June | Real Estate 1

J U N E 2 0 0 5 SANTA CRUZ ASSOCIATION OF REALTORS® On The Web E-DITION More News at WWW.SCAOR.ORG

Santa Cruz County’s RREEAALL REAL ESTATE NEWS SOURCE

Insert LEGISLATIVE ® ESTATE® REALTOR ESTATE CREATING BETTER REALTOR S WATCH Inside Real Estate NEWS NAR Breaks Attendance Records at NAR Breaks Attendance Records at Midyear ...... 1 Midyear Meetings & Trade Expo A record-breaking number of companies. National Homeowner more than 9,600 REALTORS® and “The attendance and expo records we Month ...... 1 guests attended the 2005 REALTORS® broke at our midyear meetings this year Midyear Legislative Meetings & Trade reflect an NAR membership that stands NAR President-Elect ...... 4 Expo last week, which demolished all at more than 1 million and growing,” previous attendance and exhibit records. says NAR President Al Mansell, CEO of Bush: MID Safe, Seeks Health The previous attendance record for Coldwell Banker Residential Brokerage Fairness Passage ...... 4 the National Association of REALTORS® in Salt Lake City. “This overall growth in Midyear Legislative Meeting, held annually NAR membership shows how healthy and NAR, DOJ to Negotiate ...... 5 at the Marriott Wardman Park Hotel in competitive the real estate industry really is.” NAR Launches Campaign on Washington, D.C., was 8,300 REALTORS® NAR also set records last fall at the and guests in 2004. 2004 annual REALTORS® Conference Small Business The 2005 NAR Midyear Trade Expo & Expo in Orlando, which reached an Health Plans ...... 6 also broke the previous record for exhibitor all-time mainland record of over 25,500 space with 30,500 square feet and number of total attendees and garnered a record 555 Legislative Advocacy/Political Bobbie Nelson, Phillip Tedesco, Dan exhibitors with 211 exhibiting companies. exhibiting companies. Action ...... 8 Sedenquist, & Sandy Kaplan with The previous record was set in 2000 with Copyright National Association of REALTORS® Congresswoman Anna Eshoo. 29,600 square feet and 157 exhibiting Notice Before Filing Suit ...... 8 Local IMPAC Funds ...... 8 June is National Homeowner Month Eathquake Safety ...... 14 An open letter to National Association of site for information on NAR’s, as well REALTORS® help all Americans achieve ® REALTORS members from 2005 President, as State and Local Associations’, many homeownership...... 14 Al Mansell: C.A.R. Legal Hotline homeownership, housing opportunity, FamilyTime® The new FamilyTime® Dear Members, diversity and other related programs. DVD is an excellent way to build Sexual Harassment ...... 14 The theme for this year’s National As we observe the 2005 National business relationships with clients, Homeownership Month, “Open the Door,” Homeownership Month, I ask for your support prospects and homeownership workshop HUD Ups RESPA reflects the great work that AEs, brokers and by holding homeownership activities in your attendees. Quantity discounts available...... 16 individual REALTORS® do every day to Enforcement community in June, and continue throughout Please visit the FamilyTime® website at make owning a home a reality for millions of the year. Thank you for all you do to “Open http://www.familytimeorders.com/ C.A.R.–Sponsored Legislation Americans. But even though homeownership the Door” of opportunity for so many. At Home with Diversity Aids in the United States is at record high levels, Moves Forward ...... 16 Sincerely, REALTORS® in providing equal and there is still a great opportunity to help Al Mansell, President affordable housing opportunities for all millions more have a home to call their own. National Association of REALTORS® Americans. Join the more than 14,000 National Homeownership Month provides INSERT who have received this certification. an outstanding opportunity to make the NAR: We open the door to Legislative Watch http://www.realtor.org/diversity general public aware of the many ways homeownership! Diversity Assistance Program that REALTORS® can - and do - make the Listed below are several programs DEPARTMENTS American Dream come true. Browse this and initiatives NAR has created to help See Homeowner, Page 4 Affiliate News ...... 3 SANTA CRUZ ASSOCIATION OF REALTORS® New Members ...... 3 2525 MAIN STREET PRSRT STD

® SOQUEL, CA 95073 US POSTAGE PAID REALTOR Housing Foundation ...... 13 CAPITOLA, CA PERMIT NO. 59 Did You Know? ...... 17 On the Calendar ...... 17 2 June | Real Estate

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SANTA C R U Z A S S O C I ATION OF REALT ORS ®

® Affiliate News New Members REAL REALTOR Once again, the Spring Fling had it First, a new monthly email all: margaritas, barbecued skirt steak and communication to all Affiliates reporting on Alain Pinel REALTORS® chicken and all the trimmings. Best of all, Affiliate activities and discussing topics of Mark Oliverez (secondary)

