www.brainstorm3d.com + Info: INFINITYSET AT WORK [email protected] www.brainstorm3d.com @brainstorm3d brainstorm3d

“Brainstorm’s InfinitySet allows WWE to achieve the Virtual and Augmented Reality results we need to bring world class content to our audience.” KC Acampora, ambitious project aimed to create than other solutions in the market. new ways to impact global audiences Especially useful were the depth of Vice President, WWE by using advanced imagery mixed field/focus feature, and the ability Television Production with live entertainment. to easily adjust the virtual contact IMPACTING GLOBAL AUDIENCES WITH AUGMENTED REALITY shadows and reflections to achieve Systems, WWE “The AR graphics package we very realistic results. Also, refractions For WrestleMania, WWE used InfinitySet to create spectacular developed for WrestleMania and virtual lighting proved essential and a portable AR system. The Virtual included substantial amounts of to help WWE achieve the results they Studio includes three cameras with content broadcasted across WWE’s media platforms, including glass and other semi-transparent were looking for. an InfinitySet Player renderer per as well as reflective materials. We camera with Unreal Engine plugins, the award-winning direct to consumer WWE Network, digital knew InfinitySet handled these InfinitySet allows WWE to create all controlled from the InfinitySet outlets and broadcast partners. materials exceptionally well” says KC a wide range of different content, Controller via a touchscreen in Acampora, Vice President, Television from on-camera wrap arounds to the control room, and Blackmagic World Wrestling Entertainment than 800 million homes all around presence. For WrestleMania 34 in Production Systems of WWE. “We be inserted into long format shows, Ultimatte 12 chroma keyers. (WWE) is an integrated media the world, in 25 languages. WWE’s 2018, WWE decided to include high- also needed an engine that could to short self-contained pieces. The organization and recognized events, and especially the flagship end Augmented Reality content render particles well and we knew complete setup comprises three For receiving the live video signal, leader in global entertainment. The WrestleMania are some of the world’s and technology to enhance the this was something InfinitySet was different studios: a multi-render InfinitySet integrates with three Ross company consists of a portfolio of most visually stunning, constantly production in a new and exciting very capable of. We also wanted to Virtual Studio, a smaller AR Studio Furio robotics on curved rails, two of businesses that create and deliver looking to create new and innovative way, and decided to use Brainstorm’s be able to change scenes and place original content 52 weeks a year to visual content to enhance production InfinitySet. objects very quickly and we knew a global audience, reaching more value and the WWE Superstars’ Infinity Set would be able to meet WWE was interested in Infinity Set’s that requirement.” ability to render realistic content with convincing reflections and In the virtual environment, WWE transparencies. WWE especially liked required a powerful graphics the quality of InfinitySet’s rendering solution to create content that is a with PBR materials and advanced convincing representation of real shaders like refractions, that they life mixed with virtual elements, could add to their existing models. striving to create a composite that And, on top of that, WWE is planning feels married together to where one to use the Combined Render Engine cannot discern the real from the with Unreal Engine, for providing computer generated. The toolset an even more realistic output. available in InfinitySet allowed WWE WrestleMania was phase one of an to accomplish this objective better CASE STUDY CASE STUDY www.brainstorm3d.com + Info: INFINITYSET AT WORK [email protected] www.brainstorm3d.com @brainstorm3d brainstorm3d them on the same track with collision WWE PORTABLE AR STUDIO detection. The setup also includes an OnDemand license to manage the playout of data-driven AR graphics.

The AR Studio, is a compact version of the multi-render one, and relies on a single camera on a jib with Mo-Sys StarTracker with InfinitySet +Track license. The AR Studio receives only video from the camera, and all the keying required is done using InfinitySet’s internal chroma keyer. This smaller studio, suitable for more compact events, allows the deliver this advanced AR content to which ensures a reliable operation in creation of AR content with simpler a wider range of WWE productions remote sites. setups and requires less resources and special events held throughout to install, drive and derig. the year. This kit has been designed InfinitySet is used to create content

to be sent anywhere in the world that airs across WWE’s many media TCP / IP - NETWORK Finally, the Portable AR system is and requires minimal installation. platforms including their award ETHERNET UDP a custom-made road case with a Operators just need to take it to winning direct to consumer WWE redundant InfinitySet with tracking the event, open the lid, plug the Network as well as their various VIDEO BRAINSTORM COMPONENT and internal chroma keyer for live AR power in, and they instantly have a digital outlets and through their VIDEO + KEY EXTERNAL / THIRD PARTY productions on the road, which will turnkey AR system with redundancy broadcast partners.

WWE AR STUDIO WWE MULTI-RENDER

TCP / IP - NETWORK TCP / IP - NETWORK

ETHERNET UDP ETHERNET UDP

VIDEO BRAINSTORM COMPONENT VIDEO BRAINSTORM COMPONENT

VIDEO + KEY EXTERNAL / THIRD PARTY VIDEO + KEY EXTERNAL / THIRD PARTY

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