusa motif has been treasured as a symbol of growth, prosperity and intangible bonds. The corporate logo of the Xymax Group combines the karakusa motif with the traditional Japanese tomoe and magatama designs to express growth and development, as well as partnership and nobility of spirit. The new karaksa hotel was initiated from the desire to build a hotel brand that would be beloved across generations, as fresh and supple as the karakusa arabesque itself. Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved 1 The karaksa hotel concept is completely original. In the pursuit of comfort and convenience for our guests, our hotels have been designed specifically for tourists. Room Rates Insufficient hotel capacity to meet tourism demand Luxury High-end City and Resort Passenger Hotels Ships Middle Ryokan (Japanese Inns) Economy B&Bs Business Hotels Guesthouses Budget Vacation Rentals Business, Tourism, Banquets, Weddings Tourism Demand Business Demand Other (non-hotel) Full Service Hotels Limited Service Hotels (hotels specifically for lodging) Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved 2 Simple and stylish: The karaksa motif adds elegant flair to the hotel ambiance. Japanese modern spaces for relaxation Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved 3 Guest rooms over 20㎡. A variety of room Connecting rooms Connecting doors are equipped between types to suit travelers’ needs the majority of our guest rooms. Ideal for families and group travelers who require more space to enjoy their stay together. connecting In the connecting rooms, guests can use bathrooms in two locations, making them convenient for larger groups. Twin rooms as karaksa standard karaksa hotels are designed for tourists. Instead of single Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved rooms, we have made twin rooms our standard. 4 Separated restrooms and showers. Our simple yet Bulky suitcases fit We offer a pleasant and fully equipped internet Internet neatly under the functional guest rooms are connection environment, with free Wi-Fi provided throughout the bed. (Kyoto, Osaka hotel and USB ports in the headboards of all guest rooms. perfect for group use Shinsaibashi, Kansai AIr Gate) Smartphones for guests allow free calls to five countries overseas and domestically. FREE Wi-Fi (Sapporo) Shower rooms A user-friendly design with shower rooms separated from sinks and toilets. Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved 5 A breakfast buffet and our hotel facilities make your Restaurant Buffet-style breakfasts are provided in the bright, stay more comfortable open restaurant, which offers mainly western food. (Osaka Namba) A pristine lobby greets guests upon arrival, with a design focused on unvarnished, natural wood. The breakfast menu is labeled for those with allergies or religious dietary restrictions. We also have a “Leisure Space” where guests can relax (Osaka Shinsaibashi) and a laundry corner that is Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved convenient during longer stays. 6 Creating new facilities at karaksa hotel Sapporo A space for Room Ⓡ is designed with the theme of is the next step in our relaxation “Japan Meets Hokkaido.” It is available around the clock, perfect as a meeting initiatives spot, or a place to relax after a bath. There are a total of eleven Japanese-style rooms, recommended for families with small children and for foreign visitors who wish to experience Japanese culture. Rooms accommodate up to four people. karaksa Hot Bath: Large and outdoor baths will soothe the fatigue of your journey. The Room Ⓡ is fitted with Asahikawa furniture and kotatsu tables built into the floor. Vending machines stocked with Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved Hokkaido-exclusive drinks are also available. 7 We provide a full range of services for overseas Front desk We have a diverse staff of foreign visitors to Japan nationals, who are able to help guests in multiple languages. A prayer room for Muslim guests (Osaka Shinsaibashi) and Qibla locators that show the direction of Mecca (Osaka Shinsaibashi and Kyoto) are provided. All rooms are equipped with universal outlets that are compatible with appliances brought from overseas. We have also introduced a system that Our hotels are conveniently located with easy access to Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved allows video calls to professional interpreters. places popular with overseas travelers. 