ESTATE® ESTATE it’s a great venue to visit with fellow real interest to our membership. This new email CREA TING BETTER REAL T ORS American Dream Realty communication is managed by the Affiliate Robin Maze Liaison and Communication sub-committee 2005 Board of Directors and will be sent out once a month, following Bailey Properties, Inc. the Affiliate Committee meeting. Remember: Lisa Burrell President the more everyone participates, the more Dave Dawson Dan Sedenquist effective our organization is. Please forward Joanne Thompson President-Elect any content for this email to Linda Amador (lamador@firstam.com) or Andy Mitchell Bay Real Estate Services Bobbie Nelson ([email protected]). Jeff Atkinson Secretary/Treasurer Secondly, the Affiliate Committee has The Office of David Beccaria REALTOR® Sandy Kaplan recommended improving and expanding Nancy Cecil the Affiliate Member Roster section of the Directors SCAOR website. As part of this upgrade, The Office of Ryan Brandt, Broker Debra Frey we will be able to list all Affiliate members Ryan Brandt Christa Johnson categorized by business focus, and be able to offer expanded information on each Century 21 Arrowhead Janet Romanowski Linda Amador takes a turn serving Mike Mathiesen Dennis Stewart Affiliate’s services. Along with this will be a margaritas out of the kiosk. printed version for distribution to real estate Lori Strusis Century 21 Award Real Estate professionals desiring a portable resource Geneva Lawless Trevor Thorpe estate professionals. Of special note is the for Affiliate services. We expect to have Lela Willet fantastic response to SCAOR Housing these available in July. Century 21 Class Properties Suzanne Yost Foundation donation request at the sign- Our third initiative focuses on improving Michael Wieland in desk -- we rose over $1200! Most RE InfoLink Director importantly, our gratitude goes out to all the Century 21 Lad Suzanne Yost 688-7434 SCAOR staff and volunteers who make this Joe Callero Chief Executive Officer event so successful. Coldwell Banker Carl Conelly REALTORS® Philip B. Tedesco, RCE, CAE A hallmark of good organizations is the Kathleen Solomito ability to attract new members. Recruiting Member Services Director new members requires a combination Coldwell Banker Residential Brokerage Norma I. Milete of membership benefits and educating Dave Bruno potential new members to the opportunity. Randy Howard Marketing & Communications Manager Once part of the Affiliate community, active Bill Minugh Dawn Valentine participation further enhances the benefits Corralitos Homes & Land Bookkeeper Lila Veik (secondary) Colette Alexander Donner Land & Mortgage Receptionist/Administrative Deborah Donner Leslie Flint Scott Pine, Associated Finance Company Mary Beth Sundram Administrative Assistant John Fuchs Properties Gloria Spitzer networking among Affiliate members as John Berg well as providing a venue for prospective Laura Cohelan members to learn about joining. We have Intero R.E. Services - Santa Cruz tentatively scheduled an Affiliate Mixer nd Peter Haywood Coastal Homes Staff at the SCAOR offices for September 22 , Mae Lamb from 4:30 until 6:30pm. Plan to join us on the back patio for refreshments and snacks, Keller-Williams Realty Marketing & Publication Coordinator and consider bringing a new prospective Susie Loveless Nancy Ellis member. Leslie E. Day To refer a new member, contact Norma Brooke Van Vilet Production/Pre-press at (831) 464-2000 or [email protected]. Rodney Fitzpatrick’s daughter, Tainisha, David Lyng and Associates Coastal Homes Magazine As membership is the backbone to our and her band, All About, playing organizations success, please recommend to Jenny Schneider at Spring Fling. Account Executive your business associates that they join the Network Alliance Real Estate Association. They can contact Norma for Lauren Murray Barbara Quinton to SCAOR members and the real estate information on joining (831-464-2000), or Lucinda (Cindy) Lariviere community. With this in mind, the Affiliate email me at [email protected]. Charles (Lee) Clark ADVERTISING INFORMATION Membership and Recruiting sub-committee —By Scott Pine, For advertising and deadline has developed 3 initiatives intended to Premier Real Estate increase its membership by 10%. Associated Finance Company Khalil Moutawakkil information, please call Re/MAX Real Estate Services Jeanne Pifferini Deborah Wood 462-5700 ext 12 Russell Gross Real Estate Gordon Rudy REAL ESTATE is the official monthly Sherman & Boone Associated newspaper of the Santa Cruz Asso- Lisa Dewey ciation of REALTORS® provided as Richard Muller a member-service to inform, educate The Real Estate Center and update REALTOR® and Affiliate Joseph Triano members on local, state and national Wellington Development & Investment Co. real estate news and the Association’s Jennifer White calendar of events. Windsong Properties SANTA CRUZ ASSOCIATION OF Teresa Thurman ® REALTORS Windward Realty Group Inc. 2525 Main Street, Soquel, California 95073 Jennifer Discher Bob DeAngelo and his crew barbecued steak and chicken, which the (831) 464-2000 • (831) 464-2881 fax Comments about an applicant’s admittance should be submitted Board of Directors took turns dishing up. in writing to the Santa Cruz Assn. of REALTORS®, 2525 Main St., www.scaor.org Soquel, CA 95073. 4 June | Real Estate NAR President-Elect Addresses Leadership Conference Tom Stevens, 2005 president-elect ral networks, and REALTOR® associa- have turned to real estate as a profitable Increasing use of technology. From of the National Association of REAL- tions. The theme for the conference this and reliable way to invest. According to online training to PDAs, real estate TORS®, told attendees of a real estate year was “Competing in the Future.” the 2005 National Association of REAL- professionals are using technology leadership conference Thursday that in To illustrate the theme, Stevens TORS® Profile of Second-Home Buyers, in all aspects of their business today, order to be successful in the future, they highlighted some major trends in the real second homes accounted for more than Stevens said. “We have yet to see a should look beyond today and adapt their estate industry that might impact the way one-third of transactions last year; 23 height of the technology revolution businesses to the changing marketplace. large brokers do business