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Esports Direct a Game Changer for TV?

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Esports Direct a Game Changer for TV? August/September 2017 eSports direct A game changer for TV? pOFC DTVE AugSep17.indd 1 05/09/2017 17:21 pXX RSCC DTVE AugSep17.indd 1 25/08/2017 15:36 Digital TV Europe August/September 2017 Contents August/September 2017 14. TV plays the millennial game The meteoric rise of eSports has caught the attention of TV operators and broadcasters, both of which are investing in rights and dedicating airtime to gaming. But how likely is this to win eSports direct back millennial viewers? Andy McDonald reports. A game changer for TV? pOFC DTVE AugSep17.indd 1 05/09/2017 15:27 18. Talk TV With the advent of popular digital assistants such as Amazon Echo and the launch of next- generation TV devices like Sky Q, there are signs that using your voice to control the TV is finally filtering into the mainstream. Stuart Thomson looks at some of the latest moves. 18 26. Diving deeper into data Video service providers are still attempting to come to terms with how to manage and use big data. Identifying and focusing on key areas such as specific elements of marketing, targeted advertising and churn reduction can point the way ahead, writes Anna Tobin. 26 32. Hack attack: TV and cybersecurity Cyber attacks are increasing in number and becoming more sophisticated, with the cost to corporations running into the billions. With conventional security concepts increasingly powerless against it, protection requires a paradigm shift. Adrian Pennington reports. 42. IBC 2017: the preview This year’s IBC exhibition will take place at Amsterdam’s RAI from September 15-19.Digital TV Europe takes a look at some this year’s technologies. 32 Regulars 2 This month 4 News digest 50 Technology 54 People 56 Final analysis Visit us at www.digitaltveurope.com 1 p01 Contents DTVE AugSep17v2am.indd 1 05/09/2017 17:59 This month > Editor’s note Digital TV Europe August/September 2017 Issue no 333 Four faces of content Published By: KNect365 TMT Maple House content, new ways of finding it, new ways of making 149 Tottenham Court Road money from it, and new threats to it: this month’s issue London W1T 7AD New of Digital TV Europe looks at four key aspects of the emerging content Tel: +44 (0) 20 7017 5000 distribution universe. Fax: +44 (0) 20 7017 4953 First, the content that is being distributed is changing. Pay TV opera- Website: www.digitaltveurope.net tors and broadcasters are desperate to win over younger audiences that are in danger of becoming disengaged from traditional TV. One of the Editor Stuart Thomson emerging genres that seems to appeal to at least a significant sub-section Tel: +44 (0) 20 7017 5314 of this generation is eSports, which has grown massively in terms of its Email: [email protected] audience and appeal over the last couple of years, to the point where me- dia companies such as Modern Times Group see it as central to their future, and service provid- ers such as Telefónica are investing in their own gaming teams and platforms. In this issue, we Deputy Editor Andy McDonald speak to the key players and assess their future prospects and likely evolution. Tel: +44 (0) 20 7017 5293 Second, sources of available content are proliferating and pay TV platforms are increasingly Email: [email protected] embracing OTT TV services from third parties, but viewers still complain that they can’t find content that they want to watch. To help cut through the complexity of navigating through mul- tiple menus, voice control has now arrived, boosted by the popularity of digital assistants such Contributors as Amazon Echo. Also in this issue of Digital TV Europe, we look at how effective voice will be Kate Bulkley, Andy Fry, Adrian Pennington, as a content discovery tool and as a way for platforms to differentiate their offerings. Adam Thomas, Anna Tobin, Jesse Whittock Third, the proliferation of available content sources also raises the challenge of how to make a business case for service providers and content suppliers alike. With audiences fragmenting, Correspondents and the traditional advertising model now facing a long-term decline, we look at the promise France: Julien Alliot; Germany: Dieter of big data and the ways in which more sophisticated use of the data available could enable TV Brockmeyer; Italy: Branislav Pekic operators and channel providers to improve marketing, reduce churn and build a sustainable business model. Fourth, the industry’s move to IP and OTT platforms means that new security threats are Commercial Director Patricia Arescy emerging. On top of traditional content security concerns, TV operators and broadcasters are Tel: +44 (0) 20 7017 5320 increasingly the target of cybercriminals. In this issue we look at the nature of emerging threats Email: [email