2012 Promaxbda Europe Awards Winners List
Total Page:16
File Type:pdf, Size:1020Kb
2012 PROMAXBDA EUROPE AWARDS WINNERS LIST 2012 PROMAXBDA EUROPE GRAND PRIX WINNERS In-House Marketing Team of the Year Presented to Viasat London In-House Design Team of the Year Presented to Sky Creative, BSkyB Out-of-House Agency of the Year Presented to Red Bee Media BEST PROGRAMME BRANDING/IMAGE CAMPAIGN GOLD FRANCE 5 - HISTORY OF AMERICA LES TELECREATEURS SILVER JAMES BOND IN NORWAY TVNORGE BEST GENERAL BRANDING/IMAGE PROMOTION GOLD CANAL+ : THE BEAR CANAL+ FRANCE SILVER YLE LIVING ARCHIVE - WHERE YESTERDAY LIVES YLE 1 BEST GENERAL BRANDING/IMAGE CAMPAIGN GOLD BBC KNOWLEDGE REBRAND CAMPAIGN - WONDERBALL IMAGE SPOT, VIGNETTES AND ANIMATION BBC WORLDWIDE SILVER TODAY I FEEL... CIELO BEST THEMED PROMOTION OR CAMPAIGN GOLD HALLOWEEN 3 DAY SCREAM VIASAT LONDON SILVER CRIME CHRISTMAS RAI BEST SPECIAL EVENT PROMOTION GOLD 9/11 WEEK - PAPER FOX INTERNATIONAL CHANNELS UK SILVER FINEST MONSTER MOVIES BDA CREATIVE BEST NEWS OR CURRENT AFFAIRS PROMOTION OR CAMPAIGN GOLD 9/11 WEEK - SECONDS FROM DISASTER FOX INTERNATIONAL CHANNELS UK SILVER SKY NEWS CORRESPONDENTS CAMPAIGN SKY CREATIVE, BSKYB BEST DOCUMENTARY OR FACTUAL ENTERTAINMENT PROMOTION GOLD 9/11 WEEK - PAPER FOX INTERNATIONAL CHANNELS UK CONTINUED ON NEXT PAGE… 2 SILVER BAKER BOYS DISCOVERY NETWORKS BENELUX BEST ENTERTAINMENT/MUSIC/VARIETY/COMEDY PROMOTION GOLD EUROPE MUSIC AWARDS 2011 MTV NETWORKS - WDSBA (WORLD DESIGN STUDIO BUENOS AIRES) SILVER GLASTONBURY RED BEE MEDIA BEST INTEGRATED MARKETING CAMPAIGN GOLD NATIONAL GEOGRAPHIC CHANNEL - TEST YOUR BRAIN FOX CHANNELS ITALY SILVER WALKING THE AMAZON DISCOVERY UK CREATIVE BEST LEISURE & LIFESTYLE PROMOTION GOLD WHEELER DEALERS: AMERICAN BEAUTIES DISCOVERY UK CREATIVE SILVER PROJECT RUNWAY SEASON LAUNCH SPOT TV3 SWEDEN VIASAT LONDON BEST REALITY/DOCU-DRAMA PROMOTION GOLD TEEN MOM 2 MTV NETWORKS - WDSBA (WORLD DESIGN STUDIO BUENOS AIRES) SILVER SAT.1 - BABY ALARM CREATIVE SOLUTIONS - P7S1 TV DEUTSCHLAND GMBH 3 BEST CHILDREN'S PROMOTION GOLD HELP DORA HELP "HILF DORA HELFEN" SOCIAL CAMPAIGN NICKELODEON NORTH EUROPE SILVER ANIMAL PLANET CLUB GENERIC PROMO DISCOVERY COMMUNICATIONS BEST DRAMA PROMOTION GOLD SKY 1 - MAD DOGS 2 SKY CREATIVE, BSKYB SILVER BEING HUMAN SERIES 3 RED BEE MEDIA BEST SPORTS PROMOTION OR CAMPAIGN (LIVE EVENT/GAME) GOLD SAT.1 RAN BOXEN CREATIVE SOLUTIONS - P7S1 TV DEUTSCHLAND GMBH SILVER BOXEN KLITSCHKO VS. HAYE RTL CREATION GMBH