in the future. percent of all homes purchased in 2004 in our industry,” Stevens said. “More “I don’t profess to know what the Some of these trends include: were for investment and 13 percent were change is on the horizon, and those future will look like any more than all of Increasing consumer diversity. Re- vacation homes. who stay on the cutting edge—or you do,” Stevens told the conference at- search shows that minority families are Licensee boom. Membership in bleeding edge—are the ones who will tendees. “But I think it’s a safe bet that 10 making some of the biggest gains in NAR is at an all-time high—more than remain competitive in the long term.” years from now, we will be competing in a homeownership, driven mainly by im- 1.1 million, which is 300,000 more “If we all are to remain successful, we very different market than we are today.” migration, Stevens said. These families than just three years ago, Stevens said. must have the foresight to look beyond Stevens, senior vice president of NRT represent a substantial portion of first- Newcomers are from a variety of back- where the market is today and be will- Inc. In Vienna, VA, was a featured lun- time home buyers, and experts predict grounds—some are mid-career profes- ing to change in the way that best serves cheon speaker during the REAL Trends that many more minority families will sionals and others are retirees and people the market for the long term,” Stevens Gathering of Eagles Leadership Confer- enter the market in the years ahead. seeking flexible schedules. Regardless of said. ence, which runs through today in Den- Growing number of second-home the backgrounds, the influx of new real —REALTOR® Magazine Online ver. The conference is an annual gather- buyers. Current homeowners also are estate professionals is good for the in- Copyright National Association of REALTORS® ing of large brokers representing the top making an impact, Stevens said. For dustry because the diversity they bring to 500 residential real estate firms, national example, NAR’s research suggests that the market can help large brokers reach franchises, relocation companies, refer- baby boomers in their peak-earning years out to more consumers, Stevens said. Bush: MID Safe, Seeks Health Fairness Passage President Bush, in a speech to more of REALTORS® who heard him speak. areas—most notably Social Security— manage investment options on a portion than 4,000 REALTORS® on Friday, Bush called on Congress to pass are modified to give households more of their benefits. Bush said workers who gave his assurance that he doesn’t see legislation that would make it possible control over their assets. He assured invested the funds in a conservative stock the mortgage interest deduction as a for small businesses to “pool risk across all retirees born in 1950 or before that and bond portfolio would likely receive negotiable item in any tax reform that jurisdictional boundaries,” which is what Social Security, which federal analyses a better annual return than the less than Congress passes. The mortgage interest the NAR-backed Small Business Health show faces a financial crisis in coming 2 percent that their contribution now deduction is “an important part of the tax Fairness Act (S. 406) would do. years, won’t change at all for them under receives from the federal government. code,” the president said, because it “en- He also called on Congress to help his Social Security reform plan. “You should be able to get 4.6 percent ables more Americans to own a home.” curb “junk lawsuits” that drive up For workers born after 1950, the easily enough,” and maybe even a lot Bush made the speech at 2005 RE- health care insurance costs by pass- rate of future benefits increases would more than that, he said. He called on RE- ALTORS® Midyear Legislative Meet- ing medical liability reform, which slow, with the rate of increase based on ALTORS®, while they’re in Washington, ings & Trade Expo in Washington, D.C. would complement NAR-backed tort worker income levels. The slowest rate to advocate for Social Security reform. His remarks came as a reassurance after reform legislation he signed into law of increase would be for higher-income “I ask you to contact your members of some news reports have explored the last year. NAR has not taken a position workers and the highest rate of increase Congress and ask them to work in good possibility that even bedrock tax code on medical liability reform legislation. would be for lowest-income workers. faith to solve this problem,” he said. provisions could be open to change as Bush reiterated his call for Congress Bush pointed to a REALTOR® in the Some of the crowd who attended the part of tax reform. to pass his administration’s single-fam- audience, Rick Brandt of RE/MAX Pen- event were in line as early as 5:30 a.m. to Bush, who thanked REALTORS® ily homeownership tax credit legisla- insula in Newport News, Va., who would hear the president’s noon speech. Doors for their key role in helping the country tion, introduced in his first term as receive annual benefits of $24,300 under to the ballroom opened at 8 a.m. reach a record 69 percent homeowner- president. The NAR-supported bill the proposed plan—$3,300 more than “I’m just happy I had the opportu- ship rate, also reiterated his support would give developers a tax credit to he would receive under current rules, nity to see him in person,” said Barbara for giving small businesses the abil- spur development of about 50,000 assuming Brandt’s income is $75,000 McDonough, CIPS, CRS, a broker with ity to band together and negotiate homes annually that are affordable to over two years. Brigitte Greene Realty, Fresh Meadows, affordable health care rates similar to moderate-income households. “Con- Also part of the Social Security plan, N.Y., who was the first person in line. what large corporations enjoy—a top gress needs to pass this bill,” he said. to which Bush devoted the largest part —Robert Freedman and priority of the National Association of Bush framed the remarks around his of his remarks, is the widely reported Haley M. Hwang, REALTOR® REALTORS®—and received a stand- “ownership society” theme, in which voluntary personal savings account. Copyright National Association of REALTORS® ing ovation from the capacity crowd the tax code and other federal program Under his plan, workers could choose to

