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Minding Business dividendSTEPHEN M. ROSS SCHOOL OF BUSINESS AT THE UNIVERSITY OF MICHIGAN MindingOur Business Ross Faculty on Policy Challenges PLUS Social Investing the Capitalist’s Way Google’s Game- Changing Vision FALL 08 TABLEof CONTENTS 08 TABLEof CONTENTS FALL 08 FEATURES 24 Minding Our Business Ross professors Robert Van Order, Martin Zimmerman, Amiyatosh Purnanandam, Tom Buchmueller, Joel Slemrod, and Linda Lim survey the policymaking landscape as the country prepares for a new administration. 38 Diamondback in the Fast Lane Tom Garfinkel, MBA 01’ , boosts the business batting average from Arizona team’s front office. 41 Reinventing the Suture Surgeon/inventor Jafar Hasan, MBA ’06, scores funding for new device from the Ross School’s Frankel Commercialization Fund. 44 Getting the Deals Done Ross alumni in private equity share strategies for surviving the credit crunch. 46 1,000 Dollars & an Idea Read an excerpt from the new book by Ross entrepreneur of the year Sam Wyly, MBA ’57. ALUMNI SPOTLIGHT 55 Keeping in Touch Proves Profitable Tom Wasserman, BBA ’97, and Erik Perkins, BBA ’97/MAcc ’98, cash in on class connection. 56 Social Investing the Capitalist’s Way p. At Revolution LCC, Tige Savage, MBA ’98, goes 24 for the green in more ways than one. 58 Great Expectations Google executive Mekhala Vasthare, MBA ’02, shares her game-changing vision of computing. 60 Game On Sports Illustrated’s Alex Sutton, MBA ’07, looks Professor to new media to recruit and retain print subscribers. Joel Slemrod this page and cover photo by steve kuzma steve photo by and cover this page FALL 2008 DIVIDEND 1 {TABLEofCONTENTS}fall 2008 p.3 DEAN Robert J. Dolan DIRECTOR OF MARKETING COMMUNICATIONS p.20 Paul Gediman EDITORIAL MANAGER Deborah Holdship STAFF WRITERS Terry Kosdrosky, Leah Sipher-Mann p.49 CLASS NOTES AND COPY EDITOR Fred P. Wessells DEPartMENTS CREATIVE DIRECTOR 20 QUESTIONS Steve Busch 3 An alumnus, professor, and student tell it like it is. ART DIRECTOR Anne Fix TAPPAN & HILL 5 Ross Leadership Initiative sets new MBAs on course … MREACH GRAPHIC DESIGNER brings teen entrepreneurs to campus … BBA Program ranks No. 1 Erin Elly, Aisha Holly in management … Michigan Growth Capital Symposium paints optimistic picture … Faculty recognized for teaching and research PHOTOGRAPHERS Aruna B., Steve Kuzma, Joshua Kristal, … New scholars join faculty … Erb enrollment up by 30 percent ... Mary Noble Ours, Kevin Scanlin, Jon Willey Professor Richard Bagozzi nets honorary doctorate … Professor David Hess wins national award … Professor Andy ORIGINAL ILLUSTRATIONS Hoffman contributes to Tony Blair report on climate change … Kyle Raetz, Walter Vasconselos Professor Tom Kinnear named chair of American Marketing PRINTER Association … Professor Lynda Oswald named Hallman Fellow. University Lithoprinters INTELLECTUAL CAPITAL Vol. 39, No. 2. ©2008. Stephen M. Ross School QUOTE/UNQUOTE of Business at the University of Michigan. This 12 Ross faculty members talk on the record about breaking news and publication is produced twice a year by the Office business trends. of Marketing Communications and made possible through the generosity of private donations. BOOKS 13 Claiming the Competitive Edge Ross professors ISSN 0046-0400 C.K. Prahalad and M.S. Krishnan say customization is key for today’s consumers in their book, The New Age of Innovation. For more information, contact Dividend, Stephen M. Ross School of Business University of Michigan 701 FACULTY RESEARCH Tappan, Ann Arbor, MI 48109-1234. (734) 647-4626. 16 Factory Physics for Physicians Ross professors William THE UNIVERSITY OF MICHIGAN REGENTS Lovejoy and Wallace Hopp take operations management from Julia Donovan Darlow, Laurence B. Deitch, the assembly line to the emergency room. Olivia P. Maynard, Rebecca McGowan, Andrea Fischer Newman, Andrew C. Richner, S. Martin 20 It’s All in Their Heads Ross professor Richard Bagozzi unveils Taylor, Katherine E. White; Ex-Officio Member, new research showing MRIs can identify salespeople most likely Mary Sue Coleman, President, University of Michigan. to succeed. The University of Michigan, as an equal opportunity/affir- FACULTY MINDS mative action employer, complies with all applicable federal and state laws regarding nondiscrimination and affirmative 22 What Are You Thinking About? Ross professors Christie action, including Title IX of the Education Amendments of Nordhielm and Nigel Melville reveal new research in development. 