1. Best Use of Copy 2
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1. BEST USE OF COPY 2. BEST USE OF SOUND DESIGN 4creative E4 Election ITV Creative Liar 'Two Sides. One Truth.' Channel 5 Blind Date - Poem ITV Creative Voice Kids - Launch Comedy Central UK Fresh Prince ITV Creative Coronation Street - Autumn 2017 Comedy Central UK Expendables 3 Lucky Cat Post Production Electric Dreams ITV Creative Horse Racing - Grand National Sky Creative Agency Tin Star Teaser MTV Music Makes Us Brand Spot Viceland F*ck That's Delicious Mmms and Ahhs 3. BEST USE OF MUSIC 4. BEST USE OF GRAPHIC DESIGN BBC Creative Planet Earth II 4creative FilmFear Comedy Central UK Fresh Prince BBC Creative Film Review ITV Creative The Hobbit 'Ain't No Mountain' Discovery Creative London Cooper's Treasure ITV Creative Endeavour - Series Launch NBCUniversal International Mr Robot S2 Launch SATV Publishing Ltd Sky Atlantic Brand Spot Networks UK-EM Y&R London BBC Education - Every Element of Wonder The Walt Disney Company Disney Junior Summer Idents 2017 Turner Broadcasting Action Wednesdays 5. BEST USE OF ANIMATION 6. BEST USE OF EDITING 4creative The Great British Bake Off BBC Creative / Rellik Creative Nuts/4Creative Channel 4's Alternative Election Night Ignition Creative Comedy Central UK Fresh Prince NBCUniversal International 70's Season Networks UK-EM ITV Creative Voice Kids - Launch ITV Creative Turner Broadcasting Imagination Studio Animated Character Horse Racing - Launch UKTV Creative Crackanory S4 ITV Creative Safe House UKTV Creative Gold Easter Viceland Needles and Pins: New Zealand Episodic 7. BEST USE OF DIRECTION 8. BEST CHANNEL IDENTS (IN-HOUSE) 4creative Humans 4creative Voices of 4 BBC Creative Radio 3: Jazz BBC Creative BBC 4 Music Idents ITV Creative Coronation Street - Autumn 2017 Boomerang Shared Team Boomerang Pets X 4 NBCUniversal International Buffy Networks UK-EM Boomerang Shared Team Boomerang Pets X 4 NBCUniversal International Characters Uncovered Boomerang Shared Team Boomerang Pets X 4 Networks UK-EM NBCUniversal International Buffy Idents Y&R London BBC Wimbledon Networks UK-EM 9. BEST CHANNEL IDENTS (OUT-OF-HOUSE) 10. BEST TV CHANNEL IDENTITY 4creative We're going on a Bear Hunt A+E Networks UK History 4creative Pride Season BBC Creative BBC Sport Refresh Holman & Hunt / AMC CBS Reality Idents REN TV REN TV 2017 Season Launch Networks Intl UK Sky Creative Agency Sky Sports Rebrand Holman & Hunt / AMC Horror Channel Idents TellyJuice London Live Channel Rebrand Networks Intl UK Mainframe Kiss Refresh 2017 UKTV Creative Really The Walt Disney Company Disney Junior Summer Idents 2017 11. BEST CHANNEL BRAND SPOT OR CAMPAIGN 12. BEST CHANNEL LAUNCH 4creative E4 Spa A+E Networks UK Blaze BBC Creative Radio 3 REN TV REN TV 2017 Season Launch BBC Creative Radio 4 Sony Pictures Entertainment Pop Max Launch Brandspot Discovery Creative London Fall in love with Discovery Science The Walt Disney Company Mickey & Pals Pop Up Channel Nickelodeon UK Nicktoons Faces Viceland Right Now Launch Promo UKTV Creative Alibi Brand Spot 13. BEST DRAMA - ORIGINATED 14. BEST DRAMA - CLIP BASED 4creative Humans 4creative National Treasure BBC Creative EastEnders Brace Yourself 4creative