Homeowners…continued from HOPE Awards Recognizes organizations and resources to establish successful housing more than $1.5 million for the REALTOR® page 1 working to increase minority homeownership. projects. Tsunami Relief Project. With those funds, NAR 2005 winners have been selected and www.realtor.org/housingopportunity and Habitat for Humanity International® are Helps fund State and Local will be honored at the HOPE Awards REALTORS® Ambassadors to Cities building “REALTOR® Villages” for thousands. associations in their diversity efforts. gala celebration in Washington, DC. Created in 2004, this program encourages www.realtor.org/realtororg.nsf/pages http://www.realtor.org/diversitysupport www.hopeawards.org/ partnerships between REALTOR ® /NARtsunamicheck?OpenDocument Habitat for Humanity® NAR sponsors Housing Opportunity Develop affordable Associations and their local Mayors to expand For more NAR initiatives and programs and provides volunteers for building a Habitat housing opportunities that secure vibrant housing opportunities. visit our Government Affairs page at house in the Annual Convention host city. communities and create business opportunities www.realtor.org/housopp.nsf/pages www.realtor.org/governementaffairs www.realtor.org/convhome.nsf/pages/ for members with assistance from NAR’s /ambdrcities?opendocument and our Community Outreach section at habitat Housing Opportunity Program. Get the tools Tsunami Relief REALTORS® donated www.realtor.org/communityoutreach. June | Real Estate 5 NAR, DOJ to Negotiate Real Estate Services Enhanced IDX Policy New Flooring & Window Treatments Now is the time to call for your free in-home consultation with one of our professionals. The National Association of May 9-14 in Washington, D.C. REALTORS® is considering blending Janik met with DOJ offi cials May key provisions of its two existing 11 as part of the ongoing investigation. Internet listing display policies into a The meeting was preceded by a fl urry single set of rules governing all Internet of media attention that speculated displays of MLS property listings the DOJ was prepared this week as part of its ongoing negotiations to sue NAR for antitrust violations with the U.S. Department of Justice. over aspects of its VOW policy. The department has been Contrary to the media reports, Janik Visit Our Full-Service conducting an antitrust investigation said she was told by DOJ offi cials that Showroom of NAR’s Virtual offi ce Web site a lawsuit against NAR has not been (VOW) policy for the past 20 months. authorized yet by the department, and Let us assist you from con- negotiations will continue. cept to completion. “We are exploring with Bill to Escrow the DOJ the concept of Financing Available blending the IDX and VOW policies into one that would govern all internet display of listings,” Janik said. Enhancements to the IDX policy, which require brokers to update listing data weekly and employ appropriate data Hardwood • Bamboo • Pergo security procedures, Carpet • Wool • Sisal among other things, were Custom Area Rugs • Porcelain approved Thursday by the Tile • Window Shades Multiple Listing Issues Shutters • Linoleum Deborah Cypert, Owner & Policies Committee, but are still subject to 2800 Daubenbiss Ave, Soquel • 476-8780 www.IVFlooringandDesign.com approval by NAR’s Board of Directors on Saturday. NAR’s VOW policy, adopted in The enhanced IDX policy retains Call Cyndy 2003, is based on the premise that real an opt-out, but not a selective opt-out, estate brokerage can be conducted provision. It allows brokers to opt-out online. It regulates the display of of having their listing data display on 594-2514 listing data on a Virtual offi ce Web all competitors’ Web sites, but it does site, which typically provides more not allow brokers to select which detailed property information and competitors’ listing sites to not participate Residential • Commercial • Construction requires consumers to register, with, as the VOW policy had provided. Purchase Refi nance Investment disclose certain information about NAR and the DOJ will discuss • Rates Starting at 4.5% themselves, and agree to terms of use. other policy modifi cations that could be • Special Start Rates 1.0 - 1.75% NAR’s Internet Data Exchange added to the enhanced IDX policy. That • Over 200 Loan Products Available • Investment, Credit Repair (IDX) policy, adopted in 2000, governs includes the “clean page” provision, • $$50500 Credit to Client at Close of Escrow the advertising display of abbreviated which prohibits advertising around • Realtor Specials listing data on MLS participants’ the display of another broker’s listings 100% FinancingOn-line Loan Application sites. Today, IDX displays of listings online, and the referral fee provision, www.MontereyBayHomeLoans.com are the dominant method through which prohibits brokers from operating which brokers share their listings a VOW primarily to obtain referral fees. with one another over the Internet. The Multiple Listing Issues & Policies Committee also authorized Corey Folsom NAR General Counsel Laurie Janik Reports available by email, fax, or securely told a large gathering of members, NAR’s leadership team to negotiate Home Inspector posted to website; agent indemnifi cation. association executives, and MLS with the DOJ on listing display professionals today at the NAR policy modifi cations in the interest 408.205.5915 Multiple Listing Issues & Policies of expediency. “It is in NAR’s best 831.227.4797 Committee meeting that an enhanced interest to reach agreement with the IDX policy that incorporates aspects DOJ as soon as possible,” said Janik. Easy-to-Read Reports of the VOW policy would serve as the Go to www.REALTOR.org for a Digital Color Photos foundation for continuing negotiations comprehensive news analysis of the Quick Turnaround with the Department of Justice. DOJ investigation and its possible The committee meeting was part outcomes and impacts View sample reports at of the 2005 REALTORS® —Carolyn Schwaar, • Residential www.coreyfolsom.com Midyear Legislative Meetings & REALTOR® Magazine Online • Commercial Trade Expo, which is being held Copyright National Association of REALTORS® 6 June | Real Estate NAR Launches New Effort to Combat “Toxic” Loans The National Association of and we’re taking a strong stance against REALTORS® is launching a new the practice by some unconscionable consumer education campaign through lenders to trap consumers into toxic its membership to help consumers loans that benefit the lender and not avoid the pitfalls of predatory lending the consumer. Homebuyers should get practices that often afflict potential themselves pre qualified for fair and homebuyers with credit problems affordable financing, and REALTORS® can educate them on the consequences of some Subprime loans that work against the homebuyers’ best interests,” said Al Mansell, president of NAR and CEO of Coldwell Banker Residential Brokerage in Salt Lake City. “Because of federal preemption by the Office of the Comptroller of the Currency of state lending laws regarding large, federally chartered banks, and Congress’ lack of response to protect consumers, it is even more important that consumers consult with REALTORS® about home financing,” in today’s hot real estate market. Mansell said. REALTORS® are ready The object of the policy approved to refer their customers and clients, by the NAR Board of Directors on when appropriate, to reputable credit Saturday is to develop standards and housing counselors, he said. that balance continued valid uses of To learn more, go to the Final Report Subprime loans for borrowers with by the Subprime Lending Work Group at imperfect credit while avoiding “toxic” www.realtor.org/gapublic.nsf/pages loans and abusive lending practices. /SLWGReport “REALTORS® are the first stop for Copyright National Association of REALTORS® consumers in the real estate transaction, NAR Launches Ad Campaign MAY on Small Business ASSOCIATES Health Plans The National Association of Small Business Health Fairness Act APPRAISERS REALTORS® is launching a $1.2 that gives small businesses and the self- million advertising campaign this employed the opportunity to purchase week to urge Congress to pass affordable health insurance coverage. When you really need to know… legislation that would give small After all, small businesses generate well business employees access to the same over 60 percent of all new jobs. Their quality group health insurance plans businesses may be small, but together, We have appraised all types of real estate in the area, from currently available to union workers their power drives our economy.” coastal villas, mountain retreats and farms to hotels, tourist and employees of large corporations. The Small Business Health Fairness The radio spot will run starting Act (H.R. 525/S. 406) would allow attractions, and bowling alleys. today through the end of July in the small businesses and self-employed Washington, D.C., market on WTOP, workers to band together through You name it, we’ve probably appraised it! WGMS, WMAL, and WTNT. Print ads a trade or professional association will run in Roll Call, The Hill, National to negotiate lower health insurance When you really need to know the true market value of real Journal and Congressional Quarterly costs for participants. Small business property, any type of real property, call us. this week through the end of July. Ads health plans would operate under the also will run in the online editions same rules as federally regulated large of The Washington Post and The corporate and union plans that provide Washington Times starting next week. group health insurance to all participants (831) 479-1901 or toll-free at (800) 829-1901 The ads read in part: “Our over 1 regardless of where they live. million members care deeply about the “Too many of our more than 2815 Chanticleer Avenue, Santa Cruz, CA hometown communities we represent. 1 million REALTORS®, most of or e-mail Frank May, MAI, ASA at [email protected] So we’re urging Congress to pass the See NAR Ad Campaign, Page 7 June | Real Estate 7