protected] not only to the intellectual property rights of operators and broadcasters, but to the personal lives of their subscribers. Art Director Matthew Humberstone Finally, we take a look at some of the technologies at this year’s IBC show and provide our usual digest of all the latest industry, technology and people news. l Marketing Manager Marita Eleftheriadou Printing Wyndeham Grange, West Sussex To subscribe to this magazine or our daily email newsletter please visit digitaltveurope.net/registerhere © 2017 Informa UK Ltd All rights reserved Stuart Thomson, Editor Reproduction without permission is prohibited [email protected] Visit us at www.digitaltveurope.com 2 p02 Ed Note DTVE AugSep17v3am.indd 2 05/09/2017 18:00 pXX CSGI DTVE AugSep17.indd 1 29/08/2017 15:39 News > digest Digital TV Europe August/September 2017 News digest > 4 Deutsche Telekom taps Netflix, Fox+ and UFA for EntertainTV > 5 LG sees upside from ‘fragmented’ OTT market > 8 Disney strikes deal with Iflix after cutting Netflix > 10 Canal+ needs level playing field, says Vivendi > 12 Ofcom submits new Sky advice Deutsche Telekom taps Netflix, Fox+ and UFA for EntertainTV By Andy McDonald > The Walking Dead and 24. MGM-produced The Hand- On top of this, a new part- maid’s Tale, Sienna Films and Deutsche Telekom is adding nership with German film and eOne Entertainment’s Cardinal, Ultra HD support and direct ac- television production company and FX Productions, Pig New- cess to Netflix to its EntertainTV UFA adds a wide selection of ton and 3 Arts Entertainment offering, along with a raft of new German movies and made-for- co-produced Better Things will content from the likes of Fox. TV films to the service. be available on EntertainTV Deutsche Telekom’s new Ul- “Deutsche Telekom sees itself starting October 4.The Fox+ cat- tra HD-ready MR 401 media re- as an aggregator on the media Sky and Insight TV will also be alogue will launch at the same ceiver will provide EntertainTV market – we bring together the available through EntertainTV. time. customers with direct access to best content on our TV plat- The Fox+ deal establishes Deutsche Telekom said that Netflix following its launch this form so that we can offer our Deutsche Telekom as the first all EntertainTV customers will autumn, with the release accom- customers the best package,” German partner to launch the be able to access UHD content panying a major content push said Deutsche Telekom’s head non-linear service, which is al- on demand, but only customers by the firm. of consumer, Michael Hagspihl. ready available in France, Swe- with a MagentaZuhause L rate For the first time the operator, “Combining superior tech- den, Norway, Denmark, Finland plan and download speeds of which already boasts exclusive nology, strong partners and and Greece – with more launch- up to 100 Mbps will be able to sports rights, has taken German exclusive content is crucial to es due to follow before the end watch UHD live. premiere rights to three major achieving that aim. With televi- of the year. Deutsche Telekom an- new TV series – dystopian dra- sion in Ultra High Definition, “As we bring Fox+ to another nounced the news at the IFA ma The Handmaid’s Tale, Cana- Netflix and Fox as well as our ex- key territory, the results we are technology trade show in Berlin. dian crime series Cardinal and clusive top series, we are taking seeing from the product are sur- Entertain TV is an IP-delivered comedy Better Things. the next step and underline our passing our expectations, and multiscreen TV service from Deutsche Telekom has also leadership in the German TV we’re thrilled to be partnering Deutsche Telekom, which offers secured the German launch market.” with Deutsche Telekom, the content live and on-demand and rights to Fox Networks Group The launch of the new MR leading telco in the region, for to the TV through a set-top box. Europe and Africa’s on-demand 401 set-top box means that, our debut in Germany,” said The company had 3.02 mil- service, Fox+, giving Enter- aloingside Netflix, Ultra HD Diego Londono, chief operating lion German TV customers at tainTV viewers access to more content from other content pro- officer, Fox Networks Group Eu- the end of June, up 8.9% year- than 50 seasons of shows like viders like Videoland, YouTube, rope and Africa. on-year. end of this year, targeting its 3G major international content players making the service available via Congo mobile subscribers and data users. to develop their own subscription distribution partners only, unlike The agreement for Congo will also video-on-demand services with other SVOD services available PROG > TracePlay launch see Trace take control of Africa the launch of Paramount+ in the across the region such as HBO Modern Times Group (MTG)-owned Media-owned FM radio station Nordic region.
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