BEST SPORTS PROMOTION OR CAMPAIGN (NOT A LIVE EVENT/GAME) GOLD RUGBY 6 NATIONS 2011 LA7 SILVER THE JAMES CRACKNELL TRILOGY DISCOVERY UK CREATIVE BEST MOVIE ON TV PROMOTION GOLD FILM1 IN DECEMBER FILM1 ON AIR CONTINUED ON NEXT PAGE… 4 SILVER 13TH STREET WHITE SHARXMAS UNIVERSAL NETWORKS INTERNATIONAL GERMANY MOST INNOVATIVE CROSS-PLATFORM PROMOTION GOLD 13TH STREET UNIVERSAL RELAUNCH CAMPAIGN UNIVERSAL NETWORKS INTERNATIONAL GERMANY SILVER NATIONAL GEOGRAPHIC CHANNEL - TEST YOUR BRAIN FOX CHANNELS ITALY BEST SPONSOR INTEGRATION GOLD CI SPONSORS THE KENNEDYS A+E NETWORKS UK SILVER TV4 SWEDEN IDOL 2011 BOND STREET FILM STOCKHOLM / TV4 BEST PUBLIC SERVICE ANNOUNCEMENT GOLD DON'T BOTTLE IT UP BDA SILVER MEDIA LITERACY GIVE AN HOUR RED BEE MEDIA BEST PROMO NOT USING PROGRAMME FOOTAGE GOLD LUTHER RED BEE MEDIA SILVER PRIME IN TO ACTION VIDEOHOUSE / PRIME 5 BEST SOUND DESIGN GOLD DISCOVERY HISTORIA BRAND IMAGE PROMO DISCOVERY NETWORKS CENTRAL EUROPE SILVER AVANCES SERIES 2012 PROMOTION CANAL+ SPAIN BEST USE OF EXISTING MUSIC IN A PROMO GOLD SNAPPED A+E NETWORKS UK SILVER JUST CAN'T GET ENOUGH - FESTIVE FOOTBALL SKY CREATIVE, BSKYB BEST USE OF AN ORIGINAL MUSIC COMPOSITION IN A PROMO GOLD EUROPE MUSIC AWARDS 2011 MTV NETWORKS - WDSBA (WORLD DESIGN STUDIO BUENOS AIRES) SILVER EUROSPORT REBRAND IDENTITY MASSIVEMUSIC BEST WORK NEVER SEEN GOLD THE ANNIVERSARY SPLENDID SILVER RTL TEXT PROMOTION HOLLANDCENTRAAL SOMETHING FOR NOTHING GOLD MEGAQUAKE: HOUR THAT SHOOK JAPAN DISCOVERY UK CREATIVE CONTINUED ON NEXT PAGE… 6 SILVER PRETTY LITTLE LIARS - PINOCCHIAS SPTI NETWORKS IBERIA - SONY BEST SALES/MARKETING/PRESENTATION TAPE GOLD FOX CHANNELS ITALY GFX REEL 2011 FOX CHANNELS ITALY SILVER WHAT TO DO WHEN SOMEONE DIES BDA CREATIVE BEST USE OF HUMOUR IN PROMOTION GOLD CANAL+ : THE BEAR CANAL+ FRANCE SILVER FRANCE 5 - HISTORY OF AMERICA LES TELECREATEURS BEST COPY/SCRIPT WRITING GOLD CANAL+ : THE BEAR CANAL+ FRANCE SILVER YLE LIVING ARCHIVE - WHERE YESTERDAY LIVES YLE BEST EDITING GOLD LENNY ID CREATIVE SOLUTIONS - P7S1 TV DEUTSCHLAND GMBH SILVER WALKING THE AMAZON DISCOVERY UK CREATIVE 7 BEST CABLE, SATELLITE OR ONLINE CONTENT PLATFORM PROMOTION GOLD FINAL LEAP VIASAT LONDON SILVER VIAWHO VIASAT LONDON BEST PROMO FOR CHANNEL WEBSITE OR INTERACTIVE SERVICE GOLD FINAL LEAP VIASAT LONDON SILVER YLE LIVING ARCHIVE - WHERE YESTERDAY LIVES YLE BEST ON DEMAND/CATCH-UP PROMOTION GOLD FINAL LEAP VIASAT LONDON SILVER BLACK SWAN CHELLO CREATIVE BEST WEBSITE