NAR Ad Campaign…continued everywhere.” from page 6 The legislation was introduced earlier this year by U.S. Reps. John whom are small business people or Boehner (R-Ohio), Sam Johnson (R- independent contractors, struggle to find Texas), Nydia Velazquez (D-N.Y.), quality, affordable health care for their and Albert Wynn (D-Md.) and by U.S. employees and families,” says NAR Sens. Olympia Snowe (R-Maine), Jim President Al Mansell, CEO of Coldwell Talent (R-Mo.), Kit Bond (R-Mo.), and Banker Residential Brokerage in Salt Robert Byrd (D-W.Va.). Support for Lake City. “The Small Business Health the bill has grown to a bipartisan list of Fairness Act would allow associations more than 135 cosponsors in the U.S. like NAR to offer a uniform health House of Representatives. The bill is care plan and thus use our collective identical to legislation that passed the bargaining power to the lower the cost House twice last year with bipartisan of health insurance for REALTORS® support. REALTORS® sent nearly 100,000 letters to members of Congress Public Opinion Strategies. Even when According to a recent survey of this month urging them to pass the bill. presented with arguments against small NAR members, 28 percent—more than President Bush pledged his strong business health plans, 88 percent of 330,000—of NAR’s almost 1.2 million support for the small business health plans voters continued to support the concept. members are uninsured. Only 7 percent in his speech at the 2005 REALTORS® The survey also showed that support for of real estate firms offer health care Midyear Legislative Meetings & Expo small business health plans crosses party coverage for independent contractors, last week, causing him to get a standing lines, with almost equal percentages who are the largest segment of real ovation from 4,000 REALTORS®. of Democrats, Independents, and estate practitioners. The figures are The president also highlighted his Republicans supporting the concept. more disconcerting when you consider support for the issue in his State of The American public and small the reasons for lack of coverage. Only the Union address earlier this year. business owners share NAR’s support 7 percent of those uninsured named a A significant number of America’s for a level playing field when it comes to preexisting condition as the reason. 45 million uninsured citizens work for affordable health insurance. According Nearly three-quarters cited the cost of small businesses who cannot afford to to a separate survey of small business coverage as the biggest barrier. offer quality health insurance benefits owners of firms with 50 or fewer To learn more about this issue, to their workers. employees also conducted by Public go to the Small Business Health When small business health plans Opinion Strategies, 77 percent said they Plans legislative update page at are described to voters, 89 percent would be likely to participate in a small www.REALTOR.org. favor the concept, according to a recent business health plan were it available. Copyright National Association of REALTORS® survey of 800 registered voters by 8 June | Real Estate Legislative Advocacy/ Local IMPAC Funds What is Local IMPAC? taxpayers associations, building Every local Association of industry associations, Political Action REALTORS® has a Local Issues apartment associations, and There are at least four different C.A.R.’s Member Mobilization Mobilization Political Action Committee REALTOR® groups that are organized political action committees that comprise program is designed to support C.A.R.’s (IMPAC) account, administered by regionally or for specific issues. In C.A.R.’s political action programs: policy agendas by getting REALTORS® C.A.R., which may be used to fund addition, state-level organizations that CREPAC, CREIEC, CREPAC/Federal involved in lobbying and political a variety of issue-oriented purposes. are non-partisan and issue-oriented, and IMPAC. Each of them with member activities. Thousands of REALTORS® Please note that local IMPAC differs such as the Pacific Legal Foundation support protects REALTOR® rights on have responded to C.A.R.’s Red Alerts from BORPAC (Board of REALTORS® may be funded. the local, state and federal levels. and Calls-for-Action by calling or writing Political Action Committee). BORPAC • Issue/Legislative Advocacy Expenses CREPAC (California Real Estate their legislators on specific pieces of funds are used to support candidates for – Subscriptions to the agendas for Political Action Committee) and CREIEC legislation or policy initiatives. Member office like city council or county boards local government bodies and expenses (California Real Estate Independent Mobilization has been credited with of supervisors, while Local IMPAC associated with a contract between Expenditure Committee) were formed playing an important role in passing funds may be used for real estate-related a professional local legislative to support those candidates, at both the C.A.R.’s rent control relief bill, creating issues. advocate and a local Association of state and local government levels, who the political momentum necessary to C.A.R. administers your association’s REALTORS®. understand the goals and philosophy of pass C.A.R.’s Megan’s Law clarification, Local IMPAC funds because a Political • Educational Programs Related to REALTORS®. and passing state capital gains tax Action Committee (PAC) is required to Issues or Advocacy Techniques They are bipartisan committees conformity legislation. An important file reports with the state’s Fair Political – Subscriptions to newsletters, and not affiliated with any political component to C.A.R.’s activities has Practices Commission (FPPC), to periodicals or journals pertinent party. CREPAC/Federal supports been the Legislative Liaison program, ensure it does not break any laws. Local to REALTOR® issues, videotapes qualified candidates for the House of where local REALTORS® sign up to IMPAC funds are a combination of an or related training materials, and Representatives and the U.S. Senate. receive regular legislative updates, with association’s IMPAC share of Political conference registration fees. IMPAC (Issues Mobilization Political the understanding that they will share Survival dollars (10%) and a C.A.R. Local IMPAC funds MAY NOT be used Action Committee) supports or opposes this valuable information with their contribution from the Issue Action for: local and/or state ballot measures, which colleagues. Fund portion of C.A.R. dues. Local • Candidates For Office – IMPAC affect real property rights in California. associations may also raise their own cannot be used to fund a person. funds for their local IMPAC accounts. BORPAC is the appropriate funding Local IMPAC funds MAY be used for the source for people/candidates, while Bill Requires Notice following issue-advocacy purposes: IMPAC is used for issues. Even if a • Local Ballot Measure Campaigns sitting councilman or legislator holds – Issues like school facilities a pancake breakfast, if the proceeds Before Filing Suit funding, redevelopment, growth go to benefit the person’s reelection and development, housing, property campaign, IMPAC funds cannot be A Southern California lawmaker The notice also would provide rights and others that are real estate- used. has introduced legislation that would information to the supervising broker related. • Activities That Impose A Lobbyist require a prospective plaintiff to give about the legal basis for the lawsuit, • Data Collection and Polling to Help Registration Burden on C.A.R. real estate practitioners at least 60 days what kind of loss was involved, Develop a Lobbying Strategy – If a – IMPAC cannot be used to fund a written notice before a lawsuit can be and the amount of damages. Often, ballot measure has not yet qualified, but state- or national-level lobbyist. filed. The 60-day window would give brokers aren’t aware of possible suits the local association would like to start • Routine Business Expenses of a Local licensees time to potentially resolve the against their affiliates because of the laying the groundwork for a campaign, Association – IMPAC cannot be used dispute. “complexity and unique circumstances” it may hire polling consultants or to fund activities that should be paid by The California Association of of each transaction, CAR says. purchase other necessary data. a local association’s general fund, such REALTORS® says Democratic Advance notice of a lawsuit • Grassroots/Mobilization Activities as general newsletter or magazine Assemblyman Mike Gordon’s would be similar to that provided to – Expenses for mailgrams or printing costs, operating expenses, medical professionals. In California, letter writing campaigns, fliers or or REALTOR® travel to C.A.R. or a prospective plaintiff must provide advertisements in support of issues. N.A.R. Board of Directors’ meetings 90-days’ notice to licensed or certified • Travel, Meals and Receptions that do not include lobbying days. health care providers before a lawsuit Associated with Lobbying an Issue Other ways to get issue advocacy can be filed, according to the state’s ® – Expenses for REALTORS and funds: legislative analyst. Government Affairs Directors to In addition to using Local IMPAC, a The association also supports a travel to C.A.R.’s Legislative Day in local Association may also: 1) conduct related measure (SB 530) that provides Sacramento, or N.A.R.’s Washington an IMPAC/ BORPAC exchange with some leeway for practitioners in D.C. visits are reimbursable. In another local Association through a reporting claims to errors & omissions addition, a lunch meeting or reception registry maintained by C.A.R.; 2) conduct insurers. Democratic Sen. Christine with an elected official or officials an interboard IMPAC solicitation in Kehoe’s measure would give real estate (legislator, mayor, etc.) may be coordination with State IMPAC; 3) apply professionals 60 days to settle claims reimbursed from IMPAC funds. Local to State IMPAC for funding if it is an and not have them count against the IMPAC funds can be spent on current issue with statewide implications; 4) claims or loss record of a broker or office holders only. Meetings with apply to the N.A.R. Issues Mobilization real estate company. Resolution would candidates for office must be funded Committee (IMC) if the issue has national preserve a clean claim history and with BORPAC funds. significance; and, 5) hold a fundraiser, the enable a lower premium. • Membership In or Contributions proceeds of which may be placed in the bill (AB 323), which it strongly —Corrie M. Anders for to Other Grassroots Lobbying Association’s Local IMPAC account. supports, is designed to help licensees REALTOR® Magazine Online Organizations that are Based on “avoid unnecessary lawsuits and Copyright National Association of REALTORS® Issues – Local chambers of commerce, encourage early settlement of suits.” June | Real Estate 9 10 June | Real Estate Baking Contest Winners The 8th Annual SCAOR Spring Fling CAKES/TORTES Baking Contest was an overwhelming 1st Renie Schober success, with desserts fi lling the entire 2nd Donna Teale Board Room table. Michael Clark and 3rd Jeanne Mulhern Beth Robideaux of Michael’s on Main graciously judged the contest, resulting BAR COOKIES in the following awards. Each winner received a ribbon, and overall winners 1st Jeanne Mulhern were given prizes of dip spreaders. 2nd Jennifer Aronovici 3rd Harry Lake OVERALL INDIVIDUAL COOKIES 1st Renie Schober 2nd Debbie Jelten 1st Donna Teale 3rd Jennifer Aronovici 2nd Corey Folsom Honorable Mention Kyle Berube BREADS TARTS/PASTRIES/PIES 1st Debbie Jelten 1st Heather Grinager 4980 Capitola Road • Capitola, CA 95010 An Experienced Team for all Your Mortgage Needs

