INVESTOR DAY Built for Growth September 29, 2010
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INVESTOR DAY Built for Growth September 29, 2010 SfSafe HbHarbour Disc losure To the extent any statements made in this presentation contain information that is not historical; these statements are forward-looking statements within the meaning of applicable securities laws. These forward- looking statements related to, among other things, our objectives, goals, strategies, intentions, plans, estimates and outlook and can generally be identified by the use of the words such as "believe", "anticipate", "expect", "intend", "plan", "will", "may" and other similar expressions. In addition, any statements that refer to expectations, projections or other characterizations of future events or circumstances are forward-looking stttatemen ts. Although Corus blibelieves tha t the expecttitations reflec te d insuch fdforward-lkilooking stttatemen tsare reasonable, such statements involve risks and uncertainties and undue reliance should not be placed on such statements. Certain material factors or assumptions are applied in making forward-looking statements and actual results may differ materially from those expressed or implied in such statements. Important factors that could cause actual results to differ materially from these expectations include, among other things: our ability to attract and retain advertising revenues; audience acceptance of our television programs and cable networks; our ability to recoup production costs, the availability of tax credits and the existence of co-production treaties; our ability to compete in any of the industries in which we do business; the opportunities (or lack thereof) that may be presented to and pursued by us; conditions in the entertainment, information and communications industries and technological developments therein; changes in laws or regulations or the interpretation or application of those laws and regulations; our ability to integrate and realize anticipated benefits from our acquisitions and to effectively manage our growth; our ability to successfully defend ourselves against litigation matters arising out of the ordinary course of business; and changes in accounting standards. Additional information about these factors and about the material assumptions underlying such forward-looking statements may be found in our Annual Information Form. Corus cautions that the foregoing list of important factors that may affect future results is not exhaustive. When relying on our forward-looking statements to make decisions with respect to Corus, investors and others should carefully consider the foregoing factors and other uncertainties and potential events. Unless otherwise required by applicable securities laws, we disclaim any intention or obligation to publicly update or revise any forward-looking statements whether as a result of new information, events or circumstances that arises after the date thereof or otherwise. TECHNOLOGY UPDATE Built for Growth Investor Day 2010 EtiSExecutive Summary Corus Quay – Spring 2010 Toronto’s smartest building A dynamic workplace built for sustained growth Built to serve our customers and partners Revolutionary broadcast infrastructure supporting traditional and new media A cultural focus on measurement, reengineering and business transformation Positioned for the emerging new media marketplace ALA Lan dmar kYk Year for Tec hnol ogy and dI Innovati on at tC Corus PtiCQPresenting Corus Quay Occupancy in May 2010 Radio on air September 2010 – Television to follow East Bayfront district continues to develop with new tenants, parks and amenities Toron to ’s S mart est B u ilding Targeting LEED® Gold Flexible, reliable, best in class infrastructure Technology to support our work and our staff Central waterfront location with good transit access AWA Wor kp lace for Teamwork an dId Innovati on Open working environment encourages circulation, communication, collaboration More than 200 meeting spaces, from formal to casual, spread throug hou t the bu ilding Technology to support teamwork and continuous learning Flexible, IT Based Radio and Television BdtIfttBroadcast Infrastructure Successful integration and cutover in September to Wheatstone- based IP systems for radio broadcast Broadcast cutover in October to IT, file-based automation and playout Siemens Canada/Siemens UK working with international vendors to finalize integration of new broadcast systems Most advanced broadcast centre in the world ThlTechnology F ocused on our C Ctustomers For Cable and Satellite distribution partners … More HD signals, more non-linear assets Efficient formatting, packaging and delivery Strong brand synergy driving customer value For Television viewers … Greater value in HD and non-linear packages For advertisers … Better integration across media For Radio listeners … Reliable digital infrastructure integrated with new media offerings ThlTechnology F ocused on G rowth Scalable infrastructure Available capacity to triple our broadcast output New channels at low capital cost; all channels now HD capable with integrated non-linear capability Digital, file-based infrastructure optimizes margin on non-linear activities Packaging and delivery of digital assets automated and centralized with brands Digital catalogue unlocks revenue potential Content Publishing rather than linear broadcasting Integrated business management systems Better oversight and control of our programming investments Centralized programming to promote synergy and sharing Technology protects and grows our margins A Cultural Focus on Measurement, RiiReengineering an dBiTftid Business Transformation Shared Services approach to infrastructure and operations SlblScalable lblabour tthlblthlto match scalable technology Focus on broadcast operations, television production (live action and animation), content management, infrastructure Best in class services and competitive pricing, measured by external providers Competitive advantage from two year broadcast operations study New systems, new workflows Significant investment in automation Aligned with non-linear and interactive requirements Strategic planning aligned with business transformation What’s Next? Technology BdCQBeyond Corus Quay Construction is over, but our business and market transformation continues Technology is driving new customer and consumer behaviours Data mobility shows a steeper growth curve than the internet Smartphone and tablet applications offer a real business model Social networking is mainstream and integrated with advertising Corus will explore opportunities in the new media space, but will remain a great partner to our clients and customers The impact of new media is gggrowing, but linear television still commands both attention and revenue Corus Quay is Built for NMdiNew Media An infrastructure built around digital files, not video signals Best in class networking and storage Highest quality asset creation, acquisition and storage Integrated asset management, desktop browse and edit capabilities Rights management for broadcast and distribution Automated format changes and packaging flexibility Shared Services approach drives efficiencies Asset sharing between broadcast, production, new media Centralized technical and creative expertise Cost sharing and rationalization across divisions, departments and brands Corus Quay promotes synergy and collaboration New adjacencies create new opportunities, e. g. Radio and Television New media infrastructure is easily consolidated and shared New Media is a Growing Part of our Core BdtAtiitiBroadcast Activities Corus has a strong internet presence across brands and divisions Television and Radio sites each drive more than 2M unique visitors per month Websites are powerful marketing tools, providing support for our fans and communities, and generating revenue through advertising Our integrated approach maximizes reach and impact, providing value to our clients and partners Custom production and linkage with traditional campaigns Acknowledged expertise leads to representation relationships with other branded web sites in Canada Our Canadian focus is partnership; our International focus is on wider opportunities in the digital content marketplace New Media is an Opportunity to Explore New AhdNMktApproaches and New Markets Custom Smartphone/Tablet applications to support Kids and Radio brands Evolving relationships with new media companies that align with our brands and customers CliConclusion – CQCorus Quay A new waterfront home for Corus Entertainment A smart building, designed with our employees and customers in midind A new Radio and Television broadcast infrastructure, built for growth A cultural focus on business transformation Technology to support and grow new media Corus Quay: Bu ilt f or G rowth CORUS RADIO Built for Growth Investor Day 2010 The St rength o f Ra dio Radio is an evergreen business Cost effective to purchase Measurable NiliiNot capital intensive Generates great cash flow Radio’s strength is its enduring local content GDP an d C ana dian R adi o Ad verti si ng $ s 12.0% 10.0% 8.0% 6.0% 4.0% 2.0% 0.0% GDP Growth -2.0% Radio Advertising Growth -40%4.0% -6.0% -8.0% 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 DllDollars by D emo Top 10 demos represent the majjyority of revenues. Since 2005, the top 10 demos have represented a growing share of total spending and now represent more than 90% of all revenues. Much of this growth is represented by the Adult 25-54 demo which now accounts for