8 Launched in Osaka and Our rapid business expansion leverages the strengths of the Xymax Group. We offer optimal solutions for both conversions and new developments, Kyoto in March 2016. Our suited to individual landowners’ needs. hotel business is developing through various schemes Number of New development Office conversion Commercial facility conversion guest rooms ★ ★ karaksa hotel Sapporo karaksa hotel Osaka Shinsaibashi I karaksa Spring hotel Kansai Air Gate (Opened in January 2018) (Opened in March 2016) (Opened in January 2017) ★ karaksa hotel premier Tokyo Ginza karaksa hotel Kyoto I Owned/ (Opening on May 1, 2019) (Opened in March 2016) 808 Operated Chiba (Opening TBD) Hokkaido (Opening TBD) Leased land/ karaksa hotel Osaka Namba Building owned/ 112 (Opened in November 2017) Operated karaksa hotel grande Shin-Osaka Tower (Opening at the end of November 2019) Master lease/ 547 Operated karaksa hotel Tokyo Station (Opening on July 8, 2019) Number of 1,223 105 139 1,467 guest rooms ★Strategic partnerships (joint business contracts / business alliances with third parties) Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved 9 Plans for hotel expansion We have plans to develop ten new hotels across the country. throughout Japan Hokkaido January 2018 177 rooms karaksa hotel Sapporo (In operation) Opening TBD 140 rooms Osaka March 2016 69 rooms karaksa hotel Osaka Shinsaibashi I (In operation) January 2017 139 rooms karaksa Spring hotel Kansai Air Gate (In operation) November 2017 112 rooms karaksa hotel Osaka Namba (In operation) November 2019 396 rooms karaksa hotel grande Shin-Osaka Tower Kyoto March 2016 36 rooms karaksa hotel Kyoto I (In operation) karaksa hotels (Rooms) Number of guest rooms 1,600 1,467 1,400 1,200 1,000 800 600 Tokyo 533 May 2019 57 rooms karaksa hotel premier Tokyo Ginza 400 356 July 2019 151 rooms karaksa hotel Tokyo Station 200 Chiba 105 0 In operation Opening scheduled Opening TBD 190 rooms 2016 2017 2018 2019 onward (Year) Copyright ⓒ KARAKSA HOTELS Corporation All Rights Reserved 10 Examples of offi ce The karaksa hotels in Osaka and Kyoto were created by converting offi ce buildings whose utility value had diminished. buildings converted into hotels ▶ ▶ A bright restaurant that makes the most of warm wood tone. Expressing modern Japanese style through monochromatic coloring. ▶ ▶ Bright, clean entrance. A rock garden and traditional bamboo Remodeled elevators off er a calm Copyright ⓒ KARAKSA HOTELS Corporation fencing heighten a sense of expectation for visitors to Japan. and welcoming atmosphere. All Rights Reserved 11 A commercial building In a unique project for Japan, we converted a roadside retail electronic store into a hotel. Despite the large-scale construction involved, the karaksa Spring hotel Kansai Air Gate was completed in converted into a hotel approximately nine months. ▶ The 7m-tall single floor structure was converted into two floors, and the spacious premises allowed for a parking lot accommodating 15 buses and 60 cars. The building interior was remodeled to include 139 guest rooms, with connecting rooms perfect for group use. Three elevators were installed, Ramps were also built next to ▶ including one for the disabled. the spacious restaurant area. Atrium construction lets Bright, modern Japanese guest Copyright ⓒ KARAKSA HOTELS Corporation natural light into the guest rooms, with 110 connecting All Rights Reserved rooms. rooms. 12 Newly constructed hotels Ideas debuted through three hotel conversion projects were brought together, giving shape to newly constructed karaksa hotels. give shape to ideas karaksa hotel Osaka Namba realized through conversions Spacious lobbies make even Bright, open restaurants group check-ins smooth. flooded with sunshine from south-facing windows. Out of 112 rooms, 80 may be Our popular connecting Five minutes on foot from Dotonbori and used by up to three guests. rooms accommodate up to six Shinsaibashi-suji shopping street. people. 64 rooms available. karaksa hotel Sapporo Another entrance that opens Fully-equipped with large and onto the Tanukikoji Shopping outdoor baths, and a space Arcade. for relaxation. Eleven diverse room types, A breakfast buffet that offers Copyright ⓒ KARAKSA HOTELS Corporation A perfect base for sightseeing, located near including Japanese-style Japanese, Western and All Rights Reserved Susukino and Odori Park. rooms. Chinese food. 13 Business results for The target demographic for karaksa hotels is domestic and foreign tourists. This clear concept, combined with convenient locations, connecting rooms and other unique facilities, was very popular FY 2017 reflected with the target demographic, resulting in favorable business results for FY 2017. karaksa hotels’ Occupancy rates and length of stay Ratios by country for each hotel unique characteristics April 2017 to March 2018 April 2017 to March 2018 (%) Europe 1% 100 Sapporo(Opened in January) America 1% Oceania 2% Occupancy