1972 and Section 504 of the Rehabilitation Act of 1973. The University of Michigan is committed to a policy of nondis- crimination and equal opportunity for all persons regardless ALUMNI ACTIVITIES of race, sex, color, religion, creed, national origin or ancestry, 49 News and pictures from Ross alumni clubs around the world. age, marital status, sexual orientation, gender identity, gender expression, disability, or Vietnam-era veteran status in employment, educational programs and activities, and CLASS NOTES admissions. Inquiries or complaints may be addressed to the Senior Director for Institutional Equity and Title IX/Sec- 53 The latest news from friends, classmates, and colleagues. tion 504 Coordinator, Office ofI nstitutional Equity, 2072 61 Obituaries. Administrative Services Building, Ann Arbor, Michigan 48109-1432, 734-763-0235, TTY 734-647-1388. For other University of Michigan information call 734-764-1817. FIRST PERSON 63 Postcards from Beijing Olympic rower Matt Hughes, BBA Stephen M. Ross School of Business ’04, reports on his life-changing experience in 2008 games. vasconselos walter by right illustration kuzma. steve left photo by www.bus.umich.edu scanlin kevin photo by 2 DIVIDEND FALL 2008 2Q Twenty Questions with.... AmIR DAN RUBIN, MBA AND MHSA, ’96, is chief operating officer of the UCLA 12 Favorite line from a movie or television Medical Center and Hospital System in Los Angeles, the primary teaching show? “Anyone can take a reservation. I can take hospital for the David Geffen School of Medicine at UCLA. Rubin previously a reservation. That’s no big deal. It’s holding the served as chief operating officer for Stony Brook University Hospital in reservation that makes the difference!” —Seinfeld New York, and was instrumental in developing and implementing plans 13 What’s the most thrilling/adventurous thing for significant growth, new hospital facilities, and operational and financial you’ve ever done? Having six hours to move all improvements. In addition, he led multidisciplinary quality initiatives patients in the UCLA Medical Center into our new, aimed at improving patient services and clinical outcomes. Prior to joining I.M. Pei-designed facility. Stony Brook University Hospital, Rubin served in a leadership capacity 14 Three people, living or dead, you’d have at Memorial Hermann Hospital in Houston, Texas. He earned his bachelor’s over to dinner? My grandparents and Abraham degree in economics from the University of California, Berkeley. In addition Lincoln. I’d have Abe over on a separate night or to receiving his MBA from the Ross School, Rubin earned his Master of else he wouldn’t be able to get in a word. Health Services Administration degree from the University’s School of 15 Best trophy/award you ever won? An award Public Health. “Ross is developing leaders who are changing the world by from the physicians, nurses, staff, and management driving positive changes in organizations and society,” Rubin says. The of my prior health system for making significant dual degree from U-M melded perfectly with his aspirations to manage impacts to improve the organization. large organizations. He tells Dividend that goal crystallized for him when 16 If you had a theme song, what would it be? he was just a kid, noting, “Before that, I imagine it was something to do “Three Little Birds” by Bob Marley. I love the chorus: with ice cream.” “Don’t worry about a thing ’cause every little thing’s gonna be alright.” 17 Pet peeve? Receiving an email that just precedes 1 What keeps you up at night? The neighbor’s dog. 6 What advice would you give to yourself 10 a long trail of previously forwarded emails, instead 2 What’s the last book you read? The Great years ago? Be the best “you” you can be. of summarizing the situation. Upheaval: America and the Birth of the Modern 7 What is the one thing you learned in business 18 Unfulfilled wish? To cover the uninsured World, 1788-1800 by Jay Winik. school that you’ll never forget? Moving a team and better align incentives in the U.S. 3 Who is your personal hero (and why)? My forward requires an array of skills. healthcare system. father. He has always been caring, upbeat, support- 8 What is the most important room in your 19 Favorite sport to watch? For portfolio ive, hard-working, and perseverant. home? The kitchen, where we gather as a family. optimization, I root for blue and maize/gold teams: 4 First job? My first earnings were related to watching 9 First website you access in the morning? Our Michigan (football) and UCLA (basketball). some of the neighbors’ children. Later, I worked at an UCLA Health System Dashboard intranet site. 20 What did you want to be when you were arthouse movie theater in the summer. 10 Favorite comfort food? Low-fat ice cream. a kid? I wanted to be involved in managing 5 Best business decision? The personnel decisions 11 If you could read anyone’s mind, whose large organizations. Before that, I imagine it was photo by kevin scanlin kevin photo by I’ve made in developing teams. would it be? Is this a trick question? My wife’s! something to do with ice cream. FALL 2008 DIVIDEND 3 www.bus.umich.edu/20Questions AMY DITTMAR, ASSISTANT PROFESSOR OF FINANCE, 11 Best business decision? Going back to TAppAN& HILL focuses much of her research on corporate graduate school. investment banking. She has studied payout 12 How do you motivate your students? and cash policy, capital structure decisions, Open-ended questions.
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