Stephanie O. Woodward Mary Ann Robinson

Home Equity Lines of Credit have risen 1.50% while mortgage rates have remained low—lower than they were at this time last year!

Call us NOW for a free consultation to explore your financing options for purchases and refinances!

Jennifer Aronovici of Coldwell Banker Michael Clark and Beth Robideaux of 831-479-3303 phone • 831-479-3307 fax • www.12c4mtg.com Residential Brokerage, baking Michael’s on Main, baking contest judges. contest coordinator. June | Real Estate 11 Previews International

831.469.8000 831.462.9000 831.688.6461 824-B Mission Street 2140 41st Avenue 7979 Soquel Drive Santa Cruz, CA Capitola, CA Aptos, CA 12 June | Real Estate

Certified to Buy ™ John and Jane Doe have been approved for a home loan with Santa Cruz Home Finance. Final loan approval is contingent upon review of a satisfactory appraisal, preliminary title report and purchase contract.

Sales Price $750,000 Loan Amount $600,000 Interest Rate 5.75% Loan Program 30 year fixed rate with interest-only option

David Goldberg May 1, 2005 Approved Underwriter Date Santa Cruz Home Finance

1535 Seabright Avenue | Santa Cruz, CA 95062 | Tel: 831.425.1250 | www.SantaCruzHomeFinance.com

Underwriting, loan document preparation and funding originates from Santa Cruz Home Finance, a licensed, bonded and registered mortgage banker. This approval is based upon information and documentation received as of this date.

Sellers expect buyers to be “Certified to Buy ™” to assure that the financing is secure prior to accepting an offer. Buyers start this process by contacting one of the Mortgage Consultants at Santa Cruz Home Finance. June | Real Estate 13

Bridging the Gap to Homeownership Survey: Residents Like Affordable Housing Done Right Residents are more likely to support open space in their community, and affordable housing in their communities that three out of five feel there is a need if they are sure it would not hurt property for more residential growth in their values, would not contribute to school communities. overcrowding, or would not make “For the first time, we see that people traffic worse, according to the third support affordable housing if it is done annual National Housing Opportunity right,” says NAR First Vice President Pat Pulse survey released by the National Vredevoogd, a practitioner from Grand Association of REALTORS®. Rapids, Mich. “This survey sheds needed The survey also found that residents light on the conditions that encourage prefer affordable housing that is single- people to support affordable housing. family detached housing over town We hope the survey serves as a guide to homes, low-rise, or high-rise apartments. local officials, developers, planners, and Seven out of 10 residents support more See Residents, Page 15

Donations to SCAOR Housing Foundation made at Spring Fling topped $1200. Carl Taylor & Registration/Donation table workers, Jeanne Mulhern & Kathy Jo Sera. Thank Yous The Santa Cruz Association Corporate – Gold Personal – Silver Sharon Lake of REALTORS® Housing The Community Foundation Jeff McCormac David Lewit Foundation would like to of Santa Cruz Lloyd Williams Sal Maleti recgognize the following donors Bobbie Nelson for their recent contributions to Corporate – Silver Personal – Bronze Wade Nittler the Housing Foundation: Bailey Properties, Inc. Clive Belvoir Scott Pine Paula & Eric Brautovich Janet Romanowski Corporate – Bronze Chris Clayton Dan & Lyn Sedenquist 4-Less Termite Robert Deacon Lauren Spencer Sherman & Boone Associates Susan & Alan Goldstein Carol VanAusdal Summit Properties Geary Jones Vesta Stratefies Margie Kiedrowski 14 June | Real Estate Earthquake Safety The California Seismic Safety one-to-four units built before 1960 call (213) 739-8350. Commission has recently released a of light frame construction. The 2005 Access to Member Legal Hotline is newly revised 52-page Homeowner’s Edition has a more consumer-friendly also available through C.A.R. Online at Guide to Earthquake Safety. This 2005 format than its predecessor, and has www.car.org/index.php?id=NTk2. Edition replaces the existing 2002 more maps, pictures, and helpful Source: Realegal® May 20, 2005. Edition starting July 1, 2005. C.A.R. information, such as a greater emphasis Realegal® is published by the California will release an updated Combined on solving structural problems caused Association of REALTORS®. Copyright Hazards Book containing the new by earthquake weaknesses. C.A.R. earthquake safety booklet by May 27, For more information, C.A.R. 2005. members may contact C.A.R.’s The Homeowner’s Guide to Member Legal Hotline at (213) 739- Earthquake Safety is a required 8282, or for office managers, broker/ disclosure for most sellers of residential owners, and designated REALTORS®, C.A.R. Legal Hotline The C.A.R. Legal Hotline offers answered more than 600,000 questions Recently, the membership of C.A.R. and forward them to the attorneys would members the incredible benefit of about real estate law and brokerage has increased tremendously with greatly appreciate your understanding receiving free confidential legal advice practice. thousands of new real estate licensees and patience. over the telephone on a vast array of real- To submit a Legal Hotline question joining the ranks of those contacting the For personalized legal advice estate related topics such as contract online, go to Legal Hotline for free legal advice. As a from a C.A.R. attorney, you may interpretation, arbitration, litigation, tax www.car.org/index.php?id=Ntk2. result, there are days in which the Legal also telephone the C.A.R. Legal Hotline issues, commission disputes, disclosure You may also e-mail legal questions Hotline is flooded with calls, faxes, at 213.739.8282, Monday to Friday, requirements, fair housing issues, laws by clicking on and e-mail requests. Unfortunately that from 9:00 a.m. to 6:00 p.m. C.A.R. governing homeowners’ associations, [email protected]. may mean a delay from several hours members who are broker-owners, office and so on. By contacting the C.A.R. One of our C.A.R. attorneys will to several days before receiving a phone managers, or designation REALTORS® Legal Hotline you can speak directly telephone you to discuss your legal call from one of the real estate attorneys may contact the Member Legal Hotline to one of C.A.R.’s attorneys. Since its question, so please be sure to indicate on our staff. Our receptionists who at 213.739.8350 to receive expedited debut in 1979, C.A.R. attorneys have all the applicable telephone numbers. answer the phone, process your requests service. Sexual Harassment Training Required Employers with 50 or more supervisors can prevent harassment, “employees” (as defined) must provide discrimination, and retaliation. two hours of sexual harassment The January 1, 2006 deadline applies training to all supervisory employees to all supervisors employed as of July 1, by January 1, 2006, and once every two 2005, unless the employer has already years thereafter. For purposes of this provided sexual harassment training law, the term “employees” generally after January 1, 2003. After July 1, 2005, includes real estate agents working in training must be provided within six a broker’s office, because the definition months of a new supervisory employee encompasses “persons providing assuming that supervisory position. services pursuant to a contract, or This law is set forth at section any person acting as an agent of any 12950.1 of the California Government employer, directly or indirectly.” Code. For more information, C.A.R. The sexual harassment training members may contact C.A.R.’s must be conducted in a classroom or Member Legal Hotline at (213) 739- through other effective interactive 8282, or for office managers, broker/ training and education. The instructor owners, and designated REALTORS®, must have knowledge and expertise call (213) 739-8350. Access to in the prevention of harassment, Member Legal Hotline is also discrimination, and retaliation. Topics available through C.A.R. Online at covered must include information www.car.org/index.php?id=Ntk2. and practical guidance regarding the Realegal® is published by the California federal and state laws prohibiting Assocaition of REALTORS®, a trade sexual harassment, preventing and association representing more than correcting sexual harassment, the 165,000 REALTORS® statewide. remedies available to victims of sexual harassment in employment, and practical examples of how June | Real Estate 15 Santa Cruz County Standard Form Updates Statistics in Winforms® ® Single Family Residences The latest version of C.A.R. are revised in Winforms . Download standard forms can now be downloaded instructions for the updates are included Current ® 04–05 New Sold Average Median from C.A.R. Online (www.car.org). in the April 2005 issue of Winforms Inventory C.A.R. standard forms are updated Today, which can be found at twice a year, during the spring and www.car.org/index.php?Id=mzq4ntk Feb. 448 208 140 $765,650 $730,000 fall, and the corresponding forms also

