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Mr. Marten Mickos, CEO, Mysql AB

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Mr. Marten Mickos, CEO, Mysql AB Monetary and Social Economics of Information Sharing Fujitsu Labs of America Technology Symposium 2007 Mårten Mickos, CEO, MySQL AB Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 1 "The future is here, it's just not widely distributed yet." William Gibson Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 2 The World is Going Online 1 billion internet users - nearly 3 billion mobile phone users Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 3 Disruptive Innovations SOFTWARE BUSINESS DEVELOPMENT MODEL MODEL ONLINE ROLE OF ORGANISATIONAL SOFTWARE MODEL Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 4 The Internet Keeps Growing Netcraft: Total Sites Across All Domains August 1995 - October 2007 Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 5 From Web to Enterprise 66% Are Deploying MySQL or Are Planning To Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 6 Online, People ... Communicate ... Connect ... Share ... Play ... Trade ... craigslist Search & Look Up Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 7 An Architecture of Participation Time Magazine 2006 Person of the Year: You Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 8 Why Software Freedom is so Powerful Number of developers who built our current information Number of developers on the society internet today. 100X Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 9 Production by Amateurs "The highest and best form of efficiency is the spontaneous cooperation of a free people." Bernard Baruch, Financier and Roosevelt advisor, 1870-1965 Alla of the above run on MySQL. Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 10 Open Source • Not a mystery • Not a religion • Not a charity • Not anti-commercial • Not against ownership • Not socialism • Not a business model •But a smarter way to produce the goods and a smarter way to distribute the goods Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 11 Freedom Doesn’t Mean Free of Charge fri ≠ gratis frjáls ≠ ókeypis vapaa ≠ ilmainen frei ≠ kostenlos libre ≠ gratuit freedom libre ≠ gratuito free libero ≠ gratis of speech dror ≠ chinam beer azad ≠ rayegon aazad ≠ muft swatantra ≠ vina mulya shadhi nata ≠ bine poisha sudandram ≠ ilavasam svobodnoe ≠ besplatnoe tu do ≠ mien phi Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 12 Open Source is the Building Block “The Internet would not exist but for free and open-source software.” Dan Gillmor, The San Jose Mercury News Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 13 Major Technology Shifts WAS IS PACKAGED Web2.0 APPS Enterprise2.0 JBOSS PHP CLOSED OPEN MYSQL SOURCE SOURCE APACHE LINUX COMPLEX COMMODITY HARDWARE HARDWARE Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 14 Pursuit of Software Freedom And Profits We have two interconnected target groups: 1. Those who spend time to save money 2. Those who spend money to save time Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 15 Proportions 1 10 1 paying customer 10 contributing users 1 000 1 000 non-paying users Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 16 A Global Distributed Organisation • 70% of our employees work from home in 100 major locations in 30 countries across 18 timezones •How? – Hire self-going people – Install strong sense of mission and company culture – Be meta-national – Be open – Use online tools – Learn to give praise online – Arrange get-togethers Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 17 Open Source & Business • Open source is a smarter way – to develop software – to distribute software – to create ecosystems with powerful network effects • Other innovators of – production methods – distribution channels – commoditisation Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 18 Thank you! [email protected] "Skate to where the puck is going to be." Wayne Gretzky Copyright 2007 MySQL AB The World’s Most Popular Open Source Database 19.
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