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Strategic Plan 2017–21 Queensland Art Gallery | Gallery of Modern Art

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Strategic Plan 2017–21 Queensland Art Gallery | Gallery of Modern Art STRATEGIC PLAN 2017–21 QUEENSLAND ART GALLERY | GALLERY OF MODERN ART CONTRIBUTION TO THE QUEENSLAND VISION GOVERNMENT’S OBJECTIVES FOR THE COMMUNITY Building safe, caring and connected communities To be the leading institution for the contemporary art of Australia, Asia and the Pacific The Gallery’s exhibitions and programs encourage inclusive communities and promote understanding of diverse cultural perspectives. The Gallery facilitates participation by many MISSION different sectors of the community, including Indigenous Queenslanders, children and families, young people, seniors, To engage people with art and artists through and those living in regional and remote areas of the state. memorable and transformative experiences Creating jobs and a diverse economy The Gallery is one of Queensland’s leading cultural tourism PRINCIPLES destinations, drawing local, interstate and international Access for all visitors. Over the past decade the Gallery’s international exhibitions program has delivered a combined economic Recognition of Aboriginal and Torres Strait benefit to the state of more than $100 million. QAGOMA Islander peoples actively promotes Queensland’s art and artists. Leadership through research, learning Delivering quality frontline services and innovation The Gallery strives to deliver the highest standard of Commitment to a sustainable, collaborative frontline services to well over one million visitors each and inclusive culture year, in areas such as visitor experience, learning and public programs, school and tour groups, and retail and INTRODUCTION food and beverage services. The Queensland Art Gallery | Gallery of Modern Art The Gallery’s objectives are also guided by the Queensland (QAGOMA) is Queensland’s premier visual arts institution. Art Gallery Act 1987 and its object to ‘contribute to As one of Australia’s three most visited art galleries, the cultural, social and intellectual development of all the Gallery is embraced by audiences as an inclusive Queenslanders’. and inspiring space for creativity, diversity and culture. Queensland Government funding allocated for the Gallery’s This plan, presented by the Queensland Art Gallery Board operations over the next three years is: of Trustees, outlines the Gallery’s strategic focus for the next four years. The development and presentation of 2017–18 ($’000) 2018–19 ($’000) 2019–20 ($’000) blockbuster and major exhibitions is pivotal to this period 32 772 32 915 33 286 following the Queensland Government’s reinstatement in 2016–17 of four-year major exhibitions funding. The OPPORTUNITIES AND CHALLENGES Government’s investment of $10.8 million, including Key priorities for the Gallery include re-invigorating its $2 million in matched funding, will enhance Queensland’s blockbuster and major exhibitions program following reputation as an outstanding tourist destination. restoration of limited-life funding for this purpose in Through the life of this plan the Gallery will continue to 2016–17. The first year of funding has already seen an develop its standing as a leading ambassador to Asia and increase in attendance, and a significant opportunity exists the Pacific through relationships built over more than to further build visitation and achieve ambitious tourism and 20 years of the internationally acclaimed Asia Pacific sponsorship targets in the coming three years, including Triennial of Contemporary Art (APT). The Gallery will also for APT9 in late 2018. More broadly, while the Gallery develop and showcase its 17 000-strong art collection, continually strives to find operational efficiencies, the deliver programs of excellence through QAGOMA pressures of rising costs and subdued economic forecasts Learning, the Children’s Art Centre and the Australian have the potential to impede the Gallery’s ability to fund Cinémathèque, and extend audience reach and reputation innovation and continued excellence. through the QAGOMA Touring program. OBJECTIVES 1 2 3 COLLECTION AND AUDIENCES AND PARTNERSHIPS EXHIBITIONS ENGAGEMENT AND PRACTICES Build Queensland’s globally Connect people with the Build our community of partners significant Collection and deliver enduring power of art and organisational capability compelling exhibitions and ideas to deliver the best value for Queensland STRATEGIES STRATEGIES 1.1 Develop and exhibit the Collection 2.1 Offer exceptional experiences STRATEGIES with a focus on contemporary onsite and online that target 3.1 Strengthen the Gallery’s national art from Australia, Asia and the attendance and enhance visitor and international reputation and Pacific and a commitment to satisfaction. collaborative networks through Queensland art and artists. institutional partnerships and 2.2 Encourage life-long learning touring initiatives. 1.2 Curate programs led by for people of all ages through blockbuster and major exhibitions QAGOMA Learning and the 3.2 Attract philanthropic support that hold wide audience appeal. Children’s Art Centre. for our inspiring and ambitious program through the QAGOMA 1.3 Develop the Asia Pacific Triennial 2.3 Provide exhibitions and programs Foundation. of Contemporary Art, Australia’s to all Queenslanders through the leading exhibition series on the Gallery’s regional services. 3.3 Develop non-government revenue region’s contemporary art. through sponsorships, grants and 2.4 Engage with and provide access commercial services. 1.4 Take a leading role in research for diverse audiences and and debate in the arts and share communities. 3.4 Sustain a collaborative, innovative knowledge broadly. and inclusive organisation. PERFORMANCE INDICATORS PERFORMANCE INDICATORS PERFORMANCE INDICATORS Value of acquisitions gifted to the Visits to QAGOMA onsite and at Non-government revenue as a percentage Queensland Art Gallery Collection touring venues of total revenue Visitors whose experience of exhibitions Website visits and use of digital interactives User charges as a percentage of exceeded their expectations total revenue Audience satisfaction with onsite visit Number of external publications, papers Queensland Government subsidy per visit Percentage of visits originating from presented and awards interstate or overseas Percentage of visitors whose motivation to visit was life-long learning.
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