Residents…continued from are now sponsored by state and local Mar. 515 319 195 $821,695 $725,000 ® page 13 REALTOR organizations to address local housing needs. More such programs Apr. 612 341 198 $803,238 $715,000 others involved in their communities to are in the works all across the country. clearly spell out what people want, and NAR also has established an give our leaders the political will to do Ambassador to Cities Program with what the people want.” the U.S. Conference of Mayors to raise Condos/Townhouses The latest National Housing homeownership rates and has lobbied Current Opportunity Pulse survey of 1,600 urban for the American Dream Down Payment 04–05 New Sold Average Median Inventory and suburban residents in the top 25 Act signed into law last year by President media markets was conducted by Public Bush. Feb. 65 58 36 $500,270 $465,000 Opinion Strategies in May. As in past “REALTORS® are the first point surveys, Americans ranked affordable of contact for people trying to buy a housing as one of the two most difficult home,” Vredevoogd says. “We see first Mar. 86 66 50 $573,742 $546,000 issues they face and said they worry that hand what the lack of affordable housing the cost of housing is widening the gap does to communities. Let’s hear what the between those who can afford to buy a people are telling us. We hope that local Apr. 108 94 59 $482,508 $475,000 home and those who cannot. leaders learn from our survey and work The survey was conducted by NAR’s with us to work smarter so that the lack For more info, go to www.scaor.org & click on “Market Statistics.” Housing Opportunity Program. As many of affordable housing will be a problem as 200 housing opportunity programs of the past.” 16 June | Real Estate Caution Urged as HUD Ups RESPA Enforcement With the U.S. Department of can be complicated, and it’s not to advertise its services, for example, resources online and elsewhere Housing and Urban Development uncommon for practitioners and but it couldn’t give a practitioner for guidance, said the specialists. stepping up its enforcement of non- service providers to be confused about free golfing tickets unconnected to NAR offers guidance on compliant referral activity under the what is and what isn’t permitted, any kind of advertising program. www.REALTOR.org, where you Real Estate Settlement Procedures Act, RESPA specialists said at REALTOR® In another example, a lender and a can read about Dos and Don’ts for REALTORS® meeting in Washington, RESPA Realities, a Thursday session practitioner could jointly buy space in a Complying with RESPA. HUD D.C., were cautioned to take extra care at the 2005 REALTORS® Midyear newspaper to advertise their services, but also provides guidance in the in how they structure their relationships Legislative Meetings & Trade Expo, if the lender paid for the bulk of the cost RESPA section of its Web site. with settlement service providers. held May 9-14 in Washington, D.C. without taking the bulk of the space—in The specialists at the session were Section 8 anti-kickback provisions In general, there’s nothing wrong effect subsidizing the practitioner’s ad Phil Schulman, partner with Kirkpatrick in RESPA prohibit settlement service with a practitioner and a service provider buy—then RESPA could be violated. & Lockhart LLP, in Washington, D.C.; providers such as lenders and title to refer business to one another as long Because of the nuances in Gary Cunningham, HUD deputy companies from providing things as the referrals don’t follow from an determining what is and isn’t a proper assistant secretary; and Ralph Holmen, of value to real estate professionals inappropriate exchange involving a thing relationship between practitioners and NAR general counsel. in exchange for business referrals. of value. A title company can sponsor a service providers, all professionals —Robert Freedman, How that restriction is interpreted golf benefit for practitioners as a way should tread carefully and consult REALTOR® Magazine Online C.A.R. – Sponsored Legislation Moves Forward Three bills sponsored by C.A.R. To ensure licensees are steeped in set in an amendment to the state’s moved forward in the state legislature best practices, C.A.R. is sponsoring Anti-Nimby law. Additionally, SB 435 earlier this month. AB 223 (Negrete AB 223 to also designate a mandatory (Hollingsworth), “Housing Density mcleod), “Real Estate Licensure: course on risk management as part of Bonus,” passed the Senate Floor on Education Requirements,” passed the the continuing education requirements. May 9. C.A.R. is sponsoring SB 435 Assembly Floor on May 5. The bill Other legislation that passed the to provide direct economic incentives requires all licensees to fulfill 12 of Assembly Floor this month includes to builders that will accommodate their 45 continuing education hours AB 712 (Canciamilla), “Attorney additional housing. with courses on agency, ethics, fair Fees,” which repeals the Jan. 1, 2007, See this month’s Legislative Watch for housing and trust fund management. sunset date of an attorney fee provision more info on legislation in real estate.

Flooring Sales & Carpet Cleaning 476.4849 6000 Soquel Drive, Aptos June | Real Estate 17 Calendar June 2005 DID YOU KNOW? Winforms® F.A.Q.s Sun Mon Tues Wed Thur Fri Sat When does C.A.R. update forms and software? In general C.A.R. 1 2 3 4 updates forms twice a year – in April and October.

