Illinois State University ISU ReD: Research and eData Theses and Dissertations 4-2-2021 Narrating The Movement: A Rhetorical Analysis On The Digital Mobilization, Remix, And Hijack Of #Metoo Rocky Roque Illinois State University,
[email protected] Follow this and additional works at: https://ir.library.illinoisstate.edu/etd Part of the Rhetoric Commons Recommended Citation Roque, Rocky, "Narrating The Movement: A Rhetorical Analysis On The Digital Mobilization, Remix, And Hijack Of #Metoo" (2021). Theses and Dissertations. 1407. https://ir.library.illinoisstate.edu/etd/1407 This Thesis is brought to you for free and open access by ISU ReD: Research and eData. It has been accepted for inclusion in Theses and Dissertations by an authorized administrator of ISU ReD: Research and eData. For more information, please contact
[email protected]. NARRATING THE MOVEMENT: A RHETORICAL ANALYSIS ON THE DIGITAL MOBILIZATION, REMIX, AND HIJACK OF #METOO ROCKY ROQUE 129 Pages The Me Too movement garnered digital disclosures after Alyssa Milano’s initial tweet in October 2017. Over the period of two years, different remixes of #MeToo surfaced which led to the subsequent hijack of the hashtag. Furthermore, Boyle (2019) argued that the movement can be studied as a “moment” or a “discourse.” Scholars have examined Me Too as a moment, or a singular occurrence that emerged due to mainstream popularity. However, this analysis will study the movement as a discourse, to reveal the intricate interactions present with each remixed hashtag. Through Fisher’s narrative paradigm, an in-depth analysis was conducted to examine how Twitter disclosures contain narrative coherence and fidelity.