EXPERIENCE GOLD THE WALKING DEAD ORANGE CINEMA SERIES SILVER DISCOVERY DISCOVERY UK CREATIVE BEST INTERACTIVE APP GOLD 13TH STREET UNIVERSAL: THE WITNESS REAL-LIFE-GAME UNIVERSAL NETWORKS INTERNATIONAL GERMANY CONTINUED ON NEXT PAGE… 8 SILVER THE WALKING DEAD RED BEE MEDIA USER GENERATED CONTENT/PROMOTION UTILISING SOCIAL MEDIA GOLD TOLERANCE DAY CREATIVE SOLUTIONS - PROSIEBENSAT.1 TV DEUTSCHLAND SILVER LIVE FROM THE RED CARPET 2011 - FACEBOOK APPLICATION E! ENTERTAINMENT ROCKET AWARD WINNER EMESE GÓG BEST DESIGN IN PROMOTION GOLD F1 MONACO GRAND PRIX 2011 PROMO FILM TURQUOISE BRANDING & BBC SPORT SILVER 9/11 WEEK - PAPER FOX INTERNATIONAL CHANNELS UK BEST GENERAL/CHANNEL BRANDING DESIGN GOLD BOING REFACE 2011 TURNER BROADCASTING SYSTEM ITALY SILVER SPORT+ DREAM ON BEST PROGRAMME BRANDING DESIGN GOLD SUPER SUNDAY SKY CREATIVE, BSKYB SILVER PIXEL-MAKER - ZDF.KULTUR LUXLOTUSLINER 9 BEST STING/INTERSTITIAL GOLD BBC KNOWLEDGE WONDER SHARED - ANIMATED VIGNETTE BBC WORLDWIDE SILVER LA7 CHRISTMAS RED BEE MEDIA BEST ON-AIR IDENT CAMPAIGN (IN-HOUSE) GOLD SKY MOVIES IDENT AND SKY MOVIES CHRISTMAS IDENT SKY CREATIVE, BSKYB SILVER NGC TEST YOUR BRAIN CAMPAIGN FOX CHANNELS ITALY BEST ON-AIR IDENT CAMPAIGN (OUT-OF-HOUSE) GOLD ARTE NEW BRAND IDENTS ARTE SILVER BBC 2 CHRISTMAS RED BEE MEDIA BEST ORIGINAL LOGO DESIGN GOLD IMPOSSIBLE LOGO SBS TV / KANAL 5 SILVER NGC TEST YOUR BRAIN REEL FOX CHANNELS ITALY BEST ANIMATION GOLD BT VISION CHANNEL CHRISTMAS PACKAGE 2011 BT VISION SILVER BBC KNOWLEDGE WONDER SHARED - ZERO ANIMATED VIGNETTE BBC WORLDWIDE 10 BEST USE OF TYPOGRAPHY GOLD MTV BRAND REFRESH 2011 VIMN - MTV WORLD DESIGN STUDIO MILAN SILVER FOXCRIME SPOT LAS VEGAS CSI11 FOX CHANNELS ITALY BEST ONE-TIME ONLY SET DESIGN GOLD VILLA VANTHILT DEMENSEN SILVER DEKOR WAHLEN SRF SWISS RADIO AND TELEVISION BEST POSTER OR OUTDOOR AD GOLD LIFE AND FATE POSTER DEVILFISH CREATIVE SILVER NGC – SECONDS FROM DISASTER FOX CREATIVE UK BEST PRINT AD FOR TRADE OR CONSUMER GOLD NGC – ALIEN SPECIAL FOX CREATIVE UK SILVER UNSTOPPABLE? THE JAMES CRACKNELL TRILOGY DISCOVERY UK CREATIVE *** 11 IF YOU HAVE ANY QUESTIONS PLEASE CONTACT THE PROMAXBDA AWARDS DEPARTMENT: Stacy La Cotera, Director Awards & Competitions [email protected] or (310) 789-1503 Christina Martinez, Awards Assistant Manager [email protected] or (310) 789-1526 Meg Wynne, Awards Coordinator [email protected] or (310) 789-1501 Michael Chewning, Awards Coordinator [email protected] or (310) 789-1502 12 .