Empire ITV Creative Coronation Street - Autumn 2017 BBC Creative Murdered For Being Different ITV Creative Emmerdale - Last Dance ITV Creative Liar 'Two Sides. One Truth.' NBCUniversal International Buffy - 20th Celebration Sky Creative Agency Tin Star Teaser Networks UK-EM Sky Creative Agency Guerrilla First Look UKTV Creative EastEnders 15. BEST ENTERTAINMENT - ORIGINATED 16. BEST ENTERTAINMENT - CLIP BASED 4creative The Great British Bake Off 4creative Bizarre ER ITV Creative Britain's Got Talent BBC Creative Bake Off Farewell ITV Creative The Voice Launch - 'Lift Off' Comedy Central UK Fresh Prince UKTV Creative Gold Easter Comedy Central UK Wipeout UKTV Creative Go 8 Bit S2 Fox Networks Group UK Genius: BTS UKTV Creative Taskmaster S4 ITV Creative Voice Kids - Launch 17. BEST FACTUAL - ORIGINATED 18. BEST FACTUAL - CLIP BASED 4creative Fake News Week 4creative Mutiny BBC Creative Britain's Forgotten Men BBC Creative Inside The Christmas Factory BBC Creative Gay Britannia Discovery Creative London Gold Rush Fox Networks Group UK Remembering Hell Discovery Creative London Murder Comes To Town Fox Networks Group UK Air Crash Investigation Fox Networks Group UK Story of a Monster UKTV Creative Unspun S2 Viceland Vice News Tonight 19. BEST SPORTS - ORIGINATED 20. BEST SPORTS - CLIP BASED 4creative Woman's Euros 4creative Summer of Sport 4creative Formula 1 BT Creative Itís Playtime BT Creative Maro Itoje Job Swap BT Creative Fight to Inspire BT Creative Frank Lampard's Secret Handshakes BT Creative BT Sport in 2017 ITV Creative Grand National Sky Creative Agency NOW TV Ryder Cup Sky Creative Agency Formula 1 New Season 2017 Sky Creative Agency Premier League Chelsea Vs Liverpool Promo Whisper Films UEFA Women's Euro Opener / Promo 21. BEST CHILDRENS - ORIGINATED 22. BEST CHILDRENS - CLIP BASED BBC CBeebies Everyone's Welcome BBC Creative Postman Pat BBC Creative CBBC: Find Your Tribe Cartoon Network Mighty Magisword Magibeatz Nickelodeon UK Nick Jr Carol-oke Cartoon Network Mighty Magiswords ñ Swords/Quest/Repeat The Walt Disney Company Can you spot the guest star? Disney XD Star Wars Rebels Recap The Walt Disney Company The Lodge Catch Up Nickelodeon UK Peppa Pig New Episodes Turner Broadcasting We Bare Bears Nickelodeon UK Loud House - Oh So Quiet 23. BEST LIFESTYLE OR MAGAZINE - ORIGINATED 24. BEST LIFESTYLE OR MAGAZINE - CLIP BASED 4creative Grand Designs 4creative Tattoo Fixers ITV Daytime Good Morning Britain - Symphony Discovery Creative London Scrap Kings ITV Daytime This Morning - Wedding Discovery Creative London Hoarding ITV Daytime ITV Daytime - Star Turn Scripps Networks Travel Channel: Robson Green International Scripps Networks Food Network: Paul Hollywood City Bakes 2 International Viceland Needles and Pins: New Zealand Episodic Scripps Networks Travel Channel: Stars in their Cars International 24B. BEST REALITY PROMOTION 25. BEST NEW TALENT OF THE YEAR 4creative Celebs go Dating BBC Creative Sarah Fox and Jules Middleton Channel 5 Celebrity Big Brother Jan 2017 Channel 5 Jervis Amfo-Gyamera ITV Creative Towie 'This is Towie Do it' Comedy Central UK Josh Wright ITV Creative Love Island - Series Launch 2017 ITV Creative Best New Talent Of The Year - Jonathan Gentle MTV Geordie Shore Series 13 Launch - The Party Tour Scripps Networks Matthew Legg International MTV Geordie Shore Series 14 - The Family ís Getting Bigger UKTV Creative Harry Mitchell 26. FUNNIEST PROMO OF THE YEAR 27. SOMETHING FOR NOTHING A+E Networks UK Little Women A+E Networks UK Brainbox H2 BBC Worldwide Top Gear 'Risk Assessment' Comedy Central UK General Election BT Creative BT Pub Sport Cup Comedy Central UK The Daily Show BT Creative Maro Itoje Job Swap Sky Creative Agency Ross Kemp Extreme World BT Creative Frank Lampard's Secret Handshakes UKTV Creative Eastenders Comedy Central UK Expendables 3 Viceland Spliff in Space: Weed Week 28. BEST FILM PROMOTION 29. BEST SEASON, STUNT OR SPECIAL EVENT 4creative FilmFear 4creative FilmFear Comedy Central UK Pulp Fiction Rom Com BBC Creative Sorry Not Sorry Comedy Central UK Expendables 3 Comedy Central UK April Fools Sky Creative Agency NOW TV Con Air NBCUniversal International Buffy - 20th On Air Stunt Networks UK-EM Sky Creative Agency Sky Cinema Oscars Sky Creative Agency Festive Football Sony Pictures Television UK Sony Movie Channel UK - Steven Seagal Weekend UKTV Creative Drama Christmas 30. BEST LONG FORM OR BRANDED CONTENT 31. BEST VOD OR OTT SERVICE PROMOTION BBC CBeebies Everyone's Welcome 4creative All4 BBC Creative W1A Discovery Creative London Eurosport Player Disney XD Star Wars Rebels Recap Sky Creative Agency SkyStore Brand Education Fox Networks Group UK National Geographic Wild Brand Filler Sony Pictures Entertainment Sony Kids - You View VOD MTV Music Makes Us Brand Spot UKTV Creative Dave UKTV Play Red Bee The Crown Launch Film Netflix, Inc UKTV Creative UKTV Play Christmas 32. BEST DIRECT-RESPONSE PROMOTION 33. BEST FOREIGN LANGUAGE PROMOTION 4creative E4 Election MTG Creative Elven Cartoon Network Buddy Network MTG Creative Viasat Sport - Dead Ball Cartoon Network Buddy Network REN TV The Fathers MTV Geordie VR TNT4 Matrix Reloaded Turner Broadcasting Weetabix Weetabuddies TNT4 Mortal Kombat Viceland Voicemails - Knife TNT4 No Country for Old Men 34. RADIO OR AUDIO ONLY PROGRAMME PROMOTION 35. BEST PROGRAMME SIZZLE BBC Creative Line Of Duty BBC Worldwide White Gold BBC Creative Planet Earth II BBC Worldwide Born to Kill BBC Creative Robot Wars BBC Worldwide The Great American Thaw BBC Radio 4 Dawn Chorus FremantleMedia Alarm for Cobra B2B promo Channel 5 Blind Date Radio Spot International FremantleMedia Apple Tree Yard International B2B Promo ITV Creative & Fresh Air The Level International Production TellyJuice A+E Networks History Sizzle 36. MOST EFFECTIVE USE OF MEDIA PLANNING 38. BEST KEY ART Channel 4 Ackley Bridge 4creative Spies Discovery Mosquito BBC Creative / Happy Planet Earth II Communications Ending Agency ITV Network Marketing Love Island - Series Launch 2017 BBC Worldwide Top Gear MTV Geordie Shore Series 15 BBC Worldwide Sherlock 'Rising Tide' NBCUniversal International Blood Drive Launch Campaign Networks UK-EM BBC Worldwide Food How it Works NBCUniversal International Buffy 20th Anniversary Campaign MTV Ex On The Beach Series 6 - Networks UK-EM Some Relationships just won't die 39. BEST DIGITAL OUT-OF-HOME 40. BEST ON-AIR CAMPAIGN NBCUniversal International