How do I download Winforms® updates? 1. Visit www.car.org and click the Winforms® icon, or go to www. transactiontools.com 2. Click the Winforms® desktop 5 6 7 8 9 10 11 icon RE INFOLINK LEGISLATIVE H.F. GRI 3. Click on “Yes, I have registered for 9:00 – 12:00 P.M. DAY MARKETING 8:00 – 5:00 P.M. ® & PR Winforms desktop software” AFFILIATE 4. Click on “I need to update my 8:30 A.M. At First American Title, Capitola Winforms® software and forms” 3:30 P.M. 5. Click on the “Winforms® desktop software and forms updates” under the product name To download and install your software: 12 13 14 15 16 17 18 6. Save the software download to AFFILIATE ELECTIONS LOCAL hard disk 8:30 A.M 8:30 A.M. GOVERNMENTAL H.F. MARKETING RELATIONS 7. Run the installation program FUNDRAISING & PR 8:30 A.M. 8. Go to your desktop or the folder 10:00 A.M 2:00 P.M. you saved the file, and double- H.F. GRIEVANCE click on the newly downloaded ALLOCATION & COMMITTEE installation program icon. DISTRIBUTION 2:30 P.M. 12:00 P.M. - Click “OK” when asked whether you would like to install and run 19 20 21 23 24 25 26 the software. INFOLINK - Click “Next” 9:00 – 12:00 P.M. - Click “Next” OFFICE LIAISON - Click “Finish” to complete the 2:00 – 5:00 P.M. installation. H.F. BOARD OF Who to contact for Winforms® and TRUSTEES technical questions: 3:00 P.M. • Winforms® Technical Support: 586-840-0140 27 28 29 30 31 • Winforms® Registration Inquiry: STRATEGIC 800-228-9466 PLANNING 8:30 A.M. • C.A.R. Membership Department: 213-739-8265 • Other technical or computer H.F. = questions, contact Tech Hotline HOUSING at (800) 773-8630. FOUNDATION Meeting Schedule Rules WCR® Events Board of Directors: Professional Standards: June WCR Business Resource “How” we can put an effective team in First Friday at 8:30 A.M. as needed Meeting, Wednesday, June 15, 2005, place to make it all happen. LGR: Education: 11:30am-1:30pm, Coast Santa Cruz Third Friday at 8:30 A.M. First Wednesday at 9:00 A.M.–bi-monthly Hotel, 175 West Cliff. RESERVATIONS REQUIRED Affiliates: Housing Foundation Board of Trustees: Anna Maria Wong, Operating Contact: Second Wednesday at 8:30 A.M. Third Monday at 3:00 P.M. Partner & Top Producer, Keller Jody Stelck, Bailey Mortgage, Strategic Planning: Marketing & PR: Williams Realty, Castro Valley 831-566-6144 or email [email protected] Last Wednesday at 8:30 A.M.–bi-monthly Second Wednesday at 2:00 P.M. “Building a Business Team” : Budget & Finance: Offices Liaison: What are the benefits of putting together Sponsored By: Third Wednesday at 8:30 A.M.–bi-monthly First Monday following first full week a team to increase our business and put Bank of America Mortgage & Pacific Grievance: following CAR meetings balance in our lives? Anna Maria will talk Coast Home Inspection about the benefits but more importantly Third Wednesday at 2:30 P.M. $25 for Members / $28 for Guests 18 June | Real Estate Wanted: Buyers, Sellers with “Extreme Design Tastes” The cable channel TLC (The who are buying or selling anything of their new home within the first four Candidates must reside in Learning Channel) is currently looking from multimillion-dollar homes to to six months after moving in. TLC Connecticut, Delaware, Massachusetts, for homebuyers and sellers to feature on manufactured housing. They can be doesn’t design the decor or do the New Jersey, , Rhode its newest TV show, “Moving Up.” Real first-time buyers, families moving to makeovers; it simply documents how Island, Virginia, or Washington, D.C. estate practitioners who help TLC find a bigger home, or people downsizing homeowners choose to change their Anyone who would like to propose families who are selected for the show to a smaller property. Both the buyer new house to match their personal taste a buyer-seller pair as candidates for will receive $100 and on-air promotion. and the seller must still occupy their in design. TLC will step in to help make the show should contact Alderman at “Real estate practitioners have current home and must have a definitive those projects happen faster and less (212) 974-9050 or alderman@bbcny been our greatest resource in terms of closing date for the sale. The buyers expensively. After a few months, the production.com as soon as possible. casting,” says Liz Alderman, junior must be planning to move into their show brings the former owners back to “Moving Up” airs on Saturday associate producer with BBC New new home before Aug. 1. Candidates see what they think of the new changes. nights at 8 p.m. Eastern time. The show York Productions. “And they have fun, must have outgoing personalities “‘Moving Up’ isn’t a traditional house is hosted by “Trading Spaces” designer too, being involved in the TV process.” or unique, extreme taste in design. makeover show,” Alderman says. “The Doug Wilson. Alderman says TLC is looking Alderman says all candidates show is ultimately about the choices —REALTOR® Magazine Online for people from all walks of life should have plans to change the decor we make to turn a house into a home.” Copyright National Association of REALTORS® REALTOR® Hired as Trump’s New Apprentice , a real estate salesperson Army military intelligence officer who applicants” overall in the third season As the newest apprentice, Todd will from Boynton Beach, Fla., was hired as spearheaded several business start-ups of the show was hailed as a victory of get a “six-figure salary” and a executive ’s new apprentice in the in California. the book smarts group over the street position with the Trump Organization. live third-season finale of the highly rated Todd beat out fellow contestant smarts group. Given the choice between two projects reality show “The Apprentice” on NBC. Tana Goertz, 37, a Mary Kay cosmetics Todd is a sales associate with RE/ to work on—overseeing the Miss Todd, 27, is the first real estate consultant and business woman from MAX Advantage Plus in Boca Raton, Universe Pageant or the renovation of practitioner and first woman to be hired Iowa, in a grueling 16-week “job Fla., and also runs My House Real the Palm Beach Mansion, a a 68,000 as an apprentice by Trump. In the first interview” that involved weekly team Estate Inc. in Boynton Beach, Fla., a square foot oceanfront property in two seasons of the reality show, Trump challenges between Net Worth (“street real estate marketing company that —Todd chose to stay in her hired , an entrepreneur from smarts” or high school grads) and specializes in condo conversions and hometown and work on the mansion. Chicago who launched a successful Magna Corp. (“book smarts” or college preconstruction projects. Todd also co- —REALTOR® Magazine Online online cigar Web site, and , grads). Todd’s victory over 17 other hosts a local radio talk show about real Copyright National Association of REALTORS® a West Point grad and former U.S. contestants and more than “1 million job estate in Florida. June | Real Estate 19

At Keller Williams, our success is our system of values and beliefs that we call “WI4C2TS”

“When I heard what Keller “We love how Keller Williams was about, I said Williams views each agent’s to myself “finally someone career as their own small gets it.” The belief system business within a team of is right in line with mine other agents, as well as the – win/win, integrity, success professional atmosphere, through others and I really supportive environment and like the team environment. entrepreneurial spirit of the KW has literally helped me Santa Cruz Market Center.” become a better person.” Brooke Van Vilet and Jeff Hansen Cheryl Hinchman

“The Keller Williams model for managing and growing your own business works! “I must admit, money is During the last year we important, so I like the exceeded our plan goals and percentage and the cap at have hired an assistant. We KW, plus the opportunity to are now able to focus on the create extra passive income.” 20% of our business that are Velia Anderson our ‘Big Rocks’!” Jeanne and Mike Mulhern

Keller Williams Realty 1414 Soquel Avenue, Santa Cruz Contact Julia deDiego, Team Leader (831) 457-5500 or visit us online at www.kwsc.com 20 June | Real Estate Building on Our Commitment to Team Bailey

Bailey Properties’ real estate training center in Soquel is dedicated to jump-starting our associate’s careers.

Our career development program is designed to enable associates who are new in the business to get their real estate careers going quickly.

Building successful real estate careers is our goal. That success is the combination of offering the highest level of training to our associates and highest level of service to our clients.

Paul & Robert Bailey Welcome to the Team!

Gloria Behman Dave Dawson Heather Grinager Randy Turnquist REALTOR® REALTOR® REALTOR® REALTOR® baileyproperties.com

APTOS SALES Coming Soon: SANTA CRUZ SALES 831.688.7434 4788 Scotts Valley Drive 831.426.4100

Relocation Services Property Management Bailey Mortgage, L.P. 3040 Valencia Ave. Suite 2, Aptos, CA 95003 & Vacation Rentals CHASE A Chase Affiliate 831.685.6494 831.688.7009 831.689.8500